Direct Marketing Manager Jobs
Actively Interviewing
This organisation is scheduling interviews as the applications come in. Don’t miss your opportunity, apply now!
Job description
We're seeking a talented and motivated Campaigns and Marketing Manager to lead and execute innovative marketing campaigns and strategies aimed at increasing awareness, engagement, and support for Southampton Hospitals Charity. This role will involve developing and implementing compelling campaigns across various channels to drive donations, event participation, and community involvement.
About the Charity
We are a leading healthcare charity dedicated to enhancing patient care and experience at University Hospital Southampton NHS Foundation Trust by providing vital funding for innovative projects, state-of-the-art equipment, and cutting-edge research. Our work is made possible through the generosity of individuals, businesses, and community groups who share our vision of exceptional healthcare.
Main Responsibilities:
Campaign Development and Management:
- Lead the development and execution of integrated marketing campaigns that align with the Charity's objectives and resonate with our target audience.
- Conduct thorough research to understand audience demographics, preferences, and behaviors.
- Collaborate with internal stakeholders to identify key messages and stories.
- Develop creative concepts, visuals, and messaging.
- Oversee the production of marketing materials.
- Evaluate campaign performance and effectiveness, identifying areas for improvement and optimisation
Digital Marketing and Content Creation:
- Develop and implement digital marketing strategies across various platforms, including social media, email marketing, website, and digital advertising, to maximise reach and engagement.
- Design and execute email marketing and donor campaigns.
- Optimise website content and user experience.
- Implement digital advertising campaigns across platforms.
- Generate compelling stories, testimonials, and case studies.
- Develop multimedia content and write persuasive copy for marketing materials, fundraising appeals, event promotions, and donor communications.
Brand Management, Data Analysis, and Reporting:
- Develop and maintain brand guidelines, ensuring consistency in messaging, tone, and visual identity across all channels and materials.
- Monitor brand mentions and sentiment online.
- Conduct periodic brand audits.
- Champion the Charity's brand values and mission.
- Set up tracking mechanisms and analytics tools to monitor campaign performance.
- Analyse data to assess campaign effectiveness and audience engagement.
- Prepare regular reports and dashboards summarising campaign results, trends, and insights for internal stakeholders.
Please submit your CV and a Cover Letter. Your Cover Letter should be no more than 2 pages and should include a summary of your reasons for applying for the position. You should also include details of how your skills and experience meet those necessary for the role, as listed in the Job Description and Person Specification.
We are a leading healthcare charity dedicated to enhancing patient care and experience at University Hospital Southampton
The client requests no contact from agencies or media sales.
About Us
The Fire Fighters Charity offers specialist, lifelong support for members of the UK fire services community, empowering individuals to achieve mental, physical and social wellbeing throughout their lives.
We provide confidential, personalised support to the whole of the fire services community, whether that’s at our centres, over the phone, online or out in communities.
We are looking for a Senior Marketing Executive to join our Marketing and Engagement team.
The Benefits
As an Employee of the Charity, we pride ourselves on ensuring you have great employee benefits along with a supportive working environment.
- Salary: £37,133 per annum
- Pension: 8% pension contributions (All pension contributions are paid by the Charity on your behalf. No employee contribution is required, though can be made through a salary sacrifice scheme)
- Paid Annual leave: 25 days plus bank holiday (prorated)
- Life assurance: 3 x basic salary
- Access to an Employee Assistance Programme and other support tools
The Role
Based at our Head Office in Basingstoke, Hampshire, and reporting to the Marketing Manager, you will deliver engaging, creative, data-driven marketing campaigns targeting our beneficiaries and supporters across the UK’s fire services community. You’ll achieve this by utilising all our available media channels including email, websites, direct mail, social media, on/offline advertising and events.
In this fast-paced and exciting role, you’ll be supporting teams across our Charity to promote our health and wellbeing services to the deserving people we support. You will also assist our fundraising teams to generate the income needed to fund the diverse range of services we provide to the fire family.
This role is subject to a Basic Disclosure and Barring Services Check.
About You
We’re looking for an enthusiastic marketer with experience delivering marketing campaigns that demonstrate a return on investment.
You will need to be confident communicator, calm under pressure and keen to evidence the success of your work through data analysis, you will be able to adapt your approach to suit different audiences and to translate marketing briefs and objectives into effective campaign activity.
Naturally creative and pro-active, this role would ideally suit someone who is keen to take the next step in their marketing career, who thinks on their feet to overcome challenges to deliver projects on-budget and on-time.
Please see the job description for a full outline of the role and organisational outcomes it contributes towards.
How to Apply
For more information about the Charity, please visit our website. To apply, please upload a CV and cover letter to our recruitment portal.
We reserve the right to close this role early should we receive a sufficient number of applications. Due to the number of applications we receive, we are unable to contact applicants who are not shortlisted for interview. If you do not hear from us within two weeks of the closing date, please assume that your application was not successful this time.
The client requests no contact from agencies or media sales.
Are you looking for a role which gives you purpose?We are looking for an ambitious candidate who will have several years fundraising’ experience, particularly of increasing income and cultivating supporters. We need you to develop and implement our fundraising strategy by contributing to agreed objectives, income targets and other key performance indicators within the timeframe and budget specified while contributing to our purpose of helping vulnerable people to live in dignity and to achieve their potential.
The client requests no contact from agencies or media sales.
Purpose of the Role
The Digital Marketing Manager will implement and help develop a new digital marketing strategy, crucial to the ongoing development of ArtsEd’s profile and reputation and the successful delivery of all our programmes.
Understanding the needs of current and prospective students and pupils and their parents, and being able to identify digital plans and initiatives which will enable ArtsEd to meet both the long and short-term needs is a central aspect of the role.
The Digital Marketing Manager will lead in the planning and implementation of digitally creative and customer focused campaigns and will be responsible for the achievement of student and pupil recruitment targets. They will work closely with senior staff and the rest of the Marketing team to deliver highly effective experiences to all stakeholders and potential stakeholders.
