Content And Marketing Lead Jobs in Manchester

We’re looking for a driven and ambitious Growth Marketing Manager to join the Chartered Institute of Environmental Health (CIEH) and lead our acquisition and lead generation marketing activity.

CIEH is the professional membership and awarding body for the environmental health sector. We believe everybody has the right to be healthy, happy and safe. That’s why through championing environmental health professionals, education, support and campaigning, we work to promote safer, cleaner and healthier environments for the benefit of all.

Joining the Marketing and Communications team, this role will support us in driving growth through our commercial activities, with a focus on our training offering and sustainable conference, meeting and events venue, which in turn supports our charitable activities. From implementing and managing paid search and content marketing to analysing customer insights and trends, this is a varied role with lots of opportunity to make an impact.

In this role, you will:

• Plan and execute lead generating and income growth marketing campaigns and strategies for products and services across the organisation with a particular focus on training products and our sustainable conference, meeting and events venue
• Work with internal stakeholders to understand our products and services and their unique selling points, identify target audiences and understand buying habits to help shape campaigns and messaging
• Support internal stakeholders to achieve their commercial targets, keeping in mind KPIs and ROIs
• Design and implement targeted automated email campaigns, segmenting audiences and nurturing leads
• Manage and allocate campaign budgets, balancing growth and spend
• Devise campaigns that engage and convert by utilising paid search, paid social, display, retargeting and SEO to generate engagement and leads
• Optimise landing pages and user funnels to drive engagement and conversion
• Conduct A/B testing to refine campaigns and messaging
• Forecast, measure and report on campaign performance and ROI
•  Use analytics tools to track key metrics and make data driven decisions
• Craft engaging content for our websites that attracts and converts our target audiences
• Work with subject matter experts to identify trending topics, produce resources and thought leadership content, and disseminate key information to our target audiences
• Brief designers and where appropriate create design assets
• Collect, manage, process and evaluate data, using CRM and other systems as necessary
• Work with the Head of Marketing and Communications to set and monitor KPIs and objectives
• Brief and manage the work of external agencies when necessary
• Deliver effective internal communications and marketing reporting
• Seek opportunities for improvement of business processes to improve customer experience, reduce costs and ensure maximum return on marketing budget
• Ensure consistency in messaging, tone and visual identity across all activity
• Provide support on membership recruitment and retention, policy, profile raising, and events marketing and communications activity when required
• Manage the workload and performance of the Marketing Executive
• Undertake ad-hoc work compatible with the post holder’s status/experience as required

Please see the full job description and person specification for details. 

Place of work: We welcome applications from candidates based anywhere in England & Wales. Travel to our London office will be required every 4-6 weeks for which travel expenses will be reimbursed in line with our expense policy.

Salary: £48,000 pro rata annum (£28,800 for 0.6FTE) (plus London Weighting of £2,271 pro rata if applicable)

Working hours: Part-time 22.5 hours per week (can be over three days, or split over five; other flexible working patterns considered including flexibility during school holidays for the right candidate)

Application deadline: 15th August 2024

Interviews: 2nd October 2024

About the opportunity

The Head of School Marketing will lead and deliver comprehensive, cross-organisational marketing initiatives that result in an increase in the number of schools partnering with Action Tutoring. This role will define, deliver and adapt marketing strategies that effectively communicate the charity's value proposition to schools, leading to increased interest and sales. The role will oversee all marketing activities to schools; lead and support school market research and analysis; utilise analytics to measure campaign effectiveness and will be accountable for both school marketing and the initial stages of the school sales funnel (converting qualified leads into booked sales calls with our programme department).

Key responsibilities 
 

• Strategic direction - set, adjust and operationalise a comprehensive cross-organisational school marketing strategy. 
• Lead qualification - develop and implement effective lead qualification processes to ensure that generated leads are nurtured and converted into opportunities that move down the funnel.
• Conversion strategies create and execute strategies that not only attract leads, but enhance conversion rates.
• Campaign management – Work alongside the Marketing Manager, their team, colleagues across the wider Marketing and Communications department and whole organisation to plan, implement, and oversee school marketing campaigns across various channels.
• Market Research and Analysis - Conduct regular market research to identify trends and opportunities, understand the competitive landscapes and analyse data to inform school marketing strategies and optimise campaign performance.

Person specification 
 

Essential qualifications and experience criteria:
 

• Significant experience shaping and implementing comprehensive marketing strategies to engage a range of audiences, with experience in B2B marketing ideally with schools. 
• Proficiency in lead generation and demand generation techniques and technical skills to engage a range of audiences.
• Experience designing and delivering campaigns that drive conversion of leads into sales opportunities (e.g. booking of a sales call).
• Able to work across multiple teams and departments working entrepreneurially, managing projects, ensuring the timely generation of content and delivery of messages to achieve maximum impact.
• Able to collaborate and influence others to support you and your team in growing sales pipelines by attracting customers through the top of the funnel.
• Enthusiasm for and experience of using data and evidence to inform and improve processes and ways of working.
• Right to work in the UK.

Please see the job description to see more responsibilities and requirements of the role. 

How to apply: Please submit a completed application form.
In the form you will be asked to reflect on the statements below:

1) Briefly describe a previous campaign that you designed and delivered which drove the conversion of leads into sales opportunities (or equivalent objectives). What were the results of this campaign?
2) Please share the experience you have had managing projects across multiple teams, explain how you met objectives and ensured the project team balanced any additional priorities.
3) Summarise what school-specific experience you have, or how you would seek to develop this knowledge?

Applications that fail to meet these criteria will automatically be discounted. We want you to have every opportunity to shine and to show us your talents—please let us know if there is anything we can do to make sure the assessment process works for you.

Email Marketing Manager

We have an exciting opportunity for an enthusiastic and motivated Email Marketing Manager to join the digital marketing team.

This is a home based role and applications from individuals who are seeking flexible working options are welcomed.

Position: CE326 Email Marketing Manager

Location: Home-based, UK, Nationwide. However, occasional travel will be required as part of this role (may include team meetings or other work-related meetings)

Hours: Full-time, 35 hours per week (flexible working available)

Salary: Circa £44,200 per annum (inner London weighting £3,950 per annum or outer London weighting £2,100 per annum may be applied in accordance to where you live)

Contract: This is a fixed-term contract for 12 months

Benefits: 25 days’ annual leave plus bank holidays (this will increase with service up to 30 days, full time equivalent) cashback and discount scheme, employee assistance programme, learning and development, pension scheme, Life Assurance, Eye Care vouchers, Long Service Award, Tax-free childcare, Health Cash Plan, Working Pattern Agreement, flexible working opportunities available.

Closing Date: 20 September 2024 at 12pm. We reserve the right to close this vacancy early if we receive sufficient applications for the role. Therefore, if you are interested, please submit your application as early as possible.

Interview Date: 27 September 2024

Interviews will be held via video conferencing. Please let us know if this will present any challenges when you email your application.

The Role

Reporting to the Digital Marketing Lead, the Email Marketing Manager will drive conversions, engagement and income through email marketing activity. This will encompass the entire customer journey for supporters, beneficiaries and professional audiences: from nurturing leads to conversion, and from retaining customers to reactivation.

Key responsibilities will include:

· Develop and implement effective email marketing campaigns

· Develop and execute targeted campaigns through the CRM system to drive donations and customer engagement.

· Work with cross-functional teams to ensure alignment of email marketing and CRM campaigns with broader marketing and business objectives.

