Marketing Officer Jobs in Bloomsbury, Greater London
Hours: 35 hours a week
Salary: £35,418 - £39,146
Location: London (with option for hybrid working)
This is an exciting opportunity for someone who wants to help ensure that advisors have the resources and knowledge they need to help low-income families access financial support through our training programmes and sector-leading publications.
The Events and Marketing Officer plays a pivotal role in ensuring the seamless execution and promotion of this dynamic events programme.
We welcome applications from any individuals with the skills and experience listed and we can be flexible in terms of the conditions of employment. We are happy to discuss alternative working hours, days and patterns, and any additional needs or requirements. CPAG also prioritises and has a commitment to equal opportunities, which you can read more about in the job pack.
For more information about this post and to apply, download the Events and Marketing Officer job pack and application form on our website.
If you have questions or need specific arrangements or reasonable adjustments to take part in the selection process please contact us at the address listed on our website.
Closing date for applications: midnight, Sunday 9th June 2024.
Interview will be held on: week commencing 17th June 2024.
Child Poverty Action Group works to prevent and end child poverty – for good.
The client requests no contact from agencies or media sales.
The role
We're looking for a Digital Marketing Officer to join our growing and dynamic Digital team to grow our online community, create inspiring content, and drive impactful campaigns. In this brand-new role, you will:
- Lead our interactions with supporters on social media, crafting personal responses and fostering meaningful connections.
- Grow our online community by proactively finding ways to reach new audiences and join topical conversations.
- Collaborate with teams to produce engaging content that inspires action.
- Create reports and digital insights to inform our strategic decision-making.
About you
We are looking for someone who has:
- Proven success in social media community management
- Excellent communication, both written and verbal
- Skills in content creation, graphic design, and video editing
- Strong IT skills with proficiency in social media and analytics tools
If this sounds like you – we’d love to hear from you!
About Working for Us
This is a fast-paced and growing organisation that is really committed to making a difference. Being a part of our team is being part of a thriving, positive, dynamic, successful, and welcoming community that is making an impact. We will support you and develop you should you wish this, and you get the opportunity to be involved in activities outside the scope of your immediate role. We care about your health and well-being and your work-life balance, and you will feel that your contribution is valued and matters.
About Us
Pancreatic cancer is a tough one but we're taking it on. It is tough to diagnose, tough to treat, and tough to research. For too long this disease has been side-lined. We want to make sure that everyone affected by it gets all the help they need. Together we are taking on pancreatic cancer. Underpinning this vision are our three values:
-Courageous
-Collaborative
-Compassion
We cannot achieve our vision without employing people who are committed to our vision, strategy, and values.
At PCUK our ambition is to create an inclusive working environment that reflects the communities and audiences that we engage with and where everyone can be their true selves, where they feel respected, championed, heard, and supported. We want our workforce to achieve their potential, understand their contribution and feel proud of their impact by creating a culture and organisation that is genuinely inclusive by advancing equality, diversity, inclusion, and belonging through our policies and practices.
We believe diversity drives great outcomes by encouraging the different points of view that come from a diverse workforce. We want to hear from and engage with people whose experience of dealing with this disease may be very different depending on their individual circumstances and background. We can think of no better way to do this than by making sure this role fully represents our intent, therefore we are especially keen to consider applications from suitable applicants who consider themselves to be in areas that appear underrepresented within the charity sector.
How to apply
- You can download the Job Description and Person Specification on our website for full details of the role. If you have any questions about this role or would like an informal chat before applying, please get in touch with Lauren Ash (contact details on our website's advert).
- To apply, please complete the online application form, setting out why you are interested in the role and how you meet the person specification criteria. This information will be used to select candidates for interviews.
- You will need to have the right to work in the UK as we are not able to provide sponsorship for this role.
- Interviews will held on the week commencing 3 June 2024 in our office near London Bridge.
No agencies/sales call please – as a charity we work hard to keep our costs down and therefore will not be engaging agencies to support this recruitment.
The client requests no contact from agencies or media sales.
Salary: £35,100 - £38,700 (35 hours FTE) depending on experience
Hours: Full Time (35 hrs per week)
Place of work: Flexible/Remote with a requirement to attend our offices in Hatfield, Herts, for 4 x All staff days and occasional team away days, with prior agreement
Join Our Team!
We are at an exciting time as we roll out our digital and content strategies and work to improve the online journeys of all groups we connect with. We are also in the process of a major brand repositioning. Your role will be key to all of these - delivering email and paid marketing that feels personal to each supporter and lands when and where they want to see it. As part of our Digital Team and our wider Marketing and Communications Team, you will deliver innovative campaigns and projects that make a real difference.
