Marketing insight manager jobs

Save the Children UK has an exciting opportunity for a Legacy Marketing Manager to help shape the future of our legacy fundraising programme. In this influential role, you will lead impactful marketing campaigns that inspire supporters to leave a gift in their Will, building long-term relationships and securing vital future income for children. Working within a high-performing team, you'll use insight, creativity and innovation to grow our legacy pipeline, maximise supporter engagement and deliver outstanding supporter experiences.

Legacy gifts play a transformational role in helping Save the Children create lasting change for children in the UK and around the world. As Legacy Marketing Manager, you will be responsible for delivering multi-channel campaigns and stewardship journeys that inspire action, deepen supporter commitment and grow future income. Working collaboratively with colleagues across Public Impact and the wider organisation, you will help ensure that more supporters choose to leave a lasting legacy for children, enabling our work to continue for generations to come.

About Us

Save the Children UK believes every child deserves a future. In the UK and around the world, we work every day to give children a healthy start in life, the opportunity to learn and protection from harm.  When crisis strikes, and children are most vulnerable, we are always among the first to respond and the last to leave.  We ensure children's unique needs are met and their voices are heard. We deliver lasting results for millions of children, including those hardest to reach.

About the Team

The purpose of the Public Impact Group is to build an active community of people in the UK who give money, time and take action to enable lasting change for children.

As Public Income and Engagement, we deliver sector leading opportunities for the UK public to create impact for children. Working closely with colleagues across Public Impact, we deliver a cohesive approach to public engagement that generates income, builds awareness, changes minds and opinions, prompts people to act, and builds deep relationships with supporters. Value exchange is at the heart of our approach.

About the role

The Legacy Marketing Manager is responsible for the successful delivery of the legacy marketing programme, including strategy implementation, campaign execution, budget management and performance against KPIs. You will deliver multi-channel marketing campaigns that help reach new audiences, as well as unlocking the great potential we have within our committed supporter base. You'll be skilled in delivering activity that acquires, converts, stewards and retains legacy supporters to ensure sustainable future income growth. You''ll have expertise in driving legacy consideration, growing supporter value, and growing and strengthening the legacy pipeline to achieve our targets.

Working closely with the Senior Marketing Manager, the Legacy Relationship Manager, and with colleagues across the organisation, you will be accountable for achieving agreed acquisition, conversion, engagement and future income objectives for the legacy marketing programme. You will lead, manage and deliver integrated marketing campaigns, supporter journeys and supporter stewardship across paid media, direct mail, email, telemarketing and events. You'll be data-driven and supporter-led, ensuring all activity contributes to a best-in-class supporter experience that builds lifetime value.

In this role, you will:

• Lead and be accountable for the delivery of multi-channel legacy marketing plans, achieving ambitious KPIs across consideration, conversion, retention and income. Use the most effective channel mix to ensure we target the right individuals with the right message at the right time.
• Work as part of a high-performing marketing team, delivering insight-led, data-driven campaigns and supporter experiences that respond to our audiences' needs and motivations, build trusted long-term relationships, and increase lifetime value.
• Lead and manage the planning, delivery and evaluation of legacy marketing and stewardship activity, including budgets, timelines, stakeholder management, creative development and performance reporting.
• Deliver and manage a programme of paid acquisition campaigns, across digital, press and audio, and support plans to diversify our marketing channel mix, optimising for ROI, CPA and CPC metrics.
• Deliver legacy marketing campaigns and supporter journeys across direct mail, email and telemarketing, ensuring a seamless supporter experience and achieving conversion and retention objectives.
• Deliver and manage a best-in-class legacy supporter experience, ensuring alignment across all supporter touchpoints, to deepen engagement, drive pipeline conversion and increase supporter lifetime value.
• Develop compelling fundraising content and creative that deepens engagement and inspires action across every stage of the marketing funnel.
• Manage content plans and develop marketing assets that inspire engagement and action.
• Proactively identify opportunities for innovation and audience growth.
• Analyse marketing performance and ensure data and insight play a pivotal role in decision-making, embedding a test-and-learn approach to optimise campaigns and ensuring learnings are shared and implemented across Public Income and Engagement.
• Work with Senior Marketing Manager to manage budgets, e.g. supporting expenditure and ROI planning, reporting and re-forecasting.
• Forge excellent relationships with key stakeholders across internal teams, including Marketing, Philanthropy, Community Fundraising, Volunteering, Retail and Supporter Care, championing legacy giving across the organisation and seeking integrated fundraising opportunities.
• Cultivate collaborative relationships with a range of key external partners, including marketing agencies, production companies and fulfilment agencies, and motivate and inspire these partners to deliver their best for Save the Children.

 About you

To be successful, it is important that you have/are:

• Proven experience delivering legacy and/or fundraising programmes, with a track record of growing legacy pipelines, increasing conversion and maximising supporter lifetime value.
• Strong retention marketing experience, including developing multi-channel campaigns, audience planning and supporter stewardship strategies.
• Experience designing and optimising supporter journeys that enhance the supporter experience, deepen engagement and drive action.
• Experience delivering integrated marketing campaigns across direct mail, email, telemarketing, SMS and digital channels, including paid search, paid social, audio, print, press and DRTV.
• Strong analytical skills, with experience using data and insight to evaluate performance, optimise campaigns and inform decision-making.
• Excellent project management skills, with the ability to plan, prioritise and deliver complex projects on time and within budget.
• Experience managing external agencies and suppliers, including creative, telemarketing and fulfilment partners.
• Experience developing compelling fundraising and marketing content and creative to drive engagement and response.
• Experience managing campaign budgets, forecasting and reforecasting expenditure.
• Strong numerical, critical thinking and problem-solving skills, with the ability to manage competing priorities and focus on activities that deliver the greatest impact.
• Target driven and results focused.
• Innovative, able to adapt to changing situations and able to apply technical and professional expertise and work effectively with others.

What we offer you 

We promote flexibility, inclusion, collaboration, and wellbeing both at work and beyond, and offer a wide range of benefits designed to reward your hard work and inspire you to help improve the lives of children every day. 

