Social Media Content Creator

Social Media Content Creator

Mountain Rescue England and Wales, Media and Communicatios, is on the lookout for innovative and creative volunteer Social Media Content Creators. These individuals will play a key role in enhancing our digital presence across platforms like TikTok, Instagram, Facebook, and LinkedIn. The responsibilities will focus on producing engaging visual and written content that resonates with our target audiences.

Communications serve as a vital support function for Mountain Rescue, aiding our operational efforts to help individuals make better-informed choices that enhance their safety and lessen the demand on our teams.

All roles are home based and will require around 2 to 4 hours per week. No prior Mountain Rescue skills are required for these roles and there will be opportunity to visit Mountain Rescue bases to become familiar with what we do. This is a fantastic opportunity to contribute to the safety of those exploring the hills and mountains.

Primary Responsibilities

• Content Production: Film, photograph, and edit high-quality content specifically optimized for TikTok, Instagram Reels, and other social channels
• Trend Mastery: Stay ahead of social media trends, algorithm updates, and viral meme culture, integrating them into the brand's social strategy. This will be supported by a new partnership that MREW will up sign up to “Social Media Management and Social Listening”
• Copywriting & Publishing: Write catchy, engaging captions and manage the scheduling and distribution of daily posts.
• Analytics & Optimization: Track key performance metrics (views, shares, engagement) and use data to refine and improve future content.
• Community Engagement: Respond to comments, interact with followers, and monitor social conversations to build an authentic, active community.
• Brand Storytelling: Ensure all visual and written content aligns seamlessly with the mountain rescues voice, goals and objectives.

Essential Skills & Requirements

• Portfolio: A strong portfolio or live links to previous social media accounts personally managed and grown.
• Technical Editing: Proficiency in mobile-first and desktop editing tools (e.g., CapCut, Adobe Premiere Pro, Final Cut Pro, or Canva).
• Camera Confidence: Comfortable appearing on-camera, doing voiceovers, or confidently directing others.
• Creative Mindset: A strong eye for aesthetics, frame composition, lighting, and visual storytelling.
• Communication: Excellent written communication skills, with a flawless grasp of spelling, grammar, and internet slang.