Marketing and audience development manager jobs

We’re the UK’s specialist blood cancer charity and our vision is clear: we’re here to beat blood cancer. We fund world-class research, provide information and support to patients and their loved ones, and raise awareness of blood cancer.

We’re looking for a Senior Brand Marketing Manager to lead and shape how Blood Cancer UK is seen and understood by audiences across the UK, on a maternity cover basis.

You’ll lead the strategy and delivery of brand marketing and major brand campaigns, working across teams and with agency partners to ensure our communications are clear, consistent and audience-led. With a strong focus on insight and performance, you’ll champion an audience-first approach, embedding segmentation and learning into decision-making across the organisation.

This is a highly collaborative role for a strategic brand marketer who combines big-picture thinking with practical delivery. The role is based in London with hybrid working, and you’ll be expected to attend the office 1–2 days per week on average, with some additional travel as required. It’s a great opportunity to use your skills to make a meaningful difference for people affected by blood cancer.

We are committed to actively promoting equality, diversity and inclusivity. In line with our strategy, we welcome applications from individuals from underrepresented groups, including minority communities and applicants with a disability, to better reflect the community we serve and broaden our perspectives.

The ISM website is the organisation’s shop window: showcasing everything ISM offers in a visually engaging, modern way. It supports sales, marketing and external affairs, strengthens our profile, and drives member recruitment and retention through high-quality content, functionality and forward-thinking digital design. This role leads the management, development and optimisation of the ISM website, ensuring it is engaging, accessible, technically robust and aligned with brand, SEO and marketing priorities. It oversees content quality, suppliers, and web projects, while keeping ISM’s digital presence user-centred and ahead of trends.

The role also manages digital marketing and insights, optimising paid and organic campaigns, analysing performance across all digital channels, and delivering clear reporting to support membership recruitment, retention and strategic decision-making.

Additionally, it supports CRM development, brand consistency, and cross-organisational initiatives to strengthen ISM’s profile and understanding of member and prospect behaviour.

A full job descriton can be found on the ISM's website along with details of how to apply.

We're the UK's specialist blood cancer charity and our vision is clear: we’re here to beat blood cancer. We fund world-class research; provide information and support to patients and their loved ones; and raise awareness of blood cancer.

Are you a strategic marketing leader with a passion for making a difference? Blood Cancer UK is looking for a Senior Direct Marketing Manager to manage a high-performing team, deliver insight-led, multi-channel campaigns, and make a real difference to the lives of people affected by blood cancer. This is an exciting opportunity to be responsible for impactful direct marketing campaigns that grow individual giving and engage supporters. 

Based in London with hybrid working options (2–4 days per month in the office, may increase dependent on business needs), this role offers the opportunity to lead a talented team, innovate with digital channels, and champion campaigns that engage and inspire supporters. If you thrive on turning data into action and delivering outstanding results, we want to hear from you.

We are committed to actively promoting equality, diversity, and inclusivity. In line with our strategy we welcome approaches from individuals from underrepresented groups, including minority communities, and applicants with a disability, to better reflect the community we serve and help broaden our perspectives. 

Job Title: Marketing Manage

About BookTrust

BookTrust is the UK’s largest children’s reading charity. Each year we reach over 1.3 million children and families across England, Wales and Northern Ireland, delivering evidence-informed programmes that make a measurable difference to children’s reading behaviours.  

Our work is rooted in the belief that every child deserves the chance to enjoy reading and all the lifelong benefits it brings. Children who read regularly are happier and healthier, they form stronger bonds, they are more creative and enjoy more success in life.

BookTrust’s most recent strategy, "Reading for a brighter future", sets out our mission - to get children from low-income households and vulnerable family backgrounds reading regularly and by choice. What we do has never mattered more; or been more needed.  

We deliver our mission through evidence-based interventions, with a strong focus on children in the early years and their families. Our carefully selected books and well-researched programmes are delivered by a network of over 30,000 local partners, bringing the magic of reading to children in every community in England, Wales and Northern Ireland. We work with every local authority across England and Wales, as well as health visitors, schools, libraries, social workers and early years workers. We also have an excellent and increasingly diverse community of children’s authors and illustrators and committed and expert support from publishers.  

Everyone at BookTrust is committed to our mission, and are passionate about the real difference that shared reading from the earliest days can make. We are a genuinely family/life-friendly organisation, offering a caring workplace with supportive and expert colleagues.

