Senior digital marketing manager jobs in Westminster, greater london

About us

We’re Breast Cancer Now, the research and support charity. We’re the place to turn to for anything and everything to do with breast cancer. However you’re experiencing breast cancer, we’re here. 

The brightest minds in breast cancer research are here. Making life-saving research happen in labs across the UK and Ireland. Support services, trustworthy breast cancer information and specialist nurses are here. Ready to support you whenever you need it. Dedicated campaigners are here. Fighting for the best possible treatment, services and care for anyone affected by breast cancer.

About the role

As the Senior digital insight analyst, you’ll lead on our digital analytics to ensure we have high quality, reliable insight that drives better user experience across all our digital products and improves our digital performance.

You’ll take ownership of Google Analytics 4 (GA4) and Google Tag Manager (GTM) , ensuring our tracking and reporting is accurate, insightful, and aligned with our broader data strategy. Working closely with internal teams and external agencies, you’ll embed robust tagging, maintain clear measurement standards and develop accessible dashboards that inform decision-making across the organisation.

A key part of your role will be turning data into actionable insight. You’ll analyse user journeys, identify friction points from ecommerce tracking, run A/B tests, and identify opportunities for growth, your work will help us connect more meaningfully with our audiences. You’ll help us make the most of our digital data, combining it with data from our CRM and other sources to generate joined-up, actionable insights.

Your work will support website optimisation, content decisions, product development and user experience improvements.

About you 

You bring strong hands-on experience in digital analytics and a passion for using data to improve user experience and drive meaningful change.

You are confident in:

· Implementing and debugging GA4 and GTM

· Analysing website performance and user journeys

· Building clear dashboards in Looker Studio

· Running A/B or multivariate tests to improve conversion and engagement

· Presenting complex findings clearly into stories that influence decisions

· Supporting others to build their confidence in data

Whether your background is in the charity sector or elsewhere, you’re curious about emerging digital trends and motivated by the opportunity to make digital experiences more inclusive, engaging, and impactful.

Job description and benefits

Please download the job description and our attractive benefits package.

Primary location of role and hybrid working

This role is primarily based in our London office. Our hybrid working model allows you to work up to 3 days per week at home.

When applying

We hope you choose to apply for this role. To support your application, you’ll be asked to submit your anonymised CV and a supporting statement. Please refer to the essential criteria on the person specification and clearly provide as much information as you can with examples, to demonstrate how and where you meet the criteria. If you’ve any immediate questions please contact the Breast Cancer Now recruitment team

Our commitment to equity, diversity and inclusion

We’re committed to promoting equity, valuing diversity and creating an inclusive environment – for everyone who works for us, works with us, supports us and who we support.

Closing date  19 January 2026 9am

Interview date First interviews: w/c 19 January 2026

                         Second interviews: w/c 26 January 2026 

We reserve the right to close this advert early. Therefore, to avoid disappointment please submit your application as soon as possible, if you’re interested in this opportunity.

Battersea is entering an exciting phase of innovation and transformation as we embark on the first year of our new five-year strategy. Our fundraising team bridges the journey of the animals in our care with the wider public, demonstrating how their contributions enable us to support every dog and cat. We now have several new roles within this team to further our mission.

Within this role, you will manage and deliver Battersea’s Lottery & Lead Generation programme, maximising income and achieving budgeted targets and KPIs. You will be responsible for managing and motivating a team of three to deliver the programme effectively and professionally. You will also be responsible for managing the business-critical agency relationships key to the success of the programme.

What we can offer you:

In return for your commitment to our cause and to recognise the value of our employees, Battersea offers a range of benefits to support the wellbeing of our employees. These include:

• 28 days of annual leave (plus 8 days paid public holidays) per year
• Discounted gym memberships and cycle to work schemes
• Employee Assistance Programme and access to Wellbeing Resources
• Generous pension contributions - up to 10% employer contribution
• Free healthcare cash plan, where you can claim for a range of treatment including dental, optical, physiotherapy, chiropody and acupuncture every year
• Annual interest-free season ticket loans

We are also committed to providing learning and development to our employees. During your time with us, we provide support for your professional and career development, including access to digital and in-person training programmes, leadership and management training, mentoring and much more.

Our hybrid working model:

We operate a 50% onsite hybrid working model, with our office-based staff splitting their time between site based and home working. This enables our office-based staff to balance the benefits of home working with onsite collaboration and maintaining a connection to our cause.

Diversity and inclusion:

We are committed to providing a welcoming and inclusive experience for all staff, volunteers and trustees and those hoping to join us. We operate an anonymised shortlisting process and actively seek to ensure our process is fair and equitable for all.

We understand the value of diverse voices, perspectives, and experiences to help us deliver even more for our dogs and cats, and we welcome applicants from all sections of the community.

As a Disability Confident Committed Employer we will ask about any adjustments you may need at application and/or interview stage, and if you are offered a role with us, we’ll talk to you about any workplace adjustments you may need to help you perform at your best. 

More about us:

At Battersea, we aim to never turn away a dog or cat in need of help. We give each one lots of love, expert care and get to know their characters and quirks so we can find them a new home that’s just right for them. Join us and help us be here for every dog and cat, wherever they are, for as long as they need us.

Acceptable use of AI:

At Battersea, we value expertise. We recognise each candidate that applies to us will have a range of expertise they can offer us, so we want to hear about this in your own words. We understand the support that generative artificial intelligence (AI) software can offer but it can also lead to numerous applications presenting as generic and impersonal. This makes it difficult to gain understanding of your unique experience.

To best showcase yourself, we encourage you to write your responses without the assistance of AI. If you require the use of AI software to aid in completing your application, we ask you use the generative responses as a prompt for writing your answers and avoid copying and pasting. You must also ensure the information presented in your application accurately reflects your experience.

Closing date: 21st January 2026

All applications must be submitted before the closing date advertised. We reserve the right to close the vacancy early if a high volume of applications is received.

Interview date(s): To be confirmed

For full details on the role, please download the recruitment pack.

About Smile Train 

Smile Train is changing the world one smile at a time. Our goal is to transform every person's life impacted by a cleft lip or palate. We train and support doctors and medical professionals to provide our beneficiaries with free, life-changing comprehensive cleft treatment. Our sustainable model has allowed us to reach 1.5 million children in 90+ countries, and we’re just starting. We are truly changing the world one smile at a time.

Smile Train is looking for exceptional people to join a worldwide team of dedicated, passionate professionals. Our team is creative and highly motivated individuals working to make a positive impact. Join us!

Role Summary:

The Smile Trian UK Senior Manager, Individual Giving leads on the development and delivery of the individual donor offline fundraising program, responsible for the acquisition, retention, upgrade and reactivation of individual donors through various channels including Direct Mail, DRTV, Telemarketing and SMS and Print. Employing a test-and-learn approach across the programme and liaising closely with the Digital Fundraising Director and the Direct Marketing Global Working Group, the role contributes to the development of Smile Train’s global fundraising strategy. 

Serving as the local subject matter expert in direct marketing and fundraising data, you will translate complex data into easy-to-understand takeaways for the UK Fundraising Director and senior leadership ensuring that Smile Train is able to efficiently and effectively raise funds to continue transforming the lives of our beneficiaries.

This is a full-time, hybrid opportunity starting as soon as possible. Ability to travel, when necessary, for agency partner visits and organizational events is required.
 