· Create engaging and relevant content for email marketing campaigns

· Responsible for content and user experience email marketing activity

· Manage data from the CRM systems, and work with internal teams to ensure lead quality, lead nurturing, and lead conversion.

· You will be monitoring quality, performance and promoting best-practice use of integrations and automation.

· Ensure compliance with best practice and delivery against targets and budgets.

· Create and maintain written email marketing processes

· Oversee delivery of timely, accessible results and reporting via the DotDigital platform and manage the analytical tools

· Responsible for the line management of designated staff members

· Maintain excellent knowledge of email and digital marketing practices and campaigns in the sector.

This role requires some travel for team away days. 

About You

You’ll have experience of:

· Managing email marketing campaigns for large organisations.

· Delivering digital products that are fully compliant and meet best practice e.g. on accessibility.

· Data-driven optimisation of email content.

· Building email and SMS marketing campaigns across a range of internal departments. Using email software architecture effectively.

· Managing external contractors and suppliers to deliver work on time and to budget.

· Online information management, in order to build landing pages for email campaigns.

· Executing and optimising email and SMS strategies.

· Monitoring and evaluating emerging technologies and industry trends, providing perspective for adoption where appropriate.

· Email marketing management and delivering email marketing to meet business targets.

· Line management.

· DotDigital email platform.

To fulfil the role, you must be resident in the UK and have the right to work in the UK.

Please submit your CV and a covering letter of no more than two pages demonstrating how you meet the person specification and what you bring to the role in terms of your skills and experience. Please state any preferences for flexible options in your covering letter.

When you click to apply, you will be able to see the full responsibilities and person specification for further

information on the role.

Stroke Association

Finding strength through support

When stroke strikes, part of your brain shuts down. And so does a part of you. That’s because a stroke happens in the brain, the control centre for who we are and what we can do. It happens every five minutes in the UK and changes lives instantly. Recovery is tough, but with the right specialist support and a ton of courage and determination, the brain can adapt.

We believe everyone deserves to live the best life they can after stroke. And it’s a team effort to get there.

We provide specialist support, fund critical research and campaign to make sure people affected by stroke get the very best care and support to rebuild their lives.

The Stroke Association is the only charity in the UK providing lifelong support for all stroke survivors and their families. We provide tailored support to tens of thousands of stroke survivors each year. This support includes one-to-one and group support, funding vital scientific research into stroke prevention, acute treatment, recovery and long-term care, and campaigning to secure the best care for everyone affected by stroke. 

We’re here for stroke survivors and their loved ones, from the moment they enter the new and frightening post-stroke world, supporting them every step of the way as they find their strength and their way back to life.

It’s only thanks to the generosity of our supporters and donors that we can provide vital support.

We’re working to improve the diversity of our people. We know that individuality leads to a richer experience for our people and better support for all those affected by stroke.

We strongly encourage people from all backgrounds to apply. We’re particularly looking to increase the number of applications from those with lived experience of stroke, and those from under-represented communities. 

You may also have experience in areas such as Email, Communications, Marketing, Digital Marketing, Direct Marketing, Email Marketing, Email Communications, Email Manager, Communications Manager, Marketing Manager, Digital Marketing Manager, Direct Marketing Manager, Email Marketing Manager, Email Communications Manager, Email Marketing Officer.

The Job in a Sentence

You will help grow applications to our award winning Leaders Plus Fellowship for working parents through excellent sales funnel management and marketing.

Job Purpose

Do you want to play a part in helping leaders with young children achieve their career aspirations without sacrificing everything? Are you an excellent comms all-rounder who enjoys working in a target-driven environment, knows about sales funnels and can produce solid content that is useful to the audience? Are you highly organised and enjoy getting stuff done in a dynamic hands-on role? If ‘Yes’, then you could be our next Digital Marketing Coordinator. 

Reporting directly to the CEO and Founder, the purpose of your role as Digital Marketing Coordinator is to increase applications to our Leaders Plus Fellowship and ensure employers approach us to work with us. 

Apply:Cover letter (max 1 page) and CV (max 2 pages), outlining how you fulfil the key requirements of the role and answering the following two questions:

• What attracted you to apply for this role?
• What top 5 successes do you bring where you could apply the learning to this role?

Please include with your application:

• An example of a piece of writing you have produced for the web and an example of a social media post you have worked on across any platform as well as any bonus skills (e.g. technical applications that you are proficient in or experience in video editing)

Closing date: 17th September midnight 

Interviews: 26th September 

Ideal start: 15th November

Questions: Please refer to the listing on our website for contact details should you have any questions about this role.

We welcome applications to this Digital Marketing Coordinator role from all interested candidates regardless of gender, race, sexual orientation, disability, or family circumstances. We particularly welcome applications from colleagues currently underrepresented in our team including those who identify as from a minority group.

Key Responsibilities

Things you will lead on as Digital Marketing Coordinator include:

• Marketing to parents 
  • You write newsletters and emails for our audience of parents that are useful to them and also promote the Fellowship Programmes.
  • You will manage our sales funnel and take responsibility for example for application pack downloads.
  • You will edit and coordinate content creation. 
     
• Employer marketing
  • Including creating marketing materials that show the benefit of our work to employers and managing an email list for employers including data reporting of this.

• Responsive team support on all things comms: for example when our partnerships development team needs some copy for a mailout, you provide this.
   
• Website management: you manage our website to generate incoming enquiries from both employers and parents.
   
• Overseeing our social media and podcast
   
• You will also line-manage our Digital Marketing Executive

We Would Love to Meet:

(Please do apply even if you don‘t fulfil all criteria – some of our strongest applications in the past have been from surprise candidates!)

• You are highly organised and self-motivated, able to prioritise and juggle a varied and fast-paced workload. We know that when we ask you to do something, you get it done quickly or communicate proactively if priorities need to shift!
• You are extremely results oriented and keep your focus on how many people apply to the programme (which is critical to how many people we can help get to senior leadership). You always ensure that you spend your time on tasks that get employers to work with us or get individuals to apply.
• You are able to learn what employers and working parents want. We know that your content responds to the questions they are asking themselves.
• You take initiative and seize opportunities to achieve team goals. We know that when you are clear on our team goals, you will help us achieve those without us telling you every detail of what you need to do.
• You write good emails and can write solid content. We can tell you loosely what we want to communicate and you’ll write something which is clear and focused on the needs of the audience, with SEO at the forefront of the final text.
• You bring solid administration and coordination skills to the comms work and are  organised. Because you own your work, we can let you get on with the job and you’ll remind us what needs to get done - we don’t need to follow up with you!
• You thrive in a dynamic environment and enjoy juggling things on multiple fronts. We know you are in control of your workload and will get things done, or otherwise let us know if we need to drop or change things. 
• With a flexible and ‘can do’ approach. Things change quickly here and you aren’t fazed by that!
• You are good at managing upwards and work with a remote team. You tell us what you need from us and remind us when we forget! 
• You are a team player committed to working collaboratively to achieve results. We are all working for the same thing and we will shift what we do if necessary to support the team goal. You’ll ask for help if needed and offer that help, too. 
• You are excited to work in a small organisation and an entrepreneurial culture, willing to learn and get involved in activity outside of role remit when required.

