Marketing performance data officer jobs

Across the UK, nurses and midwives are under extraordinary pressure. Help us tell a different story — one rooted in compassion, culture change, evidence and hope.

FoNS is seeking a future-focused Communications and Marketing Manager to lead our next phase of growth and visibility. This is an opportunity to shape how a nationally and globally respected charity communicates its impact, influences policy and practice, and reaches wider audiences through digital innovation, strategic campaigns, impact and powerful storytelling.

Join BookTrust, the UK’s largest children’s reading charity, and help change children’s lives through reading. For more than 100 years, we’ve been inspiring a love of books and reading, reaching millions of children every year, particularly those from low-income families and vulnerable backgrounds.

We are looking for a Senior Individual Giving Officer to deliver innovative, insight-led fundraising campaigns that grow supporter engagement and maximise income. Working as part of a supportive, ambitious and collaborative team, you’ll gain experience across the full Individual Giving programme while helping bring the joy and benefits of reading to children across the UK.

This is an exciting opportunity for a creative and data-driven fundraiser who enjoys managing campaigns end-to-end and is passionate about delivering an excellent supporter experience. You’ll help shape and deliver multi-channel campaigns, test new ideas and fundraising products, and use insight to drive performance and long-term supporter relationships.

The role can be based in either our London office in Farringdon or our Leeds head office, with a minimum of eight office days per month.

Fundraising at BookTrust

As a charity, fundraising is central to BookTrust’s mission, enabling us to bring our work to life and reach more children through a diverse portfolio of income generation, including mixed models of trading and philanthropy.

You will join a friendly, supportive, and ambitious fundraising team working together to generate sustainable income that supports our mission through the funding of programmes and projects and ensures excellent stewardship of our donors. As part of our new strategy, we aim to grow our income significantly over the next five years. With current annual income of £12.4m and a strong base of long-term committed funding, we are well positioned to expand our work. As we expand our work and reach more children and families, developing new income streams is a key organisational priority. The Individual Giving function within the Fundraising team, where this role sits, has been tasked with growing income to £2 million by 2030. We will do this by improving our supporter experience and engagement, employing a test-and-learn strategy across a range of campaigns and being data-led in everything that we do. 

Job Purpose

The Senior Individual Giving Officer plays a central role delivering the campaigns and plans that will achieve the Individual Giving programme income targets. The post holder, working closely with colleagues across BookTrust, will manage existing and test new Individual Giving campaigns and develop and test new fundraising products in order to generate income from new and existing supporters.

This is an exciting time to join BookTrust as we invest in growing our Individual Giving programme and develop new ways for supporters to help children discover the life-changing benefits of reading.

Key Responsibilities: 

Programmes and projects

• Manage acquisition and retention campaigns including testing new audiences and channels.
• Deliver effective supporter journeys to ensure the highest possible standards of donor experience. 
• End-to-end campaign management across the fundraising mix including legacies, mid value and in memory. 
• Support the testing and development of new community and events fundraising opportunities. 
• Work closely with and support the Individual Giving Lead to ensure all activity is delivered on time and to budget, contributing to annual income targets. 

 
Relationships

• Work collaboratively with colleagues across marketing, digital, comms and across the organisation. Work closely with Supporter Services and CRM colleagues to ensure best experience for our supporters
• Work effectively with external suppliers and agencies, maintaining strong working relationships. 

Budgeting, analysis and reporting

• Monitor and control income and expenditure against targets outlined in annual plans.
• Feed into quarterly forecasting and annual budget setting processes.
• Closely monitor campaign results, provide updates on performance and produce post-campaign analysis reports.
• Make recommendations to improve the performance of future campaigns based on evidence and data.
• Contribute to CRM development and update existing reporting mechanisms.

Other

• Keep up to date with innovation and changes in the sector and external environment.
• Undertake other duties as required that are commensurate with this role.

This role is ideal for someone who combines technical knowledge with a pragmatic, risk-based approach and a passion for safeguarding both sensitive personal data and supporter trust. Your ability to influence and work together with others will help us drive forward our Information Governance programme.

We are looking for someone with experience in an Information Governance, Data Protection, or Compliance role.

Join us and be a part of something truly transformative. Together, we can change the narrative around diabetes and create a more inclusive world.

Amref Health Africa is the largest Africa-based international health development organisation. We work to bring about lasting health change in Africa.  

