Head of marketing jobs

Team: Legacies & In Memory

Location: Remotely, UK

Work pattern: 35 hours per week, Monday to Friday

Salary: Up to £70,004.60 per annum

Contract: Permanent

Cats Protection are the UK’s largest cat welfare charity, and we’re seeking an ambitious, knowledgeable and compassionate individual to lead our successful legacy and in memory fundraising programme

Will you join us and make life better for cats?

Responsibilities of our Head of Legacy Giving:

• Our Head of Legacy Giving is responsible for Cats Protection’s largest charitable income stream, leading our Legacy Marketing, Legacy Administration and In Memory teams as we seek to delivery exemplary fundraising programmes raising upwards of £50m a year – around half of the cats we help are cared for thanks to this work.
• With ambitions to continue growing the income we receive from Legacy and In Memory giving, our Head of Legacy Giving is responsible for shaping the long-term strategy to deliver this growth and overseeing the implementation of activity across the organisation that maximises the scale and value of current and future support.
• Underpinning this transformation is a responsibility for the role to lead our medium and long-term legacy modelling, inspire and develop our high performing teams, and collaborate with an array of internal stakeholders and key external partners.
• The role is also a member of our Marketing and Income Generation (MIG) directorate leadership team, as part of a unified leadership group that has shared accountability and strategic responsibility for the organisation’s collective income generation performance.

About the Legacy and In Memory department:

• The department sits within our Individual Giving and Legacies business area of the Marketing & Income Generation Directorate
• There are four broad areas of expertise and delivery within the department – legacy marketing, legacy administration, in memory fundraising, and local legacy and in memory giving – with 16 individuals making up the teams.
• The teams are responsible for fundraising programmes that cover traditional legacy giving, Free Wills, our Cat Guardians service and In Memory giving for both people and cats.

What we’re looking for in our Head of Legacy Giving:

• Proven experience in a senior charitable legacy fundraising and direct marketing role
• Experience of leading and managing multiple teams working together to deliver ambitious targets, overcome challenges and achieve measurable impact in a remote working environment
• Proven track record of strategic development, planning and implementation
• Experience of commissioning and managing external agencies and consultants
• Experience of managing significant income and expenditure budgets
• Experience of providing impactful management information and reports to internal stakeholders on legacy income and key KPIs
• Knowledge of Chartered Institute of Fundraising codes of practice, sector regulation and compliance, and data protection legislation

What we can offer you:

• Range of health benefits
• 26 days’ annual leave plus bank holidays, increasing with length of service
• Salary Finance, which empowers you to take control of your financial wellbeing
• and much more, which you can learn about

Interested? Here’s how to apply:

Application closing date: 30th November 2025

Virtual interview date: Week commencing 8th December 2025

Applications may close before the deadline, so please apply early to avoid disappointment.

If successful, your recruitment journey will include:

1. Anonymised application form

2. Virtual interview via Microsoft Teams

As Liverpool Zoe's Place continues on its exciting journey to a brand new, state-of-the-art hospice, and following a period of increased profile across all media platforms; now is a really exciting time to join our team as our Senior Marketing Coordinator (Maternity Cover).

Over the coming 12 months you will manage all of our social media content and campaigns, lead on graphic design for our fundraising and service delivery campaigns, help us to keep in touch with families, supporters and stakeholdes, and contribute to our renaming and rebrand process which is getting underway in early 2026.

Working alongside a passionate, committed and highly-skilled team of nurses, health case assistants, specialists, fundraisers, administrators and other professionals, you will help to ensure that Liverpool Zoe's Place continues to deliver outstanding care to young children with complex conditions, and their families. 

Liverpool Zoe's Place has been on an incredible journey over the past 18 months, raising more than £7.5million in 31 days and launching the programme of works that will lead us to our new home in West Derby, and one of the best childrens' hospices in the world.

If you have experience of managing social media, graphic design and comms, and you're ready for a new challenge, we would love to hear from you. 

The Hepatitis C Trust runs national projects where peers draw on their lived experience of drug use and hepatitis C to support others. We are now recruiting for a new and exciting role to join our growing Wales team. 

As part of an experienced team, working alongside local drug treatment systems (drug and alcohol services) this role will promote hepatitis C awareness, deliver blood borne virus testing and referral and support to hepatitis C treatment. 

The role will support volunteer peers and increase the project’s reach to underserved communities. You’ll be providing vital harm reduction interventions including needle, syringe and naloxone provision across Cwm Taf Morgannwg area. 

