Digital marketing jobs

As Individual Giving Officer, you will plan and deliver compelling campaigns to engage with and drive action from existing supporters. 

You will work on a range of products in this crucial income stream including regular giving, cash and lottery. 

This is an exciting time for the Individual Giving team and as a vital member of our team, you’ll work to maximise the return on investment made by Maggie’s in this area and achieve significant growth in revenue income - ultimately to bring Maggie’s cancer care to everyone who needs us.

Please note that interviews will take place w/c 30th March in our Hammersmith office.

Please see the attached job description for further details

Do you have passion and creativity for social media and communications as tools to bring people together?

Do you believe in the power of communication in building inclusive communities? 

If you answered yes to all of the above, this could be the role for you!
 

We’re looking for a Marketing & Communications Administrator (Freelance) to strengthen T&T’s existing links in Rotherhithe, Bermondsey and Canada Water: taking ownership of social media and promotion, enhancing our reach into minoritised communities, building our communications platforms and driving engagement, celebrating existing projects and activities, highlighting news and supporting new projects to thrive. 

What we do 

Time & Talents is a lively, busy community centre in the heart of Rotherhithe, SE16.Set in a leafy heritage building, and ‘T&T2’, our second venue in Surrey Quays Shopping Centre, we offer something for everyone. With a history of 139 years of supporting people of all ages, we bring people together for mutual support, fun and friendship, with a wide range of services and activities for older people and other adults, along with volunteering and other accessible activities for all members of the community.

T&T carries out a wide range of activities and events, but we need support and growing our voice. You’ll play a key role in ensuring that local people know about what we do, connect with our services and activities, and join us in celebrating our successes. 

The role 

In this role, you’ll be responsible for: 

• Maintaining social media accounts, website, regular newsletters and promotional materials in close collaboration with programme teams 

• Collaborating with management team to create effective, engaging reports to a range of funders and other stakeholders 

• Leading on community fundraising initiatives with management team support 

• Maintaining a unified tone and thematic approach across all media and marketing platforms 

About you 

You have a track record of developing and delivering excellent marketing / communication programmes in the third sector. You’re a seasoned content creator with experience of a range of online platforms and tools. You have an outward-looking approach and are passionate about building community buy-in. You’re flexible, accountable, take responsibility, are highly organised and skilled in multitasking and balancing priorities. You might have experience of crowdsourcing or other types of income generation. You are passionate about the power of community to connect and support people. 

About us 

We are an energetic, experienced, and passionate team of 15 mostly part-time workers with a strong sense of shared purpose and a lively sense of community. You’ll have the chance to make a big contribution to a strong and innovative organisation which has solidified its reach and impact in recent years. 

This role is 2-2.5 days per week, with flexibility for occasional evening and weekend working. Time & Talents is wholly committed to inclusion and diversity, and to building a culture and environment where everyone is appreciated for the unique person that they are. We actively encourage applications from a broad range of backgrounds and experiences. 

If you would like an informal chat about the job, please email recruitment @ timeandtalents .org .uk with your phone number and a suitable time for us to call. 

The closing date is 9am on Thursday, 26th March, 2026 

TO APPLY: All applications to be submitted online through CharityJob. Send a CV and a cover letter of no more than two sides of A4, explaining why you want the job and how your experience relates to the job description and person specification. 

IMPORTANT: We’ll use cover letters to assess applications alongside CVs. Please ensure you take the time to include a well-written cover letter as detailed above.We won’t assess applications without one. 

INTERVIEWS: We will be actively inviting applicants to interview

Are you a dog-loving marketing professional who has experience of building communications plans for regional audiences?
We’re looking for a Regional Marketing Manager to shape and deliver a regional, audience centric marketing strategy to promote our rehoming centres in the South East of England, to expand local awareness of our brand, drive engagement from local communities and encourage more people to adopt a dog.

What does this role do?
As Regional Marketing Manager, you will:

• develop a strong knowledge of our audiences in South East England, understanding the areas local to our rehoming centres. Translating this knowledge and insight into bespoke, targeted activity for the audience, you will be responsible for driving awareness of the brand in the region,
• work with other teams within Marketing and Communications to translate organisational strategy into regional plans. Working with local rehoming centres, you will be responsible for understanding the regional perspective, and presenting suitable alternatives or solutions where necessary,
• plan and deliver 360 marketing plans across paid, owned and earned channels, ensuring they are on brand tonally and visually, relevant to the region and ensuring they meet key objectives and targets,
• lead and motivate a small team of Regional Campaigns Officers based in the region providing development, mentorship and guidance to deliver regional activity that meets both organisational, and region specific objectives,
• build a strong working relationship with both London based and rehoming centre based teams.

Please note, this role will be hybrid between home and any of our rehoming centres in the South East of England, including Basildon, Canterbury, Harefield, Shoreham-by-Sea or Salisbury. It will involve significant travel across the region, as well as the need to work from the London office occasionally.

First stage interviews for this role are provisionally scheduled for 1st and 2nd April 2026, with second stage interviews on 9th and 10th April 2026, on Teams. This role is being offered as a fixed term contact until October 2027.

