Senior digital marketing manager jobs in Westminster, greater london

A fantastic opportunity has arisen for a full‑time Senior Events Officer to join the Fundraising team at SSAFA, the Armed Forces charity. This role plays a key part in delivering SSAFA’s ambitious events programme, leading on our portfolio of Running Challenge Events while supporting the wider Events team to drive income and raise the charity’s profile.

You will identify and develop high‑value running opportunities, manage flagship events such as the London Marathon, Great North Run and Race to the Stones, and ensure every participant enjoys an exceptional and motivating supporter journey. Working closely with colleagues across fundraising, marketing and special events, you will help deliver a diverse calendar of public‑facing and high‑profile activities.

From budget management and risk assessment to post‑event evaluation and sector research, you will bring creativity, organisation and strong relationship‑building skills to ensure our events run smoothly, meet targets and champion SSAFA within the military and veteran community.

This is a dynamic and varied role, ideal for someone who thrives in a fast‑paced environment and is ready to play an ambassadorial part in growing our impact.

 About the team

The SSAFA Events team is a small team with a high output both financially and in terms of number of events produced. We work closely together and thrive to deliver high quality, successful events.

About you

To carry out this role successfully you will have an understanding of the charity sector and ideally a background of working in charity events. You will be driven, conscientious and have high attention to detail. In addition, you will demonstrate the ability to develop positive relationships with our supporters in order to manage and grow existing events and relationships. As this role supports major events throughout the year, you should also be able to work evenings and weekends when required, and travel across the UK and abroad to support event delivery.

About SSAFA

SSAFA, the Armed Forces charity is a trusted source of support for the Armed Forces community in their time of need. In 2024 our trained teams of volunteers and employees helped more than 54,000 people, including veterans, serving personnel (regulars and reserves) and their families.

SSAFA understands that behind every uniform is a person. And we are here for that person and their family, any time they need us and in any way they need us.

Diversity and Inclusion at SSAFA

SSAFA exists to support a diverse range of beneficiaries within the armed forces community, and we believe diversity within our teams is key to ensuring we can deliver our services effectively. We thrive on differences and believe it is critical to our success as a worldwide charity. SSAFA is proud to be an equal opportunity workplace that seeks to recruit, develop and retain the most talented people from a variety of backgrounds, perspectives, and skills. We therefore encourage applications from all genders, races, religions, ages and sexual orientations, as well as parents, veterans, people living with disabilities, and any other groups that could bring diverse perspectives to our business.

SSAFA is committed to using the Disclosure & Barring Service to ensure we, as an employer, safeguard those we serve.

No agencies please. Any unsolicited submissions from agencies will be accepted as a direct application from the candidate and no fees will be payable.

Closing date: Midnight on 10 February 2026. SSAFA reserves the right to close the vacancy early if we receive a high volume of suitable applications.

Interviews: TBC

Job Title: Marketing Manage

About BookTrust

BookTrust is the UK’s largest children’s reading charity. Each year we reach over 1.3 million children and families across England, Wales and Northern Ireland, delivering evidence-informed programmes that make a measurable difference to children’s reading behaviours.  

Our work is rooted in the belief that every child deserves the chance to enjoy reading and all the lifelong benefits it brings. Children who read regularly are happier and healthier, they form stronger bonds, they are more creative and enjoy more success in life.

BookTrust’s most recent strategy, "Reading for a brighter future", sets out our mission - to get children from low-income households and vulnerable family backgrounds reading regularly and by choice. What we do has never mattered more; or been more needed.  

We deliver our mission through evidence-based interventions, with a strong focus on children in the early years and their families. Our carefully selected books and well-researched programmes are delivered by a network of over 30,000 local partners, bringing the magic of reading to children in every community in England, Wales and Northern Ireland. We work with every local authority across England and Wales, as well as health visitors, schools, libraries, social workers and early years workers. We also have an excellent and increasingly diverse community of children’s authors and illustrators and committed and expert support from publishers.  

Everyone at BookTrust is committed to our mission, and are passionate about the real difference that shared reading from the earliest days can make. We are a genuinely family/life-friendly organisation, offering a caring workplace with supportive and expert colleagues.

Job summary

We’re looking for a Marketing Manager to join our team to create, deliver and analyse integrated marketing plans that utilise the full marketing mix to extend the reach and maximize the sales of BookTrust’s traded reading programmes to schools.

In this role, you’ll be responsible for using data and insight to develop and deliver marketing activity to support a wide range of BookTrust campaigns, events and initiatives to meet our ambitious targets. You’ll establish an ongoing evaluation process and utilise sector and customer insight to continually improve our marketing. 

Experience of working across multiple campaigns in an agile way and prioritising your workload effectively is essential. 

The ideal candidate will have a breadth of marketing skills and experience and a proactive and collaborative approach to working with colleagues across the charity to deliver marketing campaigns and activity to a consistently high standard. 

The successful candidate must have at least three years of marketing experience, have previously worked in a B2B, traded and/or commercial marketing role at a similar level including people management experience.

Full details about the role and candidate requirements can be found in the attached Job Description. 

Application deadline: 23:59 on Friday 20 February 2026.

We may choose to close applications early if we have received sufficient numbers of quality applications, so please don’t wait until the closing date to apply.

How to apply: Please apply via our vacancies website along with your CV and covering letter explaining why you think you are the right candidate for this role and highlighting any experience that may support your application. Your covering letter should not be longer than 700 words.