This role is perfect for a hands-on digital marketer who has the technical skills and experience to lead on two key areas of our digital marketing; email marketing and paid digital advertising and measure their effectiveness.
This role will be crucial for ensuring our current community receives relevant, engaging communications via email and cutting through the noise with paid digital advertising to reach new audiences.
If you're creative, a strategic thinker, and have a passion for creating digital marketing that has an impact, we want to hear from you!
About us
We're the UK's leading charity for Crohn's Disease and Ulcerative Colitis. We’re looking for a dynamic and innovative Digital Marketing Lead who can help us reach the people who need us most with the content that resonates most with them. If you like working in a fast-paced, supportive team and being able to get involved in a variety of projects that make a real difference, read on!
About you
The role is suited to someone with experience of:
- Email marketing, from writing and best practice to building emails and automated email journeys (ideally in dotdigital, but other email platforms work too)
- Setting up paid advertising campaigns, both independently and in collaboration with agencies.
- The overall digital marketing mix, including social media and web.
- Working with accessibility and inclusivity in mind.
- Being proactive, organised and creative, responsible for delivering on projects.
- Bringing new ideas and furthering the charity's priorities.
A full description of the role and responsibilities can be found in the job pack.
Benefits of working for Crohn’s & Colitis UK
If your successful, your will be joining a dynamic organisation with an amazing culture. We offer competitive that include:
- 25 days’ annual leave plus bank holidays, increasing one day per year up to 30 days
- Pension scheme
- Flexible working options
- Enhanced maternity, adoption and paternity pay
- 24/7 Employee Assistance Programme
- Wellbeing programme
- Interest free loan for season tickets
- Cycle to work scheme
- Free parking and secure bike locks
- Training and development financial support and/or study leave
- Performance review and development scheme
How to apply
Please submit a CV and supporting statement outlining why you’d like to apply, how you fulfil the person specification, and what you feel you will bring to the role, so you’ll need to refer to the Recruitment Pack.
If you have any queries about this role, would like to have a conversation before formally applying, or if you have a disability and wish to request a reasonable adjustment at any stage of the recruitment process, please contact the email in the recruitment pack.
More details on this role and our Recruitment Pack containing the job description and person specification can be found at:
Closing Date: Wednesday 29th May 9.00am
We are an inclusive employer and offer equal opportunities to all regardless of an individual’s age, disability, gender identity, marriage or civil partnership status, race, religion or belief, sex and sexual orientation.
We are not a licensed sponsor at this time. Any offer of employment will be made subject to valid right to work in the UK being provided.
We will not be accepting any contact from Recruitment Agencies or Media Sales
We break taboos, drive pioneering research, bring people together & campaign to improve lives. We are leading the fight against Crohn's & Colitis
The client requests no contact from agencies or media sales.
Challenge Partners is seeking a purpose-led sales leader to deliver a crucial strand of our ambitious strategy to benefit 500,000 pupils each year by 2027.
Applications from our growth target regions - North West, North East, Yorkshire and Humber, and the Midlands - are strongly encouraged, but not essential. Weekly term-time office days in London are a requirement of the role, but we would consider reduced office days for a successful candidate based in one of these target regions.
Challenge Partners is an England-wide education charity with a mission to reduce educational inequality and improve the life chances of all children. We do this by delivering programmes and networks to boost school improvement, leadership development, and pupil progress.
By leading our sales and marketing, you will deliver a crucial strand of our exciting strategy to enhance and extend Challenge Partners to benefit 500,000 pupils each year by 2027. Reporting to the Chief Executive, your main objective will be to drive sales to increase the number of new schools and trusts joining Challenge Partners. You will also devise and lead marketing campaigns to build our brand and profile.
You will be the sales and marketing expert in the organisation, with good commercial sense and sensitivity to the sector. You will be able to design, execute and monitor impactful campaigns to help us reach new schools and trusts. You will have the personal credibility to win the confidence of school and trust leaders and the tenacity to convert interest into sales personally and through your small team.
You will be a strong and highly-skilled communicator with excellent interpersonal skills and ability to develop and strengthen new and existing relationships. As a confident public speaker, you will engage and inspire audiences of school and trust leaders. As a senior leader you will have a track record of building, managing and developing high-performing teams and play an important role on our Leadership Team in steering the organisation and upholding our culture.
We are a small, but diverse and dynamic team. We expect everyone in the central team to get stuck in, so you will need to be comfortable to both set the strategy and ‘do the do’ in the functions you oversee.
All employees at Challenge Partners will be subject to an enhanced DBS check as part of our commitment to safeguarding.
Challenge Partners is committed to diversity, equality and inclusion and we are working towards a goal where our team fully reflects the diversity and difference in lived experiences. We strongly encourage applications from under-represented groups including: people from Black, Asian and Minority Ethnic backgrounds, LGBTQ+ people, and those with disabilities.