Some of the benefits you can expect include: 

• Generous Annual Leave – Starting at 27 days per year (pro rata for part-time employees) increasing with service up to 32 days, plus public holidays and our annual 'Save the Children Day'. 
• Family Leave – Up to 39 weeks of maternity/adoption pay (including up to 21 weeks full pay) and paternity/adoption leave of 10 weeks full pay (plus statutory entitlement).
• Special Leave – Up to 10 days paid leave per year (pro rata) for urgent or exceptional personal circumstances, without using annual leave.
• Volunteer Leave – Up to 3 days paid leave per year to support volunteering and give back. 
• Pension & Life Assurance – Helping you plan for the future with up to 7% employer pension contributions. 
• Employee Discounts – Access thousands of deals across groceries, retail, tech, travel, fitness, and more.
• Health & Wellbeing Support – Including access to a 24/7 Virtual GP and Employee Assistance Programme and Counselling, eye care support, and seasonal flu vaccinations. 

Please note: To avoid disappointment, you are advised to submit your application as soon as possible as we reserve the right to close the vacancy early if a high volume of applications are received. This is to ensure that we can manage application levels whilst maintaining a positive candidate experience. Unfortunately once a vacancy has closed, we are unable to consider further applications.

Location & Ways of Working:

The majority of our roles can be performed remotely in the UK, but at times you will be required to come to your contracted office (usually between 2–4 days per month, depending on the needs of your role, team, or service). For many roles, this is likely to be the minimum required to deliver impact.

This will be discussed and agreed with your manager / team and we encourage candidates to discuss our ways of working in more detail at interview stage.

Please note: travel costs to your contracted office will be at your own expense. 

Flexible Working - We are happy to discuss flexible working options at interview.

Commitment to Diversity & Inclusion: 

Save the Children UK believes in a world that is fair, inclusive and equitable where all children have the opportunity to change their world. We apply this to our workforce, and we are committed to developing and supporting a diverse, equitable, and inclusive organisation where structural inequality is actively addressed, and all employees have a sense of belonging and feel that they can thrive. 

We encourage applications from people of all backgrounds, and are especially interested in hearing from people with diverse and intersecting identities such as lived experience of poverty, people of faith, people of colour, people with disabilities, with experience of migration and/or refugee status, care-experienced people, the LGBTQIA+ community and individuals with experience living in diverse families. 

We are not looking for just one type of person - we want to recruit people who can add fresh perspectives, innovative ideas or challenge that disrupts the risk of group think. We know that different voices working together will enable us to do our work better, improving the lives of children around the world.

Closing Date: 31st August 2026

I’m looking to hire an Audience & Marketing Insights Manager, who will provide central oversight and leadership in fundraising/marketing/communications data, acting as the main interface to the Central Data Team at a national charity, turning data into tools, frameworks, and insights that improve revenue and engagement performance.

Your role will be critical in supporting marketing, fundraising, and communications functions by transforming audience and campaign data into action, enabling evidence‑based decision‑making, and shaping strategic planning.  

The ideal candidate:

• You are proactive, analytical, collaborative and passionate about using data to make a difference.
• You enjoy working with stakeholders to understand their needs and can turn business questions into clear, actionable insights. You care about data quality, consistency, and security, and you’re always looking for ways to improve how data is used.
• You have excellent knowledge, experience and understanding of Microsoft Dynamics 365, digital channels and technologies, conversation rate optimisation (CRO) practice, and looking at and quantifying the value and simplicities of supporter journeys across a portfolio for products.

Essential experience needed:

• Excellent knowledge and understanding of Microsoft Dynamics 365 in the charity or commercial sector.
• Excellent knowledge and understanding of digital channels and
• Experience with visualizing data to educate stakeholders in platforms like Looker Data Studio, GA4 Explorations, and Power BI
• Experience of pulling in data from Dynamics, GA4, and other external sources such as GA4, Brandwatch, Cision.
• Proven, advanced experience with managing, developing, and integrating Google Analytics 4 and Google Tag Manager
• Excellent understanding of how data describes audiences and impact on the development of products
• Proven experience of delivering actionable insights from data to increase rates of optimisation, conversion and engagement, including A/B and multivariate testing

If this sounds like you, and you’d like to find out more about the role and charity, please get in touch, it’s CV only application, and they are reviewing applications on a rolling basis.

• Salary £50,000
• The organisation works remotely, but require ad-hoc days in the London office. 
• Full-time, permanent role.
• Benefits: 26 days, increasing to 31 days after 2 years, 2 days volunteering leave. Cycle to work scheme. Numerous Health and wellbeing benefits.

As leading charity recruitment specialists and a certified B Corp™, Harris Hill is committed to high and ever-improving standards of equitable and inclusive recruitment. We actively welcome applications from all sections of the community regardless of age, disability, gender, race, religion, sexuality and other protected characteristics.

Role Purpose

The Digital Marketing Manager will play a key role in growing Honeypot’s reach, engagement and impact through creative, insight-led and effective digital marketing.

Reporting to the Head of Marketing and Communications, the postholder will lead Honeypot’s digital marketing activity, using creativity, audience insight and data to grow awareness, strengthen supporter engagement and help achieve the charity’s strategic objectives.

This is a varied and hands-on role combining digital strategy with day-to-day delivery. As Honeypot’s Marketing function grows, the role will have the opportunity to take increasing ownership of digital growth, innovation and audience development.

MEMBERSHIP MARKETING & INSIGHT MANAGER

18 hours per week (flexible working considered)  Fixed-term contract - 6 months (with potential to extend)

£36,000-£40,000 FTE (£17,600-£19,600 pro rata)

Hybrid working - based at Westonbirt Arboretum, Gloucestershire

Use insight to shape the future of one of Gloucestershires most loved membership organisations.

Friends of Westonbirt Arboretum is an independent charity that inspires people to value and protect trees. With more than 39,000 members, we support the conservation, education and public enjoyment of Westonbirt, The National Arboretum.

We're looking for an experienced marketing professional who enjoys understanding people as much as promoting products. This is a new strategic role that will help us better understand our members, improve their experience and ensure our marketing activity is driven by evidence rather than assumption.

This isn't a traditional marketing communications role. You won't be expected to design leaflets, manage social media or build websites. Instead, you'll use customer insight, membership data and marketing expertise to identify opportunities, coordinate projects and help shape the future of our membership offer.

About the Role

This is a new strategic role designed to transform how Friends of Westonbirt Arboretum understands, engages and retains its members. We have an established membership of over 39,000 supporters with insight data surrounding this. We're looking for someone who can turn that insight into action— using evidence to improve the member experience, strengthen retention and shape marketing activity that delivers measurable impact.

