Marketing and audience development manager jobs

Reporting to: Marketing & Audience Engagement Lead

Salary Range: up to £45,000 to £50,000

We are the national body for careers education in England, delivering support to schools and colleges to deliver modern, 21st century careers education.

The Careers & Enterprise Company is a great place to work. We operate within a fast-paced and collaborative environment. We are brought together by one thing: our passion to ensure young people get the best possible start in life and are supported to find their best next step.

Do you want to be part of a mission-driven team focused on transforming young people’s lives? If so, we’d love to hear from you!

Role Summary

CEC’s marketing team is at the forefront of showcasing the company’s work across multiple audiences involved with our mission. You will help lead our campaigns, including the Let’s Make it Work campaign, to drive the Government’s national work experience guarantee for all young people and be part of our creative efforts to amplify opportunity for educators and employers to connect and deliver high-quality careers education.

The Marketing Manager is responsible for the planning, coordination and delivery of our marketing and audience engagement activity ensuring workflows run smoothly, stakeholders are supported effectively, and marketing outputs meet agreed standards.

You’ll report directly to the Marketing & Audience Engagement Lead, with close interaction with our Strategic Communications, and as part of a high-functioning Strategy & Communications division. This role supports senior leadership on strategy and planning, while strengthening delivery pace, consistency and quality across External Affairs.

To apply, please complete the application form including your cover letter and upload a copy of your most recent CV removing any personal details i.e. name, DOB, address.

Closing date: Monday 23rd February 2026 (Midnight)

*PLEASE NOTE THAT WE RESERVE THE RIGHT TO CLOSE THIS ADVERT EARLY SHOULD WE RECEIVE SUITABLE APPLICATIONS*

Equity, Diversity and Inclusion       

At the Careers and Enterprise Company (CEC) we are committed to fostering a culture of belonging. We know that engagement at work relies on feeling included and valued. Inclusion is both a choice and a practice, for us as an organisation and for individuals within our team. We aim to drive inclusion through every aspect of our work and we understand that diverse teams are essential for innovative careers education and are central to our mission and impact. CEC values the visible and invisible qualities that makes each member of our team who they are. We are a disability confident employer and if you need any help or support through the application process, please contact the HR team and details can be found on our website.

We're the UK's specialist blood cancer charity and our vision is clear: we’re here to beat blood cancer. We fund world-class research; provide information and support to patients and their loved ones; and raise awareness of blood cancer. 

Blood Cancer UK is looking for a Direct Marketing Manager to deliver innovative, insight-led direct marketing campaigns that grow supporter engagement and maximize income. This is an exciting opportunity to join a collaborative, high-performing team and help shape digital fundraising products and campaigns that make a real difference to people affected by blood cancer.

Based in London with hybrid working options (2–4 days per month in the office may increase dependent on business needs) this role offers hands-on campaign delivery, opportunities to develop new fundraising products, and the chance to contribute to strategic digital acquisition. If you enjoy using data to drive decisions, experimenting with new approaches, and delivering campaigns that really engage supporters, we’d love to hear from you.

We are committed to actively promoting equality, diversity, and inclusivity. In line with our strategy we welcome approaches from individuals from underrepresented groups, including minority communities, and applicants with a disability, to better reflect the community we serve and help broaden our perspectives.

Marketing Officer
Harrogate, North Yorkshire

We offer hybrid working.

About Us

Yorkshire is one of the regions hardest hit by cancer. Together, we can change this.

Yorkshire Cancer Research is a charity dedicated to funding research so that you and those you love live longer healthier lives, free of cancer.

Thanks to supporters, the charity funds vital cancer research and pioneers innovative new services for people with cancer. These life-giving medical breakthroughs are helping more people survive cancer – in Yorkshire, and beyond.

As an inclusive employer, our aim is to ensure our workforce reflects the rich diversity of our region. We believe a diverse workforce is vital to us taking action to prevent, diagnose and treat cancer more effectively in Yorkshire. We offer equal opportunities regardless of race, religion or belief, age, disability, sex, gender reassignment, sexual orientation, pregnancy and maternity, marriage and civil partnerships.

The Benefits

We offer all employees a wide range of benefits including an enhanced contributory pension scheme, 25 days annual leave plus Bank Holidays (increasing to 30 days after 5 years’ service), flexible working arrangements, private medical insurance, enhanced maternity leave, career progression, learning and development, wellbeing initiatives, offices within walking distance of Hornbeam Park train station and a whole lot more.

We’ve got a strong set of values that inform everything we do and we’re looking for people who are aligned with these. As our Marketing Officer, you will put people in Yorkshire at the heart of everything you do, unite with colleagues and other organisations in this cause, and dare to think big and bold to make positive solutions happen.

The Role
As Marketing Officer you will play a key role in developing and executing marketing campaigns and activities to enhance the charity’s brand, engage target audience(s) and achieve the charity’s strategic objectives.

Specifically, you will:

· Conduct market research to understand the competitive landscape, sector trends and identify supporter needs.

· Lead the development and approval of high-quality marketing briefs.