Reports To: UK Fundraising Director
 

General Responsibilities:

• Collaborate with the UK Director of Fundraising in the development of the offline Individual Giving Strategy and other key initiatives and keep them updated and fully briefed regarding their implementation
• Line-manage the Database Manager and Supporter Experience Officer 
• Develop engaging donor acquisition and retention campaigns 
• Utilise data to inform and strategically target key donor segments 
• Create and execute direct communications to our valued supporters 
• Ensure all offline direct marketing campaigns are completed on time and within budget 
• Management of all campaign delivery, including post analysis 
• Reporting to senior stakeholders on performance of the offline individual giving programme

Specific Responsibilities:

Direct Mail 

• Execute offline acquisition and retention campaigns including review of direct mail kit laser and insertion samples for quality control
• Effectively manage external agency partners and provide strategic direction on all direct mail campaigns
• Conduct testing to optimise creative and evaluate results to make data-driven decisions for future mail concepts 
• Manage direct mail creative development, ensure brand compliance and provide directive on content/messaging
• Participate in weekly production call with creative and production agencies to review status of deliverables for all campaigns

DRTV 

• Execute all aspects of Direct Response Television (DRTV) donor acquisition program, including:

• • Set-up of inbound telemarketing and SMS with telemarketing agency
  • Manage creative review and development
  • Manage weekly performance review and provide updates and recommendations to vendor
  • Review and approve media buying plans
  • Manage source code assignment and upload to database

• Management of external creative, media and contact centre agencies 
• Strategic planning, performance monitoring and reporting 

Sustainer Program

• Manage all monthly Direct Debit and other regular individual donations 
• Manage the execution of the donor journey for all regular donors and the conversion, upgrade and reactivation efforts

Other Duties

• Working with external agencies, develop effective testing methodology to inform long-term investment decisions
• Execute all offline acquisition campaigns in diversification of new donor sources (e.g. Package Inserts)
• Approve cost estimates and media plans ensuring spend to budget across all campaigns
• Build and manage the offline individual giving programme budget across all channels
• Manage all invoice processing and complete monthly accruals for Finance
• Other duties as appropriate for this role.

Essential functions:

Sitting

Supervisory responsibilities: This role also oversees management of the supporter CRM and Supporter Care, line managing the Smile Train UK Database Manager and Supporter Experience Officer.
 

Required Education and Experience:

• 5+ years of progressive experience in a direct marketing role, proven track record in planning and delivering effective direct marketing campaigns across a range of channels including Direct Mail, DRTV, Telemarketing, SMS and Print channels 
• Bachelor’s degree or equivalent in Marketing, Business, Communications, or related field, although an equivalent combination of education and experience may be accepted as a satisfactory substitute for this required level of education.
• Skilled with modern and traditional marketing and fundraising channels 
• Strong analytical skills with the ability to use data to drive decision-making 
• Able to take ownership of a process and to use problem solving skills to resolve issues.
• Fluency in a donor CRM, experience with Salesforce preferred
• Demonstrable organisational, professional, and problem-solving skills, excellent verbal and written communications skills and strong interpersonal skills to effectively collaborate across teams 
• Excellent people-management skills with the ability to coach and line manage staff
• Excellent project manager who is extremely detail-oriented with strong organisational and time management skills.
• Experience of managing creative agencies, printers and external agencies 
• Ability to communicate the impact of marketing efforts with data 
• Able to function both independently and as part of a global team.
• Familiar with the MS Office

Accountability Expectations: 

• Ownership of Outcomes: Take full responsibility for one’s own performance, ensuring alignment with Smile Train’s mission and objectives.

• Transparent Communication: Communicate openly and effectively with team members, fostering trust and a shared understanding of expectations and priorities. 

• Emotional Intelligence: Demonstrate empathy, understanding, and cultural sensitivity to contribute to an inclusive and supportive team environment.

• Empowerment: Effectively communicate with supervisors to ensure you are equipped with the resources, guidance, and autonomy you need to excel in your role 

• Team Cohesion: Contribute to a culture of collaboration, mutual respect, and shared accountability, helping the team to thrive in a fast-paced, mission-driven environment 

Compensation Range: £50-£55K

Travel: Ability to travel, when necessary, for agency partner meetings and organizational events as required

This job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee. Duties, obligations, and activities may change, or new ones may be assigned at any time, with or without notice.

Application Information:

Smile Train is an equal opportunity employer, committed to inclusive hiring and dedicated to diversity in our work and staff. We strongly encourage candidates from all groups and communities to apply. To apply, please complete the application online. Include your CV, and a cover letter that describes why you believe you would be a good fit for Smile Train and this role. We encourage interested applicants to apply as soon as possible.

We’re offering an opportunity to support the delivery of the Trust’s flagship Lessons from Auschwitz Project, and the Trust’s Youth Advocacy Programme (AKA Ambassador Programme), including all content and quality assurance related to the delivery of a portfolio of activity that falls within these programmes. Ensuring that the young people we work with, through these programmes, understand what the Holocaust was, inspiring them to be part of ensuring this history is remembered, and empowering them to recognise and address antisemitism when they see it today. Driving our youth engagement strategy, developing high quality and empowering content, and advocating for youth engagement and youth advocacy.

About the Role
The Senior Programme Development Lead (Lessons from Auschwitz Project and Ambassador Programme) Maternity Cover is accountable for the delivery of the Trust’s flagship Lessons from Auschwitz Project, and the Trust’s Youth Advocacy Programme (AKA Ambassador Programme), including all content and quality assurance related to the delivery of a portfolio of activity that falls within these programmes. The remit of the Senior Programme Development Lead (Lessons from Auschwitz Project and Ambassador Programme) Maternity Cover will include two areas of leadership:

1. The continued development and delivery of our Youth Advocacy/Ambassador Programme – the Trust’s youth engagement initiative. The SPDL is responsible for ensuring that through this programme the Trust engages young people across the country, ensuring they understand what the Holocaust was, inspiring them to be part of ensuring this history is remembered, and empowering them to recognise and address antisemitism when they see it today. The SPDL is responsible for driving a youth engagement strategy, which actively scales up the reach of the programme – bringing it to new audiences. They will be responsible for developing high quality, inspiring, engaging and empowering content to young people in England, Scotland and Wales – quality assuring the programme and all associated initiatives. The SPDL will be an advocate, internally and externally, for youth engagement and youth advocacy, ensuring the Trust’s voice and reputation plays a role in leading and shaping the sector and a future where young people play an active role in Holocaust remembrance and tackling antisemitism today.

2. Oversight of the Trust’s Government funded Lessons from Auschwitz Project, ensuring that the programme continues to reach students across the country each year; that it continues to be regarded as a globally recognised site-based learning initiative; that we are delivering in line with all associated KPIs; and importantly that the content continues to educate in-line with objectives, and continues to inspire young people to continue to engage with the Trust’s cause. This role will work closely with the Chief Programmes and Outreach Officer to drive delivery across programmes in line with the Trust’s strategic vision and strategic plans. The SPDL will work closely with the Senior Logistics Manager who will be accountable for schools marketing; engagement with and registration for all Trust programmes; all associated logistics for schools’ programmes; and ticketing and logistical support for the Ambassador Programme.

For information on the key responsibilities of the role and the person specification, please see the full application pack on our website. This also contains information on how to apply. 

Crisis is the national charity for people experiencing homelessness. We have embarked on our 10-year strategy for ending homelessness. We know it is not inevitable. We know together we can end it.

