Marketing Campaigns Manager Jobs in Birmingham, West Midlands
EPIC Restart Foundation empowers those recovering from gambling harm to restart positive lives and we are seeking a dynamic Head of Marketing & Communications to join our growing team.
If you are excited by the opportunity to change lives and support people in recovery to rebuild their lives, then we want to hear from you.
70% of our team and trustees have experienced gambling harm in some form - lived experience is not a requirement for this role, but you must be passionate about making a difference, purpose driven and believe in our mission.
Knowledge, skills & experience
- Proven experience in a senior marketing role
- Experience of website and campaign management, able to produce high quality content
- Excellent writing skills with a proven ability to craft compelling messages
- Experience in print, digital media production and publications. Able to manage external marketing & comms consultants and media relationships.
- Advanced IT and digital skills. Knowledge of graphic design tools and basic video editing software is a plus.
- Excellent planning, organisation, and time management
- Outstanding team working skills
Key Responsibilities
- Develop and execute marketing and communication strategies.
- Lead innovative campaigns across various channels, including digital, social, PR and events
- Build and manage the brand.
- Digital marketing including email, SEO, and website optimisation.
- Create compelling content, including website and marketing collateral.
- Develop and manage the website ensuring it is developed with knowledge of user experience (UX) and accessibility principles.
- Build and maintain strong relationships with media partners, agencies, and influencers to maximise brand exposure.
- Manage national PR outreach and track audience engagement.
The client requests no contact from agencies or media sales.
Actively Interviewing
This organisation is scheduling interviews as the applications come in. Don’t miss your opportunity, apply now!
Join an award-winning charity and passionate team dedicated to ensuring the country’s most vulnerable young people are defined by their talent and never their circumstances. Our in-school mentoring has profound impacts on school pupils in their confidence, wellbeing, achievement and post-school progression. MCR Mentors are volunteers who make and experience a life-changing difference.
We are looking for a Volunteer Recruitment Manager with a solid knowledge of Ealing and West London more generally, to focus on recruiting mentors both out in the community and through forming pioneering partnerships with key public and private sector organisations. You will work closely with our Volunteer Recruitment Managers in Hertfordshire and Surrey and provide ongoing support for each and every one of our mentors, establishing a deeply personal service that inspires every volunteer and organisation to feel a hugely valued part of the MCR family and cause.
Key responsibilities:
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Recruit high-quality volunteer mentors to reach the required targets both through engagement in the community and with organisations
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Communicate the charity's purpose and need, developing purposeful relationships with prospective mentors and organisations
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Work with colleagues to deliver on mentor recruitment plans and share best practice
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Working closely with the marketing team manage effective recruitment campaigns
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Manage systems to evaluate and assess effectiveness of strategy and practice
Recruiting volunteer mentors from West London for schools in these areas, applicants with a strong local knowledge will be at a tremendous advantage. Ideally this role would be full time but we will consider part time 3-4 days a week.
The client requests no contact from agencies or media sales.
Do you have a drive to tackle inequality, and would you like to activate world class campaigns like This Girl Can? Have you got significant marketing/innovation experience developing and executing strategies and great ideas to support behaviour change? If so, please read on…
At Sport England, we believe that when we move, we’re stronger. That’s true for each of us, and it’s true for our communities and society. We know that being active can contribute not just to physical wellbeing, but also crucially improve mental health, build self-confidence and be a positive force for greater social inclusion and community cohesion.
To enable that, being active needs to feel relevant and possible for all sections of society. That is why our mission is to make sport and physical activity available to everyone regardless of age, background or ability. For many that will be through traditional sports and games, but for others it will not. We need to create an environment where everyone can find something that works for them. The Head of Campaign Activation is key to this mission.
This exciting role sits within the marketing and partnerships team of the Digital, Marketing and Communications Directorate and will focus on reducing the gap between male and female participation in sport and physical activity by improving the way sport and physical activity are delivered to women and girls.
In this role, you will lead on the project management, delivery and evaluation of a portfolio of existing campaign activation projects. The projects all revolve around Sport England’s This Girl Can (TGC) campaign to build women and girls’ confidence to be active, regardless of shape, size and ability.
To find out more, pease download the job pack to review the job description and person specification.
This is a fixed-term maternity cover position. We anticipate first stage interviews to be held w/c 22nd April.
The client requests no contact from agencies or media sales.
Sands exists to save babies’ lives and ensure that anyone affected by pregnancy loss or baby death receives the support and care they need.
Integrated marketing campaigns are integral to Sands’ growth and are key to driving brand awareness, reach, engagement, income growth and social change. This high-profile and exciting role is responsible for developing the strategy for Sands’ core integrated marketing campaigns, and coordinating subject matter experts across the charity to deliver campaign performance.
One of these campaigns is the annual Baby Loss Awareness Week campaign. Sands is the lead organisation of this campaign and works in alliance with over 100 other organisations to deliver this.
The post-holder will be responsible for managing a team of Marketing & Communications Officers, and will support other departments in developing their marketing strategies to help them achieve their business goals. Acting as a consultant, your marketing expertise could help shape the future of volunteer recruitment, supporter acquisition, mobilisation campaigns, expansion of our Sands United sports teams, health professionals’ training and fundraising product marketing.