Strictly no agencies.
The client requests no contact from agencies or media sales.
Actively Interviewing
This organisation is scheduling interviews as the applications come in. Don’t miss your opportunity, apply now!
Location: Hybrid working part London Office (Islington, London) working a minimum of one day a week in the London office and part homeworking, or flexible location home working
Salary: £35,350 per annum if London-based or £32,925 per annum if home-based
Hours: 35 hours per week
Closing date: Tuesday 28 May 2024 at 10.00am
Interview date: week commencing 3 June 2024
This is a full time fixed-term role for 18 months.
Please note that we reserve the right to hold interviews earlier so please apply as soon as possible.
Who we are looking for
We are looking for a Senior Digital Officer to join our ambitious and growing type 1 diabetes charity, JDRF, as part of the digital and marketing team.
You will build our reach by ensuring our website is search engine optimised and will champion optimisation with all content providers across the organisation. You will build landing pages and microsites for fundraising campaigns across various platforms, complete user experience research to develop compelling user journeys and will evaluate the performance of our digital channels. Occasionally, you will also support JDRF’s paid media campaigns.
An experienced digital professional, you may have worked for a charity before in a similar role. You will be motivated by the latest digital trends and will be familiar with a variety of digital channels. You will be ever-curious, always seeking to improve your skills and adopt new approaches.
Experience required
You’ll have previous experience of:
- Using website content management systems and other platforms
- Working with digital agency suppliers including support developers
- Providing support to multiple teams across an organisation
- Optimising content for search and accessibility
- Using data to improve user experience
- Setting up and monitoring paid media campaigns
About JDRF
JDRF is the world’s leading charitable research funder into type 1 diabetes, improving lives until we find the cure. We are dedicated to our 400,000 strong type 1 community in the UK and work closely with our international affiliates across the world, including the US, Canada and Australia.
You will find a vibrant atmosphere and spirited team at JDRF, always striving to make a difference to people living with type 1.
Employee benefits
As an employer we offer:
- Hybrid working arrangements
- Flexible working and will consider compressed hours
- Generous annual leave entitlement – 25 days per year plus bank holidays for full-time staff with leave increasing after three and five years’ service
- Health cash plan that allows you to claim for some treatments such as dental, optical and physiotherapy treatment
- Season ticket and cycle loan
- Pension scheme
- Family-friendly policies – maternity, paternity, adoption and shared parental leave at enhanced rates
- Personalised training to suit your career aspirations and professional development
JDRF is an equal opportunity employer, we welcome applications from all individuals regardless of race, gender, disability, religious belief, sexual orientation or age.
The client requests no contact from agencies or media sales.
Are you an experienced fundraiser? Do you have a good understanding of fundraising and marketing principles?
We are looking for a Marketing Officer who will be responsible for supporting the exploration of ideas for various marketing and fundraising activities, contributing to the development of the annual fundraising & marketing plans and budgets, supporting new and existing fundraising and marketing appeals and projects, maintaining integrity of information held on the supporter database, monitoring campaign and project performance including Key Performance Indicators (KPIs), liaising with internal and external suppliers and stakeholders and where assigned, oversee a caseload of donors or volunteers (e.g. fundraisers, church reps or speakers), ensuring that they are trained, resourced and supported appropriately.
If that's you, then we would love to hear from you!
Do you have the following experience?
- Multi-channel marketing experience across a variety of media channels including direct mail, press and digital channels
- Understanding of various marketing techniques
- Proven experience of database or CRM management
- Work Package management experience
- Project management skills, with the ability to undertake multiple projects
The successful candidate will have:
- The ability to prioritise and meet deadlines with minimal line management input
- Excellent oral and written communication skills with ability to write reports and creative briefs
- A good understanding of budgeting and financial data
- The ability to work under pressure and manage a varied workload
- Excellent IT skills
We particularly welcome applications from people with disabilities and those from Black, Asian or Minority Ethnic (BAME) backgrounds (in our UK workforce) as these groups are currently under-represented at Tearfund.
Hybrid working: This role is eligible for hybrid working and you will be required to work from the Teddington Tearfund office and from your home by agreement with the line manager.
All applicants must be committed to Tearfund's Christian beliefs.
The recruitment process will include specific checks related to safeguarding. In addition, personal identification information will be submitted against a Watchlist database to check against criminal convictions as a counter-terror measure.
The client requests no contact from agencies or media sales.