Location: Based in our London office (we are open to a range of flexible working options, in line with Crisis’ Hybrid-Working Policy) 

Contract: Permanent

About the role

This new, senior and specialist role will lead the development and delivery of the Crisis brand, marketing and audience work, helping more people connect with our bold cause, supporting income generation and growth, and strengthening our reputation.

This is a highly impactful position, bringing together a new audience insight approach, a re-structured brand development, creative studio and content teams, plus a person-centred storytelling function.  The role will provide impactful leadership of our marketing and an equitable approach to the needs of Crisis in raising awarness and donations.  It also oversees our content strategy and how we measure the impact of our brand and marketing, while building strong collaboratuve relationships across the organisation and with external partners.

About you

· You’ll bring your experience in brand and marketing strategy to help us connect with more people and make a real difference together

· If you love turning audience insights into creative campaigns and enjoy seeing the impact of your work, you’ll fit right in.

· Your up-to-date knowledge of market research and brand management will help us stay ahead and keep our message strong. 

· You’ll have the chance to lead exciting projects that boost our income and engage new supporters. 

· If you’re a people person who enjoys leading teams and building positive, inclusive cultures, we’d love to see what you can do. 

· Strong communication and analytical skills, plus a passion for equality and social inclusion, will help you thrive with us at Crisis. 

Please see the full Job Pack linked below, for a full list of requirements for this role. We realise that long lists of criteria can be daunting, and you may not want to apply for a role unless you feel 100% qualified. However, if you feel you have relevant examples to answer the screening questions, we encourage you to apply.

We believe diversity is a strength, and our aim is to make sure that Crisis truly reflects the communities we serve. We are actively working towards our organisation being a place where everyone can thrive and make their best contribution to our mission of ending homelessness for good. We know that the more perspectives, voices, and experiences we can bring to this work, the better. We particularly welcome applications from people who have lived experience of homelessness, and people from all marginalised groups, communities, and backgrounds. 

Working at Crisis 

Our values, Bold, Impactful, Collaborative and Equitable, are at the heart of everything we do as we continue in our mission to end homelessness.

Our staff, members and volunteers are vital to getting the right government policies in place, providing breakthrough services, and building a supportive community. We’ll lead by example to nurture a positive and ambitious workplace guided by ending homelessness.  

As a member of the team, you will have access to a wide range of employee benefits including: 

• A competitive salary. Please note our salaries are fixed to counter inequity and we do not negotiate at offer stage
• Interest free loans for travel season ticket, cycle to work, and deposit to secure a tenancy
• Pension scheme with an employer contribution of 8.5% 
• 28 days’ annual leave (pro rata) which increases with service to 31 days and the option to purchase up to 10 additional days leave. 
• Enhanced maternity, paternity, shared parental, and adoption pay.
• Flexible working around the core hours 10am-4pm 
• Wellbeing Leave to be used flexibly 
• And more! (Full list of benefits available on website) 

Alongside our excellent staff benefits, we will support your ongoing development to build your skills, experience, and career. 

When you join us, you will have the opportunity to join our staff diversity networks, which aim to champion issues across the organisation, enable staff to be their authentic and best selves and contribute to making Crisis a truly diverse organisation.

How do I apply?

Please click on the 'Apply for Job' button below. Our shortlisting process is anonymised as part of our commitment to equality, diversity, and inclusion. We do not ask for CVs, instead we ask you complete the work history section and answer the screening questions for us to be able to assess you fairly and objectively. At least two members of staff score all applications.

Closing date: Sunday 18 January 2026 23:59

Interview process: Two stages – informal stakeholder panel and formal interview and presentation task

Interview date and location: Week commencing Monday 2 February 2026 online

AI in Job Applications

We understand some candidates use AI tools when applying. Whilst we welcome the use of technology to support clear communication and structure, we want to learn more about you, so please ensure that your application reflects your own skills, knowledge and experiences

Accessibility 

We want our recruitment process to be as accessible as possible. If you need us to make an adjustment or provide additional support as you apply for a role, please contact our Talent Acquisition team to discuss how we can help. 

For more information about our work please visit our website

Registered Charity Numbers: E&W1082947, SC040094 

About CoppaFeel!

CoppaFeel! are the UK’s only youth focused breast cancer awareness charity, and we’re on a mission to get every 18-24 year old checking their chest. We educate people on the signs of breast cancer and encourage them to check their chests monthly, so that if they notice something unusual they are empowered to contact their GP and advocate for themselves.

We do this because when diagnosed early, breast cancer treatments are more effective and survival rates are higher. Early detection can save lives.

Breast cancer does not need to be detected late, and as long as we are here and continue to be supported by people like you, we will do all we can to make sure this doesn’t continue to happen.

The Role

We’re looking for a proactive, creative and highly organised Content Manager to join our Marketing team.

You’ll take the lead on planning, creating and delivering youth-focused, multi-channel content that inspires, educates and drives engagement with our mission. You’ll work across social, web, email and influencer channels, managing content production from concept to delivery.

This role is perfect for someone who loves storytelling, thrives on variety, and has a passion for creating content that makes a difference.

You’ll sit within the Marketing department and report to the Head of Content. You’ll work closely with the Social Media Manager, Senior Talent Manager, Digital Marketing Manager, Marketing Manager, Senior Engagement & Events Manager and wider Education and Fundraising teams

Duties & Responsibilities

• Lead CoppaFeel!’s content creator work. This includes developing and implementing influencer marketing strategies that drive awareness, reach and engagement among our target audiences.

• Build and nurture relationships with influencers, ambassadors and creators, ensuring collaborations are authentic and on-brand.

• Develop and deliver compelling, youth-focused content across multiple channels, including social media (TikTok, Instagram, Linkedin, YouTube, Facebook), email, and web.

• Respond to briefs from across the charity, translating organisational objectives into engaging creative concepts.

• Capture, commission, edit and deliver high-quality video and static content suitable for each channel.

• Write clear, compelling, and on-brand copy for social posts, community engagement, website pages and email campaigns.

• Use Canva to design social assets (with support from freelance designers for more complex projects).

• Maintain content consistency across all channels, ensuring alignment with CoppaFeel!’s brand, tone of voice and visual identity.

• Manage influencer contracts, budgets, briefs, deliverables and timelines.

• Track and analyse owned and influencer content performance, providing reports, insights and recommendations for optimisation.

• Work with the Social Media Manager to manage the content calendar — planning, optimising and scheduling content across channels.

• Activate and monitor paid campaigns across Meta (Ads Manager) and TikTok (Spark Ads).

• Support CoppaFeel! events and activations with on-the-ground content creation as required.

• Keep up to date with digital trends, youth culture, and emerging content formats to ensure CoppaFeel! remains relevant and innovative.

Skills, Experience and Qualifications

Essential

• Proven experience in content creation and management across multiple platforms.

• Experience developing and executing influencer marketing campaigns.

• Excellent creative and strategic thinking skills, with an ability to generate ideas tailored to youth audiences.

• Strong writing, proofreading and editing skills with a keen eye for detail.

• Proficiency in Canva and basic video editing software.

• Confident in using social media analytics tools and reporting on performance.

• Ability to manage multiple projects, stakeholders and deadlines.

• Experience working collaboratively with internal teams and external partners.

• Familiarity with Meta Ads Manager and TikTok Spark Ads.

• A passion for youth culture, digital trends and purpose-driven storytelling.

Desirable

• Budget management experience.

