Direct marketing manager legacy jobs

About SPANA

For over a century, SPANA has been dedicated to transforming the lives of working animals and supporting the people who depend on them. We work with partners worldwide to increase access to essential veterinary treatment and campaign for better welfare standards. We also support owners as they develop the knowledge and skills to look after their animals with confidence and care – while inspiring the next generation to do the same. Together, we're building a world where working animals are healthy and valued, communities are stronger and livelihoods are more secure.

About this role

The Legacy Officer plays a vital role in securing the long-term future of the charity by administering, promoting, and stewarding the charity’s legacy programme, our largest income stream. Legacies are predicted to peak in the next ten years, so this is an exciting time to help us bolster our existing programme, try new and innovative marketing methods to attract new legacy pledgers, and provide ongoing stewardship to legacy pledgers and enquirers, ensuring supporters understand the lasting impact their gift can have on the lives and welfare of working animals across the world. The Legacy Officer will be part of the Philanthropy and Fundraising Partnerships department, working with 5 other team members, and managed by the Head of Philanthropy and Fundraising Partnerships. This position will also be responsible for overseeing the administration of estates in which SPANA has an interest under the guidance of our Legacy Adviser, ensuring compliance with fundraising regulator policies and other legal frameworks. 

Contract, location and salary

This is a permanent, full-time (34.5 hours per week) role. This is a UK based position. Applicants must have the right to work in the UK currently and for the duration of the contract.  The salary for this role is c. £36,000 per annum.

Further information and how to apply

Please review the job description for full details including a person specification. The deadline for applications is 23:59 GMT on Sunday 29 March 2026. 

Acorns Children’s Hospice provides specialist care and support for babies, children and young people who are life limited or life threatened. Supporting over 750 children and nearly 1,000 families annually, Acorns is a vital lifeline for families across the West Midlands and Gloucestershire during unimaginably difficult times.

Over the past three years, Acorns’ leadership has enhanced collaboration and innovation across the charity and embedded an organisation-wide fundraising culture.

With a newly integrated Partnerships Team spanning corporate partnerships and community fundraising, and an ambitious £5m appeal ahead, Acorns is now seeking a Senior Community Partnerships Manager to oversee and deliver the charity’s community fundraising strategy, driving c.£1m of income. The strategic focus will be on building more commercially productive relationships with SMEs, community groups, and associations across the West Midlands.

Reporting to the Head of Partnerships,  you will personally manage a portfolio of key community partnerships while leading and developing a team of three Community Partnerships Managers. While the team operates on a patch basis (Birmingham/Black Country and Worcester), you will take a lead on integration across Acorns, working closely with Retail and Care colleagues.

This is a superb opportunity for someone who has evolved from traditional community fundraising into more commercially-focused, regional partnerships.

About the role

As Senior Community Partnerships Manager, you will:

• Report to the Head of Partnerships and line manage three Community Partnerships Managers, ensuring plans are focused, targets/KPIs are set and met and ROI is prioritised
• Oversee key accounts worth circa £1m across the team, seeking opportunities to uplift/evolve, whilst delivering exceptional donor experience for SME, community group, and association partners
• Be the key account manager for a range of partnerships that have the potential for growth, are higher profile or have a wider geography than one patch alone
• Work closely with the Corporate Team to ensure smooth handover of partners with higher value potential or commercial complexity or in reverse for those that focus more on staff fundraising alone
• Network map and build relationships across key sectors, utilising Acorns senior leaders to open doors
• Contribute to the development of fundraising products and campaigns that appeal to community audiences
• Collaborate with Retail, Care and other fundraising teams to maximise referrals and cross-team opportunities

About you

Essential skills and experience: 

• Proven experience of growing income through regional community engagement, ideally within a charity setting
• Either line management or substantial coaching/mentoring experience
• Experience of working with community leaders
• Experience and evidence of first-class relationship management techniques and donor care
• Experience of organising events, managing volunteers, risk assessments and health and safety requirements
• Track record of cross-team working with examples of impact, ideally this will include collaborating with corporate partnerships teams

Desirable: 

• A blend of regional corporate relationship management and community fundraising experience, reflecting the strategic direction of the role

Employee benefits include:

• 27 days annual leave plus bank holidays
• 5 days holiday buyback scheme starting from April 2026
• 5% employer pension contribution
• Life assurance scheme (2 x annual salary)
• Retail discounts (including the Blue Light card)
• Cycle to work scheme
• Discounted gym membership
• Access to expert financial health and wellbeing support

This role sits at the heart of Operation Smile UK’s five-year strategy to deliver transformational growth across all income streams. As Senior Lead - Acquisition and Digital Fundraising, you will be instrumental in delivering on three of our four core strategic priorities:

1. Build Regular Giving – laying the foundation for higher long-term value and stronger ROI across acquisition channels.
2. Drive All Donors to Legacy – recruiting quality donors who have the potential value to feed into legacy and long-term giving goals.
3. Maximise Growth Through Digital Fundraising Integration – leading the expansion and optimisation of digital acquisition within a cohesive fundraising strategy

The Senior Lead - Acquisition & Digital Fundraising role is responsible for delivering Operation Smile UK’s strategic individual giving acquisition programme. This role is key to driving income growth and expanding our supporter base across multiple channels, including digital, DRTV, dialogue fundraising and print.

You will lead the strategy, planning, delivery and evaluation of acquisition campaigns, including the onboarding process, with full accountability for managing significant budgets, agency partnerships and performance metrics. This is a senior, hands-on role suited to an experienced acquisition fundraiser with strong commercial acumen and a data-driven mindset.

Key Responsibilities

Strategic Campaign Leadership

• Develop and implement the multi-channel acquisition strategy, aligned with income targets and supporter growth objectives.
• Lead on the planning and delivery of campaigns across direct dialogue, digital, DRTV, and print channels.
• Lead on the planning and delivery of the onboarding process for all new recruits.
• Monitor and report on campaign performance, providing insight-driven recommendations to optimise results.
• Drive testing and innovation to expand existing channels and introduce new ones within acceptable risk and return parameters.