The Digital Marketing Manager will be responsible for the continuing development of ArtsEd’s online profile amongst all of our target audiences, including high-level industry connections, potential supporters and the local community, alongside potential students, pupils and parents.
In addition, the Digital Marketing Manager will be responsible for ensuring that ArtsEd’s messaging is consistent, innovative and compelling across all platforms.
Digital Marketing
- Plan and execute digital marketing, including SEO/SEM, email, social media and display advertising campaigns in collaboration with the wider marketing team.
- Use digital marketing expertise to create effective user funnels to optimise conversion rates, tracking user behaviour in order to refine processes.
- Collaborate closely with staff across the organisation to identify storytelling opportunities to ensure a full understanding of ArtsEd’s broad range of target audiences.
- Set up digital advertising campaigns through Meta, Google Ads and other platforms
- Utilise excellent graphic design skills to collaborate with the team on the design and delivery of different digital campaigns for all stakeholder groups. This will include mass e-mails, social media posts and digital collateral as required.
- Instrument conversion points and optimize user funnels.
- Monitor social media communications (both comments on posts and direct messages) and respond in a timely and appropriate manner.
Design & Brand
- Be a guardian of the ArtsEd brand, ensuring correct and effective use of our branding and house style both internally and externally.
- Ensure all digital information is accurate, up to date and relevant.
- Ensure ArtsEd embraces and celebrates diversity and inclusion through all digital marketing touchpoints.
- Develop and manage image library including liaising with relevant staff to select images, co-ordinating in-house photography and film requirements, up-dating plasma screen and fulfilling external requests for images.
- Ensure all touchpoints communicate ArtsEd visual identity. Working with the wider Marketing team to review and implement ArtsEd brand architecture structure on digital platforms
Graphic Design
- Create print and digital advertising material using Canva or similar software.
- Design and create in-house digital signage and support the Marketing Officer where needed.
- Support the print production process, liaising with printers and publications, proof reading and adapting print collateral as required.
Recruitment
- Lead on the implementation and delivery of a robust digital marketing strategy to optimise student and pupil recruitment across the whole organisation. This will include:
- Building on existing digital activity to maximise its reach and impact against all of our target audiences, including digital and associated print advertising.
- Managing an associated programme of recruitment focused events and activities, both virtual and face-to-face, to raise our profile and to maximise our enquires, registrations, applications and acceptances across all of our activities.
- Supporting the relevant teams in the delivery of this programme, which will include existing activity e.g. Day School and Sixth Form Open Days, degree audition days and our outreach programme.
- To programme our email marketing conversion communication using software Mailer Lite/MailChimp
- Overseeing the production of all marketing collateral.
Social Media
- Overseeing the planning and delivery of a social media plan that aligns with and enhances all strands of the marketing and communications strategy
- Create engaging and content drive social media assets.
- Oversee and a schedule the delivery of day-to-day social media content
- Work with the marketing officer to Launch as short form video content strategy for all platforms with aligns with the Marketing and organisations strategy.
- Be the expert in understanding movements regarding social networks ensuring ArtsEd has a presence and brand building content on the right platforms.
- To have responsibility for all digital advertising, including social paid adverts.
Website
- Manage through line managed staff all aspects of the ArtsEd website, ensuring that it remains relevant to all users at all times. This will include:-
- Ensuring factual content is kept up-to-date, imagery and video is regularly refreshed and that the overall site reflects ArtsEd’s unique offer.
- Identifying opportunities to create and update brand focused content
- SEO
- Analytics
Market Analysis/Planning
- Review and analysis of data to identify competitor tactics, market trends, new opportunities and challenges.
- Ability to understand different audiences and relevant content to ensure successful conversion rates and enhance the student and stakeholders experience.
- Explore new methods for collection of data and how this can be used to improve recruitment processes
- Complete quarterly digital impact reports
- Measure and report performance of all digital marketing campaigns and assess against goals (ROI and KPIs).
- Implement regular surveys of students and staff, collecting quantitative and qualitative material to support marketing and communication campaigns.
- Stay up to date with the latest trends and best practices in online marketing and measurement.
- Shape outcome based on data.
Events
- Work with team on the planning and delivery on a programme of events, including Auditions, Open Evenings and Open Events.
Other
- Carry out any other duties as reasonably requested.
- Commitment to equity, inclusion and diversity
- Line management of direct report
Using Anonymous Recruitment
This organisation is using Anonymous Recruitment to reduce bias in the first stages of the hiring process. Our system keeps your personal information hidden until the recruiter contacts you.
CVAA UK is a membership organisation supporting not-for-profit adoption agencies across the UK who specialise in finding homes for children in care. Over 3000 children in the UK need adoption each year because they cannot remain at home or with family members. The CVAA Practice Programme delivers 30 or more online courses each year to those working in the sector, primarily social workers. The programme has developed a strong reputation for attracting a range of subject experts to deliver cost effective, engaging and useful training. The full programme is listed on the CVAA UK website and inlcudes topics such as LGBTQ+ parenting; therapy for children; identity formation; racism and anti-racism; parenting courses; theraplay and many more.
Due to a restructure of the team, we are now looking for a Training Manager who can oversee the administration and delivery of the programme. Initially fixed term, it is anticipated that this post will become permanent. We are keen to have someone joiun us as soon as possible.
The Training Manager will work with the Head of Practice Development to ensure that the courses are full, supported, delivered effectively and evaluated. Part of the role will also be to source new trainers and support the creation of the programme into 2025.
The CVAA team work remotely across the UK so location of the postholder is not a barrier to recruitment as long as long as they can travel occasionally and come into London for team days. The team is small, diverse and dynamic. Experience of project management or delivery of training or events is more important than knowledge of adoption or children's social care. We would warmly welcome an application from people who have lived experience of adoption or fostering, and candidates from the Global Majority.
