Head Of Campaigns Policy Jobs in Westminster, Greater London
About you
We are looking for an enthusiastic, effortless communicator who appreciates the power of brand, understands the ways of presenting messaging effectively for different audiences, and will help us breathe life into our digital channels with content that resonates.
You will be a confident creative with experience in producing both visual and verbal communications for a broad range of channels including website, email and social. You will be attuned to audience needs and pay attention to user analytics and feedback to continually improve engagement.
About the role
This role within the Policy & Communications directorate gives an energetic, audience-focused individual the opportunity to use their creative flair to support the British Ecological Society’s strategic goal of greater collaboration and impact.
Reporting to the Head of Marketing and with the support of the Communications team, this role will transform our digital channels and communications with reactive, creative content that engages and resonates with our audiences.
Working pattern
35hrs, Mon-Fri | We are currently running a trial of the 4-day work week; staff can opt to work 32hrs over 4 days each week at no loss of salary.
Location
Hybrid | We ask that staff spend at least 60% of their time at our London office.
To find out more about the role, please download the job description and job pack, or visit our website.
We are working towards a world inspired by #Ecology in which nature and people thrive.
The client requests no contact from agencies or media sales.
Actively Interviewing
This organisation is scheduling interviews as the applications come in. Don’t miss your opportunity, apply now!
About Made In Hackney
We started life in 2012 as a community cookery school working across London with the mission of tackling the climate crisis, health inequalities and bringing communities together using the power of plants.
The impact of our work is varied, far-reaching and very real; changing hundreds of thousands of people’s lives for the better. We provide diverse culinary education, inspiration and support networks needed to ensure no one is left behind in the transition to a plant-centred, planet-friendly diet.
When you join Made In Hackney – you become part of this pivotal movement, where a new type of food culture is being formed with care, compassion and justice at its core.
About The Role
This is an incredibly exciting, high-impact role within the organisation. As Head of Fundraising you will be part of the Senior Leadership Team and our key fundraiser, critical fundraising strategist and have the scope to influence and shape our programmes.
You have a broad and well-established funder base to jump off from and will have the opportunity to bring in exciting new funders as more environmentally focused grant givers are starting to embrace diet change as a key tool for tackling the climate crisis.
We are looking for someone who can build on the relationships and initiatives developed over the last few years, to ensure Made In Hackney can fulfil its strategic goals and meet our annual income target. You will be instrumental in driving income development and in leading fundraising initiatives with an emphasis on Trusts and Foundations, individual giving, major gift fundraising, corporate giving and statutory bodies such. You will nurture key relationships with existing donors and potential new supporters and build and manage a robust pipeline of supporters.
Made In Hackney has always been a progressive organisation, seeking to change systems that have not served the world thus far, and, as such we seek to build a fair, equitable, inclusive and collaborative working culture.
If you are a creative self-starter and thrive on a lot of freedom and self-direction against the backdrop of a hugely supportive and caring team of colleagues, all inspired to change the world in an inclusive and caring way – you have just found your dream work-home.
Responsibilities include:
Leadership, Strategy and Governance
- To be an active member of the Made in Hackney Senior Leadership Team, working together to galvanise the organisation behind our strategic plan.
- To contribute to strategic discussions on the future direction of the organisation.
- To participate and / or lead in team meetings as appropriate.
- To act as the lead staff team representative on the Strategy and Fundraising Board Sub-committee, actively contributing and working with Trustees, as well as attending Board meetings.
- To participate in organisational budget planning and monitoring meetings.
Fundraising and Development
- To co-design and write grant applications and secure grant funding from Trusts, Foundations or Corporate entities in line with our annual target (likely to be in the range of £400k-£500k).
- To work with the Partnerships Manager to secure Fundraising income from individual givers, major donors, Crowdfunding campaigns and other fundraising initiatives in line with our annual target (likely to be in the range of £200k).
- To develop and execute an annual fundraising strategy: building a sustainable portfolio consisting of grants and donations from individuals, corporates, trusts and foundations, to ensure long-term sustainable funding of activities.
- To research and prospect future funders.
- To maintain precise and up-to-date records on current and potential supporters and prospects.
- To create engaging fundraising communication tools.
- To establish partnerships for joint programmes and funding bids where beneficial.
Donor stewardship & reporting
- To retain current donors and maximise fundraising opportunities, including delivering a programme of appropriate stewardship opportunities with the core team.
- To work with the team to co-design programmes and their evaluation requirements to ensure the organisation meets the grant funders' requirements.
- To complete reporting to grant funders, including developing report templates, creating reports, case studies, and other administrative requirements.
Communications
- To input into MIH’S communications strategy and the planning and implementation of improvements to marketing plans, digital presence and social media strategy to ensure impact and fundraising successes are communicated
- To maintain a stock of impact-focused case studies and success stories and ensure fundraising successes are communicated on social media and online.
- To ensure the robust monitoring and reporting on the effectiveness of fundraising strategies and campaigns; providing key input to the annual report and impact report.
- To coordinate fundraising events with the Community Partnerships Manager.
Line Management
- To have direct line management responsibility for the Community Partnerships Manager and Social Media & Marketing Manager, creating a supportive environment for growth and development.
Apply with:
1. a CV with your career history and relevant experience for the role;
AND
2. a cover letter outlining what has attracted you to apply for the role of Head of Fundraising at Made In Hackney and what makes you the right candidate for the role.
The client requests no contact from agencies or media sales.
Job Title - Head of Fundraising and Philanthropy
- Reports to the CEO
- Responsible for the Senior Fundraising Manager
- Location - London (EC1V 0JR)/ Remote
- Full time (35 hours)
- Salary £58 - 60k (including London weighting)
- Annual leave - 25 days (rising to 30 days after 5 years) + 2 additional days + office closure between Christmas and New Year, in addition to public bank holidays.
- Other benefits - 7% employer pension contribution, cycle to work scheme and employee assistance programme.
Introduction
The Prison Reform Trust (PRT) was founded in 1981 to inform public debate and improve prison conditions and the treatment of prisoners, amidst concerns about a projected prison population of 48,000 by 1984. Fast forward to today, the prison population in England and Wales is almost 87,000 and is projected to rise to 106,300 by March 2027. We overuse prison for non-violent and persistent crime, and we choose to send people to prison for a long time, and it continues to grow.
Our mission is clear. We are working to create a just, humane and effective prison system by influencing decision-makers opinion formers and the public to 1) reduce the use of prison; 2) Improve conditions for prisoners and, 3) promote equality and human rights in the criminal justice system.
Income in 2023 was £2.06 million, with most of our income portfolio reliant on trusts and foundations. We have just been through a strategic development period and as a part of that we have uncovered significant untapped potential for philanthropic and relational based income growth. We are now seeking a newly designed, ‘Head of Fundraising and Philanthropy’ to lead the whole fundraising programme, but with a specific focus on developing the philanthropy and corporate programme to take Prison Reform Trust to the next level.
