Legacy campaign manager jobs in Bristol

What we do is extraordinary.

And we need a Head of Fundraising who understands all of that.

Let’s start with the obvious.

You’ll need a sense of humour for this job.

Because we work with animals and children — and both have a habit of humbling you, daily.

HorseWorld Trust rescues abused and neglected horses and gives them a second chance at a meaningful life. Some of those horses go on to support vulnerable children and young people — including those with SEMH needs, SEND and children in care — through our Discovery – Discover Horses, Discover Yourself™ programme.

What we do is extraordinary.
It is also muddy, unpredictable, emotional, joyful, heartbreaking, funny and deeply human.

About HorseWorld (the real version)

Horses are incredible animals. They’ve carried humans into war; it’s no wonder they can read exactly what a child needs, often before the child knows it themselves.

Sadly, some people still abuse and neglect them. That’s where the HorseWorld hug comes in. With us, horses are safe. They live out all year round, form herds, roll in the mud, escape occasionally (because… horses), and get to live like horses again.

Our 160-acre farm is minutes from Bristol and Bath, but feels like a different world. In winter, photoshoots and tours involve waterproofs and wellies. In summer, it’s an outdoor oasis.

We do serious work — and we also believe in joy:

· Horse Festivals

· Carol services

· Massive corporates on their knees pulling ragwort

We are kind, committed, slightly irreverent, and very proud of what we do.

Why this role exists (the honest bit)

We raise around £1.5m a year against operating costs of around £2.5m.

Fundraising needs to grow — but more importantly, it needs to work better.

This role exists to:

• grow sustainable, controllable income
• improve return on investment (ROI)
• focus on what actually delivers impact
• stop doing things that don’t (even if they’re well-loved)

You won’t be expected to perform miracles.
You will be expected to bring clarity, judgement and leadership — with empathy and humour intact.

The role (what you’ll actually do)

As Head of Fundraising & Communications, you will:

• Sit on the Senior Management Team and report to the CEO
• Lead all fundraising and marketing comms activity
• Take responsibility for income and cost-effectiveness
• Shape strategy, set priorities and make evidence-based decisions
• Personally steward a small number of key major donors and partners

You’ll lead a talented team covering:

· Individual Giving

· Major Donors & Philanthropy

· Corporate Partnerships

· Trusts & Grants

· Digital Content

• Data, CRM & Compliance

You’ll also work closely with our Heads of Equine Welfare and Discovery to fundraise for our work with vulnerable horses & children.

Who this role is for

You’ll probably thrive here if you:

· Are an experienced charity fundraiser who’s seen how things really work

· Understand that “more activity” is not the same as “more impact”

· Care about ROI and relationships

· Can make tough decisions without losing kindness

· Are both proactive and adaptable

· A great communicator and relationship builder

· Are comfortable talking to Trustees one minute and standing in a muddy field the next

· Can laugh when a horse wanders into a carefully planned moment (because it will)

You don’t need to be an equine expert — but you do need to like animals, people, and the beautiful messiness of both.

What we offer

· A genuinely senior SMT role with real authority and Board backing

· Space to think, not just react

· A values-led organisation that tells the truth

· A team that works hard, laughs often and cares deeply

-        Horses who will keep you grounded (sometimes literally)

Final thought

This is not a polished, corporate fundraising role.

It is a meaningful one — rooted in rescue, recovery, growth and second chances.

If you want to lead fundraising in a place where the work matters, the people are lovely, the horses are honest, and humour is not optional — we’d love to hear from you.

Key Details
Salary: £50,000 per annum depending on experience plus benefits
Hours: 35 per week (Mon–Fri, some weekends)
Location: HorseWorld Trust, Bristol
Reports to: CEO

 DBS required

Application Details

To apply for this role please complete the  application form (available to download from our website or contact us to request the form).

 This role is subject to a DBS check, and you will be required to provide proof of your right to work in the UK. We are a Safer Recruitment organisation and this is mandatory.

Do you believe children should feel safe, happy, healthy and hopeful about their future? Because we do. 

If you're an experienced legacy marketer and want to use your skills to help change childhoods and change lives, we'd love to hear from you. 

We're recruiting for a Legacy Marketing Manager to join our team. In this role, you'll take the lead on the delivery and development of Barnardo's legacy and in-memory marketing programmes, playing a vital part in securing long-term, sustainable income for the charity. 

