Head of content jobs
Want more results?
Add job titles:
About CoppaFeel!
CoppaFeel! are the UK’s only youth focused breast cancer awareness charity, and we’re on a mission to get every 18-24 year old checking their chest. We educate people on the signs of breast cancer and encourage them to check their chests monthly, so that if they notice something unusual they are empowered to contact their GP and advocate for themselves.
We do this because when diagnosed early, breast cancer treatments are more effective and survival rates are higher. Early detection can save lives.
Breast cancer does not need to be detected late, and as long as we are here and continue to be supported by people like you, we will do all we can to make sure this doesn’t continue to happen.
The Role
Following a recent departmental restructure, we’re entering an exciting period for the content team. This shift in the team structure highlights our commitment to making best in sector content – all in the name of our mission; to ensure all breast cancers are diagnosed early and accurately in young people.
We’re looking for an exceptional Head of Content who will be responsible for delivering our holistic content strategy over the next year. You’ll oversee the management, production and strategic placement of all organic content across CoppaFeel!’s channels, and in-house paid campaign activations. You’ll help shape CoppaFeel!’s approach to content so that it appeals, resonates with and converts our key audience of 18–24 year olds, as well as our supplementary audiences, across website, email and social channels.
You’ll work closely with the Head of Marketing and alongside other Heads of Dept, bringing your expertise and knowledge to leadership discussions to help shape the future of the organisation. You’ll report to the Marketing Director and will line manage the Social Media Manager, Content Manager, and Web and Email Manager, and will have exposure to the Senior Management Team.
This is a hybrid role, with the expectation that you will attend the London office 2 days per week. You’ll be required to attend the office for quarterly team meetings, department meetings and in person training, but we’ll provide plenty of notice for when you’re required to be in for these purposes.
This is a fixed term role for 8 months.
Duties & Responsibilities
-
Work as a valued part of the CoppaFeel! leadership team to deliver the organisational strategy, shape the culture and influence cross departmental ways of working.
-
Deliver the holistic content strategy across digital and social channels (including website, email, search, social, and content creators) that will enhance the annual marketing strategy and drive awareness of CoppaFeel! and our mission amongst 18–24 year olds.
-
Responsible for overseeing a team creating and producing innovative content that’s insight driven and market leading.
-
Oversee production plans delivering our year round ‘always on’ organic content (web, email, social).
-
Lead and inspire creativity across the organisation with a view to becoming social first in everything we do.
-
Work with the Web and Email Manager, Content Manager, and Social Media Manager to develop and deliver a content optimisation test and learn programme.
-
Work with the Web and Email Manager to optimise CoppaFeel!’s website and third party agencies to research, plan and execute Search Engine Optimisation and paid search strategies.
-
Work with the Web and Email Manager to develop and deliver the annual website and email content plan, including an optimisation plan.
-
Work with the Social Media Manager to produce social first content year round, in line with the social media and content strategy.
-
Work with the Content Manager to produce best in class long form content and content creator partnerships.
-
Oversee in house paid social media campaigns, primarily on Meta, with support from the Social Media Manager. Deliver training to the Social Media Manager to help them work towards activating these independently.
-
Oversee delivery of workflow processes for managing the content lifecycle, including producing, distributing, measuring, and retiring content.
-
Ensure all content is consistent with brand guidelines and tone of voice.
-
Oversee capacity of the Content Team.
-
Line manage the Content Manager, Social Media Manager and Web and Email Manager.
-
Ownership of the Content Team budget and quarterly re-forecasting.
-
Contribute to quarterly all staff team meetings.
-
Ensure rigorous reporting and analysis of social and digital activity to ensure delivery of planned KPIs, with an ambition to be constantly improving and evolving.
Skills, Experience and Qualifications
Essential
-
Minimum 5 year’s experience working in a management-level, content-focused role, for example a Content/Creative Lead, Senior Digital Marketing Manager, Senior Content Manager, Head of Digital Marketing or Head of Content/Creative.