You will be an audience-centred marketer that thrives in a fast-paced environment with excellent project management skills.
The post-holder will work closely with the Head of Communications & Engagement and Director of Income & Engagement to spot opportunities that enable Sands to reach more people across the UK.
You will need to demonstrate experience of running successful digital and integrated marketing campaigns, with the ability to lead and inspire a small team.
An excellent communicator and relationship-builder, you have excellent attention to detail and an ability to work iteratively.
This role is key in helping more people to understand our vision of a world where fewer babies die, and when a baby does die, anyone affected receives the best possible care and support for as long as they need.
The client requests no contact from agencies or media sales.
We have an exciting opportunity for an experienced marketing communications professional to work with our Executive Director and small staff team to help us meet the needs of 1000+ members working on a wide range of policies and programmes in the UK and internationally.. This role will be varied and involve significant elements of the full range of marketing and communications activity, leading on campaigns to increase membership, grow our training and events programme and deepen our influence with government, academic, private and voluntary sector stakeholders.
You can be based anywhere in the UK and we offer up to 10% employer contribution to your pension.
We are particularly seeking someone with experience of working in a social sciences, science or evaluation-focussed organisation.
The client requests no contact from agencies or media sales.
Unifrog’s mission
We’re on a mission to level the playing field when it comes to young people finding and applying for their next step after school. We're achieving this by bringing all the available information into one single, impartial, user-friendly platform that helps students to make the best choices, and submit the strongest applications. We also empower teachers and counsellors to manage the progression process effectively.
Our outlook is global - we work with schools and universities all over the world, from the US to New Zealand, and from Italy to Hong Kong. We want to make it so that young people can compare every opportunity taught in English, wherever it is in the world, and have all the support they need to make successful applications.
We have a clear social purpose, and we’re hugely ambitious. We already work with over half of UK secondary schools, and hundreds of international schools. We are growing rapidly in terms of the number of our customers, in terms of how much they use our platform, and in terms of the breadth of products we offer (check out this video to hear more about the Unifrog platform).
Our team is at the heart of our business and is integral to our success. We work hard to foster a culture of openness, happiness and innovation, and we commit to helping every individual learn and grow so that they can reach their full potential. We want to hire talented people, whatever their background. If you are excited by our mission and are ready to work hard, please don’t hesitate to apply. We look forward to hearing from you! We believe in the power of diversity.
If you are from an ethnic minority background, we would like to strongly encourage you to apply. In advance of applying if you have any questions about working at Unifrog, please contact our People and EDI Lead, Jo.
The role and your key responsibilities
As Marketing Lead, you’ll head up the marketing to our Employer and Higher Education (HE) audiences - from crafting compelling email campaigns to growing our audience on LinkedIn. Employers and HE are our two newest audiences, and you’ll play a key role in driving their increased engagement and growth, ultimately helping us to support as many students as possible to make informed decisions about their next steps.
This is a diverse role that we expect to evolve, depending on your strengths and interests. We always look to make space for our team members to grow with the company, and we have a strong track record of promoting from within.
Your key responsibilities:
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Marketing strategy and planning
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Work with the Head of Marketing to set the marketing strategy for our employer and HE audiences, including understanding our customer personas, setting objectives, and identifying priorities for the year.
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Execute the strategy and lead on the creation and delivery of all comms to these two new audiences.
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Lead on the development and promotion of thought leadership content for our employer and HE audiences.
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Email
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Plan, write, and send compelling email campaigns, tailored to our different employer and HE audiences.
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Use data to conduct regular ‘test and learns’ to maximise engagement with email campaigns.
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Events
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Work with our Events team to effectively market our events, including our in-person HE Summit and Employer Forum, LinkedIn webinars, and opportunities for employers and HE partners to connect with students at virtual university and careers fairs.
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Write engaging event descriptions, create and send promotional comms, and send conversion and follow-up emails.
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Provide on-the-day support to the Events team for bigger events, such as our in-person conferences.
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Social media
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Set and execute our strategy for LinkedIn.
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Create engaging content to grow our employer and HE audiences on LinkedIn and report on analytics.
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Design
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Write effective briefs and work with our Graphic Designer to create impactful marketing collateral to use across digital channels and at in-person events.
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Create your own graphic design projects, based on templates, such as event agendas and LinkedIn graphics.
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Working together
You’ll be working as part of a small marketing team, alongside our: Head of Marketing (your line manager), Marketing Lead for UK and International schools, Events Manager, Events Leads, and Events Assistant. You’ll also be working closely with our Video team to make sure video content aligns with the marketing strategy, as well as our Employer and HE partnerships teams.
What we’re looking for
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2-3 years’ experience in a marketing role.
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Exceptional writing skills, including ability to pick up our Unifrog tone of voice and tailor messages to different audiences.
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Excellent writing and communication skills, in person, over the phone and via video call.
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Strong stakeholder management skills.
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Highly organised and able to juggle different projects and deadlines.
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Confident with Google Sheets and Docs, and happy to learn new platforms such as Later+, Visme and Canva.
