Legacy marketing manager jobs in westminster, greater london
Age UK's Individual Marketing team is looking for a Loyalty Marketing Manager, Lotteries & Raffle to manage the Lottery and Raffle Loyalty programme.
As Loyalty Marketing Manager, you will be responsible for retaining players, maximising entries per players and grow repeat/long-term playing through delivering excellent supporter experiences and deepening relationships with our charity audiences. We're looking for someone with a strong foundation in the Direct Marketing discipline across offline and online channels.
We operate a hybrid-working model, a blend of home and office working. This role will include regular days working from our London office - currently once a week on a Thursday and may involve occasional travel, including some overnight stays. Travel costs to the London office are the responsibility of the postholder and are not covered by the charity.
Please note, this is a Fixed Term contract (12 months maternity cover). We're looking for someone who can join us as soon as possible (ideally within 4 weeks).
Age UK internal grade: 5L
Last date for applications Wednesday, 17th September 2025.
Must haves:
The below competencies will be assessed at the indicated stage of the recruitment process:
Application = A, Interview = I, Test = T, Presentation = P
Experience
- Demonstrate a solid foundation of experience within the Direct Marketing discipline across offline and online channels. A, I
- Proven experience of managing large complex direct marketing budgets and campaigns. A, I
- Proven financial planning experience, including reforecasting and budget-setting, with a history of making strategic decision making when building forecasts. A, I
- Extensive experience analysing and reporting on the performance of online and offline Direct Marketing campaigns. A, I
Skills and Knowledge
- An understanding of stewardship programmes and what drives supporter loyalty. I
- Proficient in the use of MS Office applications, particularly Excel and Word. T
- Numerical and analytical skills. A, I, T
- Ability to critically assess concepts and copy. A, I, T
- Experience of using databases for reporting and data strategies to drive direct response success. I, T
- Excellent project management skills. I
Personal attributes
- Ability to work on own initiative and self-starter. I
- Communication and interpersonal skills with the ability to work with people at all levels. I
- Highly organised and ability to manage a range of competing priorities at the same time. I
- Confident proactively finding solutions in complex situations, navigating different stakeholder needs and expectations. I
Great to haves:
The below competencies will be assessed at the indicated stage of the recruitment process:
Application = A, Interview = I, Test = T, Presentation = P
Experience
- Experience in marketing Lotteries and Raffles and/or subscription marketing. A, I
- Experience of line management and performance management. A, I
Skills and Knowledge
- Knowledge of the function of a Fundraising division, and the role of Individual Giving within this. A, I
Personal attributes
- Demonstrate empathy and understanding for the issues faced by older people. A, I
What we offer in return
- Competitive salary, 26 days annual leave + bank holidays + annual leave purchase scheme
- Wellbeing days - 2 paid days per year (pro rata for our part-time colleagues)
- Excellent pension scheme, life assurance, Bupa health cashback plan and EAP
- Car Benefit scheme, Cycle to Work scheme
- Home & Tech - apply to buy any Home & Tech items from 'Currys' & 'IKEA', up to £1000, and spread the cost over 12 months, interest free.
- Blue Light Card scheme
- You Did It Awards - recognition awards from £100-250.
Additional Information
Supporting statements and anonymisation
Candidates are expected to provide a supporting statement that explains how they meet the competencies annotated with an ‘A’ in the job description, to assess suitability for the position. Age UK acknowledges and accepts that AI may be used to support the application; we do expect candidates to personalise experience, knowledge and skills and failure to do so, may result in your application being rejected.
Please submit a Word version of your CV as it will be anonymised by our recruitment system when you apply for a role. Our system is unable to anonymise supporting statements and heavily formatted CVs. Please could you remove any personal information including your name before you upload to support our inclusive recruitment process. All equalities monitoring information is also anonymised and not shared with the hiring panel. Your name and address will only be known to us if invited for interview.
Equal opportunities & Disability Confident Scheme
Age UK is an Equal Opportunities employer and positively encourages applications from suitably qualified and eligible candidates, regardless of age, sex, race, disability, sexual orientation, gender reassignment, religion or belief, marital/civil partnership status, or pregnancy and maternity. Age UK is a Disability Confident Scheme employer. Due to high numbers of applications received, Age UK reserves the right to limit the overall number of interviews offered, and therefore, it may not always be practicable or appropriate to interview all disabled people that meet the minimum criteria for the job.
Reasonable adjustments
Disabled job seekers can access reasonable adjustments at any stage of the recruitment process. All requests for reasonable adjustments are considered on a case-by-case basis, in collaboration with the disabled job seeker to best meet their needs, by contacting the Recruitment Team. Disability disclosures will be kept confidential and only shared on a need-to-know basis to support the implementation of adjustments. Disclosures will not be used to inform hiring decisions.
Age UK is committed to safeguarding adults at risk, and children, from abuse and neglect. We expect everyone who works with us to share this commitment.
Early application is encouraged as we will review applications throughout the advertising period and reserve the right to close the advert at any time.