General Leaders Plus Core Competencies:

• Courage
• Integrity
• Results orientation
• Inclusion
• Activating leadership in others
• Resourcefulness
• Continuous learning
• Resilience
• Planning and organising
• Alignment with the Leaders Plus principles
   

Why work for us

• Inspiring Team: Be part of a dedicated team making a real difference for working parents and promoting gender equality in senior leadership.
• Flexible Working: Experience best-in-class flexible working arrangements to help you balance your professional and personal life effectively.
• Quick Decision-Making: Work in a small, agile organisation where we make impactful decisions swiftly.
• Holidays: Enjoy 5 weeks of holiday each year plus bank holidays pro rata.
• Excellent Pension Contribution: Benefit from a 6% employer pension contribution.
• Professional Development: Receive a £500 contribution annually towards your professional development, helping you grow and advance in your career.
• Company benefits with Pirkx: including 24/7 GP booking helpline, 24/7 dedicated telephone counselling service, discounted gym memberships and virtual gym classes for all abilities, virtual and physical physio, mental health resilience training, courses for a lifelong learning, guidance on financial wellness, discounts on big brand shopping, cinema tickets, holidays, plus loads more.
• Dynamic and Entrepreneurial Culture: Thrive in an environment that encourages innovation, learning, and getting involved in various activities outside your role.
   

Please note due to the high volume of applications, we do not have the capacity to respond to every submission and only candidates selected for further consideration will be contacted. If you do not hear from us following the closing date, please assume you weren't successful on this ocasion. Thank you. 

Join us today and contribute to making a lasting difference in the lives of those we support.

Dravet Syndrome UK (DSUK) is a small independent UK charity dedicated to improving the lives of those affected by Dravet Syndrome. Dravet Syndrome is a rare neurological condition that affects around one in every 15,000 people in the UK. As well as experiencing severe, difficult-to-control seizures, children and adults with Dravet Syndrome have varying degrees of intellectual disability and a spectrum of associated conditions (known as ‘comorbidities’), which may include autism, ADHD, behaviours that challenge and difficulties with speech, mobility, eating and sleep.

The charity was founded in October 2008 by a small group of 30 families. Today, DSUK is a registered charity helping over 550 families with support, education, and research programmes, underpinned by a world-class Medical Advisory Board.

We are currently seeking a fixed term maternity cover for the role of Marketing and Communications Manager. Reporting to the Head of Marketing and Communications, this role has responsibility for creating, managing and implementing high quality communications with a focus on family and fundraiser audiences, aligned to our mission and overall strategy and Marketing and Communications plan.

As part of DSUK’s commitment to safeguarding, the postholder is expected to undertake an enhanced DBS check.

What you will bring

Essential

· Demonstrable experience in implementing digital communications activities, including experience across a range of social media platforms, working on websites (using WordPress) and using e-marketing (e.g. Mailchimp or similar), understanding Seach Engine Optimisation and other aspects of optimising digital comms

· Demonstrable experience in media relations, including writing press releases, working with case studies and successfully pitching and responding to a range of media (online, press, radio, broadcast)

· Demonstrable experience of working in charity, patient advocacy or healthcare sectors

· Ability to deal with people at all levels with empathy, tact and credibility

· Excellent written and verbal communication skills, with an ability to distil large amounts of information and present it in engaging and innovative ways for a variety of audiences

· Demonstrable design skills and knowledge of desktop publishing software e.g. using Canva to create in-house designs for social media, web and in-house materials (leaflets, guides, etc)

· Good understanding of brand, visual identity and corporate communication

· Strong organisational and project management skills, with the ability to prioritise

· Be a self-starter and team player with experience of remote working, and able to work effectively with colleagues using remote technology (e.g. Zoom, Google meets, etc)

Desirable

· Membership of a professional body such as Chartered Institute of Public Relations and/or a commitment to continuous professional development

Why join Dravet Syndrome UK?

Join our dynamic and growing charity, where you'll thrive in an exciting and engaging environment. We are proud to be a family-oriented charity experiencing financial growth and fuelled by an ambitious plan for expansion. Our dedicated team is deeply connected to our core audience, and their motivation stems from witnessing our profound impact on people's lives. Working alongside inspiring families, you'll see first-hand the incredible love and dedication they have. Join us today and contribute to making a lasting difference in the lives of those we support.

The Talent Set is thrilled to be working with such a reputable client within the education sector. We are looking for a School Engagement Manager to join for a 6-month initial period, working on exciting projects and making a direct impact to their audiences. 
 
Some of the key responsibilities would include:  

• Lead on brand marketing activities and providing a customer perspective for colleagues across the organisation’s content development and overall messaging.

• Working closely with the head of department on engagement and visibility plans. 

• Create content marketing strategies for social media, newsletters alongside delivering campaigns.

• Managing social media channels to connect with the organisation’s brand and in turn, increase both reach and engagement. 

• Using analytics and data (both online and customer/school data) to make pro-active suggestions to the senior leadership team for approaches which will increase the impact of their brand marketing and communications. 

• Creating effective reporting mechanisms to measure the impact of engagement activities and monitor performance against KPIs. 

• Working closely with the product marketing team to ensure brand marketing and product marketing are aligned and effectively scheduled. 

• Co-ordinating the organisation’s offering at events (virtual and in-person), including logistics, content preparation, promotion, staffing, budgeting and admin as required. 

Some of the ideal experience required for this role would include: 

• Working within the education sector or public sector. 

• Experience with product marketing and having senior marketing experience across a range of channels. 

• Strong project management skills. 

• Strong stakeholder management experience, having the ability to adapt to different audiences.

• Basic understanding of market research techniques. 

 
This is a fully remote role, with occasional travel into their West London office. 
 
£41,000-£46,000 pro rata (paid on a day rate inside IR35) depending on experience. 
 
We are committed to diverse and inclusive recruitment practises that ensure equal opportunity for everyone, regardless of race, sexual orientation, mental or physical disability, age or gender. We encourage applications from all backgrounds and will happily make reasonable adjustments to always ensure a fair process. 

Salary: £34,085.47 per annum (plus £5,023.71 London Weighting Allowance if applicable)

Location: Remote, office based or flexible working

Contract: Permanent

Hours:   37.5 per week

Closing date: Wednesday the 11th of September at 11:30pm

Are you an enthusiastic and innovative fundraiser looking to work at one of the UK’s leading charities on homelessness and housing? If you are and have a passion to help the housing emergency join Shelter as a Senior Direct Marketing Manager – Digital Acquisition where you can put your digital fundraising expertise and curious thinking to use in our Individual Giving team and strive to make a difference.

About the role

This Senior Direct Marketing Executive position is within our acquisition team which is a fast-paced, dynamic, supportive team who bring in new donors across the Individual Giving portfolio. You’ll work alongside the Senior Direct Marketing Manager (Digital Acquisition) to lead on the following things:

• Digital fundraising campaigns and projects
• Managing relationships with agencies
• Managing budgets
• Maximising income opportunities
• Staying ahead of sector trends and insight
• Monitoring the achievement of financial and non-financial targets

Your key areas will be developing and leading on delivering our multi-million-pound campaign at winter and across Shelter’s individual supporter channels, propositions and product. Your work will help to drive us closer to ending the housing emergency.

About you

You’ll bring digital expertise, an audience understanding and your creative flair to develop standout digital campaigns. With a constant curiosity for industry leading creative campaigns, you will inspire the team and share your knowledge and skills. You will build strong relationships with colleagues, agencies and suppliers. You must also be skilled at project managing multiple campaigns while maintaining a high level of drive and commitment.