Job summary

We’re looking for a Marketing Manager to join our team to create, deliver and analyse integrated marketing plans that utilise the full marketing mix to extend the reach and maximize the sales of BookTrust’s traded reading programmes to schools.

In this role, you’ll be responsible for using data and insight to develop and deliver marketing activity to support a wide range of BookTrust campaigns, events and initiatives to meet our ambitious targets. You’ll establish an ongoing evaluation process and utilise sector and customer insight to continually improve our marketing. 

Experience of working across multiple campaigns in an agile way and prioritising your workload effectively is essential. 

The ideal candidate will have a breadth of marketing skills and experience and a proactive and collaborative approach to working with colleagues across the charity to deliver marketing campaigns and activity to a consistently high standard. 

The successful candidate must have at least three years of marketing experience, have previously worked in a B2B, traded and/or commercial marketing role at a similar level including people management experience.

Full details about the role and candidate requirements can be found in the attached Job Description. 

Application deadline: 23:59 on Friday 20 February 2026.

We may choose to close applications early if we have received sufficient numbers of quality applications, so please don’t wait until the closing date to apply.

How to apply: Please apply via our vacancies website along with your CV and covering letter explaining why you think you are the right candidate for this role and highlighting any experience that may support your application. Your covering letter should not be longer than 700 words.

Shortlisting and interview schedule: 

• Shortlisting will take place w/c 24 February.

• First interviews will take place on Wednesday 4 March and Monday 9 March.

Please note: As part of the selection process, shortlisted candidates may be invited to attend a second interview to further assess suitability for the role.

Are you a proficient copy-writer who is passionate about the natural world and communicating stories and impact to funders?

Synchronicity Earth is looking for a Senior Philanthropy Marketing Officer to create, curate, and design compelling materials to showcase Synchronicity Earth’s programmes and partners around the world and promote our distinct philanthropic approach. You will help us to engage new and current audiences including prospect donors, and philanthropy and conservation specialists across the UK and Europe, the US and Asia.

While the role is embedded in the Philanthropy team, you will work closely with Communications colleagues to ensure consistency across written materials (funding reports, slide decks, information sheets) and digital content (newsletters, targeted content for social media).

You will enjoy working collaboratively with colleagues across the organisation (including our Engagement, and Programmes teams) to deliver high-quality materials that engage donors and supporters and contribute to our mission to protect and restore biodiversity where it is most at risk.

PLEASE NOTE THAT IF YOU USE AI IN YOUR APPLICATION, YOU ARE MUCH LESS LIKELY TO BE SHORTLISTED. WE WANT TO SEE YOUR UNIQUE, BRILLIANT SELF. We do not use AI in any part of our recruitment and selection process.

Closing date: 16th February 2026 10am

First stage interviews (Zoom):  23rd – 27th February 2026

Second stage interviews (at our office in-person): 2nd – 4th March 2026

Synchronicity Earth’s mission it to bring conservation to life through our work, championing effective approaches and increasing funding for Earth’s overlooked species and ecosystems and the communities working to protect them.

By joining, you’re not just taking part; you're contributing to our vision of a world in which biological and cultural diversity are valued, celebrated, and flourishing.

We welcome applications from people of all backgrounds for this role, particularly non-graduates, and are happy to discuss flexible working arrangements. We also welcome candidates who may have taken a career break. Your unique experiences and fresh perspective will only enhance our team's diversity and strengthen our ability to tackle the complex challenges facing our planet.

Candidates from Black, Asian, and Minority-Ethnic (BAME) backgrounds and people with disabilities who meet the criteria (in the section of the job description headed ‘What you will bring to the team’) and opt-in to our Guaranteed Interview Scheme will enter the first recruitment stage, see more information below.

Application and Recruitment Process

Inclusion is a priority throughout our workplace culture and is embedded in our recruitment process. To support this, the first stage of recruitment will be anonymised by Charity Job to mitigate against unconscious bias. Please let us know at any stage during the recruitment process if you have any accessibility requirements and we will do what we can to accommodate these for you. Please also let us know which pronouns you would like to be referred by, if you wish.

How to apply:

· Complete the application questions, upload your CV, and submit your application through Charity Job.

· Fill in our candidate survey. Whilst this survey is optional it is the way to opt in to the Guaranteed Interview Scheme (information below) if you would like.

Guaranteed Interview Scheme

We recognise that people from Black, Asian, and Minority-Ethnic (BAME) backgrounds and people with disabilities are under-represented in our sector, and that there are often additional barriers present for people from these groups when applying for roles in the charity sector and beyond.