Budget Ownership & Performance Monitoring

• Take full responsibility for acquisition budget management, income forecasting and cost control.
• Set, monitor, and evaluate key performance indicators (KPIs), reporting against ROI, CPA, and long-term value across all acquisition channels.
• Collaborate with the Senior Database Manager and the Director of Data and Technology to develop and maintain performance dashboards (e.g., Power BI) and support strategic data analysis, including both short-term and long-term channel performance evaluation.

Agency & Partner Management

• Manage day-to-day relationships with external fundraising and creative partners.
• Lead briefings, content sourcing, agent training, stakeholder approvals, and quality assurance processes.
• Negotiate contracts and hold suppliers accountable for delivery and performance.

Cross-Team and Market Integration

• Represent the acquisition programme in cross-functional planning meetings and contribute to a unified team culture focused on strategic delivery.
• Deliver and optimise the onboarding and conversion programme for new donors.
• Develop CRO strategies and implement with support from the Communications team, whilst supporting the enhancement of web development
• Ensure consistent campaign integration across touchpoints and maximise thematic/creative cohesion, working in collaboration with the Senior Communications Manager to lead and develop the creative and content strategy for acquisition.
• Act as a key liaison with colleagues across Operation Smile global markets, sharing insights and exploring opportunities to align strategy, co-develop creative, or pilot cross-market initiatives.

Compliance, Risk & Best Practice

• Ensure all campaigns meet legal, ethical and data protection requirements (e.g., GDPR, Fundraising Regulator).
• Act as a key contributor to organisational risk assessments relating to income performance and supplier performance.
• Keep up to date with sector trends, innovations and benchmarks to maintain best practice.

Person Specification

Essential Experience

• Extensive experience (ideally 5+ years) in Individual Giving or fundraising acquisition roles.
• Proven success delivering multi-channel acquisition campaigns with strong ROI.
• Experience managing external agencies and suppliers to high-performance standards.
• Strong background in digital fundraising and paid media.
• Demonstrated experience managing and reporting on substantial acquisition budgets.

Skills & Attributes

• Strategic thinker with excellent campaign planning and execution skills.
• Highly numerate and confident using data for decision-making and optimisation.
• Strong project and stakeholder management abilities.
• Proactive, self-starting approach with high levels of ownership and accountability.
• Excellent communication and interpersonal skills, able to represent the organisation externally.

Desirable

• Understanding of retention and supporter journey optimisation.
• Familiarity with CRM and data system Donorfy.
• Experience with Power BI or other reporting tools.

First-round interviews are set for the week of 23rd March 2026. We strongly encourage early applications.

Disability Confident Committed Employer

We're a Disability Confident Committed employer, so we guarantee an interview to any disabled applicant who meets the minimum requirements for the job.

At Operation Smile UK, we value individuals based on their performance and potential. We're dedicated to creating a diverse and inclusive workplace that supports everyone's needs. We're happy to make reasonable adjustments throughout the application and employment process, and we particularly welcome applications from diverse backgrounds.

If you need this document in a different format, require any adjustments, or need help with your application, please contact us (further details contained within the job description).

Equality, Diversity & Inclusion

Operation Smile UK knows fundraising could better reflect the diverse backgrounds and experiences of the people the charity sector supports. If you don’t meet every requirement but believe your transferable skills align with the role, we encourage you to contact us for a conversation. 

We want our team to reflect the diversity of the communities we serve, offering equal opportunities to everyone, regardless of, age, disability, gender reassignment, marriage and civil partnership, pregnancy and maternity, race, religion or belief, sex, or sexual orientation.

We celebrate diversity and encourage you to bring your authentic self to Operation Smile UK. We are committed to supporting all applicants and ensuring a fair hiring process. All appointments will be made solely on merit, and we are happy to make reasonable adjustments throughout the recruitment process. 

The Individual Giving Manager will lead the development of RLSS UK’s first comprehensive individual giving programme, building all activity from the ground up. This includes designing compelling supporter propositions, establishing donor journeys, and creating engaging campaigns that drive acquisition and long-term support.

A key part of the role will be scoping, procuring, and managing external suppliers, agencies, platforms, and partners required to deliver individual giving products and activity. This includes the development and future launch of new income streams for RLSS UK, such as a charity lottery, as well as regular giving, legacy marketing, and in-memory giving opportunities.

The postholder will play a central role in shaping the future of supporter engagement at RLSS UK, introducing best practice, ensuring strong stewardship, and embedding a supporter‑centred culture across the organisation.

JOB PURPOSE

To develop, launch, and grow RLSS UK’s first individual giving programme, building sustainable income streams that support our vital work in water safety education. As the first dedicated individual giving role, you will design the strategy and deliver hands on activity, creating compelling propositions, supporter journeys and campaigns across regular giving, one‑off gifts, lottery, legacies and in‑memory giving.

KEY TASKS AND RESPONSIBILITIES

Planning and Strategy

• Develop RLSS UK’s first Individual Giving strategy, setting clear plans, targets, and opportunities for growth across all giving products.
• Introduce and embed best practice in compliance, data management, supporter care, and ethical fundraising.

Supplier and Partner Development

• Scope organisational needs and procure/manage suppliers, agencies and platforms required to deliver individual giving activity.
• Lead onboarding and manage delivery to agreed standards, budgets and timelines.

Supporter Engagement and Campaign Development

• Design end‑to‑end supporter journeys (acquisition, welcome, nurture, upgrade, reactivation, retention).
• Plan and deliver multi‑channel campaigns (digital, social, email, paid, direct mail) to acquire, retain and engage supporters.
• Build audience understanding through segmentation, insight and experimentation.
• Work closely with Marketing and Communications, Membership, and other teams to embed Individual Giving into the organisation.

