Marketing Insight Manager Jobs
Actively Interviewing
This organisation is scheduling interviews as the applications come in. Don’t miss your opportunity, apply now!
Role: Digital Marketing Manager
Hours: 30 hours per week (4 days per week)
Location: Homebased within the UK with a requirement to travel to occasional meetings, mostly held in London
Reporting to: Director of Brand and Digital
Benefits: Flexible working arrangements, 28 days of annual leave (FTE pro rata for part-time) + 1 day for your birthday, pension scheme
Key relationships: Managing external relationships with key agencies and partners
Salary: £40,000 per annum (FTE pro rata for part-time)
Contract: Fixed term with the potential to extend
About Overcoming MS
Are you a digital marketing expert, looking to make an impact at the world’s leading multiple sclerosis healthy lifestyle charity?
At Overcoming MS, we are here for everyone with MS who wants to take control of their health and wellbeing. We provide clear, practical actions for people to take and a supportive community to help people living with MS. The Overcoming MS Program uses substantial scientific evidence to show how lifestyle choices, alongside medication, benefit physical and mental health.
Knowing people with MS can reduce their risk of disease progression through lifestyle choices gives hope to us all. Our vision is a world in which living a full and healthy life with MS is possible for everyone.
Once people with MS know about the potential impact of a healthy lifestyle, they need to feel that the information is coming from a reliable source, in order to believe in it and adopt the key changes. The Overcoming MS Program is based on broad-based, high-quality scientific evidence, and lifestyle is an area that has growing interest and development.
About the role
We’re recruiting for an experienced Digital Marketing Manager to steer us in the next stage of our journey. This is an exciting development of an existing role at Overcoming MS and will allow the successful candidate to make the position their own.
The Digital Marketing Manager will be responsible for delivering an innovative new digital marketing approach, through the innovation, creation and delivery of projects and activities which increase leads, donations and engagement for Overcoming MS charity.
Key Responsibilities
The Digital Marketing Manager will work across several areas, including:
1. Conversion optimisation
· Increasing our donations and data capture - to enable us to continue the dialogue and create donations from a greater percentage of those who visit our website, or interact with other digital channels.
· Working with our agency partner to optimise key landing pages and signposting for conversion.
2. User journey optimisation
· Helping people find the right content based on data optimisations so that more people find what they need and understand what else the charity could offer them. Using HotJar for insights.
· Automated email journeys - Building customer journeys to support the Program pillars to build deeper relationships with people in our community.
3. Increasing reach and traffic generation
· Testing different low-cost digital reach opportunities.
· Including paid social, referral activities, calls to action across our channels, YouTube SEO and SEM. Working with an agency to optimise journeys from Google Grant, leading to clearly articulated actions (eg donations, sign-ups, click-throughs).
4. Testing to improve results continually
· Email AB testing - Deliver AB testing to inform future email AB tests.
· Plan AB testing for email marketing projects, for the website, and other projects as needed to improve conversion rates.
5. Digital project management
· Testing new digital versions of courses and tools. Project management of website updates.
6. Campaign support
· Leading, innovating and supporting advocacy, communications and fundraising campaigns as needed to increase reach, engagement and conversions.
7. Gathering community feedback
· Continue the plan to access regular community feedback to influence Hub improvements and other digital channel improvements.
8. Supplier collaboration
· Working with our suppliers to optimise collaboration, reduce cost and increase impact.
About you
Strong digital skills
• A proven track record of managing digital products/projects/programmes which create value for end-users.
• Strong working knowledge and experience in digital solutions.
• Experience in evaluating and improving existing digital programs.
• Significant experience working with 3rd party digital providers to create solutions that work for the target audience.
• Confident in Google Analytics and Google Search Console.
• Excellent understanding of AB testing to maximise conversion rates.
• Experience in using tools like HotJar (preferred).
• Strong analysis skills.
Project management skills
• Excellent organisational, planning, prioritisation and time management skills with an ability to work to deadlines and change priorities when needed.
• Expertise in using and implementing relevant project management methodologies and tools.
• Ability to proactively mitigate risks and overcome barriers to implementing solutions.
High work quality and passion for innovation
• Excellent eye for detail, works to deliver high-quality work.
• A passion for innovation, an open mind, and a willingness to learn and grow.
Strong interpersonal skills
• Excellent communication skills, energetic and passionate.
• Demonstrable track record of building lasting professional relationships.
Charity interest
• An understanding of the charity sector or an interest in charities would be a bonus.
• Knowledge of digital fundraising, digital income generation opportunities and digital conversion.
Working location
You are comfortable working remotely as part of a small team, and happy to travel occasionally to London or other central locations for meetings.
What can we offer you?
Our staff benefits include:
• 28 days annual leave (FTE - pro rata for part-time) plus a day off for your birthday and bank holidays
• Flexible working
• Remote working
• Pension
• Employee Assistance Programme
How to apply
Please send your CV and a covering letter.
In your application, please let us know:
- Your current salary and desired salary (if you are successful in getting the role)
- Your notice period
- Your current location.
Please respond ASAP, as we will start screening candidates as soon as we receive applications.
We are an equal opportunities employer, committed to diversity and inclusion in the workplace. We make hiring decisions based on merit. If you fill most or all of the requirements, please apply.
No agency contact, please.
The client requests no contact from agencies or media sales.
Actively Interviewing
This organisation is scheduling interviews as the applications come in. Don’t miss your opportunity, apply now!
Job description
We're seeking a talented and motivated Campaigns and Marketing Manager to lead and execute innovative marketing campaigns and strategies aimed at increasing awareness, engagement, and support for Southampton Hospitals Charity. This role will involve developing and implementing compelling campaigns across various channels to drive donations, event participation, and community involvement.
About the Charity
We are a leading healthcare charity dedicated to enhancing patient care and experience at University Hospital Southampton NHS Foundation Trust by providing vital funding for innovative projects, state-of-the-art equipment, and cutting-edge research. Our work is made possible through the generosity of individuals, businesses, and community groups who share our vision of exceptional healthcare.
Main Responsibilities:
Campaign Development and Management:
- Lead the development and execution of integrated marketing campaigns that align with the Charity's objectives and resonate with our target audience.
- Conduct thorough research to understand audience demographics, preferences, and behaviors.
- Collaborate with internal stakeholders to identify key messages and stories.
- Develop creative concepts, visuals, and messaging.
- Oversee the production of marketing materials.
- Evaluate campaign performance and effectiveness, identifying areas for improvement and optimisation
Digital Marketing and Content Creation:
- Develop and implement digital marketing strategies across various platforms, including social media, email marketing, website, and digital advertising, to maximise reach and engagement.
- Design and execute email marketing and donor campaigns.
- Optimise website content and user experience.
- Implement digital advertising campaigns across platforms.
- Generate compelling stories, testimonials, and case studies.
