Email marketing jobs

Do you love stories? And are you passionate about communicating about what God is making possible around the world through the global church? BMS World Mission is looking for a Writer in our Communications team to craft the compelling stories we tell our supporters about the work they make possible.

Whether working on print magazines or digital resources, content for churches or our weekly email newsletter, you’ll play a vital part in the story-gathering and story-telling aspects of our major appeals and communications work.

We’re looking for a person who loves building connections through the written word.  

And someone who has a care and concern for the people who own the stories we have the privilege to tell. As a confident writer, you’ll be interested in messaging and writing for impact. And you’ll understand how to tailor the stories you hear into content that engages your audience, whether that be a magazine subscriber, first-time donor or church volunteer.

We’re looking for a person who enjoys juggling a variety of tasks in a busy environment and thrives on building relationships both within and outside the organisation. Ideally, you will have experience setting up, conducting and writing up interviews with individuals from international backgrounds and will have played a part in the creation of campaigns or appeals within a charity setting.

If you want your work to make a real difference - both to UK Christians and to communities around the world - we’d love to hear from you.

Key Information

Location: Didcot/hybrid

Hours: 35 hours per week

Employment type: Permanent

Salary: £33, 477

Closing date: 9am on Monday 14 September2026

Interview date: Monday 21 September 2026

If you would like to discuss this role further, please feel free to contact Pippa Durn, Creative Content Manager (Mat Cover).

Salary: £40,000 - £45,000 FTE
Contract: Temporary Contract, 8 – 12 weeks
Location: Home-based with occasional travel to London and team meetings
Closing date: ASAP, rolling interviews
Benefits: Flexible working options

We have an exciting opportunity for a Senior CRM Marketing Manager to join one of the UK's leading charities. Reporting into the Strategic Marketing Lead, this is a fantastic opportunity to lead the development of a data-driven CRM marketing strategy and maximise the impact of a major investment in HubSpot. You will play a pivotal role in shaping audience engagement, improving customer journeys and embedding best practice across the organisation.

As part of this exciting role, you will provide strategic oversight of all HubSpot marketing activity, ensuring campaigns are audience-led, measurable and aligned to organisational objectives. You will act as the organisation's subject matter expert for HubSpot, supporting colleagues with campaign planning, automation, reporting and optimisation. Working closely with marketing, digital and stakeholder teams, you will drive innovation, establish governance and compliance processes, develop actionable insight from campaign data, and create sophisticated cross-channel journeys that improve acquisition, engagement and retention.

To be successful as the Senior CRM Marketing Manager, you will need:

• Significant experience using HubSpot CRM, including campaign management, optimisation and reporting.
• Proven experience developing cross-channel and email marketing strategies within a large, complex organisation.
• Strong strategic thinking, stakeholder management and data analysis skills, with the ability to turn insight into action.

If you would like to discuss this role with us please email your CV to [email protected] or contact us and quote the reference 3068EI.

Ashby Jenkins Recruitment are a specialist charity recruitment agency, we use our extensive sector knowledge and experience to match candidates to the most suitable charity jobs. We are passionate about improving equality across the sector, you can read more about our commitment to diversity here.

We take a relationship-led approach to recruitment in the charity sector and partner with you as the leading charity recruitment agency.
If enough applications are received the charity reserve the right to end the application period sooner.

 

Want to make a difference to people’s lives? Then join our small team at Immunodeficiency UK, a charity devoted to supporting people living with poor immune systems.

About Immunodeficiency UK

Our charity aims to create an environment that ensures those affected by immunodeficiency have the knowledge to live fully, manage their condition effectively, and have their health needs understood and addressed by the healthcare system.

Each year we help hundreds of people through our helpline, educational resources, practical support, hardship grants, and our strong patient voice. We work on a range of projects to help improve patient care. You can find out more about our work by visiting our website and reading our annual impact reports..

This is a varied and interesting opportunity working for a charity that goes above and beyond in supporting people with primary and secondary immunodeficiency. The role offers an opportunity to exercise your creativity on varied and interesting projects that can make a real difference. You will receive excellent support and encouragement from our CEO and Trustees.

Responsibilities

As the Digital Communications and Fundraising Officer, you will play a key role in raising the charity's profile and awareness of primary and secondary immunodeficiency, growing supporter engagement, and generating income to support our work.

• You’ll develop and implement a digital communications strategy
• You’ll create and publish content across our website, email, social media and digital publications
• You’ll manage the website, ensuring content is accurate, accessible and up to date
• You’ll produce multimedia content — graphics, video, photography and case studies
• You’ll manage our social media accounts and our monthly newsletter
• You’ll plan and deliver digital fundraising campaigns
• You’ll create fundraising appeals, supporter communications and impact reports
• You’ll gather and share impact stories using a storytelling approach

This job is for you if:

• You’re confident in managing social media and creating digital content
•  Are familiar with email marketing platforms, customer relationship management (CRM) systems and                WordPress
• Have experience in planning and delivering fundraising or marketing campaigns
• Have strong organisational skills and the ability to manage multiple priorities independently

Charity or non-profit experience is a plus, as are graphic design or video editing skills.

Diversity and inclusion

Immunodeficiency UK is committed to equality, diversity and inclusion, and welcomes applications from all suitably qualified candidates regardless of age, disability, gender identity, marital status, race, religion or belief, sex, sexual orientation, or any other protected characteristic.

Closing date is Friday 4th September at 5pm. Applications generated by AI will not be considered.