You will be a seasoned relational fundraiser, have entrepreneurial flair, be creative and have the ability to influence at the highest of levels. If this sounds like you, you will be joining a reputable organisation with exceptional leadership, extensive networks and you will have the opportunity to grow and lead a small team as well as being a part of senior management.
Overall aim
· To maximise and grow Prison Reform Trust’s income by leading and implementing the fundraising strategy, ensuring targets are met and exceeded and in line with evolving needs, with a particular focus on unrestricted and core income growth
· To lead on identifying, researching, proposal writing and engaging donors in a relational manner including, philanthropists, family foundations, trusts, corporates, low level individuals and senior volunteers.
· To lead and focus on building relationships with existing, lapsed and new donors to maximise long term income for PRT
· Effective management of fundraising campaigns and donor touchpoints, providing excellence in stewardship and excelling in cultivation tactics to move donors along the journey
Key responsibilities
Leadership, strategy, planning and reporting
· Developing, implementing and performance managing the fundraising strategy in line with PRT’s organisational strategy to ensure income growth and diversification across all income streams
· Develop, manage and monitor the fundraising budget and financial targets with a particular focus on maintaining a healthy unrestricted to restricted income profile to ensure future investment into the fundraising programme
· As a member of the Senior Management Team, regular reporting to Senior Leadership Team and Board
Fundraising and Philanthropy
· Build deep and rich relationships with donors and funders, ensuring that stewardship is best-in-class to maximise each partnership to its full potential
· To utilise PRT’s network to build and grow a new philanthropy and partnerships programme at PRT
· Aligned with PRT’s strategic funding priorities and core work, develop proposals and bids for large scale, multi-year funding opportunities
· To lead on new business opportunities for fundraising at PRT. This includes identifying and qualifying prospects and partners, network mapping and cultivating them to their first gift with support from the development manager to take the relationships forward
· Oversee the management of grant funded projects to ensure that they are being delivered to the highest quality standard to meet donor requirements and reporting to be submitted on time
· Lead and oversee the development and delivery of fundraising products and activating activity
General
· Maintain excellent working relationships with other teams within the organisation especially service delivery, campaigns and finance
· Assist in developing and maintaining an effective website so donors have a seamless user experience
· Positively contribute to the effective running of the organisation including taking an active role in the management team
· Undertake any other relevant duties or responsibilities delegated by the CEO or Deputy Director
· Ability to work outside normal office hours/flexibility for events and networking opportunities
· Responsible for maintaining key fundraising memberships and ownership of fundraising policies and procedures
Key result areas
· Focus on building a new philanthropy and partnerships programme to diversify the existing fundraising programme (Trusts & Foundations and individual giving) to drive unrestricted growth and the financial strength of PRT
· Strategic prioritisation of staff time that will yield greatest results and maximise ROI for the long term
· Securing gifts and donations, and working with senior volunteers to support the ‘ask’
· Exceptional leadership, creating a robust programme that is rigorously measured to continuously improve the fundraising programme
· Leading and managing an experienced Senior Fundraising Manager, and supporting their growth
Experience and qualifications
Essential:
· Extensive experience in a senior fundraising role, with a focus on unrestricted giving
· Extensive experience and a proven track record of delivering and growing income from philanthropists (5 and 6 figure gifts)
· Experience of raising money from companies (5 and 6 figure gifts)
· Evidenced experience in cultivating and building relationships with donors / supporters and stewarding key funders
· Experience of overseeing a trusts and foundations programme
Desirable:
· Experience of working with Trusts and Foundations and large scale charitable trusts
· Experience of building joint bids in consortiums
· Fundraising qualification
Knowledge
Essential:
· Knowledge of the voluntary sector, including market and donor trends
· Knowledge of family foundations, ESG/CSR and grant giving bodies
Desirable:
· Understanding of criminal justice sector
Skills
Essential:
· Excellent communication skills, both verbal and written, with the presence and authority required to speak at senior levels.
· Ability to work as a part of a team and on own initiative
· Strong planning and ability to deliver to deadlines
· Ability to prioritise and to say no when opportunities and requests do not maximise the value of your time
· Experience of using Microsoft 365
· Strong people skills for building relationships and networking with external stakeholder, team members and key contacts
· Strategic thinker with the ability to multitask
· Experience of staff management
· Experience of using fundraising databases for financial and relationship management
Desirable:
· Experience of delivering fundraising events
· Experience of working with corporate donors to maximise pro-bono opportunities
Personality style and behaviour
Essential:
· A genuine and enthusiastic commitment to the Values, Vision and Goals of the Prison Reform Trust
· Confidence in external facing activity for example and being an active spokesperson for PRT for fundraising activity and general media for PRT
Equality and diversity
PRT is an equal opportunities employer. We also have a fair and inclusive culture and seek to reflect the diversity in prisons and the people we represent. If you meet the person specification, we encourage you to apply, and particularly welcome applications from those with Black, Asian, and Ethnic Minority backgrounds, (BAME) as we believe these groups may be underrepresented in prison reform work.
We welcome applications from anyone who may have direct experience of prison.
How to apply
If you would like an informal chat about the role please contact our CEO, Pia Sinha.
To apply please send your CV and covering letter addressing how you meet the above criteria to by Tuesday 7th May 2024.
Interviews will be held at our offices at 15 Northburgh Street, London EC1V 0JR on;
Stage 1: Thursday 23rd and Friday 24th May
Stage 2: Friday 7th June.
Thank you for your interest in working for the Prison Reform Trust.
To achieve positive change for people in prison and the wider criminal justice system.
The client requests no contact from agencies or media sales.
Actively Interviewing
This organisation is scheduling interviews as the applications come in. Don’t miss your opportunity, apply now!
The Talent Set are delighted to be working with Turn2us to recruit their Head of Brand & Communications.
The charity offers a flexible working environment, with hybrid working from their London office.
The Head of Brand and Communications is responsible for developing and delivering Turn2us’ branding and external communications strategy, including media relations, social media, content marketing and work with influencers.
The team will focus on insight, targeted campaigns, audience development, the amplification of the voices of those for whom Turnus exists and raising the profile of the charity and its work. The work will be collaborative with other departments.
Key Responsibilities:
- As brand guardian ensure that the brand’s values, messaging and visual identity are consistently represented across all touchpoints and throughout the organisation, including maintaining high standards of quality for all branded materials and manage the use of all communications suppliers for Turn2us.
- Lead the organisation’s accumulation of insights about stakeholders' experiences of Turn2us and lead the charity’s continued development of the brand’s articulation.
- Support internal stakeholders, including Elizabeth Finn Homes, partners, and funders on the brand’s values, identity, and guidelines through training, inductions and up-to-date brand guidelines.
- Collaboratively develop Turn2us’ marketing and communications strategy and develop an annual calendar of activity in harmony with our work, vision, purpose, values and strategy.
