Head of direct marketing jobs in birmingham
Actively Interviewing
This organisation is scheduling interviews as applications come in. They're ready to hire as soon as they find the right person. Don't miss your opportunity, apply now!
Salary: £46,104 – £51,176
Location: Remote with regular travel to Downton and London
Hours: Full time, 35 hours per week
Contract: Permanent
We have an exciting opportunity for a Senior Legacy & In Memory Manager to join our Commercial Directorate at Help for Heroes. This pivotal role will shape and maximise one of our most important income streams, ensuring we can continue delivering life-changing support for the Armed Forces community.
Legacy and In Memory income contributes over half of all fundraised income, making this a strategically significant role with the opportunity to drive meaningful and lasting impact. If you are an experienced, collaborative and strategic leader with expertise in legacy fundraising, legacy administration and/or in memory giving, this could be your perfect next step.
About the Role
Reporting to the Head of Mass Fundraising, you will lead the development, delivery and continuous improvement of our Gifts in Wills and In Memory programmes. You’ll shape strategies that drive sustainable income growth, ensure operational excellence, and deliver exceptional stewardship for supporters, families and executors.
You will oversee all aspects of legacy marketing, legacy administration and in-memory giving, ensuring compliance, accuracy and sensitivity in this specialist area. You will also provide clear reporting and forecasting to track performance and identify future income opportunities. Working collaboratively across the charity, you’ll embed best practice, enhance supporter journeys and maximise long-term income opportunities.
As a senior leader, you will guide and develop a skilled team of five, championing a culture of collaboration, learning and data-led decision-making.
About You
You’ll be a strategic, compassionate and resourceful leader with a strong background in legacy fundraising, legacy administration and/or in memory giving. You’ll bring both technical expertise and emotional intelligence — able to oversee sensitive stewardship activity, manage complex matters confidently and influence stakeholders at all levels.
We’re looking for someone with:
- Significant experience in legacy fundraising, legacy administration and/or in memory giving
- Strong understanding of legacy marketing, supporter journeys and charity-side legacy processes
- Demonstrable team management or leadership experience
- Experience overseeing sensitive, high-quality stewardship to supporters and families
- Excellent communication and relationship-building skills
- Strong analytical and data-led decision-making capability
- Confidence in managing budgets, forecasting income and reporting on performance
- A values-driven, empathetic approach and commitment to delivering excellence
Due to the specialist nature of this role, we can only consider applicants with relevant experience in legacy fundraising, legacy administration or in memory giving, as well as demonstrable leadership or team management experience.
About the Team
Our Mass Fundraising team sits within the Commercial Directorate and is responsible for building strong, trusted relationships with supporters across the UK. Legacy & In Memory giving is a cornerstone of this work, enabling us to deliver our LiveWell Strategy and ensure every member of the Armed Forces Community can live well after service.
You’ll join a passionate, expert and purpose-driven team who champion innovation, empathy and excellence in everything they do.
In return we can offer you:
- Belonging to a team who make a difference to our community and value equality, diversity and inclusion.
- 29 days’ annual leave plus 8 bank holidays, regardless of service — plus your birthday off to celebrate!
- Opportunity to buy and sell up to 5 days annual leave per year.
- Added to our free health scheme from day one, including discounts on dental, opticians, massages, and more - with the option to upgrade.
- 3 volunteer days per year to support the Help for Heroes community.
- A generous salary sacrifice pension scheme with an 8% employer contribution and a minimum 3% employee contribution, plus life insurance up to 4× salary as an active member.
- Discounts on our branded clothing, including a free Help for Heroes hoody when you complete your induction.
Closing date: 9th January 2026
Please note: We may close this vacancy early should we receive a high volume of strong applications.
The client requests no contact from agencies or media sales.
We’re looking for a creative and passionate person to lead on our policy and communications work for this maternity cover. This role offers a great opportunity to play a key role in improving impact across the charity and the lives of those affected
The Migraine Trust is the only UK migraine charity providing information and support, campaigning for awareness and change, and funding and promoting research.