Our UK office is seeking a highly motivated and detail-oriented Senior Data & Insights Officer to lead on the day-to-day maintenance and utilisation of our data management platform, Microsoft Dynamics 365, with a particular focus on the Customer Relationship Management (CRM) module. This role is pivotal to supporting a culture of data-driven decision-making across Amref UK, ensuring the integrity and strategic use of our data to enable strategic growth in supporter engagement, retention and income generation.

The Senior Data & Insights Officer will be a key point of contact for colleagues across the organisation, playing an instrumental role in supporting how we gather, manage and utilise data at Amref UK. They will be critical in providing expertise and establishing new ways of working across key Amref UK teams, including Supporter Engagement, Programmes & Strategic Partnerships, Finance, Operations and Senior Management.  The postholder will be the organisational expert in Microsoft Dynamics working with senior leaders, Amref HQ ICT, Amref’s global Fundraising Development team (F&D) and third-party vendors to develop, implement and integrate processes and reporting tools that aid analysis and insight.  They will work with HQ ICT to deliver improved functionality and system upgrades while maintaining data integrity and compliance requirements.  Experience in relational database design and familiarity with marketing tools such as Google Analytics would also be an advantage.

To be successful in this role, the post holder will need to be a team player who brings a combination of technical expertise, communication skills and business change experience.

The Marketing Officer/Senior Marketing Officer (Acquisition) at CBM UK is an important role in making our life-changing work possible. Advertised at Officer or Senior Officer level (subject to experience), the role delivers direct and digital marketing communications to grow awareness, and recruit and engage with new long-term CBM supporters, through creative and impactful fundraising communications.

Key responsibilities:

The position holder is responsible for developing and delivering fundraising campaigns that will engage with CBM target individual audiences; supporting the development of the annual public fundraising plan; building supporter journeys and testing new channels and messages.

Working closely with the Head of Marketing and across the Fundraising & Communications team to plan, coordinate and deliver donor acquisition appeals to recruit new individual supporters, using a variety of direct and digital marketing channels.

Regular giving (mostly monthly Direct Debits) are a large part of CBMs donor acquisition activity, and as such, part of this acquisition role is the planning and co-ordination of regular giving conversion, recruitment, retention, and upgrade campaigns.

Donor Acquisition (30%)

1. Working alongside the Head of Marketing and external agencies to plan and deliver a supporter recruitment programme, using channels that may include, but not limited to, inserts, press adverts, and door drops. email, paid social media adverts, Pay Per Click Googe adverts, and lead generation activities.
2. Optimise the performance (traffic and income) of website fundraising pages, including appeal landing pages and donation platforms. Ensuring pages on the CBM website are engaging to existing and new audiences and utilising Search Engine Optimisation tools.
3. Plan and coordinate an off-line and online welcome journey for new supporters to CBM, that will encourage ongoing engagement and long-term support.
4. Develop excellent working relationships with existing and new agencies and suppliers, including marketing agencies, writers, designers, print suppliers and mailing houses. Source new agencies and suppliers as appropriate.

Regular Giving (20%)

1. As part of the regular giving retention plan, deliver inspiring direct and digital marketing communications and updates to monthly supporters about CBMs work and the people their gifts are supporting. This can involve creating briefs, working alongside freelance copywriters and designers, and managing print and fulfilment suppliers.
2. Working alongside our inhouse Supporter Relations team and external telephone fundraising agencies to co-ordinate regular giving conversion, upgrade and retention campaigns over the telephone.
3. Deliver, test and refine a welcome and ongoing donor journey for regular giving supporters, across digital, post and phone channels, to update and thank supporters.

Legacy and In-Memoriam Giving (20%)

1. Work alongside the Head of Marketing and Senior Supporter Relations Officer to develop marketing plans for legacy and in-memoriam giving.
2. Responsible for legacy and in-memoriam giving direct mail and email appeals, and work alongside the Communications Team to ensure the legacy and in-memoriam giving website pages inspire new and existing supporters to support CBM in these ways.

New product testing (20%)

a.  Test and develop new fundraising ideas, channels and messages to engage with and raise funds from new and existing audiences.

b.  Maintain an awareness and anticipation of charity sector trends relating to direct marketing and keep abreast of competitor activities to enable CBM to respond and adapt quickly where appropriate.