• Experience using web and email tools, e.g. Mailchimp, Wordpress, etc.

• Experience in the charity or not-for-profit sector.

• Understanding of the challenges of communicating health-related messages to young audiences.

• Knowledge of influencer culture.

• Experience commissioning and managing , agencies, creative freelancers and suppliers.

Application information

Applications will close at the end of 18th January 2026 with the aim to commence interviews from 22nd January.

CoppaFeel! reserves the right to close the vacancy early in the event that we receive a high number of applications before the closing date.

Main benefits, Terms & Conditions

Annual leave entitlement: 22 days, plus office closure at Christmas, a day off for the founders Cancerversary and a day off for your birthday.

• Employee Assistance Programme

• Health Cash Plan

• Access to Self Space training and 1:1 therapy

• Core working hours of 10am to 4pm

• Flex Friday; every other Friday off, offering the time to recharge and ensuring work life balance, while remaining available in case of emergencies

All annual leave and benefits are pro-rata'd for part time employees.

Equality, Diversity, and Inclusion

At CoppaFeel! we support a diverse range of communities and we understand that diversity within our team is central and crucial to meeting the needs of the young people we exist to serve. We strongly encourage applications from Black, and people of colour, LGBTQIA+ candidates, candidates with disabilities, from men, and from those with a lived experience of cancer because we would like to increase the representation of these groups within the charity.

We promote equality, diversity and inclusion in our workplace and make recruitment decisions by matching the charity's needs with the skills and experience of candidates, irrespective of age, disability (including hidden disabilities), gender, gender identity or gender reassignment, marriage and civil partnership, pregnancy and maternity, race, religion or belief, or sexual orientation. We recognise the value in encouraging a diverse range of perspectives, skills, experience and knowledge at the charity.

While the successful candidate will be selected purely on merit, in the event of a tie between two candidates with equal suitability, we may select a candidate with lived experience of the issues we are seeking to address through our work.

We are a Disability Confident Employer and we commit to offering an interview for all applicants with disabilities who meet our required criteria for the role. If you have any accessibility requirements or need any adjustments for the interview process please get in touch.

We’re Anthony Nolan. We’re here to uncover the answers inside us. Answers for people with blood cancer and blood disorders. Answers that will not only improve lives today but save them tomorrow.

By uniting people and science, we’re growing our world-leading stem cell register, so everyone who needs a transplant, can find their lifesaving match. We’re currently giving four people a day another chance to live.

Driven by patients, backed by stem cell donors, and powered by science, we won’t stop until we’ve unlocked the cures, treatments and transplants that will transform the future for more patients. And together, we can reach the remarkable day where every patient who needs us can not only survive, but thrive.

If you're inspired by this vision, and feel you have the skills and experience we need to help achieve it, we'd love you to join our lifesaving team.

We are looking for a Senior Marketing Manager to join our Marketing team.

Title: Senior Marketing Manager

Salary: £49,000 per annum

Contract: Permanent

Hours: 35 per week (standard Anthony Nolan working hours)

Location: Hybrid, with head office in Hampstead, London

The Senior Marketing Manager is an integral role to ensuring we are reaching our audiences effectively. You will develop and implement marketing strategies for Anthony Nolan’s marketing campaigns and audience approaches, and support our fundraising, register development and patient services colleagues in delivering their campaigns with your team.

You will be responsible for developing and utilising insight to grow awareness in these audiences, driving brand uplift to encourage future action and loyalty. You will lead your team of audience specialist marketing managers in driving successful marketing campaigns and activity, leading on key audience journeys, and providing marketing advice and practical support to other teams across the organisation. You will work closely with and support the Head of Marketing & Brand to deliver against key marketing and organisational objectives.

What’s in it for you?

• A competitive salary
• 27 days annual leave, pension scheme, childcare vouchers, access to counselling via a 24-hour Employee Assistance Programme
• A stimulating work environment full of opportunities to learn and develop
• Life Assurance of four times annual salary
• Travel season ticket loan, Cycle to work Scheme
• And more! (further details on our Life at Anthony Nolan page)

Please check out the full job description attached to this advert, or hyperlinked at the bottom of the description on our website, and you can read more about what to expect on the Our recruitment process page.

Release your remarkable, join our team and give someone another chance to live.

Anthony Nolan is a Disability Confident Committed and Living Wage accredited employer. 

All applicants must be able to demonstrate the right to work in the UK.

About CoppaFeel!

CoppaFeel! are the UK’s only youth focused breast cancer awareness charity, and we’re on a mission to get every 18-24 year old checking their chest. We educate people on the signs of breast cancer and encourage them to check their chests monthly, so that if they notice something unusual they are empowered to contact their GP and advocate for themselves.

We do this because when diagnosed early, breast cancer treatments are more effective and survival rates are higher. Early detection can save lives.

Breast cancer does not need to be detected late, and as long as we are here and continue to be supported by people like you, we will do all we can to make sure this doesn’t continue to happen.

The Role

The Web and Email Manager will lead our digital presence across web, email, SEO, and paid search, crafting engaging campaigns that resonate with 18-24 year olds and inspire them to take action.

This is your chance to make a real impact, using cutting-edge digital strategies to ensure early detection of breast cancer becomes the norm, not the exception. You'll collaborate with a passionate team, manage exciting projects, and know that every click, every email, and every campaign you create could genuinely save a life.

You’ll sit within the Marketing department, report to the Head of Content, and line manage the Digital Marketing Executive. You’ll work closely with the Digital Fundraising Manager, Social Media Manager, Content Manager, and Marketing Manager.

Duties & Responsibilities

• Develop, implement and optimise innovative multi-channel digital strategies (across website, paid search, SEO, and email) that drive online visibility and performance.

• Manage the implementation of these strategies across our main digital channels, making sure all user journeys are integrated, effective, and aligned with CoppaFeel!’s objectives.

• Manage the relationship with our external web agency, and oversee the development and maintenance of the website and Self-Checkout tool, in collaboration with the Education team.

• Lead on our Paid Search and SEO strategy, including managing the relationship with our media agency, making recommendations for keyword changes and improvements, and reporting on our rank positioning and strategies for improvement.

• Lead on our website maintenance, with support of our external web agency, ensuring that the website is secure and remains live.

• Manage the organisation’s digital marketing budget, ensuring this is appropriately applied

• Line manage the Digital Marketing Executive, responsible for their development and impact.

• Develop and deliver engaging email campaigns, including automated workflows and well-designed email templates, to drive audience engagement and conversion.

• Create and optimise landing pages and new web content, informed by SEO research and best practices, to enhance visibility, user experience, and performance across digital channels.

• Develop and deliver engaging acquisition campaigns to grow our audience.

• Make sure web and email content adheres to brand guidelines and tone of voice.

• Produce rigorous monthly reporting of digital channels, identifying learnings and recommendations to implement to constantly evolve and optimise channels (including The Self-Checkout tool).

• Lead on accessibility of the website and The Self-Checkout tool.

• Act as the Marketing team’s lead for the CRM (Beacon), optimising how it connects with the website and email systems to enhance audience segmentation, personalisation, and campaign performance.

• Work collaboratively with the Social Media Manager, Content Manager, Senior Events Manager and Marketing Manager to create a holistic marketing activity calendar.

• Support on wider organisational projects to make digital activities as efficient as possible.

• Stay informed of market leading innovations and AI to ensure our work is forward thinking.

• Ensure rigorous reporting and analysis of digital activity to ensure delivery of planned KPIs, with an ambition to be constantly improving and evolving.

