Marketing Jobs
Job Title: Marketing Membership Officer
Team: Supporter Experience & Engagement
Location: Hybrid (split between home-working and one of our offices - based in London, Cardiff or Edinburgh)
Hours:21 Hours per week
Salary on Appointment:£14,742 - £16,216 per annum (FTE £24,570 - £27,027 per annum)
It’s an exciting time to join the Ramblers as we have recently refreshed our strategy to support the delivery of our long-term ambitions.
We need your drive, knowledge, skills, and creativity to help us raise awareness of the Ramblers and what we stand for, enabling the charity to grow its supporter base and open up the joys and wellbeing benefits of walking to many more people.
About us
The Ramblers is Britain’s walking charity. We open the way so everyone can enjoy the benefits of walking.
It’s easy to think everyone has the same opportunity to enjoy the outdoors. But look a little deeper and you’ll find lots of barriers standing in the way. So we’re continuing to fight for change. We campaign for the public’s right to enjoy the outdoors, protect paths, build skills and offer different ways to get out walking in nature.
Our programmes have a big impact in local communities: Ramblers Wellbeing Walks help people take the first step to a healthier happier lifestyle, and the Ramblers Out There Award gives young adults aged 18–26 the opportunity to kickstart their journey into the outdoors.
Through our refreshed strategy, we’ll build on this experience and grow our impact through activities that prioritise the needs of communities who have the least access and face the most barriers walking outside in nature.
Purpose of Role
The Membership Marketing Officer plays a critical role in supporting the Membership and Supporter Experience Team by providing administrative support as well as a bit of creative marketing flair. This is the perfect role for someone looking for their first step in recruiting and retaining supporters.
We're looking for someone with a passion for engaging and inspiring supporters. Enthusiasm is key.
This role involves handling administrative tasks, data management, and providing support for various multi-channel membership campaigns to help the Ramblers grow our supporter base and income.
If you think you’ve got what it takes to be our new Membership Marketing Officer, we’d love to hear from you.
Key responsibilities
- Support our key marketing projects including gift membership, private site, telemarketing, our annual member survey and renewal journey.
- Support the distribution and creation of promotional resources, regularly checking stock levels, and re-ordering or refreshing materials as needed, liaising with external suppliers such as print or mailing houses and delivering to budgets and deadline.
- Support the creation of e-communications, including emails to prospective members. This may include proofing content, sourcing images, checking data, building emails and reviewing content requests with support from the team.
- Provide regular impact communications and surprise and delight moments to our suppliers and fundraisers acting on our behalf
- Source inspirational stories from our walking groups and volunteers, to help support growth of our membership community.
- Check data from our Data Team and from our suppliers to ensure it is accurate and in the right format. Provide data as needed to suppliers.
- Co-ordinate across teams to ensure data is provided in a timely fashion
- Check data is lasered correctly on printed materials, raising any concerns appropriately with suppliers
- Coordinate call listening for our core calling programmes, liaising with our volunteers and providing summary of feedback to our suppliers.
- Handle inbound enquiries coming into the team, take simple actions from these enquiries, or escalate as appropriate
- Save relevant reports, track performance and report to the Head of Membership and Supporter Experience anything notable
- Send relevant reports and feedback to suppliers
- Update a weekly tracker sheet of performance across all channels
- Provide additional support as required in responding to Facebook comments on our acquisition adverts
Impact
- Enables the Ramblers’ to effectively manage our marketing efforts to recruit and retain members and supporters.
Other
- To undertake such other duties as may be reasonably required of the post holder by the Ramblers.
- Engage and proactively develop excellent working relationships across the organisation.
This job description will be reviewed in conjunction with the postholder to ensure successful delivery of our goals.
The Person
Knowledge, skills and experience
Knowledge
This section specifies the theoretical understanding or specific expertise needed for the role
- Understanding of basic marketing practices
- Some familiarity with data protection laws and confidentiality principles
Skills
This section details the specific abilities and competencies required to perform the job effectively:
- Strong administrative and organisational skills
- Excellent attention to detail and accuracy
- Able to handle multiple tasks and prioritise effectively
- Good communication skills and ability to liaise with internal and external stakeholders
Experience
This section specifies the practical, hands-on experience required for the role:
- Experience working in an administrative role (volunteer, work experience or job)
Desirable:
- Experience in working in membership or customer service roles
- Familiarity with CRM systems and/or excel
Personal Attributes
- A team player, able to develop collaborative, strong and effective working relationships
- Empathetic and patient, with a genuine desire to help supporters
- Positive and professional attitude
- Proactive and self-motivated with the ability to work independently
- Interest in walking and/or being an advocate for the outdoors and natural environment.