· Support the development, testing and refinement of marketing propositions through qualitative and quantitative research.

· Lead project / campaign planning, including defining objectives and KPIs, recommending channel strategy, marketing budgets and creating project plans. 

· Lead project delivery teams and meetings, working with key stakeholders across the charity to ensure relevant stakeholders are included / kept informed.

· Project-manage marketing and campaign delivery, working with internal teams and external partners. Plan and execute marketing activities, coordinating workstreams across different teams to meet key campaign / project milestones.

· Work with internal and external marketing experts to create effective marketing plans and insightful and engaging marketing creative. For example, this may include working with creative, digital marketing and media agencies.

· Lead the development of engaging marketing content and collateral for a range of channels – from digital, social, web and email to printed literature and direct mail. For example, this may include developing marketing messages, identifying and working with case studies, leading photography and photo/video shoots.

About You

To be considered for this role, you will need:

· To be educated to degree level or equivalent qualification or work experience in related field.

· To have marketing experience at a similar level or in a similar role

· To have experience of working effectively with external suppliers (including marketing agencies) to procure marketing services / materials / merchandise.

· To have experience of implementing marketing activities / campaigns across a range of different marketing channels / customer touchpoints.

· To be highly organised with an ability to deliver multiple projects on time and to budget.

· To have strong bias to action and ability to ‘get things done’.

· To have excellent copy writing and communication skills.

· To have attention to detail, able to carry out tasks accurately, including correct data entry and reporting.

· To understand brand, brand guidelines and how to ensure brand consistency.

· To have good collaboration and relationship-building skills. To be able to work effectively, with colleagues and external suppliers, to deliver marketing campaigns / projects and activities.

· To be able to travel across the Yorkshire region.

Application

Before applying, please visit our Careers Page to view the full role profile and find out more about working for Yorkshire Cancer Research.

To apply please submit a CV and cover letter outlining your suitability for the role to Claire Wooldridge, Head of People, before 24 February 2026. Please read our privacy notice before applying.

Yorkshire Cancer Research is a responsible and flexible employer.  We welcome any discussion for flexible working at the interview/offer stage where we will consider an individual’s circumstances against the needs of the charity.

We positively encourage applications from suitably qualified and eligible candidates from all backgrounds. If we can make any reasonable adjustments to support your application, please contact us via our website. 

Theatr Iolo are looking for a Marketing & Communications Manager to be responsible for devising and implementing all marketing, audience development and engagement strategies and campaigns for all aspects of the company’s work to deepen engagement and diversify our audience.  If you share our passion for theatre, for nurturing imaginations and creating stories that will last a lifetime, we want to hear from you! This is a fantastic opportunity to join our team and build on our incredible history, shaping the company for the future.

If you’d like to apply for the post of Marketing & Communications Manager, we will ask you to complete an equal opportunities monitoring form and send us a copy of your CV and a letter of application  We will also accept a BSL application or short video recording of less than 5 mins. We are looking forward to hearing why you are interested in this post, and what skills and experience you would bring to the company, referring to the job description and person specification. 

The closing date for applications is noon on Friday 20 March 2026 and initial interviews will be held on Thursday 23 April 2026 in Cardiff. We will confirm receipt of your application by email. 

Do you want to be part of the team leading a charity that has a 135-year history of combating the challenges arising from deprivation and social exclusion in East London?

Our mission at St. Hilda’s East is to equip our service users with the resilience to navigate modern life. We welcome everyone into our spaces and work together to deliver engaging activities, promote social contact and ultimately enrich lives. 

Located in Tower Hamlets, we welcome people of all ages to our large, friendly community centre in Shoreditch where we offer a wide range of activities promoting wellbeing and social connections. Our services include sensory play for Under-5’s, youth programmes, wellbeing activities for those experiencing mental health issues, bilingual advice, and activities to reduce social isolation and enhance physical and mental wellbeing for older people. We also run a day centre in Shadwell, where we care for elders from the Bangladeshi and other communities. 

We have a unique relationship with our founders, the Guild (alumnae) of Cheltenham Ladies’ College, we are located on the fringes of the City, and we generate income from hiring out space in our community centre. These opportunities make the Marketing & Fundraising Manager position varied and interesting, with plenty of possibility to grow and develop in the role. 

Job Purpose:

The Marketing & Fundraising Manager will play a key role in developing and implementing St Hilda’s East’s marketing strategy and will take the lead in organising fundraising events and securing funds from individual donations, and rental and room hire income.

They will lead on communications with external stakeholders through the development and implementation of SHE’s marketing plans and social media strategy. There will be a particular focus on strengthening our unique link with the Guild (alumnae) of Cheltenham Ladies’ College, as well as with parents and pupils of the school – to raise awareness of the impact of St. Hilda’s East and to organise joint events. The postholder will work alongside freelance fundraisers who focus on maximising grant income.

It is not essential to have experience in the non-profit sector; we would love to hear from you if you have experience in sales and marketing in a commercial environment and are looking to bring your talents to the charity sector.