Prospectus is delighted to be working with Hand in Hand International in their search for a Marketing Officer to raise the organisation’s visibility and support its growth. This is a part-time (3-days a week) opportunity, based in London (Hybrid)
At Hand in Hand, they can help women beat the odds and succeed as entrepreneurs. The money women earn and the confidence they gain changes everything. Whole families and communities rise with them. Since 2003, from Afghanistan to Zimbabwe, Hand in Hand helped 4.6 million women launch small businesses that can stand the test of time. Some are smallholder farmers learning to stand up to climate change. Some are refugees starting a new life after running from conflict.
Reporting to the Head of Marketing and Communications, the Marketing Officer will craft exciting, engaging digital and social media content that deliver results for a range of audiences. The postholder will create and edit web pages using WordPress and deliver targeted paid-for advertising campaigns in Google Ads and LinkedIn Ads. The new Marketing Officer will act as marketing lead for Hand in Hand’s corporate partners, including social content, drafting blogs, and editing pitches, working closely with the fundraising team.
To be successful, you will have marketing experience either in an in-house, or agency role, with excellent writing, editing and storytelling skills. You will be a competent digital marketer, with experience using digital marketing tools, and design software. You will be an effective and thoughtful communicator, able to build effective relationships with colleagues and corporate donors. It is desirable, but not a necessity to have experience, or understanding of the charity sector, women’s rights, and/or International Development.
As a specialist Recruitment Practice, we are committed to building inclusive and diverse organisations, and welcome applications from all sections of the community. We invest in your journey as a candidate and are committed to supporting you in your application.
In order to apply please, submit your CV in the first instance. Should your experience be suitable, we will send you the full job description and will arrange for a call to brief you on the role.
Are you ready to make a tangible impact on the lives of critically injured patients in London? With ambitious targets ahead, including raising an additional £15 million. If you're passionate about inspiring others and enjoy a cooperative environment, then this role might be for you.
As the Direct Marketing Officer, you'll play a pivotal role in supporting the development, management, and optimisation of this Lottery and Regular Giving programmes through Face to Face fundraising. This diverse role will see you collaborating with a team of face-to-face fundraisers, external agencies, and internal stakeholders.
Job title: Direct Marketing Officer
Charity cause: Health
Salary: £31,300 to £36,500
Location: London with a hybrid working policy
Key Responsibilities:
- Collaborate with Direct Marketing Manager to oversee Face to Face fundraising campaigns
- Develop and implement strategic plans for Direct Dialogue fundraising
- Provide engaging training sessions for fundraisers, ensuring they're knowledgeable and passionate about our cause
- Monitor the performance of fundraisers and external suppliers, ensuring compliance with regulations and contractual obligations.
- Manage invoices, stock, and website content related to Face to Face Fundraising, ensuring smooth operations at all times.
They are looking for someone with:
- Experience working with in a fundraising department, ideally within Individual Giving.
- Experience in project planning and implementation.
- Strong interpersonal and communication skills.
- Planning and implementing projects or campaigns.
- Inspiring and motivating others to achieve targets.
- Managing and presenting data using MS Excel.
If you're passionate about inspiring others and making a real difference, apply now.
We want you to have every opportunity to demonstrate your skills, ability and potential; please contact us if you require any assistance or adjustment so that we can help with making the application process work for you.
Actively Interviewing
This organisation is scheduling interviews as the applications come in. Don’t miss your opportunity, apply now!
We are thrilled to be partnering with a well-known homelessness charity to support the recruitment of a new Senior Direct Marketing Officer, within the Acquisition team.
What’s on offer:
- A competitive Salary - £35,000-£39,000 (Depending on experience)
- Hybrid Working, with 2 days per week in the London office
- Full-time 35 hours per week
- Excellent benefits, including Private Medical Insurance
The successful candidate will be responsible for increasing income by strategically developing, implementing, managing and analysing campaigns to recruit new donors through a variety of different media channels, ensuring that messages are on brand and reflect the charity’s benefactors authentically.
This role requires in-depth knowledge and management of a number of different channels including; DRTV, press, inserts, outdoor & digital. This role will also build strong relationships with internal contacts and a number of agencies, and external partners to create innovative and engaging propositions which maximise lifetime value.
If you’re a Direct Marketing professional with a creative flair and passionate about ending homelessness, this could be the role for you!
We’re looking for the following skills and experience:
· Demonstrable experience of working in a busy direct marketing environment, working to tight deadlines
· Experience of writing fundraising or direct marketing copy
· Proven experience of DM campaign management, including developing new creative approaches, and working closely with agency partners and suppliers.
· Strong working knowledge of direct marketing techniques and mechanics, especially within DRTV or print based channels.
· Experience of managing expenditure budgets and a diverse number of recruitment channels.
· Previous charity experience is advantageous, but by no means essential.
To be considered for this position please apply with your CV as soon as possible, regrettably please note we may not be able to reply to each and every application.