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Comfortable working both as part of a team and independently, and able to take the initiative when required.
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An interest in education, careers, and development.
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Proactive attitude and willingness to get stuck in. You need to be excited about going beyond the core responsibilities detailed above to improve what we do and make it a success.
You will be joining a team of highly motivated people who are passionate about our mission of helping students to find the best next step for them after school. If this excites you, you love keeping on top of the latest marketing trends, and are an energetic person who is willing to learn, then we’d love to hear from you.
Benefits
Head to our jobs page for a full list of the excellent benefits we offer our team.
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Join one of ‘the best organisations to escape to’ and help transform careers and destinations in schools.
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Become part of a committed, dynamic, and growing company. We want to build our team for the long term: if you do well, we will do our best to make sure you want to stay at the company for a long time.
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Professional development is important at Unifrog. You will define your own 6-month objectives and will be supported by your line manager and the rest of the team to achieve them. You will have an annual training allowance to spend on what you need to grow and progress.
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Influence the company’s direction: we love to promote great ideas, wherever they come from.
Key details
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£35,000 - £40,000 per annum (Grade B) depending on experience, plus a share in a company-wide performance bonus.
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Full-time.
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28 days paid holiday per year (plus bank holidays).
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Working hours are 9:00 am to 5:00 pm, Monday to Thursday, and 9:00 am to 4:30 pm on Friday.
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Work remotely or in our London office.
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Start date: as soon as possible, though we will be flexible for the right candidate.
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We can only consider candidates who have the right to work in the UK.
Application process
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Deadline: 10:00AM (GMT) on Friday 5th April 2024.
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Stage 1: Application form (~1 hour) ✍️
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Visit our website to upload your CV and complete the questions and tasks below. Please note that we do not review CVs at this stage of the application process so please be as specific as possible about your experience.
i. Tell us about a marketing project or piece of work that you’re particularly proud of. What actions did you take to make sure it was successful? (250 words)
ii. You’ve been collecting feedback on your latest email campaign to employer partners. Someone on the team has suggested that you use more corporate language. Do you think this suggestion fits Unifrog’s tone of voice? What would be your approach when responding to this feedback? (250 words)
iii. In your opinion, what are the top three things to consider when setting the LinkedIn strategy for our Employer and HE audiences next academic year? (250 words)
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Stage 2: Marketing task (1 hour) ✉️
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For the next stage of the application process, we’ll ask you to draft a marketing email to one of our audiences. We will send you instructions if you are successful in the first application stage.
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Stage 3: Video call interview (1 hour)
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Standard Q&A from a panel of three, including questions about your experiences and how these relate to the role, and scenario questions based on common situations you might face (plus time for your questions).
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Video call interviews will be held w/c 15th April 2024.
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Your answers are an opportunity to let us know more about your motivations and experience. While we understand that candidates might want to use AI to improve parts of their application, we strongly encourage you to write your answers independently.
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Please note, we compare all answers to an AI generated answer. Where we suspect AI has been used to write the majority of the answer, this will be taken into consideration when scoring.
Inclusion and diversity at Unifrog
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Within the company we try to foster a culture of innovation, and a happy working environment, both because this is the right thing to do, and because we think this results in the most effective team. To this end we believe in open communication, celebrating successes, supporting each other, not being afraid to be wrong or to fail, and promoting good ideas wherever they come from.
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As a platform that supports teachers and students from a huge variety of backgrounds it’s important that our team and leadership reflects this diversity. This is something we are actively working towards and prioritising. We want to embed diversity, equity and inclusion across everything we do, continually evaluating policies and practices to make sure they are inclusive and equitable.
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To make sure everyone’s voice is heard and people have the opportunities to learn to be better allies in the workplace, we encourage the team to share what they’re celebrating, facilitate training and group discussions, and seek regular feedback about what more the company could do to help people feel included.
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To ensure that our recruitment process is consistent and fair, we anonymise your application and therefore do not see your name, personal, educational or professional background. We also randomise the order of responses so that it’s less likely that a candidate is advantaged or disadvantaged by where their answers appear compared to other candidates.
Campaigns Manager
Salary: Salary: £34,237 - £38,325 (depending on experience and with potential for progression)
About Voice 21
Voice 21 is the national oracy education charity. We exist to empower every child to use their voice for success in school and life. Our work transforms learning and life chances through talk by increasing access to a high-quality oracy education for those that need it most.
Voice 21 is leading the conversation to prioritise oracy within schools and teaching. In July 2023, the Labour party announced its commitment to prioritise oracy and speaking lessons as part of its future mission for education. As a result oracy has become a major talking point, with the topic and Voice 21 appearing on the front pages of the national newspapers and leading discussion on TV and radio.
Your opportunity
Tackle a vital challenge, with great people. Voice 21 exists to transform young people’s learning and life chances through talk and we are aiming to be working with 2,000 schools a year by 2025. To reach this goal we recruit great people and give them real responsibility, training and support.
Output-focused culture, with flexible working opportunities. We have an agile and flexible approach – our team can work when and wherever works best to deliver the requirements of their role. For staff working at home, we support them to create a workspace and provide technology that enables them to work effectively.