Shortlisting and interview schedule: 

• Shortlisting will take place w/c 24 February.

• First interviews will take place on Wednesday 4 March and Monday 9 March.

Please note: As part of the selection process, shortlisted candidates may be invited to attend a second interview to further assess suitability for the role.

We're the UK's specialist blood cancer charity and our vision is clear: we’re here to beat blood cancer. We fund world-class research; provide information and support to patients and their loved ones; and raise awareness of blood cancer.

Are you a strategic marketing leader with a passion for making a difference? Blood Cancer UK is looking for a Senior Direct Marketing Manager to manage a high-performing team, deliver insight-led, multi-channel campaigns, and make a real difference to the lives of people affected by blood cancer. This is an exciting opportunity to be responsible for impactful direct marketing campaigns that grow individual giving and engage supporters. 

Based in London with hybrid working options (2–4 days per month in the office, may increase dependent on business needs), this role offers the opportunity to lead a talented team, innovate with digital channels, and champion campaigns that engage and inspire supporters. If you thrive on turning data into action and delivering outstanding results, we want to hear from you.

We are committed to actively promoting equality, diversity, and inclusivity. In line with our strategy we welcome approaches from individuals from underrepresented groups, including minority communities, and applicants with a disability, to better reflect the community we serve and help broaden our perspectives. 

Are you a proficient copy-writer who is passionate about the natural world and communicating stories and impact to funders?

Synchronicity Earth is looking for a Senior Philanthropy Marketing Officer to create, curate, and design compelling materials to showcase Synchronicity Earth’s programmes and partners around the world and promote our distinct philanthropic approach. You will help us to engage new and current audiences including prospect donors, and philanthropy and conservation specialists across the UK and Europe, the US and Asia.

While the role is embedded in the Philanthropy team, you will work closely with Communications colleagues to ensure consistency across written materials (funding reports, slide decks, information sheets) and digital content (newsletters, targeted content for social media).

You will enjoy working collaboratively with colleagues across the organisation (including our Engagement, and Programmes teams) to deliver high-quality materials that engage donors and supporters and contribute to our mission to protect and restore biodiversity where it is most at risk.

PLEASE NOTE THAT IF YOU USE AI IN YOUR APPLICATION, YOU ARE MUCH LESS LIKELY TO BE SHORTLISTED. WE WANT TO SEE YOUR UNIQUE, BRILLIANT SELF. We do not use AI in any part of our recruitment and selection process.

Closing date: 16th February 2026 10am

First stage interviews (Zoom):  23rd – 27th February 2026

Second stage interviews (at our office in-person): 2nd – 4th March 2026

Synchronicity Earth’s mission it to bring conservation to life through our work, championing effective approaches and increasing funding for Earth’s overlooked species and ecosystems and the communities working to protect them.

By joining, you’re not just taking part; you're contributing to our vision of a world in which biological and cultural diversity are valued, celebrated, and flourishing.

We welcome applications from people of all backgrounds for this role, particularly non-graduates, and are happy to discuss flexible working arrangements. We also welcome candidates who may have taken a career break. Your unique experiences and fresh perspective will only enhance our team's diversity and strengthen our ability to tackle the complex challenges facing our planet.

Candidates from Black, Asian, and Minority-Ethnic (BAME) backgrounds and people with disabilities who meet the criteria (in the section of the job description headed ‘What you will bring to the team’) and opt-in to our Guaranteed Interview Scheme will enter the first recruitment stage, see more information below.

Application and Recruitment Process

Inclusion is a priority throughout our workplace culture and is embedded in our recruitment process. To support this, the first stage of recruitment will be anonymised by Charity Job to mitigate against unconscious bias. Please let us know at any stage during the recruitment process if you have any accessibility requirements and we will do what we can to accommodate these for you. Please also let us know which pronouns you would like to be referred by, if you wish.

How to apply:

· Complete the application questions, upload your CV, and submit your application through Charity Job.

· Fill in our candidate survey. Whilst this survey is optional it is the way to opt in to the Guaranteed Interview Scheme (information below) if you would like.

Guaranteed Interview Scheme

We recognise that people from Black, Asian, and Minority-Ethnic (BAME) backgrounds and people with disabilities are under-represented in our sector, and that there are often additional barriers present for people from these groups when applying for roles in the charity sector and beyond.

As part of our commitment to attract and retain talented individuals from under-represented groups to the conservation and environment sector, if you belong to these groups, you can opt in to the Guaranteed Interview Scheme (GIS) in our candidate survey. See the attachment which outlines how to do this and includes the link to the survey. If you meet the essential criteria for a role, you'll be guaranteed a first-stage assessment. The results of this assessment will be used to select candidates for the first-stage interview.

enior Project Manager – Marketing & Digital (6 month FTC)

£55,000 - £61,000 plus benefits 

Reports to: Director(s) of Marketing & Digital (Job Share) 

Directorate: ​Marketing, Fundraising & Engagement​ 

Contract: 6 month fixed-term contract​  or Secondment Opportunity

Hours: ​Full time 35 hours per week​

Location: ​Stratford, London​ ​Office-based with high flexibility (1-2 days per week in the office)​ 

Closing date: 18 Febraury 2026 23:55

This vacancy may close earlier if a high volume of applications is received or once a suitable candidate is found, therefore we strongly recommend that you apply early to avoid disappointment. Please let us know if there is anything about the recruitment process that you would like to discuss, in particular if there are any changes or adjustments that would make it easier for you to apply.  