Product Development

• Scope and pilot propositions for: Regular Giving, Digital one‑off, Charity Lottery, Legacy Giving, In‑Memory, Appeals/integrated campaigns, and Mid‑value.
• Produce product business cases with KPIs, budgets, phasing and implementation plans.

Reporting and Evaluation

• Establish reporting and monitoring frameworks for Individual Giving activity.
• Use early data and insight to inform decision‑making, future planning, and product development.
• Ensure all activity complies with the Fundraising Regulator’s Code of Practice, GDPR, PECR and Gambling Commission requirements.
• Monitor and report on individual giving performance against KPIs and targets, reporting on performance to the Director of Income Generation and Engagement, Senior Leadership Team and the Board of Trustees. 

Other Duties & Responsibilities

• All other duties reasonably associated with your role, as directed by the Line Manager.
• Act as an ambassador for the Income Generation & Engagement directorate, supporting a culture of collaboration, learning and innovation.
• Ensure compliance with UK GDPR and the Data Protection Act 2018 by complying with internal information governance policies and maintaining up-to-date documentation as part of RLSS UK’s compliance programme.
• Demonstrate and uphold the Society’s values and behavioural standards at all times.
• Help create an inclusive working environment where diversity is valued, everyone can contribute, and everyday actions ensure we meet our duty to uphold and promote equality.

This job description is not to be regarded as exclusive or exhaustive. It is intended as an outline indication of areas of activity and responsibility and will be amended in light of the changing needs of the organisation.

PERSON SPECIFICATION
Essential Relevant Experience, Skills and/or Aptitudes

• Demonstrable experience of individual giving across multiple products, which may include regular giving, one‑off gifts, lottery, legacy giving, in‑memory giving, and appeals.
• Ability to craft compelling supporter propositions and use storytelling to communicate impact and motivate giving.
• Proven track record designing and managing supporter journeys that improve acquisition, retention, and lifetime value.
• Experience of delivering multi‑channel integrated acquisition campaigns, (digital and offline approaches).
• Experience of procuring and managing suppliers, agencies, and platforms, ensuring high‑quality delivery and value for money.
• Data‑driven mindset, comfortable with metrics, segmentation, reporting, insight gathering, and budget forecasting.
• Strong understanding of return on investment (ROI) and the ability to evaluate the effectiveness, sustainability, and value of fundraising activity.
• Strong understanding of CRM systems and fundraising technologies, and how these support effective individual giving programmes.
• Understanding of fundraising regulation, GDPR, and ethical fundraising practices.
• Experience managing budgets and ensuring effective allocation of resources.
• Comfortable working in an environment where systems, processes, and programmes are being built from the ground up.

Desirable Relevant Experience, Skills and/or Aptitudes

• Knowledge and understanding of RLSS UK’s mission, values and strategic priorities.
• Experience of working in a charity or organisation where individual giving programmes have been developed from the ground up.
• Experience of launching new giving products such as lotteries, regular giving propositions, or digital donation platforms.
• Knowledge of fundraising compliance frameworks, including the Gambling Commission requirements (or similar relevant regulation).
• Understanding of digital fundraising trends, including peer‑to‑peer fundraising and integrated digital journeys.
• Understanding of water safety, education, youth engagement, community development or related fields.

ABOUT RLSS UK

The Royal Life Saving Society UK (RLSS UK) is the leading charity for water safety and drowning prevention in the UK and Ireland. Our mission is to save lives by being the leader in lifesaving, lifeguarding, and water safety education so that everyone can enjoy water safely. We share our expertise, skills, and knowledge to empower people enjoy water safely and achieve our vision; communities free from drowning.

WHAT RLSS UK CAN OFFER YOU

RLSS UK is a national Charity based in Worcester, and we offer great staff benefits including -

• Annual Leave based on 27 days + Bank Holidays + a discretionary day off for your birthday
• Private Medical Scheme*
• Enhanced Society Sick Pay*
• Eye Care*
• Employee Assistance Programme via Health Assured
• Life Assurance Scheme
• Howdens Sports Benefits/Perks at Work
• Free RLSS UK Membership
• Free tea and coffee when working from HQ, including access to our wonderful Coffee Machine
• Free on-site parking when working from HQ
• Company Events and more!

*Subject to eligibility criteria

YOUR APPLICATION

Please send your CV along with a Cover Letter outlining why you should join our Income Generation and Engagement Team 

Closing Date – 5.00pm, Tuesday 17th March 2026

Interview Date – Thursday 26th March 2026 at our Worcester Head Office (subject to change)

Should you wish to discuss the role, any reasonable adjustments you may require throughout the recruitment process, or have any questions, please get in touch where a member of the RLSS UK HR Department will be happy to help.

RLSS UK are a Disability Confident Committed Employer and an INclusive Worcestershire Leader.

Global Acquisition Executive 

Remote | Full-time | Up to £30,000

Join Animals Asia at a pivotal moment in our mission to end cruelty and restore respect for animals across Asia. We are on a historic journey to end bear bile farming and transform the lives of captive animals.

This is your chance to grow a global supporter community that creates real impact. Every new supporter you connect with expands our reach, strengthens campaigns, and brings us closer to a cruelty-free future.

We are looking for a Global Acquisition Officer to help attract new supporters through high-quality content that connects people to our mission and inspires action. Reporting to the Global Acquisition Manager, you’ll deliver multi-channel campaigns across global markets, including paid social, PPC and other digital channels. You’ll craft engaging digital content, design and optimise donation and landing pages, and track performance to continually improve results.

You’ll collaborate with teams across Individual Giving, Communications, Supporter Care, Data, Technology, and Insights and Programs to bring stories to life and run campaigns that motivate supporters to act. You’ll also contribute to wider Acquisition programs, from DRTV and cold mailing to digital lead generation.