This is not a traditional marketing communications role. You won't be expected to create artwork, build websites or write every communication. Instead, you'll lead the planning, insight and coordination that ensures the right activity happens at the right time through internal colleagues, Forestry England and external suppliers.

Summary of the role

Working closely with the Head of Income Generation & Engagement, you'll:

• Analyse membership and visitor data to identify trends, opportunities and areas for improvement.

• Develop audience segmentation and retention strategies.

• Improve the end-to-end member journey, from joining through to renewal and long-term engagement.

• Coordinate key marketing projects, including digital developments, membership renewals and customer experience improvements.

• Oversee marketing planning, member communications and website content in partnership with colleagues and external suppliers.

• Produce clear insight and reporting to support strategic decision-making.

About you

You'll bring experience of using customer insight to improve marketing performance and customer experience.

You'll be confident:

• analysing CRM or membership data

• translating insight into practical action

• managing multiple projects and stakeholders

• coordinating agencies and external suppliers

• improving customer journeys and digital experiences

• communicating recommendations clearly and influencing others.

Experience within a membership organisation, charity or visitor attraction would be advantageous, but is not essential.

Why join us?

This is an opportunity to shape a newly created role with genuine strategic influence. You'll help improve the experience of thousands of members while supporting the conservation and enjoyment of one of the world's finest tree collections.

We offer flexible and hybrid working, a supportive team environment and the opportunity to make a lasting impact within a respected conservation charity.

Key Responsibilities Membership Insight & Strategy

• Analyse membership and visitor data to identify trends, opportunities and risks.

• Develop audience segmentation with appropriate retention strategies based on evidence.

• Produce regular insight reports and dashboards to inform decision-making.

• Recommend marketing interventions based on behavioural and demographic analysis.

• Help determine what additional customer insight should be collected and why. Membership Journey & Customer Experience

• Take ownership of the end-to-end member journey.

• Identify opportunities to improve acquisition, onboarding, renewal and long term engagement.

• Lead projects to improve customer experience across digital and physical touchpoints.

• Ensure customer journeys are intuitive, efficient and evidence-led. Marketing Project Management Coordinate and oversee delivery of key marketing projects including:

• membership renewal improvements

• website user journey optimisation

• family membership implementation

• digital membership developments

• member communications Content, Publications & Digital

• Oversee website content, user experience and digital content planning.

• Coordinate e-newsletters, blog programme, member magazine, editorial planning, campaigns, marketing collateral and external design commissions.

• Coordinate technical improvements with external suppliers and internal teams.

• Ensure all communications support organisational priorities and member engagement. Supplier & Stakeholder Management

• Manage external agencies and suppliers.

• Coordinate delivery with Forestry England colleagues. Supplier & Stakeholder Management

• Brief and manage external agencies.

• Coordinate work with Forestry England colleagues.

• Manage project timelines.

• Monitor delivery and quality.

• Ensure resources are used efficiently. General Responsibilities

• Champion evidence-based decision making.

• Embed continuous improvement.

• Support wider organisational objectives.

• Comply with organisational policies and procedures. Person Specification Essential Experience

• Experience developing marketing strategies informed by customer insight.

• Experience analysing CRM or membership data.

• Experience improving customer journeys or user experience.

• Experience managing multiple projects simultaneously.

• Experience briefing and managing agencies or suppliers.

• Experience working across multidisciplinary teams. Essential Knowledge

• CRM and customer segmentation.

• Customer retention principles.

• Website usability and digital customer journeys.

• Email marketing.

• Marketing performance measurement.

• Data interpretation and reporting.

Essential Skills

Strategic thinking - Able to translate insight into practical marketing interventions.

Analytical - Confident interrogating data and identifying meaningful trends.

Project management  - Able to coordinate multiple stakeholders and deliver improvements.

Communication - Excellent written and verbal communication. Able to influence senior colleagues and present recommendations clearly.

Organisation - Excellent planning and prioritisation skills.

Desirable

• Membership organisation experience.

• Charity sector experience.

• Visitor attraction or heritage experience.

• Experience with CRM systems such as Raiser's Edge.

• Google Analytics or similar reporting tools.

• Understanding of accessibility and user-centred design.

Personal Attributes - We're looking for someone who is:

• Curious and inquisitive.

• Commercially aware.

• Collaborative.

• Pragmatic.

• Confident making recommendations.

• Comfortable working independently.

• Motivated by improving customer experience.

• Interested in using evidence rather than assumption.

Success Measures

• Produced a membership insight dashboard.

• Developed a data-led retention strategy.

• Reviewed and improved the membership renewal journey.

• Coordinated implementation of agreed digital improvements.

• Established an annual editorial and communications plan.

• Improved reporting and marketing decision making across the organisation.

Are you a marketing professional who understands data-driven decision making?

We’re looking for a Marketing Strategy Analyst to analyse data to measure our campaign performance, audience engagement and return on investment across our marketing and communications activity, and deliver actionable, tangible insights.

What does this role do?

As a Marketing Strategy Analyst, you will:

• lead the design, creation, and ongoing maintenance of a measurement framework for all Marketing and Communications activity, defining KPIs across these metrics, working closely with teams across the division to align on objectives and outcomes,
• manage and optimise the ingestion of multi-channel data feeds into the central data platform, ensuring accurate integration, cleansing, and alignment of data from multiple sources to enable reliable reporting and recommendations,
• from this data, identify trends, patterns, and insights, which translate into actionable insights and recommendations for the rest of the team based on your findings,
• deliver econometric modelling to understand the impact of different marketing activities on brand awareness, using statistical methods to measure and quantify impact.

Initial screening calls for this role will take place on week commencing 7th September 2026, followed by panel interviews the next week.

Could this be you?

Our ideal Marketing Strategy Analyst has data and marketing experience in equal measure. On one hand, this means strong data handling skills and experience of creating automated dashboards, with the ability to build accessible, user-friendly tools using data from various channels. Meanwhile, they’ll need experience of defining marketing KPIs (such as brand health, campaign exposure, and trends), understanding performance drivers across channels, and the ability to translate complex data into actionable insights. They’ll partner with colleagues across the division to understand their data and share recommendations, so excellent communication and presentation skills are key.

About Dogs Trust

We love dogs. That’s why we do whatever we can to make sure every four-legged friend gets the love they deserve. We’ll never put a healthy dog down, so our work is focused on helping dogs in need, supporting owners every step of the walk, and creating a better world for dogs in the future. It’s what we’ve been doing since 1891 and how we’ve grown to become the UK’s leading dog charity, helping 12,000 loyal friends find their forever homes every year.

