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The CRM Database Controller plays a key role in supporting and improving fundraising activity through high-quality data management, insightful reporting and effective supporter segmentation. This role combines strong operational delivery with analytical capability, ensuring data is accurate, accessible and used to inform fundraising decisions.

We are seeking a highly organised individual with excellent attention to detail and experience working with large customer or membership databases. Working closely with the fundraising team, you will prepare data selections and provide analysis that helps maximise income and supporter engagement. Your role will also work across teams to support the ongoing integration with other organisational systems while maintaining the integrity of our CRM.

MAIN RESPONSIBILITIES 

Data Management & Quality

• Maintain the accuracy, consistency and integrity of supporter data within the CRM (Raisers Edge) system.
• Lead on the preparation of accurate and compliant data selections and segmented lists for direct mail, email, digital campaigns, events and appeals.
• Process data imports, updates and amendments in a timely and accurate manner.
• Monitor and improve data quality, identifying and resolving inconsistencies or gaps.
• Support ongoing development of database processes, reporting tools and workflow efficiencies.
• Support integration with other databases and systems.
• Keep up to date with CRM system updates and functionality to maximise system capability.

Reporting & Insight

• Produce and interpret regular and ad-hoc reports on fundraising performance, income, retention and supporter activity.
• Analyse campaign results and supporter behaviour to identify trends, risks and opportunities.
• Contribute to post-campaign evaluation by providing analysis and recommending improvements for future activity.
• Develop dashboards and reporting tools that enable clear and accessible performance monitoring.
• Present data and findings in a way that supports informed operational and strategic decision-making.

Campaign & Fundraising Support

• Work closely with the fundraising team to understand campaign objectives and ensure data is used effectively to maximise income and engagement.
• Support the development and optimisation of supporter journeys through data-led segmentation and insight.
• Generate data sets and queries to track and measure key fundraising metrics.
• Provide operational data support for events, appeals and other fundraising initiatives.
• Provide cover for the Supporter Services team when required, including processing gifts, coding income accurately and issuing acknowledgements.