One in seven people in the UK live with migraine, and this complex and debilitating neurological disorder significantly affects their lives. We have been leading and bringing the migraine community together to change this since 1965.
Every year we support millions of people through our website and support services on all aspects of migraine and for help in managing it at work, in education, and in accessing healthcare. We campaign for increased awareness and understanding of migraine, and national policy change to improve the lives of people who get it. We have funded over 140 medical research projects and hold an international symposium every two years to bring together the world’s leading experts on migraine.
The role
People living with migraine are at the heart of our organisation, while our research highlights the urgent need to reduce the inequity we see for those living with the condition. You will ensure their voices are heard by decision makers and the public and get closer to our vison of ‘a world where migraine doesn’t stop anyone from living the life they want’.
You should be able to deliver high-impact communication campaigns, and have a real interest in policy. A skilled communicator yourself, you will be able to manage a broad role with the ability to build and nurture relationships with a wide range of stakeholders. Overall, you’ll bring a desire to create positive change.
You’ll work closely with the CEO and be a key member of The Migraine Trust’s Senior Management team, leading our strategic direction on communications activity alongside targeted public and political campaigns.
Key responsibilities:
- Lead the delivery of the organisation’s 2026 policy and communications plans and coordinate the development of plans and budgets for 2027
- Oversee development and delivery of the charity’s policy and public affairs strategy, ensuring a strong evidence base and meaningful involvement of people living with migraine
- Manage work our public affairs agency to deliver targeted influencing projects to improve migraine care, workplace support, and parliamentary engagement
- Shape policy recommendations and develop strategies to engage key stakeholders including parliamentarians, policymakers, clinicians, employers and partner organisations
- Monitor the external policy environment identifying risks, opportunities and emerging issues relevant to migraine
- Work with the team to develop and execute creative and impactful communications campaigns to raise the profile of the charity and tackle misunderstanding around migraine
- Ensure content across all channels – including media, digital, social and publications - is on brand and reflects our values and core messaging
- Ensure our online presence meets the needs of our stakeholders, and is fit-for-purpose for current and future organisational needs
- Oversee production of relevant reports, marketing materials and key publications working with freelance agencies and designers as required
- Work closely with Fundraising colleagues to identify and develop opportunities that support organisational growth
- Ensure all those living with migraine and their voices are central to our policy, campaigning and communications work
- Act as a spokesperson when necessary, representing the charity externally
The above is provided for guidance and is not an exhaustive list of all accountabilities that the post holder may have over time.
Knowledge and Experience
Essential
- A creative and experienced communications leader
- Wide experience working in the field of communications (in house or agency) and able to demonstrate knowledge of a broad range of communications activities
- Demonstrable experience of developing media strategies and managing media relations to achieve results
- Ability to deliver policy and public affairs strategies that create change
- A strategic thinker able to develop new ideas and turn these into action
- A strong leader and manager
- Excellent written and spoken communication skills and the ability to communicate, engage and build relationships with a wide range of audiences across the organisation and externally
- Calm under pressure with sound judgment
- Confidence to represent The Migraine Trust externally including public speaking as necessary
- Ability to manage a diverse workload and work under pressure.
Desirable
- Experience working within a health, disability, or long-term conditions context
- Experience of the voluntary sector and/or lived experience engagement
- Knowledge of digital transformation or digital communications best practice
The Migraine Trust is an equal opportunities employer, and we welcome applications from all suitably experienced persons regardless of their race, socioeconomic backgrounds, gender, disability status, ethnicity, religion/faith, sexual orientation, or age.
How to apply
For the full role description, and to apply, please visit our website. Interviews will be week commencing 5th January. If you would like an informal discussion to find out more about the role before submitting an application, or have any other queries, we encourage you to get in touch.
The client requests no contact from agencies or media sales.
Actively Interviewing
This organisation is scheduling interviews as applications come in. They're ready to hire as soon as they find the right person. Don't miss your opportunity, apply now!
Are you a strong marketer who can help us achieve our vision of making legacy giving a social norm across the UK?