This job is for you, if you:

• possess excellent writing skills and a passion for communicating our charitable mission, possibly moving into the charity sector for the first time
• have the ability to develop and mantain positive relationships with a diverse range of people including high net worth individuals, partners, colleagues, and service users 
• have a proactive and creative approach to solving problems and researching and developing new sources of income 
• have the ability to manage multiple priorities, effectively balancing operational and strategic expectations.

Benefits

Benefits include flexible working arrangements including the option to split some of your time between our office and home, 25 days annual leave, Learning & Development Support, and access to an Employee Assistance Programme.

Closing date for applications: 22nd February 2026 at 23:59

Our Recruitment Policy: St Hilda's is committed to racial justice and wider inclusion and diversity. We are working towards a goal where our team fully reflects the diversity and difference in lived experiences of our local community.

#fundraising  #marketing    #fundraisingmanager    #marketingmanager

We’re the UK’s specialist blood cancer charity and our vision is clear: we’re here to beat blood cancer. We fund world-class research, provide information and support to patients and their loved ones, and raise awareness of blood cancer.

We’re looking for a Senior Brand Marketing Manager to lead and shape how Blood Cancer UK is seen and understood by audiences across the UK, on a maternity cover basis.

You’ll lead the strategy and delivery of brand marketing and major brand campaigns, working across teams and with agency partners to ensure our communications are clear, consistent and audience-led. With a strong focus on insight and performance, you’ll champion an audience-first approach, embedding segmentation and learning into decision-making across the organisation.

This is a highly collaborative role for a strategic brand marketer who combines big-picture thinking with practical delivery. The role is based in London with hybrid working, and you’ll be expected to attend the office 1–2 days per week on average, with some additional travel as required. It’s a great opportunity to use your skills to make a meaningful difference for people affected by blood cancer.

We are committed to actively promoting equality, diversity and inclusivity. In line with our strategy, we welcome applications from individuals from underrepresented groups, including minority communities and applicants with a disability, to better reflect the community we serve and broaden our perspectives.

We're the UK's specialist blood cancer charity and our vision is clear: we’re here to beat blood cancer. We fund world-class research; provide information and support to patients and their loved ones; and raise awareness of blood cancer.

Are you a strategic marketing leader with a passion for making a difference? Blood Cancer UK is looking for a Senior Direct Marketing Manager to manage a high-performing team, deliver insight-led, multi-channel campaigns, and make a real difference to the lives of people affected by blood cancer. This is an exciting opportunity to be responsible for impactful direct marketing campaigns that grow individual giving and engage supporters. 

Based in London with hybrid working options (2–4 days per month in the office, may increase dependent on business needs), this role offers the opportunity to lead a talented team, innovate with digital channels, and champion campaigns that engage and inspire supporters. If you thrive on turning data into action and delivering outstanding results, we want to hear from you.

We are committed to actively promoting equality, diversity, and inclusivity. In line with our strategy we welcome approaches from individuals from underrepresented groups, including minority communities, and applicants with a disability, to better reflect the community we serve and help broaden our perspectives. 

Job Title: Marketing Manage

About BookTrust

BookTrust is the UK’s largest children’s reading charity. Each year we reach over 1.3 million children and families across England, Wales and Northern Ireland, delivering evidence-informed programmes that make a measurable difference to children’s reading behaviours.  

Our work is rooted in the belief that every child deserves the chance to enjoy reading and all the lifelong benefits it brings. Children who read regularly are happier and healthier, they form stronger bonds, they are more creative and enjoy more success in life.

BookTrust’s most recent strategy, "Reading for a brighter future", sets out our mission - to get children from low-income households and vulnerable family backgrounds reading regularly and by choice. What we do has never mattered more; or been more needed.  

We deliver our mission through evidence-based interventions, with a strong focus on children in the early years and their families. Our carefully selected books and well-researched programmes are delivered by a network of over 30,000 local partners, bringing the magic of reading to children in every community in England, Wales and Northern Ireland. We work with every local authority across England and Wales, as well as health visitors, schools, libraries, social workers and early years workers. We also have an excellent and increasingly diverse community of children’s authors and illustrators and committed and expert support from publishers.  

Everyone at BookTrust is committed to our mission, and are passionate about the real difference that shared reading from the earliest days can make. We are a genuinely family/life-friendly organisation, offering a caring workplace with supportive and expert colleagues.

Job summary

We’re looking for a Marketing Manager to join our team to create, deliver and analyse integrated marketing plans that utilise the full marketing mix to extend the reach and maximize the sales of BookTrust’s traded reading programmes to schools.

In this role, you’ll be responsible for using data and insight to develop and deliver marketing activity to support a wide range of BookTrust campaigns, events and initiatives to meet our ambitious targets. You’ll establish an ongoing evaluation process and utilise sector and customer insight to continually improve our marketing. 

Experience of working across multiple campaigns in an agile way and prioritising your workload effectively is essential. 

The ideal candidate will have a breadth of marketing skills and experience and a proactive and collaborative approach to working with colleagues across the charity to deliver marketing campaigns and activity to a consistently high standard. 

The successful candidate must have at least three years of marketing experience, have previously worked in a B2B, traded and/or commercial marketing role at a similar level including people management experience.