-
Demonstrable experience in managing and prioritising cross departmental content requests.
-
Demonstrable experience of implementing strategic content plans.
-
Demonstrable experience of producing creative content across a wide variety of formats.
-
Demonstrable experience with activating paid social campaigns.
-
A leader with the ability to develop and motivate a multidisciplinary team to achieve high standards.
-
The ability to build relationships with and manage senior stakeholders’ expectations and cross departmental content requests.
-
Demonstrable experience of reaching and converting 18–24 year olds (our target audience) via engaging content with a focus on Instagram and Tik Tok.
-
Experience of working for a youth focused brand/charity or account (if agency based).
-
Experience of working with content creators.
-
Excellent knowledge of the ever changing digital and social landscapes, and how tools/AI can help enhance our work.
-
Confident decision maker.
-
Experience of budget management and forecasting.
-
You’ll be data driven and experienced in tracking and reporting on campaign success against KPIs and ROI.
-
Line management experience.
Desirable
-
Knowledge of the challenges and limitations of working in the charity sector.
Application information
Applications will close at the end of 18th January 2026 with the aim to commence interviews week commencing 26th January.
CoppaFeel! reserves the right to close the vacancy early in the event that we receive a high number of applications before the closing date.
Main benefits, Terms & Conditions
Annual leave entitlement: 22 days, plus office closure at Christmas, a day off for the founders Cancerversary and a day off for your birthday.
-
Employee Assistance Programme
-
Health Cash Plan
-
Access to Self Space training and 1:1 therapy
-
Core working hours of 10am to 4pm
-
Flex Friday; every other Friday off, offering the time to recharge and ensuring work life balance, while remaining available in case of emergencies
All annual leave and benefits are pro-rata'd for part time employees.
Equality, Diversity, and Inclusion
At CoppaFeel! we support a diverse range of communities and we understand that diversity within our team is central and crucial to meeting the needs of the young people we exist to serve. We strongly encourage applications from Black, and people of colour, LGBTQIA+ candidates, candidates with disabilities, from men, and from those with a lived experience of cancer because we would like to increase the representation of these groups within the charity.
We promote equality, diversity and inclusion in our workplace and make recruitment decisions by matching the charity's needs with the skills and experience of candidates, irrespective of age, disability (including hidden disabilities), gender, gender identity or gender reassignment, marriage and civil partnership, pregnancy and maternity, race, religion or belief, or sexual orientation. We recognise the value in encouraging a diverse range of perspectives, skills, experience and knowledge at the charity.
While the successful candidate will be selected purely on merit, in the event of a tie between two candidates with equal suitability, we may select a candidate with lived experience of the issues we are seeking to address through our work.
We are a Disability Confident Employer and we commit to offering an interview for all applicants with disabilities who meet our required criteria for the role. If you have any accessibility requirements or need any adjustments for the interview process please get in touch.
The client requests no contact from agencies or media sales.
Thank you!
This is an exciting and pivotal leadership role at the heart of Kinship’s digital transformation. You’ll lead a talented and ambitious team to deliver and develop live digital services, accessible content and user-centred products that kinship carers rely on to access support.
This role does not own all services delivered through digital channels. It owns selected shared digital products while also enabling teams across Kinship to deliver their work effectively through digital platforms, content and journeys, while teams retain ownership of their services and outcomes. You’ll provide leadership on standards, user experience, accessibility and innovation.
Context:
Kinship is expanding its reach and digital capabilities, and our digital platforms are central to how we deliver services at scale. In 2024, we launched a new website bringing together all content and services under one home, and introduced Kinship Compass, a postcode search tool that helps kinship carers find relevant local and national support.
Alongside this, we have been developing a new AI-powered tool to help kinship carers access trusted information quickly and accurately, 24/7. You will lead the evolution of these digital services ensuring they are safe, ethical, resilient and data-informed, and that innovation is always grounded in reliability, safeguarding and user trust.