Skills, Experience and Qualifications

Essential

• Minimum 3 years experience working in a marketing/brand communications role.

• Demonstrable experience of implementing digital marketing strategies.

• An understanding of CoppaFeel!’s 18-24 year old target audience and digital platforms to reach them.

• Excellent understanding of the ever changing digital landscape, and how tools/AI can help enhance our work.

• Clear understanding of audience insight, including experience targeting and tailoring campaigns and communications to CoppaFeel!’s 18-24 year old target audience.

• Knowledge of WordPress (or other CMS), Canva, MailChimp, and other relevant digital marketing tools.

• Experience of creating compelling digital content.

• Adept at project management and working to campaign timelines and budgets.

• Agency and budget management experience.

• Experienced in tracking and reporting on campaign success against KPIs and ROI.

Desirable

• Knowledge of the challenges / limitations of working in the charity sector.

• Experience of working for a youth focused brand or charity.

• Understanding of health comms for young audiences.

• Understanding of fundraising, education and healthcare professional audiences.

• Application information

• Applications will close at the end of 18th January 2026 with the aim to commence interviews week commencing 26th January.

• CoppaFeel! reserves the right to close the vacancy early in the event that we receive a high number of applications before the closing date.

Main benefits, Terms & Conditions

Annual leave entitlement: 22 days, plus office closure at Christmas, a day off for the founders Cancerversary and a day off for your birthday.

• Employee Assistance Programme

• Health Cash Plan

• Access to Self Space training and 1:1 therapy

• Core working hours of 10am to 4pm

• Flex Friday; every other Friday off, offering the time to recharge and ensuring work life balance, while remaining available in case of emergencies

All annual leave and benefits are pro-rata'd for part time employees.

Equality, Diversity, and Inclusion

At CoppaFeel! we support a diverse range of communities and we understand that diversity within our team is central and crucial to meeting the needs of the young people we exist to serve. We strongly encourage applications from Black, and people of colour, LGBTQIA+ candidates, candidates with disabilities, from men, and from those with a lived experience of cancer because we would like to increase the representation of these groups within the charity.

We promote equality, diversity and inclusion in our workplace and make recruitment decisions by matching the charity's needs with the skills and experience of candidates, irrespective of age, disability (including hidden disabilities), gender, gender identity or gender reassignment, marriage and civil partnership, pregnancy and maternity, race, religion or belief, or sexual orientation. We recognise the value in encouraging a diverse range of perspectives, skills, experience and knowledge at the charity.

While the successful candidate will be selected purely on merit, in the event of a tie between two candidates with equal suitability, we may select a candidate with lived experience of the issues we are seeking to address through our work.

We are a Disability Confident Employer and we commit to offering an interview for all applicants with disabilities who meet our required criteria for the role. If you have any accessibility requirements or need any adjustments for the interview process please get in touch.

Salary:  £34,596.75 per annum plus £5023.71 London weighting allowance

Location: Old Street with hybrid working

Contract: Permanent

Hours: Full time 37.5 hours

Closing date:Sunday the 25th of January at 11:30pm

Are you passionate about engaging supporters, being audience-led, and building outstanding supporter journeys, with a proven track record of working on projects and campaigns to engage, retain and develop supporters or customers across a range of direct marketing and digital channels? Then join Shelter as Senior Direct Marketing Executive in our Retention team and you could soon be putting your skills and experience to excellent use at the heart of our Individual Giving team.

About the role

This pivotal role will see you working with colleagues across the IG team and with wider fundraising colleagues to deliver the Individual Giving (IG) and Retention strategies, working to:

• Increase lifetime value of cash, regular giving and lottery supporters
• Manage key projects and exceptional fundraising campaigns with significant income and expenditure targets
• Give supporters more control of how they give, when we contact them and the content that will mean most to them at their stage in their supporter journey.
• Make sure that each campaign builds strong supporter relationships and long-term commitment to Shelter
• Develop inspiring multi-channel integrated campaigns to create accurate, consistent and engaging experiences at every supporter touchpoint.
• You’ll have the opportunity to deliver audience-led new product and propositions to engage and retain supporters in innovative ways.
• You’ll work across teams as part of our matrix colleague, collaborating on new strategies for creating
• Manage budgets for individual campaigns and help with forecasting income and expenditure targets

About you

Passionate about outstanding supporter experiences and maximising income opportunities, you have demonstrated experience of direct marketing and digital channels such as direct mail, SMS, telemarketing and email.

You’re also used to optimising and reviewing campaigns and aren’t afraid to share both failures and successes. You’ll be highly collaborative, flexible and diplomatic in your approach to managing internal and external stakeholders to deliver results.

What’s more, you excel in analysis and intelligent use of data, are great at utilising insight, including the motivations, interests and behaviours of supporters to guide decisions and have a demonstrated knowledge of project management and development, and will be able to manage multiple projects at once.

You’re happy to challenge the status quo and introduce new ideas, methods and processes too, like to horizon scan and keep ahead of emerging trends and are comfortable working in matrix teams.

Apply to be part of our team and be the change you want to see in society.

Benefits 

We offer a wide range of benefits, including 30 days of annual leave, enhanced family friendly policies, pension and interest free travel loans. Our employees also have access to a tenancy deposit loan, payroll giving, cycle to work scheme and an employee assistance programme.

Shelter helps millions of people every year struggling with bad housing or homelessness through our advice, support and legal services. And we campaign to make sure that, one day, no one will have to turn to us for help. We’re here so no one has to fight bad housing or homelessness on their own.

We are happy to talk about flexible working, personal growth, and to promote a workplace where you can be yourself and achieve success based only on your merit.

About the team

Our Individual Giving team sits within our successful, growing Income Generation directorate and consists of three programmes - Supporter Acquisition, Direct Dialogue and Supporter Retention and Development. Together, we deliver a diverse programme of work with ambitious income targets that support our organisational strategy, across cash, regular giving and lottery products. We’ve grown quite a bit over the past few years and benefitted from both investment and opportunity for innovation. That’s resulted in us generating over £20m of unrestricted income every year. We’re also welcoming and supportive, firmly believe in developing our people and can offer you every opportunity to progress.

How to apply

Please click ‘Apply for Job’ below. You are required to submit a CV and a supporting statement. Please provide specific examples of how you meet the criteria in the 'About you' section of this advert approximately 1 page in length, following the STAR format, and ensure you demonstrate how you address the following behaviours listed below throughout your responses:

• We enable decision making
• We create change and align behind our strategy
• We are open to risks and learning from our experiences

Any applications submitted without a supporting statement will not be considered.

About Shelter

Home is a human right. It’s our foundation and where we thrive. Yet everyday millions of people are being devastated by the housing emergency.

We exist to defend the right to a safe home. Because home is everything.

We need ambitious, passionate people to join us. This is your chance to play a part in the fundamental change we are striving to achieve.

Our enemy is the social injustice at the core of the escalating housing emergency. To win this fight, we must be representative of the people we are here to help and those who support our movement. In all our people decisions, we take pride in being inclusive, equitable and transparent. We are committed to combating racism both within and outside Shelter. We welcome you on our journey to becoming truly anti-racist.

Safeguarding statement

Safeguarding is everyone's business. Shelter is committed to protecting the health, wellbeing and human rights of those we support, and enabling them to live free from harm, abuse and neglect. All our staff will be expected to observe professional standards of behaviour and conduct their work in line with our Safeguarding Policies.