Full details about the role and candidate requirements can be found in the attached Job Description. 

Application deadline: 23:59 on Friday 20 February 2026.

We may choose to close applications early if we have received sufficient numbers of quality applications, so please don’t wait until the closing date to apply.

How to apply: Please apply via our vacancies website along with your CV and covering letter explaining why you think you are the right candidate for this role and highlighting any experience that may support your application. Your covering letter should not be longer than 700 words.

Shortlisting and interview schedule: 

• Shortlisting will take place w/c 24 February.

• First interviews will take place on Wednesday 4 March and Monday 9 March.

Please note: As part of the selection process, shortlisted candidates may be invited to attend a second interview to further assess suitability for the role.

We are seeking an enthusiastic and creative Digital Marketing Executive to join us at the Royal Meteorological Society (RMetS) – the leading independent expert for weather and climate, and one of the most established and respected scientific institutions in the world.

Make an impact: This is an exciting career opportunity for a marketer who loves content and data to use their skills and knowledge to make a positive impact on society.

Take ownership: You will play a key role in delivering our digital marketing strategy to increase brand awareness, audience engagement and conversion, whilst maximising content delivery and data insight.

Keep growing: With a broad marketing programme that includes everything from our global Weather Photographer of the Year competition to award-winning initiatives to engage the general public in the latest weather and climate science, the role offers an opportunity to develop your skills and experience in many areas of digital marketing.

What you will do in the role:

• Develop and execute digital marketing campaigns.
• Create compelling copy for the website, email campaigns, social media and other digital marketing materials.
• Manage the Society’s website, including developing, updating and monitoring content to ensure SEO/GEO maximisation and best practice.
• Plan, develop and oversee the production and repurposing of digital content including videos, podcasts and live streaming events, creating promotional, informational and thought leadership content.
• Oversee the design and production of printed material, branded assets and promotional items ensuring consistent implementation of the brand.
• Monitor and report on the performance of digital marketing campaigns, making recommendations for improvements and adjustments as needed.
• Build strong, productive, collaborative working relationships internally and externally to support the delivery of the digital marketing strategy.

Essential skills and experience you will need to demonstrate:

• Degree or relevant marketing qualification.
• Minimum of two years’ experience in a digital marketing role.
• Experience of email marketing, social media (including advertising) and content marketing.
• Digital content design skills with experience in creating and repurposing digital content through applications such as Adobe Photoshop, InDesign, Illustrator, Premier Pro, Audition (or other equivalent.)
• Strong written communication. 

Desirable skills and experience:

• Excellent organisational skills and attention to detail.
• Strong project management skills: self-sufficient in prioritising, organising workload and planning ahead.
• Able to think critically with strong problem-solving skills.
• Strong interpersonal skills with the ability to work across teams.
• Previous experience of using marketing automation and CRM software.
• Good working knowledge of Microsoft Office tools including PowerPoint, Excel and Word.
• Ability to use audio visual equipment such as a camera, microphone.

What you can expect when you work for the Royal Meteorological Society:

• Hybrid working, usually 2 days per week at home and 3 days per week at the RMetS Headquarters in Reading
• Permanent, full-time role (37.5 hours per week)
• 25 days holiday per year in addition to 8 public holidays.
• 10% employer pension contributions.

If you’d like to grow in this exciting and challenging Digital Marketing Executive position, working in a well-respected and internationally renowned charitable organisation with Royal Charter, we would love to hear from you. 

Recruitment Information and Timetable:

The deadline for applications is Sunday 8 March 2026, although the position may close earlier than this if a suitable candidate is found.

To apply please click the link and apply through CharityJobs, with a full CV and detailed covering letter explaining how you meet the essential criteria for this role.

Interviews are expected to take place week on an on-going basis throughout February and March with some flexibility for interview times outside of core working hours.

The Royal Meteorological Society values diversity of background and perspective and is committed to treating all people equally and with respect irrespective of their age, disability, gender reassignment, marriage or civil partnership, pregnancy or maternity, race, religion or belief, sex, or sexual orientation. We value diversity of background and perspective.

We are particularly committed to the employment and career development of people with disabilities. As part of this commitment, we operate a guaranteed interview scheme for applicants who consider themselves to have a disability (as defined by the Equality Act 2010) and who meet the essential criteria for the role they have applied for. If you wish to apply under this scheme, please indicate this in your covering letter. We also welcome discussion of any reasonable adjustments required to enable you to engage with the application process – if you wish to discuss reasonable adjustments with respect to the application process, please contact: Nathan Reece on 0118 2080 142.

For further information about this vacancy or working at the Royal Meteorological Society, generally please contact: Nathan Reece on 0118 2080 142.

Digital Marketing Manager

£45,000 pa + benefits (including 25 days annual leave and pension)

Leatherhead, Surrey

About the role:

This Best Companies Top 50 mid-sized company and Top10 charity is looking to appoint an experienced Digital Marketing Manager to lead the digital and design team.

