Head of product marketing and innovation jobs

Head of Challenge Events and Community Fundraising

£57,986 pa + Excellent benefits

Woking, Surrey GU21 4LL / Hybrid Working (minimum 40% in person collaboration per month)

To avoid missing out, we encourage you to apply as early as possible, as this vacancy may close before the deadline in the event that the right candidate has been found.

About the role

We’re looking for a strategic and results-driven Head of Events and Community Fundraising to lead and grow one of WWF-UK’s most important fundraising income streams.

This is an exciting opportunity to shape and deliver an ambitious Events and Community Fundraising strategy, driving sustainable income growth across a diverse portfolio of challenge events, mass participation products and community fundraising activity.

You’ll lead the development and evolution of the existing portfolio while identifying and delivering new fundraising products, partnerships and opportunities that engage supporters and grow impact. Working across the organisation and with external partners, you will play a key role in ensuring WWF-UK continues to build strong supporter relationships and deliver excellent fundraising experiences.

As an experienced and inspiring leader, you will lead a high-performing team, creating a collaborative, ambitious and supportive environment where people can thrive and deliver strong results. You’ll work closely with senior stakeholders across WWF-UK and externally, building trusted relationships that support innovation, growth and delivery.

This role requires a strong combination of strategic thinking and operational delivery.

You’ll oversee complex budgets, performance reporting and planning, using insight, evidence and supporter feedback to drive decision-making, continuous improvement and long-term growth.

We’re looking for someone who brings strong fundraising expertise, commercial awareness, creativity and a proactive mindset, alongside a genuine passion for delivering meaningful supporter engagement and impact.

Skills and experience

You’ll bring the skills and experience needed to succeed in this role, including:

Essential

· Extensive experience in Events and/or Community Fundraising, with a strong track record of delivering and growing income

· Significant experience of developing and delivering successful fundraising strategies and plans that achieve measurable results

· Experience of driving growth across fundraising products, events, partnerships or community fundraising activity

· Proven experience of developing, launching and scaling new fundraising products, events or income-generating initiatives

· Strong experience of leading, motivating and developing high-performing teams

· Experience of managing complex projects involving multiple stakeholders, priorities and deliverables

· Significant experience of setting, managing and delivering large-scale income and expenditure budgets

· Experience of managing senior-level internal and external relationships, including corporates, sponsors, suppliers or strategic partners

· Strong understanding of supporter acquisition, retention and lifetime value approaches

· Experience of leading effective fundraising marketing or supporter engagement activity across multiple channels

· Strong commercial awareness and ability to use insight, evidence and performance data to drive decision-making and continuous improvement

· Excellent communication, influencing and relationship-building skills

· Experience of working collaboratively across teams and functions to deliver shared organisational goals

· Good understanding of fundraising regulation, compliance, GDPR and supporter data responsibilities

· Strong organisational, planning and prioritisation skills

· Ability to lead through change, bring people with you and create clarity and focus within teams

· Results-focused, proactive and solutions-oriented approach

Desirable

· Experience working within the charity or not-for-profit sector

· Experience of negotiating and managing contracts or supplier agreements

· Experience of community-led fundraising or mass participation campaigns

· Confident and engaging public speaking or presentation skills

· Experience of working across complex or matrix organisations

· Understanding of innovative fundraising trends, products and audience engagement approaches

What we offer

We believe in rewarding our team with more than just a salary. Here’s what you can expect:

• Annual leave starting at 26 days a year pro-rated, rising one day each year to 31 days plus bank holidays

• Flexible working options, to support your work life balance

• 5% employer contribution to pension, rising to 10% with employee contribution

• Learning and development opportunities to help you grow

• Regular wellbeing initiatives to support your health and happiness.

This is a UK based contract, and you are required to have the Right to Work in the UK. Unfortunately, we’re unable to offer sponsorship and any offer of employment will be subject to evidence of your Right to Work in the UK.

This role is hybrid with a minimum 40% of your contracted hours spent at our beautiful UK head office, the Living Planet Centre in Woking, Surrey, where you’ll hot desk among trees and gardens.