Visa sponsorship: You must be eligible to work in the UK to apply for this vacancy. Cancer Research UK is not able to offer visa sponsorship. 

At Cancer Research UK, we exist to beat cancer. 

Cancer Research UK, ranked 12th Best Employer in the UK by the Financial Times, is seeking an exceptional leader to join our Marketing & Digital team as a Senior Project Manager for a 6-month maternity cover. Are you ready to make a difference? 

You will be working with key stakeholders in the Marketing & Digital function to project manage and support in the implementation of changes as a result of our broader transformation across the department. This role is focused on ensuring technology and structural change is implemented in a sustainable and impactful way with our teams so will sit within the Senior Leadership team. You will provide specific project management support to high profile areas of change, and support the Marketing & Digital function, but will be work across wider functions across MFE, PIC and Technology.  

What will I be doing? 

• To project manage an end-to-end approach to business design and delivery of new processes, covering people, technology and data 

• Coordinate business design activity, often working with external parties to incorporate specialist expertise.  

• Identify stakeholders and ensure effective engagement and collaboration throughout the duration of the project 

• Develop clear plans, including clear deliverables, milestones, dependencies, owners, risks, issues, and mitigations while coordinating with relevant stakeholders    

• Manage escalations appropriately to ensure decisions are made by the appropriate representatives based on evidence, considering risks, costs, benefits, and options.   

• Identify and plan resource needs, governance, and structure to support delivery, adapting as the project moves from design to delivery 

• Establish regular and suitable reporting of progress against measurable ambitions, in agreement with leadership and in line with departmental reporting processes.   

What are we looking for? 

• Deep marketing and proposition business process knowledge and experience.   

• Good stakeholder management skills, and the ability to navigate and influence at all levels, across complex matrix-management structures.  

• Experience facilitating project or portfolio boards and steering groups at a senior management level.  

• Proactive and active member of SLT  

• Experience of business change management and transformation with the ability to shape a ‘good practice approach’ to change   

• Experience facilitating project or portfolio boards and steering groups at a senior management level.   

• Qualification in project management such as APM, Prince 2, Agile and / or experience in project management including experience of working with Agile mindset preferred 

Flexible working options will be considered.  

Our organisation values are designed to guide all that we do. 

Bold: Act with ambition, courage and determination   

Credible: Act with rigour and professionalism    

Human: Act to have a positive impact on people   

Together: Act inclusively and collaboratively 

We’re looking for people who can believe in and embody these organisation values and can use them to drive forward progress against our mission to beat cancer. 

What will I gain? 

We create a working environment that supports your wellbeing and provide a generous benefits package, a wide range of career and personal development opportunities and high-quality tools. Our policies and processes enable you to improve your work-life balance, take positive steps in your career and achieve your personal wellbeing goals. 

You can explore our benefits by visiting our careers web page. 

How do I apply? 

We operate an anonymised shortlisting process in our commitment to equality, diversity and inclusion. CVs are required for all applications; but we won’t be able to view them until we invite you for an interview. Instead, we ask you to complete the work history section of the online application form for us to be able to assess you fairly and objectively.

Circa £54,000 per annum

Six Month Fixed Term Contract

Part home/Part office (London) based

UNICEF ensures more of the world’s children are vaccinated, educated and protected than any other organisation. We have done more to influence laws and policies to help protect children than anyone else. We get things done. And we’re not going to stop until the world is a safe place for all our children.

This is a great opportunity to join the UK Committee for UNICEF (UNICEF UK) as Senior Digital Product Manager (Online Platforms).

Are you a digital product manager with a knack for translating technical detail into clear, compelling stories for non-technical audiences? UNICEF UK is looking for an experienced online platforms product manager on a six-month fixed term contract to lead our product portfolio roadmap and backlog. You will work hand in hand with agencies and cross-functional teams to deliver a variety of key change projects that deliver exceptional supporter experiences.

If you thrive on using data, analytics and agile methods to turn insight into action in a technical environment – and want to see your skills make a genuine difference – this is your chance to step into a purpose-driven role and help us to deliver for children. 

Act now and visit the website via the apply button to apply online.

Closing date: 9am, Friday 20 February 2026.

Interview date: Friday 6 March 2026.

In return, we offer:

· excellent pay and benefits (including flexible working, generous annual leave and pension, big brand discounts and wellbeing tools)

· outstanding training and learning opportunities and the support to flourish in your role

· impressive open plan office space and facilities on the Queen Elizabeth Olympic Park

· an open culture and workplace with colleagues who share our values, enjoy their work and are motivated to do their utmost for children.

· the opportunity to work in a leading children’s organisation making a difference to children around the world

Our application process: We use a system called "Applied" that anonymises your responses and focuses on your actual skills that are relevant to this role. This benefits you by giving you a greater chance of expressing your skills in this objective selection process.

We anticipate most colleagues will work one or two days a week in the office on the Queen Elizabeth Olympic Park in Stratford, East London and the rest of the time from home.  We will happily discuss other flexible options to suit your circumstances.

We particularly welcome applications from black, Asian and minority ethnic candidates, LGBTQ+ candidates, disabled candidates, and from men, because we would like to increase the representation of these groups at this level at UNICEF UK. We want to do this because we know greater diversity will lead to even greater results for children.