- Develop multimedia content and write persuasive copy for marketing materials, fundraising appeals, event promotions, and donor communications.
Brand Management, Data Analysis, and Reporting:
- Develop and maintain brand guidelines, ensuring consistency in messaging, tone, and visual identity across all channels and materials.
- Monitor brand mentions and sentiment online.
- Conduct periodic brand audits.
- Champion the Charity's brand values and mission.
- Set up tracking mechanisms and analytics tools to monitor campaign performance.
- Analyse data to assess campaign effectiveness and audience engagement.
- Prepare regular reports and dashboards summarising campaign results, trends, and insights for internal stakeholders.
Please submit your CV and a Cover Letter. Your Cover Letter should be no more than 2 pages and should include a summary of your reasons for applying for the position. You should also include details of how your skills and experience meet those necessary for the role, as listed in the Job Description and Person Specification.
We are a leading healthcare charity dedicated to enhancing patient care and experience at University Hospital Southampton
The client requests no contact from agencies or media sales.
Key Information:
Hours: 37.5 hours per week
Position: Marketing and Fundraising Manager
Contract: Permanent (up to two days from home per week)
Pay: £35,000-£38,000
Location: St Nicholas House, Old Churchyard, Liverpool, L2 8TX
Reports to: Chief Executive Officer
Closing date for applications: 26th April 2024
Interview date: 10th May 2024
Start Date: ASAP
About Options
At Options for Supported Living we support people with learning disabilities, autism and acquired brain injuries to live their lives to the full.
We work hard to create a better world where people with disabilities contribute to their communities as unique and valued members. Through the support we give, we enable people to make decisions for themselves and live lives full of friends, family, people they love, community, health, and purpose. The same as anyone.
And we don’t stop there. We’re committed to speaking out about the things that matter most within social care. Through our community we give people a voice, working together to create a lasting impact.
The role
It’s an exciting time to join Options as we focus on income generation to drive sustainable growth for the future. Working through a team, the Marketing & Fundraising Manager is instrumental in supporting Options vision and mission through clear strategic marketing, fundraising delivery as well as monitoring and reporting on its impact.
Key responsibilities
1.Ensure the development of a clear marketing and fundraising plan aligned with our strategic objectives and target audience to drive brand awareness, engagement, and income.
2.Work alongside agency partners to plan, execute and monitor integrated marketing and fundraising campaigns across on and offline channels.
3.Ensure brand consistency and integrity, including tone of voice across all marketing materials and communications.
4.Create engaging and compelling content including articles, blogs, videos, and graphics to promote our support and expertise and raise awareness of key campaigning topics.
5.Maintain a database of supporter, donors, and potential funders, maintaining accurate records that are kept up to date and information handled in accordance with the Data Protection Act and GDPR regulations.
6.Ensure donor effective stewardship journeys are followed.
7.Maintain online fundraising platforms, social media feeds and associated communications tools alongside the Marketing Officer.
8.Lead, motivate and support the marketing team: Marketing Officer, Fundraising Coordinator, and Social Media Apprentice.
9.Oversee website content management ensuring, blogs, stories, and events are relevant and in line with our marketing and fundraising strategy.
10.Work alongside other departments such as the Community, Recruitment, and Finance Team to ensure the organisation runs smoothly.
11.Collect feedback from people we support, families and staff to ensure the continued development of the marketing and fundraising strategy.
12.Look for opportunities to increase our network of contacts, stakeholders, and volunteers.
13.Support the Leadership Team in improving internal communication and brand alignment of all staff and people associated with Options.
14.Working alongside the leadership team to ensure that one-off projects are completed on time and accurately.
15.Remain up to date with current marketing trends to influence and remain relevant in a widely competitive third-sector market.
16.Prepare reports for the leadership team and Options trustees on project targets and outcomes.
17.Attend relevant meetings and work within Options, values and beliefs, policies, and procedures.
18.Represent Options at events as required.
Experience
1.Experience of professional fundraising, or similar experience in a marketing, sales, or business development environment.
2.Track record of setting and achieving income targets.
3.Experience of managing people.
Qualifications
It is desirable to have a relevant professional qualification – Chartered Institute of Marketing (CIM) or Chartered Institute of Fundraising (IoF) - or working towards.
Skills
·Working within the values of Options.
·Accessible language skills – it is essential that you have strong verbal and written communication skills and that our communication is accessible for the people we support and the general population; an understanding Easy Read guidance and inclusive language would be preferred.
·Relevant and up-to-date IT skills, knowledge of digital channels and how they can be used to gain and promote social care and the third sector.
·Have a good eye for design.
·Have excellent attention to detail.
·Confident and capable organiser.
·Good networking skills.
·Delegator and able to prioritise.
·Have a positive attitude and integrity.
·Able to work confidently when required.
·Have a desire to get things done proactively and purposefully.
Summary of Terms:
Salary
£35,000
Working hours
37.5 hours (with up to two days working from home)
Contract Type
Hybrid, Permanent
Annual leave
33 days (inclusive of bank holidays)
Sickness
5 days (one calendar week) full pay per year (after the first 6 months of service) and after a waiting period of 3 days.
Car
40p per mile (when additional travel is required to carry out work for Options)
Training
Options will support the post holder in pursuing their development.
Pension
5% Subject to eligibility, we will automatically enrol you into our nominated pension scheme after you have worked for us for three months. You can opt-out if you do not wish to be in Scheme. If you do not opt out, we will deduct your contributions to the pension scheme from what we pay you. Current details of the Scheme and your rights relating to it, and of your and our contributions, will be provided to you separately.
Based at
St Nicholas House, Old Churchyard, Liverpool, L2 8TX
Benefits:
- Blue Light Discount & reimbursement
- Arriva Travel Club
- Cycle to work
- Fix your bike voucher
- Learn to drive
- Health Assured (Employee Assistance Programme)
- Company pension
- Referral programme
- Sick pay
- Casual dress
- Company events
- Training paid for
- 02 Open
- Medicash
- £250 refer a friend scheme
- Company events
- Training & development
How to apply:
If you are interested in joining our team, please hit the apply button. We look forward to hearing from you!
Kindly provide a cover letter illustrating the alignment of our values with your own. Additionally, share insights into a successful campaign you've been part of, highlighting your role and impact.
All successful applicants are subject to a DBS and pre-employment checks.
We currently do not hold a sponsorship licence, therefore are not able to offer sponsorship of employment at this time.
The client requests no contact from agencies or media sales.
Battersea is seeking a Content Marketing Manager to join our Marketing & Communications Department.
Battersea’s Marketing & Communications Department is responsible for communicating the breadth of the organisation’s work in an engaging and memorable way. Though our award-winning campaigns, we use our influence to affect change for dogs and cats within and beyond our gates; building Battersea’s reputation on a national and international scale. Our work involves everything from innovative integrated advertising campaigns to rehome our animals, to supporting other departments with their strategic objectives. We also manage Battersea’s online communities, offer brand guidance, deliver innovative digital activity, and manage internal communications, ensuring that staff and volunteers stay informed and engaged. The department’s ultimate goal is to raise awareness of Battersea’s work, so we can be here for more dogs and cats.