Real development opportunities. We believe in supporting people to develop the skills they need to be excellent – whether this means funding external training, finding a mentor to support them or giving them the time to learn from others in the organisations through our regular CPD sessions. We also offer paid study leave for team members taking part in formal studies outside of work.
For more information on why we think you should apply for the role, see the “Why work for us” section at the end of this job description.
Your purpose
This year Voice 21 are recruiting to a newly formed Communications, Campaigns and Public Affairs department to help address these challenges. As Campaigns Manager, you will support the Head of Communications, Campaigns and Public Affairs to make oracy education ordinary, co-ordinating and project managing communications campaigns as well as leading content delivery. In doing so, you will play an integral role in ensuring all children, regardless of their background, find their voice for success in school and in life.
Your responsibilities
● Play a senior role in the Communications, Campaigns and Public Affairs team, as part of the wider Learning, Impact and Influence directorate
Campaigns (70%)
● Responsible for developing and delivering integrated campaigns working closely with Fundraising, Marketing, Customer Service and Service Delivery teams.
● This will include, but is not limited to: growing charity awareness, recruitment and retention, growing our advocacy base and policy change campaigns
● Taking a lead role in development and project management, you will deliver our national campaigns and business as usual communications projects
● Utilising matrix management, you'll bring internal and external teams and freelancers together to oversee all aspects of our campaigns.
● Engaging the entire marketing mix, you'll develop, implement, integrate, and evaluate campaigns across various channels, including PR, digital, advertising, and influencer amplification
● Planning, delivering and leading purposeful and planned communications cycles & campaigns
● Delivering and using implementable insights from analysis and user intelligence
Content and brand (30%)
● Creating, co-creating and commissioning communications materials and content and proactively spotting new opportunities to raise awareness of our work across the sector
● Implementation of the communications strategy and ensuring content constantly delivers against strategic needs
● Spotting reactive opportunities for content creation in line with the communications strategy
What the role might look like:
Within 3 months, you’ll have:
● Become embedded in the organisation’s systems and processes
● Built strong relationships with key members of staff
● Started leading the coordination of communications across the institution
● Contributed to our brand development
● Contributed to our public affairs campaign strategy and delivery
Within 6 months, you’ll have:
● Deliver project management template for campaigns delivery
● Built strong relationships with colleagues from around the organisations including in Fundraising, Marketing, Customer Service and Service Delivery teams
● Make recommendations for improving coordination systems and processes to better grow awareness of oracy and capacity to make policy changes
● Deliver strong analytics and insights systems
From 6 months onwards, we expect for you to be fully embedded in the organisation, delivering sector-leading campaigns and enjoying your working life!
This job is for you if you…
Have experience in these areas
● Project managing campaigns and business as usual from conception to delivery and evaluation
● Matrix managing projects with staff from across various departments
● Co-creating content with staff from various departments and personally creating multi-channel content in multiple formats
● Using analytics and user intelligence to deliver insights which meaningfully shape campaigns
● Strong eye for detail, including in copywriting and proofreading
● Ability to form excellent working relationships, internally & externally
You may also have experience in these areas
● Relevant experience in and a strong understanding of the education sector
● Experience project managing in an organisation with staff with content creation responsibilities dispersed across various teams
Reporting lines
Reporting to: Head of Campaigns, Communications and Public Affairs
Managing: None
Where you’ll work: Remote, with travel to our London office and elsewhere for meetings. Occasional overnight stays may be required depending on where you are based.
Contract: Permanent, subject to successful probation review at 3 months.
The client requests no contact from agencies or media sales.
Actively Interviewing
This organisation is scheduling interviews as the applications come in. Don’t miss your opportunity, apply now!
OVERVIEW:
Tom’s Trust provides psychological support for children with brain tumours and their families. Our head office is based in Cambridge but we have a number of staff who work hybrid or fully remote from home.
We already operate services in the North East and North West as well as the East of England but are determined to keep helping more families in more regions and we need someone to help us do that.
ABOUT THE ROLE:
We are looking for a creative and enthusiastic Digital Marketing and Communications Officer to join our small, friendly team. With digital marketing experience, the successful candidate will play a key role in attracting and engaging more visitors and donors to Tom’s Trust.
You will be a team player who is comfortable getting stuck in as there will be occasions where you need to get involved in things that may be outside of your direct job role.
Please see attached for more information.
INTERVIEW:
Interviews for this role will be virtual. While the closing date is 9am on Friday 12th April, we may conduct interviews as we receive suitable applications and may just appoint if we feel we have found the right candidate.
Please send your CV and a covering letter.
Interviews for this role will be virtual. While the closing date is 9am on Friday 19th April, we may conduct interviews as we receive suitable applications and may just appoint if we feel we have found the right candidate so please apply at your earliest convenience.
The client requests no contact from agencies or media sales.
Actively Interviewing
This organisation is scheduling interviews as the applications come in. Don’t miss your opportunity, apply now!
