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Join BookTrust, the UK’s largest children’s reading charity, and help change children’s lives through reading. For more than 100 years, we’ve been inspiring a love of books and reading, reaching millions of children every year, particularly those from low-income families and vulnerable backgrounds.
We are looking for a Senior Individual Giving Officer to deliver innovative, insight-led fundraising campaigns that grow supporter engagement and maximise income. Working as part of a supportive, ambitious and collaborative team, you’ll gain experience across the full Individual Giving programme while helping bring the joy and benefits of reading to children across the UK.
This is an exciting opportunity for a creative and data-driven fundraiser who enjoys managing campaigns end-to-end and is passionate about delivering an excellent supporter experience. You’ll help shape and deliver multi-channel campaigns, test new ideas and fundraising products, and use insight to drive performance and long-term supporter relationships.
The role can be based in either our London office in Farringdon or our Leeds head office, with a minimum of eight office days per month.
Fundraising at BookTrust
As a charity, fundraising is central to BookTrust’s mission, enabling us to bring our work to life and reach more children through a diverse portfolio of income generation, including mixed models of trading and philanthropy.
You will join a friendly, supportive, and ambitious fundraising team working together to generate sustainable income that supports our mission through the funding of programmes and projects and ensures excellent stewardship of our donors. As part of our new strategy, we aim to grow our income significantly over the next five years. With current annual income of £12.4m and a strong base of long-term committed funding, we are well positioned to expand our work. As we expand our work and reach more children and families, developing new income streams is a key organisational priority. The Individual Giving function within the Fundraising team, where this role sits, has been tasked with growing income to £2 million by 2030. We will do this by improving our supporter experience and engagement, employing a test-and-learn strategy across a range of campaigns and being data-led in everything that we do.
Job Purpose
The Senior Individual Giving Officer plays a central role delivering the campaigns and plans that will achieve the Individual Giving programme income targets. The post holder, working closely with colleagues across BookTrust, will manage existing and test new Individual Giving campaigns and develop and test new fundraising products in order to generate income from new and existing supporters.
This is an exciting time to join BookTrust as we invest in growing our Individual Giving programme and develop new ways for supporters to help children discover the life-changing benefits of reading.
Key Responsibilities:
Programmes and projects
- Manage acquisition and retention campaigns including testing new audiences and channels.
- Deliver effective supporter journeys to ensure the highest possible standards of donor experience.
- End-to-end campaign management across the fundraising mix including legacies, mid value and in memory.
- Support the testing and development of new community and events fundraising opportunities.
- Work closely with and support the Individual Giving Lead to ensure all activity is delivered on time and to budget, contributing to annual income targets.
Relationships
- Work collaboratively with colleagues across marketing, digital, comms and across the organisation. Work closely with Supporter Services and CRM colleagues to ensure best experience for our supporters
- Work effectively with external suppliers and agencies, maintaining strong working relationships.
Budgeting, analysis and reporting
- Monitor and control income and expenditure against targets outlined in annual plans.
- Feed into quarterly forecasting and annual budget setting processes.
- Closely monitor campaign results, provide updates on performance and produce post-campaign analysis reports.
- Make recommendations to improve the performance of future campaigns based on evidence and data.
- Contribute to CRM development and update existing reporting mechanisms.
Other
- Keep up to date with innovation and changes in the sector and external environment.
- Undertake other duties as required that are commensurate with this role.
The client requests no contact from agencies or media sales.
Actively Interviewing
This organisation is scheduling interviews as applications come in. They're ready to hire as soon as they find the right person. Don't miss your opportunity, apply now!
Senior Individual Giving Officer
Hybrid (with 2-3 days per week in our Alton office)
Individual Giving Manager
Permanent, 35 hours per week
£30-35k per annum, dependant on experience
(plus pension & generous annual leave)
About Kidney Care UK
3.5 million people in the UK have chronic kidney disease (CKD), a diagnosis that can turn your world upside down.
For 50 years, Kidney Care UK has been at the forefront of supporting people with kidney disease. From our early days when we campaigned to introduce donor cards in the UK, we have worked hard to support and represent the interests of everyone affected by this lifelong condition. We provide practical, emotional, and financial support for individuals and their families, while also working with healthcare professionals to improve care services and campaign for change.
Kidney disease can affect anyone and there is no cure. We are here for the young and the old, for those struggling to make ends meet, for families and loved ones. We fight tirelessly, giving our total support, to improve the lives of kidney patients and their families.
We’ve grown significantly over recent years. But this is just the start – we want to grow our income significantly in the next five years as part of our ambitious new strategy to ensure that the charity is fully sustainable so that we can support the 1000s of patients who need us every year. We’ve been making quite a splash recently – our ‘Bloody Amazing Kidneys’ campaign has seen more than 200,000 people successfully complete our online kidney checker so they can understand their risk of kidney disease.
Will you join us and help ensure that no one faces kidney disease alone?
The role
The Individual Giving team is responsible for driving growth and income sustainability across Individual Giving (one-off donations, Regular Giving, Lottery) In Memory Giving, Legacy Giving and Major Giving. This is an exciting role and it will suit somebody who enjoys working across our different fundraising products, with particular focus on one-off donations, Regular Giving and In Memory Giving. The role will focus on the acquisition and stewardship of donors, maintaining a fantastic donor journey for longer term engagement. The role holder will need to own and manage their workstreams, drawing on the expertise of other in-house teams from Marketing to Finance. The need for accuracy in data and administrative work requires the role holder to have a keen eye for detail and a respect for processes and regulations.
What we offer
Working at Kidney Care UK is incredibly rewarding and you will see the life-changing impact that the charity has on kidney patients and their families:
- Flexi-time – we are flexible about start and finish times, and flexible about your location.
- Annual and Christmas leave – we offer 25 days annual leave for full time employees plus bank holidays. We also close for three days between Christmas and New Year, and you don’t need to take this from your annual leave allowance.
- Pension – you’ll be eligible for and auto-enrolled into a pension scheme where your employer will contribute 8% of your salary.
- Health cashback plan – ability to claim back a wide variety of routine medical treatments.
- Employee Assistance Programme – access to a wide variety of support including counselling, health resources and advice.
- Cycle2Work scheme
We are the UK's leading kidney patient support charity



Salary: £40,000 plus benefits
Contract: Permanent (full-time; flexible working considered)
Location: London – 2 days pw
Closing date: ASAP – rolling interviews
This organisation is looking for an experienced and passionate Senior Face to Face Fundraising Officer to play a pivotal role in delivering their direct marketing strategy.
This role will work closely with agency partners so you will need to lead on managing the relationships with those agencies, ensuring quality and providing training alongside working with internal operational teams. You’ll ensure fundraising campaigns are delivered to the highest standards, are fully compliant with fundraising regulations and meet agreed performance targets.
This is an exciting opportunity for someone who thrives on presenting, motivating others and working collaboratively across teams to make a real and tangible difference.
To be successful in this role, you will need:
- Experience of delivering engaging training or presentations to small and medium sized groups (this doesn’t have to be in the charity sector)
- A proven ability to motivate and inspire others to achieve targets
- Experience of planning, monitoring or delivering projects or campaigns to deadlines
- Strong interpersonal and communication skills, with confidence working across a wide range of stakeholders
If you would like to discuss this role, please contact us and quote the reference 2960AJ.
Ashby Jenkins Recruitment are a specialist charity recruitment agency. We use our extensive sector knowledge to match candidates to the most suitable charity roles and are committed to improving equality and diversity across the sector.
If sufficient applications are received, the charity reserves the right to close the vacancy early.