Planning and reporting (10%)

1. Analysis and reporting of appeals and projects, providing learnings that will enable informed decision making around future activity.
2. Develop a good knowledge of the CRM system (Salesforce) and ensure appropriate recording and reporting of direct marketing activity.

Other

1. Ensure the consistent implementation of CBMs brand, key messages and style guide in fundraising activities.
2. Awareness of, and compliance across direct marketing, of Fundraising Regulator and Data Protection legal requirements (GDPR and PECR).
3. Work with other teams, including the CBM Global Federation, to maximise collaboration opportunities and integrated working.
4. Help develop a culture of enthusiasm, continual improvement and success which reflects the ambitions of CBM UK.
5. Occasional out of normal office working hours. Occasional travel in the UK and possibility of travel internationally.

For full details, please download the recruitment pack.

We're the UK's specialist blood cancer charity and our vision is clear: we’re here to beat blood cancer. We fund world-class research; provide information and support to patients and their loved ones; and raise awareness of blood cancer. 

Blood Cancer UK is looking for a Direct Marketing Manager to deliver innovative, insight-led direct marketing campaigns that grow supporter engagement and maximize income. This is an exciting opportunity to join a collaborative, high-performing team and help shape digital fundraising products and campaigns that make a real difference to people affected by blood cancer.

Based in London with hybrid working options (2–4 days per month in the office may increase dependent on business needs) this role offers hands-on campaign delivery, opportunities to develop new fundraising products, and the chance to contribute to strategic digital acquisition. If you enjoy using data to drive decisions, experimenting with new approaches, and delivering campaigns that really engage supporters, we’d love to hear from you.

We are committed to actively promoting equality, diversity, and inclusivity. In line with our strategy we welcome approaches from individuals from underrepresented groups, including minority communities, and applicants with a disability, to better reflect the community we serve and help broaden our perspectives.

The Marketing Officer/Senior Marketing Officer (Retention) at CBM UK is an important role in making our life-changing work possible. Advertised at Officer or Senior Officer level (subject to experience), the role delivers direct and digital fundraising appeals to existing individual supporters, high value donors, and churches to drive donations and grow awareness, through creative and impactful fundraising communications.

Key responsibilities:

The position holder is responsible for developing fundraising campaigns for individual supporter audiences; supporting the development of the annual public fundraising plan; building supporter journeys and testing new channels and messages.

Working closely with the Head of Marketing and across the Fundraising & Communications team, the Marketing Officer/Senior Marketing Officer (Retention) is responsible for planning and delivering a significant marketing programme, carrying out fundraising campaigns to existing supporters across multiple channels, including direct mail, email, and telephone.

Cultivation appeals (60%)

a. Deliver regular and inspiring off-line direct marketing campaigns to existing supporters on time and within budget. The role holder will plan, co-ordinate and prepare fundraising appeals. This involves creating briefs, working alongside freelance copywriters and designers, and managing print and fulfilment suppliers.

1. Lead on the delivery of online appeals and updates, including the planning and coordination of mass supporter emails.
2. Optimise the performance (traffic and income) of website fundraising pages, including appeal landing pages and donation platforms. Ensuring pages on the CBM website are engaging to existing and new audiences and utilising Search Engine Optimisation tools.
3. Lead on the planning and implementation of feeding back to existing supporters on our work as part of their donor journey, through leading on CBM UK’s supporter newsletters, e-news and prayer diaries.
4. Prepare internal marketing materials for CBM UK colleagues and provide briefings for supporter facing teams ahead of each campaign.
5. Develop excellent working relationships with existing and new agencies and suppliers, including marketing agencies, writers, designers, print suppliers and mailing houses. Source new agencies and suppliers as appropriate.

High donor fundraising (20%)

1. Lead on CBM’s high donor fundraising programme, through planning and managing regular communications and fundraising asks to this segment of supporters, working towards achieving annual income growth targets.
2. Work alongside the Supporter Relations team to develop and carry out a donor journey for high donors, including personalised communications through phone, email and post.

New product testing (10%)

1. Proactively test and develop new fundraising ideas, channels and messages to engage with and raise funds from new and existing audiences.
2. Maintain awareness and anticipation of charity sector trends relating to direct marketing and keep abreast of competitor activities to enable CBM to respond and adapt quickly where appropriate.

Planning and reporting (10%)

1. Analysis and reporting of appeals and projects, providing learnings that will enable informed decision making around future activities.
2. Develop a good knowledge of the CRM system (Salesforce) and ensure appropriate recording and reporting of direct marketing activity.