Could this be you?
To be successful in this role, you’ll need significant experience across the communications mix, and leading, planning and delivering end-to-end communications campaigns, with a strong understanding of how these campaigns align with a wider strategy. You’ll have experience of working in PR, social media, audience insights and project management methodologies. You’ll need excellent communication skills, and ability to build strong relationships, as we’re looking for someone who can work closely with our rehoming centre teams and marketing colleagues alike. As this is a new role, we’d like to hear from candidates who are keen to shape something new, and enjoy working proactively to drive exciting new projects forward. 

About Dogs Trust
We love dogs. That’s why we do whatever we can to make sure every four-legged friend gets the love they deserve. We’ll never put a healthy dog down, so our work is focused on helping dogs in need, supporting owners every step of the walk, and creating a better world for dogs in the future. It’s what we’ve been doing since 1891 and how we’ve grown to become the UK’s leading dog charity, helping 12,000 loyal friends find their forever homes every year.

To apply for this position please click the APPLY NOW button. Our application process requires you submit a personal statement explaining your interest and suitability for the role.
 
Dogs are incredibly diverse, much like the humans that love them! At Dogs Trust we value diversity, and we're committed to fostering an inclusive culture. We actively encourage applications from people of all backgrounds, abilities, and cultures and believe that a diverse workforce helps us to achieve our mission. Our colleague networks give our people a voice, acting as vehicles for real and meaningful change within Dogs Trust. We truly want to see every candidate shine throughout the entire job application process, interview stages, and during their time with us. If there's anything on your mind or any adjustments you may need, don't hesitate to reach out to us. We're here to support you every step of the way.

Sue Ryder is looking for an experienced Online Community Manager to lead the strategic development and day-to-day management of our Online Bereavement Community, one of the UK’s leading digital support spaces for people who are grieving.

About the role:

Strategic and day-to-day management of our busy and sector-leading Online Bereavement Community to ensure it grows and develops in line with organisational priorities. Our community provides a safe but vibrant place for those who have been bereaved or who are caring for somebody at the end of their life to share their story, find support and support others.

The role includes developing new online services within the online community platform that relate to the organisation’s aim of supporting people at a most difficult time.

About you:
As Online Community Manager, you will manage and nurture an active online forum where people can share experiences and connect with others who are grieving. Working closely with colleagues across Digital, Marketing and our Grief and Bereavement teams, you will ensure the community remains a safe and supportive space, while continuing to grow and reach more people who need support.

You’ll be passionate about the power of online communities to connect and support people. You’ll combine strong community management and moderation skills with empathy and emotional intelligence, enabling you to engage sensitively with people who are grieving.

Essential Criteria
• Demonstrable experience of day-to-day online community/forum management, including moderation, to support service users
• A good understanding of UX and how the user journey contributes to an optimum experience for community members
• Experience in tracking and monitoring platform usage to identify areas for improvement and optimisation
• Experience of working with or managing volunteers
• Ability to use insights and analytics tools, such as Google Analytics and Hotjar
• Understanding of email newsletter best practice to maximise engagement
• Experience of managing an external moderation agency
• A strong understanding of service user audiences and their behaviours online

Desirable Requirements
• Experience using Discourse to manage online communities and DotDigital to manage email communications
• Experience of working in the not-for-profit, bereavement or health sectors
• Wider understanding of digital marketing tactics
• Experience of out-of-hours/on-call moderation
Interviews will be conducted on a rolling basis and early applications are encouraged.

Sue Ryder is here to make sure everyone approaching the end of their life or living with grief can access the support they need. There is no one size fits all when it comes to how we cope and the help we need, but with our support, no one has to face dying or grief alone.

Benefits
• Company pension scheme
• 27 days holiday - rising to 33 with length of service plus bank holidays
• Enhanced maternity and paternity pay
• Enhanced sick pay
• Employee Networks - LGBTQ+, Ethnic Diversity and Equality, People with Disabilities, and Women and Non Binary Individuals
• Staff discount of 10% on new goods online 
• Structured induction programme and learning and development opportunities.

We actively encourage applications from people from all backgrounds to help us to provide the best possible experience for the people who use our services and continue to make Sue Ryder a great place to work, and attract and recruit the best, most diverse workforce possible.
We are particularly interested in increasing applications from the global majority, LGBTQIA+ and people with disabilities as they are currently underrepresented in our organisation.

Please let us know if you have any feedback to make our recruitment processes more accessible and inclusive or if you require any adjustments made to your application or interview process 

If you want more than just a job, we want you.
Join the team and be there when it matters.

Join our friendly organisation and help us grow awareness of our charity, promote sales and increase audience engagement. We’re looking to recruit a Marketing & Communications Officer (maternity cover) to create engaging, high-quality, visual, and written marketing materials.

What is The Guildford Institute?

We are an educational and community charity offering a varied programme of activities, room hire facilities, a vegetarian café , and a historic library and archive, all based in our Grade II listed premises in central Guildford.

What Can We Offer You?