To apply for this position please click the APPLY NOW button. Our application process requires you submit a personal statement explaining your interest and suitability for the role.
 
Dogs are incredibly diverse, much like the humans that love them! At Dogs Trust we value diversity, and we're committed to fostering an inclusive culture. We actively encourage applications from people of all backgrounds, abilities, and cultures and believe that a diverse workforce helps us to achieve our mission. Our colleague networks give our people a voice, acting as vehicles for real and meaningful change within Dogs Trust. We truly want to see every candidate shine throughout the entire job application process, interview stages, and during their time with us. If there's anything on your mind or any adjustments you may need, don't hesitate to reach out to us. We're here to support you every step of the way.

Job Description

Job Title: Senior Marketing Officer – Mass

Participation Fundraising

Directorate: Engagement & Fundraising

Team/Department: Supporter Led Fundraising

Date: August 20206

Context and Background

The NSPCC’s mission is to end cruelty to children by fighting for every childhood.

To carry out its charitable work the NSPCC relies on the fundraising support of

people across the UK for 90% of its income. Within Engagement and Fundraising

our aim is to provide maximum resources for the NSPCC, providing the best

possible supporter experience.

Mass Participation Fundraising is an important acquisition and income stream in

the NSPCC’s Engagement and Fundraising strategy, managing the delivery of a

portfolio of Third Party Events and Schools Fundraising products, as well as

stewarding supporters looking to do their own fundraising activity for the charity

(‘DIY’ fundraisers).

We are looking for a skilled Senior Marketing Officer, who will work across these

audience streams to coordinate marketing activity. This role will focus specifically

on marketing to mass audiences to reflect the breadth of audiences who take part

in Mass Participation Events. This includes parents, grandparents, professionals

who work with children, those with a personal connection to our charity, or simply

those who care deeply about children.

We are looking for a collaborative, enthusiastic marketing professional who has

experience delivering insights-driven marketing strategies that make an impact.

You’ll be a great communicator, able to build effective working relationships and

influence a range of stakeholders. You’ll be able to work independently and will

have a track record of successfully juggling multiple projects and competing

priorities to meet strict deadlines. You will also have experience working across

paid, owned and earned marketing channels.NSPCC

Job purpose

The role of the Senior Marketing Officer is to work with the Mass Participation

Team to coordinate and deliver the planning, execution and evaluation of events

fundraising marketing campaigns across all channels.

• Adopting a holistic view of all Mass Participation Team’s marketing to

ensure consistency, and will have a good understanding of how this fits with

the organisation’s strategic goals.

• Working with colleagues in the Mass Participation Team to strategically

manage the planning and coordination of events marketing across owned,

earned and paid channels, ensuring that all campaigns and activities are

integrated, informed, planned and evaluated, and that participation and

income targets are reached.

• Supporting stakeholder teams with strategic thinking during marketing

planning and delivery. This includes championing an audience-led

approach to ensure all communications targeted at mass audiences are

relevant and useful.

Key relationships - Internal

• Reports to the Associate Head of Mass Participation Fundraising

• Works closely with all members of the Mass Participation Team,

including sub-team managers and event fundraisers

• Works closely with other teams within the Engagement & Fundraising and

Brand and Marketing directorates to deliver integrated marketing plans.

Key relationships - External

• External media agency partner

• Freelance creatives – graphic designers, photographers, videographers.

EVERY CHILDHOOD IS WORTH FIGHTING FORNSPCC

Main duties and responsibilities

• Manage an integrated marketing approach across owned, earned and paid

channels to achieve participation targets and agreed KPIs, working closely with

event and product managers.

• To ensure maximum effectiveness and efficiency of mass participation marketing

activity through application of best practice campaign management.

• To take ownership of paid media campaigns for mass audiences in partnership

with our media agency partner. Tasks include the planning and optimisation of

activity across channels like pay-per-click and paid social media advertising.

• Be thorough and agile about monitoring campaign results and evaluating

campaigns, using insight to make informed decisions and determine future

marketing plans.

• To support with content creation where appropriate – this could include

copywriting, creative briefing, webpage updates, email marketing and photoshoot

coordination.

• Regularly benchmark against external fundraising marketing activity, keeping

abreast of current and emerging brand and marketing knowledge and practice and

equipping the team with knowledge and skills as appropriate.

• To work closely with staff across other departments to ensure marketing plans are

integrated and audience-led, in line with the organisation’s Supporter Centricity

Programme.

• To develop and maintain internal and external stakeholder and supplier relationships,

identifying and incorporating best industry standards and establishing best practice.

• To provide financial administrative support to budget holders, planning, forecasting

and tracking spend, and processing invoices and placing orders, in line with NSPCC

policies and procedures.

Responsibilities for all Staff within the Income Generation Directorate

• A commitment to safeguard and promote the welfare of children, young people and

adults at risk.

• To be responsible for updating databases and supporter information systems on a

regular basis in line with Data Protection legislation and NSPCC policy and

procedures to ensure all records are up-to-date and accurate.

• To actively participate in regular department and team meetings, contributing to

strategy, discussions and decisions which will be beneficial to the NSPCC's

development of fundraising activities.

• To maintain an awareness of own and others' Health and Safety and comply with the

NSPCC's Health and Safety policy and procedures.

• To take personal responsibility for keeping up to date with NSPCC work to end cruelty

to children, including securing updates on project and service developments and

general NSPCC news and also ensuring that the fundraising teams do likewise.

EVERY CHILDHOOD IS WORTH FIGHTING FORNSPCC

Person specification

1. 2. 3. 4. 5. 6. 7. 8. 9. 10. Proven experience delivering complex, multi-channel marketing

campaigns from planning through to delivery and evaluation, ideally in the

charity, not-for-profit or public sector

Highly developed written and verbal communication skills to deliver ideas

and activity updates to a range of stakeholders, and audiences, in a clear,

inspiring and confident way.

Well-developed ability to build, manage and develop relationships with

internal and external stakeholders in order to achieve and influence

project outcomes

Knowledge of digital and offline engagement and marketing techniques,

including digital media, social media, content marketing, email marketing

and paid advertising.

Excellent understanding of and empathy with the motivations of

supporters, and experience of working with clearly defined audience

segments.