This role is ideal for someone early in their digital fundraising or marketing career who is organised, analytical, and creative. You’ll thrive if you bring a data-driven approach with experience in testing and optimising campaigns and turning innovative ideas into measurable results.

If you have 1–2 years’ experience in digital fundraising, direct marketing, individual giving, or a similar role, and are excited by the chance to grow a supporter base that fuels campaigns with real-world impact, we’d love to hear from you.

Closing date: 13th March 2026

Closing date: 13th March 2026. All applications must be submitted before the closing date advertised. We reserve the right to close the vacancy early if a high volume of applications is received. Interested parties, Interviews will be conducted during the week commencing 23rd March 2026 via Zoom or Google Meet. Find out more about us on on our website.

Context

Our vision is to bring hope to every one of our patients across London, when they need us most, where they need us most. Our mission is to use everything we know, our specialist skills and unmatched experience to save lives and ensure the best outcomes for every one of our patients and their families. We’re a charity that works alongside the NHS and our life-saving service is made possible by our supporters.

This is an exciting time to join London’s Air Ambulance Charity. In early 2025, we launched our new 15-year strategy, setting the direction for the service to our 50th anniversary in 2039. This strategy gives us the opportunity to tell the unique story of the service – we see more incidents requiring life-saving care at the scene than any other air ambulance service. London brings unique challenges and our new strategy requires us to tell a broader story of what we do and the impact we have.

Alongside this, we’ve developed an ambitious Engagement Strategy to put the people of London at the heart of our fundraising and marketing. Legacy giving is a critical part of our long-term sustainability, and this role is central to embedding a culture of legacies across the organisation. We’re at the early stages of our legacy programme, so this role presents a real opportunity for someone to grow and develop a successful income stream, as well as ensuring our supporters have meaningful opportunities to make a lasting impact.

About the role

The Senior Legacy Manager will lead the development and delivery of London’s Air Ambulance Charity’s legacy programme, ensuring legacy giving is embedded across fundraising and marketing activity and is front of mind across the organisation.

This role is responsible for managing our legacy marketing programme, working closely with the marketing team to deliver compelling, sensitive and effective activity. The postholder will also oversee our outsourced legacy administration partner, ensuring legacy gifts are processed efficiently, compliantly and in line with best practice, through regular performance monitoring and review.

Working across the Fundraising and Marketing Directorate, the Senior Legacy Manager will champion legacies as a vital form of support, collaborating closely with all teams in the directorate. This will include working with the major donor team to identify and develop high-value legacy opportunities and supporting the community engagement team to integrate in-memory and legacy messaging into the community talks programme and engagement activity within the community.

The role also plays a key part in connecting our legacy and in-memory programmes, working with the community engagement team and the Deputy Director to develop a joined up in-memory strategy that ensures a coherent and compassionate supporter experience.

About the person

You’ll be an experienced and confident legacy fundraising professional with a passion for building long-term impact. You’ll be a strong collaborator who can influence across teams and seniority levels, and a persuasive advocate for the importance of legacy giving. You’ll combine strategic thinking with hands on delivery, ensuring legacy activity is well planned, insight led and supporter centred. Comfortable working across disciplines and a self-starter, you’ll play a key role in embedding a culture of legacies across London’s Air Ambulance Charity.

Are you an experienced fundraiser, with a passion for inspiring supporters to help people living in extreme poverty fulfil their God-given potential? Are you passionate about using your communication and marketing skills to contribute to further growth in our legacy fundraising team?

You would be working as part of a growing team to raise awareness of leaving a legacy to Tearfund, activating new pledgers, and stewarding supporters who have expressed an interest in leaving a gift in their will. Through excellent stewardship and a relational approach, you will share the impact that leaving a legacy can have upon future generations with supporters.

We are particularly looking for a fundraiser with experience in individual giving and relational fundraising, who can confidently deliver multi-channel individual giving and supporter engagement campaigns, including events. Do you have the following experience?

• Planning and delivering direct marketing fundraising or individual giving campaigns, such as direct mail appeals.
• Planning and delivering multi-channel supporter engagement campaigns to a range of audiences
• Planning and delivering in-person and online events for supporters
• Project managing complex projects with multiple stakeholders
• Monitoring and evaluating campaigns, with a test and learn mentality
• Working collaboratively with a range of stakeholders including creative agencies

Do you have the following skills?

• Ability to see through activity from start to finish
• A flexible approach to your work, showing agility to adapt and make changes if required
• Ability to influence and work alongside senior stakeholders
• Strategic thinking, and desire to drive forward new ways of doing things, with a test and learn mentality

If your skills, experience, and passion match these requirements, we'd love to hear from you!

​Please note: This is a permanent full-time position, working 35 hours per week. 

Hybrid working: This role is eligible for hybrid working and you will be required to work fromthe Teddington Tearfund office and from your home by agreement with the line manager.

We particularly welcome applications from people with disabilities and those from Black, Asian or Minority Ethnic (BAME) backgrounds (in our UK workforce) as these groups are currently under-represented at Tearfund.

Applicants must be committed to Tearfund's Christian beliefs.

The recruitment process will include specific checks related to safeguarding issues. In addition, personal identification information will be submitted against a Watchlist database to check against criminal convictions as a counter-terror measure.

Join our Team

Relationship Giving Manager

Hours: 37.5 hours per week (Flexible working will be considered)

Salary: £29,008 - £36,778 FTE (Subject to ongoing upward pay review)

Department: Fundraising

Location: 1 Northgate Road, Middlesbrough, TS5 5NW

The Relationship Giving Manager plays a leading and hands on role in designing and implementing the supporter acquisition, retention and development plans. Focusing on growing reach, engagement and ultimately income across Individual Giving, Legacy and In Memory activity.

The postholder will manage, coordinate and deliver a variety of donor acquisition, conversion and retention campaigns and communications that make up the donor acquisition and supporter development programmes to deadline and within budget across various mediums including print, digital, face-to-face and direct marketing etc.