As part of our commitment to attract and retain talented individuals from under-represented groups to the conservation and environment sector, if you belong to these groups, you can opt in to the Guaranteed Interview Scheme (GIS) in our candidate survey. See the attachment which outlines how to do this and includes the link to the survey. If you meet the essential criteria for a role, you'll be guaranteed a first-stage assessment. The results of this assessment will be used to select candidates for the first-stage interview.

Are you a creative communicator ready to use your skills for a meaningful cause? At St Catherine’s Hospice, we’re looking for a Marketing and PR Officer to enhance our marketing efforts, grow our reach, and drive income—so we can continue delivering vital services to those who need us most.

This is an exciting opportunity to be at the heart of a supporter-centric, data-driven approach that raises awareness, engages our community, and shares the powerful stories behind our work. If you’re passionate about delivering communications that inspire action, we want to hear from you.

About the Role

As Marketing and PR Officer, you will:

· Lead PR Efforts: Build relationships with media outlets, develop engaging stories, secure impactful coverage, and manage press releases to elevate our profile.

· Enhance Internal Communications: Ensure staff and volunteers feel informed and inspired through engaging internal updates and on-brand messaging.

· Deliver Marketing Campaigns: Support the implementation and delivery of multi-channel campaigns that build brand awareness, promote our services, and support fundraising goals.

· Use Data for Growth: Analyse campaign performance and apply insights to refine strategies, ensuring continuous improvement and greater reach.

What We’re Looking For

· Experience: Proven success in PR and marketing, including campaign delivery and writing for varied audiences.

· Creativity and Clarity: A talented storyteller with a strong eye for detail and the ability to create content that resonates.

· Organisational Skills: Ability to manage competing demands, meet deadlines, and juggle multiple projects effectively.

· Emotional Intelligence: Sensitivity to the needs of patients and families, with resilience to navigate challenging situations.

· Technical Skills: Proficiency with digital platforms, content management systems, and marketing tools.

Why Join Us?

At St Catherine’s Hospice, your work will directly contribute to providing compassionate care to those who need it most. You’ll join a supportive, purpose-driven team with opportunities to grow professionally while making a tangible impact on our community.

What We Offer

· Competitive salary

· 36 days annual leave (inclusive of bank holidays) and an additional day off on your birthday or nearest working day

· Access to an employee assistance programme with a wealth of wellbeing resources

· Competitive pension scheme

· Life insurance

· Hybrid working opportunities

· On-site free parking

· A chance to use your skills for a cause that makes a difference every day

· Opportunity to work on meaningful, high-impact projects

· A supportive environment that values innovation and creativity

Apply Today Ready to make a real difference? Submit a CV and covering letter by 9th February 2026 at 5pm.

Interviews will take place on 25th February 2026

We're the UK's specialist blood cancer charity and our vision is clear: we’re here to beat blood cancer. We fund world-class research; provide information and support to patients and their loved ones; and raise awareness of blood cancer. 

Blood Cancer UK is looking for a Direct Marketing Manager to deliver innovative, insight-led direct marketing campaigns that grow supporter engagement and maximize income. This is an exciting opportunity to join a collaborative, high-performing team and help shape digital fundraising products and campaigns that make a real difference to people affected by blood cancer.

Based in London with hybrid working options (2–4 days per month in the office may increase dependent on business needs) this role offers hands-on campaign delivery, opportunities to develop new fundraising products, and the chance to contribute to strategic digital acquisition. If you enjoy using data to drive decisions, experimenting with new approaches, and delivering campaigns that really engage supporters, we’d love to hear from you.

We are committed to actively promoting equality, diversity, and inclusivity. In line with our strategy we welcome approaches from individuals from underrepresented groups, including minority communities, and applicants with a disability, to better reflect the community we serve and help broaden our perspectives.

About you

Are you a confident digital leader with a passion for driving impact through digital channels? Do you have a knack for asking good questions that help people get to the heart of what they’re trying to achieve? Do you want to use your skills to make a real difference to the myeloma community?

We’re looking for a Digital Reach and Marketing manager to help us achieve our ambitious reach, acquisition and income growth targets.

About the role

This is a new role and exciting opportunity to help shape our digital channels and communities.

You’ll work closely with the Head of Digital, digital marketing team and key stakeholders across the organisation to bring our strategic brand to life and help us achieve our aim of getting Myeloma UK in front of anyone impacted by myeloma.