The Digital Marketing Manager will manage the Rainbow Trust website and digital platforms, oversee social media and email marketing activity, lead with a data first approach to all organic and paid digital advertising and deliver engaging content to achieve our fundraising and engagement growth goals.

This is an exciting time to join the team - digital and data are at the heart of our fundraising and engagement strategy. Developing our digital capabilities and activity is core to the charity’s growth plans, so there is huge scope for you to make a real difference by driving the digital agenda and strategy.

Reporting to the Head of Engagement you will work collaboratively across the department to ensure digital platforms, processes and integrations are optimised. You will also work to tell the stories of the seriously ill children and families that we support, overseeing the production and delivery of engaging multi-channel content to inspire our audiences to support us.

What we’re looking for:

· An experienced and skilled manager with a data-driven, goal-oriented approach – you have a motivational leadership style and engage the commitment of others

· Poised and outgoing – you are naturally persuasive and enthusiastic and stimulate others into action; building rapport and developing good working relationships

· A multi-tasker with a sense of urgency for goal achievement – you delegate effectively with thorough follow-up, and are quick to learn

· An innovative, practical and creative problem-solver – you are a big picture thinker that responds quickly to varied activities and changing conditions.

· Confident use of Content Management Systems, email marketing platforms, social media management and marketing tools, Google Analytics, Data Studio and Tag Manager – you have an imaginative and creative working style

What we offer:

We are a Best Companies Two-Star rated organisation, an outstanding place to work! We have a range of fantastic benefits that we offer our employees, including:

· Flexible working hours to balance home and working life

· Employee Assistance Programme with access to remote GP, counselling, physiotherapy, resources to support your mental health and financial wellbeing, as well as a 24/7 helpline via Help@Hand

· Company car for front line care posts

· 25 days of annual leave plus public holidays – rising to 26 days after 1 year, 27 days after 5 years and 30 days after 11 years, with an additional 5 years to use in your 10th or 20th year of service (pro rata for part time)

· Time off in Lieu

· Access to the Blue Light Card Scheme, and other rewards and discounts

· Bike to work, season ticket loan and payroll giving schemes

· A recommend a friend recruitment bonus scheme

· Family friendly policies, focused on employee wellbeing, and an active cross-organisational wellbeing group running a number of initiatives throughout the year

· Pension scheme where we contribute 5% of your salary and you contribute at least 3%

· The option to buy/sell annual leave, as well as additional leave for your birthday, wedding/civil ceremony and an extra half day off for Christmas shopping

· Robust training and development programmes to support your learning and growth

If you’d like to find out more about these benefits and working with us, please visit our website.

About us:

Rainbow Trust Children’s Charity enables families who have a child with a life-threatening or terminal illness to make the most of time together, providing expert, practical and emotional support, where they need it for as long as it is needed. For families living with childhood illness, time is everything. Right now, there are too many families coping alone with no support, no time to think, no time to make memories and no time for each other. We believe that no family should go through this alone, so we are here to change that.

How to apply:

To apply please send your CV and a covering letter to us via the link.

Your covering letter should highlight why your application should be considered above others, and clearly state how your experience matches the essential criteria outlined in the Person Specification.

Please disclose on your application form if you have used AI for any part of your job application.

Closing date: 07 February 2026

Interview dates to be confirmed

Interviews will take place at our Head Office in Leatherhead. We will only contact those applicants who have been successful. If you require any adjustments during the interview process, please let us know.

Early application is encouraged as we will review applications throughout the advertising period and reserve the right to close the advert early.

An enhanced DBS disclosure will be required for this post.

Rainbow Trust is committed to safeguarding and promoting the welfare of children and young people and expects all employees to share this commitment.

Rainbow Trust is an equal opportunities employer and we welcome applications from all backgrounds.

Marketing Manager, Supporter Retention

Contract: Permanent | Full Time, 35 hours per week

Location: London UK

UK hybrid working – a minimum of 40% of working time is spent face-to-face (London office, external meetings or travel). 60/40 hybrid working at WaterAid means roughly three days wherever you work best and two days together in person

Salary: £44,168 - £46,493 per year with excellent benefits.

Change starts with water. Change starts with you.

Every day, millions of people live without clean water, decent toilets and good hygiene. WaterAid exists to change that – for everyone, everywhere. Join us, and your energy will help unlock people’s potential and create a fairer future.

About WaterAid

We’re a global federation driven by one vision: a world where everyone, everywhere has clean water, sanitation and hygiene by 2030. Powered by our values of Respect, Accountability, Courage, Collaboration, Integrity and Innovation, we work alongside communities, partners and supporters to make change happen.

About the team

Our Supporter Marketing team is a dynamic group of creative and data-driven marketers, fundraisers and campaigners responsible for the broadest spectrum of marketing activity in the UK—from brand & DRTV TV, digital marketing, retention and engagement stewardship, integrated fundraising campaigns and mass public campaigning. We are pivotal in shaping the dialogue with the UK mass public and over 700,000 supporters - driving the mission to ensure everyone, everywhere has access to clean water, decent toilets, and good hygiene. This role will be a key player in this integrated, high-impact team.