Overall purpose:
As Fundraising and Campaigns Marketing Manager in the Marketing & Communications team, you will drive Ben’s fundraising and commercial services with individuals and businesses within the automotive industry. You’ll work closely and collaboratively with colleagues to deliver the best possible results for communications delivered both digitally and physically (this can include content on our website, social channels, email and printed materials) to support the delivery of Ben’s overall strategy.
Principal Accountabilities:
- Managing the day-to-day marketing of fundraising/income campaigns using a test-and-learn approach across a range of new and existing channels and products
- Managing campaigns and projects from planning to delivery and evaluation, ensuring they are delivered on time and on budget
- Assisting with the ongoing monitoring and optimisation of fundraising campaigns and products
- Researching competitor campaigns, market trends, new tools and platforms
Planning and organising
- Create and execute Fundraising and Marketing plans to promote Ben’s services, events and campaigns against budgets and with clear ROIs, in line with longer-term org strategy
- Work across the range of fundraising and commercial products and services, to ensure pricing, positioning and promotional activities are aligned for maximum impact
- Support to look after brand management of Ben’s fundraising and commercial brands (DoIt4Ben, ILC, Ben Ball, Ben Training etc.)
- Plan, create and develop high-quality content which is tailored to audience personas, which they will find engaging and meets strategic objectives
- Utilise various channels, including social media, website, email marketing and traditional media, to reach the target audience effectively
- Support to develop a programme of regular content. Maintaining and updating Ben wide calendars as appropriate
- Work with colleagues to develop new products and update existing products that are relevant for our audiences that are channel and brand appropriate
- Manage the design, production and distribution of marketing collateral (digital and print), making sure it is consistent with our messaging, tone of voice and is audience appropriate
- Manage end to end email process – from creating emails, automations, using correct data & segments to sending & then evaluating campaigns
- Support online advertising (social, retargeting and PPC)
- Use a test and learn approach in order to learn from user behaviour and to ensure Ben leverages digital communications channels to reach and engage target audiences
Experience required:
(E = Essential/D = Desired):
- Significant marketing and fundraising experience and responsibility within a non-profit environment (minimum 2 years) (E)
- Experience of creating and delivering an annual programme of marketing (E) and fundraising activity (D)
- Experience of working in the automotive industry either in a campaign or hands on capacity (D)
- Experience of delivering strong ROI on fundraising campaigns (E)
- Confident communicator at all levels of the organisation, with the ability to work collaboratively across different areas of the organisation as required (E)
- Very strong organisational and project management skills, with the ability to prioritise tasks and activities across multiple, simultaneous projects (E)
- Understanding and interpreting data (D)
- Experience of traditional and online marketing with an excellent understanding of the digital landscape (E)
- Writing, creating and producing content in multiple formats for various audiences and touch points (E)
- Managing end to end email production from data management and segmentation to email creation to sending and evaluation (E)
- Understanding and application of brand guidelines (E)
- Understanding and creation of on-page SEO and knowledge of the wider SEM implications (D)
- Social media channels, analytics and scheduling software e.g. Sprout Social (D)
Technical Knowledge:
(E = Essential / D = Desired):
- Degree level qualification and/or digital marketing qualification (D)
- Understanding of the principles of customer journey planning and stewardship (E)
- Knowledge of regulatory environment for fundraising including data protection, Gift Aid and fundraising codes of practice and regulation (E)
- High level of computer literacy (MS Office)
- Experience of using CRM (Salesforce) and CMS (Umbraco) systems (D)
- Project management/collaborative working tools (E)
- Knowledge of Adobe Acrobat Creative software (D)
- Knowledge of marketing principles and techniques (E)
- Understanding of how data describes audiences and how this impacts the development and evaluation of content (E)
- Strong attention to detail (E)
- Using a test and learn approach to increase engagement (D)
The client requests no contact from agencies or media sales.
Using Anonymous Recruitment
This organisation is using Anonymous Recruitment to reduce bias in the first stages of the hiring process. Our system keeps your personal information hidden until the recruiter contacts you.
Actively Interviewing
This organisation is scheduling interviews as the applications come in. Don’t miss your opportunity, apply now!
Do you want to help us create, support, educate and inform an inclusive community of healthcare professionals, and all parts of society, about the principles and practice of compassionate, holistic medicine and health care?
At the BHMA we recognise that health, social justice and climate justice are intertwined. We hope to effect change in the world through empowering our health professionals to look after themselves and their patients better, so that we can all look after the planet better.
We believe it is time to reach a wider audience to inspire them with the understanding of the importance of holism and holistic and compassionate healthcare. We are looking for someone with passion and dedication who will help us achieve this.
About our charity
The British Association for Holistic Medicine and Health Care (BHMA) is a charity, with a small team, dedicated to promoting holism in healthcare. We are a membership organisation that is 40 years old this year and has produced a respected journal for over 20 years.
Role Overview & Aims
We are looking for someone who will drive the BHMA into a new phase of growth. Someone with passion and dedication who will believe in our purpose and help us achieve this. We want to grow our reach and find new members, journal subscribers and people to enrol on our course. We also want to start producing professional webinars and podcasts in the run up to our conference this Autumn. We would also like to streamline the administrative running of the BHMA to make it more efficient and sustainable, whilst growing our income streams.