We are committed to diverse and inclusive recruitment practises that ensure equal opportunity for everyone, regardless of race, sexual orientation, mental or physical disability, age or gender. We encourage applications from all backgrounds and will happily make reasonable adjustments to always ensure a fair process.
Actively Interviewing
This organisation is scheduling interviews as the applications come in. Don’t miss your opportunity, apply now!
Direct Marketing Officer (F2F Campaigns), joining a known specialist London Charity, who provide a crucial medical response service within the Capital.
- Hybrid Working; a min of 2 days a week office based.
- Salary: £30K to £35K per annum + benefits, based on experience.
With an extremely committed supporter base and ambitious growth plans across Individual Giving, along with working for a fantastic team with a great working culture, it’s a great time to join.
As the Direct Marketing Officer (F2F Campaigns), you will work closely with the Direct Marketing Manager, providing support with the development, management of the Lottery and Regular Giving programs through Face to Face (F2F) fundraising. You will;
- Work with and be a contact for F2F and Direct Dialogue agencies and campaign activity across Private Site, Door to Door and Telemarketing. Cultivating strong relationships with all agencies, ensuring they operate to the highest standards, meeting their contractual obligations.
- Assist on the development of strategic and operational plans for multiple Direct Dialogue fundraising campaigns.
- Assist with analysing results to ensure ROI is delivered and action where required.
- Facilitate the smooth running of F2F campaigns, ensuring donor recruitment targets are met and to a high standard.
- Responsible for Fundraiser Training; Induction, Enhanced and Quarterly Refreshers to date and relevant content.
As the Direct Marketing Officer (F2F campaigns), you’ll have ideally previous skills and experience in either a campaign management role within Direct Marketing, Individual Giving OR have worked in a fundraising and gained transferable skills in the areas below:
- Working with or managing external agencies and internal stakeholders to deliver successful campaigns or projects.
- Presenting to others, and/or creating and delivering training programmes to inspire and motivate others to achieve targets and deliver objectives.
- Monitoring, planning projects and/or campaigns to agreed deadlines.
- Managing data with an excellent command of MS Excel.
- An understanding of fundraising compliance, data protection and best practice.
Please note: This role is being recruited on a rolling basis. If of interest, please apply asap.
Based on the rolling recruitment process, the client reserves the right to close the role when required.
'Angela Mann Recruitment' is a specialist Charity & NFP Recruitment Agency, with extensive experience and knowledge of working within the sector. We match individuals to roles based on the required skills and experiences requested to fulfil a position, regardless of age, disability, gender, gender identity or gender reassignment, marriage and civil partnership, pregnancy and maternity, race, religion or belief, or sexual orientation.
We are looking for a proactive and passionate individual with a strong background in digital marketing and fundraising to help us bring rivers back to life.
Our rivers face more threats than ever. SERT’s Working with Communities Team educates and engages local communities and other stakeholders who have the power, influence (and money!) to help make our rivers thrive again. This role will play a key part in making this happen by helping us reach more people from a wider range of audiences, and connecting them to the issues facing rivers, the solutions that will make a difference and by raising our profile in the expert delivery of them.
This new role within our Working with Communities Team will develop and implement a digital strategy to amplify and support SERT’s presence through increased brand profile, supporter acquisition and engagement and donated revenue. This will involve creating and managing online marketing and fundraising campaigns for the Trust across our digital platforms that grow support for our mission, generate income, reach new audiences and promote the value of the South East’s rivers.
The role will refine the Trust’s existing supporter journey to increase donor revenue making use of its established channels (organic social media, newsletter, website) as well as researching and implementing new channels such as paid advertising, SEO, online campaigns (including crowdfunding) and new social platforms.
You will also find creative and compelling ways to talk about our work, share case studies and successes and make our website the go-to resource for expert and inspiring information about rivers and how to help them.
The ideal candidate would have a background in marcoms and fundraising for non-profits, be a compelling storyteller, and be highly confident and competent in digital communications.
The client requests no contact from agencies or media sales.
Actively Interviewing
This organisation is scheduling interviews as the applications come in. Don’t miss your opportunity, apply now!
Duties and Key relationships Marketing and Communications
This is a new role in the Marketing and Communications department and is responsible for the media relations of the Charity.
PR and Media Relations
• To develop relevant media contacts, as well as contacts in the sector, to maximise the reach and coverage of key communications campaigns as well as wider organisational projects.
• Produce creative copy written for a variety of audience groups which champions and shows best practice of our tone of voice
• Develop and support in house PR roll out
· Work with external PR agency on selected press releases where relevant
· Write press releases in line with campaign launches and key moments
· Develop pitches and news stories and other promotional copy.
