Join For Baby’s Sake in creating safer, healthier futures for babies and families.
We are looking for a compassionate and skilled Therapeutic Practitioner to deliver For Baby’s Sake across the North East of England. This is a home-based role with hybrid working, and applicants must be based in the region and able to travel to deliver a blend of online and face-to-face sessions. This is a meaningful opportunity to support families as they make lasting change during one of the most important stages of life.
For Baby’s Sake is an innovative, therapeutic, trauma-informed programme that works to break the cycle of domestic abuse, starting in pregnancy, to give babies the best possible start in life. We work individually with co-parents, keeping the baby at the centre, and using a therapeutic, recovery-focused framework to address the impact of domestic abuse with care, compassion, and respect. The programme supports parents to explore unresolved and often complex childhood trauma, change harmful patterns of behaviour, and create a home environment in which children can thrive. Our attachment-focused parenting approach helps babies and children feel safe, secure, and connected with parents who are emotionally available and attuned to their needs.
The programme begins during pregnancy, when motivation for change can be strongest. Both parents must want to co-parent their unborn baby, although they do not need to be in a relationship with one another. We can work with families until their baby reaches the age of two, reflecting the importance of this period in child development research.
The For Baby’s Sake Trust multi-disciplinary team is made up of trained therapeutic practitioners who build trusting, respectful relationships and create conditions for meaningful therapeutic change. This work supports co-parents to understand the impact of their own early experiences on their parenting and relationships, and to move towards safer, healthier family lives. To thrive in this role, you will have the skills to build therapeutic relationships, experience of safeguarding children and adults, knowledge of infant development, and a deep understanding of domestic abuse, attachment, and the effects of unresolved trauma.
Trauma-informed practice is at the heart of For Baby’s Sake. We have achieved Silver Accreditation for Trauma-Informed Practice with One Small Thing. We understand that trauma can shape an individual’s neurological, biological, psychological, and social development, and we are committed to responding in ways that are thoughtful, compassionate, and rooted in hope. In this role, you will help support the continued development of the programme while upholding the ethos, values, and integrity of The For Baby’s Sake Trust.
This is a full-time, permanent position. Full details, including the job description, person specification, and background briefing information, can be found in the relevant attachments. Occasional travel to locations across the UK will be required.
At The For Baby’s Sake Trust, we care about the wellbeing of our staff as well as the families we support. We offer flexible working arrangements, rest and reflect days, clinical supervision, and access to an Employee Assistance Programme.
If this opportunity feels like the right fit for you, we'd love to hear from you.
To apply, please submit your application form and an up-to-date CV via the 'Apply' button by midnight on 29 June 2026.
After submitting your application, you will receive an Equal Opportunities Monitoring Form. Completion of this form is voluntary, confidential, and separate from the selection process.
Interviews for the Therapeutic Practitioner role are scheduled to take place on 10 July 2026.
You can find further information about The For Baby’s Sake Trust on our website.
Registered Charity 
Thank you!
Charity People is delighted to be partnering with Animal Free Research UK to recruit the organisation's first full time Media and PR Manager.
About Animal Free Research UK
Animal Free Research UK is a UK charity working to replace the use of animals in medical research. It funds and supports pioneering, human-relevant science such as advanced lab models, data science and other non-animal research methods that aim to deliver better treatments for diseases faster.
Alongside its grant-making work, the organisation actively champions and accelerates the transition to animal-free research by collaborating with scientists, building centres of excellence, and promoting innovation across the life sciences sector.
It also undertakes advocacy, campaigning and policy work; influencing government and public debate to drive legislative and systemic change towards ending animal testing in the UK.
An amazing organisation doing so much incredible work, Animal Free Research UK combines research funding, sector leadership and public affairs activity to create a future where medical research is both effective for humans and free from animal use.