How we work
The BHMA operates as a remote team however the hub is in the Bath/Bristol area with our AGM & a conference to be held near Bristol in 2024. We have 2-3 evening Zoom meetings per month and our remote administrator works mornings.
You will work from home using your own computer, however occasional face-to-face meetings would be a bonus.
Roles & responsibilities
Main duties:
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Liaise with the trustees and attend meetings to provide regular updates on the ‘health’ of the charity and to share your vision for strengthening marketing and operations.
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Identify risks and opportunities and work with the Trustees to promote the charity’s vision and implement change.
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Governance - ensuring the charity adheres to data protection policies,the requirements of the Charity Commission, and any other legal requirements
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Being responsible for all administrative and operational functions of the charity - delegating where appropriate to the administrator/marketing assistant.
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Designing and implementing a marketing and communications strategy to primarily build and retain memberships and subscriptions.
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Supervising our remote administrator/marketing assistant
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Supervising and motivating our student ambassadors.
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Organising & innovating
Day to day activities:
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Website updates and improvements and web optimisation/SEO.
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Implementing social media campaigns.
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Implementing referral marketing campaigns.
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Simple podcast/video editing and uploading.
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Writing and editing digital content.
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Leveraging the networks and influence of our trustees/ambassadors and student ambassadors.
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Creating a role and sense of purpose for our student ambassadors.
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Promoting our key offerings: Student essay competition, Conference, Events and affiliate events, Our Professional Development Course, BHMA membership, and our Journal of Holistic Healthcare.
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Implementing and improving customer service/onboarding protocols/customer retention.
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Nurturing BHMA member communities.
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Membership data collection and analysis.
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Writing newsletters to members and non-members
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Networking and looking for collaboration opportunities.
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Financial management - initiating payments and overseeing finances.
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Submitting financial reports & gift aid to the Charities Commission.
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Contributing to the annual report presented at the BHMA AGM.
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Organising monthly trustee meetings, taking minutes and preparing agendas (in consultation with the Chair) and reports in advance
For further information please see our job description attached below.
Actively Interviewing
This organisation is scheduling interviews as the applications come in. Don’t miss your opportunity, apply now!
Percival Resourcing are excited to be working with The British Horse Society and to support them with their search to hire a new Director of Marketing, Communications & Fundraising.
Based out of Stareton in Warwickshire, The British Horse Society are a registered charity and membership organisation serving the equine community. With over 110,000 members across the UK, it’s main aims are to promote and advance education, training and safety of the public relating to all matters horse. Promote the use, breeding, well being, and health of the horse for the general public, and to promote community participation in healthy recreation, involving the horse.
This is an excellent opportunity, for the right person to join an organisation who will be embarking on a new 5 year strategy commencing in 2025, and have gone through a significant growth phase in their membership, along with strong retention with it’s existing members, and will be going through an ongoing programme of strengthening audience engagement, and will be launching a new brand refresh in 2024. The new Director of Marketing, Communications & Fundraising will play an instrumental and essential part in supporting the organisation with executing it’s future plans and strategies.
As a senior level marketing and communications professional, your remit will be to lead, develop and implement the marketing and communications strategy, supporting our client’s objectives, whilst delivering against new and existing revenue streams. In addition to this, you will oversee a team of c30 professionals, and provide leadership to 5 direct reports operating at Head of level.
As the British Horse Society’s new Director of Marketing, Communications & Fundraising, in addition to your salary, you will enjoy the following benefits :
· Generous hybrid working model of 3 days a week remote working, and 2 days a week attendance in their office in Stareton, Warwickshire.
· Annual Leave: 26 days + plus bank holidays (increasing to 28 days after 3 years’ service)
· Pension: Automatic entry at 4% into their scheme after 3-month deferral period, contributions matched up to 5%
· Health Benefits: Income protection insurance, health cash plan, life assurance at 4 x salary.
· Wellbeing Support:
· Training and Development: Access to a range of formal and informal development opportunities. communication workshops.
· Enhanced Maternity, Adoption and Paternity Pay.
· Private Medical Insurance.
As a Director of Marketing, Communications & Fundraising, your duties and responsibilities will include :
· Lead and deliver the strategic plan for marketing and communications to build awareness of the charity, deliver income and support for our client’s cause.
· Transform brand awareness and promotion of the British Horse Society to both equestrian and broader audiences.
· Implement the brand strategy
· Build awareness and engagement of our client’s purpose using stories across the key charitable objectives.
· Develop a strategic growth plan to diversify revenue streams across membership, fundraising and legacy.
· Grow revenue and relationships with all members and external stakeholders.
· Develop the commercial offering of our client in line with their core purpose, including merchandising and corporate partnerships.
· Take the lead of the use of Dynamics 365 to develop market leading customer journeys.
· Lead a high performing team of 30 specialist staff to deliver our client’s business objectives.
· Manage the marketing budget to maximise output and achieve agreed targets.
· Lead the team to maintain and grow current membership based on annually set targets.
· With the IT Director lead on the delivery and implementation of CRM capability, to maximise their data marketing approach.
· Develop and manage a best in class digital presence ensuring the website and scoail media activities support the objectives of the Society.