Excellent understanding of recruitment and retention marketing

techniques, in order to achieve ambitious participation targets.

Well-developed numeracy skills to facilitate recording, interpreting,

analysing and presenting performance data to a range of stakeholders,

including those without a strong foundation of marketing knowledge.

Passionate about audience-led marketing that improves supporter

experience, with a personal commitment to the NSPCC’s values and

safeguarding principles.

Ability to plan and manage your own work, identifying conflicting demands

and establishing clear priorities to meet agreed objectives with a

willingness to work flexibly.

Proven ability of demonstrating initiative and creativity to achieve desired

outcomes.

EVERY CHILDHOOD IS WORTH FIGHTING FORNSPCC

Safer Recruitment

As an organisation, we are committed to creating and fostering a culture that promotes

safeguarding and the welfare of all children and adults at risk.

Our safer recruitment practices support this by ensuring that there is a consistent and thorough

process of obtaining, collating, analysing and evaluating information from and about candidates

to ensure that all persons appointed are suitable to work with our children and adults.

The recruitment and selection of our people will be conducted in a professional, timely and

responsive manner and in compliance with current employment legislation, and relevant

safeguarding legislation and statutory guidance.

Our principles:

• Always seek to recruit the best candidate for the role based on merit including their

skills, experience, motivation and competencies. Our robust recruitment and

• selection process should ensure the identification of the person best suited to the role

and the organisation.

• Committed to diversity and equality of opportunity and will interview all applicants

(internal and external) who self-declare at application as having a disability and who

• meet the minimum requirements in the person specification of the vacancy they are

applying for.

• We will make reasonable adjustments at all stages of the recruitment process in order

to enable successful candidates who declare disabilities to start working or

• volunteering their time with us.

• Any current member of staff or volunteer who wishes to apply for vacancies and is

suitably qualified will be considered and addressed fairly and objectively based on

their merit.

• As an organisation committed to safeguarding, we will ensure all under 18's joining the

organisation will have ongoing risk assessments to ensure their role and

• activities are safe and appropriate.

• All documentation relating to candidates will be treated confidentially in accordance

with the GDPR legislation.

Your mission
This role is a core part of how we use digital marketing to drive culture change, encourage people to take action that prevents suicide, get support to people who need it, and grow our income. 

In this hands-on, varied role, you’ll plan, execute, and manage CALM’s digital marketing activity (including paid social, email, SEO, and PPC) to make a measurable, lasting impact. 

Your profile
Responsibilities

• Lead hands-on paid media execution, budget management, and optimisation for in-house paid social and PPC (including CALM’s Google Grant).
• Maintain and enhance website content performance, build high-converting landing pages, and implement SEO, and Generative Engine Optimization (GEO) strategies.
• Write, build, and evaluate ongoing email campaigns and automated supporter journeys to drive engagement and action.
• Oversee GTM and GA4 tracking, communicate performance insights across teams, and maintain strict GDPR and cookie compliance.
• Lead and innovate by line managing the Digital Marketing Officer, testing new digital channels, and supporting broader MarComms team projects.

Competencies

• Strong understanding of paid social, including audience selection, creative approach, and account structures.
• Strong understanding of SEO and GEO best practices, including ability to write sharp, search-optimised website copy while adhering to brand guidelines.
• Strong understanding of email marketing principles, including ability to write strong, high-converting email copy.
• Excellent stakeholder management skills and ability to communicate clearly and effectively to people of all knowledge levels.
• Ability to manage competing priorities.
• Passion for the cause and delivering CALM’s mission.

Experience

• 4+ years’ experience in digital marketing roles that cover a broad range of disciplines, including paid social, PPC, and email.
• A track record of driving strong results across paid social, web content, and email.
• Strong knowledge of email service platforms (e.g. Salesforce Marketing Cloud, Mailchimp, etc.).
• Experience using and managing website CMSs. 
• Line management experience (desirable).

Why us?
Reports to: Digital Marketing Lead
Contract: Full-time, permanent
Benefits: Unlimited annual leave, Healthcare cash plan, 6% pension contribution, therapeutic services (after completion of probation), hybrid working & nine day fortnight
Based: London Waterloo twice a week (Wednesdays and Thursdays) / Remote Working (Mon, Tues & Fri), 9.30am - 5.30pm.
Salary: £42,000 - £46,000 per annum (for employees). We benchmark our salaries to ensure our pay structure remains fair, transparent, and equitable for everyone in our team.

A work environment that values creativity, personal growth and collaboration.

Applications for this role will close on Wednesday 9th September. 

Right to work in the UK
To apply, you will need to have a valid right to work in the UK (such as a British/Irish passport, Settled Status, or Indefinite Leave to Remain).

About us
We’re Campaign Against Living Miserably (CALM), and we’re united against suicide.

We’re a suicide prevention charity, on a mission to help people end their misery, not their lives. We run stigma-smashing campaigns, offer loads of digital tools and resources, and run a life-saving helpline - all designed to help people find hope and a way forward. We are - united against suicide.

Don't meet every requirement? We’re still interested.
Research shows that people from marginalised groups – including women, LGBTQ+ people, people from global majority backgrounds, disabled people, and those from lower socioeconomic backgrounds – are less likely to apply for a role unless they meet the full criteria. At CALM, we know that skills and potential come in many forms, and that diverse perspectives and lived experience of mental health or suicide can be just as valuable as formal qualifications.
 
If you're passionate about our mission but your experience doesn't tick every box, we'd still love to hear from you. You could be exactly who we're looking for.

Safeguarding

We are committed to safeguarding and promoting the welfare of children, young people, and adults at risk, both offline and online. We recognise that harm can occur in physical, digital, and virtual environments, and we take our safeguarding responsibilities seriously across all areas of our work.

Digital Marketing Manager - National Charity

Full time. Permanent

Salary: £45,000 to £47,000 per annum

Location: Hybrid - Our offices are based in London, and there is a high degree of flexibility.

About the role

Missing People’s award-winning Marketing & Communications Team is known for punching above its weight. You will play a key role in leading our digital marketing communications activity, helping to develop integrated marketing strategies that align with the organisation’s strategic goals, grow brand awareness, drive people down the marketing funnel and create engaging audience-led content across all channels, that ensure strong growth and retention of our service users and supporters.