The postholder will also.

• Track the performance of campaigns and monitor performance metrics, including campaign results against agreed KPIs

• Ensure continuous testing, collate learnings and make recommendations to guide future activity

• Ensure effective maintenance and retention of active, lapsing and lapsed supporters

• Work with the wider fundraising team to design and implement supporter journeys for all individual donors and supporters including legacy prospects and pledgers

• Contribute to the development of the legacy marketing plan, implementing annual and ongoing initiatives to build a sustainable legacy pipeline

• Identify new channels and audiences to promote activities and products amongst existing donors/contacts and new prospective donors

• Develop strong relationships with external third parties promote the charity as a local beneficiary

If your goal is to develop your career in fundraising in a rewarding role with plenty of opportunities to make a difference to the lives of local people, then we want to meet you.

At Teesside Hospice, we believe in making every moment count. Our team is dedicated to providing exceptional, specialist care and support to patients and their families during challenging times.

People are at our core. We offer a supportive environment with opportunities for professional growth and development and are always aiming for the highest standards and working environment. Our teams work positively together, collaborating to ensure our patients get the best care, and staff enjoy a fulfilling career knowing they make a real difference in people's lives.

Our values are Compassionate, Skilled, Accountable, Trustworthy and Principled - working here means being part of a community that focuses on empathy, respect and teamwork. We're there for everyone who needs us and are on a mission to change the way society and healthcare systems care for people.

Join us at Teesside Hospice and be part of a place where your skills and compassion can truly shine!

Closing date for applications is 16th March 2026, but we reserve the right to close the advert earlier if we have a high volume of applications.

Teesside Hospice is committed to eliminating discrimination and values diversity in the workplace.

This role requires a DBS check. We will do this for you.

Job Purpose

This role sits at the heart of Operation Smile UK’s five-year strategy to deliver transformational growth across all income streams. As Senior Lead - Retention & Legacy Fundraising, you will be instrumental in delivering on three of the four core strategic priorities:

1. Build Regular Giving – retain and maximise value from the regular giving base

2. Drive All Donors to Legacy – ensure donors experience best-in-class stewardship, increasing their loyalty to the charity with an objective of feeding into legacy and long-term giving goals.

3. Maximise Growth Through Digital Fundraising Integration – leading the expansion and optimisation of digital growth for all existing supporters.

The Senior Lead - Retention & Legacy Fundraising is responsible for delivering Operation Smile UK’s strategic individual giving retention and legacy marketing programme. This role is key to driving income growth from our existing donors from the point of recruitment, maximising value and minimising attrition from the regular giving pool and generating and retaining legacy actions and prospects.

You will lead on the strategy, planning, delivery and evaluation of retention campaigns, with full accountability for managing significant budgets, agency partnerships and performance metrics.

You will support the development of the Legacy strategy, be instrumental in planning legacy activity and delivering legacy marketing for the existing supporter base across all income streams and methods of support, from Partnerships, Volunteers and public fundraisers.

This is a senior, hands-on role suited to an experienced Individual giving fundraiser with strong commercial acumen and a data-driven mindset.

Key Responsibilities

Strategic Campaign Leadership

• Develop and implement the retention strategy, aligned with income targets and supporter growth objectives.
• Lead on the planning and delivery of campaigns across cash, donor stewardship, legacy prospecting and stewardship, welcome, conversion, reactivation and upgrade appeals.
• Lead on strategic development of the cultivation journey to ensure Operation Smile maximise growth through digital channels.
• Monitor and report on campaign performance, providing insight-driven recommendations to optimise results.
• Drive testing and innovation to expand existing approaches and introduce new ones within acceptable risk and return parameters.

Budget Ownership & Performance Monitoring

• Take full responsibility for retention and legacy budget management, income forecasting and cost control.
• Set, monitor, and evaluate key performance indicators (KPIs), reporting against ROI, value and response, retention and conversion metrics and long-term value across all supporter groups channels.
• Collaborate with the Senior Database Manager and the Director of Data and Technology to develop and maintain performance dashboards (e.g., Power BI) and support strategic data analysis, including both short term and long-term channel performance evaluation.

Line Management

• Provide day-to-day leadership and support to the Retention team, ensuring clarity of objectives, effective workload management, and professional development opportunities.
• Conduct regular 1:1s, annual appraisals, and performance reviews for direct reports, supporting their growth and accountability.
• Foster a collaborative and inclusive team culture, encouraging innovation, learning, and high standards of delivery.
• Provide strategic and operational direction to external agencies or freelancers working on retention projects.

Agency & Partner Management

• Manage day-to-day relationships with external fundraising and creative partners.
• Lead on the relationship with the external fulfilment agency working with multiple internal stakeholders to ensure an effective partnership is in place.
• Lead briefings, content sourcing, agent training, stakeholder approvals, and quality assurance processes.
• Negotiate contracts and hold suppliers accountable for delivery and performance.

Cross-Team and Market Integration

• Represent the retention and legacy programme in cross-functional planning meetings and contribute to a unified team culture focused on strategic delivery.
• Work closely with the Acquisition and Digital lead to deliver a seamless supporter journey from point of recruitment to donor communications.
• Work closely with the Philanthropy Manager to develop and manage the pipeline of HV/Major donors.
• Work closely with the Legacy administrator, Philanthropy Manager and Volunteer Manager to develop the legacy pipeline.
• Work closely to ensure all digital communications are aligned and support the retention strategy
• Act as a key liaison with colleagues across Operation Smile global markets, sharing insights and exploring opportunities to align strategy, co-develop creative, or pilot cross-market initiatives.

Compliance, Risk & Best Practice

• Ensure all campaigns meet legal, ethical and data protection requirements (e.g., GDPR, Fundraising Regulator).
• Act as a key contributor to organisational risk assessments relating to income performance and supplier performance.
• Keep up to date with sector trends, innovations and benchmarks to maintain best practice.