We value creativity, innovation, and compassion. We encourage applications from people with lived experience. Full support, coaching and training will be given. 

Are you a big-picture thinker with a passion for digital communication and audience engagement? Do you thrive on leading creative teams and shaping campaigns that make a lasting impact? 

We’re looking for an experienced, strategic marketing leader to join UCB as our new Head of Marketing and Digital. This is a senior role, leading a talented and enthusiastic team responsible for all of UCB’s marketing and promotional output – across print, digital, broadcast and social media.

You’ll bring a sharp eye for digital trends, be confident in overseeing website development, print and digital communications and have a track record of delivering strong, multi-channel campaigns. Your leadership will help us grow our audiences, increase awareness of UCB’s ministry, and keep us connected to our supporters in meaningful and measurable ways.

You'll work closely with the Director of Communications and colleagues across UCB to deliver clear, consistent messaging and creative campaigns that reflect UCB’s mission and values.

The essentials: 

• A strong background in marketing and communications – ideally in both digital and print.
• Confidence leading strategy, campaigns, and people.
• A good grasp of digital marketing tools and platforms.
• Excellent communication and organisational skills.
• A heart for UCB’s mission and Christian ethos. 

Location: United Christian Broadcasters Ltd., Broadcasting Centre, Hanchurch Lane, Stoke on Trent ST4 8RY (with the flexibility to work from home up to 40% of the time) 

Closing date for applications: - Monday 15th December 2025 – noon. We reserve the right to close this early should we attract the right candidate.

Salary: £45,000 per annum.  Plus staff benefits that include life assurance of 4x salary, healthcare cash plan, and matched pension contributions up to 6%

For an application form and job description please follow the link to our website

UCB is a Christian Charity.  Schedule 9 Part 1 (3a) and (3b) of the Equality Act 2010 apply to this vacancy

I am working with an amazing arts and culture charity, based in London, to find their new Head of Marketing, with a focus on leading the strategic development and execution of data-driven marketing activity to grow their membership. The role is offered as a 12 month maternity cover contract.

Inspire the nation’s love of art.

We’re looking for an experienced marketing leader and brand strategist to drive a bold, data-led programme designed to grow their membership and strengthen their connection with audiences across the UK.

In this pivotal role, you’ll take ownership of developing and delivering large-scale integrated marketing strategies that build awareness, deepen loyalty, and deliver measurable commercial results.

You’ll bring a unique blend of creativity, analytical insight, and strategic vision — with expertise spanning multi-channel campaign management, audience insight, digital engagement, and customer lifecycle marketing. Your approach will be data-driven and audience-first, with a passion for crafting campaigns that not only perform but inspire.

About you

• A proven marketing leader with experience developing and delivering large-scale, consumer facing integrated campaigns.
• Experience with customer journey optimisation experience within marketing
• Experience of developing and activating large scale partnerships
• Strong grasp of audience segmentation, data insights, and brand strategy
• Excellent stakeholder management and leadership skills
• Experience managing budgets, agencies, and senior reporting
• Passionate about brand, creativity, and the role of the arts in people’s lives.

Join an establsihed charity and help make art part of everyone’s story.

Location: King's Cross, London. Hybrid 2 days a week in the office.
Contract length:12-month FTC, full-time hours.
Salary: £54,600.

Key employee benefits include;

• 25 days annual leave and bank holidays, with additional non-contractual office closure dates at Christmas.
• Free Art Pass - for yourself and another person of your choice.
• Free Entry to Exhibitions

Early applications are encouraged, with a firm deadline 23rd November. Apply now!

As leading charity recruitment specialists and a certified B Corp™, Harris Hill is committed to high and ever-improving standards of equitable and inclusive recruitment. We actively welcome applications from all sections of the community regardless of age, disability, gender, race, religion, sexuality and other protected characteristics.

Head of Marketing & Communications
Location: Pembroke Street, Oxford OX1 1BP
Salary: £50,000 per annum
Hours: Full Time – 40 Hours per week
Contract: Permanent

About the role

The Head of Marketing and Communications plays a leading role in developing the gallery’s brand, growing and diversifying audiences, and strengthening the visibility of the organisation locally, nationally and internationally.  Working closely with the Director and Senior Management Team (SMT), this pivotal role is instrumental in helping to meet the gallery’s objectives to increase footfall and digital engagement, strengthen relationships with existing visitors and develop new audiences. This post-holder plays a central role with the Director in maintaining the artistic reputation and profile of Modern Art Oxford as one of the UK’s most ambitious and influential contemporary art organisations, and driving ambitious marketing and communications campaigns. 