At Remember A Charity, we're looking for a marketer with exceptional communication and planning skills, who will be inspired by the opportunity to play this key role in a small but dynamic team.
Remember A Charity (part of the Chartered Institute of Fundraising)
Hours: Full Time (35 hours per week). Requirement to work outside of regular office hours occasionally, as required, with time off in lieu.
Key benefits:
- Leave: 25 days per year (rising to 30 with service) + bank holidays.
- Pension scheme: After probation ends, we offer up to 7.5% employers’ contribution to our stakeholder pension scheme.
- Enhanced sick pay from day one.
- Great work/life balance through flexible and remote-first working.
- We also focus on staff wellbeing, training and development and support you with your volunteering.
- See our benefits list for all other details
Location: This is predominantly a home-based role, days in the office in Bermondsey, London will be agreed with the line manager. Occasional travel will be required to scheduled meetings/training/events.
The Chartered Institute is proud to be an equal-opportunity employer committed to a diverse and inclusive workplace where we can all be ourselves and succeed on merit. We particularly welcome applications from those who are significantly underrepresented in our sector, such as Black, Asian, people of colour, or from a specific minoritised ethnicity, neurodivergent, oppressed, or marginalised individuals or groups.
About us
Remember A Charity
Remember A Charity is a vibrant behaviour change campaign that aims to inspire the public to leave a charitable gift in their Will. Working collaboratively, the campaign’s mission is to do what no organisation can do alone, growing the legacy market and normalising charitable gifts in Wills.
Why grow legacy giving? Charitable gifts in Wills are one of the largest sources of voluntary income in the UK, raising £4.5 billion for good causes each year. As such, it’s a crucial source of income for thousands of charities, particularly in the current economic climate.
Established in 2000, Remember A Charity now represents almost 200 member charities, who work together to drive change through inspiring consumer campaigns, strategic partnerships with solicitors, Will-writers and professional advisers, and by lobbying government to enhance the wider legacy giving environment. The consortium encompasses a diverse range of charities, giving them the platform, resources and guidance to maximise their legacy fundraising. Remember A Charity works all year round to promote legacy giving, also running Remember A Charity Week each September as a central focal point for public awareness activity.
Our four key strategic pillars are:
- Inspiring the UK public to leave a charitable legacy
- Embedding legacy giving across Will-writing and estate planning
- Influencing government & decision-makers to protect and nurture the future of charitable legacies
- Equipping & enabling our members to maximise their legacy fundraising
Remember A Charity is part of the Chartered Institute of Fundraising and our goals align with its strategic priority of growing charitable giving.
Chartered Institute of Fundraising (CIOF)
The Chartered Institute of Fundraising is the UK's professional membership body for fundraisers, championing excellence, providing professional development and education, and fostering connections across the sector. We've launched a new ten-year strategy to tackle critical challenges like diminishing income, increasing demand for services, and issues such as fundraiser burnout and lack of investment that are impacting charities nationwide. We believe that every fundraiser should feel valued and nurtured.
This strategy focuses on four key pillars with clear five and ten-year targets: attracting, retaining, and nurturing fundraising talent to combat the "revolving door"; reframing the narrative to change perceptions of fundraising and drive investment; driving excellent fundraising practice, setting standards, ethics and guidance to build public trust; and fostering a culture that inspires more people to give to reverse declining donor numbers. Our ultimate aim is to double our impact in a decade, ensuring a sustainable future for both fundraisers and charities.
Role Background
This is a unique opportunity to use your creativity and marketing expertise to help charities across the UK grow their legacy giving and increase their resilience for the years ahead. The Marketing Manager will work within a small and talented staff team at Remember A Charity to expand its reach, grow its network and build engagement among its key audiences: charities, professional advisers and the giving public. The priorities for the Marketing Manager are to develop and deliver a marketing and communications plan in line with the campaign strategy.
Reporting Structure
Reports to: Lucinda Frostick, Director of Remember A Charity
Job Description
Job purpose: To lead and develop Remember A Charity’s marketing and communications programme, in line with our core mission of making legacy giving a social norm. This core focus of the role is on growing and engaging our audiences across the charity sector (members and non-members) and professional adviser communities (solicitors, Will-writers, wealth advisers).