Interviews will take place the week commencing 14th September. 

Role Purpose

The Digital Marketing Manager will play a key role in growing Honeypot’s reach, engagement and impact through creative, insight-led and effective digital marketing.

Reporting to the Head of Marketing and Communications, the postholder will lead Honeypot’s digital marketing activity, using creativity, audience insight and data to grow awareness, strengthen supporter engagement and help achieve the charity’s strategic objectives.

This is a varied and hands-on role combining digital strategy with day-to-day delivery. As Honeypot’s Marketing function grows, the role will have the opportunity to take increasing ownership of digital growth, innovation and audience development.

About the role

SMK is at an exciting moment in its history with a newly launched strategy Change is Possible 2026 -2028, a recently appointed permanent Chief Executive this year and a new Chair. The refreshed vision and mission of SMK is both ambitious and needed in our drive to support campaigners across the UK.

Digital engagement is evolving, and fast, so that is why we’re looking for a creative, experienced, strategic and data-driven Digital Marketing Manager to lead, develop and grow our digital presence across multiple channels. You'll manage and support our digital ecosystem, including social media, website development, email communications and digital advertising, ensuring every channel delivers measurable results.

Working closely with the Head of Marketing and Communications and the Training and Consultancy team, you'll be responsible for creating engaging digital content that inspire audiences, strengthens our brand and supports the communications and digital function at SMK. Importantly, you have the experience to successfully promote and drive sales of our training programmes through digital marketing techniques to optimise performance.

About You

You are passionate about the power of people to create social change and are motivated by SMK’s mission. You enjoy working collaboratively and thrive in a flexible, fast-paced environment where you can take initiative and adapt to changing priorities.

You are organised, proactive and solutions-focused, with a willingness to learn and develop your skills. Comfortable managing your own workload, you bring curiosity, creativity and a commitment to using insights, innovation and new technologies to help maximise impact.

The specific skills, knowledge and experience required to thrive in this role are set out in the Person Specification.

Job description

Marketing

• Social media management including the creation of a data led strategy and implementation plan for SMK’s channels.
• Manage the planning, creation, and scheduling of multiple marketing projects, ensuring the ‘SMK voice’ through tone and brand is implemented across digital channels.
• Create the vision for the annual SMK National Campaigner Awards social media approach and manage the roll out.
• Write compelling and impactful content for SMK’s digital channels.
• Create graphics and video content for digital channels using Canva.
• Manage paid digital ads (LinkedIn, Google Ads).
• Support the crafting and implementation of email marketing via Mailchimp including audience segmentation.
• Support the audience development strategy including research and data management.
• Identifies opportunities to increase sales (bookings for training/ events), growing reach and engagement.
• Support the development and implementation of a content strategy.

Website

• Support the Head of Marketing and Communications with the relaunch of a new website in 2026/2027.
• Lead on how AI is affecting search (SEO/GEO) and what SMK’s website needs.
• Monitor and translate website performance using analytics tools (e.g. Google Analytics).
• Implement and manage on-page SEO/ GEO best practices (keywords, metadata, content optimisation).
• Identify opportunities to improve search visibility and organic traffic.

Data, Insight & Reporting

• Monitor, analyse, and report on digital marketing performance.
• Use data to continuously optimise marketing activity.
• Provide insights into audience behaviour and trends.
• Database management, including cleaning and updating records.
• Support the implementation and management of the CRM (Salesforce).
• Undertake relevant training when required.

Other

• Undertake any other duties commensurate with the purpose and remit of the post.

Please read the attached job pack for details about the person specification. 

Location: Hybrid, London (1 day per week in the office, ideally Wednesday or Thursday)
Hours: Full-time, 35 hours per week
Contract: Temporary, 6 months
Pay: £24.75 per hour (+ holiday pay)
Start Date: ASAP (ideally w/c 17th August)

Prospectus is delighted to be supporting in the search for an experienced Senior Direct Marketing Executive to join their fundraising team on a temporary basis.

This is an exciting opportunity to play a key role in delivering a major year-end fundraising appeal. Working closely with internal stakeholders, agencies and freelancers, you'll lead direct mail activity while supporting wider multi-channel fundraising campaigns. 

Responsibilities:

• Lead the delivery of a major direct mail fundraising campaign.
• Manage campaign timelines, creative development and supplier relationships.
• Coordinate copywriters, designers, data briefs and production schedules.
• Support the planning and delivery of fundraising email campaigns.
• Monitor campaign performance and provide optimisation recommendations.
• Collaborate with fundraising, digital and data teams to deliver integrated campaigns.

Requirements:

• Strong experience delivering successful direct mail fundraising campaigns.
• Ability to hit the ground running and manage complex projects independently.
• Experience delivering email marketing campaigns and supporter communications.
• Excellent stakeholder management skills, including agencies and freelancers.
• Strong organisational skills with exceptional attention to detail.
• Knowledge of digital advertising channels would be advantageous.

CVs will be reviewed on a rolling basis, so if you're interested in the role, please apply ASAP with your CV in a Word format.

At Prospectus, we are committed to supporting you throughout your application journey. We welcome applicants from all backgrounds and do not discriminate based on age, gender, disability, race, religion, sexual orientation, marital status, or pregnancy/maternity.

Third Solutions is proud to be partnering with a dynamic and growing national health and research charity in the search for an experienced Marketing Manager to lead a small team to deliver exceptional and effective brand marketing activity.

