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Senior Individual Giving Acquisitions Officer (Maternity Cover)
Up to 12-month Fixed Term Contract. Full Time.
Hybrid working (Minimum of 2 days per week in the office)
Location: This role can be based at one of our UK offices - Cardiff, Edinburgh, London, Warrington
Salary: £42,201 per year for Edinburgh, Warrington. £47,133 per year for London (including London allowance)
About us
Christian Aid exists to create a world where everyone can live a full life, free from poverty. We are a global movement of people, churches and local organisations who passionately champion dignity, equality and justice worldwide. We are the changemakers, the peacemakers, the mighty of heart.
We’re committed to building a diverse and inclusive workplace, and recognise the value this brings in forming strong, creative and high performing teams. We welcome applications from all sections of the community, and from those with experience from outside of the voluntary sector. And no, you don’t have to be Christian to work here – we encourage people of all faiths and none to apply. We just ask that everyone lives out our values of dignity, equality, justice and love. We value a good work-life balance, so we’re open to part-time and flexible working. We also offer hybrid working for our office-based colleagues.
About the role
Reporting in to the Individual Giving Lead, the Senior Individual Giving Acquisition Officer will drive the strategy and execution of Christian Aid’s individual giving acquisition efforts, ensuring high impact campaigns like Christian Aid Week, Christmas and Emergency Appeals effectively attract new supporters. Through compelling messaging and innovative approaches, foster long-term, sustainable relationships,
optimising channels, products, and engagement strategies to maximise supporter growth.
The post-holder will lead on Regular Giving acquisition recruitment across multiple channels to grow lifetime giving and increasing the Christian Aid supporter base. They will be leading a team of two Individual Giving Acquisition Officers and collaborating with senior leadership, manage budgets, forecast the performance of campaigns and ensure cost-effective delivery, all while championing the ‘Believe in the Possible’ proposition to inspire and engage the next generation of supporters.
Some of the main responsibilities of the Senior Individual Giving Acquisition Officer includes:
- Lead the development and execution of the Individual Giving acquisition strategy, leveraging on key appeals like Christian Aid Week and Christmas to recruit and engage new supporters.
- Empower people and amplify change, optimise acquisition channels, refine messaging, and test new products to attract and retain both one-off and regular givers, ensuring long-term growth and engagement.
- Prioritise and lead the Regular giving recruitment strategy across multiple channels, supporting our ambition to build back and grow recruitment and supporters lifetime value.
- Collaborate with internal teams and external stakeholders, ensuring seamless and effective campaign delivery, maximising impact across multiple platforms.
- Analyse supporter data, providing actionable insights that enhance campaign effectiveness and engagement, continually refining approaches for greater success.
- Manage and mentor Individual Giving Acquisition Officers, fostering professional growth and driving performance within the team.
- Contribute to the broader Individual Giving strategy, cultivating an ambitious team culture that embraces innovation and excellence.
- Oversee reporting, budgeting, and forecasting to maintain financial sustainability and ensure the efficient allocation of resources.
About you
Who we are looking for
Essential:
- Significant experience in leading supporter acquisition programmes and activities across a range of channels.
- Significant experience in digital fundraising techniques for acquisition.
- Significant experience managing external suppliers and multiple stakeholders.
- Highly developed skills in budgeting, forecasting, and data-driven decision-making.
- Developed knowledge of legal requirements for fundraising, direct marketing, and data protection.
- Highly developed analytical, strategic, and communication skills for optimising acquisition.
- Demonstrable experience in managing and mentoring a team.
Desirable
- Marketing qualification (e.g. IDM, CIOF).
- Experience in DRTV and face-to-face fundraising.
- Experience in writing fundraising copy and digital marketing.
- Experience in emergency appeals or international development.
Further information
At Christian Aid we strive to be an inclusive and diverse employer and recognise the value that this brings in helping to build strong, creative and high performing teams.
We are actively encouraging racialised minorities, LGBTQ+, people with disabilities, returning parents or carers who are re-entering work after a career break, people with caring responsibilities, people from low socioeconomic backgrounds, women, and older workers to apply. This is because these groups are under-represented within our teams, especially at senior level, and we recognise and value the contributions members of these groups make to strong, creative and high performing teams. We have a strong Christian ethos and we encourage applications from all faiths. Applicants will be expected to demonstrate an understanding of and sympathy with Christian Aid’s faith identity.
All successful candidates will require a DBS/police check appropriate to the role and location and a Counter Terrorism Sanction check as part of your clearance for commencing your role with us. We also participate in the Inter Agency Misconduct Disclosure Scheme. In line with this Scheme, we will request information as part of the referencing process from job applicants’ previous employers about any findings of sexual exploitation, sexual abuse and/or sexual harassment during employment, or incidents under investigation when the applicant left employment. By submitting an application, the job applicant confirms their understanding of these recruitment procedures.