Age UK politely requests no contact from recruitment agencies or media sales. We do not accept speculative CVs from recruitment agencies nor accept the fees associated with them.
For a full list of benefits please visit our website.
The client requests no contact from agencies or media sales.
About Nordoff and Robbins
We stand for music and believe in the value of music for all people in our society. Every day we use the power of music to enrich the lives of people affected by life-limiting illness, trauma, isolation, social exclusion or disability.
Our goal is to bring more people together through the power of music. We can only do this if we pioneer creative new approaches to income generation that help us engage more people and grow our fundraising.
We need courageous, curious, agile, innovative change makers and music lovers like you to make this happen. This role is your chance to help us achieve our ambitious goal of transforming more people’s lives through music.
The culture
If you want to work at a charity with people and music at its heart; that is committed to providing an equitable, diverse and inclusive workplace full of inspiring colleagues who work tirelessly to put those we exist to serve front and centre of everything we do; if you want to work collaboratively with integrity and kindness and are willing to come with us on a journey as we work together, we could be your next team.
Could this be the place for you?
If you are values driven, courageous, curious, agile, flexible, enthusiastic and future focused (without losing sight of the here and now), if you can bring positivity and accountability to your work, if you strive for brilliance, challenges excite you and if you would speak with passion and dedication about our cause we want to hear from you!
About the role
We’re looking for someone who has experience in marketing, communications and engagement for events, gala lunches, fundraising products and campaigns. We want you to bring creativity, insight and energy to help drive the income of the Charity from your marketing and engagement perspective. This could look like selling tickets for events, running campaigns or increasing sign ups to Legacy.
You’ll oversee and be responsible for executing the marketing plans to support events, partnerships, music services, education and our annual campaigns, where you will get support from, and line manage a Marketing and Communications Officer and an Events Marketing Officer.
This role sits within our Engagements and Communications (E&C) team, which is under our wider Income Generation directorate, (other teams include partnerships, events, trust and foundations and business development) which has ambitious fundraising targets as part of a new 5-year strategy.
You’ll be working closely with and leading on projects between teams within Income Generation, such as our award winning Events team and our hugely successful Partnerships team. So if you love the fast-paced nature of events, and the challenge of increasing income through engaging audiences – as well as lots of music – then this role is for you.
What we offer:
3 best things about the job (in our humble opinion)
- Using your skills and experience to improve the health and wellbeing of communities and people through the power of music.
- Working across award winning events like the O2 Silver Clefs and Northern Music Awards, as well as exciting partnerships including PizzaExpress and LW Theatres, using your skills to generate awareness and income.
- Encouraged to bring your bright and bold ideas to the table, helping to drive income and shaping our campaigns and communications.
Oh and lots of musical opportunities - don’t worry, you don’t need to be musical, but you do need to be able to work cross-organisationally with colleagues in all areas of the charity to help bring awareness of our mission, vision and achievements to the world.
· A salary of £45,443 plus £1,500 London Weighting (if applicable) per annum. Total salary £46,943 per annum
· Pension scheme
· 31 days annual leave (pro rata)
· Mix of office based in our North London office (min 2 days per week) and home working
· Salary sacrifice benefits including cycle to work
· A true People First charity with training and career development at our core
· An inclusive culture – and lots of music!
· This role is full time
We have a firm set of Equity, Diversity, Inclusion and Belonging (EDIB) principles and values that we all commit to:
1: ACCESSIBLE TO ALL
Understanding the / Removing any barriers (including barriers in communication methods) to becoming a client, colleague, trustee, student, volunteer, supporter doner or any user/contributor to the services of Nordoff Robbins.
2: PROVIDING EQUITY OF OPPORTUNITY
Giving everyone the right tools and access for salary, promotions, roles, responsibilities, learning, development, and access to a Music Therapist for those at most need.
3: DIVERSE ENGAGEMENT
Reaching our audiences in a multitude of ways including by having conversations with them, and meeting them where they are – be that through services, communications, events, research, resources etc.
4: BE FREE FROM DISCRIMINATION
To ensure we have fair practices, and allow people to speak out, question and challenge language, actions and behaviours of NR as an organisation and those who represent it and to provide channels for them to do so safely.
5: BE VIGILENT, PROACTIVE AND RESPONSIVE
To instil a culture of continual listening, evolving, and learning from people including our clients, their families and our colleagues and students
The client requests no contact from agencies or media sales.
Actively Interviewing
This organisation is scheduling interviews as applications come in. They're ready to hire as soon as they find the right person. Don't miss your opportunity, apply now!
We’re Anthony Nolan. We’re here to uncover the answers inside us. Answers for people with blood cancer and blood disorders. Answers that will not only improve lives today but save them tomorrow.
By uniting people and science, we’re growing our world-leading stem cell register, so everyone who needs a transplant, can find their lifesaving match. We’re currently giving four people a day another chance to live.
