Digital campaigner jobs

No one enjoys medical procedures, least of all children. From facing everyday vaccinations 
to the most serious of surgeries and chronic conditions, all children experience varying 
degrees of apprehension and fear. Feeling scared, powerless, or anxious in healthcare 
settings doesn’t just trigger a child’s emotions; it can create traumas that impact treatment 
success and that can have a life-long impact. Starlight’s aim is to transform children’s 
health through better experiences, by putting play at the heart of every child’s healthcare.

Reporting to the Communications & Brand Manager, the Digital Content Creator will create 
engaging, high-quality digital content that brings Starlight's work to life across social media, 
the website and other digital channels.

The role will work closely with colleagues across the organisation to capture and tell stories 
that demonstrate the impact of Starlight's work, amplify the voices of children, young 
people and families, and support fundraising, campaigns, partnerships and organisational 
communications.

The postholder will be responsible for planning, creating and publishing digital content 
across multiple platforms, helping to build engagement with Starlight's audiences while 
ensuring all content reflects the organisation's brand, values and strategic priorities.

About The Job

Contract: Permanent, full-time contract.

Hours: 35 hours per week (1 FTE)

Salary: £32,000 - £36,000

Location: Hybrid, anchored to the London Carers Trust office 1 day a week. Flexibility to work from other Carers Trust’s offices around the UK when needed.

This role is central to telling the stories that bring Carers Trust’s work to life and inspire people to engage with our mission. Through the creation of high-quality, engaging digital content across social media, video, web and written channels, the Digital Content Officer will help raise awareness of the challenges facing unpaid carers and demonstrate the difference that Carers Trust, our Network Partners and supporters make across the UK.

Working within the Marketing and Communications Team and closely alongside colleagues across the organisation, the postholder will develop and deliver compelling content that supports campaigns, fundraising, influencing and engagement activity. They will gather stories from carers and Network Partners, create and coordinate digital content across multiple platforms, and help ensure our communications remain creative, timely and audience-focused.

The role will also play an important part in ensuring the voices, experiences and achievements of unpaid carers are at the heart of Carers Trust's communications. By creating impactful and accessible content that informs, inspires and engages, the postholder will help strengthen public understanding, increase support for carers, and contribute to positive change for unpaid carers across the UK.

As the postholder you will:

• Work with Marketing and Communications colleagues to turn these stories into high-quality creative content for Carers Trust's online channels.
• Act as a brand guardian: maintaining consistent, on-brand content across digital channels in line with our brand guidelines, and providing quality control over social media requests from other departments.
• Manage bespoke content creation projects, providing regular updates on development and production.

Please download the attached recruitment pack to find out more. 

ID: 1861 Senior Website & Digital Content Manager  

Service: Digital Marketing

Salary: Grade 4 point 38: £37,867.30 pro rata (£46,703 FTE) per annum, plus £480 home-based allowance FTE per annum (£389 pro rata)

Location: Homebased

Hours: Part time, 30 hours per week

We offer flexible working arrangements - please see below for more details.

Contract: Temporary 12 month contract (mat leave)

Family Action & the Role’s Impact:

At Family Action we support people through change, challenge or crisis. It’s what we’ve done for over 150 years. We protect children, support young people and adults and offer direct, practical help to families and communities. 

We see first-hand the power of family to shape lives, for better or worse, so we speak up for the importance of family in national and local policymaking, amplify family voices and represent the changing needs of families in the UK today. 

This is an exciting opportunity to lead the Website and Digital Content Team through a crucial period. You will have the chance to manage a portfolio of websites, including Family Action’s and Relate’s, and oversee the development and creation of digital content for a range of channels. You will manage a small team and work collaboratively across the wider development and external affairs directorate to drive brand awareness and income generation.  

Main Responsibilities (for details check the job description and person specification):

· Strategically manage a portfolio of websites across two distinct brands and a number of sub identities, ensuring they meet organisational goals, user needs, and sector best practice.

· Lead on the development and creation of digital and multimedia content across Family Action and Relate brands to support key business objectives

· Lead continuous optimisation of sales and donation journeys across Family Action and Relate websites, including testing, personalisation, and conversion rate improvements.

· Oversee the development of a new Relate website as part of a wider adaptive change programme, working closely with the Website and UX Manager and other key stakeholders.

· Use sophisticated analytics, data and insight tools to test, measure and evaluate content and website performance against KPIs, drive decisions and prioritise enhancements.

