Marketing volunteer volunteer roles

We're looking for 2-3 detail-oriented and strategic Search Engine Optimisation (SEO) Specialist Volunteers to help optimise our online presence and ensure our campaigns and content reach the communities that need them most and increase the charity’s search engine results rankings. The SEO Specialist Volunteers will play a key role in enhancing the visibility and searchability of Burning Nights CRPS Support’s website and digital content.

The SEO Specialist Volunteers will be volunteering within the Communications & Marketing Team to implement SEO best practices, conduct keyword research, improve site structure, and analyse web performance – all to ensure our content reaches a broader audience and amplifies the voice of our charity’s supporters online.

Key Tasks and Objectives

• Competitor and Keyword Research: Conduct keyword research to inform website content and campaign strategies.
• On-page optimisation: Optimise existing content for improved search engine ranking (meta tags, meta descriptions, headers, alt text, etc.)
• Monitor and analyse SEO performance using tools such as Google Analytics, Google Search Console, and SEMrush.
• Technical SEO Implementation: Identify technical SEO issues and collaborate with content teams to resolve them.
• Backlink and Off-Page SEO: Assist in developing backlink strategies and improving domain authority.
• Support the content team in creating SEO-optimised articles and pages.
• Provide monthly reports on SEO performance and suggest improvements.
• Stay up to date with SEO trends, Google algorithm updates, and emerging best practices.

Key Skills or Qualifications

• Excellent understanding of SEO principles and search engine algorithms.
• Proven experience in conducting SEO audits, strategy development, and implementation.
• Experience using SEO tools such as Google Search Console, Google Analytics, Ahrefs, or SEMrush or similar platforms.
• Previous experience in digital marketing, content strategy, or technical SEO.
• Ability to perform keyword research and competitor analysis.
• Familiarity with HTML, CSS, and content management systems (ideally Django framework).
• Strong analytical skills and attention to detail.
• Excellent written communication and reporting skills.
• Evidence of organisational skills, with good attention to detail.
• The ability to work independently, turning recommendations into action without needing constant oversight.
• A passion for using your skills to support patients and families impacted by a debilitating pain condition and help save lives.
• Passion for creating inclusive and accessible digital spaces.
• Highly organised, self-motivated, and able to work independently.
• Enthusiastic about supporting a small charity.
• Willing to learn, adapt, and collaborate with a supportive team.

Desirable Experience

• Experience of Google Ads for nonprofits.
• Experience of using Django framework websites.
• Familiarity with accessibility best practices and inclusive web design.
• Experience working with or volunteering for nonprofit / charitable organisations.
• Demonstrable IT skills, particularly Google Drive and Microsoft.
• Good research and information management skills.
• An understanding of the charity sector and/or fundraising.

Key Benefits

• Volunteer as part of a forward-thinking, supportive team.
• Unique opportunity to directly contribute to strategic SEO recommendations, and the implementation of those changes to increase the charity’s visibility.
• At Burning Nights CRPS Support you’ll use your SEO skills for a mission with a real, measurable impact. This is more than just a volunteer role, it’s an opportunity to change and save lives.
• Make a meaningful difference in the lives of patients and families impacted by a severe pain condition.
• Building your network and forming connections with like-minded people and organisations.
• Enhance your CV and gain skills that are transferable to a variety of career paths.
• Receive training and ongoing support from our team.
• Experience the personal satisfaction and fulfilment that comes from helping others.

Training and Support

• Full induction to our organisation, as well as check-ins, ongoing training, supervision and support from the Communications & Marketing Lead Volunteer, Volunteer Co-ordinators, Trustees and the Volunteer Team.
• This a remote volunteering opportunity with regular online team check-ins and collaborative sessions with a supportive, creative, and inclusive team environment.
• Relevant and ongoing training for your volunteer role.
• Regular updates on charity activities.
• Support, advice and guidance from Charity team.
• After 3 months volunteering, all volunteers are eligible for additional training courses (reasonable cost).
• Out-of-pocket expenses, approved in advance will be reimbursed.

Could you help SSAFA reach more supporters and raise greater awareness of our services through the magic of social media and digital marketing? You don’t need a military background, just some basic digital skills, the ability to get on with a wide range of people and good written English. If you have I.T or digital marketing experience, that would be great but not essential. We’d love you to get in touch to find out more.

What is a Digital Marketing Volunteer?

There are SSAFA branches and service committees throughout the UK and overseas. We use local microsites and social media to raise awareness of our services, raise funds and find new volunteers. Digital Marketing volunteers help us maximise our message, keep content up to date and increase traffic to our sites.

Why do we need you?

We’ve been supporting the Armed Forces community since 1885. Our clients may have served in WW2 or in a more recent conflict like the Falklands or Afghanistan.