Driven by patients, backed by stem cell donors, and powered by science, we won’t stop until we’ve unlocked the cures, treatments and transplants that will transform the future for more patients. And together, we can reach the remarkable day where every patient who needs us can not only survive, but thrive.
If you're inspired by this vision, and feel you have the skills and experience we need to help achieve it, we'd love you to join our lifesaving team.
We are looking for a Legacy Marketing Manager to join our Fundraising team.
Title: Legacy Marketing Manager
Salary: £43,260 - £46,350 per annum
Contract: Permanent
Hours: 35 per week (standard Anthony Nolan working hours)
Location: Hybrid, with head office in Hampstead, London (2 days per week on-site)
Job Summary
As a key role within the Fundraising Division, the Legacy Marketing Manager will work to achieve the essential long-term legacy income that helps Anthony Nolan to save the lives of people with blood cancer and blood disorders.
You will do this by shaping and implementing our legacy marketing plans to achieve our long-term income goals. You will develop an audience-centric and insight-driven legacy marketing programme to attract and steward potential legators. You will also have line management responsibility and oversee our legacy administration work.
Key responsibilities
These include but are not limited to:
- Develop and manage our legacy fundraising, setting and achieving agreed targets to help us to grow our long-term legacy income.
- Plan, develop and implement high impact, audience-centric legacy marketing campaigns to attract new legacy pledgers, considerers and enquirers. This includes activity across a range of channels from social media, digital, telemarketing, direct mail and events.
- Develop and implement compelling supporter journeys to effectively steward potential legators.
- Ensure that all legacy marketing campaigns are managed efficiently and effectively.
- Track, report and benchmark results to inform decision making for future activity.
- Overall management of our annual legacy income; management of our legacy administration, including overseeing the external legacy admin support.
- Build and maintain sustainable, constructive relationships with the team, colleagues and key external suppliers.
- Provide internal resources for learning about legacies, to aid awareness.
- Collaborate to ensure integrated planning for legacy marketing with the wider teams: Individual Giving, other fundraising teams, the register team, marketing and content along with other colleagues to identify sustainable ways to deliver our Fundraising strategic plan.
Essential attributes:
- Experience of creating and managing large scale, multi-channel, audience-centric and insight-led response-driving fundraising or marketing campaigns
- Demonstrable track record of achieving legacy fundraising success through integrated communications to individual supporters, with experience of effective supporter stewardship to drive loyalty
- A track record of developing and meeting targets within budget
- A working understanding of legacies and the legacy administration process and experience of working with solicitors and online will writing partners.
- Experience of producing financial analysis to improve lifetime value, including detailed income and expenditure budgets and reforecasts
- Experience of line management and coaching to achieve agreed goals
- Excellent written and verbal communication skills and project management skills
- Confident use of Microsoft Teams, Microsoft Office, Excel and First Class.
- Ability to understand, interpret and review plans based on complex information and situations
What’s in it for you?
- A competitive salary
- 27 days annual leave, pension scheme, childcare vouchers, access to counselling via a 24-hour Employee Assistance Programme
- A stimulating work environment full of opportunities to learn and develop
- Life Assurance of four times annual salary
- Travel season ticket loan, Cycle to work Scheme
- And more! (further details on our Life at Anthony Nolan page)
Please check out the full job description attached, and you can read more about what to expect on the Our recruitment process page found on our careers site.
Release your remarkable, join our team and give someone another chance to live.
Anthony Nolan is a Disability Confident Committed and Living Wage accredited employer.
All applicants must be able to demonstrate the right to work in the UK.
The client requests no contact from agencies or media sales.
Prospectus is excited to be supporting a UK children's charity with their search for a Senior Legacy Marketing Manager on a 12-month contract.
This organisation runs over 1,000 UK projects that transform the lives of almost 300,000 children and young people every year. They believe they can bring out the best in every child regardless of the issues they face. Their work supports children living in poverty, children that have been sexually exploited, children living with a disability, children living with domestic violence, and young carers who look after an ill parent or relative.
As the Senior Legacy Marketing Manager, you will be responsible for helping shape and deliver the legacy and in-memory giving fundraising programme that will maximise the lifetime value of supporters. This role will be responsible for managing a small team and overseeing budget of £600k and an income target of £240k. With a varied legacy marketing programme, this role will focus on both the acquisition and retention of legacy supporters and work across a range of channels including direct mail, telemarketing, DRTV, digital, events, and Free Will products.
The successful candidate will have proven experience within legacy marketing and have a strong understanding of direct marketing across a range of audiences. They will be confident in planning, delivering, and evaluating legacy marketing campaigns, and be able to make strategic decisions based on audience insights. Ideally, this person will have previous line management experience and have managed project budgets and expenditures.
At Prospectus we invest in your journey as a candidate and are committed to supporting you with your application. We welcome candidates from a diverse range of backgrounds. Please let us know if we can help you with the application process in any way. We are more than happy to make any reasonable adjustments to enable all interested candidates to apply. If you have any disability and would like assistance with completing an application, then please contact Rhiannon Mehta at Prospectus.