Other

1. Ensure the consistent implementation of CBMs brand, key messages and style guide in fundraising activities.
2. Awareness of, and compliance across direct marketing, of Fundraising Regulator and Data Protection legal requirements (GDPR and PECR).
3. Work with other teams, including the CBM Global Federation, to maximise collaboration opportunities and integrated working.
4.  Help develop a culture of enthusiasm, continual improvement and success which reflects the ambitions of CBM UK.
5. Occasional out of normal office working hours. Occasional travel in the UK and possibility of travel internationally.

Please download the recruitment pack for full details.

If you have experience planning, creating and delivering email marketing campaigns and understand the importance of impact and purpose, this is a role where your work will be seen and valued.

As an Email Marketing Officer, you will shape how thousands of people connect with vital information, fundraising appeals and services through timely, accessible and relevant email communications. This is a practical, hands-on role for an Email Marketing Officer who enjoys collaboration, testing ideas and improving results through insight and learning.

You will join the Motor Neurone Disease Association, supporting people with motor neurone disease (MND) through effective digital engagement. As part of the Digital Engagement team, the Email Marketing Officer will help ensure email remains a trusted, engaging and consistent channel across the MND Association.

Key Responsibilities

• Plan and deliver targeted email campaigns with teams across the MND Association
• Manage day-to-day use of the email marketing platform, ensuring accurate and timely delivery
• Write, design and build emails that follow brand, tone of voice and best practice
• Support automated email journeys and stewardship communications
• Work with data colleagues to use audience data responsibly and in line with GDPR
• Analyse performance and produce clear reports with practical recommendations
• Test subject lines, content and send times to improve engagement
• Ensure all emails meet accessibility standards and work well across devices

About You

• Experience planning and delivering email marketing campaigns using an email service provider
• Strong knowledge of email marketing principles including segmentation, A/B testing, deliverability and GDPR
• Clear digital copywriting and editing skills with good attention to detail
• Confidence using data to evaluate performance and improve outcomes
• Understanding of digital accessibility in email content and design
• Ability to manage multiple campaigns and priorities
• Experience using design tools or working closely with designers
• Awareness of current email marketing trends and platform developments

Hybrid working expectations: office attendance one day per week

Further information about MND Association and full job description is available in the attached Candidate Pack.

We are committed to equality, diversity, and inclusivity. We work to remove barriers for everyone affected by MND, employees, volunteers, and stakeholders.

As part of the Disability Confident Scheme, we guarantee interviews for disabled applicants who meet the role's requirements.

What We Offer

• 28 days holiday, increasing to 33 days after 5 years, plus Bank Holidays
• Access to UK Healthcare, including dental, eyecare, health screenings, and therapies
• 24/7 GP access via phone and video
• Life assurance and confidential counselling helplines
• Salary sacrifice schemes (Cycle to Work, Buy/Sell Annual Leave)
• Access to Benefit Hub for discounts on everyday shopping
• Enhanced pension scheme
• Opportunities for training and personal development
• Hybrid working

About Us

Motor Neurone Disease moves fast. It takes away time, it takes away independence and it has no cure. Every day we support people affected by MND. We fund ground-breaking research. We campaign for better care. We’re here for everyone who needs us. Because with MND, every day matters.

We are looking for a Digital Marketing Specialist to join the British Psychological Society’s friendly and professional Marketing team. In this role, you’ll support the delivery of impactful digital marketing activity that enhances the Society’s visibility, appeal and growth. It’s a great opportunity to help shape how a membership charity connects with its audiences across digital channels, as we continue to strengthen our digital capabilities.

About the Role

As Digital Marketing Specialist, you’ll play an equally important role across two core areas: paid digital advertising and email marketing, working closely with colleagues across channels. This is a hands-on role for a confident digital marketer who combines data, creativity and channel expertise to grow awareness, engagement and conversion across our products, including membership, professional registers and CPD.

You’ll own our Google Ads activity (including Ad Grants), run paid social campaigns, and manage our external agency across Meta, LinkedIn and TikTok – leading the work, reviewing performance and ensuring activity delivers against strategy.

You’ll also plan and deliver targeted email campaigns and automated journeys, writing compelling copy that drives member acquisition, retention and engagement.