Shelter does not accept unsolicited CVs from external recruitment agencies nor accept the fees associated with them.

This is a uniquely positioned and exciting maternity-cover role offering you the opportunity to manage the Royal Institution’s YouTube channels and website. You will schedule video content to maximise channel growth and audience engagement, ensuring that our content is user-focused, engaging, and aligned with our strategic and charitable ambitions to ensure that science is for everyone.

Our digital team sees digital not just as a way to promote ourselves online, but to also bring thought-provoking science and our rich heritage to audiences worldwide, many of whom may never set foot in our iconic home in Mayfair.

Through our YouTube channel, we have already established ourselves as a world-leader in in-depth, longform science videos. Our monthly podcasts are growing fast, and we are striving to develop our online communities so that they reach new audiences and drive growth across all of our digital platforms.

You will be passionate about driving growth and monetising our YouTube channels. You will lead a team of video producers to manage the Ri’s programme of public and commercial filming, including YouTube films, livestreams and partner content, and be the main point of contact for our website across the charity.

If you have the following, we would love to hear from you!!

• Proven experience in managing a successful YouTube channel
• A background in digital product management and development, preferably including experience of managing a website
• Experience in project managing digital production projects
• A solid understanding of YouTube and/or Google analytics tools in revealing and applying insights to all output
• A deep understanding of the digital landscape and the ability and desire to keep informed of the latest developments and opportunities
• Experience of commissioning content for online publication and managing digital platforms
• Experience in people management and in managing the work of external agencies

Key Responsibilities

• Manage the Ri’s YouTube channels, developing a deep knowledge of YouTube’s platforms and algorithm, scheduling video content to maximising channel growth, audience engagement and video revenue through YouTube monetisation
• Manage the Ri’s YouTube membership programme, posting regular member updates, monitoring churn, and generally developing the product to provide a consistent and growing income stream
• Manage the Ri’s website platform and, in conjunction with Head of Digital, Marketing and Communications, develop a road map for future improvements to ensure all website developments are audience-focused and strategically aligned
• With the support of the Head of Digital, manage the day-to-day relationships with our website agency and other digital suppliers, including our YouTube partner manager, as well as discrete digital projects, to ensure our website, YouTube channel, and other digital platforms continue to grow and maintain a high level of quality for our users.
• With the support of the Head of Digital, manage the Ri’s programme of public and commercial filming – including YouTube films, livestreams and partner content – to ensure accessibility of high-quality science content for Ri audiences
• Line manage the Ri’s Video and Multi-media Producers and contribute to the senior leadership of the Digital and Marketing Team
• Lead on and implement the Ri’s website content strategy and calendar to manage, develop, create and promote user-focused content
• With the support of the Senior Marketing Manager, work with the Social Media Manager to ensure the Ri’s website content supports our mission and provides optimal and meaningful user journeys across our digital platforms
• Manage a cross-departmental group of website content creators from across the Ri to ensure the Ri’s digital content is accurate, user-focused and consistent in style and tone of voice
• Work with Head of Digital, Marketing and Communications to create and commission systems for monitoring, reporting and evaluating the Ri’s digital work to enable strategic, evidence-based and audience-focused decision making across the organisation
• Horizon scan for the latest trends and developments in digital media to help ensure that the Ri retains its place at the leading-edge of digital innovation in science communication

Skills & Experience

Essential:

• Experience in digital product management
• A deep understanding of the digital landscape and the ability and desire to keep informed of the latest developments and opportunities
• Experience of managing YouTube content via the YouTube CMS or YouTube Creator Studio
• Track record of online revenue generation
• Experience of creating and commissioning content for online publication and managing digital platforms
• Experience in project managing digital production projects
• Experience with using CMS (particularly Drupal)
• Solid understanding of YouTube and Google analytics tools in revealing and applying insights to all output
• Experience in managing the work of external agencies
• Relevant qualification or appropriate experience in digital content creation and platform management

Desirable:

• Experience in video and multi-media production, particularly scripting, filming and editing
• Experience in line management
• Experience of developing analytics reports
• Experience in digital content management and a solid understanding of the principles of digital content strategy
• Experience of using Google Tag Manager
• Experience of training colleagues in digital content creation best practice
• Strong understanding of the Ri’s mission and activities
• Understanding and experience of agile project management
• Experience of producing reports in Google DataStudio
• Experience of Salesforce CRM
• Degree level education or demonstrable equivalent experience

This is an exciting and pivotal leadership role at the heart of Kinship’s digital transformation. You’ll lead a talented and ambitious team to deliver and develop live digital services, accessible content and user-centred products that kinship carers rely on to access support.

This role does not own all services delivered through digital channels. It owns selected shared digital products while also enabling teams across Kinship to deliver their work effectively through digital platforms, content and journeys, while teams retain ownership of their services and outcomes. You’ll provide leadership on standards, user experience, accessibility and innovation.

Context:
Kinship is expanding its reach and digital capabilities, and our digital platforms are central to how we deliver services at scale. In 2024, we launched a new website bringing together all content and services under one home, and introduced Kinship Compass, a postcode search tool that helps kinship carers find relevant local and national support.

Alongside this, we have been developing a new AI-powered tool to help kinship carers access trusted information quickly and accurately, 24/7. You will lead the evolution of these digital services ensuring they are safe, ethical, resilient and data-informed, and that innovation is always grounded in reliability, safeguarding and user trust.

You’ll play a key role in the Department for Education funded national Training and Support Service, ensuring kinship carers can easily access and book high-quality training through our digital platforms.

You’ll oversee content design in collaboration with internal and external subject experts and kinship carers themselves and lead the digital and content streams for Kinship Minds, including the development and delivery of our e-learning platform and curriculum.

This role sits at the intersection of digital service delivery, product development and content design. At Kinship, content design is distinct from communications or marketing. It focuses on designing clear, accessible and trauma-informed information, learning content and user journeys that enable kinship carers to understand their options, make decisions and access support. Content is treated as part of the service itself and is central to the quality, safety and effectiveness of our digital platforms.

This is a role for a digital leader who is both strategic and operationally grounded. You’ll balance innovation with delivery, experimentation with governance, and ambition with accountability. You’ll champion inclusive, accessible and co-produced design, ensuring digital products support real-world service delivery and improve outcomes for kinship families.

You will work closely with colleagues in the Communications and Policy team (who sit in a separate department and lead external communications, campaigns and social media) and who own the external communications strategy. You will ensure clear alignment while retaining a distinct focus on digital service innovation, product development and content design.

What you'll be doing:

Digital leadership and strategy

• Lead the Digital and Content Design team, setting clear priorities and building a culture of high performance, accountability and continuous improvement.
• Own and deliver Kinship’s digital strategy and product roadmap, covering the website, Kinship Compass, Kinship Minds, the AI tool and other digital services, excluding marketing and social media.
• Provide digital leadership across Kinship, strengthening capability and effective cross-organisational working.
• Lead responsible digital innovation, ensuring AI and emerging technology are used where they clearly improve service delivery, accessibility and user experience.
• Take accountability for digital budgets, agency relationships and delivery against agreed outcomes, timescales and quality standards.
• Horizon scan and translate external digital developments into practical, service-led improvements for Kinship.
• Contribute to organisational planning, reporting and income generation linked to digital innovation.