Location is flexible, but the team often meet in the London offices monthly. The salary for this role is £43,657 to £56,130.
If you are interested in applying to this Senior Legacy Marketing Manager position, please submit your CV in the first instance. Should your experience be suitable, we will send you the full job description and will arrange for a call and/or meeting to brief you on the role. You'll then have all the information you need to formally apply. We are looking forward to connecting with you soon.
Salary: £43,600-£56,000 per annum
Contract: 12-month fixed term
Location: Remote - home based.
Closing date: 19th September 2025
Benefits: 26 days annual leave, increasing with service, Family-friendly leave options, Group Personal Pension with matched contributions
We have a great opportunity for a Senior Legacy Marketing Manager to join the incredible team of a well-known national children’s charity.
As part of this exciting role, you will lead the development and delivery of the charity’s Legacy Marketing Strategy, manage a team and budget, and collaborate across departments to embed legacy giving throughout the organisation. You’ll also shape a long-term growth strategy for In Memory Giving, working with internal and external partners to deliver inspiring supporter experiences.
To be successful as the Senior Legacy Marketing Manager, you will need:
- Proven experience in legacy marketing or a related fundraising discipline
- Strong strategic thinking and planning skills with a track record of delivering growth
- Excellent communication and stakeholder engagement skills
If you would like to have an informal discussion, please call and speak with Jake, quoting reference 2700JP
Ashby Jenkins Recruitment are a specialist charity recruitment agency. We use our extensive sector knowledge and experience to match candidates to the most suitable charity jobs. We are passionate about improving equality across the sector — you can read more about our commitment on our website.
We take a relationship-led approach to recruitment in the charity sector and partner with you as the leading charity recruitment agency.
If enough applications are received, the charity reserves the right to end the application period sooner.
Actively Interviewing
This organisation is scheduling interviews as applications come in. They're ready to hire as soon as they find the right person. Don't miss your opportunity, apply now!
We’re looking for an experienced Senior Legacy Marketing Manager to lead a sector-leading legacy and in-memory giving programme at a major national charity on a 12 Month Contract.
Joining at an exciting time of expansion, you’ll play a pivotal role in shaping and delivering a brand-new legacy proposition, inspiring thousands of supporters to leave a gift in their will and embedding legacy giving across the organisation to secure the long-term future of vital services.
You’ll be part of a high-performing fundraising and marketing team, with strong investment and senior leadership support to deliver real growth. Alongside the opportunity to innovate and make your mark, you’ll benefit from excellent development opportunities, a flexible working environment and a highly collaborative culture.
What you’ll do:
- Lead the development and delivery of a legacy marketing strategy to significantly grow legacy pledgers and intenders.
- Create and embed an inspiring stewardship programme to engage legacy audiences.
- Drive long-term growth in in-memory giving, working with internal teams and external partners.
- Oversee all legacy communications, campaigns, and collateral, ensuring excellence across supporter journeys.
- Manage significant budgets and monitor campaign performance against ambitious KPIs.
- Lead a small team and work closely with agencies, Free Will partners, and suppliers.
What we’re looking for:
- Substantial experience in legacy marketing, ideally within a large charity.
- A strong track record of planning and delivering successful legacy campaigns across multiple channels.
- Excellent leadership and people management skills.
- Proven ability to use data and insight to shape strategy and improve performance.
- Strong stakeholder management skills, with the ability to influence and collaborate at all levels.
- Deep understanding of fundraising regulations, GDPR, and best practice in legacy marketing.
How to Apply
To apply, please submit your CV demonstrating your suitability for this role by clicking the 'apply now' button (please do not apply via email). We aim to get back to all successful candidates within 48 working hours for an initial discussion on the role, prior to submitting a full application.
Commitment to Diversity
The Talent Set are committed to diverse and inclusive recruitment practices, ensuring equal opportunities for all applicants regardless of race, sexual orientation, disability, age, or gender. We actively encourage applications from a wide range of backgrounds and are always happy to make reasonable adjustments to ensure a fair recruitment process.
Harris Hill is proud to be working with a leading national charity dedicated to advancing research into neurological conditions. We're supporting them in the search for a talented Individual Giving and Legacy Marketing Manager to join their passionate team.
In this vital role, you will lead the development and delivery of the charity's cash giving programme, including two key postal campaigns and segmented e-newsletters designed to enhance supporter engagement and retention. You will focus on building meaningful, long-term relationships with donors-boosting lifetime value through reactivation, cross-sell opportunities, and uplift strategies. You will also play a central role in a major new acquisition programme, working alongside the Director of Fundraising to recruit around 4,000 new regular givers through private site face-to-face fundraising. Additionally, you'll take the lead on the marketing and stewardship of the in-memory giving programme, ensuring a sensitive and impactful supporter journey.
To be considered for this role, you will need:
- Experience of working in individual giving in a charity including some experience of acquisition campaigns.