You’ll lead our digital team to increase our reach and engagement and build trust and loyalty with our online communities.

You’ll also act as a trusted planning partner to teams across the organisation to help them develop marketing plans that best help them achieve their goals and translate their work into effective digital content.

While the digital team works hybrid in Edinburgh, we will consider remote working (with some visits to Edinburgh) for the right person.

About us

Myeloma UK is the only UK charity focused on the incurable blood cancer, myeloma and its related conditions.  We provide support and influence access to treatments, while researching a cure.  Thanks to life-extending treatments and support, today many people affected by myeloma are able to live longer and to live well.  Together, we support, so no one faces myeloma alone. 

We are committed to bringing together the best and brightest people to help us ensure that every person affected by myeloma has an empowered present and a hopeful future.

Our ultimate goal is to find a cure and make myeloma history. Until then, our mission is to help every person living with myeloma, live well, for as long as possible. We are committed to diagnosing myeloma earlier, discovering and sharing knowledge, transforming the patient experience and influencing positive change.

Our culture

Wellbeing and staff engagement are at the heart of our culture.  We offer employees a range of benefits including a pension salary exchange scheme, flexitime, flexible working which includes both home and hub-based office working, health plan, employee assistance plan and holiday purchase scheme. We are committed to providing learning and development opportunities for all our employees.

How to apply

If you think you would be a great fit for this role, get in touch and tell us more about yourself by sending the following:

1. A cover letter telling us more about you and what you think makes you a good fit for this role

2. A CV that sets out your career history, with key responsibilities and achievements

Applications close at midnight on 22 February 2026.  Interviews will be held 26 and 27 February.

Myeloma UK is an equal opportunities employer and always welcomes applications from suitably qualified and eligible candidates regardless of:

· sex

· race

· disability

· age

· sexual orientation

· gender reassignment

· religion or belief

· marital status

· or pregnancy and maternity

Please note, you will be asked to provide evidence of your eligibility to work in the UK prior to interview selection.

Do you want to be part of the team leading a charity that has a 135-year history of combating the challenges arising from deprivation and social exclusion in East London?

Our mission at St. Hilda’s East is to equip our service users with the resilience to navigate modern life. We welcome everyone into our spaces and work together to deliver engaging activities, promote social contact and ultimately enrich lives. 

Located in Tower Hamlets, we welcome people of all ages to our large, friendly community centre in Shoreditch where we offer a wide range of activities promoting wellbeing and social connections. Our services include sensory play for Under-5’s, youth programmes, wellbeing activities for those experiencing mental health issues, bilingual advice, and activities to reduce social isolation and enhance physical and mental wellbeing for older people. We also run a day centre in Shadwell, where we care for elders from the Bangladeshi and other communities. 

We have a unique relationship with our founders, the Guild (alumnae) of Cheltenham Ladies’ College, we are located on the fringes of the City, and we generate income from hiring out space in our community centre. These opportunities make the Marketing & Fundraising Manager position varied and interesting, with plenty of possibility to grow and develop in the role. 

Job Purpose:

The Marketing & Fundraising Manager will play a key role in developing and implementing St Hilda’s East’s marketing strategy and will take the lead in organising fundraising events and securing funds from individual donations, and rental and room hire income.

They will lead on communications with external stakeholders through the development and implementation of SHE’s marketing plans and social media strategy. There will be a particular focus on strengthening our unique link with the Guild (alumnae) of Cheltenham Ladies’ College, as well as with parents and pupils of the school – to raise awareness of the impact of St. Hilda’s East and to organise joint events. The postholder will work alongside freelance fundraisers who focus on maximising grant income.

It is not essential to have experience in the non-profit sector; we would love to hear from you if you have experience in sales and marketing in a commercial environment and are looking to bring your talents to the charity sector.

This job is for you, if you:

• possess excellent writing skills and a passion for communicating our charitable mission, possibly moving into the charity sector for the first time
• have the ability to develop and mantain positive relationships with a diverse range of people including high net worth individuals, partners, colleagues, and service users 
• have a proactive and creative approach to solving problems and researching and developing new sources of income 
• have the ability to manage multiple priorities, effectively balancing operational and strategic expectations.

Benefits

Benefits include flexible working arrangements including the option to split some of your time between our office and home, 25 days annual leave, Learning & Development Support, and access to an Employee Assistance Programme.