The Marketing Manager will also contribute to the development of our consumer PR, marketing and digital programmes, led by the Director and Digital Communications Manager respectively.
This role would suit a confident and creative individual who is enthused by the opportunity of helping charities across the UK to grow and develop their long-term income. The successful candidate will work closely with the campaign’s members, professional advisers and, of course, colleagues within Remember A Charity and the wider CIOF.
Key Accountabilities:
- Lead the planning, delivery, and evaluation of marketing activities targeting charity sector and professional adviser audiences, aligned with organisational strategy and KPIs.
- Develop and deliver communications for charity members and Campaign Supporters.
- Collaborate with internal colleagues and external agencies to support the execution of consumer-facing marketing and PR campaigns.
- Create compelling assets and resources to support recruitment, engagement, and retention of members and professional partners.
- Ensure external communications and creative outputs are consistent with the Remember A Charity brand.
- Represent the organisation, exhibiting and/or presenting at relevant events or meetings.
Responsibilities by area:
Charity sector
- Creation of promotional assets to support member acquisition and retention.
- Plan and deliver a dynamic member comms programme, including e-bulletins, impact reports and others.
- Help colleagues to coordinate and present at select member events.
- Manage sector-facing social media accounts (LinkedIn, X, and Bluesky).
- Support the Director with sector-facing editorial content.
- Gather and showcase member testimonials and case studies.
- Develop and promote guidance and resources to help members maximise their legacy fundraising.
- Enhance and develop the members’ area of the website, ensuring content is up to date and relevant.
Professional Advisers
- Responsibility for the marketing budget for professional advisers.
- Planning and delivery of marketing activity to grow our professional adviser network and maximise our impact, in line with our KPIs.
- Manage and grow the Campaign Supporter scheme for solicitors and Will-writers, delivering engaging communications and digital content that keeps charitable giving front of mind.
- Promote the importance of referencing the charitable option during Will-writing to professional advisers through events, direct marketing, social media, and advertising.
- Coordinate the campaign’s Legal Sector Advisory Group, organising quarterly meetings and fostering strong relationships with key stakeholders.
- Identify and pursue opportunities to engage wider professional audiences and influential groups within and beyond the legal sector, including but not limited to, wealth managers, Will-writing software providers, local government, regulatory and trade bodies (e.g. CILEX, CLC, NALP).
- Collaborate with CPD content providers to deliver training programmes on charitable Will-writing.
- Coordinate quarterly webinars for professional advisers on relevant Will-writing topics, working with internal and external partners.
- Create materials and promotional assets for professional advisers and campaign partners to equip them to advocate for legacies.
Consumers
- Contribute to the planning and delivery of consumer marketing and PR activity.
- Support members in making best use of the consumer-facing assets provided for them to use during Remember A Charity Week and beyond.
- Equip Campaign Supporters and Will-writing partners with resources to promote legacy giving during Remember A Charity Week and beyond.
All
- Collaborate with the team to review campaign activity and success measures against KPIs.
- Maintain and update website content for charity and professional adviser audiences.
- Uphold brand consistency across all external communications and creative outputs.
About You
Experience & Skills
- Experience of planning and delivering successful marketing programmes.
- Knowledge of the UK charity sector and/or legal market.
- Experience working in a customer-facing environment or dealing with a wide range of members and stakeholders.
- Effective presentation and networking skills.
- Familiarity updating webpages and using simple web-based design / delivery tools such as Canva and Mailchimp.
- Computer literacy (Word, Excel, PowerPoint etc.) and experience of using a CRM system,
- Budget management preferable but not essential
Attributes
- Confident and clear communicator, with strong writing skills and a creative solutions-driven approach.
- Excellent organisational skills, including the ability to work independently and prioritise, managing time effectively.
- Team player, but also a confident self-starter, able to work independently when necessary.
- A positive attitude, with the ability to keep calm when managing multiple projects.