Benefits include:
- Flexible working
- Pension
- Personal training budget
- Generous holiday allowance
- Office closure during festive break each December
Candidates must be eligible to work in the UK and will need to undertake a DBS due to the sensitive nature of the work of CVAA. We require three references, one of whom can be personal. To apply please prepare a comprehensive CV with a covering letter in English which address all the requirements of the Person Specification by providing evidence and examples to back up statements.
Petra Jodlova, Head of Practice Development, is available to arrange informal conversations about the post.
The closing date for applications is 11.59pm 16th May 2024. Interviews will be week commencing 27th May 2024.
Please note we will require a full CV and detailed cover letter addressing the key person specification criteria.
CVAA UK supports adoption agencies across the UK to find homes for vulnerable children who need adoption through improvements in policy and practice.
The client requests no contact from agencies or media sales.
Actively Interviewing
This organisation is scheduling interviews as the applications come in. Don’t miss your opportunity, apply now!
This post is restricted to women only as a genuine occupational requirement under Schedule 9 of the Equality Act 2010. We are looking for someone to join our award winning team as a Business Manager, responsible for
§ Manage and lead the development and implementation of MfM Business leading on Coporate and Communiting fundraising and relationships
§ Representing MfM at a senior and strategic level with external partners.
§ Support and build strategic direction for MFM.
§ Deputise for the CEO
§ Work as a member of the Senior Leadership Team to develop, grow and sustain MfM.
§ Communicating and liaising with the internal staff/volunteer team and external agencies and services to include liaising with other mental health/ maternity care service providers and VCSE organisations.
§ Delivering training sessions for staff and volunteer, sessional workers and placements.
§ Preparing and implementing a Marketing and Communications strategy and publicise MfM service across Bristol, North Somerset and South Gloucestershire.
§ Demonstrate an ability to empathise, encourage and support women towards recovery.
§ Promote Mothers for Mothers services to women during activities, as appropriate.
§ Collect and collate data, arrange for completion of monitoring and evaluation forms. Write timely reports giving feedback on the services for the CEO and for project funders.
§ Work in close collaboration with Mothers for Mothers colleagues in the business development to act in the best interests of Mothers for Mothers at all times.
Supported families affected by maternal/perinatal mental illness (PMH) across Bristol, South Gloucestershire and North Somerset
The client requests no contact from agencies or media sales.
Do you want to make a difference and be part of a vibrant and inclusive organisation that has been helping save lives for more than a century? As one of the country’s best-loved charities, St John Ambulance played a pivotal role in responding to the pandemic as well as everyday health emergencies, training, supporting communities, and improving young people’s lives.
Supporting the Direct Marketing Manager in delivering growth in income through St John Ambulance’s direct marketing Retention programme via a range of campaigns. You will focus on supporting the Retention strategy which includes using data and insight to deliver across a variety of channels including digital, email, social media, direct mail, telemarketing and SMS.
You will either be able to work in a hybrid way working between home and 2 days per week at our London office or remotely working from home with a requirement to attend our London office for a team anchor day once a month.
We pride ourselves in being a great place to work, providing a supportive culture with opportunities to grow and develop your career, achieve a healthy work life balance and to be recognised for the great work you do. The role benefits from a competitive salary, generous pension, hybrid, flexible working, 33 days holiday (inclusive of bank holidays) - increasing to 38 days over 5 years, options to buy and sell holiday, free first/mental aid first aider courses, Blue Light and NHS online shopping discounts, cycle to work scheme, life assurance, flu jab, eye care, mental health and wellbeing tools and volunteering days.
About You:
Having worked in a third sector direct marketing role previously, you will have experience running effective national and regional campaigns using a variety of fundraising channels including digital, email, social media, direct mail, and telemarketing. With your good organisational and time management skills you’ll be able to meet deadlines and manage conflicting priorities under pressure.
You will have knowledge of usability testing, user research methods and conversion rate optimisation as well as an understanding of fundraising regulator guidance, gambling commission compliance and GDPR.
About The Role
- Manage the delivery of all Retention campaigns from concept through to evaluation, using data and insight to drive creative and production, drawing up schedules, and managing the approval processes
- Work collaboratively with data teams to ensure effective use of supporter profiling for delivery across a range of Retention campaigns
- Manage relationships with external agencies including media houses, designers and printers; to negotiate costs and relevant performance reviews
- Responsibility for collation of all KPI tracking, trend analysis and activity results that feed into the team’s reporting and performance structure
- Work alongside the Content team to research and develop strong cases for support to appeal to existing donors. To gather information, case studies and photos for use in all direct marketing campaigns. Where appropriate, to liaise with external agencies such as designers and copywriters
Please see the job description for more detail
About Us:
St John Ambulance is committed to increasing the diversity of our team and making sure we best reflect the diversity of the communities we serve. At St John, everyone is valued and supported to thrive; we have several networks including the Armed Forces Multi Culture, Disability and Accessibility, Pride, Family and Carers and Women’s groups. We do not tolerate any form of discrimination and engender a sense of belonging for all, by creating an environment of mutual respect, where we value unique differences and demonstrate authentic allyship. We believe passionately in equity, diversity and inclusion.
We reserve the right to close this vacancy early if we receive a high volume of applications for the role. Therefore, if you are interested, please submit your application as early as possible.
Closing Date: 15 May 2024
Ref 6704
Save the Children UK has an exciting opportunity for a Marketing Executive (Loyalty), with direct marketing experience, who is keen to deliver effective retention and income growth marketing campaigns, to join our Public Income and Engagement team.
Please note: This role is London based with an expectation to be in our Farringdon office once a week on a Thursday, with other in person days planned throughout the year.
About Us
Save the Children UK believes every child deserves a future. In the UK and around the world, we work every day to give children a healthy start in life, the opportunity to learn and protection from harm. When crisis strikes, and children are most vulnerable, we are always among the first to respond and the last to leave. We ensure children's unique needs are met and their voices are heard. We deliver lasting results for millions of children, including those hardest to reach.