Closing date for applications: 22nd February 2026 at 23:59

Our Recruitment Policy: St Hilda's is committed to racial justice and wider inclusion and diversity. We are working towards a goal where our team fully reflects the diversity and difference in lived experiences of our local community.

#fundraising  #marketing    #fundraisingmanager    #marketingmanager

We are the Ocean Conservation Trust (OCT), a global Ocean conservation charity working towards a vision of a healthy Ocean for all. From our base at the National Marine Aquarium (NMA) in Plymouth, UK, we deliver conservation at scale through three interconnected pillars: Ocean Habitats, Ocean Advocacy, and Ocean Experiences. We believe that connecting people with the Ocean is key to driving behaviour change and catalysing systemic action for marine recovery.

This is an exciting opportunity for a skilled and purpose-driven Marketing & Communications Officer to join our passionate and committed team. Reporting to the Marketing & Communications Manager, you will develop and deliver the marketing and some of the communication plans and activities across the breadth of OCT’s work.

You’ll support the Marcoms Manager and Head of Advocacy and Engagement, bringing ideas across our OCT programmes that build our profile, generate income via our events, experiences and Learning team, support fundraising, promote the role of our visitor attraction, and amplify the impact of our Ocean conservation work. This role focuses on story-telling and content creation, adapting our key messages to our diverse audiences, driving media engagement and communicating across multiple channels.

As your role will work collaboratively with many departments and stakeholders within the OCT, you will be familiar with tailoring messaging and flexing your ways of working with the relevant department heads and team members to develop and deliver campaigns and activities in a timely manner, some of which also convert into income for the charity.

You’ll be able to demonstrate experience within Marketing or Communications roles. Having experience within conservation or charities would be desirable. You’ll be passionate about our cause, with a positive, can-do attitude and capacity for learning.

You’ll work Monday to Friday 9am - 5pm based at the National Marine Aquarium, in Plymouth. There will be occasions when you’re needed to work weekends and bank holidays to meet business needs, where you will be eligible for TOIL. There may be opportunity for flexibility to work from home on occasion, fitting around work priorities and other team members.  

We offer a competitive salary, continuous training, life assurance, staff discounts and a day off on your birthday and the opportunity to work in an excellent working environment. 

For more information about the role, please download the Job Description and Person Spec.

Salary £26,000 - £29,000 dependent on experience

The closing date for applications is 9am Friday 20th February 2026.

In line with current legislation all applicants must be eligible to live and work in the UK. As part of the recruitment process, you will be asked to provide documented evidence of eligibility in the form of a passport, birth certificate or a visa share code. 

The OCT operates an Equality and Diversity Policy and is committed to promoting a diverse and inclusive community – a place where we can all be ourselves and succeed on merit. All applications will be judged solely on merit, however we particularly welcome applications from groups currently under represented in the workforce.

Only candidates invited for interview will be contacted.

Direct Marketing Manager, European New Donors

Location:  London

Hiring Range:  46,000-55,000 GBP per year

Reporting to the Director of New Donor Engagement, the Direct Marketing Manager leads IFAW’s international new donor acquisition and global reactivation efforts. This role oversees the strategy and execution  of IFAW’s direct mail and face-to-face fundraising for four European markets:  Germany, France, UK and The Netherlands.  This role also designs and executes strategies to re-engage long lapsed supporters in all markets. Collaborate with the digital acquisition team to amplify results and leverage the strategies to attract new donors and reactivate lapsed donors. The manager collaborates with internal teams and external vendors to ensure campaigns are delivered effectively and in alignment with organizational goals.

Role and Responsibilities

· Lead all facets of direct mail new donor acquisition and reactivation programs, including strategic planning, budget oversight, creative strategy, vendor management, and process optimization.

· Support and participate in direct response TV campaigns and leverage that strategy to amplify results in direct mail and face to face channels.

· Develop and implement country-specific acquisition and reactivation strategies to maintain or grow donor file size in alignment with departmental goals.

· Conduct in-market research and stay informed on emerging donor acquisition methods and trends.

· Collaborate with Direct Marketing Directors to ensure newly acquired and reactivated donors align with overall fundraising goals and audience segmentation strategies.

· Oversee vendors and internal colleagues to ensure acquisition and reactivation campaigns are executed accurately, efficiently, and on schedule.

· Apply direct marketing principles, fundraising strategies, and analytical insights to design and optimize acquisition and reactivation campaigns.

· Research, identify, and recommend acquisition and reactivation test plans that support innovation, cost efficiency, and departmental growth objectives.