Some of the key benefits of working with us include:

· A small, friendly, supportive team environment

· A varied job role with lots of opportunities for creativity and personal input

· Training & professional development opportunities

· Flexibility with how the 30 hours of the role are divided across the week  

· Engagement with a wide range of community members

· A generous annual leave allowance

· A central Guildford location

About the Role

The Marketing & Communications Officer will be passionate about the Institute’s aims of providing cultural and social opportunities for the local community.

The points below identify some of the post-holder’s core areas of responsibility:

· Contribute to the development and delivery of an integrated brand, marketing & campaigns strategy, ensuring consistent and innovative marketing across all channels

· Lead digital marketing activity, including social media management, website updates, SEO best practice, blog posts and paid advertising

· Support brochure production, including proofreading, layout input, and coordinating distribution

· Manage internal and external communications, including press liaison, advertising schedules, press releases, and internal displays

· Design a variety of marketing materials for external and internal use

· Maintain stakeholder engagement, supporting membership queries, managing donor communications, and updating mailing lists

· Build partnerships and support promotional outreach to raise awareness of the Institute's offer

What We Seek in You

· A passion for and commitment to the aims and the work of the Institute

· An enthusiasm to build on and promote the Institute’s programme of activities

· Previous marketing and communications experience

· Excellent written skills

· Strong organisational skills and ability to meet deadlines

· Excellent attention to detail

· Strong interpersonal and customer service skills

· A flexible, adaptable approach is essential

Full Person Specification details can be found within the Job Description.

The Guildford Institute welcomes applications from individuals from all sectors and backgrounds.

Key Information & Application Method

This maternity cover role is expected to last approximately 13 months. The position is for 30 hours across the week, primarily from our building in central Guildford.

Salary: £22,500 plus benefits (pro rata salary for 30 hours) (£28,125 FTE)

Interim Marketing Manager 6 Months FTC £44-£46k pr + Benefits - Remote with some national travel to start ASAP

• Location: Remote (with some national travel to Central and Northern England
• Salary £44-46k + Benefits
• 6 months FTC until 30th of September
• Start: ASAP
• Interviews: Week commencing the 23rd of March

We're expanding our national partnerships team and looking for an enthusiastic, creative, and data-driven Marketing Manager to help us inspire teachers and leaders across the country to join our programmes. If you're excited by meaningful work, love owning end-to-end campaigns, and have B2B and B2C Marketing Experience with excellent digital marketing skills, then please do apply.
As our Interim Marketing Manager, you'll play a crucial role in driving national recruitment across all our programmes. You will:

• Lead the delivery of inspiring, effective recruitment marketing campaigns across digital, print, and in-person channels
• Work closely with our external digital agency to deliver high-performing digital activity
• Create marketing toolkits that empower regional staff and school partners
• Collaborate with programme teams to highlight programme USPs and ensure campaigns reflect real participant experiences.
• Champion and maintain brand voice, tone, and visual identity
• Support and coordinate events that drive programme recruitment
• Work alongside our Communications, PR & Policy, and Events teams to deliver a unified brand experience.
• Manage the marketing budget to ensure value for money and demonstrable impact
• This role offers real ownership, creativity, and the chance to make a national difference.

The successful candidate will be able to demonstrate: -

• Experience delivering national recruitment campaigns
• Strong digital marketing capability, including social media, PPC, Google Ads
• Confidence in analysing data and using insights to optimise campaigns
• Experience with CRM and marketing automation
• Excellent communication, presentation and stakeholder management skills
• Ability to balance competing priorities and work cross-functionally
• Deep understanding of the education sector
• Commitment to equality, diversity and inclusion
• Experience with Microsoft Dynamics
• Experience in start-up or process-building environments
• Experience working remotely across distributed teams
• B2B and B2C marketing experience

If this role is of interest, please apply ASAP with an up-to-date word version of your CV highlighting all your relevant experience. Please do get in contact for more information. Please do apply ASAP as will review and submit suitable candidates before the closing date.

Hays Specialist Recruitment Limited acts as an employment agency for permanent recruitment and employment business for the supply of temporary workers. By applying for this job you accept the T&C's, Privacy Policy and Disclaimers which can be found at hays.co.uk

Help tackle loneliness among older people in care homes

Thousands of older people living in care homes receive few or no visitors. Friends for Life Bedford exists to change that.

Through our befriending and group activities, we bring companionship, connection and meaningful relationships to care home residents across Bedfordshire.

We are now looking for a Marketing, Partnerships, & Activities Lead to help more people discover, support and get involved in our work.

About Friends for Life Bedfordshire

We are a Bedford-based charity working to address the social isolation of older residents in Bedfordshire’s care homes.

Founded in 2007, we have grown from a small local initiative to a registered charity with c90 volunteers supporting more than 30 care homes across Bedford Borough. In the last year, over 1,100 care home residents received our services.

The Role

You will help more people discover, support and engage with Friends for Life Bedfordshire.

This is a hands-on role focused on telling our story, strengthening our digital presence and developing partnerships with organisations across the local community.

We are  a small organisation, so you will have the opportunity to shape how we communicate our work and develop partnerships while working closely with other members of our small team.

This is a flexible part-time role (15 hours per week) suited to someone who enjoys creative marketing, community engagement and building meaningful relationships.