About you
As our Marketing Executive (Loyalty) in our Loyalty Squad you will play an important role in driving brilliant supporter-centric marketing campaigns to raise crucial support for Save the Children UK. Working closely with Marketing Managers, you will contribute to the development and execution of effective retention and income growth activity. Your focus will be on fostering deep connections with our supporters, prompting action, and driving income by increasing both donor volume and value.
In this role, you will:
- Collaborate with Marketing Managers to deliver compelling multi-channel campaigns that drive income and retention targets.
- Utilise various marketing channels, including Direct Mail, Email, Telemarketing and SME to create engaging communication journeys for donors.
- Take ownership of specific aspects of the supporter experience to enhance engagement and drive long-term value.
- Contribute to the creation and delivery of key marketing materials across multiple channels and propositions.
- Liaise with external suppliers to ensure smooth campaign delivery and optimise results while prioritising a positive supporter experience.
- Maintain accurate records of campaign activity and performance, generating regular performance reports.
- Incorporate customer supporter insight and data analysis into marketing strategies, utilising a test-and-learn approach to continually improve acquisition outputs.
To be successful, it is important that you have:
- Previous experience in customer/supporter loyalty and retention marketing.
- Experience working on fundraising cash appeals or other income generating campaigns.
- Proficiency in delivering marketing initiatives across various channels, most notably Direct Mail, Email, Digital.
- Some experience with Telemarketing and SMS would be desirable but not essential.
- Demonstrated ability to grow existing supporter value through communication journeys, supporter experience enhancements, or donor care initiatives.
- Project management skills with a track record of supporting the delivery of complex projects on time and within budget.
- Experience collaborating with external partners, such as creative agencies, fulfilment houses, or telemarketing agencies.
- Familiarity with developing and delivering fundraising and marketing assets both online and offline, with knowledge of both data and print processes for direct marketing.
- Ability to utilise data and insights to inform marketing strategies, track results, manage budgets, and make data-driven decisions.
What we offer you:
- Working for a charity provides one of the best benefits there is – a sense of purpose and reward for helping others. However, we understand the importance of giving back to our employees to ensure a happy and healthy working environment and work/life balance.
- To have the best (and happiest) employees we focus on flexibility, inclusion, collaboration, health, and wellbeing both in and outside of work.
- We provide a wide range of benefits which will reward your hard work, motivate you, and inspire you to work to improve the lives of children every day.
Closing date: May 15th 2024
Please note: To avoid disappointment, you are advised to submit your application as soon as possible as we reserve the right to close the vacancy early if a high volume of applications are received. This is to ensure that we can manage application levels whilst maintaining a positive candidate experience. Unfortunately once a vacancy has closed, we are unable to consider further applications.
Ways of Working:
The majority of our roles can be performed remotely in the UK, but there are likely to be times when you will be required to come to your contracted office (up to 2-4 days per month or 6-8 days per quarter). This will be agreed with your Line Manager and team and is intended to be time spent on collaborating with colleagues and relationship building.
Please note: travel costs to your contracted office will be at your own expense.
Flexible Working - We are happy to discuss flexible working options at interview.
Commitment to Diversity & Inclusion:
Save the Children UK believes in a world that is fair, inclusive and equitable where all children have the opportunity to change their world. We apply this to our workforce and we are committed to developing and supporting a diverse, equitable, and inclusive organisation where all employees have a sense of belonging and feel that they can be "Free to Be Me". We are not looking for just one type of person - we want to recruit people who can add fresh perspectives, innovative ideas or challenge that disrupts the risk of group think.
We are especially interested in people whose childhood experiences - of life on a low income, of migration, of being in a racialised community, of the care system, of being LGBT+ or in an LGBT+ family or living with (or with someone with) a disability - help us to see things we might otherwise miss. Whatever your story is we want to hear it because we know that different voices, ideas, perspectives and knowledge, working together will enable us to better the lives of children around the world. This is the reason why we are all here.
Do you want to make a difference and be part of a vibrant and inclusive organisation that has been helping save lives for more than a century? As one of the country’s best-loved charities, St John Ambulance played a pivotal role in responding to the pandemic as well as everyday health emergencies, training, supporting communities, and improving young people’s lives.
Supporting the Direct Marketing Manager, you'll play a key role in generating voluntary income across various channels with a particular focus on regular giving, improving our current products and growing our digital offering to enable us to meet our ambitious targets. Products include Value Exchange and our Lottery, alongside two exciting new products we are looking to introduce this year. You’ll also be responsible for the development, implementation, day to day management, evaluation, and delivery of our acquisition portfolio.
You will either be able to work in a hybrid way working between home and 2 days per week at our London office or remotely working from home with a requirement to attend our London office for a team anchor day once a month.
We pride ourselves in being a great place to work, providing a supportive culture with opportunities to grow and develop your career, achieve a healthy work life balance and to be recognised for the great work you do. The role benefits from a competitive salary, generous pension, hybrid, flexible working, 33 days holiday (inclusive of bank holidays) - increasing to 38 days over 5 years, options to buy and sell holiday, free first/mental aid first aider courses, Blue Light and NHS online shopping discounts, cycle to work scheme, life assurance, flu jab, eye care, mental health and wellbeing tools and volunteering days.
About You:
You will have experience of running effective national and regional campaigns using a variety of fundraising channels including digital, email, social media, direct mail, and telemarketing. With your good organisational and time management skills you’ll be able to meet deadlines and manage conflicting priorities under pressure.
You will have knowledge of google analytics as well as an understanding of fundraising regulator guidance, gambling commission compliance and GDPR.
About The Role
- Manage the delivery of acquisition campaigns from concept through to evaluation, using data and insight to drive creative and production, drawing up schedules, and managing the approval processes.
- Work alongside the Content team to research and develop acquisition products, journeys and communications, gathering information, case studies and photos for use in all direct marketing campaigns.
- Manage relationships with external agencies including media houses, designers and printers; to negotiate costs and monitor performance
- Working collaboratively with a number of internal teams to ensure effective use of supporter profiling for delivery across a range of annual acquisition campaigns.