The position is responsible for developing and delivering the gallery’s audience development, communications and digital strategies, and plays a central role in nurturing relationships with stakeholders, including press, partners, artists and audiences.  Ensuring compliance with data protection legislation and championing the gallery’s value of equality, diversity and inclusion are central to this role.

Reporting to the Director and forming part of the Senior Management Team, the Head of Marketing and Communications is a full time position which manages and is supported by a full-time Marketing Manager and a full-time Design and Communications Officer, with freelance support on press/PR and design as required for specific exhibitions and projects.

Principal Responsibilities

Marketing and Communications

• To grow and diversify Modern Art Oxford’s visiting and online audiences by leading audience development, communications and digital marketing strategies that will enable the organisation to build on its brand and profile, and strengthen its visibility in Oxford, the UK and beyond.
• To develop and oversee implementation of all marketing, communications and PR activity including media relations, social media and digital activity, development of marketing and branding collateral, and on-site interpretation.
• To formulate with the direction of the Director a transformational vision for the use of digital technologies to drive engagement and interaction with our online audiences.
• To manage effective and efficient relationships with any external PR and marketing consultants and companies.
• To develop and nurture key stakeholder, media and marketing relationships and partnerships and cultivate new relationships to ensure that our profile is high locally, nationally and internationally, and that our position as a leading tourist attraction in Oxfordshire and the South East grows.
• To strategically develop distinctive and innovative digital content, working closely and in creative collaboration with the Head of Exhibitions, Head of Communities, Participation and Practice as well as the wider Marketing and Communications team.
• To work with colleagues to strengthen visitor experience and engagement, both on-site and digitally, to increase profile and ensure that the organisation continues to thrive as one of the UK’s leading contemporary art spaces.
• To work closely with the SMT to drive audience research, development and evaluation, ensuring that the gallery attracts significant visitor numbers and closely addresses our stakeholder priorities.
• To manage the Marketing Manager  and the Design and Communications Officer positions.

Fundraising and Finance

• To attend events at Modern Art Oxford and externally to represent the gallery and build relationships with key external stakeholders. Occasional weekend and evening work will be required.
• To ensure tight, clear, budgetary setting, control and regular re-forecasting against targets working with the Head of Finance.
• To work closely with the Head of Development to support new fundraising initiatives and partnerships as required.
• To regularly review all communications activities, suppliers and resources to ensure best value for money.
• To prepare reports as required by Arts Council England and Oxford City Council and other funders/stakeholders in relation to digital, marketing and communications activities.

General

• To support the work of the gallery in strengthening the equality, diversity and inclusivity of the working environment and practices.
• To ensure team management and cross-departmental work is effective and timely in achieving annual targets.
• To ensure that Modern Art Oxford complies with all aspects of the General Data Protection Regulation (GDPR) in relation to marketing and communication activities with audiences, stakeholders and any other third parties.
• To participate in training and development activities as required and assist with the training and development of colleagues.
• To carry out all duties in accordance with all Modern Art Oxford’s policies including Equal Opportunities, Access, Employment, Health and Safety, Child Safeguarding, Data Protection and Equality, Diversity and Inclusion Policies and the Creative Case for Diversity.
• To report to Modern Art Oxford’s Board of Trustees when requested.
• To undertake any other duties as reasonably required by the Director.

Person Specification

• Experience of running a Marketing and Communications team at a senior level within an arts organisation or similar field
• Experience of leading on mixed marketing campaigns, including setting measurable targets 
• Significant experience of managing and motivating teams and being a supportive and encouraging team player
• Excellent arts press contacts and/or partnership development experience.
• Demonstrable experience of audience research, segmentation and development
• A strategic and analytical thinker able to devise, implement and report on strategies and to evaluate data using platforms such as Google Analytics and AdWords and experience of SEO, Content Management Systems, and social media platforms and analytics.
• An ability to prioritise competing workloads and work effectively under pressure in a fast paced and leanly resourced working environment
• Strong project management skills, including budget management
• An inspiring and creative thinker with ambition, vision and enthusiasm
• Self-motivated, positive, flexible and reliable
• Excellent verbal and written communication skills
• A strong affinity with the values and mission of Modern Art Oxford and a passion and enthusiasm for the visual arts, with a belief in the importance of artists and the power of art to have a transformational effect in society

About Us 

Modern Art Oxford is one of the UK’s most exciting and influential contemporary art organisations, renowned for its bold and ambitious artistic programme that promotes diversity and internationalism and celebrates contemporary art as a progressive agent of social change.

