Digital marketing manager jobs in pontefract, west yorkshire

Digital Fundraising Officer

Remote working

Permanent, full time

Salary: £35,000 per annum 40 hours per week

We are looking for a creative, data-driven and results orientated Digital Fundraising Officer to help us grow our income and supporter base through engaging and innovative digital campaigns. This is an exciting opportunity to be part of a passionate fundraising team, playing a vital role in delivering digital-first fundraising activity and supporter engagement across multiple digital channels. The successful candidate will work closely with fundraising, communications and digital teams. They will also work closely with the Fundraising Digital Marketing Lead to support with planning, implementing, optimising and reporting on World Horse Welfare’s digital fundraising and marketing campaigns.

The ideal candidate will have experience delivering successful digital campaigns within a fundraising or non-profit context, with strong skills in delivering and optimising paid social campaigns across platforms such as Google Ads, Meta and TikTok. They should be proficient in using tools like Google Analytics, Tag Manager, Looker Studio and SEO platforms. The candidate must be highly organised, proactive, data-driven, a good collaborator, with the ability to manage multiple projects within a fast-paced working environment. The ideal candidate will also enjoy the creative side of digital fundraising, with a passion for creating compelling content for the various digital campaigns.

This position is based remotely, although you will be required to attend the charity’s head office located in Norfolk a minimum of 6 times per year and this will be at your own expense for travel and accommodation. You must be a resident of the United Kingdom with all the necessary legislative ‘right to work’ documentation.

Horses might be part of our DNA but they don’t have to be part of yours. World Horse Welfare has plenty of passionate equine experts already in situ, so provided you share our values of being realistic, compassionate and forward-thinking then you could be the perfect candidate.

Benefits include a generous pension scheme and cash health plan, paid employee sickness absence scheme, death in service of 4 x annual salary and a minimum of 31 days’ holiday (including bank holidays and mandatory shutdown between Christmas and New Year).

World Horse Welfare is committed to championing equality and diversity in all aspects of employment and in the services that it provides. We encourage applications from under-represented groups, particularly ethnically diverse communities, LGBTQ+ and disabled people.

World Horse Welfare’s values are grounded in pragmatism and compassion as we strive to support and strengthen the horse-human partnership in all its guises through a combination of care, research, education and influence. The charity promotes and protects welfare across the full spectrum of the equine world including horses in need, sport and leisure horses, and horses used in work and production in marginalised communities worldwide.

The role

As Partner Engagement Manager you will promote the work of Family Fund and maintain a positive profile within the disability sector in Northern Ireland and with key Government/political stakeholders.

You will undertake a range of public affairs and policy activities that help sustain and grow our government funding and that secure positive outcomes for disabled children and their families. You will be acknowledged as a senior Family Fund representative across the disability sector, deputising for the Group CEO, or Directors on committees and at events as required.

You will also identify growth/income opportunities and feed through to relevant internal teams, providing follow up support, as required.

If you join us, you’ll be:

• Ensuring that Family Fund’s profile remains high amongst key organisations.
• Engaging with Ministers and MLAs to building awareness and support for Family Fund’s work.
• Family Fund’s key point of contact for all partners and stakeholders in Northern Ireland.
• Engaging in sector working groups and consortia to help secure improved support for families raising disabled children.
• Inputting to government policy development via consultations and direct work with government departments.
• Promoting the support offered by Family Fund to support demand generation, including targeted work in relation to our Equity, Diversity and Inclusion objectives.
• Supporting our Fundraising Team in identifying and securing funding opportunities that allow Family Fund to provide improved grants/information and support services to families.

About you 

For this role you will need to have experience of presenting to external stakeholders and representing an organisation in a professional capacity. Ideally you will have some knowledge/experience of public affairs or policy development work.

To be successful in this role you will need to be self-motivated and be able to engage positively with different teams. You must be flexible, adaptable and resilient to work demands and change. This post is home based with regular travel.

About us

Family Fund is a great place to work for great people. We provide a challenging and rewarding working environment where every staff member can make their mark.

We are a values based organisation and we aim to show our values in all that we do. Read our staff stories here, and see how our staff display our values every day.

We commit to inclusion, equality and diversity and we welcome applications from all parts of the community. Family Fund is a Disability Confident Employer. We will invite to interview all disabled applicants who meet the requirements for the role. If you have a disability, and are happy to let us know, please highlight this in your covering letter.

How to apply

When you’re ready to apply, complete the online application form and submit a CV and a covering letter. Your letter will need to explain what skills and qualities you would bring to the team.

For more information, please read the job description on our website.

The successful candidate must complete pre-employment checks that meet the Baseline Personnel Security Standard. This includes a right to work check and employment history verification.

Information:

Closing date: Midnight on Tuesday 3 June 2025
Interview date: Friday 13 June 2025

We have partnered with our charity client in their search for a Digital Marketing Manager to Join their team for a contract role until December. 

Key responsibilities

The Digital Marketing Manager will be responsible for leading the development and execution of digital marketing plans that align with the overall digital strategy, driving income and awareness. This will involve working across key moments in the supporter calendar, including cash appeals, product launches, and organisational communications.

 A central part of this role is to drive digital marketing in all its forms, from paid search and paid media to email marketing, using data-led insight to deepen supporter relationships and increase online income. The Digital Marketing Manager will also play a key role in connecting teams across the organisation, embedding digital marketing into strategic planning across departments, including fundraising, campaigning, and volunteering.