There are SSAFA branches throughout the UK and overseas who support local volunteers to deliver services to veterans, serving personnel and their families. Some branches are divided into smaller divisions to ensure the best local service delivery. Each branch has a team of volunteer caseworkers, support volunteers, executive roles, and fundraisers.

Our clients, volunteers and supporters come from all backgrounds and age groups and want to engage with us in different ways too. To offer the best possible service we need to provide seamless communication, consistent messages, and accurate information. We’d love to hear from you if think you could help us grow our on-line presence.

When would you be needed and where would you be based?

As part of your local branch, you might have access to an office, but many volunteers are based at home.

The role would suit someone looking for a flexible volunteering opportunity as times and days could fit in around work and other commitments to suit you.

What would you be doing?

• As part of a team of volunteers, maintain branch microsites and social media feeds.
• Look at ways to increase traffic to microsites and improve SSAFA’s digital brand.
• Keep content current and accurate.
• Support and maintain the SSAFA brand by consistently using our brand guidelines and tone of voice.
• Working with the digital marketing team, interpret analytical data to develop local communication plans.
• Working with local SSAFA branches, build social media channels and integrate on-line and off-line activity to best effect.

The remit of this role may change over the next 12-18 months depending on the outcome of a trial currently being undertaken.

What can you gain from this volunteering role?

• Be a part of our motivated and enthusiastic team.
• Experience, training and skills from a national charity that you can highlight on your CV and in job interviews.
• Use your skills, knowledge, and experience to benefit the Armed Forces, veterans and their families.
• Develop contacts, skills and opportunities working with influential people and organisations.
• Improve and develop your digital skills, useful in all aspects of your life.
• Support and friendship in your local area and the wider SSAFA community
• Better physical and mental health – studies show that volunteers live longer and experience lower levels of stress and depression!

What training and support would you receive?

• Mandatory on-line training modules to complete at home, so you are up to date on how to keep clients, their families safe and personal information safe.
• Support from our Digital Marketing team based at SSAFA Central Office.
• Training on our web platform
• Access to analytical tools and our digital marketing tool kit
• Induction covering all the aspects of SSAFAs services and the difference we can make to people’s lives.
• Reimbursement of out-of-pocket expenses
• Volunteers will be covered by SSAFAs Public Liability Insurance whilst carrying out the role.

What are we looking for?

• Friendly and approachable people, possibly with some experience of digital marketing/ IT or social media
• Ability to write in English to a good standard.
• Ability to be respectful and non-judgemental with clients, supporters, volunteers, other agencies, and staff.
• Understanding of how social media can be used to engage and influence.
• Ability to use social media applications including adding and editing content.
• Basic understanding of website maintenance, training will be provided.
• Basic understanding of digital analytical tools, training will be provided.

We welcome volunteers of all backgrounds, abilities, races, sexual orientations, socio-economic backgrounds, and of all faiths and none. SSAFA are committed to making reasonable adjustments to support volunteers with disabilities, so they have access to the same opportunities and experiences as volunteers who do not.

Minimum Age: 18

Safer Recruitment: SSAFA undertakes a systematic approach and utmost care at every step of the process of volunteer recruitment, selection, and retention to ensure that those recruited are suitable and appropriate. Measures taken at points along this journey work together to make volunteering at SSAFA a positive and safe experience.

References Required: Yes. We will ask for two character references, this can be a former employer or someone that know you well (other than a relative)

Is a disclosure check required? No

We are a multi award winning online radio station with our studio based in the heart of Paisley town centre.

We are looking for a Marketing Volunteer to develop a marketing strategy/plan and help us to execute it. 

Please note that our studio is located in a building on a steep hill up stairs and there is no lift and is not suitable for those with mobility issues. 

Are you interested in communication? Have you got experience of using Mailchimp? Help us engage our charity's audience by creating compelling email and newsletter content so that we can support more people affected by a complex, debilitating chronic condition as well as raise awareness of this rare disease. This is a great opportunity to assist a small but mighty charity.

Description

Our small charity delivers awareness campaigns and a range of support services to patients, relatives, partners and carers who have been affected by a debilitating chronic condition; Complex Regional Pain Syndrome (CRPS). We are urgently looking for 2 experienced email marketing volunteers to join our communications team.

You will be a big link to our charity's clients who are vulnerable and isolated, to them learning more about events, our latest articles, fundraising events as well as ensuring they are aware of the services that we offer that be of help to them. You will also be helping us to raise awareness of this devastating chronic condition.

Even though we are a small organisation we have big ideas and having regular contact through emails and newsletters will show consistency and know they can rely on us to be there for them.