Modern Art Oxford welcomes approximately 100,000 visitors each year with approximately 15,000 attendances by schools and community groups in creative learning and participation activities. The organisation’s digital content reaches 450,000 through Modern Art Oxford’s digital channels annually.  Through a wide range of high-quality content creation and programming, Modern Art Oxford aims to make contemporary art accessible and engaging to the widest audience and to promote creativity in all its visual forms. Over the last 60 years Modern Art Oxford has brought some of the world’s most important artists to the city, and the UK, and has developed an international reputation for pioneering emerging and under-represented artists.

Modern Art Oxford is a registered charity and receives core funding from Arts Council England and Oxford City Council, and the generous support of individuals, trusts and foundations, sponsors and friends. 

Benefits

• Pension
• An auto-enrolment pension scheme is in place with Legal & General. Under pension auto enrolment legislation, the employee will pay 5% (before tax relief) and the employer will pay 3% of qualifying earnings to the Legal and General plan.
• Holiday 25 days annual leave plus eight public bank holidays
• Staff discount in Cafe and shop

Closing date for Applications is Midnight on Sunday 14th December 2025
Interviews for the role will be Friday 19th December 2025

Interested?

If you would like to find out more, please click the apply button. You will be directed to our website to complete your application for this position.

No agencies please.

The Talent Set is delighted to be partnering with Ronald McDonald House Charities to recruit to this newly established Head of Marketing, Communications & Digital Engagement position, a key senior role within the Engagement Directorate. 

Location: Flexible with hybrid working of 2dpw from a Ronald McDonald House or Office
Salary: £62,000
Contract: Full-time, Permanent
Reports to: Associate Director of Mass Engagement

About Ronald McDonald House Charities
Ronald McDonald House Charities are on a mission to create lasting change for children and families affected by crisis. As they embark on an ambitious new Engagement Strategy, they’re looking for a visionary Head of Marketing, Communications and Digital Engagement to lead their brand transformation, amplify their voice, and deepen public connection with their cause.

The Role
As the Head of Marketing, Communications & Digital Engagement, you’ll shape and deliver an integrated marketing, brand, communications and digital strategy that grows visibility, inspires action, and drives meaningful engagement.
You’ll be at the forefront of storytelling, digital innovation and brand leadership—guiding teams and inspiring audiences across multiple channels. Working closely with the Associate Director and the Head of Mass Engagement, you’ll lead a talented team through transformative change that fuels long-term growth and impact.

What You’ll Do:

• Lead the delivery of an integrated marketing, communications, brand and digital strategy.
• Oversee the rollout of a new global brand and awareness campaign.
• Drive digital transformation—embedding data-led, user-first approaches.
• Lead creative, inclusive and impactful storytelling across social, email, web and video.
• Shape internal and external communications, protecting and growing the reputation.
• Collaborate across teams to deliver unified, high-impact campaigns and partnerships.
• Provide inspiring leadership and foster an innovative, inclusive, high-performing culture.

About You
You’re an experienced, strategic marketing leader who thrives on creativity, collaboration and transformation. You know how to unite brand, digital and communications into a powerful, people-led movement.

You’ll bring:

• Proven experience leading brand, marketing or communications in a complex or charitable environment.
• Expertise in digital engagement and transformation.
• A strong grasp of audience insight, data and impact measurement.
• Experience managing large-scale budgets and agency relationships.
• Excellent leadership and stakeholder management skills.
• A values-driven, inclusive approach with outstanding storytelling and communication abilities.

Why Join Ronald McDonald House Charities?
This is a pivotal moment to make your mark—leading a bold, global rebrand and shaping the future of how they connect with supporters, partners and the public. You’ll join a passionate, creative and collaborative team dedicated to making a real difference.

Please get in touch as soon as possible to express an initial interest, the deadline for applications (CV and cover letter) is Friday, 21 November with first stage interviews scheduled to take place the week commencing 1st December.