Key responsibilities include:

• Planning, developing, and executing digital marketing campaigns on time, within budget, and aligned with acquisition and revenue targets.
• Driving income, strong traffic, engagement, and supporter conversion across priority campaigns through paid media, paid search, and email marketing.
• Providing strategic oversight of e-communications and acquisition campaigns, generating high-level insights for effective segmentation and timing.
• Maintaining strong agency relationships to deliver high-profile paid digital campaigns, ensuring strategic objectives and KPIs are aligned.
• Delivering performance reporting and insight in collaboration with the Digital Optimisation Analyst to enable data-driven decision-making and continuous optimisation.
• Activating humanitarian crisis responses with a rapid, agile, and iterative digital-first approach.
• Managing a high-performing team spanning acquisition, digital marketing, and email marketing, driving consistent performance and alignment with business objectives.
• Providing digital marketing input into content gathering trip briefs and key campaign planning meetings, leading on creative concept testing to ensure assets are optimised for digital marketing and advertising channels.

Person Specifications

• Extensive experience in developing and executing strategic digital marketing plans within B2C environments.
• Extensive technical and hands-on experience with Paid Search, Paid Social, and other digital marketing platforms, with a focus on campaign development, optimisation, and driving conversions and traffic.
• Demonstrated success in leading and developing high-performing teams to design and execute integrated digital marketing strategies, while effectively managing complex budgets and delivering measurable results.
• A strong understanding of email marketing strategy and segmentation, with experience delivering engagement and supporter journeys.
• Experience with a wide range of digital marketing tools and performance tracking platforms, including GA4, Google Tag Manager, Google Ads, Meta Ads Manager, Microsoft Advertising (Bing Ads), and other key analytics and campaign management tools.
• Experience overseeing e-communications and acquisition campaigns, ensuring effective audience segmentation, timing, and avoiding message overlap.
• A data-driven, evidence-based approach to campaign analysis and optimisation.
• Excellent organisational and time management skills, with the ability to manage multiple projects simultaneously.
• Strong communication and stakeholder management skills, able to influence and engage colleagues at all levels.
• Proficiency in using email broadcast software and Google Analytics to identify performance issues, troubleshoot delivery or engagement problems, and implement improvements.
• The ability to apply data analysis from paid social, paid search, and display advertising to optimise campaign performance, resolve underperformance, and inform future strategy.
• The capability to use insight from digital platforms to make informed adjustments in real time, particularly during high-pressure scenarios like emergency appeals or major campaign launches.
• The ability to resolve integration challenges across multiple platforms to ensure consistent tracking, attribution, and reporting.

What’s on Offer:

Hybrid (2 days a week in London) or full-remote contract options
Contract until December 2025 
July start date 
Salary £48,937 (including London allowance) for a hybrid working pattern (2 days in the office, 3 days remote), or £44,056 for fully remote working.

How to Apply: To apply, please submit your CV demonstrating your suitability for this role by clicking the “apply now” button.

The process: If your experience aligns with what we're looking for, a member of our team will be in contact to discuss the role with you in more detail before presenting your profile to the client. We will also ensure that all applicants receive an email to inform them of the outcome of their application.

To avoid any potential delays or your application being missed, please apply solely via the 'Apply Now' button.

Commitment to Diversity: The Talent Set and our partner organisation are committed to diverse and inclusive recruitment practices, ensuring equal opportunities for all applicants regardless of race, sexual orientation, disability, age, or gender. We actively encourage applications from a wide range of backgrounds and are always happy to make reasonable adjustments to ensure a fair recruitment process.

Population Matters is a growing UK charity with a global remit. We are a dedicated small organisation of individuals who has big ambitions. We adopt a can-do approach and belief to implementing our vision - a world in which our human population lives fairly and sustainably with nature and each other.

Through collaboration, creativity and commitment our work addresses the negative consequences of ever more people using ever more of the planet’s resources.  We do this by inspiring and engaging with others to find, share and promote ways to make our vision a reality as quickly as possible.

We have recently launched our 5-year strategy, and we have now entered an exciting new phase of growth and influence.

About You: The Role

• You are someone who can adeptly apply your hands-on experience gained from designing and implementing impactful communication strategies.
• You bring tenacity, curiosity and passion in designing and delivering digital campaigns that influence and shift public and media narratives to enable our human population to live fairly and sustainably with nature and each other.
• With always this end in sight, your management experience of digital mass communications, platforms and presences will ensure digital communications, campaigning and fundraising is fully leveraged through applying continuous monitoring, evaluation, learning, accountability and innovation.
• You will be responsible for our content strategy across all digital channels and play a lead role in the design and delivery of communication strategies and assets.
• You bring  significant knowledge and experience of digital communications, marketing, infrastructure and project management, and ensure that our digital communications inspire and engage audiences to support our mission.

For further information, please refer to the attachement below. We look forward to hearing from you! 

Benefits: 25 days’ annual leave per annum; additional three days’ closure over Christmas; employer pension contribution 6-8%, employee matching contribution min. 2%; Employee Assistance Programme; we fund and encourage continuing professional development (CPD).We promote and encourage flexible working all types, in line with our flexible working policy.

Location: Remote working in the UK, with occasional travel and access to our London office space. Must have right to work in the UK.

Interviews: There will be two rounds of interviews. The first interview will take place on Wednesday 11 June 2025 (virtual) and the second on Tuesday 17 June 2025 (in-person at our office in London).

Deadline for Applications: 08-Jun-2025 23:30

About Kinship

We are Kinship. The leading kinship care charity in England and Wales. We’re here for kinship carers – friends or family who step up to raise a child when their parents aren’t able to. 

Together, let’s commit to change for kinship families.

About the role

In order to reach and support more kinship carers with these programmes and our other services, we have developed a new Marketing Team to develop and deliver integrated, strategic and creative marketing and engagement campaigns and strategies.  This team is now established with clear plans to engage kinship carer audiences, rooted in insights.

Strategic engagement with professionals from the education sector as a conduit to engage kinship carers in our services offer is a key part of this role, and a relatively new area of focus for Kinship.  Delivering against a strategic plan already in place, you will be managing relationships and marketing approaches to Virtual Schools, select Multi-Academy Trusts (MATs) and other education professionals through umbrella bodies and associations to execute this.