Insight is central to the role: you’ll set up tracking, build reports, turn performance into clear recommendations and continually optimise activity. You’ll bring strong PPC expertise and SEO awareness (essential), solid email and copywriting skills, and an interest in using new tools - including AI - to work smarter and deliver impact.

What we’re looking for

We’re looking for an experienced digital marketer with proven hands‑on experience in paid media / PPC and email marketing.

You’ll be confident managing campaigns across Google Ads (including Ad Grants) and paid social platforms such as Meta, LinkedIn and TikTok, with a sharp eye on budget optimisation and return on advertising spend. You collaborate well with creative teams and external agencies, stay ahead of platform changes, and can translate performance data into actionable insight for a range of audiences.

You’ll bring strong working knowledge of Google Analytics, campaign tagging, conversion tracking and audience segmentation, alongside experience delivering email marketing campaigns and automated journeys. You’ll have a good understanding of SEO, landing page optimisation and GDPR best practices, and the ability to write clear, engaging copy across platforms.

Highly organised and collaborative, you’ll be comfortable owning multiple workstreams and combining analytical thinking with creativity. Formal marketing qualifications (particularly Google Ads certifications), CRM experience, familiarity with AI tools, and an interest or background in psychology would be an advantage.

Why Join Us?

We have a friendly, supportive and values led working culture with an excellent benefits package that includes:

• Agile & flexible working
• Generous leave entitlement
• Occupational pension scheme
• Cycle to work scheme / free eye care vouchers / Winter flu vaccinations
• Tailored learning & development
• Employee Assistance Programme 
• Life Assurance 
• Discounts scheme with national organisations

 How to apply

The closing date for applications is 11:59pm on Sunday 17th May 2026. To apply, please submit your CV and a covering letter detailing how you meet the criteria in the job profile. Please note that applications without a cover letter will not be considered.

The British Psychological Society is committed to a culture of equality, diversity and inclusion. We welcome applications from all sections of the community, irrespective of your background or circumstances. We are only able to accept applications that can demonstrate a right to work in the UK as we are unable to sponsor people requiring a work visa.

Due to the large number of applications we receive, it is not possible to update you on the progress of the application until after the closing date. If you have not heard from us within three weeks of the closing date, please assume that your application has not been successful on this occasion.

We're the UK's specialist blood cancer charity and our vision is clear: we’re here to beat blood cancer. We fund world-class research; provide information and support to patients and their loved ones; and raise awareness of blood cancer.

Are you a strategic marketing leader with a passion for making a difference? Blood Cancer UK is looking for a Senior Direct Marketing Manager to manage a high-performing team, deliver insight-led, multi-channel campaigns, and make a real difference to the lives of people affected by blood cancer. This is an exciting opportunity to be responsible for impactful direct marketing campaigns that grow individual giving and engage supporters. 

Based in London with hybrid working options (2–4 days per month in the office, may increase dependent on business needs), this role offers the opportunity to lead a talented team, innovate with digital channels, and champion campaigns that engage and inspire supporters. If you thrive on turning data into action and delivering outstanding results, we want to hear from you.

We are committed to actively promoting equality, diversity, and inclusivity. In line with our strategy we welcome approaches from individuals from underrepresented groups, including minority communities, and applicants with a disability, to better reflect the community we serve and help broaden our perspectives. 

Senior Marketing and Communications Officer

Redditch – Hybrid

Full-Time (Permanent)

£35,000 – £37,500 per annum (dependent on experience)

Location: Hybrid (minimum one day per week in our office in Redditch, Worcestershire); Some additional travel across UK required occasionally.

Employment Type: Full-Time (35 hours per week); Job shares, and compressed hours will be considered; Occasional evening and weekend work required (approx. four times per year).

About the Employer

Cavell is the charity that transforms the lives of nursing and midwifery professionals facing crisis and tough times. The need for Cavell has never been greater, and the charity is at its most critical point in its 108-year history as the demand for support is at an all-time high. Our new 3-year strategy will see the charity evolve beyond grant making and emotional support to a bold yet apolitical advocate which amplifies the voices and lived experiences of nursing and midwifery professionals.

The Role

Cavell is looking for a creative, proactive and data-driven individual to join us as a Senior Marketing and Communications Officer (known internally as Senior Marketing, Comms and Digital Content Officer). This role will lead the creation of engaging digital content, including high-quality video, while supporting the delivery of effective digital marketing campaigns that raise awareness of our work and strengthen engagement with nursing and midwifery professionals, supporters and partners.