UNICEF UK promotes equality, diversity and inclusion in our workplace. We make employment decisions by matching business needs with skills and experience of candidates, irrespective of age, disability (including hidden disabilities), gender, gender identity or gender reassignment, marriage and civil partnership, pregnancy and maternity, race, religion or belief, or sexual orientation.

We welcome a conversation about your flexible working requirements, personal growth, and promoting a workplace where you can be yourself and achieve success based only on your merit.

The successful candidate will be required to apply for a criminal records check. A criminal record will not necessarily bar you from working with us. This will depend on the nature of the role and the circumstances of your offences.

We only accept online applications as this saves us money, making more funds available for us to help ensure children’s rights.

If you require support in completing the online form or an application form in an alternative format, please contact the Supporter Care line during office hours.

If you do not hear from us within 14 days of the closing date, please assume your application has been unsuccessful on this occasion. Please note that we only provide feedback to shortlisted candidates.

Registered Charity Nos. 1072612 (England and Wales) SC043677 (Scotland)

We're the UK's specialist blood cancer charity and our vision is clear: we’re here to beat blood cancer. We fund world-class research; provide information and support to patients and their loved ones; and raise awareness of blood cancer. 

Blood Cancer UK is looking for a Direct Marketing Manager to deliver innovative, insight-led direct marketing campaigns that grow supporter engagement and maximize income. This is an exciting opportunity to join a collaborative, high-performing team and help shape digital fundraising products and campaigns that make a real difference to people affected by blood cancer.

Based in London with hybrid working options (2–4 days per month in the office may increase dependent on business needs) this role offers hands-on campaign delivery, opportunities to develop new fundraising products, and the chance to contribute to strategic digital acquisition. If you enjoy using data to drive decisions, experimenting with new approaches, and delivering campaigns that really engage supporters, we’d love to hear from you.

We are committed to actively promoting equality, diversity, and inclusivity. In line with our strategy we welcome approaches from individuals from underrepresented groups, including minority communities, and applicants with a disability, to better reflect the community we serve and help broaden our perspectives.

Age International is dedicated to supporting older people living in the most challenging circumstances. As part of the Age UK Group and the UK member of the HelpAge global network, we champion healthy ageing, tackle ageism, deliver age inclusive humanitarian aid, and advocate for income security later in life.

We're looking for a driven Direct Marketing Manager - Acquisition on a 12-month fixed term contract to lead our donor recruitment programme and inspire the UK public to support our life changing work for the first time.

This is a rare opportunity to shape the full acquisition journey across multiple channels while contributing directly to major emergency responses through Disasters Emergency Committee (DEC) appeals.

This is a hands on role in a small, passionate team, with the space to innovate and directly influence our future supporter programme.

We offer hybrid working, with a minimum of one day a week in our London office (including one Thursday of the month for our Age International 'all-staff' days).

Please note that our core working days are Tuesdays, Wednesdays and Thursdays.

Must haves:

The below competencies will be assessed at the indicated stage of the recruitment process: Application = A, Interview = I, Test = T, Presentation = P

Experience
* Proven successful experience in a direct marketing role. (A, I)
* Delivered and managed effective direct marketing campaigns. (A, I)
* Worked across a variety of offline and online direct marketing channels. (A, I)
* Experience working with a supporter or customer database (A, I)
* Experience of managing internal and external stakeholders to deliver campaigns including copy and artwork sign off. (A, I)
* Experience of following internal processes, recognising potential improvements and implementing them. (I)
* Experience of line management and performance management (A, I)

Skills and knowledge
* Confident in using databases and digital reporting tools such as Google Analytics. (A, I)
* Strong numerical and analytical skills. (A, I)
* Creative process management, from creative briefing through to production. (I, T)
* Excellent project management and prioritisation skills; able to work to tight deadlines and under pressure. (I)
* Excellent written English skills with good attention to detail, including ability to review copy for accuracy and compliance. (A, I, P, T)

Personal attributes
* Excellent communication and interpersonal skills with the ability to work with people at all levels. (I)
* Share the charity's values. (I)
* Flexible team player, willing to get stuck in. (I)
* Willingness to learn new skills and implement them within your role. (I)

Great to Have's:
The below competencies will be assessed at the indicated stage of the recruitment process: Application = A, Interview = I, Test = T, Presentation = P

Experience

* Experience of working in a direct marketing role within a charity. (A, I)
* Experience of working through an innovation process. (A, I)

Skills and Knowledge

* Working knowledge of email and CMS platforms (DotDigital, Episerver). (A, I)
* Used collaborative digital platforms such as MS Teams, Trello. (I)

Personal attributes

* An interest in international development and humanitarian work. (I)

What we offer in return

• Competitive salary, 26 days annual leave + bank holidays + annual leave purchase scheme
• Excellent pension scheme, life assurance, Health cashback plan and EAP
• Car Benefit Scheme, Cycle to Work Scheme and Season Ticket Loan
• Techscheme - buy any tech from Apple or Currys, up to £1000, and spread the cost over 12 months, interest free
• Blue Light Card Scheme
• You Did It Awards - recognition awards from £100-250.

Additional Information

Supporting statements and anonymisation

Candidates are expected to provide a supporting statement that explains how they meet the competencies annotated with an 'A' in the job description, to assess suitability for the position. Age UK acknowledges and accepts that AI may be used to support the application; we do expect candidates to personalise experience, knowledge and skills and failure to do so, may result in your application being rejected.

