Head of National Art Pass Marketing
Location: King's Cross, London
Contract length:12-month FTC
Salary: £54,600
Art Fund is the national fundraising charity for art. With over 142,000 members, we are leading the way in pioneering support for an inclusive and welcoming museum and gallery sector across the UK.
We work closely with a network of 900 museums and respond to their needs and aspirations. We're excited to see how they want to develop: to expand and diversify their collections and workforce, develop curatorial skills, make ambitious acquisitions, and create a welcoming, inclusive space for communities. With the support of over 140,000 members who buy a National Art Pass, patrons, and donors we can provide grants, encourage visiting and advocate for museums' essential role and value.
We have diversity, inclusion, and sustainability central to our thinking and the opportunity to be a force for good, galvanise support and help change things for the better inspires our team.
The role
Art Fund is seeking an experienced marketing and brand leader to drive membership for The National Art Pass.
As Head of Marketing for the National Art Pass, you’ll take ownership of a strategic, data-driven programme to recruit, engage and retain members, shaping the reach and impact on a national scale. You’ll lead major integrated campaigns, develop creative concepts and oversee digital & CRM marketing that inspires, deepens loyalty and delivers commercial results.
You’ll be both creative and data-driven, combining audience insight, innovative thinking and digital expertise to deliver measurable ROI. You’ll also play a key leadership role across teams - guiding team members and collaborating closely with colleagues across the organisation.
What you’ll do:
- Lead large-scale, integrated campaigns to grow National Art Pass membership
- Oversee CRM, email and programme of activity to improve engagement, retention and lifetime value
- Shape and deliver fundraising campaigns in partnership with internal teams
- Manage media and creative agencies, ensuring strong performance and ROI
- Contribute to Art Fund’s next five-year strategy and CRM transition project
What you’ll bring:
- Proven success in delivering high-performing, multi-channel campaigns
- Experienced in using data and insight to drive decisions and innovation
- Experience with customer journey optimisation within marketing
- Strong grasp of audience segmentation, data insights, and brand strategy
- Experience in owning and leading content marketing plans that inspire
- Excellent stakeholder management and leadership skills
- Experience managing budgets, agencies, and senior reporting
Key Employee Benefits
- Generous Annual leave– 25 days annual leave and bank holidays, with additional non-contractual office closure dates at Christmas.
- Free National Art Pass (NAP)- for yourself and another person of your choice.
- Free Entry to Exhibitions
- Life Assurance- cover for up to three times your basic salary.
- Season Ticket Loan
Pensions - Eligible employees are enrolled into the scheme with the exception of those who have contracts of three months or less. Art Fund contributes 8% of the basic annual salary during the first six months of employment or until probation is successfully completed, whichever is the later. At that point the contribution is increased to 10%.
Closing deadline: 23.59pm on 24 November 2025
Interested?
If you would like to find out more, please click the apply button. You will be directed to our website to complete your application for this position.
We are committed to building our team and trustees from the broad range of backgrounds and experiences across the UK, valuing difference and diversity, and building a workplace based on shared values of equality and mutual respect.
We have ambitious plans for the future and will be holding ourselves to account and putting our principles into action, as we all work together to help bring about positive change and a fairer future for everyone. We therefore want to encourage applications from all races, ages, religions and sexual orientations, as well as parents, veterans, people living with any kind of disabilities and any other groups that could bring diverse perspectives to our organisation.
Non-UK nationals will require current and valid permission to work in the UK.
Please note that any suspected use of AI in relation to answering sift questions will be marked down.
No agencies please.
Registered Charity 
21 - 50
Thank you!
DEBT ADVICE CASEWORKER
OASIS HUB WATERLOO
PART TIME: 24-32 hours per week
FIXED-TERM CONTRACT: 12 months
SALARY: £18,787 for 0.6 FTE and £25,049 for 0.8FTE
We have an exciting opportunity for a Debt Advice Caseworker to join our team at Oasis Waterloo. In the heart of the Waterloo community we run a busy and vibrant community space, open to all. A vital part of this work is our advice services – providing free and accessible debt, benefits, housing and immigration advice to local people. This work has grown over the last few years and we are now looking for an experienced and innovative advice worker, to provide debt advice within the service.
What’s in it for you?
· A chance to work with a great team of passionate and holistically minded advisors and community workers.
· The opportunity to make a real difference, materially improving the lives of community members, as well as developing the service.
· The chance to get involved in the wider life of Oasis Hub Waterloo, including community events and staff gatherings.
You will receive the support of a fantastic team of professionals in the community. As part of the package, Oasis offers:
• A pension scheme, currently offering 7% employer contribution
• A generous holiday allowance
• Flexible working where possible, with family friendly policies
In this role, you would be working with local community members, to improve their circumstances through the provision of high-quality advice. This role is based in our community space at the Oasis Centre and will include supporting with community drop-ins and walk-ins, as well as 1-2-1 appointments, and behind-the-scenes casework
The successful post holder must have:
• Experience providing face-to-face advice
• A willingness to work with people who have multiple and complex needs
• A recognised advice qualification or equivalent experience
• Attention to detail and up-to-date knowledge of advice practice and policy
If you are interested in being part of this fantastic project and want to know more, please visit the Oasis Charity Jobs website. We actively encourage applications from people of all ethnic backgrounds and minority and underrepresented groups.
To apply, email your CV including a Supporting Statement. Your Supporting Statement should be no more than two A4 pages and must address the following questions:
1. In what ways does your professional background and personal experience qualify you for this role? Please refer to the Job Description and Person Specification and give examples.
2. This role is mainly direct delivery of support to local people, who often have complex needs. Please share examples of your experience working with a diverse range of backgrounds in a support role.
Completed applications should be returned by 9am Friday 28th November 2025
Interviews will take place on Thursday 4th December 2025
The successful candidate will need to be provide proof of the right to work in the UK. We actively encourage applications from people of all ethnic backgrounds and minority and underrepresented groups.
Oasis is committed to making a difference to the lives of the communities it works in, and as such you must show a willingness to demonstrate commitment to the values and behaviours which flow from the Oasis ethos. We are committed to safeguarding and promoting the welfare of children and young people. We expect all staff to share this commitment and to undergo appropriate checks, including enhanced DBS checks.
Oasis supports Equal Opportunities. Registered Charity No. 1163889
The client requests no contact from agencies or media sales.