Web and digital marketing officer jobs in chard, somerset

Communications Officer 

The Bikeability Trust 

30 hours a week until 31 March 2026 

Remote, home-based role 

Up to £32,000 per annum (pro rata) 

About the role 

Reporting to the Head of Marketing and Communications, the Communications Officer supports the delivery of effective communications across the cycling industry and within Trust-led projects. As part of a collaborative team, you’ll contribute to a variety of initiatives, with a particular focus on maintaining and developing The Bikeability Trust’s industry website and newsletters for stakeholders and partners. 

You’ll be responsible for producing clear and engaging content, updating toolkits and resources, and supporting communications across different departments and projects as needed. 

This role involves communicating with a range of audiences—including grant recipients, training providers, instructors, and commercial partners—adapting your tone and messaging accordingly. You’ll offer guidance to colleagues and partners, help monitor the effectiveness of communications, and work closely with the wider team to support the Trust’s overall communications needs. 

The Bikeability Trust 

The Bikeability Trust’s purpose is to ensure that all cycle training is delivered to a gold standard, inspiring everyone to cycle with competence and confidence.   

We are:  

• Expert: The Trust has successfully administered the Bikeability programme on behalf of government since 2018, delivering high-quality delivery guides and instructor training, and our workforce has thousands of years combined experience teaching people to cycle.  

• Inspiring: Every rider completes our training feeling able, confident and motivated to cycle safely on the roads for short journeys. Transforming the traditional image of cycling to an everyday, everyone activity.    

• Quality focussed: Our instructors deliver high-quality, consistent and standardised cycle training. We aim to ensure that every rider achieves the same outcomes to the same standard, taking into account their individual capabilities, including special educational needs and disabilities (SEND).  

• Inclusive: We take action to reduce barriers to participation, support underrepresented groups and ensure that anyone who wishes to access Bikeability cycle training is able to do so, and cycling is seen as an activity for all.   

• Efficient: Our delivery programme offers value for money and is delivered in an economic, proportional and efficient way.  

• Influential: We share our evidence of the impact of cycle training across a variety of sectors (transport, education, environment, health, leisure, etc) and work collaboratively with stakeholders, partners and commercial organisations to achieve our vision and influence behaviour change.  

You will be responsible for 

• Creating, delivering and maintaining industry website 

• Creating and co-ordinating content for the monthly industry newsletters, regular commercial partner newsletter and any other B2B e-communications 

• Creating innovative, engaging and accessible content 

• Liaising with colleagues, the industry and general public to create stories and case studies 

• Supporting the wider team with project and department communications 

• Using monitoring tools to provide insight and measurement of communication activities 

You will bring the following to our team 

• An understanding of external communication channels and strategies 

• Exceptional writing and editing skills with the ability to create accessible content 

• Experience of creating, updating and maintaining website content, using Wordpress 

• Experience of creating informative and motivating newsletter content, using Campaign Monitor 

• Experience of project management   

• Ability to monitor and evaluate impact 

• Ability to communicate complex information in a clear and easy-to-understand way 

• Highly organised with excellent attention to detail 

• Confidence working both in a team and in a remote environment 

• Ability to be flexible, and a proactive and collaborative mindset 

General responsibilities 

• Assist with responding to enquiries from the hello@ Bikeability email

• Recognise the need to be flexible when working for a small organisation and carry out other duties that may be required 

• Provide editorial advice to maintain high-quality communications standards 

• Commitment to personal continuing professional development

• Take on any other tasks as agreed with line manager 

The package 

The Bikeability Trust offers the successful candidates a competitive salary and: 

• Bikeability cycle training

• Generous contributory pension scheme 

• 38 days annual leave for full time members of staff (including public holidays) 

• Employee Assistance Programme
   
  We value staff and a range of experience at the Bikeability Trust, so the person specification is a guide to the skills. We encourage diverse applicants and transferable skills