Person specification

Essential Experience

• Extensive experience (ideally 5+ years) in Individual Giving, Legacy or fundraising acquisition roles.
• Proven success delivering multi-channel (including digital) retention campaigns for both cash, legacy and regular giving donors with strong ROI.
• Experience managing external agencies and suppliers to high performance standards.
• Strong background in regular giving retention.
• Demonstrable experience managing and reporting on retention budgets.

Skills & Attributes

• Strategic thinker with excellent campaign planning and execution skills.
• Highly numerate and confident using data for decision-making and optimisation.
• Strong project and stakeholder management abilities.
• Proactive, self-starting approach with high levels of ownership and accountability.
• Excellent communication and interpersonal skills, able to represent the organisation externally.

Desirable

• Understanding of retention and supporter journey optimisation.
• Familiarity with CRM, Dot digital and data system Donorfy.
• Experience with Power BI or other reporting tools.

First-round interviews are set for the week of 9th March 2026. We strongly encourage early applications.

Disability Confident Committed Employer

We're a Disability Confident Committed employer, so we guarantee an interview to any disabled applicant who meets the minimum requirements for the job.

At Operation Smile UK, we value individuals based on their performance and potential. We're dedicated to creating a diverse and inclusive workplace that supports everyone's needs. We're happy to make reasonable adjustments throughout the application and employment process, and we particularly welcome applications from diverse backgrounds.

If you need this document in a different format, require any adjustments, or need help with your application, please contact us (further details contained within the job description).

Equality, Diversity & Inclusion

Operation Smile UK knows fundraising could better reflect the diverse backgrounds and experiences of the people the charity sector supports. If you don’t meet every requirement but believe your transferable skills align with the role, we encourage you to contact us for a conversation. 

We want our team to reflect the diversity of the communities we serve, offering equal opportunities to everyone, regardless of, age, disability, gender reassignment, marriage and civil partnership, pregnancy and maternity, race, religion or belief, sex, or sexual orientation.

We celebrate diversity and encourage you to bring your authentic self to Operation Smile UK. We are committed to supporting all applicants and ensuring a fair hiring process. All appointments will be made solely on merit, and we are happy to make reasonable adjustments throughout the recruitment process. 

Location: Any UK Trust office (2 days per week required in the office)

Interviews: 19th or 20th of March via MS Teams

The King’s Trust is looking for a proactive, creative, and organised Individual Giving and Legacies Executive to help deliver inspiring fundraising campaigns, grow our individual giving audience, and nurture lasting supporter relationships.

From working with third parties to craft compelling copy to coordinating stakeholder input, analysing results and spotting opportunities to improve, you’ll play a key role in delivering fundraising activity that makes a real difference. You’ll help embed our stewardship values, ensuring every supporter has an outstanding experience and feels connected to the impact of their support. You’ll also contribute ideas to grow new income streams and expand our reach.

We are looking for a strong communicator with experience generating engaging and persuasive fundraising content that inspires action. You’ll be highly organised, confident managing multiple projects at once, and comfortable working with colleagues across fundraising, data and supporter services teams.

You’ll have…

• Excellent written communication, organisation, and project management skills.
• Ability to build strong relationships and collaboration with varied stakeholders.
• Experience of direct marketing and supporter communications.
• Experience creating stewardship engagement materials.

If you’re passionate about powerful storytelling, brilliant supporter experiences, and impactful fundraising that helps transforms young lives, we’d love to hear from you!

What happens next?  

Please submit a CV, and Cover Letter that includes your experience, transferrable skills and motivation to work for The King's Trust! The Team will be in touch about the next steps shortly after the closing date. 

Why do we need Individual Giving & Legacies Executives? 

Last year, we helped more than 40,000 Young People, with three in four young people on our programmes moving into a positive outcome in work, education or training. The young people we help face a range of challenges, such as unemployment, mental health issues or some who have been in trouble with the law. We believe all young people should have the chance to succeed, and that young people are the key to a positive and prosperous future for all of us. We want to continue having a positive impact on young people’s lives and we couldn’t do this without the important work of Individual Giving & Legacies Executives! 

Perks for working at The Trust! 

• Great holiday package! 30 days annual leave entitlement, plus bank holidays. Office closure on the days between Christmas and New Year 
• Flexible working! Where operationally possible, our roles require a combination of office days and working from home (please speak to the hiring manager about this particular role)
• You can volunteer for and/or attend events – The King's Trust Awards, Pride, active events etc. 
• In-house learning platform! Develop your skills for your career and your role 
• Benefits platform! Everything from health and financial well-being support to discounts on your favourite restaurants, shops and cinemas. 
• Personal development opportunities through our Networks – KT CAN (Cultural Awareness Network), KT GEN (Gender Equality Network), KT DAWN (Disability & Wellbeing Network), and PULSE (LGBTQIA+ Network). 
• Fantastic Family leave! Receive 13 weeks of full pay and 13 weeks of half pay for maternity and adoption leave. Receive 8 weeks of full pay for paternity leave. 
• Interest-free season ticket loans 
• The Trust will contribute 5% of your salary to the Trust Pension Scheme 
• Generous life assurance cover (4 x annual salary) 

Global Retention Executive
Remote | Full-time | Up to £30,000/(35.000€)

Join Animals Asia at a pivotal moment in our mission to end cruelty and restore respect for animals across Asia.

Animals Asia is on a historic journey to end bear bile farming, transform the lives of captive wildlife and create lasting change for animals across Asia. None of this is possible without the compassion and commitment of our supporters – and that’s where you come in.

We’re looking for a Global Retention Executive to nurture and grow relationships with individual giving donors worldwide. In this role, you’ll help deliver inspiring, multi-channel fundraising and stewardship campaigns that show supporters the real impact of their generosity, and keep them connected to our mission for the long term.