You’ll have a key eye for detail and will be comfortable interpreting and analysing data to make decisions and be confident to take risks, run tests and ultimately push our fundraising to the next level.

This is a great opportunity to join a dynamic team, for someone who is looking to excel in digital fundraising and marketing strategy and to deliver ambitious plans.

We are looking for candidates who have the following skills and knowledge listed below to apply for the role.

• Essential digital expertise: You have experience working in a fundraising and / or a marketing environment with a technical grasp of digital marketing and developing digital supporter / customer journeys and engagement, working across key digital platforms like Meta Business Suite, other social media platforms, Google Ads and Google Analytics.
• Direct marketing knowledge: You will have a solid understanding of best practice in marketing communications. You will have experience in drawing up digital marketing plans. You will be familiar with delivering marketing results in a customer focused environment such as fundraising and be able to manage and analyse marketing campaigns, as well as being able to digest complex data and extract key insights to inform strategies and campaigns and are able to comminate these effectively with the wider team.
• Effective communicator: An expert in communicating digitally, you are audience led and supporter / customer centric and will be dedicated to providing the best experience to Shelter supporters to reach acquisition and financial targets. You will have experience and be able to demonstrate your copywriting skills. You are a storyteller.
• Results-driven: You are an ideas person and are results-driven with a keen interest in the fundraising market. You are excited by the prospect of working in an innovative team to improve Shelter’s fundraising offerings.
• Prioritise diversity and inclusion: You will be excited to role model challenging internal and external stakeholders to encourage a more open and inclusive mindset and embed inclusion in product work.

Apply to be part of our team and be the change you want to see in society.

Benefits

We offer a wide range of benefits, including 30 days of annual leave, enhanced family friendly policies, pension and interest free travel loans. Our employees also have access to a tenancy deposit loan, payroll giving, cycle to work scheme and an employee assistance programme.

Shelter helps millions of people every year struggling with bad housing or homelessness through our advice, support and legal services. And we campaign to make sure that, one day, no one will have to turn to us for help. We’re here so no one has to fight bad housing or homelessness on their own.

We are happy to talk about flexible working, personal growth, and to promote a workplace where you can be yourself and achieve success based only on your merit.

About the team

Our Individual Giving team sits within our successful, growing Income Generation directorate and consists of three programmes - Supporter Acquisition, Direct Dialogue and Supporter Retention and Development. Together, we deliver a diverse programme of work with ambitious income targets that support our organisational strategy, across cash, regular giving and lottery products. We’ve grown quite a bit over the past few years and benefitted from both investment and opportunity for innovation. That’s resulted in us generating over £20m of unrestricted income every year. We’re also welcoming and supportive, firmly believe in developing our people and can offer you every opportunity to progress.

How to apply

Please click ‘Apply for Job’ below. You are required to submit a CV and a supporting statement. Please provide specific examples of how you meet the criteria in the 'About you' section of this advert approximately 1 page in length, following the STAR format, and ensure you demonstrate how you address the following behaviours listed below throughout your responses:

• We prioritise diversity and have an inclusive and open mindset
• We create change and align behind our strategy

Any applications submitted without a supporting statement will not be considered.

About Shelter

Home is a human right. It’s our foundation and where we thrive. Yet everyday millions of people are being devastated by the housing emergency.

We exist to defend the right to a safe home. Because home is everything.

We need ambitious, passionate people to join us. This is your chance to play a part in the fundamental change we are striving to achieve.

Our enemy is the social injustice at the core of the escalating housing emergency. To win this fight, we must be representative of the people we are here to help and those who support our movement. In all our people decisions, we take pride in being inclusive, equitable and transparent. We are committed to combating racism both within and outside Shelter. We welcome you on our journey to becoming truly anti-racist.

Safeguarding statement

Safeguarding is everyone's business. Shelter is committed to protecting the health, wellbeing and human rights of those we support, and enabling them to live free from harm, abuse and neglect. All our staff will be expected to observe professional standards of behaviour and conduct their work in line with our Safeguarding Policies.

Shelter does not accept unsolicited CVs from external recruitment agencies nor accept the fees associated with them. 

REGIONAL MARKETING MANAGER

Salary: £39,000 - £45,000 per annum

Reports to: Senior Regional Marketing Manager

Department: Marketing, Fundraising & Engagement

Location: Home-based anywhere in the UK (occasional travel to our Head Office in Stratford, London will be required)

Employment type: Permanent

Working hours: 35 hours per week

Closing date: Wednesday 11 September 2024, 23:55

Please note: You must be eligible to work in the UK to apply for this vacancy. Cancer Research UK is not able to offer visa sponsorship.

We are professionals with purpose, beating cancer every day. But we need to go much further and much faster. That's why we we're looking for someone talented, someone passionate about public health, someone like you.

This is an exciting opportunity to use through your regional marketing expertise and play a key role in supporting Cancer Research UK's marketing function. You will deliver some of the UK's most recognisable marketing campaigns, for activities such as Race for Life, ensuring they are aligned and integrated, providing regional expertise to ensure local marketing opportunities are maximised. You will also manage a Regional Marketing Executive to deliver best in class above-the-line regional marketing campaigns, working collaboratively with Audience & Product Marketing Teams.

What will I be doing?

• Supporting the Senior Manager in translating cross-channel marketing plans and budgets into regional activation plans, providing regional expertise, and working with the marketing channel experts to drive media effectiveness

• Working with Audience & Product Marketing teams to define and develop the audiences and product offerings that need activating regionally and consult on the development of cross-channel integrated briefs, working with key stakeholders and agencies to deliver these

• Consulting with Audience & Product Marketing teams on the content creation, testing and optimisation process, working collaboratively with agencies, freelancers and in-house Creative Team to tailor national creative to meet regional audience needs

• Managing the delivery of above-the-line regional marketing campaigns from planning and set-up through to execution and analysis, driving awareness of the Cancer Research UK brand and recruiting new audiences at a local level

• Managing the continuous analysis of campaigns, reporting on performance to Audience & Product Marketing teams and key stakeholders

• Driving a test and learn culture, ensuring user testing throughout and making insight-led recommendations to improve and optimise campaign activity to Audience & Product Marketing teams and key stakeholders

• Supporting Audience & Product Marketing and Planning teams to generate actionable insight driving long-term improvement of regional campaign.

What skills do I need to have?

• Proven leadership skills and the ability to manage competing priorities for yourself and others

• Significant experience of delivering above-the-line campaigns, from planning through to execution and analysis, that meet campaign KPIs

• Relevant experience of activating marketing plans at a regional level to deliver best in class localised marketing campaigns, with knowledge of the best regional marketing tools and channels

• Significant experience of translating marketing strategy into tactical delivery plans by channel, audience and budget

• Relevant experience of managing and motivating agencies to drive maximum value from relationships

• Data-driven with a strong understanding of UX principles and relevant experience of interpreting results and recommending opportunities for optimisation

• Relevant experience of building positive working relationships and influencing others at all levels

• Relevant experience of developing highly effective campaign assets for use across channels

• Excellent project management skills including resource and risk management

• Strong Microsoft Office skills, including Excel and PowerPoint.

What will I gain?

Each and every one of our employees contributes to our progress and is supporting our work to beat cancer. We think that's impressive.

In return, we make sure you are supported by a generous benefits package, a wide range of career and personal development opportunities and high-quality tools, policies and processes to enable you to do your job well.

Our benefits package includes a substantial retirement plan, a generous and flexible leave allowance, discounts on anything from travel to technology, gym membership, and much more.