Please submit a Word version of your CV as it will be anonymised by our recruitment system when you apply for a role. Our system is unable to anonymise supporting statements and heavily formatted CVs. Please could you remove any personal information including your name before you upload to support our inclusive recruitment process. All equalities monitoring information is also anonymised and not shared with the hiring panel. Your name and address will only be known to us if invited for interview.

Equal opportunities & Disability Confident Scheme

Age UK is an Equal Opportunities employer and positively encourages applications from suitably qualified and eligible candidates, regardless of age, sex, race, disability, sexual orientation, gender reassignment, religion or belief, marital/civil partnership status, or pregnancy and maternity. Age UK is a Disability Confident Scheme employer. Due to high numbers of applications received, Age UK reserves the right to limit the overall number of interviews offered, and therefore, it may not always be practicable or appropriate to interview all disabled people that meet the minimum criteria for the job.

Reasonable adjustments

Disabled job seekers can access reasonable adjustments at any stage of the recruitment process. All requests for reasonable adjustments are considered on a case-by-case basis, in collaboration with the disabled job seeker to best meet their needs, by contacting the Recruitment Team. Disability disclosures will be kept confidential and only shared on a need-to-know basis to support the implementation of adjustments. Disclosures will not be used to inform hiring decisions.

Age UK is committed to safeguarding adults at risk, and children, from abuse and neglect. We expect everyone who works with us to share this commitment.

Early application is encouraged as we will review applications throughout the advertising period and reserve the right to close the advert at any time.

Age UK politely requests no contact from recruitment agencies or media sales. We do not accept speculative CVs from recruitment agencies nor accept the fees associated with them.

For a full list of benefits please visit our website.

The ISM website is the organisation’s shop window: showcasing everything ISM offers in a visually engaging, modern way. It supports sales, marketing and external affairs, strengthens our profile, and drives member recruitment and retention through high-quality content, functionality and forward-thinking digital design. This role leads the management, development and optimisation of the ISM website, ensuring it is engaging, accessible, technically robust and aligned with brand, SEO and marketing priorities. It oversees content quality, suppliers, and web projects, while keeping ISM’s digital presence user-centred and ahead of trends.

The role also manages digital marketing and insights, optimising paid and organic campaigns, analysing performance across all digital channels, and delivering clear reporting to support membership recruitment, retention and strategic decision-making.

Additionally, it supports CRM development, brand consistency, and cross-organisational initiatives to strengthen ISM’s profile and understanding of member and prospect behaviour.

A full job descriton can be found on the ISM's website along with details of how to apply.

Cycling in London is booming and we’re campaigning to make it safe everywhere and fun for everyone! 

The new post of Senior Digital Fundraising Officer is an essential role, delivering digital campaigns to engage new supporters and acquire new members and donors, ultimately ensuring LCC’s campaigning continues to be impactful and effective for years to come.

You’ll bring strong experience gained in a similar role for a charity, campaigning organisation or membership body; and you’ll demonstrate past success in generating income through digital advertising and email marketing. A fantastic communicator, you’ll translate LCC’s work into compelling cases for support, building a year-round programme of multi-channel fundraising and member acquisition campaigns.

Acting as the organisation’s ‘digital lead’, you’ll help ensure our digital communications, systems and processes continuously evolve and improve in line with emerging trends and best practice. And you’ll play a key role in strengthening our approach to digital marketing, providing advice and support across the staff team to embed digital thinking in priority projects.

As we launch a new growth strategy and invest in our digital fundraising capacity this is an exciting role and an exciting time to join LCC. You’ll be a linchpin in a small, talented, friendly team; working on a cause where the impact of your work is quickly visible.

With huge scope to develop and implement your own ideas, the role will suit someone with an entrepreneurial mindset and the energy and enthusiasm to experiment, strive for improvement, and deliver growth.

We’re passionate about developing our people and we’ll work with you to make you the best digital fundraiser you can be.

To be successful you will need:

• Minimum of five years’ experience working in a similar digital fundraising or marketing role(s) for other charities, membership organisations, or agencies.
• High level of proficiency working with Facebook Ads Manager, including strong experience using the platform to deliver fundraising and supporter acquisition campaigns.
• Strong experience using email marketing platforms to build supporter journeys and run email fundraising campaigns or appeals.

It would also be beneficial to have:

• Knowledge of Google Ads, Google Tag Manager, Google Analytics.
• Experience articulating compelling cases for support.
• Experience running multi-channel digital advertising / fundraising campaigns.
• Good understanding of paid search/display advertising.
• Experience using CRM systems to run reports, analyse campaign effectiveness, and segment audiences.
• Experience using content management systems such as WordPress and Drupal.
• Experience commissioning creative suppliers such as graphic designers, illustrators, animators, filmmakers. 

Marketing Manager, Supporter Retention

Contract: Permanent | Full Time, 35 hours per week

Location: London UK

UK hybrid working – a minimum of 40% of working time is spent face-to-face (London office, external meetings or travel). 60/40 hybrid working at WaterAid means roughly three days wherever you work best and two days together in person

Salary: £44,168 - £46,493 per year with excellent benefits.

Change starts with water. Change starts with you.

Every day, millions of people live without clean water, decent toilets and good hygiene. WaterAid exists to change that – for everyone, everywhere. Join us, and your energy will help unlock people’s potential and create a fairer future.