You’ll play a key role in the Department for Education funded national Training and Support Service, ensuring kinship carers can easily access and book high-quality training through our digital platforms.
You’ll oversee content design in collaboration with internal and external subject experts and kinship carers themselves and lead the digital and content streams for Kinship Minds, including the development and delivery of our e-learning platform and curriculum.
This role sits at the intersection of digital service delivery, product development and content design. At Kinship, content design is distinct from communications or marketing. It focuses on designing clear, accessible and trauma-informed information, learning content and user journeys that enable kinship carers to understand their options, make decisions and access support. Content is treated as part of the service itself and is central to the quality, safety and effectiveness of our digital platforms.
This is a role for a digital leader who is both strategic and operationally grounded. You’ll balance innovation with delivery, experimentation with governance, and ambition with accountability. You’ll champion inclusive, accessible and co-produced design, ensuring digital products support real-world service delivery and improve outcomes for kinship families.
You will work closely with colleagues in the Communications and Policy team (who sit in a separate department and lead external communications, campaigns and social media) and who own the external communications strategy. You will ensure clear alignment while retaining a distinct focus on digital service innovation, product development and content design.
What you'll be doing:
Digital leadership and strategy
- Lead the Digital and Content Design team, setting clear priorities and building a culture of high performance, accountability and continuous improvement.
- Own and deliver Kinship’s digital strategy and product roadmap, covering the website, Kinship Compass, Kinship Minds, the AI tool and other digital services, excluding marketing and social media.
- Provide digital leadership across Kinship, strengthening capability and effective cross-organisational working.
- Lead responsible digital innovation, ensuring AI and emerging technology are used where they clearly improve service delivery, accessibility and user experience.
- Take accountability for digital budgets, agency relationships and delivery against agreed outcomes, timescales and quality standards.
- Horizon scan and translate external digital developments into practical, service-led improvements for Kinship.
- Contribute to organisational planning, reporting and income generation linked to digital innovation.
Website, content and digital product development
- Lead the ongoing development and innovation of Kinship’s digital platforms to ensure they are user-centred, accessible and continuously improved.
- Oversee the content strategy and governance for Kinship’s website, Kinship Compass and new e-learning platform.
- Work with internal colleagues to improve our workshop booking system.
- Ensure a consistent content design approach across all digital platforms, grounded in user need, plain English, trauma-informed practice and continuous testing and improvement.
- Lead the content design team to develop content for strategic projects working collaboratively with subject experts and kinship carers.
- Work closely with Advice and Training teams to ensure digital platforms and content design support service delivery, quality standards and DfE contract requirements.
- Develop an excellent understanding of end-to-end audience experience and how the website, online content and digital products can drive effective online services and enhance the kinship ecosystem. Map the user journeys across our website and digital products leaving no dead ends.
- Ensure integration across all platforms (e.g. website, telephony, Salesforce, Kinship Minds) to create seamless user journeys for kinship carers and internal teams.
- Embed meaningful participation and co-production with kinship carers in digital service and content development.
- Drive accessibility and inclusion, ensuring our digital services reach and work for all kinship carers, including those with lower digital literacy.
- Ensure strong digital governance, accessibility, documentation and use of insight to continuously improve performance and impact.
- Oversee SEO, analytics and data-driven optimisation to improve engagement, performance and impact.
Type of person we’re looking for:
We’re looking for a service-led digital leader who is as comfortable with operational delivery as they are with strategy and innovation. You’ll understand that digital products are part of how services are delivered, not an add-on, and that reliability, accessibility and trust matter as much as creativity.
You’ll be curious, pragmatic and values-driven, with the judgement to know when to push innovation forward and when to prioritise stability, safety and user confidence.
You are likely to:
- Have led live digital services or products that people rely on, not just content.
- Be comfortable balancing innovation with delivery, and experimentation with governance.
- Think in terms of end-to-end service journeys, not just platforms or pages.