The Buckinghamshire based charity are ideally looking for three days a week in their office, they are open to discussing flexible working arrangements if required.

The role
- Develop and deliver the marketing strategy and plans across online and offline channels.
- Develop and deliver creative and impactful audience and insight-led integrated marketing campaigns for key programmes, projects and products.
- Manage two direct reports: the Senior Digital Marketing Executive and Digital Marketer.
- Support the development of our audience personas and engagement work, to enable effective supporter journeys and high-quality experiences for all our audiences.
- Ensure that campaigns are on brand and aligned with the mission and values in terms of content, imagery, copy and tone of voice.
- Support the Fundraising Managers in the evolution of a content marketing and acquisition strategy to develop a large and engaged supporter base with a focus on email, social media and direct mail.

The Candidate
- Experience of managing a team within a charity to deliver successful marketing campaigns across a range of print and digital channels.
- Project management experience in digital and print channels, and co-creating impactful, attention-grabbing campaigns that drive results.
- Solid, results driven experience in PPC, Content marketing, Display, Social, SEO and Email.
- Experience in producing printed marketing materials, including direct mail, inserts, leaflets and outdoor.
- Experience in data-lead marketing - highly analytical and results focused, with ability to utilise reporting, tests and insight to drive for performance efficiencies and improvement
-If you are an entrepreneurial, ambitious with a growth mind set, get in touch!

Benefits
A warm, collaborative team with big plans and ambitions. They offer:
27 days annual leave + bank holidays, with the ability to buy and sell annual leave
Access to shopping discounts and cashback with thousands of retailers through their benefits portal
Free on-site parking and onsite café and Group Pension Life Assurance (2x annual salary)

IMPORTANT NOTE:
Applications are being reviewed on a rolling basis so please get in touch ASAP to find out more.
Our aim is to respond to all successful applications within 5 days. If you haven't been contacted within 5 days your application has been unsuccessful but we positively encourage you to apply for any other positions that you may see in the future. We apologise that we cannot contact everybody in person but thank you in advance for your interest.
We encourage applications from individuals of all ages & backgrounds. Appointment will be made on merit alone but candidates must be able to demonstrate their ability to work in the UK. Third Solutions acts as an employment agency for permanent recruitment & an employment business for temporary recruitment as defined by the Conduct of Employment Agencies & Employment Business Regulations 2003

MEMBERSHIP MARKETING & INSIGHT MANAGER

18 hours per week (flexible working considered)  Fixed-term contract - 6 months (with potential to extend)

£36,000-£40,000 FTE (£17,600-£19,600 pro rata)

Hybrid working - based at Westonbirt Arboretum, Gloucestershire

Use insight to shape the future of one of the UK's largest membership organisations.

Friends of Westonbirt Arboretum is an independent charity that inspires people to value and protect trees. With more than 39,000 members, we support the conservation, education and public enjoyment of Westonbirt, The National Arboretum.

We're looking for an experienced marketing professional who enjoys understanding people as much as promoting products. This is a new strategic role that will help us better understand our members, improve their experience and ensure our marketing activity is driven by evidence rather than assumption.

This isn't a traditional marketing communications role. You won't be expected to design leaflets, manage social media or build websites. Instead, you'll use customer insight, membership data and marketing expertise to identify opportunities, coordinate projects and help shape the future of our membership offer.

About the Role

This is a new strategic role designed to transform how Friends of Westonbirt Arboretum understands, engages and retains its members. We have an established membership of over 39,000 supporters with insight data surrounding this. We're looking for someone who can turn that insight into action— using evidence to improve the member experience, strengthen retention and shape marketing activity that delivers measurable impact.

This is not a traditional marketing communications role. You won't be expected to create artwork, build websites or write every communication. Instead, you'll lead the planning, insight and coordination that ensures the right activity happens at the right time through internal colleagues, Forestry England and external suppliers.

Summary of the role

Working closely with the Head of Income Generation & Engagement, you'll:

• Analyse membership and visitor data to identify trends, opportunities and areas for improvement.

• Develop audience segmentation and retention strategies.

• Improve the end-to-end member journey, from joining through to renewal and long-term engagement.

• Coordinate key marketing projects, including digital developments, membership renewals and customer experience improvements.

• Oversee marketing planning, member communications and website content in partnership with colleagues and external suppliers.

• Produce clear insight and reporting to support strategic decision-making.

About you

You'll bring experience of using customer insight to improve marketing performance and customer experience.

You'll be confident:

• analysing CRM or membership data

• translating insight into practical action

• managing multiple projects and stakeholders

• coordinating agencies and external suppliers

• improving customer journeys and digital experiences

• communicating recommendations clearly and influencing others.

Experience within a membership organisation, charity or visitor attraction would be advantageous, but is not essential.

Why join us?

This is an opportunity to shape a newly created role with genuine strategic influence. You'll help improve the experience of thousands of members while supporting the conservation and enjoyment of one of the world's finest tree collections.

We offer flexible and hybrid working, a supportive team environment and the opportunity to make a lasting impact within a respected conservation charity.

Key Responsibilities Membership Insight & Strategy

• Analyse membership and visitor data to identify trends, opportunities and risks.

• Develop audience segmentation with appropriate retention strategies based on evidence.

• Produce regular insight reports and dashboards to inform decision-making.

• Recommend marketing interventions based on behavioural and demographic analysis.

• Help determine what additional customer insight should be collected and why. Membership Journey & Customer Experience

• Take ownership of the end-to-end member journey.

