Individual Giving Officer (Retention and Mid-Value)

About the role

BirdLife International has created the Individual Giving Officer role to focus on developing a supporter retention programme and to lead the organisation’s mid-value income programme (individuals giving £1,000-£10,000 annually). Working closely with the Individual Giving and Supporter Care Manager, the Individual Giving Officer will be both creative and analytical, assessing retention and mid-value products to maximise portfolio performance. This role suits someone with experience in digital individual giving and a desire to develop their career in this area. It is also an opportunity to work with a truly global audience, with BirdLife supporters in many countries worldwide.

Key responsibilities:

• Supporter retention
• Mid-value fundraising, stewardship and growth
• Data, reporting and compliance

Who we are looking for

• Proven experience in individual giving, donor retention, or mid-value fundraising.
• Experience working on multi-channel campaigns, such as direct mail, email, digital, and telephone.
• Experience analysing campaign and donor data to inform decisions and drive improvement.
• Experience managing a donor portfolio and delivering cultivation or stewardship plans.
• Willingness to learn, or a good understanding, of climate, biodiversity, civil society, and nature conservation issues.
• Experience using MailChimp and/or other marketing platforms to manage donor and campaign records