- Develop and manage our traditional and social media presence as well as developing profile through collaboration with key influencers, editors and journalists.
- In partnership with the Head of Supporter Engagement and the Head of Policy and Influence, plan and execute content marketing campaigns, including creating and distributing digital content including blog posts, articles, videos and infographics.
- Plan and lead the delivery of key publications and events including the Annual Report and stakeholder engagement events.
- Define, develop and implement national campaigns aimed at key poverty issues in order to raise awareness of the charity’s services.
- Work in coalition with a range of stakeholders to drive greater impact for awareness and understanding of key issues for people facing financial insecurity.
- Provide inspiring leadership and support to the Communications team, creating a high performing culture to ensure the successful delivery of department and organisational objectives.
Person Specification:
- Background and professional experience in Media, Digital & MarComms.
- Experience of setting strategy, managing, and creating budgets, and regular reporting outcomes against KPIs.
- Experience of developing creative content campaigns across multiple channels to drive engagement and social change.
- Proven experience of leading, managing, and retaining a team of exceptional talent as well as creating a culture of innovation and a commitment to achieving results.
- Strong interpersonal and team management skills.
- Strong editorial and writing skills.
- Project management and planning skills across teams.
- Evidence of a strong news sense with a proven track record of successfully developing news stories and strategic use of social media.
- Demonstrable experience of developing a strategy and identifying opportunities for celebrity supporters and influencers to support organisation-wide marketing strategies.
- Understanding of brand management.
- Crisis communications.
- Budget management and control.
To be considered for this position please apply with your CV as soon as possible, regrettably please note we may not be able to reply to each and every application.
We are committed to diverse and inclusive recruitment practises that ensure equal opportunity for everyone, regardless of race, sexual orientation, mental or physical disability, age or gender. We encourage applications from all backgrounds and will happily make reasonable adjustments to always ensure a fair process.
Job Description
The Head of Advocacy and Policy will be responsible for developing an excellent Advice Service and Retention Team to support and advise students effectively to enable excellent student experience and satisfaction.
This role will lead on the development of effective insights, representation and support initiatives/campaigns for students, across our three campuses at Greenwich, Avery Hill and Medway.
This role will enhance work with the diverse student population of the University of Greenwich and lead a dynamic team to ensure students have consistent and accessible services that contribute to positive student experience.
This role sits within the wider Membership Services department, together with other key areas consisting of; Activities, Sport, Academic Communities, Representation and Democracy, we provide a high-quality service for students, that they can shape, steer and be at the heart of.
This postholder will be part of the GSU Senior Leadership Team and will be expected to contribute to department and organisation wide strategic development.
The post holder will:
- Have expert knowledge in areas of in relation to Advice and Retention and policies and legislation relating to such activity
- Support and develop strong student-led communities and campaigns in areas of: Advice, wellbeing and retention so that members can thrive
- Provide line management support to staff so that the team have up to date, specialist advice skills, knowledge and understanding of University regulations, policies and procedures that may affect the work of the Advice service and oversee engagement across Greenwich’s 3 campuses
- Undertake casework and provide expert advice for the team on all aspects of Advice
- Lead on the project management of wellbeing/health promotion campaigns and initiatives throughout the year, as well as any external bids through bodies such as OfS
- Oversee the Retention and Wellbeing Project work, and other relevant projects with external partners
- Lead on insights work relating to retention, wellbeing and support
- Lead on responses to external consultation and enquiry responses, including but not limited to OfS, Department for Education, OIA and Universities UK
- Support elected officers to deliver on campaigning priorities
- Ensure the Advice service has the skills and is equipped to support the diverse needs of students at Greenwich and Kent at Medway.
- Provide regular insights and reports on the GSU Membership to inform our strategy and service provision
- Work with other Heads to develop relevant and modern Front of House services for each GSU campus ensuring ease of access and consistency for all members.
Key Areas
- Be an engaged and active member of the Senior Leadership team, contributing regularly and working collaboratively with peers
- Provide leadership, strategic direction and day to day operational management to the Advocacy and Policy: recruiting and inducting members of staff, motivating, supporting and developing team members to ensure they have the necessary skills and knowledge for their roles as well as manage performance
- Develop a proactive results driven culture within the team, ensuring agreed objectives and targets are delivered, whilst promoting a collaborative approach to working with internal departments
- Develop succession plans and identify training and development opportunities within the team
- Be accountable for the quality of outputs of the team
- Provide support to the Officer team helping and equipping them, particularly in their roles as representatives and providing pastoral support and guidance.
- Ensure the whole organisation is aware of and understands the work of the Advocacy and Policy Team and its contribution to our strategic objectives
- To maintain expert and up-to-date knowledge on sector policies and regulations relating to advice, retention and student success, providing relevant guidance to officers and staff as required.
- Develop and promote a culture of continuous improvement across the team to ensure we can adapt to changing students’ needs and priorities, as well as building on successes and preparing for the future.
Strategic Development
- Contribute to the strategic objectives of GSU, with a particular focus on advice, support and wellbeing in relation to the student experience
- Develop and oversee a new and innovative approach to proactive health and wellbeing campaigns that empower students to look after themselves and each other, as well as seeking support
- Lead on Access and Participation Plan Engagement, acting as the key contact on this area with the University.
- Build and maintain strong working relationships with relevant senior UoG staff and departments including Student Academic Services, Faculties and our partners at Kent Unio
- Develop and oversee the Advice service to support advocacy initiatives at multiple levels within the University, ensuring both students and University stakeholders view GSU as a credible and reliable source of information on the needs of students.
Monitoring and Evaluation
- Develop and oversee a structured approach to gathering, analysing and reporting on data relating to engagement of students with our services and to student views on key issues relating to retention and success
- Develop and oversee processes of collecting quantitative and qualitative data from casework to analyse trends and inform feedback for the SU and university
- Ensure evaluation mechanism are embedded in the teams working practises and that findings are shared and used to implement learnings with the goal of improving services
- Support Officers by preparing information, statistics and trends about key services to be shared within the University committee cycle
- Be responsible for the implementation of service standards for the Advocacy and Policy Team and to monitor and report on adherence to these standards
- Prepare materials to apply for any relevant quality mark accreditations for the service.
Budget and Financial Management
- Manage a budget relating to Advocacy and Policy including any restricted funds.
- Be responsible for the teams resources, ensuring these are effectively allocated, managed and controlled
- Review and establish processes, systems, polices and where appropriate standard procedures to maximise efficiency ensure deadlines are met and a positive return on investment
- Review and provide narrative for scrutiny at monthly management meetings with the Finance Team
Stakeholder management
- Collaborate with GSU colleagues, particularly the Student Voice and Engagement Teams to ensure we have a consistent approach to how we work with and support students
- Work with students through our representative structures and forums to ensure we shape services students want and need, taking into consideration the varying campus priorities
- Maintain strong relationships with key university staff to develop, deliver and evaluate collaborative projects and interventions supporting advice and retention
- Attend meetings relating to Advocacy and Policy as well as associated areas at both GSU, the University and externally, included, but not limited to regional networks
- Identify opportunities to share best practice and represent the work of GSU and your team to the wider HE community, through conferences and publication.