- Some experience of having worked on legacy marketing or collaborated with legacy marketing colleagues
- Familiarity with developing stewardship approaches and supporter journeys that maximise supporter loyalty
- Excellent interpersonal and verbal communication skills and excellent written skills including strong copy writing
If this role sounds of interest to you and you want to have a chat and review the full job description, please do contact Dominic at Harris Hill on [email protected] or call him on 020 7820 7332.
- Salary: £45,000 - £50,000
- Permanent, Full-time
- Location: Central London with hybrid working (2 days per week in office).
Deadline – Monday 22nd September at 9am
Application process – CV and Cover Letter
As leading charity recruitment specialists and a certified B Corp™, Harris Hill is committed to high and ever-improving standards of equitable and inclusive recruitment. We actively welcome applications from all sections of the community regardless of age, disability, gender, race, religion, sexuality and other protected characteristics.
Are you a strategic and passionate legacy marketing professional ready to lead transformational change? Barnardo's is looking for a Senior Legacy Marketing Manager for a 12 month fixed term contract to shape and deliver a sector-leading legacy and in-memory giving programme. This is a unique opportunity to help secure the long-term future of our vital work with children and young people across the UK.
Reporting to the Head of Individual Giving and Legacy Marketing, you will lead the development and implementation of Barnardo's Legacy Marketing Strategy, with a focus on growing the number of legacy pledgers and intenders, delivering exceptional stewardship, and embedding legacy giving across the organisation.
You'll also play a key role in developing a long-term growth strategy for In Memory Giving, working closely with internal teams and external partners to deliver inspiring and engaging supporter experiences.
Key Responsibilities
- Lead the development and delivery of a long-term Legacy Marketing Strategy to grow income from gifts in wills and in-memory giving.
- Manage a team of legacy marketing professionals and oversee a budget of approximately £600k, with an income target of £240k.
- Design and implement sector-leading stewardship journeys for legacy audiences.
- Collaborate across fundraising, marketing, and supporter care teams to integrate legacy messaging and supporter journeys.
- Work with internal teams and external agencies to deliver high-quality campaigns and supporter experiences.
- Monitor trends in the legacy giving landscape and use insights to inform strategy and innovation.
- Champion legacy giving across the organisation, building awareness and engagement internally.
What We're Looking For
- Proven experience in legacy marketing or a related fundraising discipline.
- Strong strategic thinking and planning skills, with a track record of delivering growth.
- Excellent communication and stakeholder engagement skills.
- Experience managing budgets and working with external agencies.
- A collaborative and proactive approach to leadership and team development.
- Passion for Barnardo's mission and a commitment to delivering exceptional supporter experiences.
When completing your application please refer to your skills knowledge and experience in relation to the Person Specification and Job Description. This should be done with an understanding of the context of the service described.
Please note due to the high volume of applications for some posts, this advert might close before the displayed closing date. We recommend that you apply for this role as soon as possible.
Pay & Reward Framework
We know that our colleagues go above and beyond in delivering our vital work, driven by their passion and commitment to Barnardo's values. We also know that we can only realise our ambitions and achieve better outcomes for more children, thanks to the talent, hard work and creativity of our people.
For all these reasons, we are committed to a new approach to pay and reward, to ensure it is fair, attractive and progressive, which was rolled out in April 2023. This is a positive change for the charity, and a part of our People & Culture Strategy. It will assist us in supporting colleagues to belong, thrive and grow in their colleague journey at Barnardo's and in time will offer clear routes of progression for colleagues in both their career and their pay.
Whilst the full pay band and salary range is advertised, our approach to starting salaries is to appoint between the minimum to mid-point of the pay band – this ensures that pay steps are available to reward our colleagues annually based on their contribution to excellence and alignment to our values and behaviours. More details on Barnardo's pay framework can be found upon application.
The client requests no contact from agencies or media sales.
Actively Interviewing
This organisation is scheduling interviews as applications come in. They're ready to hire as soon as they find the right person. Don't miss your opportunity, apply now!
Contract Type: 12 Months Maternity Cover
Interviews: 7th and 8th of October
Young people need us more than ever, and at The King’s Trust, you can help make sure we’re there for them. As Head of Individual Giving and Legacies, you’ll play a crucial role in developing two of our key income streams over the next 12 months, inspiring thousands of supporters to back our work and securing long-term pledges that transform futures.
Next year is a particularly exciting one as it’s our 50th anniversary, so you’ll design and deliver powerful campaigns that encourage supporters to give again, attract new donors, and grow legacy commitments year on year. From shaping innovative fundraising products to creating meaningful supporter journeys, your leadership will ensure our donors feel connected, valued, and motivated to continue their support. With a talented team to guide and inspire, you’ll drive creativity, collaboration, and impact, turning generosity into life-changing opportunities for young people across the UK.
Perks for working at The King’s Trust International:
- Great holiday package. 30 days annual leave entitlement, plus public holidays. Office closure the days between Christmas and New Year
- Fantastic Family leave. Receive 13 weeks full pay and 13 weeks half pay for maternity and adoption leave and pro rata entitlement for shared parental leave. Receive 8 weeks full pay for paternity leave.