· Contribute to the development and management of the annual budget and three-year projections, ensuring alignment with strategic fundraising priorities.

· Deliver timely and accurate monthly forecast updates to the Director of New Donor Engagement, accompanied by a clear narrative outlining key performance trends, strategic adjustments, and changes impacting acquisition and reactivation campaigns.

· Review vendor contracts to ensure compliance with legal standards and alignment with organizational policies, fundraising ethics, and operational expectations. Ensure that vendors operate within contractual agreements.

· Lead the vendor selection process by issuing bids, evaluating proposals, and managing onboarding to ensure alignment with organizational standards and campaign goals.

Qualifications and Education Requirements

· 5+ years of direct marketing experience, preferably within a nonprofit or fundraising context

· Strong leadership and organizational skills, with a track record of self-motivation, effective time management, and team development

· Proven success managing cross-functional teams and external vendors to execute complex projects on schedule and within scope

· Exceptional communication abilities, both written and verbal, with a focus on clarity, persuasion, and donor engagement

· Demonstrated ability to meet and exceed fundraising goals, with a solid understanding of donor acquisition and retention strategies

· Global marketing exposure or international campaign experience is highly desirable

· Bachelor’s degree in marketing, business administration, communications, or a relevant experience preferred

At IFAW, we aim to create and foster a workforce that reflects and contributes to the diverse, global community in which we work to improve the lives of both animals and people.  We are dedicated to fostering justice, equity, diversity, and inclusion so we actively encourage candidates from diverse backgrounds.

To apply, please submit CV and letter of interest to Careers | IFAW

£45,000 per annum

Permanent

Part home/Part office (London) based

UNICEF ensures more of the world’s children are vaccinated, educated and protected than any other organisation. We have done more to influence laws and policies to help protect children than anyone else. We get things done. And we’re not going to stop until the world is a safe place for all our children.

This is a great opportunity to join the UK Committee for UNICEF (UNICEF UK) as Proposition Development Manager and be part of a high-performing, fast paced team that produces bespoke communications to engage and steward existing and potential supporters in UNICEF’s work for children.

The Proposition Development Manager collaborates with in-house programme specialists and fundraising colleagues to develop bespoke, high-level written funding propositions and impact reports which both meet the needs of the supporter and are aligned with UNICEF UK’s global priorities and strategic goals.

Successful candidates will need to demonstrate experience of building winning propositions to engage a specific audience, managing key stakeholders, and an ability to produce visually compelling and factually accurate content.

Act now and visit the website via the apply button to apply online.

Closing date: 5pm, Sunday 15 February 2026.

Interview date: First round: Tuesday 3 March 2026.

UNICEF UK promotes equality, diversity and inclusion in our workplace. We make employment decisions by matching business needs with skills and experience of candidates, irrespective of age, disability (including hidden disabilities), gender, gender identity or gender reassignment, marriage and civil partnership, pregnancy and maternity, race, religion or belief, or sexual orientation.

We are happy to talk about flexible working, personal growth, and to promote a workplace where you can be yourself and achieve success based only on your merit.

The successful candidate will be required to apply for a criminal records check. A criminal record will not necessarily bar you from working with us. This will depend on the nature of the role and the circumstances of your offences.

We only accept online applications as this saves us money, making more funds available for us to help ensure children’s rights.

If you require support in completing the online form or an application form in an alternative format, please contact the Supporter Care line during office hours.

If you do not hear from us within 14 days of the closing date, please assume your application has been unsuccessful on this occasion. Please note that we only provide feedback to shortlisted candidates.

Registered Charity Nos. 1072612 (England and Wales) SC043677 (Scotland)

The Marketing and Comms Manager will support the delivery of Ella’s integrated communications,
marketing and emerging advocacy work. This role will help to ensure Ella’s reaches and influences
external audiences effectively — raising awareness of the challenges faced by survivors,
strengthening Ella’s public profile, and increasing engagement with supporters, partners and the
wider public.

The postholder will lead our marketing and communications across digital channels, the website,
impact reporting and organisational campaigns and also play a lead role in developing and delivering
our advocacy and campaigning activity. This is a hands-on role for a keen marketer and strong
communicator motivated by social impact and ethical, survivor-centred storytelling.

Job Location: Hybrid (central London office at least 2 days per week)
Salary: £36,124 - £44,711 pro rata (depending on experience)
Working hours: 37.5 hours a week
Contract: Permanent in-house
Reporting to: Head of Fundraising

A basic Disclosure and Barring Service check will be undertaken. This post is restricted to women
due to the nature of the role. The Occupational Requirement section under Schedule 9 (part 1) of the
Equality Act 2010 applies.