Who we're looking for

This is an exciting opportunity for an experienced, senior-level marketeer or engagement professional with a strong track record in further developing and delivering successful multi-channel marketing strategies targeted at a range of audiences to join us as a Head of Marketing and Strategic Engagement to oversee this team.  Experience in working in the education sector, or an engagement role would be advantageous.

We’re looking for someone excited to hit the ground running, able to plan strategically, deliver operationally and take creative approaches to maximising engagement and acquisition with a small in-house team. A strategic thinker and natural collaborator, you’ll be able to work across the organisation to further develop integrated marketing across Kinship’s services and programmes, and ensure these align with our wider external communications, including to our Kinship Community of more than 12,000 carers.

You will have significant experience in leading marketing teams and have demonstrable experience in delivering successful, engaging marketing and engagement strategies. You’ll be comfortable getting very involved in the operational delivery of our marketing and engagement plans, supporting your team and demonstrating an insight and audience-led approach to both digital and offline marketing, thriving in an environment where you’ll be responsible for overseeing the progress of various strands of marketing activity.

Key responsibilities include:

• Using data and market insights, develop and oversee the implementation of high-quality, integrated and strategic marketing and engagement strategies to support Kinship’s awareness, understanding, interest, income generation, engagement and growth amongst key audiences, with a particular focus on marketing our programmes and services.

• Develop an expert knowledge of Kinship’s target audiences for marketing its programmes and services to (e.g. kinship carers, local authorities, education sector organisations and professionals) and devise tailored multi-channel marketing activities for different audiences to meet service objectives.

• Ensure that all marketing plans and strategies align with, and support, the organisation’s brand strategy.

• Lead the ongoing development and delivery of a focused schools engagement campaign and activity through key channels to raise awareness of kinship care within education settings to engage with kinship carers currently unknown to Kinship, including those from under-represented groups.  

• Work closely with leads for Kinship’s different programmes and services, and in the Business Development, Digital and Communications teams to ensure marketing communications and engagement with key audiences are aligned.

• Work in collaboration and co-production with kinship carers and their families to ensure meaningful input and representation in the development of relevant plans and activities.

• Drive forward cross-departmental work to further develop the organisation’s email marketing strategic approach.

• Contribute to the development of performance indicators for all marketing activities, using these to adjust campaigns to maximise effectiveness  and provide regular reporting and analysis.

• Line management of a small team.

Essential criteria include:

• Significant experience (5+ years) in marketing, with demonstrable success in delivering integrated strategic marketing and/or engagement strategies which met objectives around engagement and acquisition.

• Experience in a management role, with line management experience, and accustomed to operating with senior-level colleagues.

• Experience of combining marketing and engagement strategies and plans, with experience of stakeholder engagement and management in order to reach a wider audience/consumer/customer.

• Extensive experience of project management and delivering ambitious plans on time, to budget and evaluating outcomes.

• Significant digital marketing experience strategically and operationally with particular experience in maximising digital marketing tools including email marketing systems and paid and organic social.

• Experience using a Content Management System, such as Salesforce and using insights to inform marketing optimisation and planning.

What we’ll offer you 

Kinship offers 30 days’ annual leave plus bank holidays (pro-rata for part-time) as well as a generous pension scheme. We have an excellent wellbeing offer including the Employee Assistance Programme and clinical supervision. We will invest in your professional development with training and career development opportunities.

Kinship is committed to championing equality, diversity and inclusion.  We believe our work is greatly enhanced by the varied backgrounds, experiences and views represented within our teams.  We aim to create inclusive teams, celebrate differences and encourage everyone to join us and be their true self at work. We therefore encourage applications from anyone who fits our values, whatever their religion or belief, sex, gender identity, race, age, sexuality or disability and are actively seeking candidates that can bring real innovation and commitment to us. 

This is a fantastic time to join a supportive and well-established team within an organisation with rapid growth ambitions. This role will be what you make it and we’re looking for someone to seize this opportunity!

How to apply

Please apply via our recruitment agency partners, Ellwood Atfield, with your CV via the link.   

• Application deadline:  Wednesday 28 May, 9am
• First interview:           Tuesday 10 June (online)
• Second interview:        Thursday 19 June (in-person, Vauxhall)

Kinship reserves the right to close applications early on receipt of sufficient applications. Apply early!

The For Baby’s Sake Trust is excited to announce that we're looking for a Digital Communications Officer (part-time) to join our team. This role is about helping us expand our digital reach, engage key audiences, and strengthen our online brand presence.

In this position, you'll have the opportunity to manage our social media content, oversee website administration, conduct email marketing, and execute paid and organic digital campaigns. You will also play a vital role in enhancing our digital content strategy, growing our audience, and ensuring brand consistency across all platforms.

If you share our passion for breaking cycles of domestic abuse and giving babies the best start in life, and you have at least 1+ years of experience coordinating social and digital channels for an organisation, this might just be the perfect fit for you. We seek someone who understands best practices and trends and enjoys finding creative solutions to support our growth and drive positive social change.

This position offers a wonderful chance to work with a friendly, dedicated team at an award-winning charity, making a significant, positive impact on families affected by domestic abuse. This is a part-time role (22.5 hours per week) reporting to the Communications Manager. It is a permanent position with a salary of £17,304 per annum (£28,800 per annum full-time equivalent plus 5% contributory pension). Plus, you'll enjoy the flexibility of working from home, with occasional travel.

To apply, please send your completed application form by 11.59 p.m. on Sunday 1st June. We're planning to hold online interviews on Monday 23rd June.

Once we receive your application, we'll provide you with the link to the equal opportunities monitoring form—this is confidential and voluntary and won't affect the selection process. If you have any questions about the role, feel free to email the recruitment team and a team member will get back to you as soon as possible.

For more information about The For Baby’s Sake Trust, please visit our website.

No agency contact please.