• Identify opportunities to improve acquisition, onboarding, renewal and long term engagement.

• Lead projects to improve customer experience across digital and physical touchpoints.

• Ensure customer journeys are intuitive, efficient and evidence-led. Marketing Project Management Coordinate and oversee delivery of key marketing projects including:

• membership renewal improvements

• website user journey optimisation

• family membership implementation

• digital membership developments

• member communications Content, Publications & Digital

• Oversee website content, user experience and digital content planning.

• Coordinate e-newsletters, blog programme, member magazine, editorial planning, campaigns, marketing collateral and external design commissions.

• Coordinate technical improvements with external suppliers and internal teams.

• Ensure all communications support organisational priorities and member engagement. Supplier & Stakeholder Management

• Manage external agencies and suppliers.

• Coordinate delivery with Forestry England colleagues. Supplier & Stakeholder Management

• Brief and manage external agencies.

• Coordinate work with Forestry England colleagues.

• Manage project timelines.

• Monitor delivery and quality.

• Ensure resources are used efficiently. General Responsibilities

• Champion evidence-based decision making.

• Embed continuous improvement.

• Support wider organisational objectives.

• Comply with organisational policies and procedures. Person Specification Essential Experience

• Experience developing marketing strategies informed by customer insight.

• Experience analysing CRM or membership data.

• Experience improving customer journeys or user experience.

• Experience managing multiple projects simultaneously.

• Experience briefing and managing agencies or suppliers.

• Experience working across multidisciplinary teams. Essential Knowledge

• CRM and customer segmentation.

• Customer retention principles.

• Website usability and digital customer journeys.

• Email marketing.

• Marketing performance measurement.

• Data interpretation and reporting.

Essential Skills

Strategic thinking - Able to translate insight into practical marketing interventions.

Analytical - Confident interrogating data and identifying meaningful trends.

Project management  - Able to coordinate multiple stakeholders and deliver improvements.

Communication - Excellent written and verbal communication. Able to influence senior colleagues and present recommendations clearly.

Organisation - Excellent planning and prioritisation skills.

Desirable

• Membership organisation experience.

• Charity sector experience.

• Visitor attraction or heritage experience.

• Experience with CRM systems such as Raiser's Edge.

• Google Analytics or similar reporting tools.

• Understanding of accessibility and user-centred design.

Personal Attributes - We're looking for someone who is:

• Curious and inquisitive.

• Commercially aware.

• Collaborative.

• Pragmatic.

• Confident making recommendations.

• Comfortable working independently.

• Motivated by improving customer experience.

• Interested in using evidence rather than assumption.

Success Measures

• Produced a membership insight dashboard.

• Developed a data-led retention strategy.

• Reviewed and improved the membership renewal journey.

• Coordinated implementation of agreed digital improvements.

• Established an annual editorial and communications plan.

• Improved reporting and marketing decision making across the organisation.

Salary: c.£30,000 - £35,000
Contract: Permanent
Location: Remote
Closing date: 20^th August
Benefits: 26 days annual leave (rising with service) & option to buy more, generous pension contributions (matched 4% or 6%), HolidayPlus scheme, enhanced family leave, employee discounts, health cash plan, and more

We are delighted to be working with Barnardo’s to recruit a Senior Digital Loyalty Executive, an exciting opportunity to join one of the UK's leading children's charities and play a key role in delivering digital marketing and loyalty campaigns that drive income, customer engagement and long-term supporter value.

As part of this exciting role, you will lead on the planning, delivery and optimisation of digital loyalty campaigns across email and SMS channels, supporting both fundraising and retail objectives. You will manage customer and supporter journeys through Salesforce Marketing Cloud, develop automated lifecycle communications, analyse campaign performance and use data-driven insights to improve engagement, retention and income generation. Working collaboratively across fundraising, retail, data and digital teams, you will help deliver innovative digital experiences that maximise lifetime value and support Barnardo's ambitious growth plans.

To be successful as the Senior Digital Loyalty Executive, you will need:

• Proven experience delivering successful digital and email marketing campaigns, with strong knowledge of customer or supporter engagement journeys
• Experience using email marketing platforms such as Salesforce Marketing Cloud, Mailchimp, Dotdigital or similar marketing automation tools
• Strong analytical skills with the ability to interpret campaign results, identify trends and make data-led recommendations for future activity

If you would like to discuss this role with us please email your CV to [email protected] or contact us and quote the reference 3048JP.

Ashby Jenkins Recruitment are a specialist charity recruitment agency, we use our extensive sector knowledge and experience to match candidates to the most suitable charity jobs. We are passionate about improving equality across the sector, you can read more about our commitment to diversity here.

We take a relationship-led approach to recruitment in the charity sector and partner with you as the leading charity recruitment agency.

If enough applications are received the charity reserve the right to end the application period sooner.
 

Variety is looking for a PR and Communications Manager to join our successful fundraising and communications team for FTC maternity cover. This role includes management of internal and external communication channels at Variety including the website, supporter newsletters, social media and PR.  Leading on brand and design, you will oversee freelance support during busy periods including photographers and filmmakers. This role leads and manages brand design on Canva, short film editing and works with the Director of Communications on PR. 

The PR and Communications Manager is key to achieving Variety’s mission to fund life-changing practical support to disabled and disadvantaged children and young people across the UK. You will be joining the charity at an exciting time as Variety is launching a new three-year strategy and you will play a key role in our collaborative and high-performing team.