Website, content and digital product development

• Lead the ongoing development and innovation of Kinship’s digital platforms to ensure they are user-centred, accessible and continuously improved.
• Oversee the content strategy and governance for Kinship’s website, Kinship Compass and new e-learning platform.
• Work with internal colleagues to improve our workshop booking system.
• Ensure a consistent content design approach across all digital platforms, grounded in user need, plain English, trauma-informed practice and continuous testing and improvement.
• Lead the content design team to develop content for strategic projects working collaboratively with subject experts and kinship carers.
• Work closely with Advice and Training teams to ensure digital platforms and content design support service delivery, quality standards and DfE contract requirements.
• Develop an excellent understanding of end-to-end audience experience and how the website, online content and digital products can drive effective online services and enhance the kinship ecosystem. Map the user journeys across our website and digital products leaving no dead ends.
• Ensure integration across all platforms (e.g. website, telephony, Salesforce, Kinship Minds) to create seamless user journeys for kinship carers and internal teams.
• Embed meaningful participation and co-production with kinship carers in digital service and content development.
• Drive accessibility and inclusion, ensuring our digital services reach and work for all kinship carers, including those with lower digital literacy.
• Ensure strong digital governance, accessibility, documentation and use of insight to continuously improve performance and impact.
• Oversee SEO, analytics and data-driven optimisation to improve engagement, performance and impact.

Type of person we’re looking for:

We’re looking for a service-led digital leader who is as comfortable with operational delivery as they are with strategy and innovation. You’ll understand that digital products are part of how services are delivered, not an add-on, and that reliability, accessibility and trust matter as much as creativity.

You’ll be curious, pragmatic and values-driven, with the judgement to know when to push innovation forward and when to prioritise stability, safety and user confidence.

You are likely to:

• Have led live digital services or products that people rely on, not just content.
• Be comfortable balancing innovation with delivery, and experimentation with governance.
• Think in terms of end-to-end service journeys, not just platforms or pages.
• Be motivated by improving outcomes for people, particularly families experiencing complexity or crisis.
• Value co-production, accessibility and inclusive design as core to good digital practice.
• Bring clarity, calm and consistency to teams working in complex environments.
• Be confident working across disciplines such as digital, services and delivery without needing to own everything.
• Care deeply about doing digital work ethically, safely and well.
• Show commitment to personal development and learning. 

How to apply:
Please apply for the role of Head of Digital and Content by sending a tailored CV and responding to these 4 questions below in the online application process.

Closing date is midnight on Sun 18 Jan 2026, first interview online on Thurs 22 / Fri 23 Jan 2026 and second interview in person on Thur 29 Jan 2026. 

1. What attracts you to this role at Kinship, and how does your experience prepare you to lead digital services, content design and innovation in the context of kinship care and families experiencing complexity or crisis? (250 words max)
2. Give an example of where you introduced or explored digital innovation (for example AI, automation or new platforms) in a service context. How did you balance innovation with reliability, safeguarding or user trust? (250 words max)
3. Describe a time you used content and/or service design to help people understand complex information or access support. How did you identify user needs, test what worked, and ensure the content enabled action rather than just engagement?(250 words max)
4. This role leads a small but mighty remote and dispersed team. How have you managed remote teams to maintain clarity, wellbeing, accountability and delivery? Please include a practical example. (250 words max)

What we offer you:

• Flexible working - we understand how important it is to balance family and work life.

• 30 days annual leave, plus bank holidays (1 April to 31 March) pro rata (3 to be taken at Christmas shutdown).

• Employee Assistance Programme (24/7 confidential advice line and counselling).

• Charity Worker Discounts. 

Visitor Marketing Officer
Location: WWT Slimbridge GL2, London Wetland Centre SW13 or WWT Martin Mere L40 (Hybrid work available)
Salary: £27,847 per annum
Contract: Permanent
Work Pattern: This is a full time role working 37.5 hours per week, Monday to Friday.

About The Role

Do you enjoy creating marketing campaigns that inspire people to take action? Can you balance creativity with data-driven decision-making to deliver results? Are you confident building relationships and communicating effectively? If so, we would love to hear from you.

Reporting to the Senior Visitor Marketing Manager, you’ll play a key role in delivering our visitor marketing strategy to increase first-time visitors and drive profitable visitation across WWT’s wetland sites. Working collaboratively with site marketing leads, central teams, and external agencies, you’ll develop marketing campaigns, manage budgets, and ensure brand consistency while evaluating performance and monitoring trends.

About You

We’re looking for an individual with:

• Demonstrable marketing experience, including digital and print.
• Strong project and budget administrative skills.
• Ability to balance deadlines and prioritise effectively.
• Creative thinker with excellent communication skills.
• Confidence in building relationships across teams and with external partners.
• Demonstratable professional, friendly, diplomatic and patient approach.

While this post is based at WWT Slimbridge, London or Martin Mere, with the opportunity for hybrid working, it is expected that the role would work from site once a week, as required for key meetings at other WWT wetland sites.

About Us

We’re WWT, and we’re on a mission to restore the super-powered ecosystems we call wetlands. There’s never been a more important moment for our work, and we’ve got some phenomenal people on the case.

Whether they’re taking a new visitor under their wing, or conducting ground-breaking research further afield, our team are second to none. And there’s nothing we love more than watching them soar.

Whatever you do here, you’ll be helping to restore wetlands and unlock their power. So, the only question left is, what role will you play?

Why you’ll love working at WWT

• Wake up every day knowing your work is helping to restore wetlands, and our world
• Be surrounded and inspired by our team of passionate, dedicated people
• 33 days annual leave (which goes up to 38 days after 5 years of service) – this includes bank holidays and you have flexibility to take those days whenever you want
• Free entry to all our wetland centres, including your family
• Free car parking and secure bike storage areas
• Colleague discount on shopping and memberships
• Cycle to work scheme
• Contributory pension scheme
• Life Assurance of three times your salary, for peace of mind for your loved ones
• Independent personal, workplace and financial advice from our Employee Assistance Programme

Closing Date: 1st February 2026
N.B. We reserve the right to close the advert early if we receive a sufficient number of applications from candidates who meet the required skills and experience. We therefore encourage early applications.

Interested?

If you would like to find out more, please click the apply button. You will be directed to our website to complete your application for this position.

WWT is an equal opportunities employer and all applications will be considered solely on merit.

No agencies please.

What you’ll be doing 

• Leading a high performing team, providing organisational leadership and working with colleagues across the organisation to ensure we achieve our shared aims. 

• Leading the Marketing team’s programme of brand building in our hospitals, local areas, across London, and beyond, ensuring our targeting strategy and measurement is rooted in insight, effective and good value for money; and together with our Creative team provide creative leadership and direction.   

• Driving our programme of marketing intelligence and measuring marketing effectiveness. 

• Working with teams across the organisation on the implementation of our messaging framework and updates to our visual identity. 

Who we’re looking for 

• A marketing expert who has developed, led and measured marketing strategies.  

• An outstanding creative with a deep understanding of brand management, messaging and copy development. 

• A team leader and team player with excellent communication skills who thrives on working with teams across the organisation to achieve shared goals. 

What we offer  

• Hybrid working between home and Chelsea with occasional travel to Sutton. 