Civitas Recruitment are delighted to be working with a fantastic creative digital marketing agency that focus their efforts on the third sector. Through their work they have managed to increase donations for charities as well increasing traffic to various charity’s websites. They specialise in crafting impactful digital marketing strategies, creative campaigns and comprehensive go-to-market plans. A fantastic opportunity exists for a Marketing Executive to join the team. As Marketing Executive, you will work closely with a diverse portfolio of clients, utilising your skills to elevate their digital presence across various channels. This is a full-time, permanent role, hybrid working (2/3days) in Bradford, West Yorkshire.

Who are we looking for?

Ideal candidates will have a Bachelor's degree in Marketing, Business, or a related field. You will have 1-2 years of experience working in an agency environment with proven experience in social media management, email marketing, and creative digital campaign execution. You will have a strong understanding of digital marketing trends and best practises. Excellent communication and interpersonal skills are essential for the role as well as good written communication skills. Through your exceptional organisational skills , you will be able to manage multiple digital projects simultaneously in a fast-paced environment.

If the above role description sounds of interest and you feel like you meet the criteria; please apply immediately or for further information, please contact Syed at Civitas Recruitment for a full JD and informal discussion. Early applications are encouraged as we will be reviewing on a rolling basis and roles may closer earlier than initially indicated.

Civitas Recruitment are delighted to be working with a fantastic creative digital marketing agency that focus their efforts on the third sector and work with values-based organisations. Through their work they have managed to increase donations for charities as well as increase traffic to various charities websites. They specialise in crafting impactful digital marketing strategies, creative campaigns and comprehensive go-to-market plans. A fantastic opportunity exists for a Social Media Manager to join the team. As Social Media Manager, you will develop and execute creative social media strategies, with a key focus on TikTok. You will aim to engage with online communities and foster brand loyalty. This is a full-time, permanent role, home based within the UK with meetings in Bradford every fortnight.

Who are we looking for?

Ideal candidates will have 2-3 years of social media experience, ideally within an agency or in house at a brand. Candidates will be a TikTok enthusiast who understands platform trends, storytelling and viral marketing. Strong knowledge of social media algorithms, analytics and content strategies is essential for this role. You will be able to create short-form video content (experience with Cap Cut or similar editing tools is a bonus). You will have excellent communication skills and a passion for culturally inclusive marketing and engaging diverse communities including the Muslim Community.

If the above role description sounds of interest and you feel like you meet the criteria; please apply immediately or for further information, please contact Syed at Civitas Recruitment for a full JD and informal discussion. Early applications are encouraged as we will be reviewing on a rolling basis and roles may closer earlier than initially indicated.

ID: 1449 Social Media Manager

Service: Digital Marketing 

Salary: Grade 4 point 29: starting at £36,842 – raising to £41,106 per annum + £480 home working allowance 

Location: Homebased

Hours: Full time 37 hours per week 

We offer flexible working arrangements - please see below for more details. 

Contract: Permanent

Family Action & the Role’s Impact:

Family Action is a national charity that supports people through change, challenge and crisis across England and Wales. On 1st January 2025, Relate, the largest provider of relationship support, joined the organisation helping us reach even more people and support the creation of secure foundations for children and young people, and safe, supportive relationships for all.

For over 150 years Family Action has seen first-hand the power of family and relationships to shape lives, for better or worse. That's why we speak up for the importance of family in national and local policymaking, amplify family voices and represent the changing needs of families in the UK today. 

Whatever family means or looks like to us, it's relationships that matter. With Relate at Family Action, we are able to extend the support we provide with counselling, information, mediation and support to individuals, couples and families from all backgrounds and sexualities, as well as provide expert training for relationship support practitioners.

This is an exciting opportunity to lead our social media team and help strategically shape the role of paid and organic social across Family Action’s channels, including those under the Relate brand. You will manage a team of two Social Media Executives and drive brand awareness, income generation and service marketing whilst also providing strategic insight around wider external engagement activity. 

Main Responsibilities (for details check the job description and person specification):

• Lead on the development and delivery of paid and organic social media activity across both Family Action and Relate brands.

• Refine Family Action’s social media strategy in line with key brand, income generation and service marketing objectives 

• Work with the Head of Digital Marketing and Senior Social Media Executive to develop a paid social and sales strategy to drive purchases of services and toolkits from Relate

• Lead on the development and delivery of sophisticated Meta and LinkedIn ad campaigns at each stage of the donation/purchase funnel ie. awareness, interest, conversion

• Line manage a team of two Social Media Executives responsible for the day to day management of both Relate and Family Action channels, and supporting local services and retail shops with their use of social media.

Main Requirements (for details check the job description and person specification):

• Extensive experience of strategically managing and developing social media channels for a large organisation/group/brand.

• Significant experience of developing successful paid social media campaigns for a range of business objectives including to drive income generation 

• Excellent copywriting skills and the ability to write powerfully and succinctly for different objectives, audiences and channels.

• Excellent creative skills and the ability to recognise effective imagery, and stock photography and video.

• Experience of line management and/or mentoring a junior member of the team.

Benefits: 

- an annual paid leave entitlement of 30 working days plus bank holidays

- up to 6% matched-pension contributions

- flexible working arrangements and new starters have the right to make flexible working requests from day one of employment

- enhanced paid sick leave and paid family leave provisions

- eye care and winter flu jabs vouchers

- cycle to work scheme

- investing in your professional development with ongoing quality training and career development opportunities

We are forward looking, ambitious and committed to continuous improvement. We are a people focused, can-do organisation, which strives for excellence in all we do and operates with mutual respect.

To Apply:

• Click the “Apply Now” link below and fill out our digital application form

• Closing Date: Sunday 1st June at 23:59

• To learn more about Family Action: Careers

Interviews will be scheduled on a rolling basis and we reserve the right to close the role early if we find a suitable candidate.

For direct queries or if you would like to discuss any aspect of the selection process or flexible working requests, please email: Matthew Dennis (full email address available on the advert document)

We about reserve the right to close the role early if we find suitable candidates.