The Ramblers promote diversity and welcome applications from all section of the community.
Values and Behaviours
Our values are the core principles that guide us daily in our work and our membership of the Ramblers. We all share the passion that walking is for everyone and by living our shared values we can ensure the Ramblers is an organisation to be proud of. Our values will earn trust for the Ramblers brand which will allow us to open up a world of walking opportunities for even more people.
Inclusive – We make everyone feel welcome and part of the Ramblers community. We make sure we all feel respected and accepted and know our contributions make a difference in achieving our mission.
Inspiring – We strive to inspire people through the way we act and the things we say. We channel our passion and ambition so others are moved to help us achieve our mission.
Empowering – We empower and encourage each other to make a positive contribution to our teams and the Ramblers. We do all we can to make sure everyone has the ability, and feels confident, to take action.
Responsible – We take responsibility for ourselves and those around us seriously, by always acting in a safe and supportive way. We care about the environment and make sure we do what we say we will do.
The client requests no contact from agencies or media sales.
Bedfordshire and Luton Community Foundation is a leading local grantmaker, striving to be a catalyst for positive change in the community and committed to addressing inequality. The Foundation distributes millions of pounds locally each year and is establishing a national reputation for an innovative, community-focused, and strategic approach.
We are seeking a driven and dynamic Marketing & Communications Administrator to join our expanding team to help support the operational delivery of Foundations work and to raise our profile, grow our business and share our successes.
Applicants must have relevant experience in marketing, communications, and general administration at trustee or senior level. They should be excellent communicators, highly organised, and task-focused, with strong written skills and the ability to engage with a wide range of people. Excellent IT skills are also essential.
The job will be a combination of homeworking and office based and flexible working can be considered. We are particularly keen to welcome applications from diverse communities and the communities with lived experience of inequality and those we aim to support through our work.
Responsibilities
Raising the profile of the Foundation by implementing an imaginative and inspiring programme in Marketing and Communications under the direction of the Head of Business Development.
Work with Head of Grants and Programmes to plan and timetable promotion of new grants programmes and regular promotion of ongoing programmes. Working at times with external marketing and comms teams to agree key messaging.
Compile and share a range of inspiring donor, charity and community stories and case studies which bring to life the Foundation’s impact.
Support, maintain and update the Foundation’s website, ensuring that it is inspiring, engaging and up to date with content. Help set up and access additional platforms as required e.g. online donations, raffles, other Trusts who are contracted to the Foundation.
Develop the Foundation’s wider digital presence through social media and use of content marketing to raise awareness of the Foundation’s expertise, share good news stories and promote available funding e.g. through regular charity and business newsletters.
Under the guidance and leadership of the Head of BD and CEO provide specific public relations support, including preparing press releases and producing articles for local magazines and relevant publications.
Maintain a library of relevant and up to date marketing materials, photographs illustrating the Foundation’s work and partnership logos and guidance for use. Manage permissions and GDPR for all communications work and marketing collateral.
Attend UK Community Foundations (UKCF) Marcomms meetings.
Work with the CEO to prepare and manage quarterly Board meetings for Foundation and as required other partners (incl JCT) at an executive admin level.
Preparing for meetings: prep of papers, managing dates and availability; minute taking and general administration for Board level members under clear and strict requirements around confidentiality.
Regular updating of requirements of Board incl: EDI data and references; annual Conflict of Interest; DBS and other requirements.
Supporting Chair of Trustee in their role as required and in an administrative support.
Support general office administration such as maintenance of equipment inventories and training records and PAT testing schedules and others task to ensure smooth running of the main office.
Organize events to showcase the Foundation’s work, including functions for donors, potential donors, community and voluntary groups.
Support the Head of Business development to identified campaigns and additional programmes to grow the Foundations reach. Work with Head of BD to write creative briefs and to shape to recruit additional capacity as required.
Work as an effective Ambassador for the Foundation always, including at events and external networking.
Represent the Foundation on agreed marketing and Comms networks incl UKCF and others to be agreed.
Work closely with other members of the team to ensure that the Foundation achieves excellence in grant-making and all its operational aspects.
Represent the Foundation externally as required.
Use computer equipment and software for administrative and communication duties including Canva, new website CMS, Microsoft Office, online communications, and the Salesforce Database.
Carry out other associated duties, which may arise, develop, or be assigned, in line with the scale and general nature of the post.
Apply
Application is by CV and covering letter only outlining in detail why you wish to join us and how your skills and experience are aligned to the person specification in the job description.
Closing date for applications is 12pm 30th September.
Interviews will take on the week of 14th October.
The client requests no contact from agencies or media sales.