Marketing analyst jobs

Job Description:

This is an exciting opportunity for a strategic, experienced and data driven CRM Manager to join the Projects, Data and Insight team at Heart Research UK and oversee the development, implementation, and optimisation of our Customer Relationship Management activities.

In this new role, you will play a pivotal part in developing the charity’s approach to CRM and database engagement. You will be responsible for segmenting audiences, automating communication flows, and driving supporter and non-supporter engagement, retention, and lifetime value.

Key Responsibilities:

• CRM Strategy & Execution: Develop and execute CRM strategies to improve supporter and non-supporter engagement, conversion, retention, and loyalty.
• Platform Management: Alongside the Director of Data, oversee the management and development of the systems which collect and process data, including the CRM database (Beacon) and other fundraising platforms
• Customer Segmentation: Work closely with the Data Analyst to develop an understanding of supporter behaviours to create effective segmentation strategies for targeted marketing and fundraising efforts.
• Campaign Management: Plan, launch, and optimise communication campaigns. Ensure consistent messaging and personalisation.
• Automation: Build and manage automated workflows to onboard new supporters and beneficiaries and deepen and broaden their engagement with the charity.
• Data Analysis & Reporting: Monitor CRM performance and KPIs; deliver actionable insights and recommendations to stakeholders.
• Collaboration: Work closely with Marketing, Fundraising, Health Promotion and Education and Research teams to propose and deliver cohesive journeys and experiences.
• Compliance: Ensure CRM practices comply with data privacy regulations

Are you an innovative Microsoft Dynamics 365 CRM professional who wishes to be a valued member of a busy and friendly fundraising team, taking responsibility for the management of the charity’s future Dynamics 365 CRM?

The charity is currently in the discovery phase of its CRM project, to deliver its future Dynamics 365 CRM. The new Dynamics 365 CRM will be at the heart of the charity’s success, to deliver excellent supporter data quality for its fundraising and communication campaigns to supporters.

Reporting to the Director of Fundraising, and collaborating closely with the Head of IT, CRM Project Manager and Data Analyst, the CRM Manager shall be a vital and visible role, fundamental to the charity’s fundraising success, to further its vision of a world where every horse is treated with respect, compassion and understanding.

Through your proven Dynamics 365 CRM skills and experience, you will also lead on the charity’s CRM business processes and data quality, collaborating with fundraising, communications, IT and finance stakeholders, colleagues and third-party suppliers.

If you want to make real and positive difference to a leading charity’s fundraising and campaigns success, through your professional Microsoft Dynamics 365 CRM management skills and experience, then we’d love you to apply.

This position is based remotely. But you must be a resident of the United Kingdom with all the necessary legislative ‘right to work’ documentation. You will be required to attend the charity’s head office located in Norfolk a minimum of 6 times per year and this will be at your own expense for travel and accommodation.

Benefits include a generous pension scheme and cash health plan, paid employee sickness absence scheme, a minimum of 31 days’ holiday (including bank/public holidays and mandatory shutdown between Christmas and New Year) and death in service.

World Horse Welfare is committed to championing equality and diversity in all aspects of employment and in the services that it provides. We encourage applications from under-represented groups, particularly ethnically diverse communities, LGBTQ+ and disabled people.

The Talent Set are proud to be partnering with Christian Aid to recruit this pivotal role as part of their ongoing transformation to become a 'digital first' organisation. 

Role: Digital Performance Advisor 
What’s on offer:

Salary:  London £54,527. Cardiff/ Warrington/ Edinburgh £49,664
Location: London, Cardiff, Warrington or Edinburgh 
Pattern: Hybrid 2 days/week 
Permanent: full-time with flexible hours

The role:

• Conduct in-depth analysis of user behaviour across Christian Aid’s digital platforms using a range of analytics tools. Structure, extract, and interpret data to generate insights that inform and improve the overall digital experience.
• Develop and present data-driven hypotheses to evaluate and optimise campaign performance. Provide clear feedback and actionable recommendations to support ongoing digital enhancements.
• Serve as a subject matter expert in digital analytics, delivering detailed campaign performance reports and actionable insights. Collaborate closely with cross-functional teams to build consensus and drive data-informed decision-making.
• Utilise digital reporting dashboards such as Power BI and Looker Studio to effectively communicate key digital KPIs, enabling informed, strategic decisions across the organisation.
• Perform user experience analysis through usability testing and analytics tools to identify opportunities for improvement on the Christian Aid website, ensuring an optimised and impactful user journey.
• Design and implement robust A/B and multivariate testing strategies. Ensure thorough documentation, analysis, and dissemination of testing outcomes to promote a culture of learning, iteration, and continuous improvement

About you:

• Demonstrated expertise in digital analysis and insights, with a strong track record of producing data-driven reports and actionable recommendations across platforms such as Google Analytics 4, email marketing, social media, and META.
• Proven ability to optimise marketing, fundraising, and conversion strategies through comprehensive performance analysis.
• Highly proficient in statistical analysis techniques, including:
  • Descriptive and comparative statistics
  • A/B testing
  • Data modelling to identify trends and support performance improvement
• Advanced knowledge of digital performance tools and frameworks, including:
  • Google Analytics 4 (funnel analysis, segmentation, e-commerce tracking)
  • Google Tag Manager
  • Hotjar or ContentSquare
  • Power BI
  • Looker Studio
• Skilled in defining and managing tracking requirements, implementing tag management solutions, and integrating digital data with CRM systems.
• Strategic and analytical thinker with a strong learning mindset; able to work independently to:
  • Identify performance gaps
  • Develop innovative solutions
  • Implement methods to improve user experience and increase conversions

How to Apply
To apply, please submit your CV demonstrating your suitability for this role by clicking the 'apply now' button (please do not apply via email). We aim to get back to all successful candidates within 48 working hours.