You will have a huge impact on missing people and their loved ones, creating awareness of our multiple services for children, young people, adults and their families. Your strategy will bring a growing number of people to engage with the cause and develop our websites as a ‘one stop shop’ for information, support and giving. We have a wide range of audiences for our digital marketing including missing people, the police, professionals, supporters and families.

You will have the opportunity to collaborate with outstanding external agencies on innovative campaigns, normally only available to the biggest brands, giving you exposure to high quality and exciting creative thinking to help you develop your expertise.

You will use your experience running digital campaigns, managing websites, creating engaging content and delivering analytical reports, to support teams across the charity with their communications and marketing needs.

About you

You will need:

• Significant experience of managing and leading digital growth, such as retention and acquisition, working across a range of digital disciplines e.g. web, mobile, social media, email campaigns, SEO, Paid Ads;
• Significant experience of management of websites, SEO and content programmes;
• Experience of developing marketing strategies, plans and budget setting and maangement;
• Experience of confidently and collaboratively managing a range of internal colleagues and external contacts and stakeholders;
• Experience of line management.
• Developing effective customer journeys and optimisation of key marketing channels to increase conversion and improve customer experience
• Managing social media channels (Facebook, Twitter, Instagram, LinkedIn, YouTube) and developing engaging content;
• Ability to develop and drive forward new projects and initiatives, taking the lead and/or working collaboratively with colleagues and other stakeholders;
• Exceptional ability to create and tailor content to different audiences and platforms with an understanding of optimising content;
• Excellent analytical skills to allow test and learn approach and ability to interpret and apply analytics and audience insight;
• Legal right to work in the UK.

What you will get in return

You will have the opportunity to collaborate with outstanding external agencies on innovative digital campaigns, normally only available to the biggest brands, giving you exposure to high quality and exciting creative thinking to help you develop your expertise.

Missing People is a friendly and supportive place to work – it’s a welcoming, caring organisation which really makes a difference to people affected by the issue of missing throughout the UK. We offer generous paid holidays, a range of enhanced family friendly benefits and are happy to talk about flexible working in most roles.

You will find plenty of scope for further personal development including: getting involved in cross-charity projects; leadership development or volunteer supervision; training; e-learning; and hearing about the latest topics from some of our amazing partners. Working for Missing People means living our values. It’s a place where people are encouraged to ‘let fly’ so you can ‘make things happen’. We know you’re more than just a job title, and ‘be human’ is an important value here.

About Missing People

Somebody goes missing in the UK every 90 seconds. Missing People exists to ease the heartache experienced by those missing someone, and to help people who are away from home find their way back to safety. Our vision is for every missing child, adult and family left behind to find help, hope and a safe way to reconnect. We are a non-judgemental, highly skilled team of staff and volunteers working for everyone who needs us. We provide free, confidential support, help and advice by phone, email, text and live chat. We coordinate a UK-wide network of people, businesses and media to join the search for the estimated 170,000 people who go missing each year. Missing People aims to put people with lived experience at the heart of our work, amplifying their voices to achieve change

Find out more and apply

If you want to be a lifeline when someone goes missing, click apply to read the full job description. You will find attached a detailed job description and person specification, and a letter to applicants from the line manager.

To apply, please ensure you include your CV and a brief covering letter explaining how you would be a good fit for this role. We look forward to receiving your application.

Closing date: 23:59 02/09/2026. We reserve the right to close this vacancy early if we receive sufficient interest, so we encourage you to apply as soon as possible.

Interviews: 7th or 8th September 2026

You may have experience in the following: Digital Marketing Manager, Head of Digital Marketing, Digital Communications Manager, Marketing Communications Manager, Digital Marketing & Content Manager, Digital Campaigns Manager, Digital Marketing Lead, Online Marketing Manager, Brand and Digital Marketing Manager, Digital Growth Manager, Charity Marketing Manager, Web and Digital Content Manager, etc.

Step into a pivotal marketing leadership role where you’ll shape and drive integrated campaigns for a growing organisation, all while working remotely. This contract opportunity gives you the autonomy to steer brand strategy and communications end-to-end, with the flexibility of remote working and the requirement to be based in the South West England area, and commit to 9-12 months.

About the Role:

In this role, you will lead the planning, execution, and optimisation of integrated marketing and communications activity across multiple channels to strengthen brand presence and support strategic business objectives. You will act as the central point for marketing strategy, brand management, and campaign delivery, ensuring consistent messaging and measurable impact. Working cross-functionally, you’ll align stakeholders around a clear marketing roadmap and deliver campaigns that drive awareness, engagement, and results.

Key Responsibilities:

• Develop and implement integrated marketing communications plans that align with overall business and brand strategy.
• Lead end-to-end campaign management, from initial brief and strategic planning through to execution, optimisation, and post-campaign analysis.
• Oversee brand management, ensuring consistency of messaging, visual identity, and tone of voice across all channels and touchpoints.
• Create and manage digital marketing strategies, including content plans, email, social, and web activity to drive audience engagement and lead generation.
• Direct content marketing initiatives, briefing and editing content for multiple formats such as blogs, thought leadership, case studies, and social media.
• Manage media relations activity, including drafting press materials, coordinating media outreach, and supporting PR initiatives to enhance brand visibility.
• Collaborate with internal stakeholders and external agencies to ensure timely delivery of campaigns and communications assets.
• Monitor campaign performance using appropriate metrics and tools, providing clear reporting and recommendations for continuous improvement.

Key Requirements:

• Proven experience as a Marketing Communications Manager or similar role, with responsibility for integrated marketing campaigns.
• Strong track record in brand management, with the ability to maintain and evolve brand positioning across channels.
• Demonstrable experience in strategic marketing planning, translating business objectives into actionable marketing plans.
• Hands-on experience in digital marketing strategy and content marketing across web, email, and social platforms.
• Experience managing campaign timelines, budgets, and resources in a fast-paced environment.
• Excellent written and verbal communication skills, with the ability to craft clear, compelling messaging for different audiences.
• Solid experience managing media relations and PR activity, including working with journalists and media outlets.
• Must be based in the South West England area and able to work effectively in a remote environment.

Desirable Skills:

• Experience working in a B2B or professional services environment.
• Familiarity with marketing automation platforms and CRM systems.
• Ability to interpret analytics data and use insights to refine campaign strategies.
• Experience managing or briefing creative and digital agencies.
• Background in multi-channel content strategy, including video and long-form content.