Please see the job description for more detail
About Us:
St John Ambulance is committed to increasing the diversity of our team and making sure we best reflect the diversity of the communities we serve. At St John, everyone is valued and supported to thrive; we have several networks including the Armed Forces Multi Culture, Disability and Accessibility, Pride, Family and Carers and Women’s groups. We do not tolerate any form of discrimination and engender a sense of belonging for all, by creating an environment of mutual respect, where we value unique differences and demonstrate authentic allyship. We believe passionately in equity, diversity and inclusion.
We reserve the right to close this vacancy early if we receive a high volume of applications for the role. Therefore, if you are interested, please submit your application as early as possible.
Actively Interviewing
This organisation is scheduling interviews as the applications come in. Don’t miss your opportunity, apply now!
Join us in Making a Difference!
Are you passionate about using your marketing and digital skills to uplift communities and create lasting change? If so, YMCA Leicestershire is looking for a dedicated individual to join our team as a Marketing and Digital Content Creator.
Benefits include: A generous 33 days of annual leave, including bank holidays, Birthday Leave, Service Leave, Pension and Health Cash Plan, Company Sick Pay Scheme, Blue Light Discount Card, Free Gym Access and Complimentary Y theatre tickets.
About the role:
As a Marketing and Digital Content Creator, you will play a vital role in elevating YMCA Leicestershire’s brand and engaging our supporters through captivating digital content.
Marketing and communications make an important contribution to the growth and success of the organisation, with impactful stories and campaigns increasing our visibility in the local community. In 2022 we joined the YMCA national brand, but we’re the same independent local charity. This gives us access to many resources and helps us have a stronger voice on young people’s issues
This new Marketing and Digital Content Creator role will work alongside the Fundraising and Communications Manager and Partnerships and Events Fundraiser. The work is varied with different events and projects arising throughout the year and the team works collaboratively to achieve targets.
Key responsibilities will include:
- Developing and implementing digital plans to grow audience engagement and brand awareness.
- Creating exciting content for campaigns, emails, social media, and our website.
- Coordinating marketing projects and print materials across different service areas.
- Leading digital marketing efforts for fundraising campaigns, including regular giving and tailored communications.
- Maintaining supportive team working and building effective relationships with staff, service users, and supporters
About you
We are looking for someone who is:
- Passionate about the charity sector and committed to understanding YMCA Leicestershire’s work.
- Highly organised with the ability to plan and manage workload independently.
- Experienced in marketing, digital, with strong digital marketing skills.
- Proficient with digital tools and platforms, including social media and Google Analytics.
- A team player with excellent interpersonal skills and the ability to build rapport with diverse stakeholders.
To succeed in the role of Marketing & Digital Content Creator, your key skills will include:
- A recognised formal qualification in Marketing/Digital
- Minimum level 2/GCSE in Maths and English
- Proven & relevant suitable experience in a Marketing/Digital content role
- Strong digital marketing skills, including content creation, scheduling and monitoring. Familiarity with paid digital advertising and social media platforms
- Experience of designing print and digital assets using Adobe Creative Suite, Canva or similar design programmes
Interviews will take place for this role as suitable applications are received and the role may close before the closing date upon a successful candidate being appointed.
The client requests no contact from agencies or media sales.
Actively Interviewing
This organisation is scheduling interviews as the applications come in. Don’t miss your opportunity, apply now!
Our vision is for a world where epilepsy is irrelevant and people with epilepsy lead the lives they want to lead. We are the UK’s only charity transforming the lives of people with epilepsy through world leading research, advocacy and care. We put people at the heart of everything that we do.
It is an exciting time to join us as we embark on our strategy to raise £5m for people living with epilepsy by 2025. Epilepsy Society is an ambitious and passionate place to work. We hope you will be inspired by what we do and recognise our potential to do even more.
The role of the Senior Digital Marketing Executive is to ensure we provide a great supporter experience to any person, company or organisation who donates to the Epilepsy Society and to help the fundraising and marketing teams increase our number of supporters and fundraisers through digital acquisition.
As part of the Charity’s in-house marketing agency, you will support in responding to briefs from other departments and work closely with their teams to create and deliver marketing plans which deliver on revenue and strategic priorities. You will also work closely with multiple stakeholders, including our digital agency and the other teams within the Fundraising and Marketing Department and the wider organisation.
This role involves supporting various digital marketing initiatives, including SEO, SEM, social media marketing, email marketing, content creation, and data analytics. The postholder will be responsible for a range of tasks to support the efficient and effective running of a fundraising and marketing team dealing directly with donors at all levels to ensure they have the best donor experience. We need someone to help us to reach new people online, drive income and build an enhanced online supporter experience.
There is flexibility within the role; with a hybrid working approach of 3 days in the office and 2 days working from home. We offer a generous holiday allowance as well and training and development opportunities. There is plenty of free on-site car parking, a Café and beautiful grounds to work in and be surrounded by. We have a generous group pension scheme, an employee assistant programme (with confidential helpline with any support you might need) and Purple Rewards, a reward scheme with money-off benefits on a number of high street products and services.
The post-holder should demonstrate our people values of CAIRO (Caring, Accountable, Improving, respectful and Open).
If you have the right skills and experience and are inspired to apply, please do so by attaching your CV and covering letter detailing how you meet the person specification.
Legacy & In Memoriam Marketing Executive
Do you want to make a difference and be part of a vibrant and inclusive organisation that has been helping save lives for more than a century? As one of the country’s best-loved charities, St John Ambulance played a pivotal role in responding to the pandemic as well as everyday health emergencies, training, supporting communities, and improving young people’s lives.
You’ll be responsible for managing the legacy and in memoriam (in mem) marketing programme, including annual budget proposals and analysis. You’ll promote legacy and in mem giving to both internal and external audiences, using a variety of techniques and media, including direct mail, telemarketing, digital, national events and internal cross-team working
Reporting into the Legacy Manager, you will either be able to work in a hybrid way working between home and 2 days per week at our London office or remotely working from home with a requirement to attend our London office for a team anchor day once a month.