We don't forget people have lives outside of work too and so we actively encourage a flexible working culture.

Our work - from funding cutting-edge research to developing public policy - will change the world. It's exciting to be part of our team.

How do I apply?

We operate an anonymised shortlisting process in our commitment to equality, diversity and inclusion. CVs are required for all applications; but we won't be able to view them until we invite you for an interview. Instead, we ask you to complete the work history section of the online application form for us to be able to assess you quickly, fairly and objectively.

Interim Digital Marketing Manager (6 Month Contract), an excellent opportunity to join a National Children’s Charity, with Head Office based in Central London.

• Salary is based on Location: £41,189 (London) £38,390 (National)
• Remote working, able to attend 1 x a month the London Office.

As the Digital Marketing Manager, you play a pivotal role as part of the digital marketing, attraction, and public mobilization team. Through paid digital, social and approaches, you will shape attitudes, grow action, income and impact, and inspire new audiences to join with the cause focused on improving youth well-being.

Supported by the Head of Attraction and Public Engagement Manager, as the Digital Marketing Manager, managing an Officer, you’ll work with agencies to develop and implement attraction strategies. With colleagues throughout the charity, you’ll manage digital attraction activity including social, paid search, and PPC.

Key area of responsibility:

• Collaborate with colleagues to plan & deliver timely & effective paid search, digital marketing, social & programmatic campaigns across TMV to meet key objectives, innovating & testing new channels & platforms to grow audience engagement
• Deliver bespoke and integrated digital attraction campaigns that acquire new supporters. You’ll work with creatives and storytellers to create inspiring, and engaging content for digital marketing channels.
• Use Google Analytics and analysis tools to track, measure & report audience insights, trends & campaign performance against objectives, sharing learnings & recommendations to optimise campaign outcomes
• Oversee & manage digital platforms (Facebook Ad Manager, TikTok / Twitter, Google Accounts – Ads, Grants Pro, Tag Manager & reporting tools) and manage adtech and cookie policies to ensure compliance
• Support producers to continually improve the visibility of content, ensuring work is in line with SEO best practice.
• Advise colleagues to develop and optimise digital campaign content and creative that meets audience, channel and campaign objectives, ensuring it elevates voice & is rooted in the brand & storytelling approach
• Measure and report on performance and effectiveness of campaigns to inform future development. You’ll develop testing programmes to continuously optimise the performance of digital marketing activity.
• Support colleagues to work in integrated, multi-channel planning environments. Coach & upskill colleagues in paid digital marketing approaches, building culture of collaboration, digital innovation & rapid response; to unlock opportunities to engage audiences that will drive impact and engagement

To be successful as the Interim Digital Marketing Manager, you’ll have previous experience working in a similar Digital Marketing role such as Digital Fundraising within the charity sector, with proven experience of:

• Paid digital customer marketing skills, digital campaign planning, project management & delivery experience.
• Working with a Paid Social Media agency.
• Audience & channel led communication skills
• Knowledge of managing digital platforms for optimisation, along with reporting & analysis tools
• Creative & content development experience 
• Knowledge of Adtech & marketing regulation
• Prior Line Management Experience

We're looking for values-led, content-minded database-loving, marketplace enthusiast to join us at We Are In Beta as our School Service Provider Directory Manager.

Your role will be to build, manage and promote a community driven database of school service providers and organisations members of our 18,000+ community recommend to each other.

Why?

Finding and quality assuring providers on a limited budget in schools is hard. The database will help school leaders do just that so they can spend more time delivering the best education possible to their students.

About We Are In Beta.

We Are In Beta is an online community of 18,800+ school leaders and teachers which helps them share and learn how they get the best outcomes for their students.

We believe most of the solutions to schools’ problems are in schools already. Or at least, in the minds of the brilliant people who work in them.

Our job is to find them and share them widely, so nobody has to figure it out on their own.

Imagine a day when you can find someone - or something  - that can help solve any problem you’re facing, whenever you need it.

A day when every student has leaders and teachers who are equipped with the most successful strategies and networks to improve their education.

Join us to help us build that future for our schools.

We - schools - Are In Beta - always learning.
 

What do we do?

To work towards that future:

1. We research great practice so our members can discover it and be inspired by it.

2. We produce and share practical content with great schools through events, webinars, podcasts and resources - so they can learn from others’ successes (and the failures too).

3. We build communities of practice so colleagues can meet and grow together

Some stats we’re really proud of:

In just 4 years we’ve grown the online community to over 18,800 school leaders and teachers.

• 3,400 - MATs and schools we are connected to

• 2500+ resources have been shared by our members - if each one on average takes two hours produce - in reality it's probably more - that’s more than… 

• 3.1 years' worth of others’ work each and every one of our members can access just by being a part of the community

• 3,710 policies and resources from successful schools and MATs we have curated, analysed and shared.

• £1,500 - the amount we save a school each time they access the research they ask us to do for them.

• 870,000 hours - the number of hours it would have taken members to discover the insights we've shared with them had they done the research on their own in silos.

• £25 million - the amount it would have cost schools had they funded those research hours themselves 

• 1.5 million - the number of miles our members would have had to have travelled to meet our expert presenters in case study schools had our community not existed online.

• 8,500 people came to the National INSET Day in Dec 2020 when the government left schools with almost no time at all to plan an end of term INSET. 

We are just getting started. Join us to write the next chapter

What's the role?

Your role will be to design, build, grow and promote a database of organisations, who offer products and services to schools, which have been recommended to by our members.

How you’ll be driving our mission forward

• Research and map the education marketplace

  • Understand the challenges schools buy in services to solve

  • Learn about the different providers who exist to solve them

• Design, build and manage the database school service providers

  • Define and codify the data architecture which governs the database

  • Categorise the providers by type, objectives, buyers, beneficiaries and more

  • Use no code tools to build and operate the directory

• Produce top of funnel content to promote the database, which attracts schools and providers sign up and contribute to it

  • Set and manage schedules of promotional content

  • Write valuable, practical, sharable and engaging posts on LinkedIn and Twitter about the providers and the database

• Design and build the user experience and information flows

  • Map out users journeys (both schools and providers) through the directory experience

  • Design and write sign up forms so schools and providers can access the database

  • Design and write submission forms so schools can nominate organisations and organisations can request to join the database

• Automate processes to improve user experience and your administration workload

  • Design information flow processes which manage engagement on both school and provider side

  • Use tools like Zapier, Aitable, Email and HubSpot to automate information flow and email notifications

• Cultivate a community driven approach to building the database

  • Encourage school leaders to make nominations of organisations who should be included

  • Encourage providers to request they be included and contribute testimonials

• Research and design quality assurance mechanisms

  • Design ways to gather quality assurance information from schools

  • Design ways for providers to demonstrate their impact

Who are you?

• You believe in the power of education and social justice

• You believe the answers to most of education's problems are in schools already (but understand some need some external help).

• You believe schools should be able to access quality assured provision at an affordable price without spending weeks researching.

• You value diversity in all respects.

• You love researching and discovering new solutions, organisations and marketplaces.

• You have a keen interest in marketplaces and review platforms like Uber, Airbnb, Checkatrade, Trip Advisor, Trustpilot

• You are a project manager who plans, tracks and delivers on objectives across several workflows on time, every time.