Personal Specification
Essential Experience
- Line management experience
- Relevant experience working in the youth, education, students’ union or other membership or advisory organisation
- Experience of leading a multi-functional team
- Experience of mentoring coaching staff/elected officers
- Experience of developing operational policies and procedures
- Experience of budget management, project management, and operational management
- Experience of working with a range of stakeholders and partnership working or strategic networking
Essential Skills and Abilities
- Ability to work with and lead a high performing team
- Ability to troubleshoot difficult situations, and deal with them calmly, efficiently and effectively
- Ability to produce confident, clear written reports and be able to write succinct documents on complex areas
- IT skills at a level that supports membership CRM systems, Advice Pro and other platforms
- Excellent time management and organisational skills with the ability to manage others to reach deadlines, within agreed budgets and to a consistently high standard
- Ability to write strategies and be able to effectively communicate vision and mission
- Ability to stay focused and efficient in the face on changing priorities
- Track record of successfully developing and implementing projects and operational change
- Able to draft policies and procures with an eye for detail and accuracy
Essential Knowledge
- Awareness of current issues within the higher education sector
- Knowledge of relevant external bodies and organisations including Advice UK, NUS, Citizens Advice, OIA, Ofs, Student Minds
- Knowledge of relevant health and safety legislation
- Knowledge of Safeguarding, advice legislation, risk assessments and GDPR
- Knowledge of providing 121 support
Education/Training
- No one specific qualification is required, but evidence of recent continuing professional development in a professional area relevant to the post is required. For example: ILM, City &Guilds etc.
Personal Attributes and other requirements
- Able to travel within the Borough and Region.
- Able to work some evenings and weekends and stay overnight where necessary.
- Works well in a team with a flexible approach to work
- Be eligible for a DBS check if needed
- A commitment to the principles and practices of equality and diversity
- An ability to apply awareness of diversity issues to all areas of work.
- Commitment to the values and ethos of GSU.
Desirable other requirements
- Visionary, creative, and innovative strategist
- A positive, solution focused leader – able to make ‘tough’ decisions; determined and resilient in order to cope with the demands of the role
- Empowering, authentic leader with high levels of emotional intelligence
The client requests no contact from agencies or media sales.
Goodman Masson are thrilled to be working in collaboration with a London based charity that does so much incredible work to support parents and carers that are looking after disabled children. They do this by advocating for policy changes and campaign tirelessly to ensure that decision-makers address the inequalities experienced by families with disabled children. This amazing organisation are entering a period of exciting change and are searching for Head of HR on a permanent basis to head up their dynamic HR team and bring their performance and capacity to the next level. This role within this incredible charity is very suitable for those with experience in the not-for-profit sector.
This is a hybrid role, and only requiring a minimum of one day a week in their main office which is a short walk from Old Street Station (National Rail) and Angel Station (London Underground). This position will be reporting directly to Director of Finance and Resources and the main responsibilities for Head of HR are:
- Deliver fit-for-purpose HR services, including people management strategies, performance development, and employment relations advice.
- Act as a proactive business partner, offering support and guidance to key stakeholders such as line managers, team heads, and the senior management team.
- Collaborate with the Director of Finance & Resources to enhance internal HR policies and systems for effective organisational functioning.
- Lead the development and implementation of the future people strategy in alignment with Contact's broader strategy and commitment to diversity and inclusion.
- Manage two direct reports, oversee relationships with external partners, and ensure efficient HR and resource support services for Contact.
The ideal candidate will have the following skills and experience:
- Extensive experience as a primary resource for all HR policy matters throughout an organisation.
- Possession of a professional HR qualification, minimally CIPD Level 5 (Associate) or equivalent.
- Proficiency in organising and prioritising dynamic workloads for optimal operational outcomes.
- Skilled in conducting difficult conversations, conflict resolution, and fostering compassionate communication.
- Qualification/experience in project management
- Experience in reward and benefits review process
The following benefits are:
- Incredible developmental opportunity for those who seek to affect demonstrable change within an organisation
- Circa £54,000 pa (plus potential London weighting)
- Potential to work compressed hours and have one day off a week
- 25 days annual leave from start date (this increases by one day with every year at the organisation)
- 5% employer pension contributions
- Very flexible hybrid working arrangement (only one day in the London office required)
In our company values we aim for equity at all stages of the recruitment process, please let us know if we can do anything to make the process more accessible to you.
Hours and Contract: Full time – 34.5 hours per week, permanent contract
Location: Hybrid/ London Head Office and remote
Salary: Circa £55,000 (dependent on experience)
Are you a talented and innovative fundraiser who can drive the growth of our work to generate income from high-value donors, corporate partnerships, charitable trusts and foundations, and gifts in wills?
Do you want to play a critical role in the development and diversification of our global income streams?
The opportunity
Our client is the charity for the working animal of the world. Since 1923, working through a series of global projects and partnerships across 23 low-income countries, it has supported the welfare of working donkeys, horses, camels, oxen and other working animals in communities that depend on them for water, transport, agriculture, and their very survival.
As part of the charity’s ambitious strategic development plans, they are recruiting a Head of Philanthropy and Fundraising Partnerships. In this role, you will pro-actively lead the development of their Philanthropy and Fundraising Partnerships team as it seeks to acquire new charity partnerships and high value donors and build on their existing funding base. You will be comfortable with using a wide range of fundraising and marketing channels to acquire new funders, as well as steward existing donors.
This is a fantastic opportunity for a versatile fundraising professional, who has a strong knowledge of and commitment to working animal welfare. You will join a fast-paced, agile and dynamic organisation that is building its global reach and impact to meet the growing need for its support.
Your key responsibilities include:
Philanthropy and fundraising partnerships programme management
- Lead on the development and operational delivery of the philanthropy and fundraising partnerships strategy, encompassing work across the high-value donor, legacies, trusts, and corporate fundraising income streams.
- Lead on maintaining our clients relationships with existing high-value donors and funders, through the provision of exemplary stewardship.
- Drive the development and testing of new means of acquiring high-value donors and funders for them, to deliver sustainable growth.
- Oversee the continued development and growth of their global legacy programme, including the production of legacy mailings, telemarketing, offline and digital advertising, and features, as well as correspondence with supporters, solicitors, and other stakeholders.
- Lead on work to develop our forecasting of annual legacy income with our legacy pipeline.
- Drive the development of their corporate fundraising programme, working with Global Programmes colleagues and partners based in the countries where they work.
- Work with colleagues to ensure new funding opportunities for high-value donors and funders are identified and actively pursued.
