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Page 4 of 20
Environmental Investigation Agency (EIA)
London, Greater London (Hybrid)
£33,000 - £36,000 per year Depending on experience
Full-time
Permanent

Actively Interviewing

This organisation is scheduling interviews as applications come in. They're ready to hire as soon as they find the right person. Don't miss your opportunity, apply now!

Job description

Role Purpose

The Individual Giving Officer is a crucial position within EIA’s Fundraising team, which contributes to the delivery of the individual giving strategy through acquiring and stewarding new supporters, leading our face to face fundraising and mass participation event programmes and legacy marketing and stewardship.

You will need to have demonstrable experience of delivering campaigns across individual giving products and channels, excellent written communication and analytical skills, and experience of creating engaging and inspiring online and offline direct marketing communications. 

Key areas of responsibility

New Supporter Acquisition: Face to Face fundraising

The Individual Giving Officer will lead our new acquisition channel, face to face fundraising, to recruit new regular givers:

  • Responsible for the end-to-end management of acquisition campaigns, from briefing internal and external stakeholders and suppliers, to developing creative and monitoring results and evaluating performance
  • Ensure campaigns are delivered on time and on budget and meet the campaign KPIs
  • Work with the Individual Giving Manager and Digital Implementation Officer to share content to feed into the bespoke supporter journeys for new supporters to increase engagement

Mass Participation Events

The Individual Giving Officer will lead our growing mass participation events programme. Building on the success of testing during 2026, learning will be applied to further expand the event programme during 2027 and beyond:

  • Develop and manage the annual event calendar to ensure there is a broad range of events that are targeted towards EIA supporters
  • Responsible for all elements of supporter recruitment and stewardship from developing marketing materials, working with the Social Media and Digital Engagement Manager and the Digital team to recruit new supporters, setting up fundraising pages and stewarding supporters to meet their fundraising targets, through to evaluating performance and applying learnings to future events.

Supporter retention, development, and engagement

The Individual Giving Officer will be responsible for developing and delivering engaging and inspiring supporter development activity and supporter journeys for individuals:

  • Lead on creating the content and briefing suppliers for the supporter newsletter mailings which are sent out three times a year. 
  • Plan, implement and evaluate digital and offline supporter-driven supporter journeys from all individual giving audiences, including appeals, face to face, mass digital, regular giving and the weekly lottery
  • Work closely with the Individual Giving Manager, Supporter Services Officer and teams across the organisation (including the Communications and Campaign teams) to develop inspiring and targeted content and communications that increase engagement and lifetime value of supporters
  • Establish Key Performance Indicators (KPIs) for monitoring and evaluating the success of supporter journeys
  • Along with the Supporter Services Officer, be a key point of contact for supporters, ensuring that all supporters have a positive experience

Legacy Marketing and Stewardship

  • Develop and deliver legacy marketing campaigns to acquire new legacy pledgers from our existing supporter base
  • Take a key role in the engagement with the Remember a Charity consortium, and lead on the promotion of legacies during Remember a Charity Week
  • Work with the Individual Giving Officer and the Communications team to ensure legacy messages are included in all relevant communications including appeals, supporter newsletters and Investigator magazine
  • Responsible for all elements of legacy stewardship, from establishing engagement segmentation, to developing and delivering a legacy stewardship programme including bespoke communications, as well as on and offline events and webinars to maximise engagement and commitment from legacy pledgers
  • Explore opportunities to recruit legacy pledgers from new audiences

Strategy development, budgeting and campaign reporting

  • Work with the Head of Fundraising and Individual Giving Manager to develop fundraising strategy and annual plans
  • Monitor income and expenditure of campaigns within your areas to ensure they meet budget and contribute to the mid-year reforecast process
  • Produce regular campaign reports that monitor performance against KPIs and feed back to the Head of · of Fundraising and wider organisation to share successes with the EIA team
Organisation
Environmental Investigation Agency (EIA) View profile Organisation type Registered Charity Company size 21 - 50
Posted on: 07 July 2026
Closing date: 28 July 2026 at 23:30
Tags: Fundraising, Climate Change, Social Media, Individual Giving, Legacy

The client requests no contact from agencies or media sales.