About WaterAid

We’re a global federation driven by one vision: a world where everyone, everywhere has clean water, sanitation and hygiene by 2030. Powered by our values of Respect, Accountability, Courage, Collaboration, Integrity and Innovation, we work alongside communities, partners and supporters to make change happen.

About the team

Our Supporter Marketing team is a dynamic group of creative and data-driven marketers, fundraisers and campaigners responsible for the broadest spectrum of marketing activity in the UK—from brand & DRTV TV, digital marketing, retention and engagement stewardship, integrated fundraising campaigns and mass public campaigning. We are pivotal in shaping the dialogue with the UK mass public and over 700,000 supporters - driving the mission to ensure everyone, everywhere has access to clean water, decent toilets, and good hygiene. This role will be a key player in this integrated, high-impact team.

About the role

As our Marketing Manager – Supporter Retention, you will lead the development and delivery of the supporter experience, stewardship, and loyalty activity within the retention and engagement programme. Ensuring a consistently high-quality Supporter Experience. This role is responsible for strengthening the emotional connection to WaterAid’s mission and maximising Brand Loyalty and Love by driving the development and optimisation of all supporter journeys and stewardship communications.

In this role, you will:

• Supporter Experience Ownership: Act as the champion for the quality of the Supporter Experience, leading the coordination and optimisation of all automated, multi-channel supporter journeys (excluding direct appeals).
• Key Channel Delivery: Own the content planning, production, and delivery for core stewardship channels, including the Supporter Magazine, Welcome Journeys, and Feedback Communications.
• Email Programme Management: Own the day-to-day coordination of the email marketing schedule across all stewardship and engagement communications, ensuring effective sequencing and segmentation.
• Programme Cohesion: Work with the Senior Manager and Income Appeals Manager to ensure cohesion and alignment across all retention programmes, safeguarding a seamless supporter experience.
• Financial Contribution: Manage the assigned expenditure budget for the retention programme and contribute actively to annual planning and quarterly reforecasting to maximise retention benefits.
• Champion WaterAid’s commitment to equity, inclusion and safeguarding.

Requirements

• Retention & Stewardship Expertise: Deep expertise in developing, optimising, and coordinating complex, multi-channel supporter loyalty programmes and automated journeys.

• Content & Experience Focus: Proven experience in improving the quality of the Supporter Experience and managing high-quality, long-form content production (e.g., supporter magazine) to foster loyalty.

• Operational & Technical Skills: Strong project management skills, experience in matrix management, and proficiency in working with CRM systems and email marketing platforms.

• Data-Driven Mindset: Experience in using testing, segmentation, and data analysis to drive optimisation and provide clear rationale for strategic decisions.

Although not essential, we’d prefer you to have:

• Product Development: Experience in New Product Development (NPD) for fundraising or loyalty programmes (e.g. legacy or emergency funds).
• Professional Qualification: CIM/IDM Qualification or equivalent professional qualification.
• Non-Profit Experience: Prior experience working in the Non-Profit or International Development

Closing date: Applications close 12:00 PM UK time on 23rd February 2026. Interviews are expected to take place week commencing 2nd March 2026.

How to apply: Click Apply to upload your CV and Cover Letter.

Can I use Artificial Intelligence (AI) technology in my application?

At WaterAid, we strongly advise against using AI technology at any stage of the recruitment process. Our goal is to ensure a fair and transparent process that provides every applicant with an equal opportunity to succeed. We value hearing about your unique experiences and perspectives in your application, and, if shortlisted, during the interview as well.

Benefits

• 36 days’ holiday (including 8 Bank Holidays)
• Option to buy an extra 5 days’ annual leave
• Employer pension contribution up to 10 %
• Flexible and hybrid working arrangements
• Season ticket loan
• Free annual eye tests
• ‘Give as you Earn’ charitable giving scheme
• Enhanced parental leave (maternity, adoption/surrogacy, shared parental and paternity)
• Sabbaticals
• One paid volunteer day each year

Our People Promise

We will work with passion and focus to make sure everyone everywhere has clean water, decent toilets and good hygiene. WaterAid is a place of purpose – where people have a real commitment and shared responsibility for the impact we have. We are a global community with diverse backgrounds and perspectives, motivated by inspiring, stimulating work. We are determined to be a place where people feel safe and able to contribute their voice and truly live our values.

Equal Opportunities

We welcome applications from people of all backgrounds, beliefs, customs, traditions, ways of life and status. This includes, but is not limited to, race, ethnicity, caste, colour, gender, language, religion, political or other opinion, national or social origin, property, birth, disability status, neurodiversity, age, marital and family status, sexual orientation and gender identity, health status, place of residence, economic and social situation.

Safeguarding

We are committed to protecting everyone we come into contact with. We have a zero- tolerance approach to abuse of power, privilege or trust across our global work, and to any form of inappropriate behaviour, discrimination, abuse, bullying, harassment, or exploitation. Safeguarding the people and communities we work with, our staff, volunteers and anyone working on our behalf is our top priority, and we take our responsibilities extremely seriously. All offers of employment are subject to satisfactory references and appropriate screening checks (which can include counterterrorism, safeguarding and criminal records checks).

Together, we’ll change the world through water.

Join us and be part of the change!

Help unlock life-changing employment opportunities for underrepresented young people across London.
Join 20/20 Levels as our Business Development Manager and build the employer partnerships that power social mobility.