We are committed to diverse and inclusive recruitment practices that ensure equal opportunity for everyone, regardless of race, sexual orientation, mental or physical disability, age or gender. We encourage applications from all backgrounds and will happily make reasonable adjustments to always ensure a fair process.  
 

We’re on the lookout for a Fundraising and Partnerships Marketing Manager to join us for a 12-month fixed-term contract during a truly exciting period, our 50th anniversary year. If you love bringing campaigns to life, working with brilliant people and making a real impact through meaningful marketing, this could be a fantastic opportunity for you.

You’ll get stuck into leading creative, integrated campaigns across digital and traditional channels – particularly on social media, email and print - helping us reach more supporters, raise awareness and inspire action across a mix of corporate partnerships, fundraising initiatives and special events. You’ll work closely with lots of different teams, collaborate with content creators and external partners, and use your experience to tell powerful stories that connect with target audiences.

We’d love to hear from someone who enjoys multitasking across busy and varied projects, has a great feel for what makes audiences tick, and is full of ideas and enthusiasm, especially in such a milestone year. If this sounds like your kind of role, even if you don’t tick every single box, we’d be really happy to hear from you.

Senior Head of Trusts & Foundations – Bloomsbury Football Foundation | London

700,000 young people in London are growing up in poverty, facing inactivity and mental health crises. At Bloomsbury Football Foundation, we’re using football to help tackle these challenges and build resilient, connected communities – already reaching over 6,200 children every week.

We’ve grown fundraised income from £0.75m to £3.5m in three years – and now we’re aiming for £8m by 2028. Trusts & Foundations is our biggest income stream, and we’re looking for a first-rate fundraiser to take it to the next level.

As Senior Head of Trusts & Foundations, you will:

• Lead and grow our £2m+ trusts portfolio
• Write outstanding bids and reports that inspire multi-year, high-value commitments
• Manage and mentor two bright trust fundraisers
• Work with our Director of Fundraising and CEO to secure transformational grants
• Harness AI innovation to boost the pace and quality of our work

We’re looking for someone with a proven track record of winning major multi-year grants (six- and seven-figure), exceptional writing skills, and the ambition to help make Bloomsbury the UK’s most effective fundraising team.

Salary: £58,000–£90,000 (or £42,000–£55,000 for a ‘Head of’ level candidate)
Location: Camden, London (with great staff perks, socials, and match tickets)

Full job description available at Bloomsbury Football Careers page. 

Head of External Engagement

Clergy Support Trust is an organisation which “punches above its weight”, in terms both of the help provided to hardworking clergy households, and the influence we seek to have on Church culture. We are looking for an experienced communications professional, able to lead a broad function encompassing all aspects of our external engagement: media engagement, strategic communications, events and fundraising, so we are looking for someone with strong experience across these areas.

As member of the Senior Leadership Team, the Head of External Engagement will be joining the leading Anglican wellbeing charity, supporting thousands of households each year, as we embark on a new strategic period (2026-30) and at a pivotal point in our mission.

Key responsibilities include:

• To lead, manage and report on the work of the External Engagement team.

• To design and deliver communications relating to the charity’s 2026-28 Strategy, ensuring appropriate, informative content for colleagues, applicants, supporters, partners and stakeholders.

• To oversee delivery of our first ever Fundraising Strategy.

• To be the charity’s principal Press Officer, and to support the Chief Executive

• as the charity’s principal spokesperson.

• To oversee the charity’s growing programme of events.

If you have significant experience in a comparable role, with exceptional writing skills and an excellent understanding of strategic communications together with previous team and budget management experience, we would love to hear from you!

We are excited to have a new opportunity for a Marketing Planning Manager to join our fantastic Marketing team at RBL.

In this newly created strategic post, you will be key in supporting our organisation make positive changes in audience perception and engagement, as part of our new strategy.

This role focuses on gathering market intelligence and reviewing audience insight in light of organisational strategy, in order to develop effective audience-facing platforms, content and campaigns. You will design communications to elevate and illustrate how RBL delivers against beneficiary need, in a way that resonates with target audience groups.

This is a truly collaborative role, working with colleagues from all departments and across the organisation, whilst also supporting the Head of Marketing with annual planning process and implementation.

Come and be part of the leading Armed Forces charity, making a difference to the lives of those who have served to keep us safe and protect our way of life.