Working closely with the Marketing and Communications Manager and wider team, the successful candidate will help deliver integrated digital campaigns, optimise email marketing journeys and use analytics to continually improve performance across our digital channels. The role combines hands-on content production with a performance-focused approach to digital marketing, ensuring activity is insight-led and delivers measurable impact.

The Ideal Candidate

We’re looking for someone who:

• Has strong videography and video editing skills and experience creating digital-first content.
• Has experience delivering digital marketing campaigns and improving performance through data and insight.
• Is confident analysing digital analytics and translating data into practical recommendations.
• Has experience managing and optimising email marketing journeys and audience segmentation.
• Has strong copywriting and storytelling skills for digital platforms.
• Has excellent communication and collaboration skills.
• Is highly organised with the ability to manage multiple projects and deadlines.
• Has experience of optimising a CRM database to effectively capture and manage data.
• Has strong attention to detail and maintains high editorial and brand standards.
• Has an understanding or empathy for the pressures facing nursing and midwifery professionals.

Our ideal candidate will also:

• Have experience capturing content at events and working with ambassadors or beneficiaries (desirable).
• Have experience working within the charity or healthcare sector (desirable).

Benefits:

• A flexible, supportive working culture.
• 30 days of annual leave (including bank holidays).
• Up to an 8% employer pension contribution.
• Access to an employer assistance program.
• Enhanced sick pay (after probation).
• Enhanced family leave policies.

Application Process:

• Please click on the 'Apply' button to download the full job pack and upload your CV and a Cover Letter by 10:30am on Thursday, 14th May.
• Screening interviews will take place during w/c 18th May, and final stage interviews will take place on 27th and 28th May.

As one of the UK's best employers, we’re looking for a talented Marketing Communications Manager to join our team on a 12-month maternity cover contract. This is a fantastic opportunity to play a key role in shaping and protecting our reputation, leading impactful campaigns, and making a real difference through meaningful communications.

Location: Hybrid working – a mix of home working, office-based work in Cheadle, Stockport, and occasional travel across Greater Manchester and England.
Hours: 37.5 hours per week (occasional evenings and weekends required)
Salary: £43,150 per annum 

About the role:

As Marketing Communications Manager, you’ll be at the heart of our communications activity—crafting compelling content through excellent copywriting and driving engagement with key audiences including supporters, staff, volunteers, and media.

You’ll work closely with the Head of Communications, deputising when needed, and leading a small team to deliver high-quality, creative and effective communications across multiple channels.

What you’ll be doing:

• Leading and delivering integrated marketing and communications campaigns.
• Managing and developing members of the communications team.
• Leading PR and media activity, including press releases and interviews.
• Supporting crisis communications and participating in a 24/7 media rota.
• Working with fundraising teams to deliver impactful campaigns.
• Managing external events from planning through to delivery.
• Ensuring all communications are clear, consistent, accessible and on brand.
• Monitoring performance and continuously improving communications activity.

What we’re looking for:

You’ll be an experienced communications professional who combines creativity with strategic thinking, and you will bring:

• Educated to Level 3 or 4 (or equivalent relevant experience in PR and communications).
• Proven experience of managing communications or marketing teams.
• Strong background in PR, media relations, digital and internal communications.
• Experience managing budgets and setting KPIs.
• Excellent copywriting experience and attention to detail.
• Excellent written communication skills, with the ability to adapt tone for different audiences.
• Strong IT, digital and administrative skills.
• Experience delivering successful campaigns and measuring impact.
• Confidence in building relationships and influencing stakeholders.
• Good understanding of GDPR and data management.
• A proactive, flexible and solutions-focused approach.

Experience in the charity sector is a bonus—but not essential.

Why join us?

• Annual Leave 27 day holiday plus 8 days bank holidays rising to 30 after 5 years, 33 days after 10 years.
• Generous pension scheme and death in service benefit , up to 7% company pension contributions initially rising with length of service and up to 6 x basic salary death in service benefit.
• Occupational sick pay and family friendly policies including enhanced maternity, paternity and adoptive leave.
• Reward and Discount platform offering discounts at high street shops, travel, insurances etc.
• Eligibility to apply for Blue Light card.
• Proud to be a real living wage employer.
• Refer a friend scheme, be rewarded for recommending a friend to work with us.
• Comprehensive training and development opportunities, including apprenticeship qualifications.
• Long service awards including cash gifts and extra holiday.
• Promotion of Wellbeing across the organisation including Mental Health First Aiders offering wellbeing support from trained colleague and free weekly yoga session  in person or online.
• Access to our Employee Assistance Programme for you and adults at your home.
• Inclusive networks: Disability & Neurodiversity, Race Equality, Proud Together (LGBTQ+), Together for Men, Women Together.