This is a varied and rewarding role, offering a mix of strategic planning, campaign and project management, budget responsibility and people management. You'll work across a wide range of channels — including direct mail, telemarketing, DRTV and digital — and partner closely with internal teams and external agencies to deliver impactful supporter journeys and excellent experiences. 

As Legacy Marketing Manager, you will: 

• Lead the delivery and implementation of the legacy and in-memory acquisition and stewardship programme across multiple channels. 

• Support the planning and development of the legacy and in-memory strategy, ensuring alignment with Barnardo's wider fundraising and organisational objectives. 

• Manage in-memory income and legacy/in-memory expenditure budgets, including planning, phasing, monitoring and reporting against KPIs. 

• Line manage and develop a team of Senior Legacy & In Memory Marketing Executives, fostering a culture of continuous improvement and high performance. 

• Project manage a portfolio of legacy and in-memory campaigns, ensuring delivery to time, budget and compliance standards. 

• Build strong internal relationships across Fundraising, Marketing, Digital, CRM & Insight and Children's Services to deliver integrated supporter journeys. 

• Work with and manage external suppliers and agencies, ensuring effective delivery, compliance and value for money. 

We're happy to offer remote or hybrid working (depending on location) and are open to discussing flexible working arrangements. 

You will have: 

• Substantial experience in legacy marketing, with a strong understanding of direct marketing and a proven track record of delivering successful campaigns. 

• Experience of managing budgets and using insight and performance data to inform future planning and optimisation. 

• Strong project management skills, with the ability to manage multiple priorities in a fast-paced environment. 

• Experience of managing, motivating and developing staff, ideally in a remote or hybrid setting. 

• Sound knowledge of fundraising best practice, compliance requirements, GDPR and data protection. 

• Excellent written communication, interpersonal and stakeholder management skills. 

If this sounds like you, we'd love for you to apply. If you have any questions about the role, please don't hesitate to get in touch. 

Together, we can help build brighter futures for children and young people across the UK.

About the role

We’re looking for an experienced and strategic Individual Giving & Legacy Manager to lead and grow our Individual Giving, Legacy and In Memory fundraising programmes.

This is a pivotal role where you’ll drive sustainable income growth through innovative, data-led, multi-channel fundraising. You’ll shape supporter journeys, deepen engagement, and maximise long-term donor value across a range of channels including digital, direct mail, telemarketing, lotteries, face-to-face and press.

You’ll also line manage and support a team member, while working collaboratively with colleagues across fundraising, communications and service delivery to deliver compelling, supporter-focused campaigns.

What you’ll be doing

Strategic leadership

• Develop and deliver strategies to grow Individual Giving, Legacy and In Memory income
• Lead integrated, multi-channel campaign planning and delivery
• Drive innovation, testing and continuous improvement across supporter journeys
• Stay informed on sector and digital trends to keep our fundraising fresh and effective

Campaign delivery

• Oversee end-to-end campaign management across acquisition and retention
• Approve campaign briefs, messaging, segmentation and supporter journeys
• Ensure campaigns are insight-led, delivered on time and within budget
• Support the creation of high-quality content and storytelling

Product development & innovation

• Develop and optimise Individual Giving and Legacy products
• Identify and launch new fundraising propositions and digital initiatives
• Enhance journeys for key audiences including regular givers, legacy prospects and in-memory supporters

Data, insight & performance

• Champion a data-driven approach to fundraising
• Work closely with data teams on segmentation, targeting and personalisation
• Monitor KPIs, ROI, retention and lifetime value
• Use insight to inform strategy and support income forecasting

Leadership & collaboration

• Line manage and develop the Individual Giving & Legacy Officer
• Build strong relationships with internal teams and external partners
• Engage stakeholders including leadership, trustees and service teams
• Work with agencies and suppliers to deliver campaigns

Compliance & governance

• Ensure compliance with GDPR and fundraising regulations
• Maintain high standards in supporter care and ethical fundraising
• Manage budgets, monitor performance and take corrective action where needed

About you

We’re looking for someone who combines strategic thinking with a hands-on approach.