· Line manage a small team including a Website and UX Manager, Digital Marketing Executive, Content Executive and two temporary Website Project Managers

Main Requirements (for details check the job description and person specification):

· Extensive experience of website development and management within complex organisations

· Extensive experience of managing complex digital projects with multiple stakeholders such a website builds

· Experience of optimising website user journeys to drive a measurable increase in conversions such as sales and donations

· Ability to drive and manage content generation, working with a range of subject matter experts and within a robust governance architecture Extensive experience of using tools such as Google Analytics, Google Tag Manager, Google Search Console and Bing Webmaster to successfully plan, measure and evaluate content performance

· Experience of line management

Benefits:

- an annual paid leave entitlement of 30 working days plus bank holidays

- up to 6% matched-pension contributions

- flexible working arrangements and new starters have the right to make flexible working requests from day one of employment

- enhanced paid sick leave and paid family leave provisions

- eye care and winter flu jabs vouchers

- cycle to work scheme

- investing in your professional development with ongoing quality training and career development opportunities

We are forward looking, ambitious and committed to continuous improvement. We are a people focused, can-do organisation, which strives for excellence in all we do and operates with mutual respect.

To Apply:

· Click the “Apply Now” link below and fill out our digital application form

· Closing Date: Monday 31st August at 23:59. Please note, we may close the position early if we find the right candidate.

· To learn more about Family Action: Careers

Interviews will likely to take place virtually during the first week of September 2026.

For direct queries or if you would like to discuss any aspect of the selection process or flexible working requests, please email: matthew.dennis (full email address located on advert document)

Our commitment to Equality, Diversity & Inclusion:

We are happy to consider any reasonable adjustments that candidates may need during the recruitment process and you will be asked whether you require any adjustments if shortlisted for interview. We also make reasonable adjustments on the job, where required.

We are committed to Equality, Diversity & Inclusion in all that we do and welcome applications from all sections of the community. Intersectionality is important to us and we particularly welcome applications from ethnically diverse communities, LGBTQIA+ candidates and disabled candidates because we are committed to increasing the representation of these groups at Family Action. We know that greater diversity will lead to even greater results for families and children and strive for our workforce to be truly representative of the diverse communities we support. We offer a guaranteed interview scheme for disabled applicants who meet the minimum criteria for the role, and will reimburse your travel cost if you attend an interview.

We are looking for a Communications and Digital Campaigns Coordinator/Lead to work with Feeding Liverpool’s Food Alliance partners and staff team to increase the reach and collective impact of our work through communications, digital campaigns and storytelling.

The role will enable the food alliance in Liverpool to embrace and promote the voices and perspectives of Liverpool’s communities and partners - an essential step in creating a more equitable food system for everybody in the city.

We are open to hearing from candidates with diverse experiences about their ideas detailing how they would take this work forward.

This is an exciting time to join our organisation. We have a creative and dynamic staff team, a strong trustee board and a fantastically committed group of partners and member organisations. Furthermore, Liverpool’s Food Alliance is about to launch phase two of the city’s Good Food Plan, setting out our vision for the future of the partnership and the city. Liverpool is full of inspirational people who are active in building a city where everybody has access to good food.

Our work is led by their voices; therefore it is essential that the successful candidate is able to work collaboratively within our city-wide partnership. It is equally important that the post-holder is able to develop relationships within national networks, seeking inspiration and guidance from other parts of the country, to support Feeding Liverpool’s role in leading the Good Food Plan, and to act as a conduit for resources and inform work in Liverpool.

We have developed a detailed job description and person specification, which outlines the character and competencies needed for the role. We would refer potential candidates to our website for stories, reports and strategies that outline our approach.

The Communications and Digital Campaigns Coordinator/Lead will need to be hands-on and active within our communities. Feeding Liverpool aims to work flexibly with employees, and there will be the opportunity to work from home. However, given the nature of the role it is important that you will be able to commute to the office in Liverpool City Centre, and meetings across the city, on a regular basis.

Main Purpose of the Role

● To increase the reach, visibility and influence of Feeding Liverpool and the Good Food Plan, through strategic communications and integrated digital campaigns that engage key audiences and stakeholders.

● To ensure values-led storytelling across all channels, translating activity and impact into clear narratives that strengthen understanding, support and action.

● To drive engagement and demonstrate impact, using data, insights and partner collaboration to mobilise communities and evidence progress against shared goals.

Key Responsibilities

General Responsibilities

● Lead and deliver Feeding Liverpool’s communications and digital engagement to amplify the Good Food Plan, demonstrate impact, share resources, and strengthen collaboration.

● Work with partners across the Liverpool Food Alliance to amplify their activity, messaging and contributions to achieving shared goals.

● Develop and deliver communications strategies and campaign plans that are aligned with the Good Food Plan.