Reflecting the CIOF’s values
Passionate: Takes immense pride in their work and is driven by a strong desire to achieve success for our mission.
Professional: Consistently champions and upholds the highest standards, operating with unwavering integrity and ethical conduct.
Enabling: Proactively supports others, feels empowered to take ownership, identifies effective solutions, makes sound decisions, and collaborates seamlessly across teams.
Enterprising: Demonstrates an openness to explore new solutions and is deeply committed to excelling in all areas of their work.
Respectful: Acts with honesty and fairness, consistently treating all individuals with consideration, dignity, and respect.
Circumstances
- Based in the UK.
- Able to work/travel outside office hours on occasions (i.e. attending conferences and meetings).
If you would like to discuss access requirements or have any questions about the role, please contact us directly.
The client requests no contact from agencies or media sales.
Birmingham Dogs Home cares 24 hours a day, every day of the year for stray, abandoned and relinquished dogs from across the West Midlands and South Staffordshire.
Founded in 1892 on land made available by the late Sir Alfred Gooch Bart in New Canal Street, Birmingham - Birmingham Dog's Home has been at the forefront of animal welfare for the Midlands for almost 130 years and is one of the region's oldest and best loved animal welfare charities.
Eden Brown Charities is delighted to be working in partnership with Birmingham Dogs Home to recruit them a Head of Income Generation to drive forward the Charitie's five-year strategy and lead a wonderful, ambitious fundraising team. This is such an exciting time to join the Charity at a time which is pivotal to their next stage of development!
The role
As Head of Income Generation, you will be leading the team and focus on increasing income across a number of different income streams including Corporate, Community, Events, Membership, Legacy, Individual Giving, Trusts and Philanthropy. There is also an incredible opportunity to develop Birmingham Dog's Home retail offering. You will also lead on Communications and ensure that you are raising the profile of the Charity within the Midlands.
You will lead on the strategy as well as working closely with the SLT to ensure, lead and direct the fundraising, commercial and new business by providing leadership, coaching and setting priorities and targets.
About you
The Head of Income Generation will be able to demonstrate;
- Experience in a senior fundraising role previously and have led on both implementing and devising a fundraising strategy.
- Experience in leading a team and working towards targets.
- Experience in leading on commercial activities specifically retail is desirable.
- You should have an interest in animal welfare and experience of developing suitable market research and testing plans.
-Strong communication skills and the ability to build relationships both internally and externally
This role will be a hybrid role with 1 or 2 days spent at home and the rest of the time will be spent on site in Solihull. Please note that there will be travel across Birmingham Dog's Home Sites. Please note the closing date is the 12th January. First stage interviews will take place week commencing 19th January.
Eden Brown Synergy is an equal opportunities employer.
Eden Brown Limited is a limited company registered in England and Wales with registered number 3643845. Our registered address is 5th floor 4 Coleman Street, London, EC2R 5AR, part of nGAGE Specialist Recruitment Limited T/A nGAGE Talent. Please consider the environment before printing this e-mail. This message is intended solely for the addressee and may contain confidential information. If you have received this message in error, please send it back to us, and immediately and permanently delete it. Do not use, copy or disclose the information contained in this message or in any attachment. We take reasonable precautions to ensure no viruses are present in this email but cannot accept responsibility for any loss or damage sustained as a result of computer viruses and the recipient must ensure that the email (and attachments) are virus free.
Actively Interviewing
This organisation is scheduling interviews as applications come in. They're ready to hire as soon as they find the right person. Don't miss your opportunity, apply now!
Community Fundraiser - Home Counties
Are you ready to take on a new challenge with a leading charity making a real difference in brain tumour research?
Brain Tumour Research is seeking an experienced and motivated fundraiser to join our team. As a key part of our fundraising efforts in our high-performing East region, you will have the opportunity to drive income generation through a variety of initiatives, including challenge events, fundraising groups, and corporate partnerships such as charity of the year. You will also be responsible for driving initiatives to increase our profile and supporter base within Buckinghamshire, Bedfordshire, Hertfordshire, Northamptonshire and Essex.