Key Responsibilities

Marketing & Communications

• Manage social media channels and create engaging content
• Plan and deliver digital marketing campaigns (organic and paid)
• Maintain website content and produce email newsletters
• Capture stories, photos and case studies that demonstrate impact
• Monitor and evaluate marketing activity using simple metrics

Partnerships & Activity Development

• Build links with schools, colleges and youth groups, co‑designing intergenerational wellbeing activities
• Develop corporate relationships to support volunteering
• Represent Friends for Life at community events and speaking opportunities
• Track participation, gather feedback and ensure activities are safe and resident‑focused

About You

We are looking for someone who is creative, organised and motivated by social impact.

You may come from a background in marketing, communications, partnerships or community engagement.

You will likely bring:

• Strong writing and storytelling skills
• Experience managing social media or digital communications
• Confidence building relationships with partners and stakeholders

· The ability to work independently and prioritise work in a small team

Experience in the charity or community sector would be helpful but is not essential.

This role may particularly suit someone who:

• wants a flexible part-time role with meaningful impact
• enjoys working in a small organisation where they can take initiative
• is seeking a portfolio role alongside other work or consultancy

What We Offer

• £16.79 per hour (£13,096 per year for 15 hours a week)
• Employer Pension
• Flexible and Hybrid working
• A supportive and passionate team of staff, volunteers and trustees
• The chance to transform the lives of care home residents every single week

How to Apply

Please submit your CV and a short covering statement outlining how your experience aligns with the position.

Selection will be via an interview and there will also be an opportunity to meet the team.

Please note that applicants must have the right to work in the UK and be able to evidence this prior to interview.

Finally, the role is subject to an Enhanced DBS check.

There when it matters

Sue Ryder is looking for a Digital Fundraising Manager to lead the planning and delivery of innovative digital fundraising activities that grow our supporter base and maximise income.

In this new role, you will develop and optimise multichannel fundraising campaigns across digital platforms while embedding a culture of test, learn and continuous optimisation. Working extensively with colleagues in both our fundraising and digital teams, you will ensure digital channels effectively engage supporters and drive donations.
You will also play a key role in developing a data-led approach to supporter engagement, helping shape how audiences are identified, nurtured and converted into long-term supporters as you collaborate with our data and marketing teams.

Reporting to the Head of Digital, this is an exciting opportunity for an experienced digital fundraising professional to make a measurable impact across campaigns that reach and inspire supporters.

About you:

• Strong communication, relationship, negotiating and influencing skills.
• Experience working with CMS (Wagtail preferable) and a good understanding of donations platforms (iRaiser and Access preferable).
• Knowledge of budgets and experience in reporting financial/KPI performance against targets
• Proven research and analytical skills, with the ability to manipulate data and present data in both statistical and written formats.
• Experience of managing and working with agencies setting up and monitoring SLA’s and experience in staff management duties.
• Ability to assess skill needs and train colleagues in digital fundraising best practice

Essential Criteria
• Project and stakeholder management. Experience in managing parallel workstreams, multiple priorities, and complex stakeholder relationships
• Demonstrable experience of developing digital fundraising strategies and implementation plans to meet targets and KPIs in a role with substantial responsibility for driving supporter growth using a variety of digital channels.
• A proven track record of planning and delivering multichannel digital fundraising campaigns within the charity or not-for-profit sector, including but not limited, to activity across paid social media (Meta, TikTok), email, PPC, display and emerging channels. Experience using GA4 and Google Tag Manager, as well as other native platform analytical tools for tracking, reporting and assisting optimisation.
• Proven knowledge and use of digital marketing tools, including email marketing and automation platforms (DotDigital would be advantageous).
• Demonstratable experience of developing paid social media campaign tracking and an understanding of the changing landscape in social media i.e. current Meta restrictions

Sue Ryder is here to make sure everyone approaching the end of their life or living with grief can access the support they need. There is no one size fits all when it comes to how we cope and the help we need, but with our support, no one has to face dying or grief alone.

We reserve the right to close this advert prior to the closing date should we feel we have a sufficient number of suitable applications.

Benefits
• Company pension scheme
• 27 days holiday - rising to 33 with length of service plus bank holidays
• Enhanced maternity and paternity pay
• Enhanced sick pay
• Employee Networks - LGBTQ+, Ethnic Diversity and Equality, People with Disabilities, and Women and Non Binary Individuals
• Staff discount of 10% on new goods online
• Structured induction programme and learning and development opportunities.

We actively encourage applications from people from all backgrounds to help us to provide the best possible experience for the people who use our services and continue to make Sue Ryder a great place to work, and attract and recruit the best, most diverse workforce possible.
We are particularly interested in increasing applications from the global majority, LGBTQIA+ and people with disabilities as they are currently underrepresented in our organisation.

Please let us know if you have any feedback to make our recruitment processes more accessible and inclusive or if you require any adjustments made to your application or interview process.

If you want more than just a job, we want you.
Join the team and be there when it matters.

We are seeking a Marketing and Events Executive to join our team. You will help build our brand, engage with our donors and community groups, and organise events that showcase our work and impact.