● Manage and develop Feeding Liverpool's digital presence through the effective use of content management systems, search engine optimisation (SEO) and digital communications best practice.

● Support the promotion of Feeding Liverpool’s programme of events, including pre- and post-event communications and engagement.

● To support the fundraising efforts of the organisation.

Copywriting and Content Creation

● Lead the creation of clear, engaging and accessible written content for a range of audiences and platforms.

● Create digital assets and marketing materials for social media, websites, reports, presentations and campaigns.

● Produce content including (but not limited to): case studies, reports, newsletters, website content, social media content, quotes, speeches, and campaign materials.

● Lead the creation of high-quality visual content, including photography, videography and short-form video content, to support Feeding Liverpool's communications, campaigns and events.

● Plan, film, edit and publish engaging multimedia content across digital channels, ensuring content is accessible, inclusive and aligned with organisational brand guidelines.

Media and PR

● Develop and maintain positive relationships with local, regional and sector media

● Identify opportunities to generate media coverage and proactively place stories

● Produce press releases, media briefings and other content for external publication

● Support the management of effective and timely communications

● Ensure consistent messaging across media and public-facing communications

Website

● Lead the development, maintenance and ongoing improvement of Feeding Liverpool’s website and the Good Food Plan digital presence

● Create and curate website content, working with team members and partners as required

● Regularly update key resources, including online maps, directories and information pages

Digital Campaigns

● Create and deliver digital campaigns that build narrative around key issues, initiatives and policy interventions to support the development of a fairer, healthier local food system.

● Utilise Feeding Liverpool’s digital platforms to build and maintain momentum on campaign issues through supporter mobilisation.

● Gather stories and insights from communities and partners across the network to inform communications.

● Identify and respond to political, social and media developments through timely, engaging communications and campaigns.

Monitoring and Analysis

● Monitor, analyse and report on website and social media performance, using insights to inform content planning and audience engagement strategies.

● Gather and analyse data that contributes to the monitoring of specific projects, initiatives and commissioned work.

● Lead the development of Feeding Liverpool’s annual impact report and individual project reports that demonstrate progress against the Good Food Plan.

As our Digital Fundraising & Campaigns Lead, you’ll manage and oversee the delivery of our digital fundraising and donor acquisition activities, ensuring campaigns are innovative, data-driven and aligned with our mission.

Leading a small, talented team of marketing and campaign professionals, you’ll lead the campaign development function in cross-departmental planning, including events that drive donor acquisition and fundraising.

You’ll help us tell powerful stories, deepen engagement and help grow our community of supporters, shaping end-to-end integrated digital campaigns that build and strengthen relationships and help us bring hope and practical aid to remote communities.

Alongside campaign strategy and execution, you’ll be involved in paid media activity and digital performance, providing strategic oversight, guiding agency relationships and driving continuous improvement.

Additionally, you will:

- Deliver campaigns, events, and digital initiatives
- Act as a trusted adviser to senior leadership on digital strategy
- Lead the planning and delivery of events and volunteer engagement at festivals
- Ensure budgets are well managed, and campaigns are delivered efficiently
- Develop and evaluate digital performance metrics and reporting

About You

To join us as our Digital Fundraising & Campaigns Lead, you will need:

- At least five years’ experience in digital fundraising and marketing in a charity or mission-driven organisation
- A minimum of two years’ management experience leading digital fundraising or marketing teams
- Experience writing, reviewing, and editing copy for a variety of audiences and users
- Experience in project management
- The ability to communicate clearly, assertively, and diplomatically at all levels
- Demonstrable success in developing and delivering multi-channel digital campaigns with measurable impact
- Demonstrable expertise in paid media strategy and optimisation (Google Ads, Meta, programmatic, etc.)
- Strong creative ideation and direction skills
- A data-driven approach with experience using analytics tools (e.g., Google Analytics, CRM platforms)
- Excellent and proven stakeholder management and influencing skills
- A deep understanding of digital trends, donor behaviour, and fundraising compliance

This is a remote role with a once a month visit to our Folkestone office. 

Role Purpose

The Digital Marketing Manager will play a key role in growing Honeypot’s reach, engagement and impact through creative, insight-led and effective digital marketing.

Reporting to the Head of Marketing and Communications, the postholder will lead Honeypot’s digital marketing activity, using creativity, audience insight and data to grow awareness, strengthen supporter engagement and help achieve the charity’s strategic objectives.

This is a varied and hands-on role combining digital strategy with day-to-day delivery. As Honeypot’s Marketing function grows, the role will have the opportunity to take increasing ownership of digital growth, innovation and audience development.