Our commitment to Equality, Diversity & Inclusion:

We are happy to consider any reasonable adjustments that candidates may need during the recruitment process and you will be asked whether you require any adjustments if shortlisted for interview. We also make reasonable adjustments on the job, where required.

We are committed to Equality, Diversity & Inclusion in all that we do and welcome applications from all sections of the community. Intersectionality is important to us and we particularly welcome applications from ethnically diverse communities, LGBTQIA+ candidates and disabled candidates because we are committed to increasing the representation of these groups at Family Action. We know that greater diversity will lead to even greater results for families and children and strive for our workforce to be truly representative of the diverse communities we support. We offer a guaranteed interview scheme for disabled applicants who meet the minimum criteria for the role, and will reimburse your travel cost if you attend an interview.

Civitas Recruitment are delighted to be working with a fantastic creative digital marketing agency that focus their efforts on the third sector and work with values-based organisations. Through their work they have managed to increase donations for charities as well as increasing traffic to various charities websites. They specialise in crafting impactful digital marketing strategies, creative campaigns and comprehensive go-to-market plans. A fantastic opportunity exists for a Videographer and Video Editor to join the team. You will be responsible for filming podcasts/promotional videos and editing videos across multiple formats, integrating sound effects and transitions and will also create performing thumbnails for video publishing. This is a full-time, permanent role, Hybrid, 3 days a week in the Bradford office.

Who are we looking for?

Ideal candidates will have expertise in Adobe Premier, After Effects and Photoshop and will be familiar with editing for social media platforms, including content style, editing pace, video formats and performing thumbnails. You will also have strong storytelling capabilities and will also be able to juggle multiple projects. Excellent communication skills and the ability to collaborate with other creative professionals are also essential for the role. This is an exciting opportunity to work with a global team of creators and industry professionals, creating innovative social first content.

If the above role description sounds of interest and you feel like you meet the criteria; please apply immediately or for further information, please contact Syed at Civitas Recruitment for a full JD and informal discussion. Early applications are encouraged as we will be reviewing on a rolling basis and roles may closer earlier than initially indicated.

Join us in our mission to power the potential of young people

Global Fund for Children (GFC) works to build a world where all children and youth are safe, strong, and valued. Since 1994, we have supported more than 1,000 local partners to reach more than 11 million children, and we’re working with new organizations all the time. With unique missions and culturally relevant approaches, GFC partners fiercely pursue our shared vision: securing a safe, vibrant, and equitable future for all children and young people.

You will join a multinational team of caring and committed individuals who believe in investing in bold ideas to help our local partners deepen their impact and advocate for children’s rights. We value courage, excellence, learning, partnership, and inclusion, as well as kindness and passion. Our partners’ visions for change inspire all we do. Feedback and learning inspire us to constantly improve, and we strive to be youth centered.

Role Overview

This is an exciting opportunity to be part of a team that values creativity and impact and where your work directly contributes to powering the potential of children and young people.

This role contributes to the delivery of the key objectives of the Marketing and Communications team:

• To increase awareness of Global Fund for Children’s work (the number of people who ‘see’ and ‘think’ about our work).
• To increase the number of opted-in email subscribers.
• To convert supporters from people who ‘do’ (follow us on social media, sign up to the mailing list) to people who ‘care’ (fundraise, donate, take an action, share and create user-generated content).

You will be responsible for creating high quality, engaging and original content for various channels, including reels, carousels and posts for Instagram, Facebook and LinkedIn. You will be keen to develop and establish new communities on other channels as the social media landscape changes.  Translating the work of our grassroots partners and GFC staff into powerful social media narratives, you will produce content that is aligned with our mission and ensure that we are maximising the potential of our digital channels to grow our supporter base and build a growing global movement.

You will collaborate with graphic designers, videographers, various digital agencies and colleagues around the world on a daily basis in undertaking your role coordinating campaigns and our daily social media schedule.

You should have a passion for staying up to date with industry trends and innovations, a track record of creating content aligned with cultural moments and a knowledge of how popular culture can drive social change. You will be skilled in producing viral content and driving actions and donations through social media.

To that end, you will also play a role in building relationships with our growing network of Global Ambassadors who use their networks and influence to raise the profile of our work and inspire their communities to take action. You will also provide support in managing relationships with our Global Ambassadors and other key influencers to maximise content opportunities and community building.

You will be focused on results and data. You will understand our key audiences and community building objectives and play a key role in growing the brand and profile of GFC and GFC leaders. You will be focused on analysing the performance and results of your work in order to inform future priorities. You will work with the team to generate and report back against our monthly KPIs.

If you are bursting with new ideas, care about supporting grassroots partners all over the world to power the potential of children and young people and have a passion for using popular culture and trends to drive social changes, we’d love to hear from you!

You don’t need to have experience working in social media in the charity sector, but you do need to have demonstrable skills in creating engaging content, growing followers, working collaboratively and converting engagement to donations and actions.

Position Responsibilities

Social Media Management and Digital Content Creation

• Support the execution of an integrated strategy for our social media channels including leading on content planning and creation, posting and analysis.
• Staying on top of trends and learning from analytics to create compelling and engaging content that meets agreed KPIs.
• Develop and produce high-quality multimedia content for various platforms, including social media, websites and email campaigns.
• Edit raw footage into finished videos using industry-standard software, ensuring alignment with brand guidelines.
• Support on digital ads delivery.
• Support in managing relationships with digital agencies.
• Support other teams across GFC to use social media as a method to engage and communicate with key audiences and stakeholders. 
• Work with colleagues on managing third party specialists (freelancer or agency) to maximise our website maintenance and development, digital projects, paid advertising to ensure good return on investment and that objectives are met on time and on budget.

Email Marketing

•  Act as social media content lead for major campaigns and fundraising activities
• Recommend and execute social media strategies to achieve fundraising and campaign objectives and KPIs. 
• Support the delivery of the Marketing and Communications team email marketing programme to meet agreed open and click-through rate KPIs.
• Support the team to build, design and send acquisition and retention emails using the email distribution system (Pardot).
• Support the review and analysis of email marketing results, report and evaluate overall and specific campaign success.