• Flexible working around our core hours of 10am to 4pm 

• 27 days annual leave rising with length of service 

• Up to 6% employer contributions subject to matched contribution from you (increasing with length of service) 

• Training, support and development opportunities 

• Access to the blue light discount scheme and other discounts opportunities 

• Access to subsidised staff restaurants, on-site yoga and wellbeing classes, staff choir and much more 

• Range of wellbeing initiatives including access to an employee assistance programme designed to save money and improve your physical, financial and mental health and wellbeing, access to free online GP appointments and free eye tests and contribution towards any glasses required for work purposes 

Inclusion matters  

We are committed to building a diverse and inclusive workforce that reflects the communities we serve. We welcome applications from all backgrounds and walks of life. 

If this sounds like the opportunity for you, we’d love to hear from you. 

Please apply with a CV and cover letter of no more than 2 pages, setting out how you meet the criteria in the person specification. 

Please note: To avoid disappointment, you are advised to submit your application as soon as possible as we reserve the right to close the vacancy early if a high volume of applications is received. This is to ensure that we can manage application levels whilst maintaining a positive candidate experience. Unfortunately, once a vacancy has closed, we are unable to consider further applications. 

About CoppaFeel!

CoppaFeel! are the UK’s only youth focused breast cancer awareness charity, and we’re on a mission to get every 18-24 year old checking their chest. We educate people on the signs of breast cancer and encourage them to check their chests monthly, so that if they notice something unusual they are empowered to contact their GP and advocate for themselves.

We do this because when diagnosed early, breast cancer treatments are more effective and survival rates are higher. Early detection can save lives.

Breast cancer does not need to be detected late, and as long as we are here and continue to be supported by people like you, we will do all we can to make sure this doesn’t continue to happen.

The Role

Following a recent departmental restructure, we’re entering an exciting period for the content team. This shift in the team structure highlights our commitment to making best in sector content – all in the name of our mission; to ensure all breast cancers are diagnosed early and accurately in young people.

We’re looking for an exceptional Head of Content who will be responsible for delivering our holistic content strategy over the next year. You’ll oversee the management, production and strategic placement of all organic content across CoppaFeel!’s channels, and in-house paid campaign activations. You’ll help shape CoppaFeel!’s approach to content so that it appeals, resonates with and converts our key audience of 18–24 year olds, as well as our supplementary audiences, across website, email and social channels.

You’ll work closely with the Head of Marketing and alongside other Heads of Dept, bringing your expertise and knowledge to leadership discussions to help shape the future of the organisation. You’ll report to the Marketing Director and will line manage the Social Media Manager, Content Manager, and Web and Email Manager, and will have exposure to the Senior Management Team.

This is a hybrid role, with the expectation that you will attend the London office 2 days per week. You’ll be required to attend the office for quarterly team meetings, department meetings and in person training, but we’ll provide plenty of notice for when you’re required to be in for these purposes.

This is a fixed term role for 8 months.

Duties & Responsibilities

• Work as a valued part of the CoppaFeel! leadership team to deliver the organisational strategy, shape the culture and influence cross departmental ways of working.

• Deliver the holistic content strategy across digital and social channels (including website, email, search, social, and content creators) that will enhance the annual marketing strategy and drive awareness of CoppaFeel! and our mission amongst 18–24 year olds.

• Responsible for overseeing a team creating and producing innovative content that’s insight driven and market leading.

• Oversee production plans delivering our year round ‘always on’ organic content (web, email, social).

• Lead and inspire creativity across the organisation with a view to becoming social first in everything we do.

• Work with the Web and Email Manager, Content Manager, and Social Media Manager to develop and deliver a content optimisation test and learn programme.

• Work with the Web and Email Manager to optimise CoppaFeel!’s website and third party agencies to research, plan and execute Search Engine Optimisation and paid search strategies.

• Work with the Web and Email Manager to develop and deliver the annual website and email content plan, including an optimisation plan.

• Work with the Social Media Manager to produce social first content year round, in line with the social media and content strategy.

• Work with the Content Manager to produce best in class long form content and content creator partnerships.

• Oversee in house paid social media campaigns, primarily on Meta, with support from the Social Media Manager. Deliver training to the Social Media Manager to help them work towards activating these independently.

• Oversee delivery of workflow processes for managing the content lifecycle, including producing, distributing, measuring, and retiring content.

• Ensure all content is consistent with brand guidelines and tone of voice.

• Oversee capacity of the Content Team.

• Line manage the Content Manager, Social Media Manager and Web and Email Manager.

• Ownership of the Content Team budget and quarterly re-forecasting.

• Contribute to quarterly all staff team meetings.

• Ensure rigorous reporting and analysis of social and digital activity to ensure delivery of planned KPIs, with an ambition to be constantly improving and evolving.

Skills, Experience and Qualifications

Essential

• Minimum 5 year’s experience working in a management-level, content-focused role, for example a Content/Creative Lead, Senior Digital Marketing Manager, Senior Content Manager, Head of Digital Marketing or Head of Content/Creative.

• Demonstrable experience in managing and prioritising cross departmental content requests.

• Demonstrable experience of implementing strategic content plans.

• Demonstrable experience of producing creative content across a wide variety of formats.

• Demonstrable experience with activating paid social campaigns.

• A leader with the ability to develop and motivate a multidisciplinary team to achieve high standards.

• The ability to build relationships with and manage senior stakeholders’ expectations and cross departmental content requests.

• Demonstrable experience of reaching and converting 18–24 year olds (our target audience) via engaging content with a focus on Instagram and Tik Tok.

• Experience of working for a youth focused brand/charity or account (if agency based).

• Experience of working with content creators.

• Excellent knowledge of the ever changing digital and social landscapes, and how tools/AI can help enhance our work.

• Confident decision maker.

• Experience of budget management and forecasting.

• You’ll be data driven and experienced in tracking and reporting on campaign success against KPIs and ROI.

• Line management experience.

Desirable

• Knowledge of the challenges and limitations of working in the charity sector.

Application information

Applications will close at the end of 18th January 2026 with the aim to commence interviews week commencing 26th January.

CoppaFeel! reserves the right to close the vacancy early in the event that we receive a high number of applications before the closing date.

Main benefits, Terms & Conditions

Annual leave entitlement: 22 days, plus office closure at Christmas, a day off for the founders Cancerversary and a day off for your birthday.

• Employee Assistance Programme

• Health Cash Plan

• Access to Self Space training and 1:1 therapy

• Core working hours of 10am to 4pm

• Flex Friday; every other Friday off, offering the time to recharge and ensuring work life balance, while remaining available in case of emergencies

All annual leave and benefits are pro-rata'd for part time employees.

Equality, Diversity, and Inclusion

At CoppaFeel! we support a diverse range of communities and we understand that diversity within our team is central and crucial to meeting the needs of the young people we exist to serve. We strongly encourage applications from Black, and people of colour, LGBTQIA+ candidates, candidates with disabilities, from men, and from those with a lived experience of cancer because we would like to increase the representation of these groups within the charity.

We promote equality, diversity and inclusion in our workplace and make recruitment decisions by matching the charity's needs with the skills and experience of candidates, irrespective of age, disability (including hidden disabilities), gender, gender identity or gender reassignment, marriage and civil partnership, pregnancy and maternity, race, religion or belief, or sexual orientation. We recognise the value in encouraging a diverse range of perspectives, skills, experience and knowledge at the charity.

While the successful candidate will be selected purely on merit, in the event of a tie between two candidates with equal suitability, we may select a candidate with lived experience of the issues we are seeking to address through our work.

We are a Disability Confident Employer and we commit to offering an interview for all applicants with disabilities who meet our required criteria for the role. If you have any accessibility requirements or need any adjustments for the interview process please get in touch.