• You are comfortable managing different audiences who maybe at different stages of their customer life journey

• You have a spreadsheet (with pivot tables) for pretty much everything and like to design systems and processes to make things more efficient

• You're happiest when you are classifying complex systems into simple categories

• You get huge satisfaction from designing systems that create smooth information flow

• You relish using new technologies

• You enjoy planning and writing valuable top of funnel content on social media eg Twitter and Linkedin

• You get a kick out of designing lead magnets and getting sign ups

• You enjoy developing relationships from scratch often by email or social media

What experience do you have?

It’s not essential you tick every box. But the more boxes you can tick the better. It goes without saying, we can help you gain and learn from the experiences you haven’t had yet.

• Ideally, you are/were an experienced teacher and/or school leader with experience of working with 3rd party service providers

• You've had experience buying from (or at least working with) external organisations in schools and evaluating the impact of their work OR you've worked for an organisation that sells into schools in their marketing and sales departments

• You have a strong understanding of the types of problems service providers work to solve, which organisations exist in the education marketplace, the different types and their approaches and who the key buyers, users and beneficiaries of their work might be in schools.

• You've managed a school budget (or at least understand how tight they are) OR you've managed/fed into a marketing/sales budget at a school service provider OR worked in their sales/marketing department

• You’ve designed, built and managed databases/directories with low/no-code tools like Airtable, Webflow, etc

• You have experience of integrating platforms and building automations with tools like Zapier, Airtable, Hubspot, Gmail etc

• You’ve designed, produced and promoted effective lead magnets and sign up mechanisms

• You've designed slick user experiences and information flows using forms, databases and email

• You’ve crowdsourced content from audiences to leverage their collective knowledge using things like Google docs

• You’ve used social media to research and.promote your work consistently and effectively

• You’ve written top of funnel content on Twitter / LinkedIn that gets a lots of likes, comments and shares

What are the benefits?

• Exposure to the most inspirational and impactful school leaders and education organisations in the country

• Opportunity to work within an early-stage, mission-driven organisation and shape its direction

• Flexible working culture/flexible working hours

• Pro rata £28,000-£33,000 dependent on experience

• Project-based and/or part-time contract based on performance milestones for the right candidate available

• Free membership to all of our premium spaces across the community worth up to £1,197+VAT

We are an equal opportunity employer and consider all qualified applicants equally without regard to race, colour, religion, sex, sexual orientation, gender identity, national origin, veteran status or disability status.

Location:

• We are a fully remote team.
• We checkin daily online.
• We meet monthly face to face in London. 

Role Scope and Time Commitment?

• This role is initially 1 day week role for 52 weeks a year.
• Early success could grow this to into 2-3 day a week role within 6 months.
• There is huge scope for it to grow into a full time Partnerships Manager, Head of Partnerships and eventually a Director of Operations role depending on success.

Timeline:

• Applications open: 28th August 2024

• Deadline for applications: midnight Sunday 15th September

• Invitations to complete assessment task: weeks beginning 9th September and 16th September

• First round interviews: weeks beginning 16th and 23rd September

• Second round interviews: weeks beginning 23rd and 30th September

• Notification of decision /appointment : week beginning 7th October.

• Start date: mid October

We expect this to be a popular role.

We will be inviting people to interview on a rolling basis.

We advise submitting an application early.

How do you apply?

   To apply for the role please

1. register your interest here no later than midday on Thursday 12th September AND/OR
2. complete the application form we'll send you by the deadline above

  For the application form you’ll need:

1. CV - max 2 sides

2. Covering letter - outlining

   1. why you want to apply

   2. how your values, knowledge, skills and experience make you the best person for the role.

   3. a PS section at the bottom with confirmation of where you saw the job role; confirmation of your current salary and notice period; whether you have the right to work in the UK and a valid criminal check with the Disclosure and Barring Service (DBS); any links to any portfolios/bodies of work you have completed in the past to demonstrate what you are capable of (this could be reports, writing, performance figures, social media campaigns, articles, videos); and indication of whether your availability will be limited during the recruitment period.

3. Contact details of references

For an informal and confidential discussion about the role prior to application, please contact the Founder  @niallalcock on X/Twitter or DM Niall Alcock on LinkedIn

Digital Campaigns Specialist

The role

We are looking for a Digital Campaigns Specialist to work closely with others to influence and deliver exciting integrated campaigns achieving positive systemic change for deaf children and their families across the UK.

What you'll do

• Develop effective campaign messaging and motivational calls to action.
• Find innovative ways to engage supporters and bring latest campaigning techniques to the organisation.
• Share digital campaigning skills, coaching others and learning and developing together. 
• Take part in campaigning project teams to help build, test and deliver priority campaigns.
• Monitoring and reporting on campaigning activity, evidencing impact.

What you'll need

• Experience of working in a public affairs, marketing or political campaigning environment.
• Confidence in using a variety of digital campaigning tools.
• Knowledge of the latest approaches in engaging people with campaigns.
• Accurate creative writing skills and proven ability in composing effective campaign messaging.
• Strong digital skills and an an ability to embrace agile values & principles.
• A criminal record check / DBS disclosure (if offered the position).

What you'll get

• Home-based working with flexible hours.
• 25 days holiday - plus additional 3 days at Christmas (and bank holidays).
• Pension (5.5% employer contribution).
• Healthcare Cashplan
• Annual performance-based salary increase.
• Employee Assistance & Wellbeing Programmes.

What we do

The National Deaf Children's Society are the leading charity for deaf children. We give expert support on childhood deafness, raise awareness and campaign for deaf children's rights, so they have the same opportunities as everyone else.

Disability Confidence

We are a Disability Confident Employer and committed to offering interviews to candidates who request to be considered under the Disability Confident scheme and meet the minimum requirements of the person specification. Please contact recruitment with any accessibility or reasonable adjustment enquiries.

The National Deaf Children’s Society is a registered charity in England and Wales (1016532) and in Scotland (SC040779).

We're looking for a values led, (education) content minded and systematic project manager to join us a Conference Producer at We Are In Beta.

The goal is to grow our in person events offering for our community of MAT Directors of Education and School Improvement Leaders, which has already supported 85 MATs serving 90,000+ students.

Your role will be to produce face to face conferences that provide them honest, open and trusting spaces to share how they really achieve their results in practice.

Why?

So MATs can learn what’s working (and what isn’t), so they can deliver the best education possible to their students.

What's the role?

Your job will be to produce in person conferences, with a difference, for MAT Directors of Education and School Improvement Leaders.

Events where practitioners don’t just share what’s worked but also what hasn’t - openly and transparently.

The aim is curate powerful and practical warts and all stories, which attendees can ask questions about and dig deep into each other's work.

• What we avoid
  • Glossy key notes delivered by non serving MAT leaders 
  • Only sharing successes
  • Surface level panels that don’t explore how leaders do what they do
  • Lots of passive sitting and listening in big audiences
  • Not developing deep and lasting relationships between attendees
  • Where the events are geared towards promoting products and services more than the amazing leaders and their practice 
• What we deliver
  • Dedicated to giving serving MAT Directors of Education - from diverse backgrounds - the platform to share the work they are doing in the MATs right now
  • Sharing openly, honestly and transparently the challenges as well as the wins
  • Small group discussions about very specific topics where attendees can go deep
  • Workshop formats allowing speakers and attendees to learn from each other via intimate conversations
  • Where we do everything we can to help attendees get to know each other, stay in touch and work together long term.
  • Events where sponsors provide thought leadership not sales pitches

 On the speaker/content side, you’ll:

• research what’s important to MAT Directors of Education

• find serving MAT leaders who have expertise in those areas

• invite and book them to be speakers and

• support them to be their best on the day.