Two reasons why you should join Ella’s
1. You will make a difference: Ella’s is a London-based organisation working with women
who have survived trafficking and sexual exploitation. Join us, and be a crucial part
of ensuring survivors have all they need to recover and build lives that are safe and
free.
2. You will work in a great place: We are a passionate, growing organisation. Of our
staff, 100% say they would recommend Ella’s as a place to work. As a team, we are
strong, women-led, authentic, professional, fun and supportive of one another.

Job description and person specification
This is a pivotal moment for Ella's communications. We need someone ready to take the reins
of our digital presence and drive our voice forward with confidence and creativity. You'll own our
communications channels day-to-day, shaping how we show up online, how we tell survivor stories
ethically and powerfully, and how we cut through to reach the audiences that matter.
This isn't about maintaining the status quo. We're looking for someone who can elevate our content,
grow our reach, and make Ella's unmissable across digital platforms. You'll lead the charge on
building our website into a stronger resource, creating content that moves people to action, and
ensuring our impact work translates into compelling stories that resonate with supporters, funders,
and the wider public.

The Marketing and Communications Manager will:
● Lead day-to-day communications delivery across all channels, working strategically with
the fundraising and frontline teams as well as Ella’s Directors to shape compelling messaging
and content that drives engagement and positions Ella's as a leading voice in the sector
● Drive awareness and supporter growth by aligning communications and advocacy efforts
with fundraising priorities, working with fundraising colleagues to build pipelines that convert
audiences into committed supporters
● Own and deliver key communications projects including website development, the
annual Impact Report, and organisational campaigns—from strategy through to execution,
ensuring quality, impact and measurable results
● Drive and shape communications and advocacy strategy, identifying opportunities to
amplify survivor voices, influence key audiences, and build Ella's profile as a thought leader
on trafficking and exploitation issues

Key Responsibilities
Integrated communications & Marketing
● Lead the delivery of Ella’s communications and marketing strategy across digital and offline
channels.
● Create clear, compelling and consistent content that reflects Ella’s values and brand.
● Lead communications projects such as website development, the annual Impact Report and
organisational campaigns.
● Maintain shared content calendars and planning tools to ensure joined-up delivery and
integrated communications.

Digital, Website & Social Media Content
● Create and manage content for Ella’s website, ensuring it remains current,
engaging and accessible.
● Plan and create social media content in collaboration with colleagues across the organisation.
● Monitor digital performance and engagement, using insights to improve reach and impact.
Programme, Impact & Ethical Storytelling
● Work with programme teams to gather stories, outcomes and insights in an ethical,
trauma-informed way.
● Develop case studies and impact content that demonstrate Ella’s work to funders, partners
and the public.
● Ensure survivor voices are represented respectfully, safely and with consent.
Stakeholder & External Communications
● Support communications with funders, partners, supporters and wider audiences (with
particular focus on supporting the development of our individual giving programme).
● Assist with press releases, briefings and external opportunities as required.
● Ensure messaging supports both awareness-raising and the development of Ella’s supporter
pipeline.

Advocacy and Campaigning
● Support the design and delivery of Ella’s advocacy and campaigning pilot activity focused on
2–3 priority issues affecting survivors.
● Develop accessible, survivor-centred messaging that highlights systemic barriers and
opportunities for change.
● Coordinate advocacy-related content across channels, including blogs, social media,
briefings and campaign materials.
● Work with colleagues to test, monitor and refine advocacy approaches during the pilot phase
● Help document learning and recommendations to inform the future development of a
permanent advocacy function.

Monitoring, Reporting and Good Practice:
● Track communications and campaign activity and contribute to internal reporting.
● Ensure all communications comply with safeguarding, data protection and accessibility
standards.
● Maintain organised records of content, assets and approvals.