*Please note, all 3rd party agencies speculative CVs and direct will be forwarded onto The Talent Set*

1st stage Interviews to be held via Teams on Thursday 9th October, with 2nd stage being held on Thursday 23rd October (likely to be in person at their Waterloo offcie).

Commitment to Diversity
The Talent Set are committed to diverse and inclusive recruitment practices, ensuring equal opportunities for all applicants regardless of race, sexual orientation, disability, age, or gender. We actively encourage applications from a wide range of backgrounds and are always happy to make reasonable adjustments to ensure a fair recruitment process.

Job title: Head of Finance and Data
Responsible to: Chief Executive Officer
Key relationships: Trustee Treasurer and Bookkeeper
Hours of work: 22.5 per week - schedule flexible, upon discussion

Salary: £45,0000 pro-rata (subject to skills and experience)

Location: Stowmarket, Suffolk

Contract term: Permanent (with a probationary review at 3 months)

We are seeking an experienced finance professional to join a new Chief Executive Officer and an ambitious team of staff and volunteers. 

Job purpose

To lead on financial strategy and planning, budgeting, reporting, and analysis for The Mix and its trading subsidiary, 127 Trading Ltd.

To lead on data strategy and management, (financial and non-financial), across the whole organisation ensuring data quality, and promoting data-driven decision-making.

We are looking for a experienced finance professional to join a new CEO and an ambitious team of staff and volunteers and to lead and manage our finance and data activities, enabling exciting, impactful projects and supporting the community to thrive.

Background

The Mix Stowmarket Ltd. is an established youth charity working with young people across Mid Suffolk. Through mentoring, youth work, education programmes and social enterprise, we support young people young people aged 9–25 across Mid Suffolk. The Mix has a committed team, a flagship youth centre, and a trading arm, 127 Trading Ltd, which operates two cafés. We are rooted in community impact and innovation.

Our vibrant and ambitious youth charity serves. We exist to inspire, empower, and support young people to build resilience, thrive, and unlock their full potential. Working from our centre in Stowmarket and a second base in Needham Market, we deliver a diverse range of programmes including youth mentoring, alternative education, school-based support, and open-access youth sessions. Our work is shaped by strong values, a solution-focused approach, and a deep belief in the potential of every young person.

Alongside our charitable work, we operate a social enterprise trading arm, 127 Trading Ltd, which runs two cafés that provide training and employment opportunities for young people, while generating vital income for our work. With a committed team of staff and volunteers and a passion for partnership, The Mix is a trusted and innovative force for positive youth development in Suffolk.

We have recently appointed our new CEO, who takes up post in October 2025.  We now seek an experienced Head of Finance and Data to support the senior team as they lead The Mix into its next chapter, with prime responsibility to provide sound and rigorous financial and data leadership across The Mix and 127 Trading Ltd.

Overview of the role

As the organisation’s Head of Finance and Data, you will be an experienced, and trusted professional, who can bring strong financial and data disciplines to the organisation.

Working closely with our new CEO and committed trustees and staff, you will develop and implement The Mix’s financial and data strategies that are aligned to our vision to expand the reach of our crucial support of young people in Suffolk.

You will have a thorough understanding of financial accounting and planning relevant to the charity and social-enterprise sectors, with a strong attention to detail.

You will be passionate about the use of financial and non-financial data to inform business decisions and be an effective analyst and communicator of business performance.
 
You may come from the youth, charity, health, education, or social enterprise sectors — but above all we welcome candidates who can bring the vision, leadership and heart to shape the future of fundraising and marketing at The Mix.

Main Responsibilities

1. Financial leadership

· Develop and implement financial strategies, policies, and practices.

· Oversee financial planning, budgeting, and forecasting.

· Lead the Finance sub-committee

· Ensure accurate and timely financial reporting and relevant analysis of performance, at a project, site, and business level.

· Manage financial risk and ensure regulatory compliance.

· Provide strategic financial advice to senior management and the board.

· Monitor financial performance and identify areas for improvement.
 

2. Data Strategy and Management
 

· Develop and implement a comprehensive data strategy.

· Ensure data quality, security, and governance.

· Drive data-driven decision-making across the organisation.

· Chair the Data, Impact and Evidence Action Group.

· Oversee data analysis, reporting, and visualization.

· Collaborate with other departments on data-related initiatives.
 

3. Stakeholder Engagement
 

· Communicate financial and data insights to senior management, the CEO, the Board, and stakeholders.

· Build strong relationships with internal and external stakeholders.

· Function as a point of contact for audit and regulatory inquiries.
 

4. Team leadership and development
 

· Lead and mentor the finance and data team.

· Foster a collaborative and high-performing work environment.

·Ensure effective communication and knowledge sharing within the team.

For further details please also refer to the job description.

The Mix Stowmarket Ltd. is committed to safeguarding and promoting the welfare of children and young people and expects all staff and volunteers to share this commitment. Any job offers are subject to the completion of satisfactory pre-employment checks and role-specific DBS (criminal records) checks

We are committed to promoting equality of opportunity for all staff and job applicants. We aim to create a working environment in which all individuals can make best use of their skills, free from discrimination or harassment, and in which all recruitment decisions are based on merit. We do not discriminate against individuals based on age, disability, gender reassignment, marital or civil partner status, pregnancy or maternity, race (ethnicity) including colour, nationality, ethnic or national origin, religion or belief, sex, or sexual orientation.