Global Ambassador and Influencer outreach and support

• Lead on delivering the Global Ambassador engagement strategy and influencer engagement activities.
•  Support the cultivation of existing and new influencers and Global Ambassadors. Work across teams to coordinate asks/outreach and ensure relationship managers are briefed and supported to deliver cultivation plans.
• Work with colleagues across the organisation to identify new potential celebrity supporters and influencers, develop one-pagers and coordinate sign-off process and develop recruitment plans to bring them on board.

Project management

• Lead and co-lead specific digital campaigns and projects throughout the year.
• Manage and catalogue digital assets (photos, case studies and videos) and upload them to digital asset management system.
•  Along with your colleagues, make sure that ‘Safer Communication’ and safeguarding are at the heart of all our asset collection and creation. Undertake your work in line with the safeguarding policy and best practice for marketing and communications work.
• Undertake any other duties appropriate to the post as required by your line manager.

About You

Essential experience and skills

•  A strong knowledge of social media trends and passion for creating engaging content.
• Significant proven experience of managing social media channels to achieve goals and objectives.
• Strong understanding of storytelling, pacing, and visual aesthetics.
• Passion for digital communications and social media platforms, up to date on the newest trends and excited about finding new creative ways of communicating.
• Proficiency in video editing software such as Adobe, Premiere Pro and Final Cut Pro.
• Proficiency with graphic design tools like Adobe Photoshop and Illustrator.
• Proficiency in using Canva
• Using an email marketing system (GFC currently uses Pardot)
• Working with a website content management system (creating webpages)
• Experience of using analytics insights (social media or Google Analytics for the website) to create reports. An ability to use these reports to make informed decisions when planning content based on what has performed well in the past.
• Working on multiple projects and juggling deadlines effectively.
• Calm under pressure.
• Creative and entrepreneurial, identifies and maximises opportunities
• Excellent communicator, written and oral
• Accountable team player, who can work across a multi-disciplinary team
• Analytical mind, constantly seeking to improve results and achieve goals
• Flexible and willing to learn
• Motivated to build and nurture positive professional relationships

Desirable experience and skills

• Knowledge of SEO best practices and how they apply to video content.
• Understanding of social media algorithms and best practices for content distribution.
• Experience of project management
• Some knowledge of/experience of setting up digital ads
• Experience of working in a hybrid setting across a variety of time-zones
• Working with a development/fundraising team to deliver financial goals or partnership deliverables
• A passion for the work of Global Fund for Children and the power and potential of children and young people.

What we offer you

Our team dreams big.

We work together to build a world where all children and youth are safe, strong and valued.

GFC fosters a caring work environment that promotes collaboration, respect, and professional development. We set standards of excellence and quality in our work, firmly believing that children and youth deserve the best we can offer.

We believe that every person has equal rights, and we affirm the diversity that enriches our globalized world. In line with these core values, it is our policy to actively seek diverse candidates from a variety of backgrounds who are committed to Global Fund for Children’s mission.

Our values shape our vision, guide our daily decision making, and signal to the world what to expect when you encounter Global Fund for Children. We hold ourselves to these values to best serve our local partners and the children and youth they support. We attract talented people from all over the world because we believe deeply in living our values.

Terms and Conditions

Salary: This role is open to candidates from any location. If the candidate is based in the UK, the salary will be c. £50,000

Terms: Full-time contract, home-based with attendance from time to time at the UK office in central London when necessary or requested to deliver work plans. 

Weekly hours: 35 hours per week

Flexible Working Location: This position is open to candidates from any location, but you must be able to collaborate easily, on a daily basis, with key colleagues (currently UK, Spain, Kenya) in the Marketing and Communications team.

Holidays: 30 days annual leave and eight public holidays. The basic annual leave allowance increases to 35 days after four years continuous employment.

Learning: GFC encourages professional development as a part of our culture and values. GFC provides regular opportunities for training, collaboration, and mentorship. Employees may access professional development funds to support continued learning.

Benefits: We strive to build a culture that embraces care and wellbeing.

Our global employee benefits include:

• Private healthcare insurance plan with comprehensive medical, dental and vision coverage
• Generous paid time off (annual leave, enhanced sickness leave, wellbeing days, sabbatical leave, family friendly leave)
• Flexible work arrangements - remote/hybrid/compressed work schedules
• Pension plan contributions - employees are auto-enrolled on the GFC workplace pension scheme. 8% employer contributions with 4% employee contributions
•  Employee Assistance Services
•  Team Building and Social Committees

*Other benefits may apply, depending on the location of the employee

How do I apply?

In line with our values of courage, passion and inclusion, to apply for this role, please share your thoughts on the following three questions, along with your CV through the following link: https://global-fund-for-children.breezy.hr/p/d5029304d5d0

Please pay particular attention to the word limit for each answer.

1)  What excites you most about this role and how is it directly connected to your skills and experience (500 WORDS max.)

2)  Describe a piece of digital content you have created that you are most proud of. Please tell us why and what did it achieve? (500 WORDS max)

3)  What experience of safeguarding and safer communications would you bring to this role as it relates specifically to digital content creation and the execution of digital strategies? (500 WORDS max)

The deadline for applications is Tuesday 27th May 9am UK Time.

The first and second round interviews will be held during the first 3 weeks of June.

GFC is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all team members. We particularly encourage applicants from communities that have historically been excluded from philanthropy and from under-represented groups including candidates who are LGBTQ+, from Black, African, and Afro-descendant or indigenous communities, with a disability, impairment, learning difference or long-term condition, with caring responsibilities, from different nations and regions, and from less advantaged socioeconomic backgrounds.

Salary: £33,366 starting salary (salary range will increase to max £36,124 via the length of service) plus £4,190 Inner London Weighting if based in London per annum.