About the role

As our Marketing Manager – Supporter Retention, you will lead the development and delivery of the supporter experience, stewardship, and loyalty activity within the retention and engagement programme. Ensuring a consistently high-quality Supporter Experience. This role is responsible for strengthening the emotional connection to WaterAid’s mission and maximising Brand Loyalty and Love by driving the development and optimisation of all supporter journeys and stewardship communications.

In this role, you will:

• Supporter Experience Ownership: Act as the champion for the quality of the Supporter Experience, leading the coordination and optimisation of all automated, multi-channel supporter journeys (excluding direct appeals).
• Key Channel Delivery: Own the content planning, production, and delivery for core stewardship channels, including the Supporter Magazine, Welcome Journeys, and Feedback Communications.
• Email Programme Management: Own the day-to-day coordination of the email marketing schedule across all stewardship and engagement communications, ensuring effective sequencing and segmentation.
• Programme Cohesion: Work with the Senior Manager and Income Appeals Manager to ensure cohesion and alignment across all retention programmes, safeguarding a seamless supporter experience.
• Financial Contribution: Manage the assigned expenditure budget for the retention programme and contribute actively to annual planning and quarterly reforecasting to maximise retention benefits.
• Champion WaterAid’s commitment to equity, inclusion and safeguarding.

Requirements

• Retention & Stewardship Expertise: Deep expertise in developing, optimising, and coordinating complex, multi-channel supporter loyalty programmes and automated journeys.

• Content & Experience Focus: Proven experience in improving the quality of the Supporter Experience and managing high-quality, long-form content production (e.g., supporter magazine) to foster loyalty.

• Operational & Technical Skills: Strong project management skills, experience in matrix management, and proficiency in working with CRM systems and email marketing platforms.

• Data-Driven Mindset: Experience in using testing, segmentation, and data analysis to drive optimisation and provide clear rationale for strategic decisions.

Although not essential, we’d prefer you to have:

• Product Development: Experience in New Product Development (NPD) for fundraising or loyalty programmes (e.g. legacy or emergency funds).
• Professional Qualification: CIM/IDM Qualification or equivalent professional qualification.
• Non-Profit Experience: Prior experience working in the Non-Profit or International Development

Closing date: Applications close 12:00 PM UK time on 23rd February 2026. Interviews are expected to take place week commencing 2nd March 2026.

How to apply: Click Apply to upload your CV and Cover Letter.

Can I use Artificial Intelligence (AI) technology in my application?

At WaterAid, we strongly advise against using AI technology at any stage of the recruitment process. Our goal is to ensure a fair and transparent process that provides every applicant with an equal opportunity to succeed. We value hearing about your unique experiences and perspectives in your application, and, if shortlisted, during the interview as well.

Benefits

• 36 days’ holiday (including 8 Bank Holidays)
• Option to buy an extra 5 days’ annual leave
• Employer pension contribution up to 10 %
• Flexible and hybrid working arrangements
• Season ticket loan
• Free annual eye tests
• ‘Give as you Earn’ charitable giving scheme
• Enhanced parental leave (maternity, adoption/surrogacy, shared parental and paternity)
• Sabbaticals
• One paid volunteer day each year

Our People Promise

We will work with passion and focus to make sure everyone everywhere has clean water, decent toilets and good hygiene. WaterAid is a place of purpose – where people have a real commitment and shared responsibility for the impact we have. We are a global community with diverse backgrounds and perspectives, motivated by inspiring, stimulating work. We are determined to be a place where people feel safe and able to contribute their voice and truly live our values.

Equal Opportunities

We welcome applications from people of all backgrounds, beliefs, customs, traditions, ways of life and status. This includes, but is not limited to, race, ethnicity, caste, colour, gender, language, religion, political or other opinion, national or social origin, property, birth, disability status, neurodiversity, age, marital and family status, sexual orientation and gender identity, health status, place of residence, economic and social situation.

Safeguarding

We are committed to protecting everyone we come into contact with. We have a zero- tolerance approach to abuse of power, privilege or trust across our global work, and to any form of inappropriate behaviour, discrimination, abuse, bullying, harassment, or exploitation. Safeguarding the people and communities we work with, our staff, volunteers and anyone working on our behalf is our top priority, and we take our responsibilities extremely seriously. All offers of employment are subject to satisfactory references and appropriate screening checks (which can include counterterrorism, safeguarding and criminal records checks).

Together, we’ll change the world through water.

Join us and be part of the change!

Legacy Giving Manager

Job description and person specification

Imagine being told that you, or someone you love, is losing their sight. In that moment, two profound questions demand urgent answers:

· Can this be stopped?

· How will I live my life?

Currently, research into preventing and treating sight loss is chronically underfunded, receiving a mere 1.2% of publicly funded health research grants: people who are blind or vision impaired are three times more likely to experience loneliness and isolation than the general population.

We find and fund the brilliant minds and bright ideas that put change in sight. Our researchers are at the forefront, making breakthroughs and discoveries that will prevent, treat and cure eye disease. The partnerships we build and initiatives we support are changing life for blind and vision impaired people.

We are Fight for Sight: we won’t stop until we: Save Sight. Change Lives.