The Content Marketing Manager will be responsible for managing the Content Team within the Marketing & Communications Department, overseeing delivery of the content framework, using evaluation and measurement to enable strategic and creative development so Battersea’s content output achieves brand, marketing and organisational objectives.
Overall objectives of this role:
• Oversee strategic delivery against the content framework, supporting the team in effective implementation and measurement
• Lead the team in developing and delivering best in class creative storytelling content that is strategically aligned, maximised, and continually evaluated.
• Work with stakeholders across the organisation to effectively prioritise and shape briefs coming into the team.
• Work collaboratively across the Marketing & Communications department and other departments and support the team in doing the same including via supporting working structures and tools.
More about Battersea:
At Battersea, we aim to never turn away a dog or cat in need of help. We give each one lots of love and expert care and get to know their characters and quirks so we can find them a new home that’s just right for them.
All the knowledge we gather in our centres helps us to improve the lives of the animals we’ll never meet, through our work with other rescue organisations and charities. We also help people make informed choices when getting a pet, we provide training and welfare advice, and we campaign for changes in the law when we see that dogs and cats or their owners deserve better.
Join us and help us be here for every dog and cat, wherever they are, for as long as they need us.
What we can offer you:
We offer our employees a wide range of benefits to reward them for the value that they bring to Battersea, to support them in their work, to help improve their health and wellbeing, and maintain a healthy work-life balance. These include:
- 28 days of annual leave (plus 8 days paid public holidays) per year
- Generous pension contributions – up to 10% employer contribution
- Free healthcare cash plan, where you can claim for a range of treatment including dental, optical, physiotherapy, chiropody and acupuncture every year
- Annual interest-free season ticket loans
- Discounted gym memberships and cycle to work schemes
- Life insurance
- Support for your professional and career development, including access to digital and in-person training programmes, a wide range of tools and resources, leadership and management training, mentoring and much more.
Our hybrid working policy:
We operate a 50% onsite hybrid working model, with our office-based staff splitting their time between site based and home working. This enables our office-based staff to maintain the benefits of home working, while allowing for collaboration and maintaining a connection to our cause. In addition to this, our offices are in a great location within London, have modern facilities, offer great employee socialising spaces and a discounted café. Best of all, coming on site offers you the opportunity to meet our lovely rescues with lunchtime cat socialising and the occasional office dog!
Equality, diversity and inclusion at Battersea:
At Battersea, we are committed to providing equality of opportunity, and developing and supporting a diverse workforce and inclusive culture in all aspects of our organisation. We aim to ensure that this pledge, reinforced by our values, is embedded in our day-to-day working practices and our work together.
By hearing from and valuing different experiences, perspectives and contributions, we know we can provide the best expert care for every dog and cat who needs us. We particularly welcome applications from people with disabilities and from members of minority ethnic communities, who we know are currently under-represented at Battersea.
As a Disability Confident Committed employer, we're happy to discuss any support or personalisation you may need during your application and/or interview process as part of our workplace adjustments.
Closing date: 2nd May 2024
Interview date(s): w/c 6th May 2024 & w/c 13th May 2024
If you think you’re a good fit for the role, and you’re passionate about dogs, cats and our work, then we’d like to hear from you.
For full details, please download our recruitment pack.
All applications must be submitted before the closing date advertised; we reserve the right to close the vacancy early if a high volume of applications is received.
The client requests no contact from agencies or media sales.
About the role
This is a new role for Clatterbridge Cancer Charity as we look to expand our successful Individual Giving & Lottery programmes.
The post holder will deliver quality fundraising campaigns, including Cash Appeals, Regular Giving and Lottery that will grow income, supporter base and lifetime value. Putting supporters at the heart of the Charity’s work, the role includes acquisition, retention and stewardship of individual donors and lottery players to achieve a sustainable increase in income for Clatterbridge Cancer Charity.
You’ll have strong commercial knowledge, with the ability to apply this to the Charity sector; adding value to our existing fundraising activities and impact reporting.
As part of a busy and ambitious team, this role would suit a proactive and enthusiastic individual with a talent for storytelling and a knowledge of data-driven marketing. Working with the Digital Fundraising Manager and Marketing & PR Manager, they will be instrumental to the success of Individual Giving during an exciting period of growth for Clatterbridge Cancer Charity.
About the Charity
Clatterbridge Cancer Charity is an independent Charity, dedicated to supporting patients and research at The Clatterbridge Cancer Centre - one of the UK’s leading cancer hospitals.
It’s thanks to our supporters that we can achieve so much for people with cancer across Merseyside and Cheshire, which may not be possible through NHS funding alone.
This includes fund life-saving research to shape cancer care for generations to come, investing in leading technology that drive better outcomes for people with cancer, enhancing the patient environment to support health & wellbeing and enabling innovations in care for every patient, every day.
Please include a Cover Letter, alongside your CV with your application, detailing how you meet the criteria set out in the Person Specification.
Closing Date: 1 May 2024
Ref 6699
Are you ready to make a difference? Are you passionate about driving positive change and impacting lives? Join us as our Senior Marketing Manager to ignite lasting change by engaging the nation to take part in Save the Children's flagship mass participation event; Christmas Jumper Day. You will have an opportunity to transform lives, one jumper at a time!
About us:
Save the Children UK believes every child deserves a future. In the UK and around the world, we work every day to give children a healthy start in life, the opportunity to learn, and protection from harm. When crisis strikes and children are most vulnerable, we are always among the first to respond and the last to leave. We ensure children's unique needs are met and their voices are heard. We deliver lasting results for millions of children, including those hardest to reach.
About You:
As our Senior Marketing Manager, you will play a pivotal role in our fundraising strategy. You will lead a multi-disciplinary team to raise unrestricted income by engaging schools and workplaces to participate in Christmas Jumper Day and raise much-needed funds for children for 6 months of the year. For the other 6 months of the year, you will lead marketing and fundraising projects across Public Income and Engagement to drive us towards Save the Children's goal of raising £60 million by 2030.
You will also lead on the development of multi-channel marketing plans, with a focus on audience, to drive ambitious brand awareness, supporter action, income and loyalty targets including email, display, paid social, direct mail, TV, radio and out of home, across a range of engagement opportunities and propositions (legacies, regular giving, emergencies and mass participation)
Key Responsibilities:
- Lead a multi-disciplinary team to attract and engage supporters to drive participation and income generation for Christmas Jumper Day.
- Lead the development of multi-channel marketing plans, with a focus on audience and insight.
- Lead the team's relationship with the media buying agency to buy and optimize media.