On the attendee/learner side, you’ll:

• communicate the offering

• design sign up and onboarding processes

• promote the event across our social media and email channels and

• ensure delegates have everything they need to get the best out of the event.

On both sides you’ll:

• promote the event far and wide

• lead the follow up and evaluation of the events.

 How you’ll be driving our mission forward

• Researching topics that matter to Directors of Education right now

  • Emailing/messaging them to ask what they’ve had success with and need help with

  • Creating a database of strengths and needs across the community

  • Reading education press, policy and practitioner led blogs.

  • Engaging with conversations on social media

• Finding, inviting and booking speakers

  • Using national datasets to find MATs and MAT Education Leaders who are succeeding against the odds

  • Digging into MAT practice and MAT leaders’ blogs/posts to build a list of possible speakers

  • Crafting emails that invite MAT Leaders you may have never met to speak at the conference

  • Following up and leading MAT Leaders through the speaker onboarding journey

• Supporting speakers to be their best

  • Designing editorial guidelines and communicating them with speakers

  • Supporting them to find a focus for their sessions and feeding back on the content

  • Gathering pre-event information such as speaker details, access need, session titles/objectives and resources etc

  • Automating workflows and emails using Zapier and Airtable

  • Sharing all pre-event information they need in good time

• Designing attendee sign up and welcoming processes

  • Designing and building pre-event registration processes and forms

  • Gathering pre-event information from attendees eg attendee details, access/dietary needs and 

  • Automating workflows and emails using Zapier and Airtable

  • Sharing all pre-event information so they can get the most out of the conferences

• Promoting the event across our channels

  • Working with a designer to commission graphics

  • Writing social media posts on LinkedIn and Twitter

  • Working with the Director of Educations at the MATs hosting the events to write sharable, top of funnel social media posts that inspire, entertain and inform Directors of Education

  • Designing, writing building email workflows and drip campaigns in our CRM (HubSpot)

• Ensuring delegates have everything they need to get the most out of the conferences

  • Tracking and auditing that all delegates have shared required pre-event information

  • Writing succinct emails which are delivered at the right time in a way that respects their workload and capacity

• Evaluating the success of the conferences.

  • Designing and building post event evaluation forms

  • Seek, gather and analyse customer feedback and user data to ensure member success.

  • Tracking and auditing evaluation completion

  • Following up with both speakers and delegates to maximise

Who are you?

• A values driven educationalist
• Technophilic project manager who has a spreadsheet for everything
• Curious and empathic relationship builder
• Entrepreneurial, innovative and flexible
• Analytical but also a content-minded story finder and teller
• Feedback embracing learner in the pursuit of mastery of your craft:

What experience and skills do you have?

It’s not essential you tick every box below. But the more boxes you can tick the better. We can help you gain and learn from the experiences you haven’t had yet.

• Education and/or school leadership/teaching: Knowing how the MAT and school system works is a must. Knowing who does what role in MATs will help bring the right people in the right conversations and the right time. Knowing and understanding the kinds of problems and types of conversations MAT leaders and teachers is also helpful for this role

• Conference production: researching topics, inviting and booking speakers, crafting promotional materials, shouting loudly and proudly about the events and filling up spaces is key.

• Project management: Planning, tracking and delivering on project objectives across several workflows on time, every time. Managing multiple audiences who are likely to be at different stages of their engagement cycle.

• Digital marketing integration and automation: integrating and automating digital marketing platforms like eg MailChmip, Hubspot, Airtable and Zapier etc. Automating drip campaigns and email workflows.

• Copywriting (and digital marketing and email workflow design): designing and writing posts and emails that convert - whether than be speaker invitations, promotional posts or conference onboarding emails.

• Customer Relationship Management: designing, building and automating CRMs including sales pipeline design and management eg HubSpot and Airtable.

What are the benefits?

• Exposure to the most inspirational and impactful MAT Education Leaders in the country 
• Opportunity to work within an early-stage, mission-driven organisation and shape its direction
• Flexible working culture/flexible working hours
• Pro rata £29,000-£34,000 dependent on experience
• Project-based and/or part-time contract based on performance milestones for the right candidate available - this role is approximately 3 days a week for 28 weeks a year in 2 x 14 week blocks: October-February and March-June to deliver 2 conferences.
• Free annual membership to all of our premium spaces across the community worth up to £1,197+VAT.
• Dramatically grow your network of MAT leaders
   

Project Scope and Time Commitment?

The aim of this role is to produce two conferences:

1. Trust Education Leaders Conference North (Feb/Mar) in Manchester
2. Trust Education Leaders Conference South (June/July) in Luton/Milton Keynes

Each conference takes about 14 weeks to plan and deliver working 2-3 days a week.

If you aren't available for these dates, please still register you interest as we have plans for more conferences coming up and we'd love to work with you on them.

Timeline:

• Applications open: 28th August 2024

• Deadline for applications: midnight Sunday 15th September

• Invitations to complete assessment task: weeks beginning 9th September and 16th September

• First round interviews: weeks beginning 16th and 23rd September

• Second round interviews: weeks beginning 23rd and 30th September

• Notification of decision /appointment : week beginning 7th October.

• Start date: mid October

We expect this to be a popular role.

We will be inviting people to interview on a rolling basis.

We advise submitting an application early.

How do you apply?

  To apply for the role please

1. register your interest via our wesite no later than midday on Thursday 5th September AND/OR
2. complete the application form we'll send you by the deadline above

 For the application form you’ll need:

1. CV - max 2 sides

2. Covering letter - outlining

   1. why you want to apply

   2. how your values, knowledge, skills and experience make you the best person for the role.

   3. a PS section at the bottom with confirmation of where you saw the job role; confirmation of your current salary and notice period; whether you have the right to work in the UK and a valid criminal check with the Disclosure and Barring Service (DBS); any links to any portfolios/bodies of work you have completed in the past to demonstrate what you are capable of (this could be reports, writing, performance figures, social media campaigns, articles, videos); and indication of whether your availability will be limited during the recruitment period.

3. Contact details of references

For an informal and confidential discussion about the role prior to application, please contact the Founder  @niallalcock on X/Twitter or DM Niall Alcock on LinkedIn

JOB TITLE:Communications Manager

RESPONSIBLE TO: Head of Operational Services

LOCATION:Head Office Manchester City Centre

HOURS: 22.5hrs (3 days) 

SALARY: £44,000 FTE/£26,4000 pro rata 

CLOSING DATE: 22nd September 2024

INTERVIEWS TAKING PLACE: 8th October at Manchester Head Office 

Please note we require a covering letter detailing how you feel you are able to deliver in the role. 

About UKROEd 

UKROEd Ltd is a private, not-for-profit company responsible for the delivery, management, and administration of the National Driver Offender Retraining Scheme (NDORS) on behalf of the Police service. It is also the operating company of the Road Safety Trust and is committed to the education and training of drivers who commit low level traffic offences.

UKROEd values and respects each individual employee, client and customer and is committed to promoting equal opportunities throughout its workforce. As such, all relevant applicants will receive consideration for employment without regard to age, disability, gender reassignment, marriage and civil partnership, pregnancy and maternity, race, religion or belief, sex, or sexual orientation. 

Overview of the role 

UKROEd are looking for an experienced Communications Manager to join the Operations business area of the company.