Due to the locations and scheduling of events, the ability to travel independently between sites is preferred.

Together we make a difference, develop and learn, and support each other. Every day with us is different, but our mission remains the same: To champion the rights, needs and ambitions of the people we support - they are at the heart of everything we do. We stand by them and we work together for change.

Interviews are scheduled to take place week commencing 1 June 2026.

We welcome applications from individuals who have the right to work in the UK. Currently, we are not providing sponsorship for overseas staff. 

Applications are very welcome from all regardless of age, disability, marriage or civil partnership, pregnancy or maternity, religion or belief, race, sex, sexual orientation, trans status or socio-economic background. We are committed to making reasonable adjustments for disabled people. We positively encourage applications from those with lived experience. 

If there is any part of your lived experience you want to keep confidential in some way please talk to the Recruitment or HR shared service teams and we will do what we can do to support you.

The Together Trust is committed to safeguarding and promoting the welfare of the people we support and expects all our staff and volunteers to share this commitment. 

Safeguarding checks will be undertaken for the successful candidate in line with our safer recruitment policy, including a DBS check (at no cost to yourself).

Senior Marketing Officer – Retention & Engagement

Contract type: Permanent | Full Time

Location: London, UK

UK hybrid working – a minimum of 40 % of working time is spent face-to-face (London office, external meetings or travel). 60/40 hybrid working at WaterAid means roughly three days wherever you work best and two days together in person.

Salary: £41,325 per year with excellent benefits

We offer competitive, market-aligned starting salaries. While most roles are offered at the advertised starting salary, we may adjust this in exceptional cases depending on a candidate’s experience, skills, and potential.

Change starts with water. Change starts with you.

Every day, millions of people live without clean water, decent toilets and good hygiene. WaterAid exists to change that – for everyone, everywhere. Join us, and your energy will help unlock people’s potential and create a fairer future.

About WaterAid

We’re a global federation driven by one vision: a world where everyone, everywhere has clean water, sanitation and hygiene by 2030. Powered by our values of Respect, Accountability, Courage, Collaboration, Integrity and Innovation, we work alongside communities, partners and supporters to make change happen.

About the team

Our Supporter Marketing team is a dynamic group of creative and data-driven marketers responsible for a broad spectrum of activity—from brand and digital marketing to retention and engagement stewardship. The Retention & Engagement side focuses on cultivating long-term relationships with over 700,000 existing supporters, managing a substantial £34 million income stream.

About the role

As our Senior Marketing Officer, you will play a vital role working across our full portfolio of activity to build brand love and loyalty. You will provide expert project management to ensure high-quality delivery, moving flexibly between stewardship initiatives and income-driving campaigns.

In this role, you will:

• End-to-End Campaign Delivery: Directly oversee the management and delivery of key appeals and stewardship communications, including Direct Mail, email marketing, and telemarketing.
• Operational Excellence: Work closely with Supporter Operations and Performance teams to ensure accurate campaign coding, data processes, and effective fulfilment.
• Performance Monitoring & Evaluation: Set up effective results monitoring to ensure data is utilised to maximise income and engagement.
• Innovation & Support: Adopt an innovative 'test to learn' methodology and provide proactive project support across both stewardship and income portfolios to meet evolving team priorities.
• Champion WaterAid’s commitment to equity, inclusion, and safeguarding

To be successful, you will need:

• Direct Marketing Expertise: A successful track record in planning and executing multi-channel supporter campaigns (specifically Direct Mail, Email, and Telemarketing).
• Project & Agency Management: Strong organisational skills with experience in managing complex projects and coordinating creative and print/fulfilment partners.
• Data-Driven Mindset: Experience in monitoring and evaluating campaign performance against KPIs to provide actionable recommendations.
• Collaborative & Flexible Approach: Exceptional ability to collaborate and move flexibly between different portfolios and team structures.
• Supporter-First Mindset: A good understanding of marketing principles and the importance of planning supporter journeys to foster loyalty.