- Cultivate collaborative relationships with key partners such as marketing agencies, production companies, and fulfilment agencies, motivating and inspiring them to deliver their best for Save the Children.
- Inspire internal partners and colleagues to focus on raising money around the Christmas Jumper Day campaign.
- Manage team budgets and reporting.
- Support the Deputy Director of Public Income and Engagement to lead fundraising and marketing projects outside the Christmas Jumper Day campaign period.
Key Requirements:
- Significant experience in marketing, including developing complex and integrated multi-channel marketing plans, data analysis, and audience planning.
- Outstanding project management skills with a proven ability to plan and manage activity that delivers complex projects on time and to budget.
- Extensive experience in effectively managing external partners, including working with media agencies, creative agencies, and fulfilment agencies.
- Experience in developing marketing assets to drive engagement and action.
- Experience in developing engaging supporter journeys across channels.
- Ability to provide technical leadership for the organization in delivering marketing across various media types.
- Experience in managing budgets.
- Strong numerical and critical thinking skills, including the ability to analyze complex data for strategic decision-making.
Ways of Working:
The majority of our roles can be performed remotely in the UK. However, for this role, you will be required to work from our Farringdon Office in London on average 1 day a week. Travel costs to your contracted office will be at your own expense.
What we offer you:
- A diverse, unique role where no two days are the same, with huge capacity to build and acquire new personal and professional skills and create your own scope to make change within one of the world's leading international charities.
- Working for a charity provides one of the best benefits there is – a sense of purpose and reward for helping others. However, we understand the importance of giving back to our employees to ensure a happy and healthy working environment and work/life balance.
- To have the best (and happiest) employees we focus on flexibility, inclusion, collaboration, health, and wellbeing both in and outside of work.
- We provide a wide range of benefits which will reward your hard work, motivate you, and inspire you to work to improve the lives of children every day.
Closing date: May 1. 2024
Please note: To avoid disappointment, you are advised to submit your application as soon as possible as we reserve the right to close the vacancy early if a high volume of applications are received. This is to ensure that we can manage application levels whilst maintaining a positive candidate experience. Unfortunately once a vacancy has closed, we are unable to consider further applications.
Ways of Working:
The majority of our roles can be performed remotely in the UK, but there are likely to be times when you will be required to come to your contracted office (up to 2-4 days per month or 6-8 days per quarter). This will be agreed with your Line Manager and team and is intended to be time spent on collaborating with colleagues and relationship building.
Please note: travel costs to your contracted office will be at your own expense.
Flexible Working - We are happy to discuss flexible working options at interview.
Commitment to Diversity & Inclusion:
Save the Children UK believes in a world that is fair, inclusive and equitable where all children have the opportunity to change their world. We apply this to our workforce and we are committed to developing and supporting a diverse, equitable, and inclusive organisation where all employees have a sense of belonging and feel that they can be "Free to Be Me". We are not looking for just one type of person - we want to recruit people who can add fresh perspectives, innovative ideas or challenge that disrupts the risk of group think.
We are especially interested in people whose childhood experiences - of life on a low income, of migration, of being in a racialised community, of the care system, of being LGBT+ or in an LGBT+ family or living with (or with someone with) a disability - help us to see things we might otherwise miss. Whatever your story is we want to hear it because we know that different voices, ideas, perspectives and knowledge, working together will enable us to better the lives of children around the world. This is the reason why we are all here.
Digital Marketing Manager
Baby Lifeline
Midlands/London (Possible Hybrid/remote)
About Us
Do you want to work for a dynamic charity that’s making a huge difference to the prevention of avoidable harm to mothers, birthing people, and babies, not only across the UK, but around the world?
We’re looking for a creative and proactive new team member who can provide us with the digital marketing expertise we need to raise our public profile and boost fundraising, while continuing to build relationships with key partners.
Our Digital Marketing Manager will be responsible for Baby Lifeline’s social media channels, planning and creating content for our website and driving engagement with the individuals and organisations we need to reach.
Key responsibilities:
· To take ownership of content published via Baby Lifeline’s website and shared via its social media channels
· To use social media and Baby Lifeline’s website to drive income through fundraising
· To engage with stakeholders through digital activity, building positive two-way relationships
· To be strongly aware of developments in digital marketing, putting forward suggestions for new ways to increase public awareness of our charity, reach our most influential stakeholders, and boost fundraising
· To produce monthly social media monitoring reports
· To support Head of Communications & Marketing with the wider delivery of Baby Lifeline’s Communications Strategy
Skills and experience:
· Extensive professional use of social media and online platforms
· Extensive professional use of CMS (e.g. WordPress)
· A passion for digital marketing and the ways it can be used to achieve organisational objectives
· Copywriting experience for online marketing and communications, with the ability to share examples of work that has successfully engaged a target audience and provoked action
· Strong attention to detail
· Experience of creating and/or managing marketing databases
· Experience of producing stakeholder newsletters (e.g. via MailChimp)
· Knowledge of PPC, SEO, Google Ads, and Google Analytics
· Knowledge of developments in marketing and communications in the UK charity sector
· Experience working within the UK charity sector preferred
· CIPR/CIM membership and/or accredited qualifications preferred
Baby Lifeline is a unique national charity whose mission is to make care safer and better for every pregnant woman, pregnant person, and newborn baby
The client requests no contact from agencies or media sales.
About us
The King's Fund is an independent charity working to improve health and care in England. We help to shape policy and practice through research and analysis; develop individuals, teams and organisations; promote understanding of the health and social care system; and bring people together to learn, share knowledge and debate. Our vision is that the best possible health and care is available to all. We have a high profile and strong reputation for influencing health and care policy, providing leadership development and producing excellent communications.
The role
We are looking for someone who wants to start their career in marketing and is interested in learning more about CRMs, email marketing and measuring the effectiveness of marketing campaigns. As part of the King’s Fund’s centralised Marketing function, you’ll be at the heart of giving colleagues and customers a consistent, joined-up experience and play a key role in our marketing strategy. You’ll deal with a spectrum of work, spanning everything from writing and creating compelling copy (for both online and offline marketing activity); diving into our CRM system, ensuring data accuracy and managing lists; to pulling together evaluation reports, analysing campaign performance, identifying trends, and providing actionable insights. With support from your manager and rest of the team, it’s a great role to build your expertise and gain valuable marketing experience.
To join us, you’ll need a keen interest in marketing and a blend of creativity and precision to write clear and compelling copy for marketing materials including email campaigns. You will enjoy communicating with people, both in person and on paper. Attention to detail is important and you will be proficient in Microsoft products including Excel. Beyond this, you must be organised, flexible and as passionate about our work as we are.
The Fund is committed to a hybrid working model that meets the organisation’s needs, while giving staff flexibility to choose between office and home working. Most staff are expected to work a minimum of 40% from our central London office and are free to work more days from the office if they prefer. We are in the process of developing our long-term policy on this, although the expected minimum time in the office will remain 40% (pro rata).