- Work with colleagues to ensure restricted income is managed according to donors’ wishes and restricted funds are managed effectively across Global Fundraising, Marketing and Communications, Global Resources and Global Programmes.
Team management
- Develop and manage the Philanthropy and Fundraising Partnerships team’s activity plan and budget.
- Provide supportive and dynamic line management for members of the Philanthropy and Fundraising Partnerships team, including facilitating regular supervision meetings and supporting their personal development and training.
- Serve as a member of the Global Fundraising, Marketing and Communications Leadership Team.
- Keep up to date with the latest legislative and statutory developments relating to the role, advising staff and the Senior Leadership Team as appropriate.
- Uphold and promote their values, policies, and procedures across all work.
Your knowledge:
- Proven knowledge of fundraising and/or marketing.
- Excellent knowledge of high-value donor, trusts, corporate and legacy fundraising strategies, and activities.
- Comprehensive understanding of fundraising techniques, including audience and donor segmentation, analytical modelling, and the use of insight to drive performance.
- A strong knowledge of global animal welfare, within an international development context is desirable.
- Fundraising training and qualification are desirable.
Your experience:
- Demonstrable experience of managing fundraising or income-generating campaigns, nationally and internationally, including in coalition with other organisations, partners, and agencies/suppliers.
- Experience of managing and overseeing high value giving, legacies, trusts, statutory and corporate fundraising programmes, and activities, to maximise income.
- Experience of developing new products/activities and taking them to market.
- Experience of developing, building, and maintaining relationships with high-value stakeholders.
- Experience of line management and building a collaborative, high-performance team.
- Experience of representing organisations on consortia or in partnership activities (desirable).
- Experience working in a charity or not-for-profit environment is desirable.
Your skills:
- Strong communication skills – written and verbal – with the proven ability to develop strong cases for support.
- Excellent interpersonal skills, with the ability to communicate clearly and persuasively with a diverse range of stakeholders, including donors and funders.
- Strong IT skills, including Microsoft Office, and the ability to understand data requirements and functions.
- Able to work out-of-business hours when required.
- A strong commitment to their vision, mission, and values.
In return, they can offer:
- 26 days annual leave, plus bank holidays. Further leave will accrue after two years of service up to a maximum of 30 days.
- Company pension scheme (they will contribute 10% of salary if you contribute 5% of salary).
- Hybrid working with London Head Office (Borough High Street) attendance on average approx. 1 day a month (travel expenses not included).
- Health Cash Plan with Medicash which includes access to virtual GP appointments and a member’s discount portal.
- Group Life Insurance scheme, which provides coverage at 3x your annual salary.
- Group Income Protection scheme, designed to provide income if illness or injury prevents you from working for a period of time.
- Enhanced Employee Assistance Programme including face-to-face counselling.
- Paid Volunteer Day.
- A career path that can grow with the organisation.
Next steps:
If you can demonstrate the relevant skills and experience, and have the right to work in the UK, and would like to be considered for this role, please apply with your CV, together with a covering letter, outlining why you feel you would be suitable for this position.
Early response is encouraged as applications will be reviewed as and when received. This position will close once a suitable candidate is identified.
REF-213 497
About the role:
We believe everyone should be able to take part in life, no matter their disability.
Our work helps thousands of people who are deafblind or who have complex disabilities to communicate, experience the world and fulfil their potential.
To see a world where this happens, our campaigning and influencing needs to change hearts and minds. The Head of Policy, Public Affairs and Research will be part of an engagement team that will think big and deliver life-changing work.
You’ll join our London-based colleagues working on a hybrid basis, and lead a high-performing Policy, Public Affairs and Research team.
The role is responsible for:
- Playing a senior leadership role in Sense’s Leadership Team and Engagement directorate, planning ahead to our 70th anniversary year in 2025 and beyond
- Ensuring Sense is seen by national decision makers and stakeholders as the foremost and most authoritative voice on the issues facing people with complex disabilities and their families.
- Ensuring that public policy in England meets the needs of people with complex disabilities and their families, whilst supporting similar work in Wales and Northern Ireland
- Providing the expertise and evidence base on the lives of people with complex disabilities and the changes they need to see.
- Ensuring that the organisation is seen as credible, influential and accurate by external partners.
To succeed in this role you will meet the following requirements:
- Relevant graduate level qualification, or equivalent experience
- Evidence of effective influencing of public policy
- Evidence of continuing development of relevant knowledge and skills in the field of public policy development and research
- Able to demonstrate a significant history of achievement at a senior management level
- Able to demonstrate significant achievement in influencing the development of public policy
- Able to demonstrate an in-depth understanding of the way that public policy and new legislation is formulated and developed
- Track record of successfully influencing MPs, policy makers and opinion formers to achieve improvements on behalf of disadvantaged groups within society through the use of evidence, information and data gathered from a diverse range of stakeholders
- A passionate commitment to people with complex disabilities and Sense’s vision and values; a willingness to learn communication skills and how to make activities, opportunities and work accessible for people with complex disabilities.
- A demonstrable commitment to delivering positive change in the lives of people with complex disabilities and their families.
- Evidence of effective consultation with stakeholders using a range of methodologies to gather evidence to inform the development of policies.
- Strong interpersonal skills with the ability to influence at a senior level.
To Apply
Please use the link below to complete your application.
Managers will use your supporting statement to shortlist candidates for interview; in relation to the Personal Specification. Therefore, it is very important you complete this section thoroughly. We would recommend that you read the candidate guidelines, job description and person specification (found at the base of this advert) before applying.
Please note to avoid disappointment, we advise you to submit your application as soon as possible as we reserve the right to close posts at any time.
No agency submissions please: any submissions without prior authorisation from the Sense Recruitment Team will be treated as our own and as such no fee will be payable.
Sense is committed to safeguarding and promoting the welfare of vulnerable children and adults and expects all employees to share this commitment. Therefore, all offers of employment, where appropriate, are subject to an enhanced DBS check.
For this role we particularly welcome applications from candidates from underrepresented ethnic minority backgrounds and candidates with disabilities. Sense is committed to equality of opportunity, and to promoting and celebrating the diversity of staff, volunteers and the people we work with. Everyone's contribution is valued and we ensure they're given the opportunity to realise their potential. We welcome applications from talented people from all sections of the community who share our values and belief that no one, no matter how complex their disabilities, should be isolated, left out, or unable to fulfil their potential.
Actively Interviewing
This organisation is scheduling interviews as the applications come in. Don’t miss your opportunity, apply now!
Salary: £34,000 to £37,000 per annum (FTE), depending on experience.
Hours: 35 hours per week FTE, we will consider flexible hours & 3 or 4 day week working.
Place of work: Remote/Hybrid.