KEY RESPONSIBILITIES

● Lead the planning, creation and delivery of engaging content across Variety's communications channels.

● Manage the website content, ensuring information remains accurate, accessible and on brand.

● Work with the website developers to deliver improvements and SEO optimisation.

● Manage Variety’s social media content and calendar to ensure children’s voices are at the heart of our storytelling.

● Manage email marketing, including the supporter newsletter on Dot Digital working with the team to grow our mailing list.

● Gather case studies that demonstrate Variety’s impact, working closely with the programmes delivery team and the families we support.

● Oversee Variety’s brand ensuring communications are accessible and consistent with style and tone of voice.

● Work with the Director of Fundraising and Communications to develop and deliver integrated marketing and brand awareness campaigns.

● Review and proof communications produced across the organisation.

● Manager external freelance staff as needed, writing briefs and overseeing work including photographers, filmmakers, PR professionals and designers.

● Write and oversee press releases, responding to media enquiries.

● Monitor, analyse and report on digital communications performance using insights to improve email open rates, content and audience engagement.

● Manage the Senior Social Media Officer overseeing objectives, holding 1-1s and annual appraisals.

● Produce creative assets on Canva to support fundraising and campaigns.

● Attend Variety events, partner schools and community groups to capture engaging content, maximising engagement and representing the charity.

● Store and manage digital assets and the photo library, keeping records and consent up-to-date on the CRM (Salesforce), and manage the communications inbox.

● Participate in staff meetings, fundraising and programmes meetings and contribute to the success of Variety’s strategy.

SKILLS, KNOWLEDGE AND PERSONAL ATTRIBUTES

Essential

• Experience working in a communications role in the Third Sector  

• Experience of copywriting, editing and communicating a case for support

• Experience managing digital channels and creating content for social media

• Experience working with beneficiaries and producing case studies

• Experience planning and delivering integrated digital campaigns

• Knowledge of digital analytics and creating reports to measure data

• Enthusiastic, energetic, self-motivated and passionate about the Third Sector

• Knowledge of Canva and Dot Digital or a similar marketing platform

• Experience of Adobe Premiere Pro

MAIN BENEFITS, TERMS AND CONDITIONS

25 days holiday (we also normally give between Christmas and New Year off, but this is not contractual). In addition, after one year's continuous service, there will be an extra 2 days annual holiday for every complete year of service, up to a maximum of five days' extra holiday. Pension 7%, Life Assurance 4% of annual salary, Company sick pay scheme, medical cover.

HOW TO APPLY

Please submit your CV with a cover letter explaining why you would make a great candidate for this role and how you meet the job description.  Application will close at 5pm on Tuesday, 26 August 2026 with interviews taking place during the week commencing 1 September 2026. 

About the role

We're looking for an ambitious marketer who's ready to take the next step in their career and help recruit and inspire supporters across a diverse portfolio of fundraising products and events.

As Senior Marketing Officer, you'll work closely with the Senior Marketing Manager to plan and deliver campaigns across our Third-Party Events and relationship fundraising portfolio. You'll be responsible for the delivery and reporting of marketing activity, managing the day-to-day execution of campaigns to recruit participants for iconic events such as the London Marathon, Great North Run and other challenge events, alongside our In Memory and DIY fundraising products.

Working collaboratively with colleagues across marketing, product teams and agency partners, you'll help deliver engaging multi-channel campaigns that drive registrations, participation and income. You'll also support the marketing of our owned flagship events and other fundraising opportunities as needed, contributing to the growth of the wider fundraising portfolio.

This is a fantastic opportunity for someone who combines creativity with a data-driven approach and is keen to develop their skills in campaign delivery, digital acquisition and performance marketing. If you're passionate about creating impactful campaigns that inspire supporters and help raise vital funds, we'd love to hear from you.

About you

You're a proactive and organised marketer with experience delivering successful multi-channel campaigns and a passion for understanding what motivates people to take action.

You'll have experience using digital channels such as paid social, search, email and organic social media to acquire and engage audiences, alongside an understanding of campaign planning, performance monitoring and optimisation. Comfortable working with data and insight, you're always looking for opportunities to test, learn and improve results.

You'll be a confident communicator with strong teamwork skills, able to build effective relationships and work collaboratively with colleagues and stakeholders to deliver successful campaigns. Creative and solutions-focused, you'll enjoy generating fresh content ideas and finding new ways to engage supporters.

You'll be comfortable creating and capturing content, whether that's filming video for paid social content or working with photographers at supporter events when needed.

Most importantly, you're motivated by the opportunity to inspire supporters to take part in fundraising experiences that make a real difference to people affected by breast cancer.

Job description and benefits

The job description and our attractive benefits are available for you to download.

Primary location of role and hybrid working

This role is primarily based in our Cardiff/Glasgow/London/Sheffield office. Our hybrid working model allows you to work up to 3 days per week at home.

The salary range is:

£34,000 to £36,500 per annum if Cardiff/Glasgow or Sheffield based

£36,500 to £39,500 per annum if London based

When applying

We hope you choose to apply for this role. To support your application, you’ll be asked to submit your anonymised CV and a supporting statement. Please refer to the essential criteria on the person specification and clearly provide as much information as you can with examples, to demonstrate how and where you meet the criteria. If you’ve any immediate questions please contact the Breast Cancer Now recruitment team

Our commitment to equity, diversity and inclusion

We’re committed to promoting equity, valuing diversity and creating an inclusive environment – for everyone who works for us, works with us, supports us and who
we support.