First and foremost, a passion for the not-for-profit sector and an excitement to utilise your marketing and event management experience to increase investment in the regions not-for-profit sector is a must.

Reporting to the Head of Insight & Communications, you will play a dual role supporting our marketing campaigns, assisting with content creation, helping develop digital/social media strategies as well as helping to plan and execute our events.

What We Offer

• Meaningful Work: Be part of a team dedicated to driving positive change.
• Annual Leave: 30 days Annual Leave (plus 8 days public holiday)
• Flexible Working: Hybrid working arrangement (4 days in Liverpool City Centre office) and flexible hours between 9:00-9:30am and 4:30-5:00pm.
• Healthcare: Paid membership to Medicash
• Pension: Enhanced employer contribution
• Professional Development: Training and mentorship to help you grow your skills in marketing and events.
• Supportive Environment: A collaborative and creative workplace that values diversity.

For a full description of the role responsibilites, please download the Job Description attached.

Join Clore Social Leadership at an exciting moment for the organisation as we begin delivering a new strategy to expand our reach, deepen our impact and strengthen our voice across the social sector. We are looking for a confident and creative Marketing and Communications Coordinator to help bring this work to life.

Clore Social Leadership has supported more than 5,000 individuals from nearly 3,800 organisations through leadership development programmes, courses, events and research. Our work supports leaders across the UK social sector who are working to create change in their communities, organisations and movements. We are committed to advancing justice, equity, diversity and inclusion, and to challenging traditional ideas about who leadership is for.

In this role you will take ownership of the delivery of our marketing and communications activity, helping to grow our audiences, promote our programmes and strengthen our position as a thought leader in inclusive leadership.

What will you be doing?

• Creating engaging content and campaign materials across digital channels

• Managing the website and developing new content

• Leading digital campaigns across social media

• Supporting paid advertising campaigns

• Analysing campaign performance and audience engagement

• Planning and delivering email marketing and newsletters

• Supporting audience journeys and engagement across our platforms

• Collaborating with colleagues, partners and external suppliers

• Supporting marketing for events, programmes and organisational activity

Interested? Read the full job description and apply with a tailored CV and cover letter. We look forward to hearing from you.

In line with the Equality Act 2010, we are committed to offering reasonable adjustments throughout the recruitment process and beyond. If you need support or have any questions about the job description, please do not hesitate to contact us.

Come and work with us! 

We have an opening for a digital storyteller and comms wizard. 

About Us

We are a organisation that started in 2019 with four volunteers and has grown to a staff team of twenty six, over 2,000 volunteers and ownership of nearly 600 acres of land that will grow woodlands of over 160,000 trees. We have a broad and varied network of audiences; stakeholders, partners, landowner and fundraising supporters. 

Rewards

Your legacy will be a tangible impact on slowing down climate change, helping nature recover and creating social impact by communicating our vision, and the scale of our projects, to a wide range of audiences. You will join a group of talented and passionate people (paid staff and amazing volunteers) who LOVE what they do.

Home working opportunity for about half of your working week, competitive salary and paid holidays - see job description for more details 

Main Responsibilities include

• Work with the Communications & Engagement Lead to deliver the new Communications Strategy and ensure our comms more generally, are aligned with our strategic priorities 
• Building the narrative & telling stories
• Day to day management of our communications channels
• Coordinate the production of high quality content and materials, including video and photography
• Digital marketing & innovation
• Performance monitoring and optimisation
• Contributing to grant writing and fundraising activities 

Digital Producer

Permanent, Full Time. 

This role can be based in any of our UK olcations: Cardiff, Edinburgh, London or Warrington

Salary: Cardiff, Edinburgh, or Warrington - £35,911 per year, London - £40,794 per year (inclusive of London allowance

If we receive a high volume of applications, we reserve the right to close the advert before the scheduled closing date. Therefore, we encourage interested applicants to apply at their earliest convenience.

About us

Christian Aid exists to create a world where everyone can live a full life, free from poverty. We are a global movement of people, churches and local organisations who passionately champion dignity, equality and justice worldwide. We are the changemakers, the peacemakers, the mighty of heart.

We’re committed to building a diverse and inclusive workplace, and recognise the value this brings in forming strong, creative and high performing teams. We welcome applications from all sections of the community, and from those with experience from outside of the voluntary sector. And no, you don’t have to be Christian to work here – we encourage people of all faiths and none to apply. We just ask that everyone lives out our values of dignity, equality, justice and love. We value a good work-life balance, so we’re open to part-time and flexible working. We also offer hybrid working for our office-based colleagues.

About the role

As a Digital Producer at Christian Aid, you’ll play a key role in delivering high-quality digital content for a UK audience that inspires action, builds supporter relationships and brings our mission to life. Working across the digital ecosystem, you’ll create and manage engaging content that drives traffic, deepens understanding and supports key organisational goals.

You’ll collaborate closely with colleagues in digital, media and communications to deliver a range of compelling and user-focused. Using performance data, you’ll continuously optimise our content to ensure it’s accessible, impactful and aligned with Christian Aid’s digital strategy. 