Benefits
● Part of a small team, delivering a dynamic organisation changing women’s lives, supporting
and empowering them to build their futures.
● We are always developing and growing so you will have the opportunity to give direction and
vision to the work and to work alongside a committed team.
● 28 days holiday, plus bank holidays.
● Medicash health insurance

JOB TITLE: Senior Marketing Manager

REPORTING TO: Head of Marketing & Communication

HOURS: 36.25 / Full time

LOCATION: Onsite, with the option of hybrid working

Job Purpose At Waverley Abbey, we seek to extend and build the Kingdom of God through encounter with Him, through practical education, exceptional hospitality and enterprise — for the spiritual and cultural renewal of this generation and generations to come. As Senior Marketing Manager, you will play a central role in delivering this mission by overseeing the day-to-day operation of the marketing department, ensuring the effective execution of integrated campaigns and digital activity that grows awareness, engagement, and revenue across Waverley Abbey’s family of products and brands. You will work collaboratively with the Head of Marketing to translate strategic priorities into effective, well-executed marketing activity, coordinating the work of the wider team, championing a digital-first approach, and ensuring all output is consistent with our brand guidelines, increasing brand awareness and delivering significant revenue growth.

Key Responsibilities 1.

Operational Leadership & Team Coordination

> Provide day-to-day coordination and workflow management across the marketing function, overseeing the work of the Junior Marketing Manager (College), Digital Marketing Assistant, CRM & Data Assistant, and relevant freelancers.

> Ensure prioritisation, capacity planning, and timely delivery of campaigns, content, and marketing assets.

> Work with the Head of Marketing in building a collaborative, high-trust culture marked by creativity, excellence, and servant hearted leadership.

> Help develop team capability through informal coaching, guidance, and operational support.

> Support the Head of Marketing in strategic decisions, messaging considerations, and brand positioning, including helping to manage and mitigate any reputational risk to Waverley Abbey. 2. Campaign Planning, Delivery & Performance

> Lead the planning, rollout, and optimisation of integrated marketing campaigns, ensuring they are delivered on time, on brand, on budget and exceeding targets.

> Work with product owners (College, Every Day with Jesus, House & Estate, Fundraising, House of Prayer) to understand goals, shape briefs, and translate objectives into actionable marketing plans and activity.

> Manage the integrated marketing calendar, ensuring strong forward planning and cross-department coordination.

> Analyse and report on campaign performance, audience growth, and acquisition costs, applying insights to continual improvement.

3. Marketing Execution and Channel Management

> In collaboration with the Head of Marketing, oversee the execution of Waverley Abbey’s digital communications, including email, social media, websites, SEO, and paid digital advertising, ensuring alignment with the strategic priorities.

> Lead the ongoing optimisation and enhancement of Waverley Abbey’s digital ecosystem, coordinating with internal teams and external agencies to improve user experience, engagement, and conversion.

> Develop and deliver world-class email marketing activity, including planning, segmentation, content development, and copywriting.

> Ensure consistent brand and messaging application across all digital touchpoints.

4. Brand Alignment & Creative Workflow

> Support brand guardianship by ensuring all marketing output adheres to Waverley Abbey’s Brand Guidelines and reflects our identity, voice, and values.

> Partner with the creative team to ensure smooth creative workflows, timely asset delivery, and strong quality control.

> Work with external agencies as needed to support campaign execution and growth initiatives.

5. Stakeholder Collaboration & Cross-Organisational Working

> Collaborate with internal stakeholders across the organisation and strategic partnerships to understand needs, shape initiatives, and ensure campaigns support strategic objectives and revenue goals.

> Support the Head of Marketing in internal communication and reporting requirements. 6. Support Fundraising Activity & Supporter Engagement

> Support fundraising by contributing to campaign execution, supporter communications, digital journeys, and supporter engagement activity.

> Help ensure fundraising messaging is effectively integrated into relevant marketing channels and digital touchpoints. Person Specification Personal Faith

> Committed Christian in agreement with Waverley Abbey’s Statement of Faith (E)

> Committed to pray with and for the vision and ministry of Waverley Abbey (D) Personal Circumstances

> Flexibility to work between 8am and 6pm, and occasional evenings and weekends as the role requires (D) Experience

> Previous experience at the level (E)

> Previous experience in a charity, ministry or educational setting (D)

> Administration experience (E)

> Handling of invoices/payments etc. (E)

Education, qualifications and other requirements

> Relevant University degree (D)

> CIM (D) Knowledge

> Word/Excel/Outlook (E)

> Google Analytics (E)

> HubSpot/CRM (E)

> ClickUp/Monday/Asana (E)

> InDesign/Wordpress (D) Skills

> Excellent written and verbal communication (E)

> Friendly and professional approach (E)

> Ability to work as part of a team (E)

> High level of accuracy and attention to detail (E)

> Ability to work calmly under pressure, prioritise & meet deadlines (E)

> Flexibility and adaptability (E)