Media and PR Manager
Contract: Permanent, full time position
Salary: £40,000 to £45,000 per annum
Location: Animal Free Research UK is a fully remote organisation, and this is therefore a predominantly home based role. The postholder will be required to travel within the UK around 10 to 12 times per year for team get togethers or events and meetings. Travel will be paid by the organisation when required
Closing date for applications: 9am on Friday 26th June
Interviews: first round interviews will be held on the 7th and 8th July, with second round planned for 14th July
About the role
This is a truly exciting opportunity for a talented media and PR professional to really be creative in a brand new role for an organisation which has made some fantastic inroads into the influencer and media spaces over the past 18 months.
Building on a solid foundation you will be responsible for elevating the organisation's public profile and driving engagement with core media and influencer audiences at a pivotal moment for the organisation.
Delivering influencer and media work that supports across celebrity engagement and fundraising, public affairs advocacy, as well as the organisation's new Centre for Human Specific Research, yours will be a core role within the team.
Key responsibilities within the role will be as follows:
- Develop and implement integrated PR campaigns that support the charity's public affairs work, the Centre for Human Specific Research, and wider initiatives
- Create persuasive PR materials, including press releases, op-eds, spokespeople briefings, comment pieces, and digital content
- Identify newsworthy stories related to campaign milestones, scientific breakthroughs, policy announcements, and funded research
- Maintain and grow relationships with journalists, broadcasters, sector media, influencers, and celebrity supporters to secure sustained, high-quality coverage
- Draft, place, and pitch press releases, letters to editors, feature articles, and broadcast opportunities aligned with brand guidelines and with appropriate organisational sign-off.
- Act as first point of contact for media enquiries, managing proactive and reactive press activity
- Track media coverage, sentiment, and reach, using analytics to refine strategy and maximise impact.
- Build on the charity's success with celebrity supporters and social media campaigns to increase visibility, engagement, and fundraising impact
- Develop and launch a Celebrity Ambassador Scheme, identifying, onboarding, and supporting high-profile advocates
- Plan and deliver PR events, photo opportunities, digital campaigns, and celebrity-led activations that amplify awareness, engagement, and fundraising outcomes
- Collaborate closely with the digital team to align PR campaigns with social media strategy, amplifying reach through Facebook, Instagram, LinkedIn, and other platforms
- Track and report on the impact of social media and celebrity-led initiatives, using insights to optimise campaigns and inform future strategy
- Support crisis and risk communications planning, ensuring consistent, credible responses on sensitive or complex issues.
- Monitor, evaluate and regularly report on the effectiveness of PR output for senior colleagues, identifying recommendations for continual improvement
- Contribute to ongoing reviews and evaluation of whether Animal Free Research UK is reaching the right audiences and is achieving its communications goals Measure
We'd love to hear from individuals with the following core skills and experience:
- Educated to degree level or equivalent through experience
- PR and/or media trained with a professional qualification or equivalent through experience
- Demonstrable success in securing high-impact media coverage in national, broadcast, and digital media
- Proven experience building and maintaining relationships with journalists, influencers, and high-profile supporters
- Strong copywriting and editing skills tailored to diverse audiences
- Experience managing a media desk, including proactive and reactive work
- Ability to interpret complex scientific or policy content and communicate it clearly and compellingly
- Influential communicator with strong interpersonal skills, confidence in public engagement and stakeholder management
- Familiarity with media monitoring and CRM tools
- Deep commitment to animal protection, scientific integrity, and the strategic goals of Animal Free Research UK
- Strategic thinker who can act tactically, manage multiple priorities, and work under tight deadlines
- Flexible and resilient approach to work, with willingness to travel and work out-of-hours as needed
If you're interested in hearing more about this opportunity, please send your CV to Alice at Charity People in the first instance. Alice can be reached by 'Apply Now' button.
Charity People is a forward thinking, inclusive organisation that actively and deliberately promotes equity, diversity and inclusion. We know organisations thrive when inclusion is at the forefront. We evidence our commitment by matching charity needs with the skills and experience of candidates irrespective of background e.g. age, disability (including hidden disabilities), gender, gender identity or gender reassignment, marriage and civil partnership, pregnancy and maternity, race, religion or belief, or sexual orientation. We do this because we believe that greater diversity leads to greater results for the charities we work with.
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