We pride ourselves in being a great place to work, providing a supportive culture with opportunities to grow and develop your career, achieve a healthy work life balance and to be recognised for the great work you do. The role benefits from a competitive salary, generous pension, hybrid, flexible working, 33 days holiday (inclusive of bank holidays) - increasing to 38 days over 5 years, options to buy and sell holiday, free first/mental aid first aider courses, Blue Light and NHS online shopping discounts, cycle to work scheme, life assurance, flu jab, eye care, mental health and wellbeing tools and volunteering days.
About You:
Having previously worked within a direct marketing team within the charity sector, you’ll have experience project managing campaigns with external agencies and internal stakeholders utilising a variety of fundraising channels such as digital, email, social media, direct mail, and telemarketing.
You’ll also have gained experience using Dynamics 365, Raisers Edge or a similar database.
About The Role
- Lead on the planning and implementation of legacy and in mem fundraising portfolio, managing marketing campaigns from initial brief through to post campaign analysis.
- Develop and maintain sustainable relationships with in mem supporters and legacy prospects in local communities, with the support of community fundraising managers and local volunteers – keeping these supporters at the heart of your work to to maintain and increase their support through excellent stewardship.
- Prepare and administer correspondence and relevant paperwork and ensure maintenance for full and accurate database (D365/First Class) records, analysing financial and non-financial data to monitor and improve engagement and customer service performance.
- Proactively keep abreast of competitor activities, new initiatives and sector trends.
- Effectively plan and execute legacy events around the country, with the aim of motivating supporters to consider leaving a gift in their Will.
Please see the job description for more detail
About Us:
St John Ambulance is committed to increasing the diversity of our team and making sure we best reflect the diversity of the communities we serve. At St John, everyone is valued and supported to thrive; we have several networks including the Armed Forces Multi Culture, Disability and Accessibility, Pride, Family and Carers and Women’s groups. We do not tolerate any form of discrimination and engender a sense of belonging for all, by creating an environment of mutual respect, where we value unique differences and demonstrate authentic allyship. We believe passionately in equity, diversity and inclusion.
We reserve the right to close this vacancy early if we receive a high volume of applications for the role. Therefore, if you are interested, please submit your application as early as possible.
FULL-TIME JOB VACANCY
SENIOR MANAGER, ANALYTICS AND INSIGHT
Development and Outreach Department
Multiple Office Locations Considered
Application Deadline: 4 June 2024
The Fundraising Systems & Data Analysis (FSDA) team of the Development and Outreach Department of Human Rights Watch (HRW) is seeking applicants for the position of Senior Manager, Analytics and Insight. The Senior Analytics and Insight Manager will be responsible for instilling a data-driven and data-informed culture to make evidence-based decisions, increase efficiencies, improve overall departmental return on investment (ROI), grow new fundraising streams, and achieve long-term profitability.
The Senior Analytics and Insight Manager will generate, improve, and analyze fundraising data, both quantitative and qualitative, from internal and external sources to produce strategic information that supports data-driven and informed decisions, tactics, and strategies that consistently maximize HRW fundraising results. This role will feed into both the quarterly reforecasts and annual budget data and supporting methodology and collaborating with the Finance team as needed for the Development department.
This full-time position will ideally be based in either the United States or Europe, preferably in one of the cities where HRW has an office and will report to the Managing Director of Fundraising Systems and Data Analysis based in London. The Senior Analytics and Insight Manager will manage at least one direct report.
The successful candidate may have the option to work remotely but is expected to work from the office 1-2 times a week. We aim to be as flexible and supportive as possible in both the recruitment for and onboarding of this position.
Responsibilities:
Product Management Oversight:
1. Provide strategic, tactical, and operational planning of all Business Intelligence (BI_ Systems and tools utilized by the Development Department;
2. Implement and build the BI structure of the Development Department, working closely with CRM (Salesforce) team and working with vendors as needed to understand the desired outcomes;
3. Partner with the Training & Support team to promote user adoption of BI reports by developing and implementing communication plans, training campaigns, and incentives to encourage staff engagement and utilization;
4. Ensure effective coordination and change management with Training & Support, CRM and Digital products, IT, and fundraising teams;
5. Act as the subject matter expert for all areas of fundraising reporting and respond to escalated queries and reporting discrepancies from Data Analysis Officer;
6. Develop project management processes to support the prioritization of all analysis, data selection, integration, and reporting requests, ensuring the briefing processes are understood and developing a Service Level Agreement (SLA) framework as needed; and
7. Support on Data Integrations and Application Interface Programs (APIs), including any Extract Transform and Load (ETL) processes as needed, working with the Data Quality and Integrations Officer to develop these to meet “fit-for-purpose” requirement. Support both the CRM and Digital Product Managers as needed.
Data, Analysis and Reporting:
1. Support the development and implementation of the long-term data and insight strategy for HRW which improves data quality, deepens the department’s institutional memory, and aligns with the broader HRW data strategy;
2. Develop and present actionable insights, strategic recommendations, and business intelligence from analytical output to support strategic decisions for the Development team and on investments and benchmarking activities;
3. Deliver the data and insight strategy including activity reporting, financial forecasting, specialist report development, and ad hoc analysis projects and data selections, to increase understanding of activity, supporter and financial trends and making recommendations to leadership to deliver improvements;
4. Collaborate with the Marketing Team to create data selections including recommendations on which are the best targets for direct marketing campaigns, create segments according to strategically determined criteria, data model, and develop testing plans to yield statistically significant results;
5. Work with the Fundraising Systems and Data Analysis Managing Director to build tools and reports that allow for both the forecast and budget revenue projections to be provided with ease. Create multi-year fundraising projections per main channel and audience using historical data, statistical modelling techniques, and new initiatives;
6. Collaborate with the Finance team around both the production and validation of financial reporting, including budgeting, reforecasting, and income reporting in general for the Development D Ensure that the Marketing coding / attribution processes are clearly documented and any exceptions tracked with the Revenue Operations teams;
7. Ensure that the expenditure budget for the Development Department is managed and reported on effectively, capturing the planned spending across the different teams within the department, including reporting on the actuals and investigating any variances with finance and the budget holders as needed; and
8. Ensure that the Leadership Gift data reporting can occur, through development of advanced visualizations including dashboards and ensure that hygiene initiatives are followed by supporting both the Data Quality and Integrations Officer and Relationship Manage Work with Finance on the monthly reconciliation processes.