This role requires applicants to have the right to live and work in the country where this position is based and undertake the role that you have been offered. If you are successful and we make you an offer for the role, we will be required to conduct a right to work check on your immigration status in the UK. We will contact you regarding the documentation you will need to provide to evidence this.
The client requests no contact from agencies or media sales.
Join a well-established charity team in London and play a key role in growing and nurturing individual donor support. This is a fixed-term opportunity where you’ll immediately contribute to live campaigns, with the potential to move into a longer-term role. You’ll use your marketing skills to strengthen donor relationships and drive income through targeted individual giving activity.
About the Role:
You will support the planning, delivery, and optimisation of individual giving campaigns across direct mail, email, and digital channels over an initial 3-month contract, with possible temp-to-perm employment. Working closely with fundraising and data teams, you’ll help ensure campaigns are insight-led, donor-focused, and aligned to income targets. Your work will directly impact donor retention, acquisition, and overall supporter engagement.
Key Responsibilities:
* Plan and deliver individual giving campaigns across mail, email, and digital channels to agreed timelines and budgets.
* Create and adapt compelling copy and content for fundraising appeals, newsletters, and supporter journeys.
* Coordinate campaign production, including briefing designers, liaising with external suppliers, and managing approvals.
* Set up and schedule email and digital campaigns, ensuring accurate segmentation and personalisation.
* Monitor campaign performance using data and analytics tools, producing clear reports and recommendations.
* Support donor stewardship activity, including tailored communications to improve retention and lifetime value.
* Maintain accurate campaign records and supporter information in relevant databases and tracking tools.
* Collaborate with internal stakeholders to ensure consistent messaging and alignment with wider fundraising activity.
Key Requirements:
* Experience in individual giving or direct marketing within a charity or similar fundraising environment.
* Proven track record in planning and delivering multi-channel campaigns (mail, email, digital) to drive response and income.
* Strong copywriting and content creation skills, with the ability to adapt tone and messaging for different audiences.
* Confident using data to segment audiences, inform campaign decisions, and interpret results.
* Proficiency with email marketing platforms and basic digital marketing tools.
* Excellent organisational skills, with the ability to manage multiple campaigns and deadlines simultaneously.
* Strong attention to detail and accuracy in campaign setup, testing, and reporting.
* Ability to work collaboratively in a small team and communicate clearly with stakeholders and suppliers.
Desirable Skills:
* Experience in donor relationship management and supporter journeys within a fundraising context.
* Familiarity with CRM or fundraising databases for managing supporter data and campaign selections.
* Understanding of A/B testing and optimisation techniques for direct marketing campaigns.
* Knowledge of charity fundraising regulations and best practice in donor communications.
* Experience producing insight-driven campaign dashboards or visual reports.
Qualifications:
* Degree or equivalent experience in marketing, communications, fundraising, or a related discipline.
* Professional qualification in marketing (e.g. CIM or similar) is desirable but not essential.
* Evidence of ongoing professional development in digital or direct marketing is advantageous.
If you’re ready to make an immediate impact in individual giving and keen on a 3-month contract with potential to go temp-to-perm, we’d like to hear from you.
Covering letter is required for this role
Do you have experience of, or an interest in marketing? Would you like to use your excellent administration skills and attention to detail to help us Beat Macular Disease?
If you have experience coordinating direct marketing campaigns across multiple channels and audiences, managing multiple pieces of work at the same time, and inspiring people to support the fight against macular disease, we’d love to hear from you.
As part of our friendly and collaborative individual giving team, you’ll support recruiting and developing new supporters and building long-term relationships that generate vital income to help Beat Macular Disease.
With ambitious plans to grow our fundraising programme over the next five years, you’ll play an important role in helping us meet the needs of our members and donors.
As our individual giving marketing officer, you will:
- Coordinate individual giving acquisition and retention campaigns, including managing schedules, supporting data selection and working with colleagues to deliver campaigns on time.
- Help deliver campaigns on time, to budget and to a high standard of quality.
- Work with colleagues from other teams with creative development and approvals, helping to brief print and securely share data.
- Regularly monitor campaign results and feed into campaign reporting, making recommendations where possible.
- Maintain positive working relationships with other colleagues, suppliers across print, postage and other marketing agencies.
- Optimise campaigns by identifying opportunities for improvement and growth, making recommendations to improve results and escalating issues where appropriate
To apply: Please email your CV and a covering letter explaining how you meet the job description and person specification
In line with our value of "Showing we care", we ask that the covering letter is written in your own words and not heavily reliant on AI generated content.
The client requests no contact from agencies or media sales.