- Flexible and agile working. Where operationally possible, you can work your hours that support a work-life balance including compressed hours and hybrid-working (part office - part home based) or working from home options.
- Benefits platform. Everything from health and financial wellbeing support to discounts on your favourite restaurants, shops and cinemas
- A free employee assistance programme (EAP) to support your mental wellbeing.
- KTI will contribute 5% of your salary to the workplace Pension Scheme
- Generous life assurance cover (4 x annual salary)
- In-house and external training opportunities available throughout the year
We believe that every young person should have the chance to succeed, no matter their background or the challenges they are facing.

The client requests no contact from agencies or media sales.
Actively Interviewing
This organisation is scheduling interviews as applications come in. They're ready to hire as soon as they find the right person. Don't miss your opportunity, apply now!
This role will manage the delivery of our legacy marketing strategy across our priority markets reporting into the Global Legacy Director, and working closely with the Legacy Officers, the Direct Marketing and Digital Teams. Reporting and analyzing results to inform future learnings and strategies to drive awareness and consideration of legacy giving to IFAW.
Role and Responsibilities
The Legacy Marketing Specialist will have a global role, managing the marketing in each of our priority countries, Canada, US, UK, France, Germany, Netherlands and Australia.
- Lead the planning, execution, and evaluation of all legacy campaigns across stewardship and acquisition including multi channel activity including digital, print, and events. Ensuring high-quality delivery and maximum impact.
- Work closely with and collaborate with internal teams including Direct Marketing, Design, Production and Digital as well as external agencies to develop compelling content and messaging aligned with the organisation’s brand and communication strategies.
- Monitor and report on campaign performance, analysing results and recommending new channels or strategies to grow legacy donor acquisition and retention.
- Manage the expenditure and across all legacy marketing activity and working closely with the Production team ensure cost-effective campaign delivery and adherence to financial processes.
- Deputise for the Global Legacy Director as needed and contribute to cross-team initiatives to support integrated fundraising goals.
Qualifications and Education Requirements
- Proven experience in UK charity of legacy marketing or fundraising across acquisition and stewardship.
- Strong project management skills, including planning, execution, and evaluation of multi-channel marketing activities across traditional and digital platforms.
- Demonstrable ability to collaborate with internal teams and external agencies, providing clear briefs and constructive feedback to deliver impactful campaigns.
- Exceptional communication skills, both written and verbal, with the ability to create compelling content and build strong relationships with stakeholders.
- Analytical mindset with the ability to interpret data, measure campaign performance, and identify opportunities for innovation and improvement.
At IFAW, we aim to create and foster a workforce that reflects and contributes to the diverse, global community in which we work to improve the lives of both animals and people. We are dedicated to fostering justice, equity, diversity, and inclusion so we actively encourage candidates from diverse backgrounds.
Hiring range is 39,000-47,000 GBP per year
Closing date for receipt of applications: 30 September 2025
To apply, please submit CV and letter of interest at Legacy Marketing Specialist | Opportunities
The client requests no contact from agencies or media sales.
Hybrid working with regular travel to our London Bridge Office
What the job involves
We're on the lookout for a motivated Direct Marketing professional to bring their skills to our Individual Giving Team, with a focus on retention campaigns.
Direct Marketing plays an important role in the Charity’s fundraising and overall corporate strategy. We’re looking for a confident and proactive fundraiser to take responsibility for the delivery and ongoing development of our current retention programme.
You’ll deliver timely, targeted, relevant communications to our warm audiences; newly recruited and existing cash supporters and regular givers with the aim of strengthening loyalty and increasing their lifetime value.
With internal and external stakeholders, you’ll project manage existing direct marketing campaigns in the form of direct mail appeals, emails, telemarketing and occasional stewardship events. You’ll consistently analyse KPIs and make evidence-based decisions to help assist with growing the programme and delivering our overall financial target.
What we want from you
Aside from excellent knowledge and experience of working in a direct marketing environment, which includes developing and implementing retention focused direct marketing campaigns, you’ll also have a range of channel experience and marketing knowledge.
You’ll possess first class communication skills, a strong team ethic and you’ll be at ease working with internal and external stakeholders at all levels. The ability to manage budgets and projects is also essential, along with proven knowledge of data protection and sector compliance. Knowledge of direct marking and fundraising law would be advantageous.
Why work with us?
Every man needs to know about the most common cancer in men – prostate cancer. It’s a real and present danger that takes over 12,000 of our dads, grandads, brothers and friends each year.
Prostate Cancer UK is the largest men’s health charity in the UK. We have a simple ambition – to stop prostate cancer damaging lives. We invest millions in research to revolutionise testing, treatment and care. We’re blazing a trail to a screening programme that could save thousands of lives with regular, accurate tests for all men at risk. And we work tirelessly to spread the word about risk and offer specialist support to people living with the disease.
Work with us and you’ll see your efforts pay off as we give men and their families the power to navigate prostate cancer.