About the role

As Digital Marketer, you'll play a key role in creating and delivering engaging marketing content across Life Cycle’s digital channels, including social media, email, website and digital advertising platforms. Working closely with the Marketing Lead, you will help turn campaign plans into clear, creative and effective content that grows awareness, increases participation and supports fundraising objectives.

You will be responsible for producing high-quality digital content, including social media posts, graphics, short-form video, email copy, digital flyers and website content. You will configure and optimise digital adverts across platforms including Google Ads, Google Ad Grants and Meta advertising. Where needed, you will also produce non-digital branded materials that support our digital campaigns.

You will then monitor content performance and analytics, and work with colleagues – and external experts – to identify opportunities to improve results. Ultimately, this role is tasked with helping ensure Life Cycle publishes marketing content that is engaging, accessible, on-brand: and tracked for effectiveness.

This is an excellent opportunity for someone who enjoys combining creativity, copywriting, and visual content creation and who wants to use their marketing skills to help create positive social change.

About Life Cycle

We work with people of all ages, abilities and backgrounds at every stage of their cycling journey: From learning to ride, to building a career in the cycle industry.

We know that with the right support, anyone can benefit from bikes. We help thousands of people each year by providing:

1. Bikes that are safe, smooth and fun to ride.
2. Cycle training for all ages and abilities.
3. Cycling activities for people with additional needs.
4. Industry-accredited training for the public - and people in prison.

About the National Garden Scheme

The National Garden Scheme is the most significant charitable funder of nursing charities in the country, donating £3.9 million in 2025 and over £77 million since 1927.  Our beneficiary charities include Macmillan Cancer Support, Marie Curie, Carers Trust, Hospice UK, The Queen’s Institute of Community Nursing and Parkinson’s UK. 

We help our garden owners open their beautiful gardens to the public, sharing their passion and raising impressive amounts of money through admission fees, refreshments and plant sales. Over 3,300 gardens open each year for the National Garden Scheme and further details about the gardens, our donations and more about the charity can be found on our website.

About the Website and Digital Marketing Manager

The ethos of the National Garden Scheme is rooted in generosity and kindness, from: our 3,300 garden owners, to our 600 county volunteers and our small team of 14 staff. Our central office in East Clandon, Surrey is a warm and welcoming place to work.

The right candidate for the role of Website and Digital Marketing Manager will be a proactive and technically confident digital professional who can combine hands-on website management with creative digital marketing expertise. The ideal candidate will have experience managing and developing WordPress websites, delivering successful digital campaigns, and using data and insights to improve online performance and audience engagement.

They will be comfortable working across multiple digital platforms, including email marketing systems, CRM databases and analytics tools, with a strong understanding of SEO, website optimisation, accessibility and GDPR requirements. Strong organisational skills are essential, as you'll be managing a varied workload, coordinating projects and working with both internal teams and external suppliers.

As a self-starter with excellent communication skills and keen attention to detail, you'll be equally at home troubleshooting website issues, testing new digital developments, creating engaging content and identifying opportunities to enhance the user experience. Experience in the charity sector, marketing automation and digital development projects would be highly advantageous.

Most importantly, you'll be enthusiastic, collaborative and adaptable, with a passion for using digital channels to engage audiences, support fundraising and help the charity achieve its goals

Job Title:Digital Marketing Executive

Salary:£35,000 per annum

Contract:Permanent

Location:Hybrid: Working time split between your Home and our London Office 

Hours of work:Full-time (35 hours per week)

Reporting to:Head of Digital Marketing

Every day, Premier, Europe’s largest Christian Media organisation, reaches people through e-mail, websites, podcasts, audio, news, fundraising and digital content that supports faith, discipleship and renewal. 

The Digital Marketing Executive role is central to making sure that activity is delivered accurately, efficiently and on time.

Role Overview

The Digital Marketing Executive is responsible for the operational delivery and co-ordination of Premier’s digital marketing activity. Working closely with the Head of Digital Marketing, you will help ensure campaigns, digital fundraising activity, commercial advertising, outbound e-mails and website pop-ups are planned, booked and delivered to a high standard.

This role is ideal for someone who is highly organised, detail-focused and confident managing multiple priorities. You will work across Premier’s Digital, Commercial, Marketing, Fundraising and Content teams, helping to turn plans into well-executed campaigns that serve our audiences and support our mission.