Please note that the role will require some attendance at face-to-face meetings in either the Scottish parliament or Northern Ireland Assembly and therefore applications are welcomed from people living in, or with easy access to, Edinburgh or Belfast. You will also be required to attend our Hatfield Office for a minimum of 4 (all staff) days annually.
About us
We're the UK's leading charity for Crohn's Disease and Ulcerative Colitis. Right now, an estimated 500,000 people in the UK are living with a lifelong disease many people have never heard of and for which there is no known cure. Because of the stigma and misunderstanding surrounding these diseases, thousands of people are suffering in silence. But we’re here to support and champion their cause and our new ambitious plans will help to make a real difference.
The role
Are you passionate about making a positive impact on the lives of those living with Crohn's and Colitis? At Crohn’s & Colitis UK, we are seeking a dedicated Policy Lead to play a pivotal role in shaping our policy and public affairs initiatives in alignment with our strategic objectives and UK-wide influencing priorities. As a Policy Lead, you will have the unique opportunity to contribute to the development of our policy and public affairs engagement plans that ensure a strong and influential voice for individuals affected by Crohn’s and Colitis.
Working closely with the Head of Policy and Campaigns and the Policy Manager, you will actively engage in effective policy development and advocacy efforts, making a tangible difference in the lives of thousands of people across the UK. Join our team and be a driving force in creating positive change for those impacted by these conditions.
This role will require some attendance at Scottish Parliament, or Northern Ireland Assembly and other Government offices for face-to-face meetings.
About you
- develop and deliver evidence-based policy initiatives to transform services
- build and maintain relationships with decision makers across Scotland and Northern Ireland
- communicate with them succinctly and effectively to amplify our voice
- keep track of policy developments in Scotland and Northern Ireland
- use your knowledge of health policy and build networks to change systems.
Together, we will achieve better diagnosis, better care and better lives for everyone affected by Crohn’s and Colitis.
How to apply
Closing date: Tuesday 7th May 2024 – 9am.
If you wish to apply for this role, please provide a cv and supporting statement giving evidence and examples of how you meet the criteria of the person specification and what you feel you would bring to the role.
Please note: no applications will move forward within the recruiting process without a supporting statement. Applications will be assessed as and when they are received, and interviews arranged, so we may close the position before the closing date if a suitable candidate is found
We are an inclusive employer and offer equal opportunities to all regardless of an individual’s age, disability, gender identity, marriage or civil partnership status, race, religion or belief, sex and sexual orientation.
We are not a licensed sponsor at this time. Any offer of employment will be made subject to valid right to work in the UK being provided.
We will not be accepting any contact from Recruitment Agencies or Media Sales
Please ensure that you provide a Supporting Statement with your application, Only CV's provided with a Supporting Statement will move forward within the recruitment process.
The client requests no contact from agencies or media sales.
Actively Interviewing
This organisation is scheduling interviews as the applications come in. Don’t miss your opportunity, apply now!
Role: Head of Fundraising Planning
Location: London, Haig House, Hybrid 2 Days Per Week
Contract Type: Fixed Term: 12 Month Maternity Cover
Hours: Full Time, 35 Hours Per Week
Salary: £64,122 to £65,780 (Inclusive of London Supplement)
Do you want a role driving strategic, impactful change, leading an exciting and developing team to work across fundraising?
Right now, we are looking for a high performing senior fundraising leader to take on the role of Head of Fundraising Planning (maternity cover) at Royal British Legion. This senior role is an essential part of the fundraising leadership team, working to drive our strategic development and the implementation of some key projects across the department.
Leading a team of 7 with four managers, as Head of Fundraising Planning you will lead our approach to Customer Journeys, Case for Support, Portfolio Review, Innovation, Integrated Planning and Compliance.
It is an exciting time for fundraising at RBL. We are now one year into our Fundraising Strategy and have been evolving our ways of working and programme to drive growth. This role will help drive further change, championing supporter experience and bringing together organisational and sector insight.
The Royal British Legion holds a special place in the hearts and minds of generations of people in society. As the largest military charity in the UK and home of the Poppy Appeal it has provided support to members of the Armed Forces community for over 100 years.
Today is no different. The needs of veterans, young and old, serving personal and their families are growing. To support them we must raise awareness and donations, and that is where you could come in.
As Head of Fundraising Planning, you will help deliver significant income growth to enable RBL to support more veterans and their families. With exceptional communication skills, a commitment to a great supporter experience and a strong ability to influence and bring people onside, you will use your highly developed programme and project management skills to align multiple team demands to meet the strategic need.
We are home of the extraordinary Poppy Appeal and you will work alongside a dedicated fundraising team who help to bring to life this nationwide remembrance activity each year, which is the largest, longest and most memorable appeal in society.
Come and be part of the leading Armed Forces charity, making a difference to the lives of those who have served to keep us safe and protect our way of life.
In your application and interview, demonstrate your empathy with the Legion's mission, strong strategic planning skills, proficiency in program management, and ability to identify and address risks effectively. Showcase your excellent communication, interpersonal, and leadership abilities, along with your track record of driving continuous improvement and delivering results.
Here at RBL, we aim to support our people and their wellbeing, with a package including generous paid holiday allowance and pension scheme contributions, and a range of optional benefits and discounts.
You will be contracted to our London Hub, Haig House. Under our Future Working framework, there will be some flexibility for working remotely/at home, using our collaboration tools to work with colleagues, but with a minimum expectation of two days/week connecting directly face-to-face with colleagues at the hub
For more detailed information about the role, please see our Vacancy Information Pack attached to our direct advert.
RBL is committed to creating a diverse and inclusive organisation, reflecting the diversity of the armed forces community and of wider society. We welcome applications from people of all backgrounds and personal characteristics.
Closing Date: 6th May 2024
We may close this vacancy early if we believe we have enough strong applications to be able to successfully fill the role(s). Interested candidates are encouraged to apply as soon as possible.
Battersea is here for every dog and cat, and has been since 1860. Our multiple award-winning Income Generation department raises around 60% of the Charity’s total income, allowing us to continue to grow to make sure we can be here for every cat and dog, now and in the future.
Our Direct Marketing Team is part of this department, and recruits and develops supporters. We are seeking a Direct Marketing Officer to join this team to manage and deliver a series of high standard direct marketing campaigns across our Regular Giving programme. This individual will be recruiting, retaining and upgrading regular donors to generate income through a variety of direct marketing methods such as direct dialogue, DRTV, digital, and direct mail. They will be encouraging regular monthly gifts or support via one of our main products such as general Regular Giving and Sponsorship, our Lottery, Value Exchange programme and other methods of committed giving as they arise.
This will be a very rewarding opportunity to play a vital role in giving the dogs and cats in our care a better life.
More about Battersea:
At Battersea, we aim to never turn away a dog or cat in need of help. We give each one lots of love and expert care and get to know their characters and quirks so we can find them a new home that’s just right for them.