Contract: Permanent basis

Hours: Full-Time 35 hours per week (excluding lunch breaks)

Location: Any Refugee Action Office – Manchester, London, Birmingham, Bradford. We will consider a UK-based hybrid working option.

About Refugee Action

Refugee Action exists to work with refugees and people seeking asylum who’ve survived some of the world’s worst regimes. We are a national charity with more than 40 years’ experience of empowering people who’ve survived some of the world’s worst regimes to secure the protection and support that they need to live with dignity and respect and build a new life in the UK. We do this by providing expert advice and casework, building the capacity of partner organisations and campaigning on the policies that affect them.

To succeed in the role you will need to demonstrate:

• Understanding of how the UK’s hostile refugee protection and asylum system impacts those affected by it.
• Commitment to removing barriers to power for people with lived experience, and commitment to anti-racist practices.
• Passion for and interest in delivering engaging and motivating fundraising.
• Experience understanding and using digital acquisition platforms such as Facebook Ads Manager, and Google Analytics and marketing strategies behind them.
• Strong project and stakeholder management skills, with proven experience of managing multiple projects and competing priorities.
• Strong writing, editing and proof-reading skills, with experience of using these within a fast-paced environment and adapting content for different channels and audiences.
• Experience using email platforms and website content management systems.
• Experience of interpreting data to produce analysis and recommend optimisations.
• Ability to collaborate and work supportively and effectively with in a team managing conflicting priorities and changing schedules.
• Understanding of the digital landscape and emerging trends in digital fundraising.

Those with lived experience as a refugee are particularly encouraged to apply

Closing date: 23:59 on 8 June 2025

Interviews: 26 June 2025 (on Zoom)

Refugee Action only operates in the UK, so all roles are UK-based, and you must have the right to work in the UK.

This role is not on the Shortage Occupation List.  If you have permission to work that is restricted to the Shortage Occupation List, we will be unable to appoint you to this role.

You can find out which roles are on the shortage occupation list via these two links:

• Skilled Worker visa: shortage occupations 
• Skilled Worker visa: shortage occupations for healthcare and education

We are currently campaigning for people seeking asylum to have the right to work in the UK, see our Lift the Ban campaign here.

Winston’s Wish is a digital first organisation leading the way in Digital Transformation across the Bereavement sector. We have an exciting opportunity to join our ambitious Mass participation team as our Individual Giving Manager.  This role plays a vital part in helping Winston’s Wish turn up the dial across our Individual Giving Fundraising. The Individual Giving Manager is responsible for creating, developing and delivering a fundraising plan to grow existing and new support for Winston’s Wish across our online and offline channels. This includes Direct Mails, Regular Giving, our Lottery, Legacies and In Memory giving income streams.

As the driving force behind our individual giving activity, you will help us to engage individuals across the country by bringing them closer to our work, encouraging them to stay longer, give more and become true ambassadors for our vital work with grieving children, young people and families. We’re looking for a highly creative individual who can help us to stay one-step ahead of the curve and excite new and existing audiences to get behind our vision of a society in which every child can get the help they need when someone close to them has died.

MAIN RESPONSIBILITIES

Strategy

• Lead on the development and implementation of our Individual Giving strategy, supported by the Head of Mass Participation and the Director of Fundraising & Marketing.
• Ensure all opportunities and future plans are in line with Winston’s Wish’s over-arching fundraising strategy to meet financial targets, organisational objectives and KPIs.
• Maintain an awareness of philanthropy trends, news, events and legislation in the UK to ensure that Winston’s Wish remains up to date on key changes which are likely to impact on individual giving.

Generating Individual Giving Income

• Lead on and deliver a plan to increase individual giving income from streams including, but not exclusive to, direct mail, regular giving, legacies, in-mem and our charity lottery
• Effective use of KPIs to ensure decisions are driven by evidence and real-time data.
• Continuously analyse our income and supporter data to measure effectiveness of activities and return on investment.
• Work alongside our design agencies and in-house marketing team to develop and manage direct mail campaigns, including segmentation to ensure campaigns will be carefully targeted and designed to maximise income.
• Explore and test new methods for donor recruitment and increasing donations.
• Seek every opportunity to increase awareness of legacy giving to Winston’s Wish and monitor the effectiveness of these activities over time.
• Manage a growing portfolio of legacy enquirers with appropriate contact and timely solicitation of prospective legators including hosting events and tailored stewardship.
• Manage the stewardship and development of our regular giving programme including uplift campaigns and solicitation of new donors to agreed targets.
• Work alongside the wider fundraising team to ensure effective cross-selling of individual giving products and vice-versa identify opportunities to introduce other fundraising products to our individual givers.
• Identify supporters who could provide compelling content which could be used by the wider Fundraising & Marketing team to inspire further support including suggesting key individuals who could feature in online and offline publications.
• Work with the Philanthropy & Partnerships Manager to ensure that potential major donors are identified and included in relevant activities.

Administration

• Diligently maintain records of all interactions with supporters on Salesforce.
• Ensure all activities comply with appropriate legal, regulatory and fundraising good practice and with Winston’s Wish policies and standards.
• Keep a close eye on incoming donations to ensure they are coded correctly and that supporter data is accurately recorded in accordance with GDPR.
• Effective management and control of expenditure across all projects and campaigns in line with agreed expenditure budgets.

All Staff

• Contribute to the vision and mission of Winston's Wish; working with colleagues in all teams to meet the objectives of Winston’s Wish.
• Work to objectives, targets and work plans agreed with your line manager.
• Undertake specific projects and other ad hoc duties agreed with your line manager, fulfilling any deadlines, reviews and reporting procedures required.
• Take an active part in the one-to-one process and participate in training agreed with your line manager.
• Contribute to the wider charity sector and childhood bereavement sector by getting to know those working in the same space and actively contributing to sector-wide events.
• Ensure the health and safety of all colleagues, volunteers and visitors in accordance with Winston’s Wish policy.
• Promote equality of opportunity and diversity in accordance with Winston’s Wish policy.