We reserve the right to close this advert early. Therefore, to avoid disappointment please submit your application as soon as possible, if you’re interested in this opportunity.

Closing date 31 August 2026 11:59 pm

Interview date First interview – week commencing 7 September 2026

Second interview – week commencing 14 September 2026

VISION AND MISSION Waverley Abbey is a new spiritual home for a rising generation, based in one of England’s oldest places of Christian prayer, mission and justice. Today, we fire up believers and tool up leaders to play their part in the renewal of faith in the nation and around the world. We are a house of prayer, providing practical education, exceptional hospitality and sparking innovative enterprise. From the first Cistercian monastery in England to the global ministry of Every Day with Jesus, Waverley Abbey has been a place of Christian prayer, mission and justice for over 1,300 years. Now, in partnership with 24-7 Prayer, we are building a new kind of Abbey: a new spiritual home for the nation and a hub that awakens a generation to transform the story of our times through the Gospel of Jesus Christ.

VALUES & CULTURE Our team really is something special. Our people are gold. Our people come from all different walks of life, and it’s this mix of brilliant personalities, experiences and insights that gives us that warm, open and friendly culture you can feel as soon as you meet us. But, however wonderfully different we all are, there are five things we’ve got in common, and they are the Waverley Abbey values. Our values are the key to what makes our culture so unique; they’re a reflection of who each of us is and they’re embedded in everything we do. OUR VALUES Integrity Compassion Selflessness Transformational Celebration SO WE EMPLOY AUTHENTIC, SELFLESS, COMPASSIONATE, TRANSFORMATIONAL AND FUN PEOPLE!

JOB PURPOSE This is an exciting senior leadership role with the opportunity to shape how Waverley Abbey tells its story, grows its reach and engages people with its vision. The Head of Marketing and Communications will provide strategic, creative and inspiring leadership across all aspects of marketing, communications, brand and digital engagement. Working across the breadth of Waverley Abbey — including the college, house, House of Prayer, events, hospitality, fundraising and the wider estate — the postholder will develop clear and compelling communication that strengthen our brand trust, reach new audiences and support sustainable revenue growth. This role will ensure that our communications reflect the quality, warmth and bold ambition of Waverley Abbey. You will be a talented and experienced marketing professional, an exceptional leader who mines the gold in others, and an experienced AI champion with a bold vision to play your part to see the Gospel of Jesus transform a generation.

KEY RESPONSIBILITIES Strategic Marketing Leadership

> Develop and lead an ambitious, integrated marketing and communications strategy to support and supercharge Waverley Abbey’s vision, organisational priorities and income objectives.

> Translate organisational strategy into clear annual marketing plans, campaigns, priorities and measurable outcomes, and deliver those plans on time every time.

> Work closely with leaders across the college, House of Prayer, house and estate, hospitality, events, fundraising and other areas to understand their audiences and develop effective marketing responses.

> Significantly grow market share by connecting and building brand trust with new audiences, markets and opportunities to extend Waverley Abbey’s reach and influence.

> Champion and implement AI effectively and wisely to at least 10x our marketing output.

> Ensure marketing activity is focused, coordinated and capable of delivering both immediate results and long-term brand growth. Brand Leadership and Storytelling

> Deliver daily brand and individual stories above the line to build Waverley Abbey awareness, authority and trust. Champion excellent storytelling that communicates the impact of Waverley Abbey through the lives, experiences and communities impacted by our work.

> Lead and be principle guardian of the Waverley Abbey brand and sub-brands.

> Develop a clear, compelling and consistent brand story that captures the heritage, vision, breadth and future direction of Waverley Abbey.

> Ensure the brand is expressed consistently across all communications, campaigns, publications, digital platforms, signage and visitor touchpoints.

> Oversee the development and implementation of brand guidelines and support colleagues to apply them consistently and confidently.

> Protect and strengthen the reputation of Waverley Abbey; identifying, proactively managing and responding appropriately to potential risks. Campaigns, Audience Growth and Engagement

> Lead integrated fundraising campaigns that increase awareness, engagement, participation and income from core and new audiences.

> Develop targeted approaches for student recruitment that increase our HE student enrolments year on year on year, and provide a significantly growing ‘front door’ of non-HE students and trainees via a ‘digital university’.

> Significantly grow house, event and retreat guests to maximum capacity.

> Ensure campaigns are creative, audience-focused, aspirational and informed by meaningful data.

> Establish a clear annual marketing and communications plan aligned with organisational priorities — and deliver on time, every time.

> Strengthen the organisation’s ability to acquire new audiences while deepening engagement with existing supporters, students, guests, customers and partners. Digital Marketing and Content >Deliver the effective and wise use of AI to 10x our marketing output.

> Provide leadership for Waverley Abbey’s websites, social media channels, email communications and wider digital presence.

> Effectively be able to spin-up world class UX websites and apps in short timescales.

>Develop a digital-first approach that makes maximum use of content, video, photography, social media, search, email and emerging platforms.

>Oversee the planning and production of high-quality content that is engaging, market-leading and consistent with the Waverley Abbey voice.

> Ensure the best UX on all websites and that digital platforms are accurate, accessible, engaging, easy to navigate and optimised for search.

>Use analytics and audience insight to improve campaigns and tactics.

>Always be exploring new digital opportunities that could significantly increase Waverley Abbey’s reach and impact. Communications and Public Relations

> Lead Waverley Abbey’s external communications, media relations and public relations activity.