With strong editorial skills and a good understanding of digital tools and platforms, you’ll help shape a seamless user journey tailored to UK users – from discovery through to engagement and action. Whether you're sourcing visuals, improving SEO or making technical updates, your work will support the reach and relevance of our digital presence. 

About you

You are an experienced digital content professional with a sharp eye for detail and a passion for creating accessible, user-centred content written for UK audiences. You’re confident working on CMS platforms, and using SEO tools and analytics to plan, publish and refine content. You’re experienced in creating content that reflects UK cultural context, language and accessibility standards. 

You understand the importance of digital journeys and how to make content that connects. From translating complex information into clear, engaging copy to improving performance through data insights, you bring creativity, analytical thinking and strong project management skills to everything you do. 

You’re a team player who values collaboration, inclusivity and open communication. You enjoy working in a fast-paced environment, meeting deadlines and contributing ideas that improve our digital work. With a commitment to Christian Aid’s values and voice, you know how to create content that builds trust and drives action. 

Further information

At Christian Aid we strive to be an inclusive and diverse employer and recognise the value that this brings in helping to build strong, creative and high performing teams.

We are actively encouraging racialised minorities, LGBTQ+, people with disabilities, returning parents or carers who are re-entering work after a career break, people with caring responsibilities, people from low socioeconomic backgrounds, women, and older workers to apply. This is because these groups are under-represented within our teams, especially at senior level, and we recognise and value the contributions members of these groups make to strong, creative and high performing teams. 

We have a strong Christian ethos and we encourage applications from all faiths. Applicants will be expected to demonstrate an understanding of and sympathy with Christian Aid’s faith identity. 

All successful candidates will require a DBS/police check appropriate to the role and location and a Counter Terrorism Sanction check as part of your clearance for commencing your role with us. We also participate in the Inter Agency Misconduct Disclosure Scheme.  In line with this Scheme, we will request information as part of the referencing process from job applicants’ previous employers about any findings of sexual exploitation, sexual abuse and/or sexual harassment during employment, or incidents under investigation when the applicant left employment. By submitting an application, the job applicant confirms their understanding of these recruitment procedures.

This role requires applicants to have the right to live and work in the country where this position is based and undertake the role that you have been offered. If you are successful and we make you an offer for the role, we will be required to conduct a right to work check on your immigration status in the UK. We will contact you regarding the documentation you will need to provide to evidence this. 

This role sits at the heart of Operation Smile UK’s five-year strategy to deliver transformational growth across all income streams. As Senior Lead - Acquisition and Digital Fundraising, you will be instrumental in delivering on three of our four core strategic priorities:

1. Build Regular Giving – laying the foundation for higher long-term value and stronger ROI across acquisition channels.
2. Drive All Donors to Legacy – recruiting quality donors who have the potential value to feed into legacy and long-term giving goals.
3. Maximise Growth Through Digital Fundraising Integration – leading the expansion and optimisation of digital acquisition within a cohesive fundraising strategy

The Senior Lead - Acquisition & Digital Fundraising role is responsible for delivering Operation Smile UK’s strategic individual giving acquisition programme. This role is key to driving income growth and expanding our supporter base across multiple channels, including digital, DRTV, dialogue fundraising and print.

You will lead the strategy, planning, delivery and evaluation of acquisition campaigns, including the onboarding process, with full accountability for managing significant budgets, agency partnerships and performance metrics. This is a senior, hands-on role suited to an experienced acquisition fundraiser with strong commercial acumen and a data-driven mindset.

Key Responsibilities

Strategic Campaign Leadership

• Develop and implement the multi-channel acquisition strategy, aligned with income targets and supporter growth objectives.
• Lead on the planning and delivery of campaigns across direct dialogue, digital, DRTV, and print channels.
• Lead on the planning and delivery of the onboarding process for all new recruits.
• Monitor and report on campaign performance, providing insight-driven recommendations to optimise results.
• Drive testing and innovation to expand existing channels and introduce new ones within acceptable risk and return parameters.

Budget Ownership & Performance Monitoring

• Take full responsibility for acquisition budget management, income forecasting and cost control.
• Set, monitor, and evaluate key performance indicators (KPIs), reporting against ROI, CPA, and long-term value across all acquisition channels.
• Collaborate with the Senior Database Manager and the Director of Data and Technology to develop and maintain performance dashboards (e.g., Power BI) and support strategic data analysis, including both short-term and long-term channel performance evaluation.

Agency & Partner Management

• Manage day-to-day relationships with external fundraising and creative partners.
• Lead briefings, content sourcing, agent training, stakeholder approvals, and quality assurance processes.
• Negotiate contracts and hold suppliers accountable for delivery and performance.

Cross-Team and Market Integration

• Represent the acquisition programme in cross-functional planning meetings and contribute to a unified team culture focused on strategic delivery.
• Deliver and optimise the onboarding and conversion programme for new donors.
• Develop CRO strategies and implement with support from the Communications team, whilst supporting the enhancement of web development
• Ensure consistent campaign integration across touchpoints and maximise thematic/creative cohesion, working in collaboration with the Senior Communications Manager to lead and develop the creative and content strategy for acquisition.
• Act as a key liaison with colleagues across Operation Smile global markets, sharing insights and exploring opportunities to align strategy, co-develop creative, or pilot cross-market initiatives.