Essential

• Experience in Individual Giving, Legacy or Direct Marketing fundraising
• Proven track record of delivering successful multi-channel campaigns
• Strong understanding of supporter journeys, acquisition and retention
• Experience managing budgets and delivering against income targets
• Skilled in data analysis, performance tracking and forecasting
• Excellent communication and stakeholder management skills
• Experience managing and developing staff
• Highly organised, detail-oriented and confident working with data (including Excel)

Desirable

• Fundraising or marketing qualification
• Event management experience
• Experience using fundraising CRM systems
• Experience of working within a social care or disability charity would be advantageous, but isn’t essential. 

Why join us?

At Hft, we’re a values-led organisation where people genuinely look out for one another. Our teams are collaborative, supportive and focused on making a real difference.

In this role, you’ll have the opportunity to shape and improve how we deliver fundraising, while contributing to meaningful outcomes for the people we support.

• Home-based with flexibility and regular team connection
• Occasional travel to Bristol
• A collaborative, values-driven culture
• The opportunity to shape and improve our fundraising approach
• A role where you can make a tangible difference in a purpose-led organisation

Selection process

We review applications on an ongoing basis. If shortlisted, you’ll be invited to a pre-screening interview with a member of the hiring team.

Successful candidates will then take part in a final stage, including a competency-based interview and the opportunity to meet the team.

Apply now or get in touch to find out more — we’d love to hear from you.

We are committed to recruiting people from diverse backgrounds and believe that a diverse and inclusive workforce helps us better support the people we work with to live their best lives. If there is anything we can do to support you to do your best during the application and selection process, please contact our recruitment team.

Salary: £35,000 - £40,000
Contract: 12 month fixed-term contract (maternity cover)
Location: Remote
Closing date: 4^th May
Benefits: 26 days annual leave (rising with service) & option to buy more, generous pension contributions (matched 4% or 6%), enhanced family leave, employee discounts, health cash plan, and more

We have a very exciting opportunity for a Legacy Marketing Manager to join a national children’s charity on a 12month maternity cover. Reporting to the Senior Individual Giving Manager, this role offers the chance to lead a high-value legacy and in-memory fundraising programme during an important period of continuity and development.

As part of this exciting role, you will be responsible for managing the delivery of the legacy and in-memory marketing programme, ensuring strong supporter engagement and long-term income growth. You will lead on campaign planning and implementation across multiple channels including direct mail, telemarketing, digital and free will products, while overseeing budgets, monitoring performance and managing financial and reputational risk.

To be successful as the Legacy Marketing Manager you will need:

• Substantial experience in Legacy Marketing, with a strong understanding of direct marketing and a proven track record of delivering successful campaigns
• Experience of planning, managing and evaluating multi-channel fundraising activity, including responsibility for budgets and KPIs
• Strong stakeholder and agency management skills, with a sound understanding of fundraising compliance, regulation and data protection

If you would like to discuss this role with us please email your CV to [email protected] or contact us and quote the reference 2950JP.

Ashby Jenkins Recruitment are a specialist charity recruitment agency, we use our extensive sector knowledge and experience to match candidates to the most suitable charity jobs. We are passionate about improving equality across the sector, you can read more about our commitment to diversity here.

We take a relationship-led approach to recruitment in the charity sector and partner with you as the leading charity recruitment agency.

If enough applications are received the charity reserve the right to end the application period sooner.
 

Join Our Dedicated Fundraising Team!

Are you a talented Individual Giving Manager or Fundraiser ready to make a meaningful difference through your work? Joining our fundraising team, you will manage a team, and grow and steward our community of supporters, ensuring their generosity continues to provide compassionate, specialist care for patients and families at the heart of our hospice.

About the Role

As Individual Giving Manager, you will be responsible for acquiring, developing and increasing income from new and existing supporters through regular giving, appeals, campaigns, direct marketing initiatives and our established lottery. You will combine a target-driven approach with empathy and excellent stewardship, building strong, long-term relationships that support the hospice’s vital work.

You will line manage the Legacy and Philanthropy Fundraiser and the Supporter Care team, overseeing major donor relationships, Gifts in Wills promotion and administration, donation processing and the effective use of our CRM system. Working closely with the Director of Fundraising, you will also support the management and development of Weston Hospicecare’s mature lottery.