· Lead on media briefings that convey appropriate key messages and prepare spokespeople
· Identify and interview case studies and media spokespeople
· Pull together monthly Data Analysis reports with the support of the Marketing and Communications Manager
· Send out weekly coverage reports with the Digital Marketing Officer, monitor external activity (including competitor) and incorporate best practice.
· Analyse reports to identify new opportunities and act up to grow presence in national press by identifying proactive and reactive media opportunities.
· Be part of out-of-hours weekend monitoring rota
Communications
• Maintain the communications calendar
• Research, write and distribute media outreach activities such as press releases, media comments, media briefs, features, blogs and letters to editors
• Be the first point of contact for media enquiries and manage the press office function in a timely manner.
• Maintain library system for press cuttings, monitor cuttings and report on results
• Lead on gathering powerful stories that highlight the impact of childhood cancer on the lives of children, young people and families
• Work closely with the fundraising and digital teams to coordinate and respond to the different needs for case studies
• Maintain a detailed and GDPR compliant contact management system of all case studies
• Work closely with the Digital Team to ensure that all campaigns and content produced is reflected on the website and across social media accounts
Families
• Maintain relationships with current patient families who are sharing their cancer journey stories with the media.
• Produce stories of patient families and share online and social media
• Work with a diverse range of case studies and media spokespeople and ensure they are treated in an appropriate and safe manner.
• Be key spokesperson for families media storytelling
Other
• Contribute to the overall Marketing and Communications function of Children with Cancer UK
• Carry out any other duties commensurate with the general level of responsibility of the post
• Occasional events attendance
• Partnership relationship building
• Manage relevant cases and inboxes on Salesforce
• Marketing Cloud user
• Be part of the Officers forum
The client requests no contact from agencies or media sales.
Are you an experienced and well-rounded marketing professional ready for your next challenge? Do you have a proven track record of using your marketing and sales expertise to deliver revenue growth? Are you passionate about transforming education for post-16 students? Then this could be the role for you.
About Us:
At Learning on Screen, our core purpose is crystal clear: to elevate post-16 education by harnessing the transformative power of moving image and sound. We do this by working with members in educational institutions and beyond to provide unparalleled access to millions of audio-visual resources dating as far back as the 1920s for use in teaching and learning. We also support people to use this content, whether that’s navigating the minefield of copyright legislation or understanding best practice for embedding our content into their teaching. In addition, we work on pioneering partnerships and collaborations to amplify our global impact. Join us in our journey in shaping the future of learning and teaching and making a lasting impact in education.
Role Overview:
The Head of Marketing & Sales plays a pivotal role in driving the organisation’s growth. You will develop and execute multi-channel strategies delivered across the funnel from enhancing brand visibility and generating leads, nurturing leads to conversion, right the way through to supporting customer retention and advocacy. This varied role offers the opportunity to expand market reach with our current services, as well as helping launch new products into existing and untapped markets, while delivering a strong RoI.
As well as being a commercial and strategic leader you will need to be a hands-on problem solver, ready to roll your sleeves up to support a small team to deliver where needed. You will be pivotal in ensuring we achieve our mission and deliver impact for post-16 students.
You will report directly to the Chief Revenue Generation Officer who leads the revenue team, comprising of digital marketing and content specialists as well as membership support staff.
Key Responsibilities:
- Membership engagement and growth: Developing and executing strategic marketing and sales strategies to drive member engagement, growth and retention with our flagship membership and subscription services.
- Brand positioning and visibility: Ensuring we have a powerful brand that punches above its weight to increase market share, drive competitive advantage and to position the organisation as a thought leader within the sector.
- Marketing analysis and segmentation: Conducting market analysis/research within existing and untapped markets to uncover insights to segment audiences and tailor marketing messaging and activities effectively to drive conversions.
- Digital marketing: Overseeing digital marketing strategies, including website optimisation, email marketing, search marketing and social media marketing to drive traffic and conversion across the funnel stages.
- Content and creativity: Oversea content strategy and creation across various formats and channels, ensuring innovation and creativity to stand out in a crowded market.
- Data-driven decision making: Using analytics to test strategies, measure results and generate insights in order to iterate and improve performance, tracking key metrics and leading the team to deliver and report against agreed KPIs.
- Budgeting and resource management: Tracking spend, ensuring cost effective allocation of resources and reporting on RoI.
- Leadership and collaboration: Leading and mentoring the team to perform against growth and revenue targets as well as collaborating with other departments to ensure a unified approach.
Essential experience and skills
- Extensive experience in a similarly commercial marketing and sales role with a proven track record in driving revenue growth.
- Strong strategic thinking skills with a track record of successful planning and execution.
- A commercial and results-driven mindset with a commitment to achieving and exceeding financial targets.
- A diverse marketing skillset and proficiency across a range of marketing channels.