Compliance, Risk & Best Practice

• Ensure all campaigns meet legal, ethical and data protection requirements (e.g., GDPR, Fundraising Regulator).
• Act as a key contributor to organisational risk assessments relating to income performance and supplier performance.
• Keep up to date with sector trends, innovations and benchmarks to maintain best practice.

Person Specification

Essential Experience

• Extensive experience (ideally 5+ years) in Individual Giving or fundraising acquisition roles.
• Proven success delivering multi-channel acquisition campaigns with strong ROI.
• Experience managing external agencies and suppliers to high-performance standards.
• Strong background in digital fundraising and paid media.
• Demonstrated experience managing and reporting on substantial acquisition budgets.

Skills & Attributes

• Strategic thinker with excellent campaign planning and execution skills.
• Highly numerate and confident using data for decision-making and optimisation.
• Strong project and stakeholder management abilities.
• Proactive, self-starting approach with high levels of ownership and accountability.
• Excellent communication and interpersonal skills, able to represent the organisation externally.

Desirable

• Understanding of retention and supporter journey optimisation.
• Familiarity with CRM and data system Donorfy.
• Experience with Power BI or other reporting tools.

First-round interviews are set for the week of 23rd March 2026. We strongly encourage early applications.

Disability Confident Committed Employer

We're a Disability Confident Committed employer, so we guarantee an interview to any disabled applicant who meets the minimum requirements for the job.

At Operation Smile UK, we value individuals based on their performance and potential. We're dedicated to creating a diverse and inclusive workplace that supports everyone's needs. We're happy to make reasonable adjustments throughout the application and employment process, and we particularly welcome applications from diverse backgrounds.

If you need this document in a different format, require any adjustments, or need help with your application, please contact us (further details contained within the job description).

Equality, Diversity & Inclusion

Operation Smile UK knows fundraising could better reflect the diverse backgrounds and experiences of the people the charity sector supports. If you don’t meet every requirement but believe your transferable skills align with the role, we encourage you to contact us for a conversation. 

We want our team to reflect the diversity of the communities we serve, offering equal opportunities to everyone, regardless of, age, disability, gender reassignment, marriage and civil partnership, pregnancy and maternity, race, religion or belief, sex, or sexual orientation.

We celebrate diversity and encourage you to bring your authentic self to Operation Smile UK. We are committed to supporting all applicants and ensuring a fair hiring process. All appointments will be made solely on merit, and we are happy to make reasonable adjustments throughout the recruitment process. 

The Charity and Our Vision.  

For over 15 years, Scotty's Little Soldiers has been supporting children and young people who have been bereaved of a parent who served in the British Armed Forces.We are about to embark on an exciting journey which will see the charity evolve to support anyone affected by a military-connected bereavement and ultimately empower a community of more than 25,000 bereaved individuals and their families by 2035. 

Founded in 2010 by Nikki Scott following the death of her husband, Corporal Lee Scott, the charity currently offers a unique blend of emotional, practical, and educational support to over 750 young people.  

We are proud of our vibrant, non-traditional culture, which puts the needs of bereaved children and young people at the heart of everything we do. We embrace innovative approaches, are committed to creating smiles and believe in the power of community, resilience, and connection.   

Role Mission. 

As part of a newly created Outreach squad focused on reaching and engaging with the bereaved military community, you will use digital marketing skills to help us develop a thriving online community. 

You’ll take full ownership of our day-to-day social media activity across platforms like Facebook, Instagram, LinkedIn, and TikTok. From scheduling content and managing the calendar, to engaging with our audience and contributing to campaign ideas.You’ll also help deliver key marketing tasks that support outreach, engagement and growth, connecting families to the services we offer.

It all starts here – we can’t support families if they don’t know we exist.

The key responsibilities of this role are:  

Social Media (Core Accountability) 

Planning & Scheduling 

• Own and manage the social media content calendar, ensuring consistent, relevant output aligned to Outreach priorities. 

• Schedule and publish content across platforms including Facebook, Instagram, LinkedIn, and TikTok using agreed tools. 

• Work closely with the Head of Outreach to refine platform focus, tone, and audience segmentation. 

Content & Campaign Support 

• Suggest and implement social-first content ideas that support campaigns, service launches, and ongoing outreach to beneficiaries. 

• Create simple, on-brand social content where required (e.g. Canva graphics, polls, text-based posts, evergreen content). 

• Work closely with the in-coming Content Creator to ensure video and visual content is used effectively and repurposed across channels. 

Community Engagement 

• Actively monitor and respond to comments, messages, and enquiries across social platforms, with particular sensitivity to bereavement-related conversations. 

• Engage appropriately with the wider military, veteran, and bereavement community online to help maintain visibility and connection. 

• Escalate sensitive, safeguarding, or service-related enquiries to the appropriate team in line with agreed processes. 

Monitoring & Insight 

• Track and report on key social media metrics (e.g. reach, engagement, follower growth, link clicks). 