Our commitment to equity, diversity and inclusion
At Prostate Cancer UK we’re committed to righting health inequalities across the UK, starting with those faced by Black men. This includes ground-breaking research into Black men's risk and working with communities directly to overcome barriers to the diagnosis and treatment of prostate cancer. To make this happen, we're dedicated to being an inclusive, proactive organisation, as we strive to be Allies to Black communities. We’ll achieve this by advocating and working alongside those communities to promote change. We're also working to be Allies to each other, not only protected groups. In 2024, we launched our New Allyship Training Programme. All colleagues at Prostate Cancer UK will be trained to act and identify as an Ally.
We've also signed Business in the Communities Race at Work Charter, as a dedication to our Black health equity work and wider EDI priorities. As a signatory, we're responsible and accountable for driving positive change.
Ways of working
Our hybrid working approach combines the best of flexible working – a positive work/life balance, inclusive and accessible platforms, and online information at our fingertips.
Next steps
More information on what we offer, as well as the role, can be found on our vacancies page. Please download our job profile document (job description) with our ‘How to apply’ section sharing the key points to refer to in your application and to apply.
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The closing date is Sunday 5th October 2025. Applications must be submitted by 23:45 UK time.
Interviews: By arrangement. Currently scheduled for the week of Monday 13th October 2025.
About the role
As our Legacy and In Memory Fundraising Officer, you will play a key role in delivering inspiring campaigns and stewarding supporters who give in memory or through legacies.
Key Responsibilities
Plan, manage, and deliver engaging legacy and in memory fundraising campaigns across multiple channels.
Oversee campaign delivery, from data management and scheduling to stakeholder coordination and performance analysis.
Develop tailored supporter communications, personalised journeys, and inspiring stewardship activities.
Write compelling copy and gather supporter stories to bring campaigns to life.
Monitor, evaluate, and report on campaign performance, using data and insights to drive continuous improvement.
Collaborate with colleagues across fundraising, communications, and programmes to align messaging and share impact.
Support budget tracking, invoice processing, and income forecasting.
About you
You will bring proven experience in planning and delivering fundraising or marketing campaigns across multiple channels, with a strong understanding of legacy fundraising, individual giving, in memory giving, or a closely related area. Confident in copywriting and editing, you’ll be able to tailor messaging to different audiences and inspire supporters through engaging communications.
Organised and proactive, you will thrive when managing multiple projects and deadlines, balancing attention to detail with the bigger picture. You’ll also be confident in analysing data to extract insights, identify trends, and make informed recommendations to improve campaign performance.
You will be proficient in Microsoft Office, particularly Excel and Word, and able to adapt your approach to ensure both excellent supporter experiences and the achievement of campaign KPIs. Experience with CRM systems (especially Microsoft Dynamics), international charities or humanitarian aid, managing print campaigns, or delivering stewardship events would be an advantage.
Personally, you will bring excellent communication and interpersonal skills, with the ability to collaborate effectively across teams and build strong relationships. You will demonstrate commitment to MAP’s values of Solidarity, Integrity, Impact, and Dignity, and apply an awareness of diversity, equality, and inclusion to all areas of your work.
You will also be proactive in managing your workload, accountable for your tasks, and flexible to occasionally support out-of-hours commitments when required.
RECRUITMENT PROCESS
Interviews will take place on Microsoft Teams.
The client requests no contact from agencies or media sales.
Are you passionate about marketing and fundraising? If so, we are looking for a marketing expert to help us plan, deliver and optimise the marketing to our most loyal supporters – focusing on Legacy audiences. This role will be instrumental to helping the ongoing success & continued evolution of the marketing and digital tactics for these audiences.
This Marketing Officer position at Brooke is a pivotal role within the Legacy & Community Engagement team. Legacies are Brooke’s largest single source of voluntary income and fund over half of our international animal welfare work. And it is one of our key fundraising priorities and an integral part of our 5yr fundraising strategy.
Within this role you will help deliver an exciting portfolio of integrated, multi-channel and supporter-centric campaigns that involves all elements of the marketing mix as well as a range of diverse stewardship activities. We are looking for a highly organised individual with great communication skills who will help deliver a range of marketing campaigns and stewardship activity which will acquire new supporters, convert existing Brooke supporters and steward known supporters, with the ultimate goal of increasing the number of supporters who include a gift to Brooke in their Will.
About you
This is a varied role which requires a solid foundation in integrated marketing & stewardship delivery.
We are an ambitious international animal welfare charity and in order to thrive, you will need to be independent, well organised, hands-on, unflappable, creative, analytical, data-driven, focused on results, demonstrate attention to detail and be able to prioritise your work.
This is an exciting opportunity for someone with stewardship & marketing experience who also has a flair for building relationships with a diverse range of internal and external stakeholders. Being a good team player is key to working collaboratively as part of the Legacy and Community Engagement team and wider Fundraising Directorate.