Key responsibilities will include:

• Campaign Operations and Delivery – Coordinating and delivering digital marketing campaigns across e-mail, website, display, audio and other digital channels, ensuring activity is accurate, timely and effective.
• Advertising and Commercial Coordination – Managing digital advertising bookings, scheduling and delivery across Premier’s platforms, and acting as a key operational link between the Digital and Commercial teams.
• E-mail and On-site Communications – Overseeing outbound e-mails, website pop-ups, overlays, banners and calls to action, making sure they are well scheduled, tested and aligned with wider priorities.
• Workflow and Team Coordination – Maintaining clear processes, coordinating assets and approvals, supporting the Digital Marketing Assistant, and helping teams work smoothly together.

We are looking for someone with:

• Proven experience in a digital marketing operations or campaign delivery role
• Hands-on experience building and delivering e-mail marketing campaigns
• Experience coordinating digital advertising, campaign schedules or inventory
• Strong organisational and project coordination skills, with the ability to manage multiple campaigns and deadlines simultaneously
• The ability to interpret briefs and turn them into practical delivery plans
• Excellent written communication and proofreading skills, with a high level of accuracy and attention to detail
• Strong interpersonal skills, with the ability to build effective relationships across teams and support a junior colleague
• An analytical approach, confidence using campaign data, and a calm, proactive, solutions-focused attitude under pressure
• A personal Christian faith, a good understanding of the Christian community, and a commitment to Premier’s mission to help people encounter God through media

Please note that Premier is a Christian media agency and this role has a genuine occupational requirement for the post holder to have a personal Christian faith

Ready to make a lasting Impact? Apply now!

Information for candidates

Why Join Premier?

Premier offers a great place to work, with people that support, encourage and look after one another. You will love coming into work, both in person and virtually!

Competitive salary and benefits package:

•Flexible working arrangements based on the requirements of the role

•25 days’ annual leave plus UK bank holidays

•Additional leave on your birthday

•Contributory pension scheme

•Life Assurance scheme

•Employee Assistance with online GP scheme

•Eye care scheme

•Enhanced Family leave and Pay

In addition we offer:

•Mission-Driven Work: Take the opportunity to make a tangible impact by contributing to a mission that reaches millions of people.

•Dynamic Team Culture: Join a supportive, creative, and passionate team that values innovation and collaboration.

•Growth Opportunities: Benefit from ongoing professional development in a role where your contributions are truly valued.

Application Process

•All applications need to be completed online using our recruitment system (linked from our adverts). 

•You will be asked to answer a number of questions before submitting your application – please ensure you provide information on how your skills and experience meet the requirements for this role.

About the role

SMK is at an exciting moment in its history with a newly launched strategy Change is Possible 2026 -2028, a recently appointed permanent Chief Executive this year and a new Chair. The refreshed vision and mission of SMK is both ambitious and needed in our drive to support campaigners across the UK.

Digital engagement is evolving, and fast, so that is why we’re looking for a creative, experienced, strategic and data-driven Digital Marketing Manager to lead, develop and grow our digital presence across multiple channels. You'll manage and support our digital ecosystem, including social media, website development, email communications and digital advertising, ensuring every channel delivers measurable results.

Working closely with the Head of Marketing and Communications and the Training and Consultancy team, you'll be responsible for creating engaging digital content that inspire audiences, strengthens our brand and supports the communications and digital function at SMK. Importantly, you have the experience to successfully promote and drive sales of our training programmes through digital marketing techniques to optimise performance.

About You

You are passionate about the power of people to create social change and are motivated by SMK’s mission. You enjoy working collaboratively and thrive in a flexible, fast-paced environment where you can take initiative and adapt to changing priorities.

You are organised, proactive and solutions-focused, with a willingness to learn and develop your skills. Comfortable managing your own workload, you bring curiosity, creativity and a commitment to using insights, innovation and new technologies to help maximise impact.

The specific skills, knowledge and experience required to thrive in this role are set out in the Person Specification.

Job description

Marketing

• Social media management including the creation of a data led strategy and implementation plan for SMK’s channels.
• Manage the planning, creation, and scheduling of multiple marketing projects, ensuring the ‘SMK voice’ through tone and brand is implemented across digital channels.
• Create the vision for the annual SMK National Campaigner Awards social media approach and manage the roll out.
• Write compelling and impactful content for SMK’s digital channels.
• Create graphics and video content for digital channels using Canva.
• Manage paid digital ads (LinkedIn, Google Ads).
• Support the crafting and implementation of email marketing via Mailchimp including audience segmentation.
• Support the audience development strategy including research and data management.
• Identifies opportunities to increase sales (bookings for training/ events), growing reach and engagement.
• Support the development and implementation of a content strategy.