About WWF-UK

We're a global conservation charity with millions of supporters and hundreds of projects around the world.

At WWF-UK, we’re bringing our world back to life. Protecting what’s left isn’t enough. We’re racing to restore nature and prevent catastrophic climate change. And it’s a race we can win with everyone’s help.

We’re courageous, passionate, and driven by science. For more than 60 years we’ve been at the forefront of global efforts to protect wildlife and the natural world. We work with integrity, collaboration and deep respect for those we partner with.

How to apply

Click the link to apply via our website. You’ll be asked to complete an application form and upload your CV and a supporting statement that tells us why you’ll be a great addition to WWF-UK.

Application closing date

10/06/2026

Our Diversity Promise to You

At the heart of our mission is a simple truth: the planet needs everyone. That means you - in all your uniqueness, regardless of age, disability, gender identity, marital status, race, faith or belief, sexual orientation, socioeconomic background, or how you choose to express yourself.

We don’t do stereotypes. We work together with purpose, driven by passion and enhanced by respect, courage, and integrity. We pull together from all walks of life to fight for a better future, and we want you to feel supported every step of the way.

We’re proud to be a Disability Confident employer and are committed to creating an inclusive workplace where everyone feels they belong. We actively encourage applications from people of all backgrounds and identities.

So, if there’s anything we can do to make your application or interview experience more comfortable or accessible, just give our Talent Acquisition Team a shout via our website.

Safeguarding Commitment

Just as we celebrate diversity in all its forms, we are equally dedicated to creating a safe environment for every person we work with or encounter.

Our commitment extends to children, adults at risk, and individuals experiencing any form of vulnerability, whether temporary or permanent.

We proudly stand behind CAPSEAH (Common Approach to Protection from Sexual Exploitation, Sexual Abuse and Sexual Harassment) and put this commitment into action through clear policies, thorough training, and recruitment checks tailored to each role, which may include external vetting.

If you ever have a concern, however big or small, know that there are confidential channels ready to support you at WWF-UK. We promise to respond promptly and with care, because protecting every individual is at the heart of everything we do.

As Head of Buying and Merchandising, you’ll have the opportunity to shape and lead a high-impact area of BHF’s Trading and Commercial directorate, driving performance across our stores and online channels. This is a unique leadership role where commercial thinking, customer insight and operational delivery come together to maximise the success of our bought-in product range.

You’ll lead the strategy for a diverse and evolving portfolio spanning categories such as furniture, homewares, electricals, accessories, medical devices and seasonal ranges, while also supporting ethical surplus stock partnerships. With ownership of trading performance across physical stores, the BHF Online Shop and the Defibrillator Shop, you’ll play a key role in delivering sales, margin and stock outcomes that directly support our wider mission.

This role offers the chance to make a visible impact through shaping ranges, setting pricing and promotions, improving availability, and driving eCommerce growth. You’ll work collaboratively with suppliers and colleagues across Trading, Commercial and Digital, while leading talented teams and embedding modern, data-led and AI-enabled ways of working. 

If you are excited by commercial leadership, innovation and the opportunity to influence change at scale, this is a brilliant chance to make a meaningful contribution at BHF.

About you

You’ll bring significant senior-level experience in buying and/or merchandising, with a strong track record of delivering commercial results across both physical retail and digital channels. You’re commercially astute, financially confident and comfortable using data, insight and market trends to shape strategy, drive performance and improve profitability.

An experienced and credible leader, you can guide teams through change and embed new ways of working, including digital and AI-enabled approaches. You’ll also be confident building strong relationships across teams and with external partners, using your communication and influencing skills to align others and turn ideas into action.

We’re looking for someone who is curious, collaborative and future-focused, with sound judgement, strong decision making skills and the ability to lead with clarity in a fast-paced environment. If you enjoy combining strategic thinking with hands-on commercial leadership, this is an exciting opportunity to make a real impact.

Working arrangements

This is a hybrid role, where your work will be split between your home and at least one day per week, on average, in our Northampton Office (NN1 2BN). This may vary from time to time, so you will need to work in a flexible way to unlock your best work for our cause.