Qualifications:

• Degree-level education in Marketing, Communications, Business, or a related discipline.
• Professional marketing qualification (e.g. CIM or equivalent) preferred.
• Evidence of ongoing professional development in digital marketing or strategic communications is an advantage.

If you’re a strategic, hands-on Marcomms professional ready to lead impactful campaigns in a remote role based in South West England, we’d welcome your application.

Marketing & PR Manager

About the role

This is a senior role working across the whole Charity, tasked with growing public awareness and support for Clatterbridge Cancer Charity. Leading on marketing, PR, brand and design, this role will manage relations with media, stakeholders, supporters and the wider public, creating and delivering engaging campaigns, generating support for the Charity, demonstrating impact and increasing income generation.

This is an exciting time to join the Charity as it moves to the next stage in its growth. As part of a busy and ambitious team, this role would suit an experienced, proactive and creative individual with a talent for storytelling and a knowledge of data-driven marketing.

You’ll have strong commercial knowledge, with the ability to apply this to the charity sector; adding value to our existing fundraising activities and impact reporting.   

Key responsibilities include:

· Create and deliver a comprehensive marketing & public relations strategy for the Charity to increase levels of awareness, reaching and engaging audiences.

· Build brand awareness, promote income generation and communicate activities and impact.

· Identify, create and maximise media, PR and marketing opportunities for the Charity to achieve strong positive coverage in print, broadcast and online media.

· Utilise the full mix of communications and marketing tools, including media and public relations, internal communications, brand marketing, advertising, campaigns, direct marketing, digital and social media and production of materials.

· Lead and give strategic marketing direction to the Charity team, taking responsibility for all marketing activities within the Charity to ensure consistent messaging.

· Identify and develop key relationships with journalists and influencers across a broad

range of media.

· Lead, manage and plan key Charity marketing and communications initiatives such as the annual Glow Green Night Walk and annual ball.

· Be responsible for brand management, ensuring consistency across all internal and external communications and adherence to brand and corporate identity guidelines.

· Oversee the design, production and dissemination of marketing and communications collateral as required, including annual reports and impact statements.

· Oversee the design and production of all printed materials for Charity events to ensure consistency of brand and messaging.

· Identify and manage outside agencies where necessary to add value to the role and produce, for example, video and photographic content.

· Report to the Chief Executive on impact and coverage.

· Manage crisis communications if necessary.

· Liaise with the Communications team of The Clatterbridge Cancer Charity NHS Foundation Trust to provide a joined-up comms and PR strategy for joint ventures.

· Manage staff within the Marketing and Individual Giving team.

About the Charity

Clatterbridge Cancer Charity is an independent charity, dedicated to supporting patients and research at The Clatterbridge Cancer Centre - one of the UK’s leading cancer hospitals.

It’s thanks to our supporters that we can achieve so much for people with cancer across Merseyside and Cheshire, which may not be possible through NHS funding alone.

This includes funding life-saving research to shape cancer care for generations to come, investing in leading technology that drives better outcomes for people with cancer, enhancing the patient environment to support health and wellbeing and enabling innovations in care for every patient, every day.

Hours: 37.5 hours per week

Location: Hybrid working with base office at The Spine Building, Paddington Village, Liverpool L7 3FA

Closing Date: 11 September 2026

Interview Date: 24 September 2026
Flexible / hybrid working available

Third Solutions is proud to be partnering with a dynamic and growing national health and research charity in the search for an experienced Marketing Manager to lead a small team to deliver exceptional and effective brand marketing activity.

The Buckinghamshire based charity are ideally looking for three days a week in their office, they are open to discussing flexible working arrangements if required.

The role
- Develop and deliver the marketing strategy and plans across online and offline channels.
- Develop and deliver creative and impactful audience and insight-led integrated marketing campaigns for key programmes, projects and products.
- Manage two direct reports: the Senior Digital Marketing Executive and Digital Marketer.
- Support the development of our audience personas and engagement work, to enable effective supporter journeys and high-quality experiences for all our audiences.
- Ensure that campaigns are on brand and aligned with the mission and values in terms of content, imagery, copy and tone of voice.
- Support the Fundraising Managers in the evolution of a content marketing and acquisition strategy to develop a large and engaged supporter base with a focus on email, social media and direct mail.

The Candidate
- Experience of managing a team within a charity to deliver successful marketing campaigns across a range of print and digital channels.
- Project management experience in digital and print channels, and co-creating impactful, attention-grabbing campaigns that drive results.
- Solid, results driven experience in PPC, Content marketing, Display, Social, SEO and Email.
- Experience in producing printed marketing materials, including direct mail, inserts, leaflets and outdoor.
- Experience in data-lead marketing - highly analytical and results focused, with ability to utilise reporting, tests and insight to drive for performance efficiencies and improvement
-If you are an entrepreneurial, ambitious with a growth mind set, get in touch!

Benefits
A warm, collaborative team with big plans and ambitions. They offer:
27 days annual leave + bank holidays, with the ability to buy and sell annual leave
Access to shopping discounts and cashback with thousands of retailers through their benefits portal
Free on-site parking and onsite café and Group Pension Life Assurance (2x annual salary)

IMPORTANT NOTE:
Applications are being reviewed on a rolling basis so please get in touch ASAP to find out more.
Our aim is to respond to all successful applications within 5 days. If you haven't been contacted within 5 days your application has been unsuccessful but we positively encourage you to apply for any other positions that you may see in the future. We apologise that we cannot contact everybody in person but thank you in advance for your interest.
We encourage applications from individuals of all ages & backgrounds. Appointment will be made on merit alone but candidates must be able to demonstrate their ability to work in the UK. Third Solutions acts as an employment agency for permanent recruitment & an employment business for temporary recruitment as defined by the Conduct of Employment Agencies & Employment Business Regulations 2003

Contract Type: Fixed Term 24 months

Location: London (Flexible working with a minimum of 2 days in the office)

Interviews: 7th & 8th September 2026

Our Brand and Marketing team is looking for a creative, dynamic and innovative Marketing Manager to lead a new transformational project spearheaded by one of The Trust’s Goodwill Ambassadors and supported by corporate and government funders, to develop and deliver a long-term national awareness campaign to drive thousands of mentors to take action to support young people’s futures.