Closing date: Applications close at 12:00 PM UK time on Friday, 15th May. Interviews may be scheduled on a rolling basis, and the role may close earlier if a suitable candidate is found.

How to apply: Click Apply to complete the pre-screening questions and upload your CV and cover letter

Can I use Artificial Intelligence (AI) technology in my application? At WaterAid, we strongly advise against using AI technology at any stage of the recruitment process. Our goal is to ensure a fair and transparent process that provides every applicant with an equal opportunity to succeed. We value hearing about your unique experiences and perspectives in your application, and, if shortlisted, during the interview as well.

Pre‑employment screening: To apply for this role, you must be able to demonstrate your eligibility to work in the respective country. All pre-employment checks will be carried out according to local law and WaterAid’s Safer Recruitment policy. All UK based roles require a basic Disclosure and Barring Service (DBS) check.

Benefits

• 36 days’ holiday (including 8 Bank Holidays)
• Option to buy an extra 5 days’ annual leave
• Employer pension contribution up to 10 %
• Flexible and hybrid working arrangements
• Season ticket loan
• Free annual eye tests
• ‘Give as you Earn’ charitable giving scheme
• Enhanced parental leave (maternity, adoption/surrogacy, shared parental and paternity)
• Sabbaticals
• One paid volunteer day each year

As part of our annual leave policy, all employees receive three additional days of annual leave on top of their standard allocation of 25 days. These days are designated to cover the period when our UK office closes between Christmas and New Year, allowing all UK WaterAiders to take a well-deserved break.

These days are automatically scheduled and cannot be changed or moved. Annual leave is accrued based on your start date. If sufficient leave has not been accrued by the time of the closure, the 3 days will be taken as unpaid leave or pro-rated, depending on your circumstances.

Our Global Commitment

Our People Promise

We will work with passion and focus to make sure everyone everywhere has clean water, decent toilets and good hygiene. WaterAid is a place of purpose – where people have a real commitment and shared responsibility for the impact we have. We are a global community with diverse backgrounds and perspectives, motivated by inspiring, stimulating work. We are determined to be a place where people feel safe and able to contribute their voice and truly live our values.

Equal Opportunities

We welcome applications from people of all backgrounds, beliefs, customs, traditions, ways of life and status. This includes, but is not limited to, race, ethnicity, caste, colour, gender, language, religion, political or other opinion, national or social origin, property, birth, disability status, neurodiversity, age, marital and family status, sexual orientation and gender identity, health status, place of residence, economic and social situation.

Safeguarding

We are committed to protecting everyone we come into contact with. We have a zero- tolerance approach to abuse of power, privilege or trust across our global work, and to any form of inappropriate behaviour, discrimination, abuse, bullying, harassment, or exploitation. Safeguarding the people and communities we work with, our staff, volunteers and anyone working on our behalf is our top priority, and we take our responsibilities extremely seriously. All offers of employment are subject to satisfactory references and appropriate screening checks (which can include counterterrorism, safeguarding and criminal records checks).

Together, we’ll change the world through water.

Join us and be part of the change!

About the Mercury

The Mercury creates and shares stories that are exhilarating, revelatory and relevant. Through the reinvention of classic texts and the creation of bold, new writing, we believe that the transformative power of theatre can enrich the lives of our community.

The Mercury is a significant regional developer of new talent, working with a range of partners across the arts, education and creative industries to deliver a studio programme and a learning, participation and professional development programme aimed at nurturing the next generation of theatre makers.

Everything we do is driven by our values of quality, innovation, diversity, and connection.

About your new role

Are you passionate about data and how it can inform decision-making? We’re looking for an Audience and Insights Manager, who loves connecting people with a range of shows and activities that will enrich their lives.

This new role will be instrumental in ensuring our audiences are placed at the centre of our planning, by using their information effectively to share with them the Mercury’s vision, communicate our work, and promote our organisational values. 

You will help develop a 3-year audience development strategy; create, manage and deliver audience engagement campaigns; analyse data and recommend segmentation and audience profiles; help the team interpreting post-show data to inform future campaigns; help in the creation of a community ambassadors scheme, and much more.

If you are creative in your approach to build, engage and retain audiences, we want to hear from you!

To find out more, download the candidate pack.

Applications close at 10:00am on Tuesday 19 May 2026. Interviews will take place on Tuesday 2 June 2026.