This role will also involve travel across the UK in line with the supplier base. 

Head of Regional Fundraising & Events
Salary: £50,000–£53,000
Location: Kent (Hybrid – 2–3 days in the office)
Contract: Permanent

Are you a strategic fundraising leader who thrives on building inspiring campaigns, growing income, and creating unforgettable supporter experiences?

We’re partnering with an ambitious and growing health charity to find an exceptional Head of Regional Fundraising & Events, a pivotal leadership role with the opportunity to shape and scale a thriving fundraising portfolio during an exciting period.
This is more than just a fundraising role. It’s an opportunity to lead innovation, inspire a talented team, and deliver impactful community and event fundraising campaigns that genuinely change lives.

The Opportunity
As Head of Regional Fundraising & Events, you’ll lead the strategy, development, and delivery of a diverse portfolio of challenge events, community fundraising initiatives, and mass participation campaigns.
You’ll play a key role in driving sustainable income growth, identifying exciting new opportunities, and creating exceptional supporter journeys that deepen engagement and loyalty.
Working as part of the wider fundraising leadership team, you’ll help shape future strategy while building a high-performing, collaborative culture across the organisation.

What You’ll Be Doing

• Lead and deliver an ambitious community and events fundraising strategy
• Drive significant income growth across events and community fundraising portfolios
• Inspire, coach, and develop a high-performing fundraising team
• Oversee budgeting, forecasting, and performance analysis to maximise ROI
• Create innovative supporter journeys and stewardship experiences
• Identify and launch new fundraising products using audience insight and market trends
• Monitor campaign performance and optimise activity through data-led decision making
• Collaborate across teams to deliver integrated, supporter-focused campaigns
• Contribute to wider organisational strategy as a key member of the fundraising leadership team

About You
We’re looking for a commercially minded and strategic fundraising professional who combines creativity with strong leadership skills.
You’ll bring:

• Significant experience leading successful community and/or events fundraising programmes
• A proven track record of delivering income growth and managing substantial budgets
• Strong people leadership experience with the ability to motivate and develop teams
• Strategic thinking and the ability to turn insight into impactful action
• Experience developing innovative fundraising products and campaigns
• Excellent stakeholder engagement and influencing skills
• Confidence working in a fast-paced, evolving environment
• A genuine passion for supporter experience and fundraising excellence

To be considered for this position please apply with your CV as soon as possible, regrettably please note we may not be able to reply to each and every application.

We are committed to diverse and inclusive recruitment practices that ensure equal opportunity for everyone, regardless of race, sexual orientation, mental or physical disability, age or gender. We encourage applications from all backgrounds and will happily make reasonable adjustments to always ensure a fair process.

Job Title:  Commercial Partnership Manager

Location(s): Home-based with attendance at AdviceUK office in London and at meetings as required. 

London office: AdviceUK, 83 Victoria Street, London, SW1H 0HW 

Status: Fixed term for two years (potential to become permanent) 

Reporting to:  Head of Membership and Services 

Responsible for: n/a 

Pay range:  £42,000 to £47,000 full time equivalent. £33,600 to £37,600 actual salary, dependant on experience. 

Working hours: 28 hours per week within normal operating hours (35 hours full time equivalent). Normal operating hours are 8.00am - 6.30pm, Monday – Friday. Lunch and other breaks are unpaid. 

Special conditions: Some evening and weekend work may be required for which time off in lieu (TOIL) will be granted. Some travel will be required which may entail some overnight stays. 

We are committed to diversity and inclusion and welcome applications from all backgrounds, particularly encouraging those from underrepresented groups. If you require any accessibility support or reasonable adjustments during the recruitment process, please let us know. 

JOB PURPOSE 

The postholder is responsible for securing, managing, and growing commercial partnerships with organisations that support AdviceUK’s mission, values and strategic priorities. These partnerships should significantly increase AdviceUK’s commercial income, extend AdviceUK’s reach, and achieve measurable social impact. The postholder will ensure that commercial partnerships both comply with relevant legal and regulatory requirements and contribute positively to AdviceUK’s reputation and influence. 