- Experience leading and line managing a team to perform.
- Excellent communication skills with an ability to convey complex ideas and concepts in an accessible way for a range of stakeholders,
- Ability to thrive in a fast-paced, dynamic environment with fluctuating demands and priorities.
- Demonstrated ability in managing budgets and tracking RoI.
Benefits:
- Flexible working hours: 4 days (80% / 28.8 hours)
- Remote or Hybrid: Work from the comfort of your home or join us at our London office as needed.
- Competitive Salary: £36,000 per year pro rata (4 days / 80%).
- Professional Development: We encourage continuous growth and provide resources to enhance your skills.
- Make an Impact: Contribute to the future of digital learning in a dynamic and forward-thinking organisation.
Join us in driving unparalleled success as the Head of Marketing & Sales at Learning on Screen. We look forward to reviewing your applications and welcoming the newest member of our dynamic and forward-thinking team!
How to Apply:
To apply, please follow the "Apply via Website" button below to upload your CV, a cover letter outlining your relevant experience and qualifications, and a completed equality monitoring form via our Breathe Recruitment vacancy page.
Application Deadline: Wednesday, 22nd May 2024 by 6pm.
Please note that this is a part-time, permanent position. The job description is subject to occasional amendments and not considered part of the employment contract. Flexibility is required within the broad scope of the role.
Learning on Screen is an equal opportunity employer and welcomes applications from all qualified candidates. We are committed to creating an inclusive and diverse workplace.
Unfortunately, we are unable to consider any applications received after the deadline.
First interviews - will be held virtually on 27th May.
Second interviews - will be held in person on 3rd June.
The client requests no contact from agencies or media sales.
Purpose of the Role
The Digital Marketing Manager will implement and help develop a new digital marketing strategy, crucial to the ongoing development of ArtsEd’s profile and reputation and the successful delivery of all our programmes.
Understanding the needs of current and prospective students and pupils and their parents, and being able to identify digital plans and initiatives which will enable ArtsEd to meet both the long and short-term needs is a central aspect of the role.
The Digital Marketing Manager will lead in the planning and implementation of digitally creative and customer focused campaigns and will be responsible for the achievement of student and pupil recruitment targets. They will work closely with senior staff and the rest of the Marketing team to deliver highly effective experiences to all stakeholders and potential stakeholders.
The Digital Marketing Manager will be responsible for the continuing development of ArtsEd’s online profile amongst all of our target audiences, including high-level industry connections, potential supporters and the local community, alongside potential students, pupils and parents.
In addition, the Digital Marketing Manager will be responsible for ensuring that ArtsEd’s messaging is consistent, innovative and compelling across all platforms.
Digital Marketing
- Plan and execute digital marketing, including SEO/SEM, email, social media and display advertising campaigns in collaboration with the wider marketing team.
- Use digital marketing expertise to create effective user funnels to optimise conversion rates, tracking user behaviour in order to refine processes.
- Collaborate closely with staff across the organisation to identify storytelling opportunities to ensure a full understanding of ArtsEd’s broad range of target audiences.
- Set up digital advertising campaigns through Meta, Google Ads and other platforms
- Utilise excellent graphic design skills to collaborate with the team on the design and delivery of different digital campaigns for all stakeholder groups. This will include mass e-mails, social media posts and digital collateral as required.
- Instrument conversion points and optimize user funnels.
- Monitor social media communications (both comments on posts and direct messages) and respond in a timely and appropriate manner.
Design & Brand
- Be a guardian of the ArtsEd brand, ensuring correct and effective use of our branding and house style both internally and externally.
- Ensure all digital information is accurate, up to date and relevant.
- Ensure ArtsEd embraces and celebrates diversity and inclusion through all digital marketing touchpoints.
- Develop and manage image library including liaising with relevant staff to select images, co-ordinating in-house photography and film requirements, up-dating plasma screen and fulfilling external requests for images.
- Ensure all touchpoints communicate ArtsEd visual identity. Working with the wider Marketing team to review and implement ArtsEd brand architecture structure on digital platforms
Graphic Design
- Create print and digital advertising material using Canva or similar software.
- Design and create in-house digital signage and support the Marketing Officer where needed.
- Support the print production process, liaising with printers and publications, proof reading and adapting print collateral as required.
Recruitment
- Lead on the implementation and delivery of a robust digital marketing strategy to optimise student and pupil recruitment across the whole organisation. This will include:
- Building on existing digital activity to maximise its reach and impact against all of our target audiences, including digital and associated print advertising.
- Managing an associated programme of recruitment focused events and activities, both virtual and face-to-face, to raise our profile and to maximise our enquires, registrations, applications and acceptances across all of our activities.
