Public Relations Lead

Who We Are Looking For:

Travel Hands is seeking a Skilled Volunteer with expertise in Public Relations to help shape and implement a targeted PR strategy that raises awareness of their work. The ideal volunteer will have experience developing media strategies, crafting press materials, and engaging journalists to build consistent and positive media presence.

Project Brief:

Travel Hands has built strong community trust and meaningful partnerships but now needs dedicated PR expertise to amplify its story and impact through the media. The organisation connects visually impaired people (VIPs) with trained Guides for safe and enjoyable walks across London — a service already featured by Forbes, ESA Business Applications, and Ability Today. Despite completing over 1,300 successful journeys and seeing growing demand from VIPs, traditional volunteer recruitment methods have not proven effective, leading to a shortage of Guides. A structured PR strategy is essential to increase public awareness and help meet their need for volunteers.

The Skilled Volunteer will:

• Develop a PR strategy and media outreach plan – identifying key journalists, media outlets, and storytelling opportunities for Travel Hands.
• Create press materials – including press releases, media kits, and pitch templates that showcase success stories and partnerships.
• Provide PR training for the internal team – ensuring they can confidently continue proactive media efforts beyond the project.

Who You’ll Be Supporting:

Travel Hands is a London-based social enterprise on a mission to make cities more inclusive for people with visual impairments. By connecting VIPs with trusted Guides, the organisation enables safe, enjoyable, and independent journeys through the city. Their work not only promotes accessibility and confidence but also reduces social isolation and fosters genuine human connection.

Your Impact:

By helping Travel Hands amplify its story and attract new Guides, you in turn enable more VIPs to experience freedom, dignity and independence across London.

Please note: This Skilled Volunteer project is being recruited by Link UP London on behalf of Travel Hands. You must be based in the UK to apply. This project has an estimated time commitment of 2 hours per week for 3 months, totalling around 24 hours. All Link UP London Skilled Volunteering Projects are designed to work flexibly around the schedule of the Skilled Volunteer. This time commitment can be agreed and spread over a time frame that works for both the Skilled Volunteer and the SGO they are supporting.