Reporting to the Head of Marketing, key responsibilities will include:

- Be the voice of the Audience by becoming steeped in the insights about our mass marketing segments and the Armed Forces community
- Use knowledge of our Audiences and of our impact to ideate, scope and design content and campaigns that fulfil critical strategic objectives
- Support the Head of Marketing in creating an annual Marketing and Communications plan
- Identify and nurture relationships cross departmentally that will enable a stream of knowledge – both data and stories, on RBL’s impact
- Design impactful communication platforms and key messaging to mass and niche target audience groups
- Line management of two team members

You may come from an inhouse, agency or content planning background within a marketing, creative or not for profit sector. You will be experienced working at pace across multiple projects, with an ability to bring together analysis and creativity to design high profile content and campaigns.

You will be contracted to our London Haig House Hub with a minimum expectation of two days per week - Tuesday and Wednesday - working in person at the Hub and flexibility for working remotely/at home when not on site.

Employee benefits include -

- 28 day’s paid holiday (plus bank holidays) increasing with service, with optional annual leave purchase scheme of up to 5 working days
- Generous pension contributions, with Employer contributions ranging from 6% to 10%
- Range of flexible working options may be available, depending on your role
- Employee Assistance Programme providing confidential counselling, financial and legal advice
- Range of courses delivered by learning specialists to support your development goals and objectives
- Opportunities to volunteer
- Travel loans, Cycle to Work, and more!

For more detailed information about the role, please see our Vacancy Information Pack attached to our direct advert.

RBL is committed to creating a diverse and inclusive organisation, reflecting the diversity of the armed forces community and of wider society. We welcome applications from people of all backgrounds and personal characteristics.

We may close this vacancy early if we believe we have enough strong applications to be able to successfully fill the role. Interested candidates are encouraged to apply as soon as possible.

About the role

We are a charity that provides loving, compassionate care and support for veterans and their families, living with disability or dementia. We do this through our Homes and our services reaching into the community. As we continue to grow and strengthen our reach, we are looking for an experienced and visionary Digital Marketing Manager to join us on a 12-month contract.

This is an exciting opportunity for a confident digital leader with a proven track record in shaping strategy, planning impactful campaigns, and driving digital performance. You will lead our digital activity across The Royal Star & Garter Group, managing a talented team and using data-driven insight to increase recruitment, fundraising and legacy marketing activity. You will also play a central role in ensuring the seamless digital marketing integration of Care for Veterans into the Group.

We are seeking someone who brings both creativity and analytical thinking, and who is passionate about using digital marketing to grow awareness, engagement and support. If you are collaborative, values-driven and ready to make a meaningful impact, we would love you to join our team. We are committed to your development and offer excellent training and benefits.

Purpose of the role

· To lead the development and delivery of our digital marketing engagement strategy, ensuring activity supports organisational priorities and drives growth.

· To plan and manage integrated digital marketing campaigns that achieve objectives in recruitment, occupancy, and fundraising, supported by strong data insight and analysis.

· To manage the digital marketing integration of Care for Veterans into The Royal Star & Garter Group,

· To create and manage high-quality digital content and copy that brings our brand to life, engaging and inspiring our audiences.

Key responsibilities

Strategy & planning

· Develop and manage a coherent digital marketing roadmap, identifying opportunities for innovation, growth, and improved user experience.

· Develop digital audience development strategies that strengthen engagement, conversion, and retention across multiple channels.

· To manage the digital marketing integration of Care for Veterans into The Royal Star & Garter Group, ensuring alignment of websites, social media platforms, messaging, and audience engagement.

· Ensure our digital marketing activity supports and enhances the brand strategy and customer journeys identified for specific audiences.

· Advise senior leaders on digital marketing trends, insights, and performance, influencing decision-making and investment priorities.

Campaigns & digital delivery

· Lead on the strategy, planning, and execution of high-impact digital marketing campaigns for staff recruitment, fundraising, and occupancy.

· Direct the creation of compelling digital content, including video, photography, and written assets, that reflect our values and engage diverse audiences including  supporters, residents, families, and staff across all channels.

· Manage all paid digital marketing activity, including search, display, and social advertising, ensuring campaigns are optimised for performance and ROI.

· Manage the optimisation, and development of our websites, ensuring they provide excellent user experiences and deliver measurable results.

· Working with relevant Fundraising teams, drive the strategic use of email marketing and automation to nurture relationships and deepen supporter engagement.

Data, Insight & Innovation

• Lead a data-driven approach to digital marketing, ensuring robust tracking, reporting, and analysis of all activity.
• Set clear KPIs and performance benchmarks for digital channels, using insight to inform continuous improvement.
• Identify and implement new digital tools, platforms, and approaches to improve marketing reach, engagement, and conversion.