Key Responsibilities:
- Generate income across a range of community fundraising initiatives and events, with the opportunity to lead on key projects
- Steward supporters to help drive the charity’s fundraising activities and growth
- Work with the fundraising team to develop and maintain strong relationships with fundraisers, donors, partners, and key stakeholders
- Contribute towards the growth and success of fundraising efforts, ensuring a sustainable income stream for the vital ongoing funding of brain tumour research
Requirements:
- At least one year of fundraising experience, with a proven track record in income generation
- Strong experience in supporter stewardship
- Excellent communication skills, with the ability to engage and inspire supporters and partners alike
- Passion for Brain Tumour Research and its mission to fund research and ultimately find a cure
If you are looking for a fulfilling and impactful role and have the level of experience and skill we are looking for, we welcome your application.
We will give preference to those candidates living in the Bucks, Beds and Northants areas of this region.
We reserve the right to close the application window early and advise candidates to apply in good time to avoid disappointment.
We are asking for a CV as the first step but applicants may be asked to provide a targeted covering letter as part of the selection process. Interviews will be conducted during the application window as appropriate, and will consist of a first interview via MS Teams, progressing, if successful to a face to face second interview, held at our offices in Milton Keynes.
Closing Date: 14th December 2025
We are looking for people who share our passion for finding a cure for brain tumours and who have the skills and experience to make a difference. We welcome applications from candidates of all backgrounds, cultures, genders, sexual orientations, abilities, and ages. We believe that diversity enriches our organisation and helps us achieve our mission. We are committed to providing an inclusive and supportive environment where everyone can be themselves and contribute to our vision.
To find a cure for all types of brain tumours To increase the UK investment in brain tumour research
The client requests no contact from agencies or media sales.
Actively Interviewing
This organisation is scheduling interviews as applications come in. They're ready to hire as soon as they find the right person. Don't miss your opportunity, apply now!
Community Fundraiser - London
Are you ready to take on a new challenge with a leading charity making a real difference in brain tumour research?
Brain Tumour Research is seeking an experienced and motivated fundraiser to join our team. As a key part of our fundraising efforts in our high-performing East region, you will have the opportunity to drive income generation through a variety of initiatives, including challenge events, fundraising groups, and corporate partnerships such as charity of the year. You will also be responsible for driving initiatives to increase our profile and supporter base within London.
Key Responsibilities:
- Generate income across a range of community fundraising initiatives and events, with the opportunity to lead on key projects
- Steward supporters to help drive the charity’s fundraising activities and growth
- Work with the fundraising team to develop and maintain strong relationships with fundraisers, donors, partners, and key stakeholders
- Contribute towards the growth and success of fundraising efforts, ensuring a sustainable income stream for the vital ongoing funding of brain tumour research
Requirements:
- At least one year of fundraising experience, with a proven track record in income generation
- Strong experience in supporter stewardship
- Excellent communication skills, with the ability to engage and inspire supporters and partners alike
- Passion for Brain Tumour Research and its mission to fund research and ultimately find a cure
If you are looking for a fulfilling and impactful role and have the level of experience and skill we are looking for, we welcome your application.
For this role, the successful candidate must live in the London area.
We reserve the right to close the application window early and advise candidates to apply in good time to avoid disappointment.
We are asking for a CV as the first step but applicants may be asked to provide a targeted covering letter as part of the selection process. Interviews will be conducted during the application window as appropriate, and will consist of a first interview via MS Teams, progressing, if successful to a face to face second interview, held at our offices in Milton Keynes.
Closing Date: 04th January 2026
We are looking for people who share our passion for finding a cure for brain tumours and who have the skills and experience to make a difference. We welcome applications from candidates of all backgrounds, cultures, genders, sexual orientations, abilities, and ages. We believe that diversity enriches our organisation and helps us achieve our mission. We are committed to providing an inclusive and supportive environment where everyone can be themselves and contribute to our vision.
To find a cure for all types of brain tumours To increase the UK investment in brain tumour research
The client requests no contact from agencies or media sales.