Volunteer research assistant volunteer volunteer roles

Role overview

The Digital Marketing Assistant supports New Leaf Fertility Partners in growing its online presence and reaching individuals and families who may benefit from fertility education, IVF support, or surrogacy guidance. The role focuses on helping New Leaf be visible, credible, and approachable in the digital spaces where people search for answers to deeply personal questions.

This is a practical, campaign-focused role that sits within our wider communications effort. It does not involve client interaction or medical content creation, but instead supports the channels and platforms that help people find us at the right moment.

Key responsibilities

Search and discoverability

• Support SEO efforts including keyword research relevant to fertility, IVF and surrogacy topics
• Help ensure New Leaf's website content is well-structured and findable
• Monitor website performance using Google Analytics and flag opportunities

Campaigns and email

• Assist in planning and sending email campaigns to our community and contacts
• Help manage paid and organic activity across Google and Meta platforms
• Track campaign performance and produce simple, clear reports for the team

Coordination

• Work alongside the content team to ensure messaging is consistent and sensitive
• Flag any content or targeting decisions that may need clinical or ethical review

Role boundaries

The Digital Marketing Assistant will not create clinical or medical content, manage individual client communications, or make decisions about how New Leaf is represented without team sign-off. Any content touching on treatment, outcomes or medical processes should be reviewed by the New Leaf team before publication.

Skills and qualities

• Some experience or training in digital marketing, whether formal or self-taught
• Familiarity with tools such as Notion, Google Analytics, Meta and LinkedIn Ads
• Analytical and detail-oriented, with an ability to translate data into clear takeaways
• Sensitive to the nature of the topics New Leaf works with
• Proactive and comfortable working remotely within a small team

Working arrangement

This is a flexible, part-time volunteer role of approximately 5–8 hours per week. Exact hours will be agreed with the Operations Manager. The scope of the role may grow as New Leaf's digital activity develops.

Purpose of the role

The purpose of this role is to help New Leaf be found by the people who need us and to ensure that when they find us, they are met with clarity, warmth, and trust.

About the Role 

We are Buttons & Bubbles C.I.C. We aim to increase inclusion and representation for the disabled community across society. We have several different services including bespoke characters, workshops, free resources, events, sensory trails and more. 

As we continue to grow, we are on a mission to make finding and accessing information around everything to do with disability easier. Hence, we're putting together a brand-new team of volunteers who are passionate about content and using the power of social media for good

Who Are We Looking For?

·Someone who is passionate about our mission of inclusion, representation, and belonging.

·Having social media skills is helpful, but enthusiasm for creating and editing content, building online communities, and supporting our digital presence is essential.

·You should enjoy research, taking on challenges, and bringing a creative mindset to your work.

·Be willing to learn or have knowledge of editing and posting videos.

·Be able to support our online initiatives while collaborating with our team.

What Do We Expect?

·Must be willing to undertake our training programme, which will be completed virtually at a time that suits you.

·Have a DBS check (preferably be on the update service) or be willing to complete one with us.

·Sign our volunteer contract. (If you disagree with anything in it, please discuss it with us; we’re happy to make small changes where appropriate.)

·Have a positive attitude toward disability and illness.

Benefits of Volunteering with Buttons & Bubbles C.I.C 

·Make a difference in your community. 

·Have a positive impact on people’s lives. 

· Develop your current skills and gain new ones. 

· Demonstrate your commitment and reliability to future employers. 

· Show your ability to balance and manage your time effectively. 

· Build your confidence. 

· Explore new areas of interest by taking on additional tasks if you wish.