Management & process

· Manage, develop, and inspire the Digital Marketing Officer and Legacy Marketing Officer, providing clear direction, feedback, and opportunities for growth.

· Manage the digital marketing budget, ensuring spend is efficient, effective, and aligned to strategic priorities.

· Manage the digital content library, including video case studies and photography, ensuring assets are well-managed and accessible.

· Maintain oversight of all digital workflows and project scheduling, ensuring timely delivery and high-quality output.

· Act as a brand guardian, ensuring consistency of message and visual identity across all digital touchpoints.

· Ensure compliance with data protection, accessibility, and fundraising regulations

· Undertake other duties consistent with the seniority and scope of this post.

Other

· To be able to work in our Homes in Surbiton, Solihull, High Wycombe and Worthing when required.

Person specification

Knowledge & experience

· Significant experience leading digital marketing across multiple channels in different organisations

· Proven experience developing and implementing digital strategies that deliver measurable results.

· Strong experience managing websites, digital campaigns, and social media channels, including use of content management systems and marketing automation platforms.

· Demonstrable success in leading digital acquisition, retention, and engagement activity.

· Experience managing budgets, agencies, and internal stakeholders.

· Line management experience with a track record of developing team capability.

Skills

· Expertise in digital marketing tools and techniques, including SEO, PPC, Google Analytics, Google Ads, social media advertising, and CRM systems.

· Strong analytical and strategic thinking skills, with the ability to translate insight into actionable plans.

· Excellent leadership, communication, and influencing skills across all levels.

· Strong project management skills with the ability to manage multiple priorities and deadlines.

· Excellent copywriting, editing, and content development skills.

· Ability to build effective internal and external relationships and collaborate across teams.

Other:

· Willingness to travel and work flexibly, including occasional evenings and weekends.

· Ability to work across our Homes in High Wycombe, Solihull, Surbiton, and Worthing when required.

Personal characteristics should include:

· A digital leader who inspires creativity, innovation, and high performance.

· Proactive, resourceful, and solutions-focused.

· Collaborative and supportive, with a commitment to shared success.

· Passionate about using digital to make a positive impact in people’s lives.

· Committed to our values and to the wellbeing of those we support.

We are a values-based organisation and strive to demonstrate this in all we do:

With love

We carry out our work with love, care and compassion.

Living positively

We are optimistic in everything we do, supporting veterans and their partners in leading happy and fulfilled lives

As a family

We work and live as one team, one family, one community.

Standing in their shoes

We show admiration and respect for people and never forget what they have done.

Take courage

We are not afraid to do what’s right and what is needed.

We reserve the right to update and amend this job description to ensure it accurately reflects the role. This will be agreed in consultation with the job holder.

Role Overview:
The Talent Set is delighted to partner with the client on a fantastic Marketing Manager role. This position is integral to shaping and delivering marketing strategies within a dynamic charity environment, supporting the team through transitional phases and projects.

Key Responsibilities:

• Creating multi-channel campaigns with fundraising teams across digital (social media, email, video) and print.
• Ensuring marketing initiatives align with strategic goals set by the Head of Marketing & Communications.
• Managing the charity’s website, ensuring content reflects current projects and fundraising opportunities.
• Developing and distributing newsletters, reports, and other publications.
• Collaborating with content creators to generate engaging stories and visuals.
• Optimising digital tools such as Google Ads to maximise outreach.
• Upholding brand consistency and management across all channels.
• Monitoring campaign performance through analytics and providing insights for continuous improvement.
• Supporting digital skills development within the team and representing the charity to external partners.

Person Specification:

• Proven experience leading successful marketing campaigns for diverse audiences.
• Ability to translate complex or medical topics into accessible content.
• Strong writing, proofreading, and editing skills.
• Creative flair with ideas for innovative campaigns.
• Experience managing content on websites, with knowledge of CMS tools like WordPress.
• Familiarity with campaign analytics, digital marketing tools such as Google AdWords, and GDPR regulations.
• Solution-oriented, inclusive approach, with flexibility to adapt to organisational needs.
• Basic photography, video editing, or design skills (e.g., Canva, InDesign).