PERSON SPECIFICATION

Essential

• A sound understanding of the principles of fundraising across individual giving, in-memory fundraising, and legacies.
• Proven track record of preparing successful programmes of activity and business plans to recruit, engage, inspire, and retain supporters in a not-for-profit organisation, or similar transferable experience gained in the commercial sector.
• Specific experience of delivering an individual giving programme.
• Experience of budgets, including planning, forecasting, and analysing performance.
• Experience of high-level use of a customer relationship management system.
• Experience of managing direct mail campaigns.
• Strong organisational skills and keen attention to detail to plan and schedule multiple activities, respond flexibly to opportunities, handle conflicting demands and meet tight deadlines.

Desirable

• Understanding of childhood bereavement.
• Experience of using Salesforce CRM.

Recruitment Timetable

Application deadline: Wednesday 28th May 2025

Interview date: Friday 13th June 2025

Interview location: MS Teams

Winston’s Wish reserves the right to close the vacancy early if we receive a high number of applications for the role before the closing date.

Salary: £31,133.37 (plus £5023.71 of London weighting if applicable)

Location: Flexible with home working option, regular travel to London is also required 

Contract: Permanent

Hours: Full time 37.5 hours

Closing date: 27th May 2025 at 11:30pm

Are you passionate about engaging supporters, being audience-led, and building outstanding supporter journeys, with a proven track record of working on projects and campaigns to engage, retain and develop supporters or customers across a range of direct marketing channels? Then join Shelter as Direct Marketing Executive – Supporter Retention and you could soon be putting your skills and experience to excellent use at the heart of our Individual Giving team.

About the role  

This pivotal role will see you help deliver the Individual Giving (IG) and Retention strategies, working collaboratively with colleagues across teams in IG to increase lifetime value of cash, regular giving and lottery supporters.

You’ll work with the Senior Direct Marketing Manager to lead on the delivery and development of direct marketing campaigns to engage a range of supporters, from those who have just started giving, to others who have a lifelong relationship with Shelter and the cause, stewarding them across their supporter journey with Shelter. 

You’ll have the opportunity to work in a matrix way, across multiple products, and on projects that push forward not only the team strategy, but the organisation’s strategy. 

You will give supporters control of how they give, when we contact them and the content that will mean most to them. Helping build multi-channel, integrated and inspiring campaigns which build strong supporter relationships and long-term loyalty to Shelter. And, along the way, you’ll get to work with new products and propositions to retain supporters in innovative ways and build strong relationships with colleagues, agencies and suppliers alike.

 About you

Passionate about outstanding supporter experiences and maximising income opportunities, you have a good understanding of direct marketing and digital channels such as direct mail, SMS, telemarketing and email. You’re also used to optimising and reviewing campaigns and aren’t afraid to share both failures and successes. Managing and influencing stakeholders to deliver results comes naturally to you too. What’s more, you excel in analysis and intelligent use of data, are great at utilising insight, including the motivations, interests and behaviours of supporters to guide decisions. You’ll have a keen interest in, or willingness to learn about, product management and development. 

You’re happy to challenge the status quo and introduce new ideas, methods and processes too, like to horizon scan and keep ahead of emerging trends and are comfortable working in matrix teams.

Apply to be part of our team and be the change you want to see in society.

Benefits 

We offer a wide range of benefits, including 30 days of annual leave, enhanced family friendly policies, pension and interest free travel loans. Our employees also have access to a tenancy deposit loan, payroll giving, cycle to work scheme and an employee assistance programme.

Shelter helps millions of people every year struggling with bad housing or homelessness through our advice, support and legal services. And we campaign to make sure that, one day, no one will have to turn to us for help. We’re here so no one has to fight bad housing or homelessness on their own.

We are happy to talk about flexible working, personal growth, and to promote a workplace where you can be yourself and achieve success based only on your merit.

About the team 

Our Individual Giving team sits within our successful, growing Income Generation directorate and consists of three programmes - Supporter Acquisition, Direct Dialogue and Supporter Retention and Development. Together, we deliver a diverse programme of work with ambitious income targets that support our organisational strategy, across cash, regular giving and lottery products. We’ve grown quite a bit over the past few years and benefitted from both investment and opportunity for innovation. 

That’s resulted in us generating over £20m of unrestricted income every year. We’re also welcoming and supportive, firmly believe in developing our people and can offer you every opportunity to progress. 

How to apply

Please click ‘Apply for Job’ below. You are required to submit a CV and a supporting statement. Please provide specific examples of how you meet the criteria in the 'About you' section of this advert approximately 1 page in length, following the STAR format, and ensure you demonstrate how you address the following behaviours listed below throughout your responses:

• We learn from our experiences and are open to risk
• We create change and align behind our strategy

Any applications submitted without a supporting statement will not be considered. 

About Shelter

Home is a human right. It’s our foundation and where we thrive. Yet everyday millions of people are being devastated by the housing emergency. 

We exist to defend the right to a safe home. Because home is everything.

We need ambitious, passionate people to join us. This is your chance to play a part in the fundamental change we are striving to achieve.

Our enemy is the social injustice at the core of the escalating housing emergency. To win this fight, we must be representative of the people we are here to help and those who support our movement. In all our people decisions, we take pride in being inclusive, equitable and transparent. We are committed to combating racism both within and outside Shelter. We welcome you on our journey to becoming truly anti-racist.

Safeguarding statement

Safeguarding is everyone's business. Shelter is committed to protecting the health, wellbeing and human rights of those we support, and enabling them to live free from harm, abuse and neglect. All our staff will be expected to observe professional standards of behaviour and conduct their work in line with our Safeguarding Policies.

Shelter does not accept unsolicited CVs from external recruitment agencies nor accept the fees associated with them.