As the new Director of Marketing, Communications & Fundraising at the British Horse Society, your experience and skillsets will include :
· You will be an experienced marketing, communications professional with strong leadership skills and ability to deliver results gained in either a charitable organisation or business to consumer environment.
· Strong commercial planning knowledge.
· Experienced in leading teams to develop marketing campaigns utilising all media including print, digital, social media and events.
· Strong collaborator, with the ability to work with peers, team members, senior managers and external stakeholders.
· Excellent understanding of marketing/performance measurement and demonstrating impact to an organisation.
· An understanding or desire to learn and be part of the equestrian sector.
Salary offering for this position is circa £75,000 per annum. Deadline date for applications will be at 12pm on Thursday 11th April. First stage interviews will take place either in person at their offices in Stareton or virtually week beginning 22nd April, with second stage interviews taking place week beginning 29th April.
Actively Interviewing
This organisation is scheduling interviews as the applications come in. Don’t miss your opportunity, apply now!
Job Title Senior Content Marketing Executive
Location Remote
Salary £27,000 - £30,000 (dependent on experience)
Hours Full Time - 35 hours per week
Reports to Content Marketing Manager
This is your chance to join a national charity committed to improving the outcomes of all children by advocating for and telling the stories of parents and parent volunteers. Parentkind has begun an exciting new chapter delivering new products and campaigns, and we are looking for high-performing team players to join our fun and friendly marketing team.
As an advocate for parents, we are seeking a content marketer that is experienced in writing for parents and/or in a parenting space. Storytelling should sit at the heart of all you do so that we can bring to life our brand, mission and impact.
Main purpose and scope of the role:
To support and work in collaboration with our Content Marketing Manager to:
- Develop our annual content marketing plan for our parent audience
- Create, manage and maintain our website content for parents
- Deliver key content for parents for national campaigns and projects
- Collaborate with internal and external stakeholders to deliver valuable audience-led content for parents in the form of guides, videos, email, webinars and social to name a few
- Contribute to wider content activity for our parent volunteer and schools audience where required
Duties and key responsibilities:
Under the guidance of the Content Marketing Manager at Parentkind
1. Planning:
- Develop and deliver a content marketing plan that meets the needs of parents, supporting them to engage with and support their child and their child’s education
- Initiate new campaign/content ideas that meet the needs of parents and/or align with key moments across the year
2. Content Creation:
- Create high-quality and engaging content for various channels to include website, social, email, video, blog and more
- Deliver a range of content formats that are accessible to parents and support Parentkind to grow our reach within the parent space
- Ensure all content is audience-led, on-brand, SEO optimised and time relevant
- Ability to flex content to suit tone of voice, brand, audiences etc.
- Create content to support wider team projects where required such as for our PTAextra magazine
3. Collaboration:
- Work with the Content Marketing Manager to deliver new content-led products such as a Parent magazine
- Collaborate with the wider marketing team to ensure that content meets Parentkind’s objectives and are aligned with wider marketing team activity
- Work together with our Digital Marketing Manager to ensure that appropriate promotion plans are developed for key content and to create content that supports their digital strategy, including writing effective paid ad copy
- Collaborate with the Head of Parent Participation and the Programmes team to produce content that will support our parent and schools programmes, such as parent guides
- Establish a network of key contributors from relevant sectors as well as from our audiences
- Collaborate closely within the marketing team and with other stakeholders across the business to ensure that all projects are sufficiently supported for with relevant and inspiring content
4. Project management:
- Lead on the delivery of parent content activity such as guides, website hubs, video and more
- Manage multiple projects simultaneously and prioritise effectively
- Assist in managing and organising content libraries for easy use across the business
5. Continuous learning:
- Work with others across the organisation as well as independently to understand our key audiences so that the work delivered is audience-focussed
- Monitor content effectiveness alongside our digital and website managers to ensure that we optimise our content plans and activity in the future
- Stay informed of the latest content trends, technologies and best practises so that Parentkind’s work is forward-thinking and impactful
General Responsibilities
- To ensure Data Protection procedures are followed at all times
- To keep abreast of relevant educational policy and legislation affecting our key audiences
- To be flexible within the remit of the post
- To undertake other duties as reasonably requested
- To be self-servicing
- To attend and participate in Parentkind’s performance, development and training programmes.
- To abide by organisational policies, codes of conduct and practices.
- To be responsible for the health, safety, welfare of self, other members of staff and visitors.
This job description may be amended from time to time and does not form part of the Employment contract.
Please note that this role will require you to have the legal right to work within the UK.
The client requests no contact from agencies or media sales.
Actively Interviewing
This organisation is scheduling interviews as the applications come in. Don’t miss your opportunity, apply now!
Overall purpose:
Principal Accountabilities:
As Marketing Executive in the Marketing & Communications team, you will support our marketing activity to help grow our brand, our supporter base and increase engagement with individuals and businesses within the automotive industry. You’ll work closely and collaboratively with colleagues to deliver the best possible results for digital communications delivered via content on our website, social channels and email to support the delivery of Ben’s overall Health & Wellbeing content strategy.