Working closely with and reporting to the Global Retention Manager, and teams across fundraising, communications, supporter care, programs, and data, technology and insight, you’ll bring powerful stories to life through email, direct mail and digital journeys. You’ll play a hands-on role in creating meaningful supporter experiences that drive impact for animals who desperately need our help.

We’re a small but mighty global Individual Giving team, made up of exceptionally talented, passionate and dedicated individuals who care deeply about creating real, lasting change. We have the ambition to match our potential and we’re investing in the right people to help us go further, faster.

If you’re an organised, detail-oriented and supporter-focused professional with 1–2 years’ experience in donor retention, individual giving or a similar role within the charity sector, and have a genuine passion for animal welfare, we’d love to hear from you.

Closing date: 13th March 2026. All applications must be submitted before the closing date advertised. We reserve the right to close the vacancy early if a high volume of applications is received. Interested parties, Interviews will be conducted during the week commencing 23rd March 2026 via Zoom or Google Meet. Find out more about us on our website.

SUDC UK is a national charity dedicated to funding research, raising awareness and supporting families affected by Sudden Unexplained Death in Childhood (SUDC). Our team is passionate, warm, friendly and impact-driven.

SUDC is the sudden and unexpected death of a child aged 1-18 years where the cause of death remains unexplained despite a thorough investigation. 40 children are affected every year in the UK, more than young child deaths due to traffic accidents, fires or drowning and comparable to 1-2 seemingly healthy children dying every fortnight, often going to sleep and never waking up. 

As a specialist charity, SUDC UK informs, empowers and advocates for families when their child dies suddenly and unexpectedly. We operate nationally and have expertise in SUDC, bereavement support, the child death process, genetic investigation, SUDC research and medical screening.Founded by three bereaved parents, we have deep understanding of the impact of SUDC and loved children, and their families, are at the heart of all we do.

The purpose of this role is to lead and deliver our income generation and marketing strategy, growing sustainable income streams while increasing our profile, reach and impact. This dynamic and rewarding role blends strategic leadership with hands-on delivery, including first-line management of a small team.

Acorns Children’s Hospice provides specialist care and support for babies, children and young people who are life limited or life threatened. Supporting over 750 children and nearly 1,000 families annually, Acorns is a vital lifeline for families across the West Midlands and Gloucestershire during unimaginably difficult times.

Over the past three years, Acorns’ leadership has enhanced collaboration and innovation across the charity and embedded an organisation-wide fundraising culture. With an integrated fundraising structure and an upcoming £5m appeal, Acorns is looking for a senior leader to review, refine and scale its end-to-end donor experience across all income streams.

Forming part of the Fundraising Leadership Team and reporting to the Associate Director of Fundraising, the Head of Donor Experience will lead a central support function covering donor journeys, supporter care, data and insight, digital fundraising and compliance. They will be responsible for shaping and delivering a comprehensive donor-centred strategy that drives engagement, loyalty and long-term value, while championing a digital-first, data-driven approach to stewardship.

As Head of Donor Experience, you will:

• Lead a high-performing Donor Experience team of nine, with four direct reports across Donor Experience, Data & Insight, and Digital Fundraising
• Develop and embed a cohesive donor experience strategy aligned to the wider Fundraising Strategy
• Design and implement a structured supporter journey framework, ensuring appropriate automation and personalisation across channels and income streams
• Drive innovation in stewardship, including digital engagement, journey design, automation, and personalisation
• Review and refine thanking, banking, fulfilment and supporter care processes to improve efficiency and supporter satisfaction
• Oversee CRM development and optimisation, ensuring robust data governance and a clear single supporter view
• Lead insight generation and segmentation strategy to inform fundraising performance and income growth
• Establish and maintain a centralised compliance framework across fundraising activity
• Strengthen collaboration between Fundraising and Marketing to enable more coordinated, funnel-led campaigns

Essential skills and experience:

• Strong background in fundraising operations, supporter care, compliance or customer experience within a charity setting
• Proven track record of developing and delivering stewardship strategies that improve retention and long-term supporter value
• Experience managing and motivating teams to deliver operational excellence and performance improvement
• Experience designing and implementing strategy, annual plans and process improvements
• Strong working knowledge of CRM systems, data governance and supporter database management
• Confidence influencing senior internal stakeholders and driving cross-team collaboration
• Experience of reporting, performance analysis and using insight to inform decision-making
• Strong understanding of fundraising compliance, including GDPR and sector regulation

Employee benefits include: 

• 27 days annual leave plus bank holidays
• 5 days holiday buyback scheme starting from April 2026
• 7.5% employer pension contribution
• Life assurance scheme (2 x annual salary)
• Retail discounts (including the Blue Light card)
• Cycle to work scheme
• Discounted gym membership
• Access to expert financial health and wellbeing support

Prostate Cancer Research exists to honour the men and families who have been through things no family should have to go through, and to work for a future where no one needs to fear a prostate cancer diagnosis. 

We are always working to provide resources to help, support and empower patients. Giving them the information they need to make better choices about their treatment, while working to identify and target specific unmet needs in the prostate cancer ecosystem, such as racial inequality and bone metastasis. 

Our dedicated staff team is the key to our success, expanding the amount of research that we fund five times over in four years. PCR has won the Communiqué Award 2025 for Excellence in Healthcare Partnerships, the PEMA 2025 winner for Excellence in in Collaboration Educating Patients and has been shortlisted for both Third Sector Awards and Charitytimes Awards 2025.

Ready to drive real-world change with your fundraising expertise?

At Prostate Cancer Research, we're making huge strides. Our supporter base has tripled in the last year, our campaigns are making national headlines, and we're investing heavily in growth.

We now need a passionate Individual Giving Manager to help us seize this momentum.