- Supporting the relevant teams in the delivery of this programme, which will include existing activity e.g. Day School and Sixth Form Open Days, degree audition days and our outreach programme.
- To programme our email marketing conversion communication using software Mailer Lite/MailChimp
- Overseeing the production of all marketing collateral.
Social Media
- Overseeing the planning and delivery of a social media plan that aligns with and enhances all strands of the marketing and communications strategy
- Create engaging and content drive social media assets.
- Oversee and a schedule the delivery of day-to-day social media content
- Work with the marketing officer to Launch as short form video content strategy for all platforms with aligns with the Marketing and organisations strategy.
- Be the expert in understanding movements regarding social networks ensuring ArtsEd has a presence and brand building content on the right platforms.
- To have responsibility for all digital advertising, including social paid adverts.
Website
- Manage through line managed staff all aspects of the ArtsEd website, ensuring that it remains relevant to all users at all times. This will include:-
- Ensuring factual content is kept up-to-date, imagery and video is regularly refreshed and that the overall site reflects ArtsEd’s unique offer.
- Identifying opportunities to create and update brand focused content
- SEO
- Analytics
Market Analysis/Planning
- Review and analysis of data to identify competitor tactics, market trends, new opportunities and challenges.
- Ability to understand different audiences and relevant content to ensure successful conversion rates and enhance the student and stakeholders experience.
- Explore new methods for collection of data and how this can be used to improve recruitment processes
- Complete quarterly digital impact reports
- Measure and report performance of all digital marketing campaigns and assess against goals (ROI and KPIs).
- Implement regular surveys of students and staff, collecting quantitative and qualitative material to support marketing and communication campaigns.
- Stay up to date with the latest trends and best practices in online marketing and measurement.
- Shape outcome based on data.
Events
- Work with team on the planning and delivery on a programme of events, including Auditions, Open Evenings and Open Events.
Other
- Carry out any other duties as reasonably requested.
- Commitment to equity, inclusion and diversity
- Line management of direct report
Actively Interviewing
This organisation is scheduling interviews as the applications come in. Don’t miss your opportunity, apply now!
The Talent Set are delighted to be working with The Royal Marsden Cancer Charity to find their brand new Marketing Campaign Manager.
The Royal Marsden offers hybrid working, with a requirement of 2 days per week based at their Chelsea or Sutton site, with occasional working from Chelsea or Sutton site. Salary for this role is between £40-44k per year.
The Marketing Campaign Manager will lead the end-to-end delivery, and measurement of defined marketing campaigns, seeking efficiencies and development opportunities for growth. They will implement insight driven test and learn programmes and work to identify new marketing opportunities and audiences.
We are looking for a passionate and proficient marketer with experience of driving the development and delivery of complex integrated campaigns, someone who is a confident communicator and has strong relationship management skills.
Key Responsibilities:
· Successfully manage the strategy development and delivery of key defined marketing campaigns such as The Banham Marsden March from brief to launch and evaluation, on time and to budget, to achieve growth.
· Project manage these campaigns, ensuring marketing deliverables and milestones are met, and incorporate marketing activity across our channel mix. This includes defining and agreeing the brief with the key stakeholder, defining timings and budgets, and gathering quotes.
· Work cross-functionally with Fundraising colleagues and across the Marketing and Digital team to understand and develop, design and execute marketing campaigns applying a holistic view, which unifies channels and customer engagement touch points.
· Manage the day-to-day relationships with associated external suppliers, such as printers, freelancers, photographers, and creative agencies on allocated projects.
· Manage the Marketing Officer, supporting them to deliver their objectives and ensuring their development.
Person Specification:
· Creating marketing strategies for individual campaigns or products, including the testing of new tactics or ideas.
· Proficiency in executing end to end multi-channel marketing campaigns or projects from brief to delivery.
· Excellent written and oral skills including strong content production and brief writing skills.
· Working across multiple teams, with a range of internal and external stakeholders of all levels.
· Delivering clear, collated and focused feedback to agencies and stakeholders.
· Excellent knowledge of creative design principles – showing good creative appreciation and an ability to recommend direction.
· Establish and report against KPIs which measure success, impact and effectiveness.
· Management of an officer level line level report, or desire to take on this responsibility.
· Strong project and campaign management skills, with the ability to effectively prioritise and be adaptable to manage multiple workstreams in a fast-paced environment.
· Confident communicator, proficient in building relationships and managing stakeholders.
To be considered for this position please apply with your CV as soon as possible, regrettably please note we may not be able to reply to each and every application.
We are committed to diverse and inclusive recruitment practises that ensure equal opportunity for everyone, regardless of race, sexual orientation, mental or physical disability, age or gender. We encourage applications from all backgrounds and will happily make reasonable adjustments to always ensure a fair process.