 You will work closely with both our internal and external stakeholders to oversee the development and implementation of an impactful communications strategy to ensure that our messaging output is effective and in line with our overall corporate strategy.

Principal Duties and Responsibilities: 

• Act as the principal advisor to the senior leadership team on all areas of communication and engagement, including planned and unplanned issues. 

• Work alongside the UKROEd Crisis Communications Consultant to develop and deliver an annual communications plan that outlines the priority campaigns and communications projects to help the company deliver its corporate plans and financial strategy. 

• Work alongside the UKROEd Media Associate Consultant to manage and further develop the external communications service, including communication campaigns, reactive communications, media relations, digital, and design.

• Develop a unified company voice that aligns with our branding and values 

• Oversee UKROEd’s internal communication function and work with key business areas to implement effective internal communication and engagement strategies, which drive new ways of working and support wider transformation and cultural change across the organisation 

• Build and maintain relationships with our stakeholders and audiences, including internal and external stakeholders across course providers, police forces, the Road Safety Trust, local and central, government & Whitehall, statutory and non-statutory bodies, industry & business, road safety communities and other parties to establish strong working relationships. 

• Work with appointed associates on the organisation's external digital platforms, planning and managing the design, content, and production of all materials.

• Provide overall editorial control of communication processes to all key stakeholders 

• Continuously improve the delivery and effectiveness of campaigns and engagement activities by gathering intelligence through robust evaluation, and by reviewing procedures and practices, to drive the achievement of high-quality, impactful outcome 

• Support UKROEd in influencing external decision makers, including central government, regional government, and police forces nationally.

• Promote the interests of UKROEd regionally and nationally, establishing a a strong organisational profile to enhance its reputation, impact, and influence.

• Be accountable for the effective management of the company’s communications budgets to ensure measurable return on communications investment 

• Develop efficient communication protocols and policies for diverse scenarios or emergencies by engaging with executive management in drafting policies. 

                                                              COMMUNICATION MANAGER  

                                                                PERSON SPECIFICATION 

Qualifications  

Essential 

• Bachelor’s degree, or equally recognised professional qualification, in a relevant subject

• Member of the CIPR or relevant professional body 

• Evidence of continuing professional development 

Desirable 

• Master's degree in communications, Public Relations, Marketing, or a related field 

• Additional certifications in digital marketing, crisis communication, or stakeholder engagement. 

Experience  

Essential 
 

• Experience at a managerial level delivering strategic communications advice and leading communication and engagement initiatives within a complex organisation. 

• Demonstrated experience in managing organisational change and executing effective internal communication strategies. 

• Extensive experience utilising modern communication technologies and digital media platforms. 

• Strong capability in both short-term and long-term strategic planning, with the ability to anticipate and respond to evolving priorities and emerging issues. 

• Experience fostering cross-organisational collaborations and partnerships. 

• Deep understanding and management of brand development and its influence on stakeholder perception and engagement. 

• Experience providing strategic communications advice to senior leadership, including boards, committees, or executive panels. 

• Proven experience in developing and executing crisis communication strategies. 

Desirable 

• Experience engaging with national-level politicians and stakeholders to advance organisational objectives. 

• Background or knowledge of the not-for-profit sector. 

• Experience working within the road safety or transportation sector. 

Job Related Knowledge  

Essential 

• Excellent verbal, written and presentation communications skills with the ability to tailor messaging to diverse audiences 

• Strong critical thinking and political acumen in handling sensitive and complex issues. 

• In-depth knowledge of digital and social media strategies, tools, and best practices. 

• Proficiency in developing and implementing effective communication campaigns across multiple channels. 

• Solid understanding and commitment to equality, diversity, and inclusion principles. 

• Proficient in standard office software (e.g., Microsoft Word, Outlook, PowerPoint, SharePoint) and familiarity with content management systems. 

• Basic knowledge of media law, data protection regulations, and ethical considerations in communications. 

Desirable 

• Strong understanding of public affairs and advocacy strategies

• Familiarity with current policies and best practices in community engagement and public consultation. 

• Kknowledge of evaluation methodologies for assessing communication effectiveness and impact.

Skills and Aptitudes 

Essential 

• Proven leadership skills with the ability to work with, motivate, and develop high-performing, multidisciplinary teams 

• Demonstrated resilience and high motivation, and the ability to inspire these qualities in others 

• Strong strategic planning and organisational skills, with the ability to prioritise tasks and manage multiple projects efficiently 

• Excellent problem-solving and analytical skills to inform effective decision-making 

• Excellent communication and interpersonal skills, adept at influencing, persuading, and negotiating with a wide range of stakeholders. 

• Experienced in managing operational budgets, commissioning services, and overseeing contractual agreements 

• High levels of professionalism, integrity, and ethical standards, serving as a strong role model within the organisation 

• Ability to work collaboratively and effectively with senior managers, directors, and external partners. 

• Strong political awareness and sensitivity to navigate complex organisational and external environments. 

• Proficient management and leadership capabilities with a track record of delivering successful communication initiatives 

Desirable 

• Experience in measuring and evaluating the impact of communication strategies and campaigns. 

• Ability to use various content creation tools 

The Comms Assistant will:

• create inspiring and impactful content to raise our profile and grow our network
• assist with developing ideas, research, planning and creating content for day-to-day social media comms and project work
• write and manage external communications
• support team members across the organisation to help create and edit content, promote our work and build our profile
• develop a social media schedule that strategically highlights different aspects of our work each week/month via written, image and video (long and short-form) content on social media, our website and our newsletter. . 

This is a mixed and self-directed role with opportunity to contribute to a range of work and projects. We require some core office hours, by agreement and support team members to work flexibly to accommodate good work/ life balance.

Role Description

Communications

• Identifying opportunities to engage through websites, blogs and social media
• Support implementation of social media strategy ¥ Schedule and post content on social media platforms (primarily Twitter/X, LinkedIn, also Instagram, BlueSky, YouTube)
• Collaboratively generate and develop creative ideas for social media content—including written material, image and video content ¥ Identifying opportunities to engage through websites, blogs & social media.
• Update website copy and other content (using SquareSpace)
• Format documents in line with the company brand guidelines
• Generate creative ideas for social media
• Research trends across platforms (content, sounds, filters, keywords)
• Support team members to produce reports and presentations
• Identify potential marketing opportunities with aligned organisations and individuals
• Writing accurate, brand-appropriate copy for social media posts, newsletters, website content etc 

General 

•  Be a point of contact and support team members
• Support online events and manage bookings
• Provide basic IT support to team members
• Work with our team and partners to enable Neurodiverse Connection to run efficiently in line with the overall company aims

Personal specification can be found in the application pack 

Recruitment Details

How to apply

The application process is two stages:

Stage 1:

• Download and complete the application form
• You will be asked to enter some of your contact details and details of previous work.
• You will then be asked to answer 3 questions. 
• You will also be asked to complete an optional equality and diversity form.
• Email the completed form to our recruitment email address.

Stage 2:

• If you are shortlisted you will be invited to attend an online interview and complete an online task
• You will be sent the interview questions 5 days ahead of the interview date.
•  As part of the interview, you will be asked to complete two tasks that are relevant to the role (details in the application pack)

Recruitment timeline

• Deadline for applications: Monday 16th September 9.00am
• Applicants notified if shortlisted: end of Tuesday 24th September
• Dates of online interview: Tuesday 1st October between 9am-5pm
• Interviewees notified if they have been appointed: no later than Monday 7th October