This is a chance to build something new with us. Working as a key strategic partner to the Head of Individual Giving, you will be the operational powerhouse behind our fundraising programme. You will take ownership of translating our high-level strategy into action, acting as the primary lead for campaign implementation and tactical delivery. We’re not just looking for someone to run campaigns; we're looking for an innovator who will test, learn, and lead us into new territories.

Your Mission:

• Take ownership of the delivery strategic individual giving activity across paid social, email, offline appeals, and new channels.

• Holistic Stewardship: Design and execute engaging supporter journeys—both bespoke and automated— that maximise conversion and long-term value.

• Performance Culture: Analyse performance, share insights, and drive a results-focused fundraising culture across the team.

Why Join Us?

• Impact: This is a new role with the potential to shape the future of our individual giving.

• Growth: We are committed to your professional development within a supportive team.

• Benefits: We value our people. Enjoy flexible working, private BUPA healthcare, a competitive pension, and more.

If you're an ambitious fundraiser who thrives in a dynamic environment and wants to fight prostate cancer, we encourage you to apply.

Key Responsibilities

Strategic Implementation (Online & Offline)

• Key operational lead, deputising for the Head of Individual Giving and Legacies, taking responsibility for the planning and delivery of campaigns and activity across channels and supporter journeys.

• Develop and implement activity to attract new supporters through an integrated mix of channels, including social platforms (paid and unpaid), search engine advertising, email marketing, and offline appeals.

• Manage relationships with external partners, including creative, fundraising, and digital marketing agencies, ensuring high-quality delivery and ROI.

• Develop and execute integrated campaigns where ultimate conversion may occur via traditional channels such as telephone or mail, taking a holistic approach to acquire and convert new supporters.

• Analyse metrics and data, reporting on KPIs, budget, and spend. Work to constantly test and optimise campaigns to exceed targets and improve return on investment.

• Support forecasting and budget planning on marketing activities within the IG budget.

• Stay abreast of emerging trends and technologies, ensuring our fundraising efforts remain innovative and effective.

Stewardship, Content & Operations

• Develop and deliver personalised relationship-building communications and initiatives that recognise supporter loyalty and deepen their connection to the impact of their support.

• Oversee the operational delivery of supporter communications, including the development of processes for bespoke and workflow-delivered thanking and nurturing.

• Create and optimise content, sometimes cross team and directly with our incredible patients and supporters.

• Build journeys that maximise conversions and build loyalty. This includes high-quality creative fundraising writing, concepting, and messaging development.

• Ensure all supporters are thanked and updated in an appropriate and timely manner, working with the team to ensure coverage and that all interactions are in line with our supporter promise.

• Cultivate deeper engagement with supporters beyond transactional interactions, explore opportunities for meaningful dialogue and a sense of community. 

Collaboration & Cross-Selling

• Work with the wider PCR team to maximise opportunities for fundraising and patient impact, specifically leading on cross-selling meaningful cash and support propositions to other audiences (e.g., events participants, community fundraisers, and campaigners).

• Work with Agile principles in mind, collaborating with colleagues across the organisation to plan and deliver high-quality work.

• Build key relationships across teams within and outside Public Fundraising to achieve successful fundraising outcomes.

• As required, represent PCR externally, promoting our work and building long-term relationships with stakeholders. 

Database and Compliance

• Develop your existing experience and affinity for supporter data to improve outcomes for supporters.

• Hold a very good working knowledge of key aspects of data protection law including GDPR and PECR, as well as the Fundraising Code of Practice.

• Work with our tools and seek to improve knowledge and use of these, including Access CRM, Fundraise Up, Google Analytics 4 (GA4), Wordpress and MailChimp.

Skills and Competencies

Our ideal candidate would have the following:

• Fundraising Expertise: Proven experience in an Individual Giving role(s) with a track record of managing both digital acquisition and offline appeals (direct mail/telemarketing) for a charity or social cause, as well as significant experience in retention, marketing communications, supporter services.

• Agency Management: Experience managing creative, fundraising and digital marketing agencies, to deliver a variety of campaigns or activities across multiple channels.

• Digital Proficiency: Demonstrable expertise setting up and managing campaigns in Meta Business Suite, Google paid advertising, and email marketing platforms like Mailchimp.

• Strategic Thinking: Evidence of leading successful integrated campaigns resulting in significant income or lead generation.

• Audience development: Led development of successful new propositions for cross-selling across existing audiences.

• Creative Skills: The ability to motivate and inspire audiences through content and creative writing and storytelling for various channels.

• Financial Acumen: The ability to monitor and manage income and expenditure against targets as well as forecast and report on campaigns across all channels.

• Supporter Experience: A strong desire to provide excellent supporter experience and customer journeys to everyone who encounters PCR.

• Collaborative Mindset: A collaborative and innovative mindset with a desire to test, learn, and work with stakeholders cross-functionally.

• Agile Working: Experience working within Agile project management frameworks would be beneficial.

• Technical Knowledge: Good knowledge of WordPress website optimisation and plugins, or a strong desire to learn.

• Passion: A strong belief in the work we do at PCR, and a demonstrable desire to improve outcomes for patients through our work in fundraising.

How to apply?

Please apply by submitting your CV and a short supporting statement (maximum 600 words) outlining why you would like the role and why you think you’d be a good fit, giving examples of previous experience.

There will be a two-stage interview process. The first interview will be online via Teams, and the second will be an in-person interview at our offices in London. There may be a test and a question to prepare for in advance of either interview stage should your application be taken forward. 

For more information about the role, please contact our Head of Individual Giving, Tom Treasure for an informal chat (contact details can be found in the full job description).

For more information about our orindganisation and what we do, visit the Prostate Cancer Research website, The Prostate Progress webpage and the PCR online patient resource, The Infopool.

PCR is an equal opportunity employer committed to diversity and inclusion. We welcome applications from all qualified individuals regardless of their race, gender, disability, religion/belief, sexual orientation, or age.