We have a clear ambition and have the support of well-respected and highly engaged ambassadors. We are now looking for experienced, committed, and creative individuals to join our dynamic team to help realise a new five-year growth strategy. If you want to be part of something impactful, we’d love to hear from you.

Legacy giving plays a vital role in ensuring lasting change for people living with sight loss. The Legacy Giving Manager will help deepen supporters’ connection to our mission to Save Sight. Change Lives.

Reporting to the Head of Supporter Development, you will lead the development and delivery of the legacy and in-memory giving strategy, delivering thoughtful, inspiring campaigns that celebrate the impact of legacy and in-memory giving. You’ll combine creative storytelling with data-driven insight to nurture meaningful supporter journeys, ensuring everyone who chooses to remember the charity in their will or in tribute to a loved one feels valued, respected, and part of something truly transformative.

Responsible to

Head of Supporter Development

Direct reports

None

Working hours and contract

This is a permanent full-time role (35 hours per week).  We will consider part-time and flexible working arrangements. 

Salary

£35,000-£40,000 (depending on experience)

Location

Hybrid working with two days per week in our Central London office.

How to Apply

Please submit your CV and a covering letter to our recruitment inbox with subject header – Legacy Giving Manager Application.

Your covering letter should include a supporting statement (max two pages) comprising:

• Why do you think you are an ideal candidate for the role?
• What applicable experience you’ll bring to the role?
• Why do you want to work for Fight for Sight? 
• Where did you come across this role?

Closing date for applications: 9am, Wednesday 18 February 2026

Early applications are encouraged as we may need to close applications early if we reach a certain threshold.

Interview dates:

· Round 1: (via Teams) interviews on 26-27 February

· Round 2: (in-person) the following week (dates TBC)

Important note: All applicants must have the Right to Work in the UK. Unfortunately, we do not have a sponsoring license for non-UK employees which means that if you do not have a current, valid UK working permit, please do not apply, as we will not be able to consider your application.

Role Responsibilities

Strategy Development

• Develop and deliver an ambitious legacy and in-memory giving strategy and operational plan, driving sustainable income growth and achieving KPIs.
• Develop and implement associated objectives, workplans and KPIs to track progress.
• Work closely with stakeholders, to curate and implement compelling legacy marketing plans to promote awareness of gifts in wills and recruit new pledgers.

Management of Legacy Programme

• Responsible for ensuring legacy programme meets annual targets, with appropriate stretch targets in place.
• Work collaboratively across all Income streams, Communications and Impact to drive growth in the identification and cultivation of new legacy pledgers.
• Organise legacy events to support cultivation and stewardship of legacy givers.
• Work with Retail to embed legacy messaging in our charity shops and use in‑store activity to grow awareness and legacy leads.
• Provide exceptional stewardship of legacy pledgers individually and collectively, through the development and implementation of a legacy stewardship programme.
• Sensitively and expertly co-ordinate with the legacy administration function (which is outsourced), including regular communication with our professional legacy advisor, exploring and initiating stewardship and impact reporting activities.
• Collaborate on and personally take steps to maximise existing initiatives such as Gifts in Will month and identify new opportunities to market legacies and grow pledgers.
• Lead on developing and leading initiatives to improve awareness of legacies amongst charity staff, volunteers, charity shop customers and the Board.
• Collaborate with the Individual Giving Managers to identify and maximise legacy marketing opportunities through existing and new activities. 
• Take personal and collective responsibility for ensuring legacy fundraising is conducted in a legal and ethical manner in line with Charity Commission guidance, and other regulators as appropriate.
•  Advise and effectively manage legacy income targets and expenditure budgets, including reforecasting and target setting.
• Identify and develop strategic opportunities across fundraising, championing new initiatives and ways of working as necessary.

Person specification

ESSENTIAL

• Proven experience and knowledge of legacy giving, including channels for direct marketing to drive legacy giving.
• Experience of developing and producing legacy marketing and stewardship materials.
• Knowledge of key trends affecting legacy fundraising and able to apply insights to own work.
• Experience of using a fundraising database/CRM for effective analysis of legacy marketing campaigns and trend giving patterns.
• Strong understanding of donor stewardship and the motivations behind legacy giving.
• Strong organisational planning and project management skills.
• Proven skills and aptitudes to complete complicated procedures.
• Demonstrable analytical skills and highly numerate with experience of keeping and monitoring financial & budgeting reports.
• Ability to work on own initiative.
• Excellent communication, interpersonal, and negotiation skills.
• Attention to detail and excellent written skills including experience of writing and commenting on legacy marketing copy.
• Excellent understanding of delivering excellent supporter care.

DESIRABLE

• Experience of working with external suppliers to deliver successful direct marketing campaigns.
• Experience of linking legacies marketing with charity shop audiences.
• Understanding data protection, GDPR, and ethical fundraising standards.

Personal qualities

• An understanding of and commitment to blind and partially sighted people. 
• A passion for fundraising and wanting to make a difference. Someone who is keen to succeed and keen to demonstrate their abilities.