Leadership, Training, & Support:
1. Lead improvement projects that shape the department’s effectiveness, efficiency and data-driven decision making;
2. Serve as subject matter expert to both the CRM and Digital Product Managers as they proactively assess users’ evolving system needs, priorities, capacity, and workflows, and ensure reporting needs are well articulated to inform future technology enhancements; and
3. Teach and mentor Data Analyst and Data Integrations staff to grow their capabilities within the fundraising CRM, data, and operations field.
Other:
1. Carry out other duties as required.
Managerial Responsibilities:
1. Provide leadership, motivation, and mentorship to the Data Analysis, Quality and Integrations team, setting clear expectations, performance objectives, and providing regular and constructive feedback;
2. Foster an inclusive, creative, and positive work environment, encouraging diverse perspectives and participation in diversity, equity, and inclusion efforts, while proactively addressing bias, discrimination, and microaggressions;
3. Model inclusive behavior and consistently adhere to HRW's internal values;
4. Incorporate diversity, equity, and inclusion values and initiatives into the work of the Data Quality and Integrations team; and
5. Collaborate with staff to develop initiatives aimed at movement-building and expanding partnerships with diverse clients, donors, stakeholders, and partners.
Qualifications:
Education: A bachelor’s degree or equivalent work experience.
Experience: A minimum of five (5) years of relevant experience working in fundraising data analysis or business data analysis is required. Knowledge and experience in nonprofit fundraising and marketing, preferably in a global INGO context with country-specific fundraising operations, is highly desirable.
Related Skills and Knowledge:
1. Fluency in fundraising practices, terminology, technologies, channels, and compliance, and the ability to translate easily between fundraising end users and technology providers is required.
2. A critical thinker with the confidence to transform data and information into structured systems and reports is required.
3. Record of generating buy-in from, and exceeding expectations of, internal and external stakeholders is required.
4. Hands-on experience with data analysis, quality, cleansing, extracting, and validation (ETL) processes and tools is required.
5. Fluency in SQL or similar database query language is required. Experience with unstructured data is a plus.
6. Knowledge of both using and configuring Application Program Interfaces (APIs) to perform data integrations between multiple systems is required.
7. Strong understanding of Business Intelligence platforms, report and dashboard construction and data modelling and segmentation within the fundraising data context (Power BI or Tableau is Desirable) is required.
8. Hands on experience with working with INGO CRM systems is required. Salesforce experience is desirable.
9. Excellent verbal and written communication skills in English, and the ability to present complex issues in a clear, concise and persuasive manner to business and technical professionals, and to staff for whom English is not their first language is required.
10. Ability to work collaboratively and build trust with diverse stakeholders globally, including staff for whom English is not their first language, is required.
11. Strong understanding of nonprofit fundraising processes, strategies, and best practices is required.
12. Experience in vendor management is desirable.
13. Detail-oriented with excellent problem-solving and troubleshooting skills is required.
14. Ability to work collaboratively with diverse stakeholders and teams is required.
15. Strong project management skills and the ability to manage multiple priorities is required.
16. Demonstrated experience managing teams ensuring motivation and high-performance levels is required.
17. Demonstrated ability to manage multiple priorities and work in a fast-paced environment is required.
18. Advanced knowledge of Microsoft Office software, particularly Excel, is required.
Salary and Benefits: HRW seeks exceptional applicants and offers competitive compensation and employer-paid benefits. HRW offers a relocation assistance package and will assist employees in obtaining necessary work authorization, if required; citizens of all nationalities are encouraged to apply. If this position were to be based in the United States, the salary range would be USD 88,000-96,000. Salary ranges outside of the United States vary based on location.
How to Apply: Please apply immediately or by 4 June 2024 by visiting our online job portal at HRW official website and attaching a letter of interest and a CV or resume. No calls or email inquiries, please. Only complete applications will be reviewed and only shortlisted candidates will be contacted.
If you are experiencing technical difficulties with your application submission, or if you require a disability-related accommodation e-mail us. Due to the large response, application submissions via email will not be accepted and inquiries regarding the status of applications will go unanswered.
Human Rights Watch is strong because it is diverse. We actively seek a diverse applicant pool and encourage candidates of all backgrounds to apply. Human Rights Watch does not discriminate on the basis of disability, age, gender identity and expression, national origin, race and ethnicity, religious beliefs, sexual orientation, or criminal record. We welcome all kinds of diversity. Our employees include people who are parents and nonparents, the self-taught and university educated, and from a wide span of socio-economic backgrounds and perspectives on the world. Human Rights Watch is an equal opportunity employer.
Human Rights Watch is an international human rights monitoring and advocacy organization known for its in-depth investigations, its incisive and timely reporting, its innovative and high-profile advocacy campaigns, and its success in changing the human rights-related policies and practices of influential governments and international institutions.
The client requests no contact from agencies or media sales.
Actively Interviewing
This organisation is scheduling interviews as the applications come in. Don’t miss your opportunity, apply now!
JOIN THE TEAM AT HAVEN HOUSE CHILDREN’S HOSPICE
We are hiring an experienced Digital Fundraising & Marketing Manager to help us grow our fundraising and supporters and improve our brand presence in the areas we deliver our care. We want someone to join us who loves being part of a hardworking and collaborative team.
If you are dedicated and ambitious, Haven House Children's Hospice is an excellent place to grow your career. Don't hesitate to apply.