At 20/20 Levels, we believe talent is everywhere, but opportunity is not. This role is a unique chance to work at the intersection of business development, recruitment, and social impact, securing paid roles, internships, apprenticeships and career pathways for our alumni.

You’ll engage employers in high-growth sectors, develop long-term partnerships, and position 20/20 Levels as a trusted talent partner for diverse early-career candidates. If you’re commercially driven, relationship-focused, and motivated by creating real change through employment, we’d love to hear from you.

Job Purpose

The Marketing and Campaigns Manager is responsible for the delivery and implementation of the company’s marketing, campaigns and district event activity. You will lead on the planning and delivery of integrated marketing and engagement strategies and brand activations that enhance visibility, support our five-year business plan and strengthen stakeholder relationships. This role will require creativity, organisation, collaboration and a strong ability to deliver results.

Key Duties and Responsibilities

Campaigns, Content Creation and Management

- Schedule and manage the annual marketing calendar in line with company objectives.

- Develop tailored campaigns for audiences to drive member engagement, brand and district awareness.

- Plan, execute and optimize campaigns across digital and print channels.

- Develop campaign toolkits and templates to support member participation.

- Maintain accurate and timely content on the company’s websites and channels to reflect the brand values, activity and evolving reputation.

- Plan and update all social media accounts including but not limited to Meta and LinkedIn with responsibility for growth targets.

- Scope, manage, develop and distribute required marketing materials using digital and print platforms

- Actively collate and report on all aspects of marketing and communications for internal and external purposes and consider innovation/service improvements where appropriate.

- Set and monitor KPIs across campaigns and events for continuous improvement.

- Work with external agencies managing the creative process to deliver on time and in budget.

Brand and communications

 - Assist in the planning and delivery of a new brand identity and brand proposition

- Maintain an accurate and relevant image library and logo library for communications purposes, with the ability to do necessary editing.

- Maintain accurate and up-to-date membership materials for use in member communications.

- Responsible for sourcing, designing and maintaining an up-to-date bank of corporate assets.

- Act as brand guardian for all corporate content and visual identity.

- Prepare and deliver executive communications on behalf of senior leaders as needed.

- Lead on presentations and meetings with member businesses as required.

- Support accurate recordkeeping of the contact database.

 Event Planning and Delivery

- Lead the planning, delivery, promotion and evaluation of campaign focussed events.

- Oversee the annual events calendar across the company, ensuring they are in line with company objectives.

- Manage supplier and venue relationships, ensuring events are delivered on time and within budget.

- Collaborate across departments to ensure events align with wider business objectives and advise on requirements as needed.

- Ensure events meet company quality and branding standards.

- Lead on promotion of events and attendee engagement strategies.

- Monitor spend to ensure events remain within budget and collect post-event feedback for continuous improvement.

Person Specification

- Marketing experience gained through working in direct response, member marketing or similar, likely to require at least 5 years prior relevant experience.

- A flexible approach, professional outlook and positive attitude is essential.

- Ability to thrive in a fast-paced environment, with flexibility to manage changing priorities, with proven ability to adapt.

- Collaborative team member, able to work across teams with peers in other departments to help further projects

- Confident interpersonal and communication skills for face to face and remote interactions.

- Excellent copywriting skills along with an aptitude for proof reading.

- Experience having written copy and created content for social media

- Exceptional personal planning and organisational skills.

- Adept at independent working taking accountability for own workload and timely deliverables of work.

- Strong planning and time management/multi-tasking skills, with the ability to take the initiative and work independently with little supervision yet maintaining regular communication within the team.

- Ability to work to tight deadlines whilst caring to ensure a high standard of work quality.

- Demonstrable success leading multichannel campaigns.

- Proven experience managing and delivering events to high standards.

- Strong project management and organisational skills.

- Confident in managing stakeholders, suppliers and cross-functional teams.

- Proficient in Word, Excel, PowerPoint and CRM systems.

- Proficiency in digital marketing tools, not limited to Canva, Campaign Monitor and WordPress.  

How to apply

To apply for this role, please send a maximum 1-page supporting statement and your CV.

Shortlisted candidates will be invited to interview no later than the w/c 02 March 2026. We will be reviewing applications as they come in and reserve the right to close the application early if appropriate.

About The Baby Bank Alliance

The Baby Bank Alliance (BBA) supports and advocates for a community of over 400 UK baby banks, working to ensure babies and children have the essentials they need to thrive.

Founded by Save the Children, Purposeful Ventures, Little Village and Bristol Baby Bank Network. BBA is currently co-incubated  by Save the Children UK and Purposeful Ventures, who provide expertise, capacity and resource. This role will be employed through Purposeful Ventures, and home working options are available.

It is an exciting moment in BBA’s development as we grow our profile, strengthen the UK’s baby bank network and build towards independence as a charity.

The Baby Bank Alliance exists to:

• Increase access to funds and goods through national partnerships and economies of scale, unlocking donations otherwise unavailable to baby banks.
• Grow a strong baby bank community, providing connection, tailored training and peer support.
• Boost the national profile of baby banks, increasing public awareness and understanding in order to drive support and change.
• Amplify the voices of baby banks to become a trusted collective voice on baby banks and child poverty.
• Build a resilient, well-governed organisation capable of long-term positive impact.