Key Responsibilities

• Lead and manage all individual giving activity, reviewing, developing and delivering the Individual Giving Programme while analysing performance and maximising all income streams.
• Develop an annual programme of donor communications, collaborating with the Communications team to tailor approaches for different supporter audiences.
• Use insight and sector research to inform and strengthen fundraising approaches, ensuring the Individual Giving Programme is relevant, accessible and appealing to existing and new donors.
• Manage and develop our fundraising CRM system (Beacon), working with the Supporter Care team to ensure it supports income growth, stewardship and efficient administration.
• Represent Weston Hospicecare with donors and supporters, promoting the work of the hospice through positive and engaging conversations.

What We’re Looking For

• Experience working within a fundraising team and delivering against financial targets.
• Direct experience of individual giving, major donors, Gifts in Wills and/or lottery fundraising.
• Experience using CRM systems and analysing data.
• Experience of people management.
• Excellent written and verbal communication skills.
• Understanding of GDPR and data protection principles.
• A full driving licence or ability to travel independently across our catchment area (desirable).

Why Join Us?

• The opportunity to shape and grow a vital income stream that directly supports patients and families at some of the most important moments in their lives.
• Training and development opportunities to grow your skills.
• A friendly, supportive team with a shared passion for fundraising.
• Flexible working, including time off in lieu for evening and weekend work.

We warmly welcome applications from all sections of the community.

Join us and help make a difference!

Every day, firefighters across the UK run towards the things most of us run from. The Fire Fighters Charity exists to support them and the people they love, when they need it most.

Now they're looking for someone to help grow the income that makes that possible.

This is a rare one.

Face to face fundraising at the Fire Fighters Charity isn't a tired legacy channel, it's a programme that's been rebuilt, is already performing strongly, and is seen as central to the charity's future. The in-house team works directly with fire and rescue services across the country. A public-facing agency programme runs alongside it. Both are growing. Both need stronger leadership.

That's where you come in.

As Face to Face Manager, you won't just be keeping the plates spinning. You'll be shaping strategy, building business cases, improving data and reporting, managing agencies and an in-house team, and helping take this programme to the next level. You'll have direct access to the firefighters themselves, whose stories are among the most compelling anywhere in the charity sector.

What you'll bring:

A solid grounding or at least a strong working knowledge in face to face or dialogue fundraising, whether from the charity side or an agency background. Strong data skills and confidence with KPIs and reporting. The strategic instinct to see the bigger picture, not just the next campaign. And the personality to thrive in a remote, relationship-driven role where no two weeks look the same.

Experience with Salesforce or a similar CRM is a plus. A solutions-focused mindset is a must.

Why it matters:

Over 10,000 people from the UK fire and rescue community were supported last year. The charity has 45,000+ regular givers. Individual giving income already exceeds £4m and F2F has significant room to grow. The person who takes this role will be a key part of making that happen.

Our client supports children, young people and families facing bereavement, as well as parents and carers of children with life-limiting conditions, providing specialist services, training and support across the UK. Following a recent merger, the organisation has strengthened its reach and impact, bringing together two leading charities to provide even greater support to grieving children and families nationwide.

Prospectus is delighted to be supporting our client with their search for an Individual Giving Manager. This role will support the delivery of a fundraising plan, growing income across channels including Direct Mail, Regular Giving, Lottery, Legacies and In Memory. Working closely with the Head of Individual Giving and Supporter Engagement, you will lead on acquisition campaigns, creative development and supplier management, using a mix of digital and traditional approaches to expand and engage the supporter base.

The ideal candidate will bring strong experience in Individual Giving, with the ability to develop compelling campaigns that grow income and attract new supporters. You’ll be confident delivering end-to-end programmes, including direct mail, managing budgets and using CRM systems to track performance and insights. Highly organised and adaptable, you’ll be comfortable juggling multiple priorities while creating engaging supporter journeys across a range of channels.

£40,000
Permanent and full time  
Remote with occasional travel to High Wycombe

At Prospectus we invest in your journey as a candidate and are committed to supporting you with your application. We welcome all candidates to apply, regardless of age, sex/gender, disability, race, religion, sexual orientation, marital status or pregnancy/maternity. If you have any disability and require reasonable adjustment/s to any part of the process then please contact Jessica Stoddart at Prospectus

If you feel you meet some of the criteria but not all, we really hope you'll enquire and learn more. Prospectus can advise and support on each part of the role and hopefully your application, so we look forward to hearing from you. In order to apply please submit your CV in the first instance. Should your experience be suitable, we will arrange for a meeting to brief you on the role. You'll then have all the information you need to formally apply. We are looking forward to connecting with you soon.