The key aspects of the role include:

• leading the marketing strategy and optimising campaign management
• developing and delivering owned, earned and paid marketing tactics
• using data to recommend outreach adjustments to respond to operational need in real-time
• working with prominent stakeholders to maximise opportunities
• line managing one Marketing Executive

The role is ideal for you if you’re: adept at building senior stakeholder relationships to secure buy-in and manage expectations; comfortable working with agencies, designers and partners to fulfil project needs; effective at developing multi-channel B2B and B2C marketing materials; and can use performance reports and trends data to influence decisions to advance The Trust’s goals.

If you’ve led the marketing requirements on high-profile marketing projects with measurable impact, we want to hear from you.

What happens next?  

Please submit a CV, and Cover Letter that includes your experience, transferrable skills and motivation to work for The King's Trust! The Team will be in touch about the next steps shortly after the closing date. 

Why do we need Marketing Managers? 

Last year, we helped more than 40,000 Young People, with three in four young people on our programmes moving into a positive outcome in work, education or training.The young people we help face a range of challenges, such as unemployment, mental health issues or some who have been in trouble with the law. We believe all young people should have the chance to succeed, and that young people are the key to a positive and prosperous future for all of us. We want to continue having a positive impact on young people’s lives and we couldn’t do this without the important work of Marketing Managers! 

Perks for working at The Trust! 

• Great holiday package! 30 days annual leave entitlement, plus bank holidays. Office closure on the days between Christmas and New Year 
• Flexible working! Where operationally possible, our roles require a combination of office days and working from home (please speak to the hiring manager about this particular role)
• You can volunteer for and/or attend events – The King's Trust Awards, Pride, active events etc. 
• In-house learning platform! Develop your skills for your career and your role 
• Benefits platform! Everything from health and financial well-being support to discounts on your favourite restaurants, shops and cinemas. 
• Personal development opportunities through our Networks – KT CAN (Cultural Awareness Network), KT GEN (Gender Equality Network), KT DAWN (Disability & Wellbeing Network), and PULSE (LGBTQIA+ Network). 
• Fantastic Family leave! Receive 13 weeks of full pay and 13 weeks of half pay for maternity and adoption leave. Receive 8 weeks of full pay for paternity leave. 
• Interest-free season ticket loans 
• The Trust will contribute 5% of your salary to the Trust Pension Scheme 
• Generous life assurance cover (4 x annual salary) 

Who We Are

Animal Equality is an international animal protection organisation working with society, governments and companies to end cruelty to farmed animals. Animal Equality has offices in the United Kingdom, United States, Germany, Italy, Spain, Mexico, Brazil and India.

Animal Equality releases investigative materials captured from inside factory farms and slaughterhouses, exposing the conditions that farmed animals face around the world. We publish our findings on television, in newspapers and online. We routinely secure mainstream media coverage, including on the BBC, ITV, Sky news, The Times, the Guardian, New York Times and many more.

Animal Equality also advocates for political change. Our current campaigns include a UK ban on foie gras imports, increased enforcement of existing animal protection laws, legal protections for farmed fish, and Government subsidies for transitioning towards a plant-based food system.

We focus on farmed animals because of the scale and severity of the issue. More than a billion animals are confined and killed for human consumption every year in the UK. Farmed animals also often suffer in some of the worst ways: pigs typically endure painful mutilations, many chickens die of heart attacks, fish are confined in underwater cages, and some farmed animals are victims of deliberate abuse and neglect. But the problem is solvable! By utilising effective campaigning strategies, Animal Equality is having an impact for animals around the world and building a future where all animals are respected and protected, and are no longer exploited for human consumption.

Animal Equality UK’s current key campaigns include:

• Strengthening enforcement of animal protection laws
• Halting the expansion of Scotland’s salmon farming industry
• Achieving a ban on foie gras imports
• Securing species-specific slaughter legislation for fish
• Inspiring the public to eat plants, not animals

About The Role

The Communications & Digital Marketing Coordinator will play a key role in shaping Animal Equality UK’s public voice. They will ensure all outgoing content, both digital and print, aligns with our brand, values, and mission.

This role will lead on paid digital marketing and lead-generation activities to grow our supporter and donor base; oversee video production; manage website content; optimise organic and paid reach; support SEO strategy; and ensure consistent day-to-day engagement across our social media channels.

The successful candidate will work collaboratively across all UK departments, particularly Marketing and Campaigns, as well as with international colleagues, to maximise our impact for farmed animals.

Position Location: Remote, in the UK. Candidates should be prepared to travel to London once a month for in-person team meet-ups. Please note that travel for these routine office visits is self-funded. Occasional travel to Animal Equality events may be required, with all associated expenses fully covered.

For further information and to apply, please visit our website.

Application deadline: 5.00pm on Friday, 11th September 2026.

About the National Garden Scheme

The National Garden Scheme is the most significant charitable funder of nursing charities in the country, donating £3.9 million in 2025 and over £77 million since 1927.  Our beneficiary charities include Macmillan Cancer Support, Marie Curie, Carers Trust, Hospice UK, The Queen’s Institute of Community Nursing and Parkinson’s UK. 

We help our garden owners open their beautiful gardens to the public, sharing their passion and raising impressive amounts of money through admission fees, refreshments and plant sales. Over 3,300 gardens open each year for the National Garden Scheme and further details about the gardens, our donations and more about the charity can be found on our website.

About the Website and Digital Marketing Manager

The ethos of the National Garden Scheme is rooted in generosity and kindness, from: our 3,300 garden owners, to our 600 county volunteers and our small team of 14 staff. Our central office in East Clandon, Surrey is a warm and welcoming place to work.

The right candidate for the role of Website and Digital Marketing Manager will be a proactive and technically confident digital professional who can combine hands-on website management with creative digital marketing expertise. The ideal candidate will have experience managing and developing WordPress websites, delivering successful digital campaigns, and using data and insights to improve online performance and audience engagement.

They will be comfortable working across multiple digital platforms, including email marketing systems, CRM databases and analytics tools, with a strong understanding of SEO, website optimisation, accessibility and GDPR requirements. Strong organisational skills are essential, as you'll be managing a varied workload, coordinating projects and working with both internal teams and external suppliers.

As a self-starter with excellent communication skills and keen attention to detail, you'll be equally at home troubleshooting website issues, testing new digital developments, creating engaging content and identifying opportunities to enhance the user experience. Experience in the charity sector, marketing automation and digital development projects would be highly advantageous.

Most importantly, you'll be enthusiastic, collaborative and adaptable, with a passion for using digital channels to engage audiences, support fundraising and help the charity achieve its goals