In addition to a competitive salary, The King’s Fund offers generous holiday entitlements, a £3 daily discount in our café and an on-site gym.
How to apply
To apply, please go to our web-site and read our supplementary guidance documents, then download and fill in our application form. Please do not send CVs. If completing the application form presents any challenges, contact us by email so we can discussion options.
Please note that to apply, you must have existing documented proof of your right to live and work in the UK.
Closing date is 7 May at 9.30am.
Interviews will be held on Tuesday, 14 May in our Central London office. Role available to start shortly thereafter.
The King’s Fund is committed to equal opportunities in all its activities and appointments will be determined solely on merit. Applications are welcomed from all sections of the community, including those from minority ethnic groups and those with disabilities.
The client requests no contact from agencies or media sales.
The Cherie Blair Foundation for Women is looking for an experienced and results-driven marketing professional with great know-how in marketing opportunities and managing agencies, and a commitment to women’s economic empowerment to join our team as Programme Marketing Manager for 12 months.
Please note, applications without a covering letter will not be considered. All applicants must have the full legal right to work in the UK as the Foundation does not offer sponsorship at this time.
General information
Start date: Mid to end of June dependent on notice period required
Contract: Temporary – 12 months
Hours: Part time: 21 hours per week, ideally over 4 or 5 days but 3 days considered.
Salary: £34,176 - £37,024 per annum (£20,506 - £22,214 pro rata)
About the role
Becoming the Programme Marketing Manager at the Cherie Blair Foundation for Women is a fantastic opportunity to help drive progress for women entrepreneurs in low and middle income countries by engaging more people in our work.
The key purpose of this role is to effectively market our programmes to participants – chiefly our HerVenture business skills microlearning app and our sector-leading Mentoring Women in Business programme.
This will span three main projects:
· to successfully manage a marketing agency to effectively market the HerVenture app to women in South Africa (as part of a fixed-term project with active marketing ongoing until Mar ‘25);
· to successfully manage the same marketing agency to promote the app in Nigeria (as part of a separate fixed-term project with active marketing ongoing until Dec ‘24); and
· to effectively promote the opportunity to become a mentor to a woman entrepreneur through our Mentoring Women in Business programme to paying professionals worldwide. Your objective will be to secure 18+ paid mentors for the Nov ’24 programme intake and 20+ for the May ’25 intake.
Following the completion of the two HerVenture marketing projects, you will also lead other programme marketing initiatives in 2025. These will be determined in late 2024.
Following the May ’25 Mentoring intake you will deliver a strategy, harnessing your learning and analysis to outline an approach for marketing the programme to paying mentors in future.
You will also be called on to support other forms of programme marketing on an ad hoc basis, for example advising on development of corporate pitch decks, or co-designing materials for fundraising events.
This position reports directly to the Head of Communications and Marketing, however this is a highly collaborative role and you will also work closely with the Entrepreneurship programmes team and the Programme Funding team to develop and deliver plans and manage projects.
Our ideal candidate will be a knowledgeable and motivated marketer with experience in ‘selling’ professional development / online volunteering opportunities, and in managing agencies and contractors to deliver on fixed projects as aligned to good marketing practices. You should be highly organised and goals-driven, with a collaborative approach, a growth-oriented mindset, and a strong desire to harness the power of marketing to support women’s economic empowerment.
We are open to applications from consultants.
For full information on this role, please download the job pack
What the Foundation can offer you
· A fantastic package of 28 days of annual leave (which includes three that must be taken during the festive break).
· An organisation that values you. As a smaller organisation, we value everyone’s individual perspective and voice and all team members are able to contribute to our strategic planning.
· Professional development, with career growth built into each staff member’s annual plan and a wide range of skills-building and learning opportunities provided. Each staff member has an annual £1,000 training budget.
· A positive, supportive and collaborative culture and leadership style. We encourage teamwork and open and honest communication, while maintaining a friendly and relaxed atmosphere where everyone can thrive.
· A focus on personal wellbeing and happiness, with regular team-building activities and line manager meetings that as well as your personal wellbeing.
About the Foundation
The Cherie Blair Foundation for Women exists to create a future where women everywhere enjoy equal economic opportunities so they can thrive. Together with partners around the world, we work with women in low and middle income countries so they can start, sustain and grow successful enterprises. We collaborate to create fairer business environments so women are not constrained by gendered barriers and can reach their potential on their terms.
Since 2008, our training and mentoring services have supported more than 250,000 women to build successful micro, small and medium enterprises in over 100 countries. By blending insights from research, strong partnerships and pioneering technology we open doors for women entrepreneurs to skills, confidence, networks, finance and markets. We press for change to stop millions of women being held back from having the choice and opportunity to thrive.
Our gender transformative approach means women can achieve their own economic objectives. They create a better future for themselves, their families, and their communities. They contribute to thriving, fair economies, and global economic justice.
To find out more about our work, you can read our latest annual report here, and read our 2023-2026 organisational strategy ‘Ready for Business’ here.
How to apply
To apply, please download the job pack and send us the following:
· Covering letter addressing relevant experience for the role (one A4 page maximum). When writing your cover letter, please refer to the job description, focussing on the essential and desirable criteria.
· Current CV (two A4 pages maximum).
All applicants should have the legal right to work in the UK prior to applying.
Please send your application by 11:59 BST, Tuesday 14 May.
First round interviews will be held on 22 and 23 May.
The Foundation is an equal opportunity employer and actively encourages candidates of all backgrounds to apply for this position. Please let us know if you have any access requirements that you would like us to be aware of during this process.
Due to the large number of applications we receive, please note that you will only be contacted should we wish to invite you to interview.
Thank you for your interest in the Cherie Blair Foundation for Women. We look forward to receiving your application.
We work with partners to eliminate barriers to entrepreneurship for women, enabling global economic gender justice.
The client requests no contact from agencies or media sales.
Actively Interviewing
This organisation is scheduling interviews as the applications come in. Don’t miss your opportunity, apply now!
Join us in Making a Difference!
Are you passionate about using your marketing and digital skills to uplift communities and create lasting change? If so, YMCA Leicestershire is looking for a dedicated individual to join our team as a Marketing and Digital Content Creator.
Benefits include: A generous 33 days of annual leave, including bank holidays, Birthday Leave, Service Leave, Pension and Health Cash Plan, Company Sick Pay Scheme, Blue Light Discount Card, Free Gym Access and Complimentary Y theatre tickets.
About the role:
As a Marketing and Digital Content Creator, you will play a vital role in elevating YMCA Leicestershire’s brand and engaging our supporters through captivating digital content.
