Digital and Technology Manager

With a 110-year history, we are proud to be able to say that the WI continues to be the largest and most influential UK-based women’s organisation, with over 170,000 members. Our campaigns push for change on the issues that matter to women and their communities, from equal pay to climate change, mental health and violence against women. The WI has brought about real change, and this record of action shows that we are as relevant today as we were in 1915.

The National Federation of Women’s Institutes (the NFWI) is responsible for running the organisation and provides support and advice to members at both regional and local levels.

About the role

Taking ownership of our digital and technology platforms, you will actively support campaigns that improve the lives of women. In particular, you will optimise our website, CRM and social media to grow traffic, engagement and conversions through reporting and A/B testing and proactively review digital content based on SEO changes and evolving organisational needs. At the same time, you will assist colleagues in delivering diverse digital projects whilst identifying opportunities for automation and championing best practice in everything you do. In short, you will bring women’s stories to life via marketing campaigns, AI, influencers, social media and other channels to give us a powerful voice to champion change and transform outcomes.

Location: Hybrid, with one day a week at our London office.

About you

Highly experienced in delivering websites, CRM systems and digital platforms, you will be a confident project manager with proven ability to translate user needs into digital improvements. Needless to say, you should be adept at digital optimisation, SEO, skilled at briefing developers and experienced at drafting digital project roadmaps and training materials, and you will be passionate about the possibilities of technology.

If you have a background with a membership, charity or campaigning organisation, so much the better, and knowledge of an Enterprise CMS (Squiz Matrix, Sitecore, Umbraco) plus HTML and A/B testing, CRO, UX, AI and analytics tools would be very useful. However, it’s your resilience and adaptability that will matter most, backed by a highly creative mindset and deep understanding of the latest digital trends.

How to apply

For further information about this Digital and Technology Manager role, please download the recruitment pack which includes the job description and person specification.

To apply, please submit your current CV with a covering letter clearly explaining why you would be suitable for the role to the HR department.

Closing date: 6 August 2026

First-round interviews will take place virtually between 13 - 14 August 2026.

Second-round interviews will take place in person at our London office on 19 August 2026.

No other media or agencies, please.

The WI is proud to be an equal opportunities employer and values diversity. Reg. Charity No. 803793.