Job Description
Job Title: Digital Content Officer – SEND
Responsible To: Senior Parent Adviser - SEND
Team Membership: Helpline/IAS- (Information, Advice and Family Support Directorate)
Hours: 14 hours a week
Salary scale:
Scale point 26
£32,168.00 FTE
£12,867.20 – actual (14 hours a week) plus £26.00 a month home working allowance
Contract: Fixed – until 31 March 2027
Location: Home based - UK
Job Purpose:
To write engaging plain English website copy on SEND law and related education law matters in England.
To help ensure the provision of quality information, advice and support to parent carers.
Main Duties:
To write quality plain English copy for the Contact website.
To review, edit and update existing SEND and education related copy on the Contact website.
To work with the education helpline team to identify and prioritise the information and advice needs of parent advisers and parent carers.
To write and develop content to respond to common SEND and related education law concerns of parent carers.
To help ensure our information and advice reaches more families by working with the comms team to promote our IAS through social media, and digital channels.
To build positive working relationships with colleagues, contributing to a culture of mutual respect, trust, and shared responsibility.
To respect diverse experiences and perspectives within the team and contribute constructively to problem‑solving and decision‑making.
Demonstrates awareness of education legislation, statutory guidance, and good practice in England.
A commitment to the provision of quality information and advice.
General duties
In common with all Contact staff, the post holder will be expected to work in accordance with the aims of Contact and to observe the policy and procedures set out by the directors of the charity.
The post holder will be expected to assist with any reasonable duty at the request of the line manager for the post.
Staff will be expected to attend and participate in Contact staff meetings and the staff annual conference.
Staff will be expected to attend training events relevant to their specific responsibilities.
Staff will be offered supervision, support and annual review s incorporating their training needs.
The client requests no contact from agencies or media sales.
Thank you!
Work with us
For pregnancy, parents and progress.
At NCT, what we do every day has a real impact on people’s lives.
We’re the UK’s charity for pregnancy, birth and early parenthood. For nearly 70 years, we’ve been alongside women and parents, offering trusted information, practical support and building communities.
Today, we reach hundreds of thousands of new and expectant parents every year. We provide antenatal and postnatal education, local and national support for infant feeding and mental health, and we campaign for fairer, safer maternity care. We listen to parents’ experiences and act on them - tackling health inequalities, challenging systems that don’t work, and pressing for progress.
About the role
Join our passionate team and contribute to the meaningful work that transforms the lives of parents and families. Your role will include:
- Create high-quality, engaging and accessible content across multiple formats, including video, social media, email, web and other campaign assets, ensuring alignment to NCT’s brand, tone of voice and messaging.
- Actively monitoring social channels, media, trends and the external environment to identify relevant conversations, risks and opportunities for NCT.
- Working collaboratively with colleagues across Marketing, Communications and Fundraising & Strategic Partnerships to ensure content supports the objectives of integrated campaigns.
- Managing own workload effectively within the Content Studio, balancing deadlines and planned vs reactive activity.
About you
- You’ll have experience creating engaging and creative content across multiple digital and physical formats.
- You’ll have a strong understanding of brand and tone of voice, and how to apply these consistently.
- You’ll have solid understanding of digital marketing platforms and tools including Facebook, Instagram, TikTok, Canva etc.
- You’re proactive, organised and motivated to use marketing to drive growth and change brand perceptions.
Why work at NCT?
Whether you’re supporting services, shaping policy, delivering programmes, raising funds, running operations or telling our story, you’ll be contributing to something bigger:
a society where everyone who becomes a parent feels confident, connected and safe.
People join NCT because they want to make a difference - and stay because they believe in how we do it.
How we work
We’re guided by a simple principle: no judgement, no exception. That shows up in how we support parents - and how we work with each other.
At NCT we are:
- Welcoming: We are always welcoming, creating connections and building communities.
- Collaborative: We achieve better outcomes by working together.
- Inclusive: We ensure equity and inclusion are core to who we are and what we do.
- Bold: We are bold, brave, and progressive
- Trusted: We provide trusted, high-quality, evidence-based information, support, and services.
We deal with complex issues, make tough decisions, and work in environments that can be challenging. But we do it with honesty, care and a shared sense of purpose.
When you work at NCT you’ll get fantastic benefits to support your well-being and professional growth:
- 30 days annual leave (excluding Bank Holidays)
- Pension matched up to 5%
- Flexible working options to suite your lifestyle
- Employee Assistance Programme, including 24/7 GP access, personalised counselling, legal advice and more
- Life Assurance for peace of mind
- Free eye test for all staff, with further discounts
- Blue Light discount card
Join us
At NCT, we’re committed to fostering an inclusive and diverse workforce. If you need reasonable adjustments during the recruitment process or within your role, please let us know - we’re here to support you. If you want your work to contribute to lasting change - for generations of parents to come - we’d love to hear from you.
Together, we are NCT.