- Be motivated by improving outcomes for people, particularly families experiencing complexity or crisis.
- Value co-production, accessibility and inclusive design as core to good digital practice.
- Bring clarity, calm and consistency to teams working in complex environments.
- Be confident working across disciplines such as digital, services and delivery without needing to own everything.
- Care deeply about doing digital work ethically, safely and well.
- Show commitment to personal development and learning.
How to apply:
Please apply for the role of Head of Digital and Content by sending a tailored CV and responding to these 4 questions below in the online application process.
Closing date is midnight on Sun 18 Jan 2026, first interview online on Thurs 22 / Fri 23 Jan 2026 and second interview in person on Thur 29 Jan 2026.
- What attracts you to this role at Kinship, and how does your experience prepare you to lead digital services, content design and innovation in the context of kinship care and families experiencing complexity or crisis? (250 words max)
- Give an example of where you introduced or explored digital innovation (for example AI, automation or new platforms) in a service context. How did you balance innovation with reliability, safeguarding or user trust? (250 words max)
- Describe a time you used content and/or service design to help people understand complex information or access support. How did you identify user needs, test what worked, and ensure the content enabled action rather than just engagement?(250 words max)
- This role leads a small but mighty remote and dispersed team. How have you managed remote teams to maintain clarity, wellbeing, accountability and delivery? Please include a practical example. (250 words max)
What we offer you:
-
Flexible working - we understand how important it is to balance family and work life.
-
30 days annual leave, plus bank holidays (1 April to 31 March) pro rata (3 to be taken at Christmas shutdown).
-
Employee Assistance Programme (24/7 confidential advice line and counselling).
-
Charity Worker Discounts.
Registered Charity
21 - 50
We support kinship carers in their homes and communities, giving advice and helping them work through problems to find the best way forward.
The client requests no contact from agencies or media sales.
Thank you!
Using Anonymous Recruitment
This organisation is using Anonymous Recruitment to reduce bias in the first stages of the hiring process. Submit your application as normal and our system will anonymise it for you. Your personal information will be hidden until the recruiter contacts you.
What you’ll be doing
-
Leading a high performing team, providing organisational leadership and working with colleagues across the organisation to ensure we achieve our shared aims.
-
Setting the strategic direction for our content and channel activity ensuring it aligns with organisational priorities and audience needs.
-
Driving digital channel performance and optimisation, including paid advertising, to maximise reach, engagement and conversion.
-
Leading innovation across digital channels by identifying and adopting emerging technologies, techniques and industry standard best practice.
Who we’re looking for
-
A technical and analytical expert with knowledge of successfully developing and measuring digital marketing and channel strategies, that drive reach, engagement and conversion.
-
An outstanding creative with a deep understanding of UX and accessibility principles.
-
A team leader and team player with excellent communication skills who thrives on working with teams across the organisation to achieve shared goals.
What we offer
-
Hybrid working between home and Chelsea with occasional travel to Sutton.
-
Flexible working around our core hours of 10am to 4pm
-
27 days annual leave rising with length of service
-
Up to 6% employer contributions subject to matched contribution from you (increasing with length of service)
-
Training, support and development opportunities
-
Access to the blue light discount scheme and other discounts opportunities
-
Access to subsidised staff restaurants, on-site yoga and wellbeing classes, staff choir and much more
-
Range of wellbeing initiatives including access to an employee assistance programme designed to save money and improve your physical, financial and mental health and wellbeing, access to free online GP appointments and free eye tests and contribution towards any glasses required for work purposes.
Inclusion matters
We are committed to building a diverse and inclusive workforce that reflects the communities we serve. We welcome applications from all backgrounds and walks of life.
If this sounds like the opportunity for you, we’d love to hear from you.
Registered Charity
101 - 500
The Royal Marsden Cancer Charity raises money to improve the lives of people affected by cancer.
The client requests no contact from agencies or media sales.