- Develop our social media channels to grow audiences and increase engagement with the people we support, and who support Ben
- Produce high-quality content that key audiences will find interesting and useful and meets strategic objectives
- Support to develop a programme of regular content for social channels, email and website and maintaining and updating calendars as appropriate
- Work with the Digital Marketing and Engagement Manager to plan and deliver the Health & Wellbeing calendar of awareness content and engagement
- Plan and deliver all digital communications in line with the overall campaign/content planners and internal processes are managed effectively
- Plan, create and develop content which is tailored to audience personas
- Work with colleagues to develop content that is relevant for our audiences and is channel and brand appropriate
- Manage end to end email process – from creating emails, automations, using correct data & segments to sending & then evaluating campaigns
- Use a test and learn approach in order to learn from user behaviour and to ensure Ben leverages digital communications channels to reach and engage target audiences
- Support online advertising (social, retargeting and PPC)
Experience required:
(E = Essential / D = Desired):
- 2+ years content writing experience
- Writing, creating and producing content in multiple formats for various audiences and touch points
- Managing end to end email production from data management and segmentation to email creation to sending and evaluation
- Creating effective content and supporting others to do this
- Understanding and application of brand guidelines
- Excellent spelling and grammar, with the ability to change the tone of voice dependent on the audience
- Practical content gathering, writing, and editing
- Managing online and social media advertising campaigns
- Understanding and creation of on-page SEO and knowledge of the wider SEM implications
- Use of CMS, web platforms such as Umbraco
- Use of collaborative tools such as Google Drive, Trello, Teams etc
- Social media channels, analytics and scheduling software e.g. Sprout Social
- Using a test and learn approach to increase engagement
- Working in a collaborative and consultative way with in-house teams, taking account of others priorities and helping others to achieve their goals
- Strong organisational & project management skills
- Experience of working for a charity or not-for- profit organisation (D)
Technical Knowledge:
(E = Essential / D = Desired):
- Degree level qualification (D)
- Digital marketing qualification
- High level of computer literacy and the ability to pick up new systems and software quickly
- Knowledge of Adobe Acrobat Creative software (D)
- Knowledge of marketing principles and techniques
- Understanding of how data describes audiences and how this impacts the development and evaluation of content
- Great understanding of user journeys
- Understanding of charity working regulation and standards (D)
- Understanding of the automotive industry of its needs and requirements (D)
The client requests no contact from agencies or media sales.
An exciting opportunity to support the development and lead the delivery of a new Communications Strategy to enhance the SOS brand, engage and inspire target audiences, support partnerships and develop opportunities to promote thought-leadership.
This is a really exciting time to join SOS as we deliver our ambitious new strategy to 2030 – our Conservation Greenprint – to scale up our work in partnership with frontline conservation NGOs and forest-edge communities in Sumatra.
The Marketing and Communications Manager will have the freedom to develop the organisation’s strategy to enhance our reach, support income generation and hone our messaging to inspire new and long term support for our vision to see wild orangutans thriving in resilient rainforest landscapes.
A key part of the Fundraising & Communications team, this role reports to, and will work closely with, the Development Director and fundraising colleagues to amplify campaigns and activity. Key to the success of this role will be the ability to build strong relationships with our Sumatran-based Story Teller, our Programmes team and our partners to keep abreast of impact on the ground and tell these stories.
The ideal candidate is creative, organised, able to work under their own direction while also strong in a team. An excellent writer and communicator with people at all levels and across multiple channels and platforms – confident and keen to create content as well as able to keep sight of the big picture and make recommendations for strategy and direction. If this is you, please download the candidate pack to find out more, including details of how to apply.
The client requests no contact from agencies or media sales.
Are you looking for a new challenge or to take the next step in your marketing career? We are recruiting an experienced marketing professional to set up and develop our marketing and communications function and deliver a strategy to support our business objectives.
It’s an exciting time to join us. In this new role you’ll lead on all aspects of marketing and communications to build brand awareness, market services, increase revenue, support fundraising and communicate our impact effectively across our catchment area. You’ll also grow our marketing capability by working with agencies and suppliers, upskilling others, managing volunteers and in time a new team member.
Ideally you will have experience in business planning, setting an appropriate marketing mix across a range of channels, understanding audiences and knowing the importance of measurement and evaluation. You’ll be able to both think strategically and work hands-on, as you’ll oversee the day-to-day marketing activities and track their success.
You will have a collaborative, solution focussed attitude, working as part of a small, friendly management team. You’ll have experience working for or with charities or not for profits and support the aims and work of our organisation.
Based at our Birmingham office, the role will involve visiting our other locations from time to time and attending external meetings, so some flexibility in working hours and some travelling will be necessary. Up to 2 days a week may be worked from home depending on work requirements. We offer ongoing development, 25 days leave, a pension scheme and staff wellbeing support.
If you have any questions/queries about the job or would like an informal chat about the role, please contact us.
Deadline for applications: Tuesday 2 April 2024
Interviews will be held: 11 and 12 April 2024
This post is subject to a DBS check.
Please submit a CV, with a separate cover letter outlining your relevant experience and how you meet the requirements of the role.