Marketing and communications make an important contribution to the growth and success of the organisation, with impactful stories and campaigns increasing our visibility in the local community. In 2022 we joined the YMCA national brand, but we’re the same independent local charity. This gives us access to many resources and helps us have a stronger voice on young people’s issues
This new Marketing and Digital Content Creator role will work alongside the Fundraising and Communications Manager and Partnerships and Events Fundraiser. The work is varied with different events and projects arising throughout the year and the team works collaboratively to achieve targets.
Key responsibilities will include:
- Developing and implementing digital plans to grow audience engagement and brand awareness.
- Creating exciting content for campaigns, emails, social media, and our website.
- Coordinating marketing projects and print materials across different service areas.
- Leading digital marketing efforts for fundraising campaigns, including regular giving and tailored communications.
- Maintaining supportive team working and building effective relationships with staff, service users, and supporters
About you
We are looking for someone who is:
- Passionate about the charity sector and committed to understanding YMCA Leicestershire’s work.
- Highly organised with the ability to plan and manage workload independently.
- Experienced in marketing, digital, with strong digital marketing skills.
- Proficient with digital tools and platforms, including social media and Google Analytics.
- A team player with excellent interpersonal skills and the ability to build rapport with diverse stakeholders.
To succeed in the role of Marketing & Digital Content Creator, your key skills will include:
- A recognised formal qualification in Marketing/Digital
- Minimum level 2/GCSE in Maths and English
- Proven & relevant suitable experience in a Marketing/Digital content role
- Strong digital marketing skills, including content creation, scheduling and monitoring. Familiarity with paid digital advertising and social media platforms
- Experience of designing print and digital assets using Adobe Creative Suite, Canva or similar design programmes
Interviews will take place for this role as suitable applications are received and the role may close before the closing date upon a successful candidate being appointed.
The client requests no contact from agencies or media sales.
Marketing Manager (Supporter Activation)
Contract: Permanent, Full time, 35 Hours per week
Salary : £43,668 - £45,851with excellent benefits
Location: London, UK
Hybrid Working: A minimum of 40% of working time is spent face to face, either in the London office, or as a result of external engagement or travel for WaterAid. WaterAid is located at Canary Wharf, London and this will be your location and contract base. In order to apply for this post, you must be able to demonstrate your eligibility to work in the UK.
About WaterAid:
Want to use your skills in Fundraising to play a vital role in making clean water, decent toilets and good hygiene normal for everyone everywhere?
We need passionate, creative and dedicated people. In return, you will be encouraged and empowered to be yourself at your very best. Together, we will make a bigger difference. Join WaterAid as Marketing Manager in Supporter Activation to change normal for millions of people so they can unlock their potential, break free from poverty and change their lives for good.
About the Team:
The WaterAid Supporter Activation team sits within the Mass Engagement Department. The team is responsible for building understanding and consideration for WaterAid amongst potential supporters, as well as driving the recruitment of new regular and cash supporters.
The team works closely with other teams within Mass Engagement, in particular the Supporter Engagement and Legacy teams as well as teams across the organisation such as the Strategic Partnerships and Performance & Insight to identify new opportunities and work collaboratively to achieve our mutual objectives.
About the Role:
As an experienced and innovative Marketing Manager, you will have the chance to challenge and develop key channels to drive continued success in attracting new supporters to WaterAid.
The role is to project lead the day-to-day development, management and delivery of a number of fundraising campaigns across channels such as DRTV, inserts and door drops. Overseeing the creative and delivery of campaigns from initial brief through to post campaign analysis, contributing to and ensuring the Supporter Activation team meets agreed objectives and income targets.
Key to this role will be to lead on the management and development of the DRTV programme (from creative to planning) which plays a significant part in the activation programme.
You'll also:
- Lead on the management, delivery and development of all aspects of the DRTV programme. Taking particular responsibility for creative development and innovation, media planning and campaign analysis.
- Support the Senior Marketing Manager (Supporter Activation) in the strategy and innovation of the DRTV programme to drive growth in this pivotal channel.
- Support the Senior Marketing Manager and working closely with the Marketing Officers to manage, deliver and develop the other channels in the extensive activation portfolio such as inserts, door drop and integrated media and creative campaigns, taking particular responsibility for media planning, buying and analysis.
- Support the Senior Marketing Manager in the management, delivery and development of campaigns within the Brand Consideration programme. Including collaboration with a wide number of internal teams and external colleagues to create integrated creative campaigns utilising multiple channels.
- Lead media and creative agency relationships at a strategic level; including taking a lead on pitching and appointing new agencies, including contract management. Act as first point of contact for external partners where required, taking responsibility for resolving queries, trafficking all stages of projects, escalation of potential problems and performance reviews.
- Lead on creative development; contribute to the overall strategy for the Individual Giving & Engagement Team, make decisions on creative strategy, approach, copy and design, working closely with Communications Team to accurately reflect the brand.
- Develop, plan and manage complex income and expenditure budgets for a portfolio of activities, some with six figure budgets and targets; including using complex reforecasting models to provide projections for income and expenditure.
- Ensure that all communications are carried out within FRSB, DPA and Charity Commission guidelines.
About You:
- Substantial proven experience of working in a similar fundraising and/or customer marketing role managing an expenditure budget to deliver campaigns using a wide range of media.
- Proven experience of managing DRTV campaigns, working closely with media, creative and production agencies.
- A track record of developing and implementing successful direct marketing strategies working in a complex direct marketing role / team. Including experience of strategic planning and executing multi-faceted activation campaigns for both below and above the line channels.
- Proven experience of managing large volume media campaigns including media planning, buying and analysis.
- Significant project management experience including identifying new fundraising opportunities and developing a framework for implementation.
- Experience of developing and managing complex budgets, using relevant monitoring and evaluating tools.
- Ability to develop, monitor and adapt DM strategies for the implementation of fundraising channels; including advising on the direction of the overarching direct marketing programme.
- Experience of successfully developing high level relationships with senior staff and stakeholders both internally and externally.
- Experience of leading a team and line management of one or more team members.
- Excellent written and numeracy skills with attention to detail and the ability to use spreadsheets to formulate and analyse complex budgets and make informed decisions.
- Excellent negotiation skills, and communication skills including experience of presenting to internal and external stakeholders.
- A good understanding of fundraising principles.
Closing date: Applications will close at 23:59 on Sunday 12th May 2024. Availability for an interview is required the week commencing 20th May 2024.
How to Apply: To see the full job pack, please click 'Apply'. Please apply by submitting your CV and a cover letter in one document in either Word Document or PDF format.
Pre-employment screening: To apply for this post, you must be able to demonstrate your eligibility to work in the UK. All our vacancies require a basic Disclosure and Barring Service (DBS) check to comply with our Safer Recruitment policy.