Our commitment to equity, diversity and inclusion
At NCT, we believe everyone should be able to shape their own journey - as parents, and as colleagues.
We are taking positive action to increase diversity across our organisation, at all levels, and to nurture a culture of inclusion and belonging for all our people and for the parents and families we support. You can read more about our Equity, Diversity and Inclusion action.
We are committed to zero discrimination, both internally and externally. This commitment applies regardless of visible or invisible difference, including (but not limited to): sex, sexual orientation, age, race, ethnicity, disability, impairment, learning difference or long‑term condition, religion or belief, gender identity, economic class, marital or civil partnership status, family status (including single parents), socio‑economic background, pregnancy and maternity.
We actively welcome applications from people from communities who are under‑represented in our organisation and the charity sector more widely.
Registered Charity
101 - 500
We are the charity supporting people as they become parents. Here through pregnancy, birth, and early parenthood.
Thank you!
Work with us
For pregnancy, parents and progress.
At NCT, what we do every day has a real impact on people’s lives.
We’re the UK’s charity for pregnancy, birth and early parenthood. For nearly 70 years, we’ve been alongside women and parents, offering trusted information, practical support and building communities.
Today, we reach hundreds of thousands of new and expectant parents every year. We provide antenatal and postnatal education, local and national support for infant feeding and mental health, and we campaign for fairer, safer maternity care. We listen to parents’ experiences and act on them - tackling health inequalities, challenging systems that don’t work, and pressing for progress.
About the role
Join our passionate team and contribute to the meaningful work that transforms the lives of parents and families. Your role will include:
- Create high-quality, engaging and accessible content across multiple formats, including video, social media, email, web and other campaign assets, ensuring alignment to NCT’s brand, tone of voice and messaging.
- Actively monitoring social channels, media, trends and the external environment to identify relevant conversations, risks and opportunities for NCT.
- Working collaboratively with colleagues across Marketing, Communications and Fundraising & Strategic Partnerships to ensure content supports the objectives of integrated campaigns.
- Managing own workload effectively within the Content Studio, balancing deadlines and planned vs reactive activity.
About you
- You’ll have experience creating engaging and creative content across multiple digital and physical formats.
- You’ll have a strong understanding of brand and tone of voice, and how to apply these consistently.
- You’ll have solid understanding of digital marketing platforms and tools including Facebook, Instagram, TikTok, Canva etc.
- You’re proactive, organised and motivated to use marketing to drive growth and change brand perceptions.
Why work at NCT?
Whether you’re supporting services, shaping policy, delivering programmes, raising funds, running operations or telling our story, you’ll be contributing to something bigger:
a society where everyone who becomes a parent feels confident, connected and safe.
People join NCT because they want to make a difference - and stay because they believe in how we do it.
How we work
We’re guided by a simple principle: no judgement, no exception. That shows up in how we support parents - and how we work with each other.
At NCT we are:
- Welcoming: We are always welcoming, creating connections and building communities.
- Collaborative: We achieve better outcomes by working together.
- Inclusive: We ensure equity and inclusion are core to who we are and what we do.
- Bold: We are bold, brave, and progressive
- Trusted: We provide trusted, high-quality, evidence-based information, support, and services.
We deal with complex issues, make tough decisions, and work in environments that can be challenging. But we do it with honesty, care and a shared sense of purpose.
When you work at NCT you’ll get fantastic benefits to support your well-being and professional growth:
- 30 days annual leave (excluding Bank Holidays)
- Pension matched up to 5%
- Flexible working options to suite your lifestyle
- Employee Assistance Programme, including 24/7 GP access, personalised counselling, legal advice and more
- Life Assurance for peace of mind
- Free eye test for all staff, with further discounts
- Blue Light discount card
Join us
At NCT, we’re committed to fostering an inclusive and diverse workforce. If you need reasonable adjustments during the recruitment process or within your role, please let us know - we’re here to support you. If you want your work to contribute to lasting change - for generations of parents to come - we’d love to hear from you.
Together, we are NCT.
Our commitment to equity, diversity and inclusion
At NCT, we believe everyone should be able to shape their own journey - as parents, and as colleagues.
We are taking positive action to increase diversity across our organisation, at all levels, and to nurture a culture of inclusion and belonging for all our people and for the parents and families we support. You can read more about our Equity, Diversity and Inclusion action.
We are committed to zero discrimination, both internally and externally. This commitment applies regardless of visible or invisible difference, including (but not limited to): sex, sexual orientation, age, race, ethnicity, disability, impairment, learning difference or long‑term condition, religion or belief, gender identity, economic class, marital or civil partnership status, family status (including single parents), socio‑economic background, pregnancy and maternity.
We actively welcome applications from people from communities who are under‑represented in our organisation and the charity sector more widely.
Registered Charity
101 - 500
We are the charity supporting people as they become parents. Here through pregnancy, birth, and early parenthood.