Responsibilities:
- To work with the team to collate an overall digital fundraising plan, communication channels, and measures of success
- Develop, create and implement multichannel digital fundraising campaigns, working with the relevant fundraising team
- To monitor new digital fundraising opportunities, agreeing tests with managers subject to budgets, and reporting on performance
- Evaluate, assess and adjust campaigns against digital fundraising and marketing key goals
- Help improve the website as a tool for fundraising and supporter engagement, focusing on the creation and development of landing pages, donation forms, and supporter actions
- Create engaging, impactful, and creative content to support fundraising and marketing campaigns for paid and organic digital and social media activity maximising engagement levels and income growth whenever possible.
- To lead ongoing strategic and operations testing across emails and digital fundraising to optimise fundraising for Haven House
- Produce high-quality, timely and inspiring emails for donors and supporters, to increase income and engagement
- Devise and manage innovative social media campaigns to increase social engagement, ensuring suitable mechanisms are in place to effectively evaluate their success
- Work with website developers to implement Google Analytics and Facebook tracking across the website and third-party tools
- Experience with creating and producing newsletters and appeals within an email service provider and experience with building campaigns through social media tools like Facebook Ad Manager within the software packages
At Haven House the focus within the Income Generation and Marketing Team is to put the supporter and donor at the centre of everything we do, ensuring they feel inspired by our work and the children and families we support; engaged and committed to our cause and ultimately make a commitment to do something amazing.
If this role sounds right for you and you have the right skills and experience, please do download the job description and apply by returning the application form to Resourcing.
Benefits:
- As an employee you will be entitled to the following range of benefits:
- Hybrid office/home arrangement (3 days in the office)
- 27 days' annual leave
- Pension scheme (company matches contribution up to 7%
- Free onsite parking
- Employee Assistance Programme
- Eye care voucher scheme
- Cycle to work scheme
- Life Cover
We are committed to safeguarding and promoting the welfare of children and young people and expect all our staff to share this commitment.
Employment is subject to receipt of satisfactory references and a DBS check.
Closing date: 30 May 2024
Interview: w/c 6 June 2024
Please note, we reserve the right to interview on a rolling basis so this role may close before the above date if we find a successful candidate.
The client requests no contact from agencies or media sales.
About the opportunity
As our Digital Marketing Officer, you will play a pivotal role in supporting the Marketing Manager and broader team in volunteer and school recruitment efforts, while managing our social media presence. Your primary responsibilities will include managing and curating content for Action Tutoring's social media platforms, including Facebook, Instagram, LinkedIn, X, and TikTok.
In addition to social media management, you will contribute to the creation of diverse content, such as graphics, videos, and photography, with occasional visits to our school programmes and events. You will also monitor and report on the impact of our social media campaigns, staying abreast of industry trends to optimise our digital presence.
If you're creative, passionate about education, and thrive in community engagement, we'd love to have you on board.
Closing date: Sunday 19th May 2024
Interviews: 28th and 29th May 2024
Start date: June 2024
Location: This role is remote. The candidate can be based anywhere in the UK. Occasional travel to London is required.
We use anonymised applications for our shortlisting process.
Duties and responsibilities
• Responsibility for managing Action Tutoring’s social media channels (Facebook, Instagram, LinkedIn, X, TikTok and YouTube). Plan content (in collaboration with wider Marketing and Communications team) in line with the charity’s wider campaigns, volunteer recruitment rounds and key messages, ensuring regular diverse posting.
• Work with the Marketing Manager to develop engaging content which encourages the recruitment of high quality volunteer tutors, enquiries from potential partner schools and raises awareness of the charity to potential fundraisers, donors and employees.
• Promote the breadth of Action Tutoring’s activities and projects on social media, working across the whole team to gather content to raise brand awareness (including Programme, Philanthropy, Operations, Policy and Impact).
• Contribute to the development of content for social media channels including graphics, video and photography, with the occasional visit to school programmes and other charity events.
• Regularly analyse and report on the impact of Action Tutoring’s social media content through weekly analysis, quarterly reporting and campaign analysis.
• Monitor social media trends and industry developments to ensure we’re maximising content across all channels.
• Lead on blogger, influencer and community outreach (e.g. Facebook community groups, Next Door) to help raise awareness of Action Tutoring's volunteering opportunities and encourage applications.
• Manage our national digital adverts (such as Indeed, CharityJobs, Do-It). Respond to any direct enquiries sent through these and other digital platforms, including the Volunteer Facebook Group and Google business.
• Identify national digital advertising opportunities for volunteer and school marketing, and support with content for regional adverts. Work with the Marketing Manager to analyse impact and decide where our budget is best spent.
• Support the day to day management of Action Tutoring’s website, editing content with updates upon request. Support with creating high quality, engaging content for the Action Tutoring website to ensure it’s optimised.
• Create external marketing materials on request and support with ad-hoc visual design work.
• Support with the attendance at volunteering promotion events, mainly university fairs.
• Any other duties deemed reasonable by the Chief Executive Officer.
Person specification
Qualifications criteria:
• Right to work in the UK.
We are looking for some of the following attributes, though you might be more experienced in some areas than others:
• Excellent knowledge of social media platforms such as Facebook, Instagram, LinkedIn, X, and TikTok.
• Copywriting skills: able to interact with a range of audiences and have outstanding verbal and written communication skills. The role involves representing our brand on various channels and you will need to be able to adapt your communication style to different audiences and inspire them to engage with the charity.
• Able to work independently and use initiative in a range of situations.
• Able to think creatively and generate content to effectively convey messages and motivate audiences.
• Adaptable and open to learning. You will need to be willing to adapt and to grow and develop with the organisation.
• Efficient and able to work under pressure when required, able to multi-task and juggle a varied workload.
• Committed to equality, diversity and inclusion.
• Committed to the mission and values of Action Tutoring.
• Committed to promoting and safeguarding the welfare of children.
The client requests no contact from agencies or media sales.