• Use insights to recommend improvements and help the Outreach Squad learn what content resonates. 

• Keep up to date with platform changes, trends, and best practice. 

Marketing Execution (Additional Responsibilities) 

Email Marketing 

• Own the creation, scheduling, and sending of regular email updates to bereaved families using agreed platforms. 

• Maintain email lists in line with data protection requirements and agreed segmentation. 

• Track basic performance metrics (open rates, click-throughs) and share insights with the Head of Outreach. 

Website Content Support 

• Upload and maintain marketing content on the website, including news articles, blogs, and impact updates. 

• Ensure content is accurate, on-brand, and correctly formatted. 

• Work with the Head of Outreach to ensure content is published in a timely and coordinated way. 

General Marketing Support 

• Support the delivery of wider marketing and outreach activity as required (e.g. campaign roll-outs, asset updates, coordination tasks). 

• Assist with keeping marketing materials organised, up to date, and accessible for the wider team. 

• Contribute to continuous improvement of how marketing activity is delivered across the Outreach Squad. 

The 30-day goals for this role are: 

• Built a deep understanding of Scotty’s mission, our audience, the services we provide, and strategic direction. 

• With support from the Head of Outreach, conducted a full audit of all the charity’s social channels.  

• Taken ownership of social channels and scheduling calendar/tools.

• Agreed key performance measures and personal success measures with Head of Outreach. 

• Demonstrates a clear grasp of the Scotty’s tone and marketing philosophy. 

• Understands the current beneficiary email journeys and how the existing process works.  

The 60-day goals for this role are: 

• Publishing consistently across key social channels in-line with priorities agreed with the Head of Outreach.

• Set early baseline performance within agreed key metrics. 

• Taken responsibility for creating and sending the weekly Children & young people (CYP) email, Springboarder (young adult) email, and monthly Community updates email. 

• Showing effective working practices with the Content Creator leading to engaging social content demonstrated by meeting agreed metrics. 

• Proactively supporting the Head of Outreach in other digital outreach activities. 

The 90-day goals for this role are: 

• Independently running day-to-day social media activity maintaining consistency in quality, tone and frequency.

• Recognised internally as the go-to person for day-to-day social media and email marketing delivery. 

• Demonstrating clear improvements in at least 2-3 agreed metrics (such as engagement rates, click throughs, open rates etc). 

• Using insights to optimising content mix, timing and formats to improve effectiveness.

• Working with the Head of Outreach and Content Creator, we already have the best social engagement rates of any UK military charity!

What You’ll Need to Succeed 

Must Have 

• Practical experience managing professional social media accounts across platforms such as Facebook, Instagram, LinkedIn, and TikTok. 

• Strong written communication skills, with the ability to adapt tone and messaging for different audiences and platforms. 

• Confidence using social media scheduling tools and basic design platforms such as Canva. 

• High emotional intelligence and the ability to communicate with empathy and professionalism, particularly around sensitive topics such as bereavement. 

• Strong organisational skills, attention to detail, and the ability to manage multiple priorities in a fast-moving environment. 

• A genuine belief in Scotty’s mission and a commitment to representing the charity thoughtfully and responsibly online. 

Nice to Have 

• Experience uploading and managing content on a CMS (e.g. WordPress or similar). 

• Familiarity with interpreting basic performance data (social insights, email open and click-through rates) to inform improvements. 

• Experience of the UK military community. 

• An interest in community-building and using digital channels to create connection, not just visibility.

• Experience delivering or supporting email marketing campaigns, including writing copy and sending campaigns. 

Additional Information

• The role may require occasional evening or weekend work

• Enhanced DBS check required

• Travel will be required to events and team training days

The Scotty’s Way

At Scotty’s, our personal performance is only 50% of what success looks like. Our culture is equally important. When you join our team, you sign up to The Scotty’s Way, rooted in our four core values:

1. Families Come First

2. Everyone a Supporter, Every Supporter a VIP

3. Love What You Do

4. Remember, Every Day

Our values are further supported by our four non-negotiable behaviours of Show Respect, Speak Up, Take Ownership and Actively Collaborate. We are looking for an individual who embodies these values and behaviours.

Closing date: Friday 13th March.

Important Information:  

Feedback 

Due to resource and time constraints, we are unfortunately unable to provide feedback for every application received, and only candidates shortlisted for an interview will be contacted via email. 

Location 

We will only consider applications from candidates located within 2 hours of central Cambridge.  

We're a remote-first organisation and our day-to-day work is extremely effective with our team based at home.However, some of the most important work we do, innovation, collaboration, problem-solving, and strategic thinking, benefits hugely from being in the same room, and those moments don't always come with months of notice.That's why we're currently looking for team members who are within a 2-hour travel time of Cambridge. 

Thank you for your interest in joining our team, we are an equal opportunities employer, we are committed to creating a diverse and inclusive workplace where all employees are treated with respect and given equal opportunities for employment and advancement.

We do not discriminate based on race, colour, religion, gender, sexual orientation, age, disability or any other protected characteristic.

We encourage all qualified individuals to apply for employment within our charity, and we provide a fair and inclusive recruitment process for all candidates.