All the knowledge we gather in our centres helps us to improve the lives of the animals we’ll never meet, through our work with other rescue organisations and charities. We also help people make informed choices when getting a pet, we provide training and welfare advice, and we campaign for changes in the law when we see that dogs and cats or their owners deserve better.
Join us and help us be here for every dog and cat, wherever they are, for as long as they need us.
What we can offer you:
We offer our employees a wide range of benefits to reward them for the value that they bring to Battersea, to support them in their work, to help improve their health and wellbeing, and maintain a healthy work-life balance. These include:
- 28 days of annual leave (plus 8 days paid public holidays) per year
- Generous pension contributions – up to 10% employer contribution
- Free healthcare cash plan, where you can claim for a range of treatment including dental, optical, physiotherapy, chiropody and acupuncture every year
- Annual interest-free season ticket loans
- Discounted gym memberships and cycle to work schemes
- Life insurance
- Support for your professional and career development, including access to digital and in-person training programmes, a wide range of tools and resources, leadership and management training, mentoring and much more.
Our hybrid working policy:
We operate a 50% onsite hybrid working model, with our office-based staff splitting their time between site based and home working. This enables our office-based staff to maintain the benefits of home working, while allowing for collaboration and maintaining a connection to our cause. In addition to this, our offices are in a great location within London, have modern facilities, offer great employee socialising spaces and a discounted café. Best of all, coming on site offers you the opportunity to meet our lovely rescues with lunchtime cat socialising and the occasional office dog!
Equality, diversity and inclusion at Battersea:
At Battersea, we are committed to providing equality of opportunity, and developing and supporting a diverse workforce and inclusive culture in all aspects of our organisation. We aim to ensure that this pledge, reinforced by our values, is embedded in our day-to-day working practices and our work together.
By hearing from and valuing different experiences, perspectives and contributions, we know we can provide the best expert care for every dog and cat who needs us. We particularly welcome applications from people with disabilities and from members of minority ethnic communities, who we know are currently under-represented at Battersea.
As a Disability Confident Committed employer, we're happy to discuss any support or personalisation you may need during your application and/or interview process as part of our workplace adjustments.
Closing date: 13th May 2024
Interview date(s): w/c 20th May 2024
If you think you’re a good fit for the role, and you’re passionate about dogs, cats and our work, then we’d like to hear from you.
For full details, please download our recruitment pack.
To apply for the role, please click the button below. All applications must be submitted before the closing date advertised; we reserve the right to close the vacancy early if a high volume of applications is received.
The client requests no contact from agencies or media sales.
Actively Interviewing
This organisation is scheduling interviews as the applications come in. Don’t miss your opportunity, apply now!
Springfield Advice & Law Centre is a community based legal practice and a registered charity. We were formed in 1982 when we were set up to serve the mental health community. We are based mainly on the site of Springfield University Hospital Mental Health NHS Trust. Springfield Law Centre is unique as a working model of a health justice partnership.
We are seeking a for a new Director & Head of Legal Practice to take forward this unique, niche Law Centre. There is an opportunity for expanding the work of the Law Centre and showcasing the worth of health justice partnerships.We are looking for an energetic and compassionate lawyer with a broad experience of either housing or community care casework and representation, who is capable of being a legal aid category supervisor in either area, who has the confidence to lead the team and to develop it so that we can continue to make a real difference within the community.
Qualifications and experience
- 5 years’ PQE qualified lawyer, with demonstrable experience of management at a senior level.
- Ability to meet the supervisor for the Legal Aid Agency contract in either housing or community care.
- A track record of implementing and managing change.
- A track record of leading and motivating others demonstrating strong people skills.
- A track record of innovation and problem solving.
- Appropriate skills and experience that demonstrate an ability and commitment to manage staff effectively. This should include support, supervision, and appraisal and performance management.
- Appropriate skills and experience to effectively handle and manage complaints.
- Experience of managing a Legal Aid Agency Contract and Legal Help matters, with billing targets.
- Ability to bill all types of legally-aided work and to report to the Legal Aid Agency.
- Ability to manage a varied caseload of sufficient, appropriate matters to meet the billing target in place.
- Ability to draft appropriate documentation in your specialist area of law.
- Experience of giving successful training or talks, for example giving presentations, or
- representing clients before Courts or Tribunals.
- Skills
- Ability to take an active role in, leading the direction of the Law Centre, developing new strategies and raising profile.
- Ability to manage the Lexcel Quality Mark and ensure that systems and standards are maintained across the organisation so that audits are passed.
- Ability to understand the financial viability of the Law Centre.
- Ability to report effectively to funders and to monitor progress against grant funded projects.
- Commitment to equality and diversity as set out in the principles and policies of the Law Centre.
- Ability to be self-servicing: you will be expected to manage most of your own typing, filing and billing of Legal Help/Aid cases to comply with LAA requirements.
- Ability to prioritise your workload with minimum supervision.
- Excellent communication skills: you must be able to relate well to colleagues, clients and third parties, in person, in writing and on the telephone, despite the pressures of the role.
- You must be very well organised, with excellent ICT skills, in order to work well under pressure without compromising standards.
- Ability to work flexibly and outside regular office hours including attending and reporting to the trustees on the progress of the Law Centre.
Consideration will be given to requests for flexible or family friendly hours of work to include job share, part time working or specific proposals. The Management Committee consider the range and number of duties to be a full-time role and that any reduction from a full-time role will result in a division of duties to accommodate all aspects of the Law Centre’s needs and aspirations.
The client requests no contact from agencies or media sales.
Actively Interviewing
This organisation is scheduling interviews as the applications come in. Don’t miss your opportunity, apply now!
Age UK Sutton are looking to hire an experienced manager who has a background or interest in community delivered health services.
At our independent charity based in London Borough of Sutton, the Head of Health Services will lead on and develop Age UK Sutton's community health commissions including; our Hospital Discharge service which provides practical support to older people in the first days and weeks after discharge from a hospital admittance; Dementia Peer and Practical support service, delivering information, advice, peer support and some practical support to those living with or affected by Dementia; and the innovative Older Person's Mental Health Peer Support service operating in partnership with Sutton's Community Mental Health services and South West London Mental Health Services.
The Head of Health Services will have delivery objectives to achieve with their operational team, with current direct line management of 9 staff over 3 services and have strategic development opportunities to deliver excellent services to the older population in London Borough of Sutton.
The Head of Health Services will be an integral part of Age UK Sutton's Leadership team, with overarching responsibility for keeping our vision to make Sutton an Age Friendly place to live, at the centre of all what we do.
For more information of the operational duties and responsibilities of the role along with the person specification, please download the full Job Pack below.
We welcome informal discussions about the role and are happy to answer any questions you may have before applying, but will not impact decision making for selection of the candidate.
Please note that CVs not accompanied by a covering letter will not be considered.
This role is being advertised on a rolling basis, meaning that if we find a suitable candidate before the final closing date, we may close this advertisement early. We will review applications as they are received and will invite suitable candidates to interview – you will be contacted to gather your availability should this apply.