Our Benefits:
- 36 days' holiday (including 8 Bank Holidays)
- Option to buy an extra 5 days annual leave
- We offer a generous pension plan with employer contribution of up to 10%
- Wide range of flexible and agile-working arrangement
- Season Ticket Loan
- Free annual eye tests
- Pay as You Give charitable giving scheme
- Enhanced Maternity and Adoption/Surrogacy pay, Shared Parental Leave and Paternity Leave
- Sabbaticals
- Volunteer Day
Our Commitment
Our People Promise:
We will work with passion and focus to ensure safe and sustainable water, toilets and hygiene are available to everyone, everywhere. WaterAid is a place of purpose - where people have a real commitment and shared responsibility for the impact we have. We are a global community with diverse backgrounds and perspectives, motivated by inspiring, stimulating work. We are determined to put the wellbeing of our people first, to be a place where people feel safe and able to contribute their voice and truly live our values.
Equal opportunities:
We are an equal opportunity, disability-confident employer and are dedicated to achieving the highest standards of diversity, equity and inclusion. We welcome applications from people of all backgrounds, beliefs, customs, traditions and ways of life. This includes, but is not limited to, race, gender, disability, age, sexual orientation, religion, national or social origin, health status, and economic or social situation.
Safeguarding:
We are also committed to protecting everyone we come into contact with. We have a zero-tolerance approach to abuse of power, privilege or trust across our global work, and any form of inappropriate behaviour, discrimination, abuse, bullying, harassment, or exploitation. Safeguarding the people and communities we work with, our staff, volunteers and anyone working on our behalf is our top priority, and we take our responsibilities extremely seriously.
Purpose of the role:
The purpose of this role is to manage and deliver an effective email CRM programme for ZSL and its Zoos (London Zoo and Whipsnade Zoo) across the broad range of audience groups (zoo visitors, donors, members, experience bookers, etc.). The aim is to continuously grow customer acquisition, engagement, value and loyalty as part of an overarching Supporter Journey that has the customer experience at its heart.
Your key responsibilities:
- Design and build on-brand email marketing campaigns from end to end. Including copywriting, building emails on Dotdigital, sending campaigns and manage A/B and MVP testing strategy to ensure continuous optimisation of email campaigns.
- Own the overall email campaign plan and delivery, working with audience owners across ZSL to manage email communications, providing guidance and best practice.
- Analyse and segment customer data and maximise this data to deliver effective targeted activity, managing the quality and frequency of messaging. Use this insight to identify opportunities for up-selling or cross-selling programmes.
- Develop and deliver customer data acquisition strategies and ensure all activity is GDPR compliant.
- Work with the Membership Marketing Manager to fully develop, deliver and manage an effective CRM programme for ZSL to build (automated) supporter journeys along the customer lifecycle, driving loyalty and growing the value of each customer and ROI from CRM activity.
- Work with the Digital Marketing Executive to track and analyse campaign results (engagement, conversion rates, web analytics, ROI) to produce regular reports on campaign performance, and continuously implement improvements based on findings.
- Develop strong working relationships with our Ticketing and Systems teams to understand and use Tessitura, our membership and donations CRM platform as well as ticketing and experiences data from SEE Tickets.
- Manage ZSL’s email service platform (currently Dotdigital) including being responsible for managing and maintaining the data within it to ensure that all customer data and communication is GDPR complaint, management of the ESP budget and management of the relationship with the ESP supplier.
ABOUT YOU
Your experience:
- Email CRM programme management expertise
- Consumer marketing communications experience and management of a customer database essential
- Experience with Dotdigital highly desirable
- Working knowledge of HTML desirable
- Experience with CRM platform Tessitura desirable
Your skills and knowledge:
- Strong project management skills and ability to co-ordinate multiple projects and stakeholders and manage competing priorities
- Excellent working knowledge of email service provider platforms, including knowledge of establishing automated programmes
- Experience in content development, including copywriting
- Experience in manipulating customer data with a high attention to detail
- Proven knowledge of the General Data Protection Regulation
- Good analytical and problem-solving skills with strong commercial focus
- Excellent interpersonal, communication and influencing skills
- Excellent Microsoft Excel skills
This post can operate on an agile/blended working model. We’re currently meeting as a team at the office (Regent’s Park) once per week, working from home for the rest of the week. Occasional travel to Whipsnade Zoo will also be required.
We strongly encourage applications from all backgrounds and celebrate the value of having a team of employees with diverse skills, experiences, and heritage. We are committed to ensuring our teams can bring their authentic selves to work without fear of discrimination. ZSL has active equality networks for our staff with lived experience and those who provide active allyship in Race and Culture, Team Pride, Disability Network, and Menopause Network, complemented by our strategic EDI Steering Group.
This role is subject to standard pre-employment checks, including the candidate's right to work in the UK.
ABOUT US
We’re ZSL, an international conservation charity. Through our unrivalled animal experts in our two zoos (London Zoo and Whipsnade Zoo), the work of our pioneering scientists, our dedicated conservationists, our purpose is to inspire, inform and empower people to stop wild animals going extinct. Our vision is a world where wildlife thrives and we’re working every day to achieve this. From investigating the health threats facing animals, to helping people and wildlife live alongside each other, we are committed to bringing wildlife back from the brink of extinction.
What do we offer?
At ZSL, we are proud of our approach to employee benefits. Our benefits include:
- Our vision and purpose - you’ll work alongside colleagues who are passionate about science-led conservation, knowing that you will help us to inspire, inform and empower people to stop wildlife going extinct
- Pension scheme - we offer a generous pension scheme with up to 12% contributory pension
- Flexible working – talk to us about your flexible working requirements and we will do everything we can to make sure you work in a way that suits you
- Holidays – 25 days annual leave allowance, plus UK bank holidays Wellbeing – access to a blended programme of wellbeing initiatives, including confidential access to our 24/7 Employee Assistance Programme
- Life assurance – eligible employees will be enrolled in ZSL’s life assurance scheme from their first day
- Complimentary tickets – annual allocation of Whipsnade Zoo and London Zoo tickets, with a 30% discount in online and retail shops
- Cycle2Work - our cycle to work scheme enables you to lease a bicycle
- Season ticket loan - we offer an interest free loan for eligibly London-based employees to buy a season ticket for travel between home and work
- Family friendly policies – we offer enhanced maternity, paternity, and adoption packages
NB: We reserve the right to close our advertisement early or extend the advertising date until a suitable candidate has been found.
The client requests no contact from agencies or media sales.
Role description, April 2024
Reports to: Senior Digital Programme Manager
Direct reports: None
Location: 27 Swinton St, King’s Cross, London, WC1X 9NW, can be hybrid or remote
Status, hours: Permanent, full-time 35 hours
Salary: Grade C, in the range of £39,943-£43,619 (plus benefits)
Role Summary
With Alcohol Change UK’s innovative Try Dry® app welcoming more users than ever before, we are excited to be developing our offer to Local Authorities which will benefit from receiving valuable local health data trends and insights taken from our app. This role will be instrumental in designing a refreshed product, recruiting new Local Authorities to join us and providing ongoing support to them to make a real difference to those drinking at risky levels in communities across the UK.