Website

• Support the Head of Marketing and Communications with the relaunch of a new website in 2026/2027.
• Lead on how AI is affecting search (SEO/GEO) and what SMK’s website needs.
• Monitor and translate website performance using analytics tools (e.g. Google Analytics).
• Implement and manage on-page SEO/ GEO best practices (keywords, metadata, content optimisation).
• Identify opportunities to improve search visibility and organic traffic.

Data, Insight & Reporting

• Monitor, analyse, and report on digital marketing performance.
• Use data to continuously optimise marketing activity.
• Provide insights into audience behaviour and trends.
• Database management, including cleaning and updating records.
• Support the implementation and management of the CRM (Salesforce).
• Undertake relevant training when required.

Other

• Undertake any other duties commensurate with the purpose and remit of the post.

Please read the attached job pack for details about the person specification. 

I’m thrilled to be supporting a leading global children’s education charity, to find their Campaign Communications Manager, based in London, working an innovative, 4 day week.

Do you have experience in and a passion for using campaigns to drive meaningful global change? Have you planned and delivered integrated communications for a specific campaign previously? Do you have knowledge of public affairs, or campaigns on an international level? If yes, then I’d love to hear from you.

The Campaign Communications Manager will develop and deliver the communications strategy for a successful Campaign and Global Finance Summit, working closely with colleagues and specialist agencies. Key responsibilities include:

• Communications strategy: Develop and deliver an integrated communications strategy, managing external agencies across event delivery, content and media relations
• Digital campaigning: Oversee campaign communications across digital channels, including the website, social media and email
• Content coordination: Plan, create and distribute compelling content across campaign channels and the wider partner network
• Partner communications: Manage communications with a global network of more than 200 businesses, NGOs, foundations, early childhood organisations and government partners, producing toolkits and campaign updates that enable effective advocacy
• Story development: Work with internal teams and partners to identify and develop campaign stories for media, digital channels and stakeholder communications
• Monitoring and reporting: Track campaign performance and produce regular reports including donor reports

If you are a seasoned comms professional who can turn ideas into plans, and action, please apply today for more info, and an informal conversation.

• Salary £40,000 for 4 day week.
• 4 day working week!
• Permanent position
• Central London based office- Hybrid working (1-2 days per week in the office)

Closing date- applications are reviewed on a rolling basis, so please apply today!

As leading charity recruitment specialists and a certified B Corp™, Harris Hill is committed to high and ever-improving standards of equitable and inclusive recruitment. We actively welcome applications from all sections of the community regardless of age, disability, gender, race, religion, sexuality and other protected characteristics.

Charity People is delighted to be working with The Passage to recruit for a Digital Acquisition and Supporter Journey Officer to join their talented and passionate team.

Providing innovative services that act with compassion and urgency the charity works with individuals before they reach crisis point, intervening quickly and providing practical help in the form of emergency shelter and tailored support. Also an advocacy organisation, The Passage uses its voice to advocate for those who aren't heard to bring about real systemic change.
The Digital Acquisition and Supporter Journey Officer will focus on the hands-on delivery and optimisation of paid digital campaigns, email marketing and digital journeys that introduce new audiences to The Passage, encourage initial engagement, and ongoing relationships with supporters. Working collaboratively with Fundraising and Communications colleagues, the postholder will help to build, test and embed effective approaches to achieve these goals.

Digital Acquisition and Supporter Journey Officer
Contract: Permanent, full time role
Salary: £37,199
Location: Hybrid role working between home and The Passage's Head Office in Victoria. For the first three months, while you get to know the organisation's frontline services, you will be required to be based in the office four days per week, following which time the requirement will reduce to three days per week in office.
Closing date for applications: 9am on Thursday 20th August
Interviews: week commencing 31st August

This is an excellent opportunity for an individual with solid experience working within digital marketing with a particular focus on managing paid campaigns across Google and Meta and supporting on or developing supporter journeys to join an inspirational charity that works tirelessly to end street homelessness.

Core responsibilities within the role will include:

• Coordinate the delivery and optimisation of paid digital campaigns across platforms such as Meta and Google to engage and retain supporters in-line with fundraising objectives
• Deliver paid digital marketing activity aimed at raising brand awareness, introducing new audiences to The Passage and strengthening understanding of our work and impact
• Support campaign testing and learning by trialling audiences, creative and messaging and reporting on results
• Coordinate the development and improvement of supporter journeys across key digital touchpoints, including email, website journeys, campaign landing pages, sign-up flows and donation journeys, ensuring alignment and integration with relevant internal teams to deliver a seamless end-to-end experience
• Identify areas for improvement within existing journeys and support the implementation of agreed changes.
• Continually review and improve the implementation of performance tracking, identifying practical improvements and supporting agreed changes to enhance effectiveness
• Monitor and collate performance data from digital platforms, analytics tools such as GA4 and CRM reports
• Produce regular performance summaries and contribute insights to inform future activity
• Support a test-and-learn approach by capturing learning and sharing it with colleagues in practical, accessible ways.
• Support the planning, creation and scheduling of email campaigns and automated supporter journeys
• Use segmentation and basic personalisation to improve relevance and engagement