KEY TASKS AND RESPONSIBILITIES  

1. Partnership development 

• Identify, research, and secure new commercial and corporate partnership opportunities aligned with AdviceUK’s strategic and income generation priorities. 

• Develop compelling partnership propositions, including sponsorships, strategic alliances, product/service developments, cause‑related marketing, corporate social responsibility, and other commercial collaborations. 

• Identify and develop new products and services that benefit members, grow income, and support member recruitment and retention. 

• Shape new products and services with user and sector insight, applying structured approaches to testing, evaluation and scaling. Ensure that pricing, return on investment and other financial modelling is completed to demonstrate how new products or services deliver agreed objectives. 

• Bring external market insight into AdviceUK’s strategic planning and decision making, ensuring that commercial partnership propositions are clearly differentiated in the markets they are targeting. 

• Work with the Head of Membership and Services, other colleagues at AdviceUK, and AdviceUK’s existing commercial partners to develop a commercial partnership strategy, business plan and pipeline. 

• Lead negotiations and contract discussions in partnership with the Head of Membership and Services, Finance and where relevant, AdviceUK commercial partners and subsidiaries. 

• Ensure all partnerships align with the charity’s mission, values and ethical standards.  

• Carry out appropriate due diligence and risk assessments on commercial partners

2. Partnership management and growth 

• Act as the primary relationship manager for AdviceUK’s current commercial partners and subsidiaries to ensure they feel valued, informed, and engaged throughout the partnership lifecycle. 

• Maximise the value of established partnerships through renewals, extensions, upselling opportunities, and agreed new income generation activity. Support cross‑team collaboration and knowledge sharing. 

• Identify opportunities for innovation and growth within AdviceUK’s commercial partnerships portfolio. 

• Support the communication of impact to partners, including reporting on outcomes enabled by their support. 

• Represent AdviceUK at events, conferences and networks relevant to the commercial partnerships portfolio.

3. Income generation and performance 

• Ensure all partnerships deliver against agreed financial and non‑financial objectives. Contribute to departmental budgeting and forecasting. 

• Monitor partnership performance and provide accurate reporting on partnership income, engagement, and impact. 

• Contribute to the ongoing review of existing commercial partnerships and service level agreements, making recommendations for change as required. 

• Share learning, insight, and good practice to continually improve commercial partnership approaches.  

• Ensure compliance with Charity Commission and Companies House guidance, relevant fundraising regulations, and internal governance policies.  

• Work closely with AdviceUK colleagues to deliver integrated partnership activities.  

4. Data and evidence

• Support the delivery of performance reports as required to evidence the extent to which commercial partnerships are achieving required KPIs. 

• Work with colleagues to ensure that partnership datasets are accurate, timely and support decision making. 

• Ensure any partnership activity that requires data sharing adheres to data protection and cybersecurity requirements. 

5. General responsibilities

• Ensure you effectively communicate AdviceUK’s vision, mission and objectives to staff, members and external stakeholders. 
• Ensure you demonstrate AdviceUK’s values and behaviours in all aspects of your work. 
• Build and maintain positive relationships with key stakeholders including staff, trustees, members, partners and suppliers. 
• With support from your manager, deliver your agreed personal objectives and undertake any agreed development or training. 
• Maintain a strong understanding of our members and the advice sector more generally, by reading internal reports; accessing relevant data reports; following our social media channels; and, where possible, attending member and other relevant events. With the agreement of your line manager, ensure you make time to speak to members and visit their services. 
• Adhere at all times to AdviceUK’s policies and procedures. 
• Carry out any reasonable duties compatible with the post assigned by the Head of Membership and Services. 

Job Roles:

Ronald McDonald House UK is seeking a proactive and creative Mass Participation Events Manager to lead the delivery and growth of our mass participation portfolio. The role will lead on the strategy, performance and delivery of our challenge events programme, ensuring events achieve agreed income and participation targets and work closely with the Head of Mass Engagement to shape and test future Ronald McDonald House UK owned mass participation events, supporting sustainable, diversified income growth.

