Box Office and CRM Manager

The Philharmonia is seeking to appoint a Box Office and CRM Manager to lead the management, development and optimisation of the Orchestra’s CRM strategy, systems and audience experience. The roles focuses on ensuring a seamless customer journey while overseeing the effective operation of the Box Office and the ongoing development of Tessitura.

This is a key role overseeing both the day-to-day operation and strategic development of the Philharmonia’s Box Office and CRM function. The successful candidate will play an important role in developing ticketing and customer strategies that maximise sales income, improve conversion and enhance the audience experience.

As a public facing member of staff, the Box Office and CRM Manager will be a key representative of the Orchestra, ensuring customers receive a welcoming, efficient and accessible service whether booking online, by phone or in person. A proven track record of delivering excellent customer service is therefore essential.

The role will also lead on the effective management and ongoing development of Tessitura, supporting audience insight, segmentation, reporting and customer journeys across the organisation. Working closely with colleagues across Marketing, Development, Finance and Concerts, the successful candidate will help ensure that customer data is used effectively to support audience growth, income generation and informed decision-making.

Previous experience of using Tessitura is essential. From hall dressing and campaign set-up to system optimisation, reporting and user support, this role will be one of the Orchestra’s lead Tessitura users. Experience of working within a Tessitura consortium would be advantageous.

Key Responsibilities

Strategic planning and implementation:

• Work closely with Marketing and Development colleagues to develop and implement CRM strategies that support audience growth, income generation, membership retention/acquisition and fundraising objectives

• Develop customer journeys, audience segmentation and data-led approaches that improve conversion, retention and engagement across the customer lifecycle

• Support the development of sales forecasts, benchmarks and performance analysis, providing insight to inform campaign planning, pricing and decision-making

• Work with Marketing colleagues to develop and implement promotions, campaigns and tracking mechanisms

• Identify opportunities to improve efficiency, increase conversion and enhance the customer experience through CRM optimisation, automation and process improvements

• Ensure CRM processes, reporting and audience data support the Orchestra's strategic priorities and audience engagement goals

• Work with the Friends team to ensure membership schemes are effectively structured, maintained and optimised to support recruitment, retention and income growth

Project Management:

• Oversee the day-to-day operation of the Philharmonia's Box Office across all performances and events

• Lead ticket sales activity across all channels, ensuring a smooth and efficient booking experience for customers

• Act as a senior point of contact for customer enquiries, complaints and complex ticketing issues

• Lead on set up and implementation of new seasons, events and sales activity

• Ensure events, pricing structures, memberships and ticketing offers are accurately implemented and maintained within Tessitura

• Maintain high standards of data accuracy and integrity across Box Office and customer records

• Review and improve Box Office procedures and customer-facing processes to support operational efficiency and customer satisfaction

• Champion accessibility across all ticketing and customer service activity

Leadership & Management:

• Work with the Senior Data & Audience Insight Manager as Tessitura co-lead for the organisation, helping to shape CRM best practice and development

• Develop and deliver training for staff across departments to ensure confident and effective use of Tessitura and Box Office activities

• Create and maintain clear documentation, processes and guidance to support the consistent use of CRM systems across the organisation

• Ensure organisational compliance with relevant legislation and industry standards, including GDPR, PCI and data protection requirements

• Keep abreast of developments in Tessitura, CRM, ticketing and audience engagement through professional networks, training and sector events, sharing knowledge and recommendations across the organisation

• Champion best practice in customer service and audience experience, promoting a culture that prioritises welcome, accessibility and continuous improvement

Skills and Qualifications

Essential

• Minimum three years' experience in a CRM, ticketing, audience data or related role

• Advanced knowledge and practical experience of Tessitura

• Experience managing and maintaining CRM systems and customer databases

• Experience producing audience analysis, reporting and business insight

• Strong understanding of customer relationship management principles

• Excellent attention to detail and commitment to data accuracy

• Strong analytical and problem-solving skills

• Excellent communication and interpersonal skills

• Ability to explain technical concepts to non-technical colleagues

• Ability to manage multiple priorities and meet deadlines

• Commitment to delivering outstanding customer experiences

• Interest in music, culture and the arts

• Willingness to work evenings and weekends

Desirable

• Experience of implementing CRM upgrades or major systems projects

• Experience working within a Tessitura consortium

• Experience of customer journey mapping and audience segmentation

• Experience of marketing automation and CRM-driven campaign delivery

• Experience working within an arts, cultural or performing arts organisation

• Knowledge of accessibility best practice within ticketing and audience services