You will have excellent written and verbal communication skills. And you will have excellent organisation skills and the ability to prioritise work effectively to meet targets and deadlines. You will have a proactive approach and be willing to travel or work unsocial hours on occasion.
You will be joining a friendly and passionate Legacy and Community Engagement team at a really exciting time for Brooke.
If you are interested in the role and meet the criteria, we will look forward to hearing from you.
At Brooke, we celebrate diversity and the creative new ideas it brings. We actively encourage applications from all backgrounds, in particular global majority candidates, candidates from a social mobility background, disabled and neuro-diverse candidates, and candidates under 25 as these groups are currently under-represented at Brooke.
We are aware that studies have shown that women and global majority candidates are less likely to apply for a role if they feel they do not meet the full criteria of the job description. If you feel you meet the majority of the criteria, we would love to hear from you.
We offer a variety of flexible working options to best support our staff and to ensure our working practices are as inclusive as possible.
We will be holding first-round interviews w/c 6th October 2025
Executive Director of Brand, Marketing & Fundraising
Location: Any Crisis office across Great Britain, hybrid working with weekly meetings in London
Salary: £120,000 per annum
Contract: Permanent
At Crisis, we believe that homelessness should not exist, and together we can end it. Our bold 10-year strategy is already driving change but with homelessness rising and funding challenges increasing, we know we must think differently, act courageously, and inspire more people to join us.
We’re looking for an exceptional leader to shape the future of our brand, marketing and fundraising. This is a chance to combine creativity, strategy and purpose, ensuring that our voice is heard, our supporters feel deeply connected, and our income grows to meet the scale of our ambition.
What you’ll do
As Executive Director of Brand, Marketing & Fundraising, you will:
- Provide inspirational leadership to a talented directorate and play a vital role as part of our Senior Leadership Team, reporting directly to the CEO.
- Lead the development of a multi-year fundraising plan that drives sustainable, diverse income and enables Crisis to scale its life-changing work — including our new ambition of direct housing delivery.
- Refresh and strengthen the Crisis brand, building awareness, trust and influence across Great Britain.
- Grow a thriving community of supporters, partners and advocates who stand with us to end homelessness.
- Personally steward high-value relationships and inspire others across the organisation to embrace fundraising and engagement as a shared responsibility.
Who you are
We’re looking for someone who combines vision with action — a leader who brings both strategic insight and personal passion. You will have:
- A strong track record of leading fundraising and supporter engagement at scale, with experience delivering significant income growth.
- Proven success in enhancing a brand to deliver organisational priorities.
- Expertise in strategic marketing, audience engagement, digital innovation and integrated campaigns.
- Experience as part of a senior leadership team, working collaboratively and influencing at Board level.
- Commitment to equity, inclusion and co-production, ensuring that the voices of people with lived experience of homelessness inform our work.
- An inspirational leadership style that motivates, empowers and unlocks potential across teams.
Above all you want to be part of a movement of change-makers determined to end homelessness in our time.
Ready to Learn More?
Click below to view our full Candidate Pack for everything you need to know – including how to apply.
Closing date: Wednesday 15th October, 9am
This is a hybrid role, split between their Buckinghamshire office and home working.
Responsibilities:
As the Legacy and Individual Giving Lead, you will drive the charity's legacy marketing programme, from strategic development to execution.
You will lead campaigns to recruit and retain legacy supporters, creating compelling content across digital (web, email, and social) and traditional (print and advertising) platforms. Your work will strengthen donor engagement and maximise legacy and individual giving income.
In collaboration with the Individual Giving and Philanthropy Manager, you will develop and evolve the Legacy Marketing Programme.
Optimise and drive supporter journeys to increase propensity to give and drive loyalty and consideration among prospects.
Execute and evaluate multi-channel legacy and in memory fundraising campaigns, across direct mail, email, and social media and fundraising platforms, to maximise giving.
Create inspiring reports and updates for funders that demonstrate the impact of their support and demonstrate first class stewardship.
The Candidate
Experience in legacy fundraising and marketing, with multi-channel campaign delivery.
A passion for providing excellent supporter stewardship, donor care and enjoys writing compelling content.
Ideally an interest in growing into a manager as the team and income develops.
What they offer
27 days annual leave + bank holidays, with the ability to buy and sell annual leave
Access to shopping discounts and cashback with thousands of retailers
Free on-site parking and onsite café
Group Pension
Life Assurance (2x your annual salary)
IMPORTANT NOTE:
Our aim is to respond to all successful applications within 5 days. If you haven't been contacted within 5 days your application has been unsuccessful and your details will not be held further but we positively encourage you to apply for any other positions that you may see in the future. We apologise that we cannot contact everybody in person but thank you in advance for your interest.
Third Solutions encourages applications from individuals of all ages & backgrounds. Appointment will be made on merit alone but candidates must be able to demonstrate their ability to work in the UK. Third Solutions acts as an employment agency for permanent recruitment & an employment business for temporary recruitment as defined by the Conduct of Employment Agencies & Employment Business Regulations 2003.