About the Senior Communications Lead

The Senior Communications Lead is a senior, hands-on leadership role, reporting to the Executive Lead, and responsible for shaping and delivering BBA’s cross-channel communications strategy. Working closely with the Executive Lead and team, you will drive increased awareness and understanding of baby banks, ensuring communications actively enable BBA’s wider goals around funding, partnerships and sector influence. 

Average UK awareness of baby banks currently sits at around 33%. Building on successful national partnerships (including IKEA and ITV’s Lorraine), this role will take BBA’s profile to the next level, embedding baby bank experiences and voices at the heart of everything we do. 

As a co-incubated organisation, developed with and for baby banks, strong experience of effective collaboration and understanding of the issues that baby banks are addressing, and facing themselves, is fundamental. 

You will oversee all communications activity across BBA, line manage the Communications Manager and task manage the Communications and Projects Officer, and build a small but high-impact communications function from the ground up within a resource-constrained, fast-moving organisation. Collaborating with teams at BBA’s incubating partners, Save the Children and Purposeful Ventures, will be key.

Please download the full job description on the Purposeful Ventures website.

Key Performance Outcomes

Strategy and Leadership

• Develop and deliver a clear, ambitious communications strategy aligned to BBA’s organisational OKRs, and with the experiences of baby banks at its heart
• Lead a focused awareness strategy utilising earned and owned media to significantly increase understanding of baby banks among priority audiences (including ABC1 women aged 35–55).
• Set, track and report against communications OKRs, providing clear insight to the Executive Lead and Venture Board.
• Support the Executive Lead to set the communications budget, making recommendations on limited resource allocation to effectively to maximise impact.
• Work closely with the Senior Community Lead and Partnerships & Fundraising Manager to integrate plans and maximise impact. 

Messaging and Storytelling

• Ensure the voices and experiences of baby banks and the families they support are central to all communications, utilising data and case studies to define compelling messages.
• Use insight and evidence to test, refine and strengthen communications activity over time.

 Partnerships and Influence

• Build and manage strategic, influential relationships with pro-bono and paid agencies and partners, in order to increase awareness.
• Leverage your networks to maximise earned and owned media opportunities.
• Support the BBA Partnerships & Fundraising Manager to develop effective strategic partnerships that will raise the profile of UK baby banks.
• Maintain strong working relationships with communications teams at Save the Children UK and Purposeful Ventures, collaborating on projects with shared outcomes for baby banks.

Press, Media and Digital

• Oversee proactive and reactive media activity in line with the communications strategy.
• Collaborate with Save the Children UK to explore and deliver brand ambassador opportunities.
• Support the development and delivery of an effective and engaging social media strategy.
• Ensure messaging is consistent, compelling and aligned across channels.

Brand Stewardship

• Champion and strengthen the BBA brand, ensuring clarity and consistency, and keeping baby banks at the heart of everything we do.
• Equip staff and partners with clear guidance on tone of voice, messaging and visual identity to communicate the brand effectively and accurately.
• Oversee the maintenance and development of brand assets, including the BBA website.
• Ensure all communications are developed through a strong DEI and accessibility lens.

Evaluation and Governance

• Lead on measuring communications impact and translating learning into action.
• Support the Executive Lead and Venture Board reporting with clear, timely and actionable updates.

Line Management and Leadership

• Line-manage the Communications Manager and support task management of the Projects & Communications Officer.
• Build a positive, motivating team culture with clear expectations and autonomy.
• Manage third-party contractors (e.g. creative, design, film, PR) with strong briefs and oversight.

About You

You are a senior communications leader who combines strategic clarity with a willingness to roll up your sleeves. You thrive in early-stage or start-up environments, are confident working with limited budgets, and know how to prioritise for impact.

You are collaborative, persuasive and credible, with a strong instinct for storytelling that centres lived experience. You are equally comfortable shaping strategy, managing stakeholders, and delivering hands-on communications work.

Above all, you are motivated by the impact that baby banks deliver to their communities, making sure that children have the essentials to thrive.

Benefits 

• The opportunity to be part of the TPT (The Pension Trust) scheme, our workplace pension scheme, where we make an 11% contribution; you are not required to contribute towards this scheme unless you choose to.
• 27 days annual leave plus bank holidays, increasing to 29 days after two years’ service, then to 30 days after three years’ service (pro rata for part-time employees).
• A flexible working culture that champions both impact and balance, combined with real flexibility to support your wellbeing, personal commitments and life outside work.
• A strong commitment to your growth, with support to help you excel professionally and advance your career.
• Access to discount schemes with leading retailers, leisure and travel brands, as well as companies local to our office.
• Access to an Employee Assistance Programme for information, support and counselling.

How to apply

Please follow the Apply link on our careers page to submit your CV and expression of interest. 

The CV should be no longer than 2-sides of A4 and the expression of interest no longer than 400 words. In your expression of interest, please include an example of a communications initiative, campaign or partnership you have led that demonstrates your ability to deliver meaningful impact with constrained resources, in an early stage or start-up environment. 

This is a UK-based post and applicants must be living in and have the right to work the UK; if applicable please detail your visa status in your covering email.

Equality and diversity matter to us. If you think you’d be suited to one of our roles we’d love to hear from you regardless of age, disability status, ethnicity, gender, religion or sexuality.

Purposeful Ventures is an equal opportunities employer and will not discriminate against any candidate on the basis of any characteristic protected by the Equality Act 2010.