What’s on Offer:

• Day rate: £173.91 per day + £27.92 daily holiday
• Location: Hybrid with 2-days per-week onsite in London.
• Contract: 3 – 6-month contract

How to Apply:
To apply, please submit your CV demonstrating your suitability for this role by clicking the 'apply now' button (please do not apply via email). We aim to get back to all successful candidates within 48 working hours.

Commitment to Diversity:
The Talent Set are committed to diverse and inclusive recruitment practices, ensuring equal opportunities for all applicants regardless of race, religion or belief, sex, sexual orientation, gender reassignment, marriage and civil partnership, pregnancy and maternity, disability, or age. We actively encourage applications from a wide range of backgrounds and are always happy to make reasonable adjustments to ensure a fair recruitment process.

Purpose
This is an exciting new role supporting the planning and delivery of the marketing and communications activity within a leading mental health charity.
We are looking for someone with a love of producing engaging digital and visual content, who will be excited to manage the Trust’s social media presence and social media channels. The postholder will maintain a strong, consistent brand identity across all materials and ensure content supports fundraising, awareness, and charitable activities.
As the Content and Creative Marketing Manager, your role provides significant
contribution to the organisation’s overall communications strategy and has operational leadership for marketing and campaign management, with particular responsibility for the development and delivery of creative, high-quality design and content that brings the Trust’s mission and impact to life across all channels.

Key responsibilities and duties:
Creative Content and Design

• Lead on the creation and delivery of digital and visual content across all platforms, ensuring consistency with brand and tone of voice.
• Produce high quality visual and multimedia content, including graphics, photography, podcasts, and video, for use across web, email, and social media.
• Design marketing and campaign assets (including printed materials such as posters and leaflets), using tools including Adobe Creative Suite, Canva, CapCut, Indesign, Photoshop and Illustrator ensuring materials are accessible and on-brand.
• Develop templates and style guides to support consistent, efficient content production across the organisation.
• Commission and manage external creative partners (e.g. designers, videographers, photographers) when required.

Social Media Management

• Oversee the Trust’s social media strategy and day-to-day content planning, ensuring platforms are vibrant, engaging, and aligned with key messages.
• Develop and implement creative campaigns to grow reach and engagement across all social media channels.
• Monitor performance and use analytics to inform content development and scheduling.
• Stay up to date with social media trends, tools, and formats, identifying opportunities to innovate and test new approaches.
   

Team Collaboration and Coordination

• Work collaboratively with colleagues to plan, develop, and deliver engaging content for digital channels, newsletters, and campaigns.
• Work closely with the Marketing and Communications Manager to ensure creative content integrates effectively with campaign planning and digital strategy.
• Collaborate with colleagues across the charity to source stories, visuals, and opportunities for content creation.
• Maintain an organised content calendar and library of creative assets.
• Line manage and/or mentor junior colleagues (as applicable) to support them to deliver excellence across all communication and marketing activities.
• Other duties as may be reasonably prescribed by the trust, appropriate to the grade and responsibilities of the post.

Monitoring and Evaluation

• Track and report on engagement metrics across digital channels, drawing insights to inform future content.
• Contribute to team reporting on communications performance and impact.
• Maintain awareness of audience preferences and trends to shape future content direction.

General responsibilities and duties

• Ensure that systems and processes are used as expected, and that our database is being updated and utilised as the central source of information.
• Provide regular updates on progress against agreed objectives and contribute to wider departmental reports as required.
• Ensure compliance to data protection, safeguarding, confidentiality and relevant organisational policies and procedures.
• Liaise with a wide variety of people and organisations including supporters of the charity, trainers and funders.

To apply
If you would like an informal discussion about the role with our Head of Communications, this can be arranged via email to recruitment(at)charliewaller(dot)org
The deadline for applications is 12 noon on Sunday 30th November 2025.
Please submit via your chosen job website, or send your CV, a portfolio of creative work, and a supporting statement to recruitment(at)charliewaller(dot)org. We ask that you structure your supporting statement, by providing relevant information under person specification bullet points (combining these if multiple points are effectively responded to by one experience). Please try to keep your supporting statement to a maximum of 800 words, excluding headers. Applications will not be considered without a portfolio and a supporting statement.
You will hear back from us by Wednesday 3rd December, if not before and should you be shortlisted, an interview will take place w/c 8th December and will involve a competency interview along with a short design based task relevant to the role.
We will provide details about the task 24 hours in advance to allow candidates time to prepare and we will also provide 50% of the interview questions in advance so that all candidates can perform at their best.