>Develop proactive opportunities to raise the profile of Waverley Abbey locally, nationally and within relevant Christian, educational and hospitality networks.

>Oversee press releases, media statements, articles, briefing materials and external announcements.

>Build strong and constructive relationships with journalists, media partners, influencers and other key stakeholders.

> Lead communications planning during sensitive or high-profile situations, working closely with the CEO and relevant senior leaders.

> Ensure Waverley Abbey communicates with clarity, confidence and integrity. Fundraising and Partnership Communications

> Work in close partnership with fundraising colleagues to develop compelling cases for support, campaigns and supporter communications.

> Ensure fundraising materials communicate Waverley Abbey’s vision, need and impact with clarity.

> Support the development of strategic partnerships that increase the organisation’s profile, influence and reach.

> Create high-quality communications resources for funders, donors, partners, churches and other key stakeholders. Team Leadership and Development

> Lead, inspire and develop a high-performing Marketing and Communications team in collaboration with the Senior Marketing Manager.

> Create a collaborative, creative and supportive culture in which team members are trusted, equipped and accountable.

> Set clear objectives and priorities for the team, ensuring workloads and resources are managed effectively.

> Provide regular one-to-ones, feedback, coaching, development conversations and performance reviews.

> Support the personal and professional development of direct reports, identifying opportunities for growth and increased responsibility.

> Commission and manage freelancers, agencies and specialist suppliers where appropriate.

> Build positive and productive relationships across the organisation, enabling the Marketing and Communications team to operate as a trusted strategic partner. Planning, Budgets and Performance

> Manage the Marketing and Communications budget responsibly, ensuring effective use of resources and demonstrable value — always within budget.

> Establish clear measures of success across brand awareness, audience growth, engagement, recruitment, conversion and income.

> Provide regular performance reports, insight and recommendations to the CEO and Executive Team.

> Use data, audience research and market insight to inform decisions and continually improve performance.

> Manage multiple projects and priorities effectively, ensuring high quality work is delivered on time and within budget. Data and Compliance

> Ensure marketing communications comply with UK GDPR, data protection, consent and privacy requirements.

> Maintain professional, ethical and legally compliant standards across all communications activity. Leadership and Organisational Contribution As a senior Executive member at Waverley Abbey, the postholder will:

> Contribute actively to organisational strategy, planning and decision-making.

> Build strong relationships across all areas of Waverley Abbey and work generously across organisational boundaries.

> Model leadership that is clear, courageous, compassionate and accountable.

> Champion a culture of excellence, collaboration and continuous improvement.

> Embody Waverley Abbey’s values of Integrity, Compassion, Selflessness, Transformation and Celebration.

> Act as an ambassador for Waverley Abbey, representing the organisation externally and internally confidently and professionally.

> Undertake other reasonable duties consistent with the seniority and purpose of the role.

PERSON SPECIFICATION Experience — Essential

> Significant senior-level experience in marketing, communications or brand.

> A strong track record of developing and delivering successful marketing and communications strategies.

> Experience of leading integrated campaigns across digital and traditional channels.

> Demonstrable success in growing audiences, increasing engagement and delivering measurable organisational outcomes.

> Experience of leading, managing and developing a marketing or communications team.

> Strong experience of AI, digital marketing, content strategy, social media, websites, email marketing and audience analytics.

> Experience of working effectively with senior leaders and providing trusted strategic advice.

> Experience of managing budgets, agencies, suppliers and multiple projects.

> Experience of using data insight to evaluate performance and make decisions.

Experience — Desirable

> Experience within a complex, multi-product environment — charity, Christian organisation, education provider or hospitality organisation.

> Experience of student recruitment, fundraising communications, events marketing or customer acquisition.

> Experience of working across an organisation with several distinct audiences, services or brands.

Knowledge and Skills — Essential

> Excellent strategic thinking, with the ability to translate vision into focused and achievable plans.

> Exceptional written and verbal communication skills.

> Strong creative judgement and the ability to recognise and develop compelling stories.

> A sophisticated understanding of brand, audience development and customer journeys.

> Excellent leadership and people-management skills.

> Strong project-management and organisational skills, with the ability to balance strategic leadership and practical delivery. > Commercial awareness and an understanding of how marketing supports organisational growth and income generation.

> Confidence in analysing data, measuring impact and presenting clear recommendations.

Knowledge and Skills — Desirable

> A relevant degree or professional marketing qualification.

> Membership of the Chartered Institute of Marketing.

> Working knowledge of content management systems, customer relationship management systems, email marketing tools and creative software.

> Understanding of the UK higher education landscape.

Personal Qualities The successful candidate will be:

> An imaginative and ambitious leader who is excited by the opportunity to build something significant.

> A gifted storyteller who communicates with clarity, warmth and authenticity.

> Strategic and creative, while also able to bring structure, focus and delivery.

> Collaborative, generous and able to work effectively with colleagues holding different responsibilities and perspectives.

> Emotionally intelligent and confident in navigating complexity.

> Proactive, resourceful and comfortable taking appropriate initiative.

> Committed to excellence without losing warmth, humanity or perspective.

> Resilient, adaptable and able to respond positively to change.