We strive to make our recruitment process fully accessible to all applications and anyone who may require additional support or reasonable adjustments – see more here. If you would like to discuss anything with us, including the opportunity for extra time to apply to this role, please contact us. This will not adversely affect your chances of being shortlisted or invited to interview.
Final closing date for applications: Sunday 12th May 2024
We recognise that everyone is unique and may have particular needs during the recruitment process. Therefore if there is anything you would like to discuss in relation to that process, please contact us.
We welcome applications from all sections of the community and especially from under-represented groups.
We strive to make our recruitment process fully accessible to all applicants, including those with a disability, long term condition or anyone who may otherwise require additional support or reasonable adjustments.
An applicant’s disclosure of their disability will not disqualify nor adversely affect the candidate’s chances of being short listed or offered the post.
The client requests no contact from agencies or media sales.
Are you ready to lead strategic operations and contracts for a dynamic mental health charity? Off the Record is an award-winning young people’s mental health charity offering a range of support services for children and young people across the vibrant and diverse area of London Boroughs of Croydon, Sutton and Merton.
We’re recruiting a Head of Contracts & Operations to play a crucial role in the strategic management and oversight of our central services, including finance, administration, data, and premises. You'll lead a team and carry senior management responsibility for these areas.
If you have at least 3 years' experience in senior technical management, excellent organizational skills, and a passion for making a difference, we want to hear from you. Take the next step in your career and contribute to our mission of supporting young people's mental health by visiting our website to access the application pack. Completed applications should be returned to us via email by midday on Monday 29th April 2024.
This is a full-time position, with the possibility of reduced hours (min 30 hpw/4days) and is office-based in Croydon. Salary is £45,594 inclusive of Outer London Weighting and a range of other benefits.
If you have any further questions please email recruitment or visit our website for more information about our services.
The client requests no contact from agencies or media sales.
Purpose of the Role
The Digital Marketing Manager will implement and help develop a new digital marketing strategy, crucial to the ongoing development of ArtsEd’s profile and reputation and the successful delivery of all our programmes.
Understanding the needs of current and prospective students and pupils and their parents, and being able to identify digital plans and initiatives which will enable ArtsEd to meet both the long and short-term needs is a central aspect of the role.
The Digital Marketing Manager will lead in the planning and implementation of digitally creative and customer focused campaigns and will be responsible for the achievement of student and pupil recruitment targets. They will work closely with senior staff and the rest of the Marketing team to deliver highly effective experiences to all stakeholders and potential stakeholders.
The Digital Marketing Manager will be responsible for the continuing development of ArtsEd’s online profile amongst all of our target audiences, including high-level industry connections, potential supporters and the local community, alongside potential students, pupils and parents.
In addition, the Digital Marketing Manager will be responsible for ensuring that ArtsEd’s messaging is consistent, innovative and compelling across all platforms.
Digital Marketing
- Plan and execute digital marketing, including SEO/SEM, email, social media and display advertising campaigns in collaboration with the wider marketing team.
- Use digital marketing expertise to create effective user funnels to optimise conversion rates, tracking user behaviour in order to refine processes.
- Collaborate closely with staff across the organisation to identify storytelling opportunities to ensure a full understanding of ArtsEd’s broad range of target audiences.
- Set up digital advertising campaigns through Meta, Google Ads and other platforms
- Utilise excellent graphic design skills to collaborate with the team on the design and delivery of different digital campaigns for all stakeholder groups. This will include mass e-mails, social media posts and digital collateral as required.
- Instrument conversion points and optimize user funnels.
- Monitor social media communications (both comments on posts and direct messages) and respond in a timely and appropriate manner.
Design & Brand
- Be a guardian of the ArtsEd brand, ensuring correct and effective use of our branding and house style both internally and externally.
- Ensure all digital information is accurate, up to date and relevant.
- Ensure ArtsEd embraces and celebrates diversity and inclusion through all digital marketing touchpoints.
- Develop and manage image library including liaising with relevant staff to select images, co-ordinating in-house photography and film requirements, up-dating plasma screen and fulfilling external requests for images.
- Ensure all touchpoints communicate ArtsEd visual identity. Working with the wider Marketing team to review and implement ArtsEd brand architecture structure on digital platforms
Graphic Design
- Create print and digital advertising material using Canva or similar software.
- Design and create in-house digital signage and support the Marketing Officer where needed.
- Support the print production process, liaising with printers and publications, proof reading and adapting print collateral as required.
Recruitment
- Lead on the implementation and delivery of a robust digital marketing strategy to optimise student and pupil recruitment across the whole organisation. This will include:
- Building on existing digital activity to maximise its reach and impact against all of our target audiences, including digital and associated print advertising.
- Managing an associated programme of recruitment focused events and activities, both virtual and face-to-face, to raise our profile and to maximise our enquires, registrations, applications and acceptances across all of our activities.
- Supporting the relevant teams in the delivery of this programme, which will include existing activity e.g. Day School and Sixth Form Open Days, degree audition days and our outreach programme.
- To programme our email marketing conversion communication using software Mailer Lite/MailChimp
- Overseeing the production of all marketing collateral.
Social Media
- Overseeing the planning and delivery of a social media plan that aligns with and enhances all strands of the marketing and communications strategy
- Create engaging and content drive social media assets.
- Oversee and a schedule the delivery of day-to-day social media content
- Work with the marketing officer to Launch as short form video content strategy for all platforms with aligns with the Marketing and organisations strategy.
- Be the expert in understanding movements regarding social networks ensuring ArtsEd has a presence and brand building content on the right platforms.
- To have responsibility for all digital advertising, including social paid adverts.
Website
- Manage through line managed staff all aspects of the ArtsEd website, ensuring that it remains relevant to all users at all times. This will include:-
- Ensuring factual content is kept up-to-date, imagery and video is regularly refreshed and that the overall site reflects ArtsEd’s unique offer.
- Identifying opportunities to create and update brand focused content
- SEO
- Analytics
Market Analysis/Planning
- Review and analysis of data to identify competitor tactics, market trends, new opportunities and challenges.
- Ability to understand different audiences and relevant content to ensure successful conversion rates and enhance the student and stakeholders experience.
- Explore new methods for collection of data and how this can be used to improve recruitment processes
- Complete quarterly digital impact reports
- Measure and report performance of all digital marketing campaigns and assess against goals (ROI and KPIs).
- Implement regular surveys of students and staff, collecting quantitative and qualitative material to support marketing and communication campaigns.
- Stay up to date with the latest trends and best practices in online marketing and measurement.
- Shape outcome based on data.
Events
- Work with team on the planning and delivery on a programme of events, including Auditions, Open Evenings and Open Events.
Other
- Carry out any other duties as reasonably requested.
- Commitment to equity, inclusion and diversity
- Line management of direct report