Key Tasks and Responsibilities
Development of a Try Dry local product
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With the Senior Digital Programme Manager, take learnings from existing contracts with Local Authorities and develop a refreshed package of support to market to Local Authorities, enabling them to gain valuable insights into the drinking behaviours of people in their local area
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Develop professional, standardised reports to be shared with those who have signed up
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Develop a ‘package’ of benefits (access to local data, insights, tailored marketing materials, additional support) that makes signing up a more compelling offer
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Working with our digital agency, recommend ongoing technical improvements to the app and reporting platform to improve user experience
Recruiting to a Try Dry Local ‘network’
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Recruit new Local Authority members to our Try Dry ‘network’ – presenting regularly to Local Authority clients and demonstrating the benefits of membership through presentations and marketing calls
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With support from other staff, develop wider marketing approaches across multiple channels, including digital, print and social media advertising
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Attend conferences, events and trade shows to advertise as appropriate
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Work with colleagues in our Consultancy and Training team to explore opportunities for cross promotion
Relationship Management
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Provide ongoing support to Local Authority clients, acting as a first point of contact
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Prepare data reports for each Local Authority throughout the year
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Share insights into local data in engaging, easy to understand ways
Wider support for the Communications and Marketing team
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Enable other members of staff to use insights from the Try Dry® app and local user data in their work, evidencing the difference that our Behaviour Change interventions can make to individuals
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Support the development of a range of content to highlight the benefits of the Try Dry® app, particularly around key campaigns such as Dry January, Alcohol Awareness Week and Sober Spring
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Particularly during our Dry January campaign period (December – January) provide additional support for the team across a range of roles
Other
You will also be expected to:
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Support the Senior Digital Programme Manager to monitor income and expenditure for the Try Dry Local programme
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Work closely with colleagues across the charity to support their work and to act as ‘one team’
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Contribute actively and positively to charity-wide strategies
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Continually develop your knowledge of alcohol harm and solutions to it
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Act as a positive ambassador for Alcohol Change UK at all times
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Know, embrace and actively uphold the values of Alcohol Change UK at all times
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Work flexible hours as necessary to meet the needs of the charity, time off in lieu (TOIL) will be earnt for any work required outside of normal working hours
The client requests no contact from agencies or media sales.
We are looking for a Digital Fundraising Marketing Manager to lead a digital fundraising programme for an incredible international environmental charity.
This is a hybrid role with ideally 2 days a week in the Surrey office.
The Charity
A passionate charity dedicated to paving the way for a new era where people, wildlife and the planet thrive with a focus on mobilising a movement and delivering key legislative reforms. You would be joining a welcoming team, offering a range of benefits including flexible working, learning and development opportunities, a generous 10% pension and an employee assistance programme.
The Role
Managing all UK digital advertising (paid and organic social media, Google Ads and other Display as required).
Deliver digital copy, creative and asset direction to the Digital Fundraising Production Manager.
Develop strategic plans and budgets for lead generation, acquisition and retention, to achieve ambitious fundraising growth targets.
Lead on data, analytics and reporting to demonstrate results for digital products and communications to identify areas for improvements and optimisation.
The Candidate
Track record of working on successful digital marketing, campaigns and communications ideally in a charity setting.
Experience of delivering digital marketing strategy and campaign management for lead generation, acquisition and retention that is audience-centric, rooted in insight and target driven.
Hands-on experience of working with digital production, service providers and platforms to identify and deliver best-in-class digital solutions.
Experience of digital and data reporting and analysis, with track-record of acting on insights to achieve KPIs and income targets.
IMPORTANT NOTE
Please note the charity is interviewing on a rolling basis so please do apply ASAP.
Our aim is to respond to all successful applications within 5 days. If you havent been contacted within 5 days your application has been unsuccessful, but we positively encourage you to apply for any other positions that you may see in the future.
We apologise that we cannot contact everybody in person but thank you in advance for your interest.
Third Solutions encourages applications from individuals of all ages & backgrounds. Appointment will be made on merit alone but candidates must be able to demonstrate their ability to work in the UK. Third Solutions acts as an employment agency for permanent recruitment & an employment business for temporary recruitment as defined by the Conduct of Employment Agencies & Employment Business Regulations 2003.
Actively Interviewing
This organisation is scheduling interviews as the applications come in. Don’t miss your opportunity, apply now!
The Talent Set are delighted to be working with Tommy’s to find their Senior Strategic Marketing Manager.
Tommy’s offer a flexible working environment with a 50:50 office and home working pattern based in London.
Reporting into the Deputy Marketing Director, the Senior Strategic Marketing Manager will provide expertise to implement an integrated performance marketing programme, helping to raise awareness and familiarity of Tommy’s with our target audiences, grow our active supporter base and increase donations.
The role will lead digital supporter acquisition, working closely with the brand marketing team to deliver supporter-centred, creative marketing campaigns and activity across a range of channels.
Key Responsibilities:
· Lead and develop Tommy’s supporter acquisition strategy taking an audience-first approach to activity, using a range of tactics including paid digital, SEO and email.
· Lead the team to manage and optimise paid campaigns across platforms including search, social, and other relevant channels to maximise brand engagement and income.
· With a focus on acquisition, work alongside the Supporter Engagement Manager to keep new and existing supporter journeys updated and on brand.
· Develop creative, engaging content in line with our content and channel strategies for campaigns and projects, working closely with the wider marketing and fundraising.
· Support an integrated cross-departmental approach with Tommy’s individual giving, mass fundraising and partnership fundraising teams to support income generation and growth.
· Work in collaboration with fundraising project teams in the development and marketing of new products, events and campaigns, providing marketing expertise at every stage of the process from inception to delivery.
· Champion a supporter-first approach, rooted in audience insight.
· Use data and insights to map and analyse audience behaviour to inform marketing and fundraising activity (GA4, brand insights, market research).
· Analyse and use data insight to implement continual improvements and optimisations to campaigns and initiatives to hit OKRs.
· Support in creating and updating tracking dashboards to monitor performance
Person Specification:
· Experienced with project management.
· Strong performance marketing experience (including paid social media advertising, PPC, SEO)
· Knowledge of social media content strategies across paid and organic.
· Delivery against budgets.
· Experience of building lasting relationships with a range of stakeholders.
· Content management systems (ideally Drupal).
· Adobe creative suite.
· E-news platform skills (Adestra or equivalent).
· Database (Raiser’s Edge or equivalent).
· Editorial skills, ability to adapt content and tone of voice as required.
To be considered for this position please apply with your CV as soon as possible, regrettably please note we may not be able to reply to each and every application.
We are committed to diverse and inclusive recruitment practises that ensure equal opportunity for everyone, regardless of race, sexual orientation, mental or physical disability, age or gender. We encourage applications from all backgrounds and will happily make reasonable adjustments to always ensure a fair process.