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We are looking for a lively dynamic individual to promote the activities of Sussex Area Ramblers by regular communications with members and engaging with local media including producing press releases and responding to enquiries.
The main purposes of the role are (1) to maintain regular communications with Sussex Area Ramblers’ members by producing articles for the Area Website and sending email communications to keep members up to date with Area activities, including developing a social media strategy and (2) to communicate (together where necessary with Ramblers' Central Office) with media in the Area, including by way of proactive press releases, and deal with media enquiries, to ensure that the activities and charitable role of the Sussex Area Ramblers are given a high profile.
The responsibilities of the role may include:
• Work on the text and photographs for news and events articles to appear on the Area Website (including regularly gathering information from Area Groups, teams and individuals and external stakeholders to go on the Website)
• Produce regular email communications to Area members, encouraging them to follow up news and events on the Website, including call-outs for news items, and work with the Membership Secretary to publish these communications
• Continuously review opportunities for new approaches, or changes in frequency or method of communications
• Develop and implement a plan to use social media to heighten the online presence of Sussex Ramblers
• Prepare quarterly and annual reports for Area Council and the Area AGM respectively
• Write press releases which proactively come from the Area
• Establish contact with key media outlets and maintain a list of press contacts and templates which can be used to prepare press releases
• Be available for interview by local newspapers, TV and radio (national media should normally be referred to Ramblers’ Central Office).
• Be the focal point for any publicity activities involving the Area including preparing publicity material and displays and/or obtaining promotional materials from Central Office and distributing to Area Groups or to suitable outlets.
The skills and experience required for the role are:
• Strong computer-literacy, in particular word processing, websites, desktop publishing and social media
• Clear and concise writing skills
• Ideally experience of other roles involving dealing with the media and being interviewed.
The role holder will be a member of the Area Council which meets quarterly, and will be supported by other Council Members. In addition, the role will work closely with the PR & Media team at Ramblers Central Office who have many resources available, including templates for posters, leaflets, forms and other publicity materials. This team will also be available for support, training, and advice and can provide connections to publicity officers in other Areas.
The Ramblers is Britain's walking charity, opening the way for everyone to enjoy the simple pleasures of walking.
The client requests no contact from agencies or media sales.