As a senior member of the fundraising team, the post holder will lead Alder Hey Children’s Charity’s individual giving and legacy fundraising with a focus on maximising income and lifetime value.

They will develop and implement multi-year strategies to significantly increase income and other support from these areas, in-line with the overall fundraising strategy.

They will also play a key role in developing donor journeys for our existing and new supporters ensuring that donors feel valued and informed about the impact they are making.

The main duties of the role include:

Strategic Planning, Financial Management & Reporting

- Develop and implement strategic, multi-year plans and budgets for individual giving fundraising to significantly increase income and support including regular giving, direct mail, digital fundraising and legacy giving activity.

- Monitor progress against strategic plans and budgets producing regular fundraising and activity reports and other agreed KPIs including compiling reforecasts.

Individual Giving

- Maximise the value, diversity and longevity of the individual giving income stream through excellent stewardship and relationship management, including developing segmented donor journeys, acquisition and retention plans, monitoring progress and identifying and optimising growth opportunities.

- Implement donor journeys for all individual supporters e.g. regular and cash givers

- Work with the Head of Marketing to develop creative, innovative and targeted fundraising campaigns to engage new and existing supporters and maximise all fundraising opportunities.

- Work with the wider marketing team to produce engaging case studies and fundraising appeals across all communication channels.

- Ensure thank you letter templates are reviewed and updated regularly

- Working with the Head of Marketing, develop and implement a digital fundraising strategy.

- Support the Head of Philanthropy by assisting in the identification of potential major donors from current individual givers and the development of a high value individual giver programme.

Legacy Giving

- Lead on the promotion of, and supporter care for, legacy giving. Including; ensuring strong legacy messaging in communications across the charity, developing supporter ‘thank you’ events, maintaining and developing strong relationships with current legacy pledgers and sustaining and developing relationships with local solicitors.

- Working with the Finance Manager efficiently oversee the management of the legacy pipeline ensuring strong and effective relationships with executors and that all legal requirements and best practice are followed.

Innovation & Development

- Be the lead specialist in individual giving fundraising and maintain strong knowledge of relevant legislation and best practice

- Develop and maintain specialist knowledge of trends and developments in the sector, through completing relevant training, reviewing relevant press and publications and keeping up to date with industry news

- Identify potential new opportunities and fundraising activities and assist in the preparation of business cases for investment.

- Explore new ways to take donations and implement, utilising latest industry trends and technology.

Data Management

- Utilise the supporter database to maintain accurate records, for data segmentation and for income and other KPI reporting purposes to ensure the effective management of all individual giving and legacy fundraising activities.

- Work with the Database Manager to maximise CRM potential for data management and optimise automatization of segmented donor journeys.

Internal & External Relationships

- Manage relationships with external fundraising and creative agencies and ensure clear objectives and targets are set and monitored.

- Work with colleagues throughout the organisation to identify and approach key stakeholder groups close to the organisation e.g. service users, families and friends

- Be an active and supportive member of the Alder Hey Children’s Charity team, contributing to the team’s development and working collaboratively with colleagues and volunteers.

Other Duties

- Be an outstanding advocate for Alder Hey Children’s Charity in line with the core values of the organisation.

- Gain and maintain in-depth knowledge and understanding of the charity’s work, priorities and future plans and act as a spokesperson for the charity when required, including representing at external events as appropriate.

About us

Christian Aid believes that everyone, regardless of faith or race, is entitled to live a full life, free from poverty. We believe in tackling the root causes of poverty, not just the symptoms. And we believe the world can and must be changed so there is equality, dignity and freedom for all. If you're as compelled as we are to make this change happen and want to inspire others to help make it happen, then join us.

About the role

Central Supporter Engagement Coordinators play a crucial role in stewarding, inspiring, and engaging a diverse range of churches and Christian Aid groups to build on the agency of Christian Aid's supporters. They are accountable for establishing stronger and more effective relationships and maintaining and increasing supporters' level of engagement. They undertake a diverse range of stewardship and enquiry management activities, as well as being proactive in equipping and motivating churches, groups and people to pray, act and particularly give, in order to expose the scandal of poverty and to contribute effectively to its eradication. They are accountable for capturing and processing supporter information and providing consistent outstanding customer service and stewardship. The team will be involved in data management and will gain specific expertise in Christian Aid systems. The Central Supporter Engagement team are also accountable for providing excellent office-based help to complement the efforts of regional colleagues, working as one to achieve the strategic objectives of the Fundraising and Supporter Engagement department and the wider organisation. You will work closely with regional colleagues across the UK.

About you

You will be used to working in a customer care environment, including handling enquiries and complaints and appropriately dealing with difficult issues, and working with a customer database, including inputting, editing and extracting data. You will be able to deal with new and existing supporters by telephone and in written communications and liaise and build relationships with a broad range of people in a friendly, outgoing and positive manner. You will have knowledge of good donor management or customer care.

You will be able to demonstrate appropriate assurance to set manageable expectations and deal positively with supporters whose expectations cannot be met. You will also have the ability to retain clarity and focus in a very busy environment with excellent attention to detail as well as a systematic approach to work.

This is a desk-based role in the Warrington office, the team are currently offered hybrid working arrangements, which includes working from the office 3 days per week and working from home 2 days per week. This is subject to change and may require staff to work from the office up to 5 days per week.

Further information

This role requires applicants to have the right to work in the country where this position is based.

From 1 July 2021, the process for completing right to work checks has changed and we can no longer accept EU passports or ID cards as valid proof of right to work, with the exception of Irish citizens.

There are now two types of right to work checks: a manual check and an online check. A manual check can be completed against relevant documentation as outlined by the Home Office. An online check can be completed if you hold digital proof of your immigration status in the UK. We will require your share code and date of birth to carry out this check. Please see Government website for more information on acceptable documents.

All successful candidates will require either a Basic or Enhanced Disclosure Barring Service certificate (DBS) and a Counter Terrorism Sanction check as part of your clearance for commencing your role with us. Information will be forwarded to you by the HR team with your offer.

We value diversity and aspire to reflect this in its workforce. We welcome applications from people from all sections of the community, irrespective of race, colour, gender, age, disability, sexual orientation, religion or belief.

Christian Aid is committed to providing a safe and trusted environment for every person connected to the work we do; and to preventing any type of unwanted behaviour including sexual harassment and exploitation, abuse, and financial misconduct. Any candidate offered a job with Christian Aid is expected to share and demonstrate our values and adhere to Christian Aid's Safeguarding policy and sign Christian Aid's Code of Conduct.

You can expect a wide range of rewards and benefits, including a generous holiday allowance, a season ticket loan, and flexibility that will ensure you enjoy a good work/life balance.

For further enquiries regarding this vacancy contact Ian Collier - [email protected]