> Personally aligned with the Christian vision and values of Waverley Abbey. Occupational Requirement There is an occupational requirement for the postholder to be a practising Christian. The successful candidate will be expected to affirm Waverley Abbey’s Statement of Faith, participate in the prayer life of the organisation and conduct themselves in a way that is consistent with its Christian ethos and values. This requirement is applied in accordance with Schedule 9 of the Equality Act 2010. Additional Requirements

> Flexibility to work occasional evenings and weekends in support of significant events, campaigns or organisational activity. > Willingness to travel occasionally for meetings, events and partnership activity.

> This job description reflects the current requirements of the role. It may be reviewed as Waverley Abbey develops, following consultation with the postholder. 

Mary’s Meals is a global movement supported by people from all walks of life and we are focused on one goal – that every child receives a nutritious daily meal in a place of education. We offer more than just a career, we offer the opportunity to support our global movement in a dynamic and inclusive environment with a real focus on personal development.

The Acquisition Marketing Manager attracts new UK supporters and generates income for Mary’s Meals’ school meals programme through effective and inspiring marketing across online and offline channels. This is a fast paced and hands on role for someone who loves to collaborate, problem solve and drive growth while keeping focused on our mission to feed hungry children. 

The role primarily raises income (but also awareness) through multi-channel marketing activity with a clear focus on maximising ROI and delivering supporter growth at scale. The focus of the role is on online marketing opportunities and includes managing our organic and paid social channels, overseeing social media influencer strategy and identifying emerging digital channels. The Manager works closely with the Mary’s Meals International team and its agency to deliver Google and Bing Paid Search, Google Grant, Display, and YouTube.

The role will also identify and manage the most effective offline marketing opportunities to maximise ROI from small budgets and pro bono opportunities, such as TV, Radio and OOH advertising. The Manager will ensure online and offline marketing opportunities complement each other (and link seamlessly to our retention strategies) as part of an integrated multi-channel marketing strategy.

Keeping our values led approach at the central focus is essential as is harnessing technology and good fundraising practice. We believe that how we do things is just as important as the end results.

The Acquisition Marketing Manager works side-by-side with colleagues from across the Supporter Experience and Communications directorate, ensuring a joined-up approach to all communications activities, through the integration of strong storytelling, marketing expertise and supporter engagement. The role has line management responsibility for the Acquisition Marketing Officer.

Key responsibilities include

• Ensure Mary’s Meals’ mission remains central to all Acquisition Marketing work.
• Work in ways which embody the team’s culture of empowerment, innovation and collaboration ensuring that Mary’s Meals’ values remain central.
• Direct line management of the Acquisition Marketing Officer and volunteers as required.
• Manage agencies and freelancers as required.
• Ensure activities follow fundraising and data regulations, and marketing best practice.
• Contribute to the creation of fundraising and awareness raising campaigns that build support for our vision including being part of cross-organisation project groups.
• Develop and execute a results-driven digital marketing strategy focused on income generation, conversion, and lifetime supporter value.
• Identify, manage and deliver media buying opportunities, ensuring that there is a strong creative execution, measurable ROI and cost-effective impact.
• Identify opportunities for pro bono media partnerships and manage relationships with agencies and external partners.
• Build performance-driven channel plans across, organic and paid social media channels such as Meta.  
• Utilise audience insights and data to ensure all activities are effectively targeted and evaluated.
• Deliver multi-channel marketing campaign strategies making use of the full range of online and offline channels available to Mary’s Meals. Seeking out the most effective channels based on strong ROI results.  
• Set up manage, and optimise Meta Ads with a focus on return on ad spend (ROAS) and cost per acquisition (CPA).
• Support the Website Marketing Manager to help deliver, manage, and continuously optimise Paid Search campaigns on Google Ads, Google Grant, and Bing Ads with a focus on return on ad spend (ROAS) and cost per acquisition (CPA. Also be able to manage this work independently as required.
• Track and report on key income metrics using GA4, Meta Ads Manager, Power BI, GTM, and UTM tagging, with a focus on ROI, revenue per click, and conversion rates.
• Evaluate marketing campaigns and channel specific activities, sometimes as part of wider organisational activities.

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Help tell the stories that bring joy to seriously ill children.

Rays of Sunshine is looking for a creative, sensitive and confident Senior Communications Officer to help bring our work to life through powerful storytelling, media engagement and compelling content.

This is an exciting opportunity to join us as we launch our new five-year strategy, refreshed brand and new website. You’ll play a key role in helping us share the stories of seriously ill children, young people and their families, raising awareness of our work and inspiring more people to support Rays of Sunshine.

As our Senior Communications Officer, you’ll act as our story development lead, working directly with children, young people and families to sensitively capture the moments that demonstrate the impact of our work. You’ll develop case studies, coordinate photography and filming, create content for social media, website, press and email marketing, and help ensure our storytelling is handled with care, consent and integrity.

You’ll also support PR and media activity, build relationships with journalists, identify media opportunities, draft press releases and case studies, and help coordinate activity involving families, colleagues, ambassadors, celebrities and high-profile supporters.

Alongside this, you’ll support our Wish Ambassador programme, celebrity and influencer engagement, digital communications, social media, website content and wider communications campaigns. This is a varied, hands-on role in a small and ambitious team, with the opportunity to make a real and lasting impact.

We’re looking for someone with excellent writing and storytelling skills, strong editorial judgement and the ability to build trusted relationships with families, journalists, ambassadors, celebrities and colleagues. You’ll be warm, organised, proactive and passionate about putting children’s voices at the heart of communications.

Rays of Sunshine has recently been recognised as one of The Sunday Times Best Places to Work 2026, reflecting our positive, values-led culture and commitment to supporting our people.