We would like the volunteer to help with:

• Email content: Develop our communication & marketing content calendar, write compelling regular email content, including calls for donations & support, that is relevant and has clear a call-to-action and high click through rates;
• Email content (membership): Create a regular email newsletter for our membership scheme
• Create a number of automated email series - for donors, members, fundraisers and more
• Newsletter strategy: Help us plan and articulate how we can use emails and newsletters to strengthen our organisation, motivate our supporters and communicate with our sponsors;
• Design and implement campaigns and promotional activity

What are you looking for in a volunteer?

We are looking for 2 volunteers who have:

• Strong writing and editing skills
• Good communicator
• Good computer skills and a willingness to be contacted via email and/or video chat
• Experience using email marketing software - specifically Mailchimp
• Marketing skills
• Experience of working on marketing strategies
• Ability to quickly understand the needs of our team, organisation and our services users (we are not expecting you to know about the condition we support)
• Can ask key questions to enable us to clarify requirements
• Understands the resource constraints of a small charity and is able to work with these
• Open to feedback
• A passion for marketing and email marketing
• Ability to work flexibly on your own or as part of a team with enthusiasm and commitment
• Ability to create email campaigns with little supervision (after initial support)

Skills

• Digital: Email Marketing
• Marketing and communications: Copywriting/Journalism

Making a difference

What impact will the opportunity have?

You will be joining a small charity during a challenging period and your expert knowledge and experience will be invaluable to our success. You will have a key role in ensuring we reach the patients, relatives, partners and carers who are in need of our support and inclusion on a regular basis. With your help we will expand our readership to ensure more people are aware of this condition, which will help those affected by it when they see a health professional.

What's in it for the volunteer?

You would be a part of our small, friendly, forward-thinking charity team, focused on reaching more people affected by this rare condition who may not know that we exist to support them. You would have a key role in developing a strategy to complement our awareness campaigns. This is a fantastic opportunity for you to make a real difference in someone’s life which is already isolated and painful, but who may not know there is support out there and to then realise they’re not alone.

About the location

Where will the volunteer be working?

The volunteer will be working remotely, online and entirely from your own home.

Travel Limit

This role will be completely remote.

When will the volunteer be working?

Volunteer availability

• Either in or office hours - however we are flexible

Estimate the time commitment

• 3-6 hours / week - but this is flexible however ideally it would be 4 hours or over to ensure email campaigns are going out at the right time

To apply for the email marketing volunteer please send by email your CV together with a covering letter saying why you think you would be a good candidate for this position, via the Charity Job 'Apply Online' 

ABOUT US

The Great Friendship Project is an award-winning organisation tackling loneliness through research-informed community programmes, campaigns, and partnerships.

We design and deliver social interventions that help people build real-world friendships, strengthen social confidence, and rise out of loneliness.

Over the past four years, we have delivered hundreds of community activities, partnered with major brands and public institutions, contributed to national research and policy conversations, and built a highly engaged community of tens of thousands of young adults.

As we look ahead, we are now entering a critical next phase of growth, strengthening our foundations in preparation for wider national expansion.

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OVERVIEW

We’re excited to be recruiting a brand new Senior Marketing Volunteer to play a vital role in amplifying the mission and activities of The Great Friendship Project.

This role offers a unique opportunity to contribute to a meaningful cause, gain hands-on experience in social media and digital marketing within a non-profit setting, and make a positive impact on the lives of young people experiencing loneliness.

As the Senior Marketing Volunteer lead, you will play a critical role in shaping the organisation’s future. Your leadership will not only enhance our marketing efforts but also contribute significantly to our mission of creating a lasting positive impact on the lives of young individuals struggling with loneliness.

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RESPONSIBILITIES

- Leadership and Team Management: Lead and mentor a team of marketing volunteers, ensuring they are motivated, supported, and aligned with the organisation’s goals.

- Strategic Planning: Devise and implement a comprehensive awareness strategy that aligns with the organisation’s mission and long-term objectives. Identify key opportunities, set measurable goals, and adjust plans as necessary to drive engagement and impact.

-Analytics and Insights: Regularly review and analyse marketing metrics to assess performance, make data-driven decisions, and optimise strategies for better outcomes.

- Content Direction: Oversee the creation of impactful and mission-driven content across various platforms, ensuring that all content reflects the organisation’s voice, resonates with the target audience, and drives engagement.

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ABOUT YOU

- 3+ years of experience leading marketing teams: Proven experience in devising and implementing successful marketing strategies, with the ability to adapt to changing circumstances and priorities.

- Collaboration: Excellent interpersonal skills, with the ability to work collaboratively with diverse teams and stakeholders

- Passionate: A strong commitment to the mission of reducing loneliness among young adults, with the ability to inspire and lead a team toward shared goal.

- Organisational Skills: Highly organised and proactive mindset, with the ability to manage multiple projects, prioritise effectively, and meet deadlines.