We'd love to hear from individuals with the following skills and experience:

• Experience working in a digital marketing, digital fundraising or supporter engagement role
• Experience supporting or coordinating paid digital advertising campaigns including Knowledge of digital acquisition principles and paid advertising platforms such as Meta and Google
• Experience contributing to the development or improvement of digital supporter or customer journeys
• Experience supporting email marketing activity, including segmentation and scheduling, with knowledge of email marketing tools and CRM systems
• Experience supporting the implementation or use of digital tracking, analytics or measurement tools (e.g. GA4, platform pixels) to monitor campaign or journey performance
• Experience working with performance data and basic analytics; as well as an understanding of digital analytics and performance measurement
• Experience testing and optimising digital content, campaigns or journeys, and an understanding of how insight and testing can be used to improve digital outcomes

Experience of working in a charity setting or similar is desired but not essential.

If you have the following skills and experience we'd love to hear from you! Please reach out to Alice Wood at Charity People today with a copy of your CV to get the process started. If your experience matches what we're looking for, we'll be in touch to arrange a phone call.

Charity People is a forward thinking, inclusive organisation that actively and deliberately promotes equity, diversity and inclusion. We know organisations thrive when inclusion is at the forefront. We evidence our commitment by matching charity needs with the skills and experience of candidates irrespective of background e.g. age, disability (including hidden disabilities), gender, gender identity or gender reassignment, marriage and civil partnership, pregnancy and maternity, race, religion or belief, or sexual orientation. We do this because we believe that greater diversity leads to greater results for the charities we work with.

Want to make a difference to people’s lives? Then join our small team at Immunodeficiency UK, a charity devoted to supporting people living with poor immune systems.

About Immunodeficiency UK

Our charity aims to create an environment that ensures those affected by immunodeficiency have the knowledge to live fully, manage their condition effectively, and have their health needs understood and addressed by the healthcare system.

Each year we help hundreds of people through our helpline, educational resources, practical support, hardship grants, and our strong patient voice. We work on a range of projects to help improve patient care. You can find out more about our work by visiting our website and reading our annual impact reports..

This is a varied and interesting opportunity working for a charity that goes above and beyond in supporting people with primary and secondary immunodeficiency. The role offers an opportunity to exercise your creativity on varied and interesting projects that can make a real difference. You will receive excellent support and encouragement from our CEO and Trustees.

Responsibilities

As the Digital Communications and Fundraising Officer, you will play a key role in raising the charity's profile and awareness of primary and secondary immunodeficiency, growing supporter engagement, and generating income to support our work.

• You’ll develop and implement a digital communications strategy
• You’ll create and publish content across our website, email, social media and digital publications
• You’ll manage the website, ensuring content is accurate, accessible and up to date
• You’ll produce multimedia content — graphics, video, photography and case studies
• You’ll manage our social media accounts and our monthly newsletter
• You’ll plan and deliver digital fundraising campaigns
• You’ll create fundraising appeals, supporter communications and impact reports
• You’ll gather and share impact stories using a storytelling approach

This job is for you if:

• You’re confident in managing social media and creating digital content
•  Are familiar with email marketing platforms, customer relationship management (CRM) systems and                WordPress
• Have experience in planning and delivering fundraising or marketing campaigns
• Have strong organisational skills and the ability to manage multiple priorities independently

Charity or non-profit experience is a plus, as are graphic design or video editing skills.

Diversity and inclusion

Immunodeficiency UK is committed to equality, diversity and inclusion, and welcomes applications from all suitably qualified candidates regardless of age, disability, gender identity, marital status, race, religion or belief, sex, sexual orientation, or any other protected characteristic.

Closing date is Friday 4th September at 5pm. Applications generated by AI will not be considered.

Interviews will take place the week commencing 14th September. 

We’re looking for an experienced digital fundraising or digital marketing professional who combines strategic thinking with a practical, hands-on approach. You’ll be confident leading projects, working collaboratively across teams and using digital innovation to deliver measurable fundraising and supporter engagement outcomes.

About the Veterans’ Foundation

The Veterans’ Foundation is one of the UK’s leading military charities, raising funds to support serving personnel, veterans and their families through a network of charitable organisations across the UK.