Key Responsibilities:

Event strategy and planning

• Develop and deliver a clear strategy for challenge and mass participation events, aligned to fundraising targets and audience engagement objectives
• Identify and assess new event opportunities, including third party and bespoke challenges, to diversify and grow income
• To play a key role in developing new events, taking them to market and adopting a test and learn approach in collaboration with the Head of Mass Engagement and wider Engagement Directorate

Event delivery and logistics

• Support the Senior Event Fundraiser to lead the end-to-end management of events, including budgeting, planning, supplier coordination, risk management, and on-the-day execution
• Ensure all events are delivered to a high standard, providing an exceptional experience for supporters

Supporter engagement and stewardship

• Build strong relationships with event participants, providing excellent supporter experience and tailored stewardship journeys
• Support the development, delivery of and evaluation of effective supporter journeys across the events portfolio, focused on maximising net return and supporter retention
• Create and develop engaging communications and materials to inspire fundraising and deepen supporters’ connections to the charity

Marketing and promotion

• Lead the delivery of an audience and insight led events marketing programme, working closely with the Brand, Communications and Digital Engagement team to maximise participation and net return
• Keep abreast of income and data trends across the sector to help inform future activities and events fundraising programmes

Monitoring and evaluation

• Agree and deliver against ambitious income and acquisition targets, maintaining costs within agreed budgets
• Set, manage and report against budgets, milestones and KPIs across the events portfolio, demonstrating accountability for performance
• Use data and insight to evaluate event performance, inform decision making and continuously improve participant experience
• Produce regular performance reports and insights for internal stakeholders

Collaboration and partnership

• Work closely with senior managers and colleagues across the department to maximise opportunities for collaboration and integrated delivery
• Build and maintain effective relationships with key stakeholders, including but not limited to - McDonald’s Relationship Team, House teams, fundraising partners, suppliers, and third party event organisers

Skills & Experience:

Essential

• A proven track record of excellent management of an event portfolio to meet income and acquisition targets
• Experience of delivering data and insight led marketing and stewardship programmes to drive acquisition and net income
• Experience of managing multiple projects with complex budgets, multiple stakeholders and stretching KPIs.
• Line management and team development experience
• Knowledge of health and safety, risk management in event delivery and fundraising compliance

Desirable

• Experience of virtual fundraising and development of new events
• Ability to plan, prioritise and balance a busy and varied workload
• Familiarity with digital fundraising platforms and Microsoft Dynamics
• Experience supporting innovation or new product development, working with agencies to deliver new fundraising products

We’re looking for an exceptional Associate Director of Fundraising to lead one of the most ambitious and high-performing fundraising teams in the sector.  

At Blood Cancer UK, our fundraising is in a strong position. Over the last five years, we’ve doubled our income, achieved growth across every fundraising discipline, successfully launched new products, and reached new audiences.

We have fantastic momentum and the ambition to go even further. You would be joining us at an especially exciting time – we’re in the early stages of our first-ever major appeal and have already secured more than £8 million towards our £25 million target. Backed by a highly engaged and well-connected appeal board, this campaign has huge potential across Fundraising, but especially our high value audiences.

We’re looking for an experienced and confident high-value fundraiser — someone who can build authentic relationships with senior and influential supporters, open doors, and inspire people to be part of something transformative.

Alongside this, you’ll oversee our thriving mid-value and legacy fundraising programmes and help us deepen engagement with supporters across the UK.

Our community is the heartbeat of our organisation: passionate, determined people, often with a personal connection to blood cancer and a powerful desire to make a difference. With around five million people affected by blood cancer in the UK, the opportunity to grow our reach and impact is enormous.

You’ll bring ambition, passion and high standards, with the ability to lead and inspire a large, talented team of nearly 50 people. Collaboration will come naturally to you — you’ll build strong relationships across the organisation and be a key member of the Blood Cancer UK leadership team, creating a culture where people feel inspired to be their best.

Most importantly, you will make a real difference to the lives of people affected by blood cancer.