• Highly organised with the ability to juggle several deadlines at the same time. 

• Positive, confident and enthusiastic. 

• The ability to use initiative, common sense and solve problems.

• Self-motivated, team worker with ability to work autonomously as required. 

• Willingness to work flexibly where required. 

• Approachable, creative, ‘can-do’ attitude. 

Flexibility

The role description is a general outline of duties and responsibilities and may be amended as we grow. The post holder may be required to undertake other duties as may be reasonably required from time to time.

Application & Interview process

See above (page 2) for How to Apply. Please note that we value the authenticity and individuality of our applicants and believe that your CV and cover letter should reflect your unique skills, experiences, and personality.

Interview process

· Round 1: Successfully shortlisted applicants will be invited for a 1st round interview online via MS Teams – comprising a standard competency-based interview question format.

· Round 2: Those shortlisted for the 2nd round stage, will be invited for an in-person interview the following week – which will include a presentation, with further instructions provided prior to the interview. Candidates will be asked to present to the panel at the start of the 2nd round interview.

Employee benefits

We value our staff and volunteers and want to make sure that they are supported in their work. Other benefits we also offer are:

· A great team and a supportive culture

· Employer pension contributions matching up to 10%, and death in service cover

· Generous parental leave

· Flexible/hybrid working options

· Apprenticeships scheme, study leave and financial support for training & development

· Cycle to work scheme, eye test vouchers, and a staff loan scheme, access to an Employee Assistance Program

· An active Social Committee and staff events

Accessibility

We believe in fostering an inclusive environment where all individuals, regardless of their abilities or circumstances, feel supported and valued. If you have any accessibility requirements or specific needs that you would like us to accommodate during the application process, please let us know. If you are unfamiliar with MS Teams and would like to familiarise yourself with the platform before the interview, we are more than happy to arrange a tech run-through to ensure your comfort and confidence.

Equal opportunities, diversity & inclusion 

Don’t meet every single requirement? At Fight for Sight we are dedicated to building a diverse and inclusive workforce, so if you’re excited about this role but your past experience doesn’t align perfectly with every item in the job description, we encourage you to apply anyway. You may be just the right candidate for this or other roles that we have.

We have an inclusive and accessible recruitment process, including any adjustments required to support people from diverse community groups.

The ISM website is the organisation’s shop window: showcasing everything ISM offers in a visually engaging, modern way. It supports sales, marketing and external affairs, strengthens our profile, and drives member recruitment and retention through high-quality content, functionality and forward-thinking digital design. This role leads the management, development and optimisation of the ISM website, ensuring it is engaging, accessible, technically robust and aligned with brand, SEO and marketing priorities. It oversees content quality, suppliers, and web projects, while keeping ISM’s digital presence user-centred and ahead of trends.

The role also manages digital marketing and insights, optimising paid and organic campaigns, analysing performance across all digital channels, and delivering clear reporting to support membership recruitment, retention and strategic decision-making.

Additionally, it supports CRM development, brand consistency, and cross-organisational initiatives to strengthen ISM’s profile and understanding of member and prospect behaviour.

A full job descriton can be found on the ISM's website along with details of how to apply.

LGBT Foundation is an impactful, vibrant charity with a wide portfolio of well-established services and rapidly developing new initiatives aimed at meeting the needs of lesbian, gay, bisexual, and trans people.  The Fundraising & Marketing Team at LGBT Foundation is a small yet collaborative group of professionals. They are dedicated to advancing the visibility and impact of the UK’s leading health and wellbeing charity. The team is responsible for implementing wide-ranging fundraising, communication, and marketing strategies. By leveraging various channels such as email marketing, the organisation’s website, video, social media, OOH advertising and traditional media, the team strives to support the national visibility, brand awareness, impact storytelling and income generation of the charity by attracting, engaging and stewarding a growing supporter base.   LGBT Foundation’s Partnerships & Philanthropy Advisor will work with fundraising & marketing colleagues to deliver against strategic objectives and achieve in-year financial targets, significantly increasing income and support, specifically from corporates, individual giving (donations), legacies and fundraising events. In this role as a Partnerships & Philanthropy Advisor, corporate partnerships (attraction, engagement, and retention) will be a priority, ensuring members see the value in our offer.   

You will also work with the Director of Fundraising & Marketing to shape four individual giving campaigns a year and two legacy awareness campaigns a year. The successful candidate will collaborate closely with the Marketing Manager to keep fundraising information on webpages and social channels active, ensuring regular promotion of charity challenges and shaping digital mobilisation efforts which will build the charity’s supporter base, attracting more new donors.   

You will support regular reporting on performance towards financial targets, working closely with colleagues to reconcile income, ensure Salesforce records and reports are up-to-date and that integrations support automated data flows.

We are taking positive action to encourage applications from people of colour (PoC) and other racially minoritised communities, trans*, non-binary, and/or older people (aged 50+), to improve the representation of colleagues from these communities in our staff team.

*Trans is an umbrella & inclusive term used to describe people whose gender identity differs from that which they were assigned at birth; including non-binary people, and those who partially or incompletely identify with their sex assigned at birth.