Since launching in 2016, we’ve awarded more than £40 million in grants to over 500 charities, helping improve the lives of thousands of members of the Armed Forces community.

As we enter our second decade, we’re investing in digital platforms, technology and the supporter experience that will help us reach more supporters, raise more funds and increase our impact.

The Opportunity

This is an exciting opportunity to join the Veterans’ Foundation at a pivotal moment in our development.

We’ve created this 12-month fixed-term role to lead a defined programme of digital fundraising and transformation projects that will strengthen our fundraising capability and create the foundations for the next phase of our growth.

Working directly with the Head of Fundraising & Engagement, you’ll lead the successful delivery of major digital initiatives, including the launch and optimisation of our new website, embedding Salesforce as our fundraising CRM, developing supporter journeys, delivering digital fundraising campaigns and introducing new digital products and platforms.

If you enjoy building, improving and delivering meaningful digital change, this is an opportunity to make a lasting impact on an organisation with ambitious plans for the future.

Key Responsibilities

As Interim Digital Fundraising Manager, you will:

· Lead the successful launch, optimisation and ongoing development of the Veterans’ Foundation website.

· Deliver digital fundraising campaigns that increase supporter acquisition, engagement, retention and income.

· Design and implement automated supporter journeys using Salesforce and associated digital platforms.

· Develop and optimise digital donation journeys and fundraising products.

· Introduce new digital products, platforms and technologies that enhance supporter experience and fundraising       performance.

· Manage relationships with digital agencies, suppliers and technology partners, ensuring projects are delivered on time, within budget and to a high standard.

· Develop reporting dashboards and performance insight to support evidence-based decision making.

· Use analytics, testing and supporter insight to continuously improve campaign performance and digital user experience.

· Work collaboratively across fundraising, communications and grants to maximise digital opportunities.

· Champion digital innovation and identify opportunities to improve systems, processes and supporter engagement.

· Contribute to the successful delivery of the Veterans’ Foundation Fundraising Strategy.

· Undertake any other duties appropriate to the role.

We’re looking for an experienced digital fundraising or digital marketing professional who combines strategic thinking with a practical, hands-on approach. You’ll be confident leading projects, working collaboratively across teams and using digital innovation to deliver measurable fundraising and supporter engagement outcomes.

To be considered for this role, applicants must have the right to work in the UK and be currently resident in the UK.

Essential

We’re looking for someone who can demonstrate:

· A proven track record of planning, delivering and optimising successful digital fundraising, digital marketing or supporter engagement campaigns that achieve measurable results.

· Successful delivery of digital projects involving websites, CRM systems and digital platforms, with the ability to manage multiple priorities and deliver to agreed timescales.

· Strong knowledge of digital fundraising, supporter journeys, email marketing, website management and social media, with the ability to use data, testing and insight to continually improve performance and supporter experience.

· Experience of working with CRM systems, ideally Salesforce, and the ability to use data to support segmentation, reporting, campaign delivery and strategic decision-making.

· Proven ability to manage external agencies, suppliers and technology partners, ensuring projects are delivered on time, within budget and to a high standard.

· Experience of monitoring, evaluating and reporting on campaign performance, establishing meaningful KPIs and presenting clear recommendations to stakeholders.

· Experience of managing project or campaign budgets, demonstrating value for money and return on investment.

· Excellent written communication, stakeholder management and project management skills, with the confidence to work independently, take ownership of complex projects and build effective relationships across the organisation.

· A proactive, innovative and solutions-focused approach, with the curiosity and drive to identify opportunities to improve digital fundraising performance.

Desirable

· Experience working within the charity, fundraising or not-for-profit sector.

· Experience of Salesforce or other CRM, marketing automation or customer journey platforms.

· Experience using digital analytics and reporting tools, such as Google Analytics, Power BI or Looker Studio.

· An understanding of fundraising regulation, data protection and digital marketing best practice.

· Experience of digital product development, user experience (UX), conversion rate optimisation (CRO) or website optimisation.

· Experience of delivering organisational change, digital transformation, or implementing new digital systems, platforms or ways of working.

Why Join Us?

This is an opportunity to shape the future of digital fundraising at one of the UK’s leading Armed Forces charities.

Over the next 12 months you’ll lead projects that will transform how we engage supporters, strengthen our digital fundraising capability and create the platforms and experiences that underpin our future growth.

Your work will help us reach more supporters, raise more sustainable income and enable more funding to reach the charities supporting serving personnel, veterans and their families across the UK.

If you’re motivated by creating meaningful change and want to leave a lasting legacy, we’d love to hear from you.