Social media and digital marketing manager jobs

Sales & Marketing Manager (Maternity cover)

Location: Kington, Herefordshire (On-site, with flexible/hybrid working)
Salary: £30,000- £35,000 per annum
Reporting to: Operations Director and Commercial Director
Governance: Monthly reporting to the Board of Directors

The Mission

To transform a 15‑acre rural site with an indoor pool into a thriving, financially sustainable sanctuary.
This role is central to delivering the commercial engine that makes the mission possible.

The Role Purpose

To deliver the 2026/27 Strategic Marketing Plan, with a clear focus on securing high-occupancy, whole-site bookings.

The role exists to achieve 29.4% annual occupancy, equivalent to 10,353 guest nights, primarily through profitable, multi-day group bookings across defined market segments.

Key Responsibilities

1. Revenue Generation and Lead Conversion

• Full House Equivalent (FHE) tracking:
  Manage the Breakeven Basket and deliver 103 full-site days per year
• Segmented value propositions:
  Lead and refine messaging for four core markets:
  Faith | Schools | Private Hire | Wellness
• Midweek profit growth:
  Target corporate retreats and “Work from Hotel” style bookings to maximise midweek utilisation

2. Digital and Channel Management

• OTA performance management:
  Oversee Airbnb and Booking dot com listings for The Stables, balancing commission risk against yield
• Direct booking conversion:
  Design and implement return-stay incentives to reduce reliance on third-party platforms
• Content and storytelling:
  Champion high-quality visual content (photo, video, social) to differentiate the venue from institutional competitors

3. Commercial Analysis and Yield

• TRevPAG growth:
  Drive an increase of £2+ per guest through secondary revenue streams, including tuck shop, pool hire, and additional meals
• Yield management support:
  Work with the Operations Director to apply Minimum Facility Fees and dynamic pricing during peak demand periods

4. Relationship and Community Management

• Church and mission-led partnerships:
  Protect near-cost stays where appropriate while identifying whole-site commercial opportunities to cross-subsidise them
• Under-capacity risk reduction:
  Actively minimise bookings below 70% occupancy in The Stables to prevent net losses

5. Duty Manager Responsibilities

• Participate in the senior Duty Manager rota, providing out-of-hours leadership for residential groups
• Act as the primary on-call contact, including:
  • Guest check-ins
  • Site security
  • Emergency response (fire and pool safety)
  • Maintaining a warm, “home from home” hospitality experience

Performance Indicators (KPIs)

• Primary KPI:
  Achievement of 103 Full House Equivalent (FHE) days
• Secondary KPI:
  15% conversion of OTA guests to direct bookers
• Tertiary KPI:
  Average TRevPAG uplift of £2.00+ per guest

The Ideal Candidate

Experience

• Experience within UK group residential, hospitality, or charity trading environments (highly desirable)
• Proven management of Online Travel Agencies such as Airbnb and Booking dot com
• Demonstrated success converting third-party bookings into direct relationships
• B2B and group sales experience, ideally across:
  • Primary and junior schools
  • Church or faith-based organisations
  • Retreat leaders and wellness facilitators
• Experience operating within high fixed-cost or “daily burn” financial models

Skills and Capabilities

• Yield and pricing strategy, including dynamic pricing and midweek offers
• Strong analytical ability, confident working with metrics such as FHE and TRevPAG
• Content marketing and visual storytelling (video, photography, social media)
• SEO and digital strategy, including niche and regional search terms
• CRM thinking and lead nurture processes for cyclical and repeat bookings

Benefits and What Makes This Role Different

• A genuine strategic mandate:
  This is not a social media posting role. You will deliver Phase 3 of a defined commercial roadmap.
• A unique asset base:
  15 acres of countryside plus a highly sought-after indoor pool
• Commercial autonomy:
  Ownership of the TRevPAG agenda, with freedom to create new revenue streams
• Flexible working:
  While site presence is essential for storytelling and relationships, the role supports modern hybrid working.

Dunfield House is operated by Dunfield House Ltd, governed by The Dunfield Charity, and owned by Community of Christ.

Communications Manager 

About the role

We are looking for an experienced Communications Manager to help bring our mission and impact to life.

Reporting to the Head of Communications & Transformation, you’ll lead on high-quality, engaging communications that support our programmes, partnerships and organisational goals.

Key responsibilities include:

• Developing and delivering social media content and managing day-to-day channels
• Producing compelling written, visual and video content, including impact case studies
• Copywriting for our website, email campaigns and publications
• Delivering internal communications to support colleague engagement
• Supporting stakeholder communications and marketing campaigns
• Developing and implementing brand assets 

About you

You’ll be an experienced communications professional, comfortable working in a fast-paced environment and managing multiple priorities. You’ll bring creativity, strong organisational skills and a passion for social impact.

Essential experience includes:

• Experince of working in an internal communications-based role
• Excellent planning and project managemetn skills
• Strong writing, editing and visual content skills
• Experience managing social media channels
• Video editing skills (Adobe Premiere Pro)
• Experience using Adobe Creative Suite (InDesign, Illustrator, Photoshop)
• Experience with email platforms such as Campaign Monitor (or similar)

For full details of the role and our rewards and benefits package, please view the candidate pack.

How to apply

Please apply via CharityJob with your CV and a cover letter.

Closing date for applications: Tuesday 5 May at 9am
Interviews: Interviews are intended to take place week commencing 18 May

This is a challenging and rewarding position within a friendly and fast-paced charity, with clear growth amibitions and a determination to make a real impact on the employment prospects of young people with the most barriers to entering work.

This position will bring clarity, consistency and impact to marketing and communications across the charity. The focus will be to raise our profile, tell our story, and articulate our impact, to help to build meaningful relationships with diverse partners and stakeholders.

With a resonsibility for marketing, communications, brand management and stakeholder engagement events, the postholder will take a joined-up approach across digital, media, events and stakeholder communications, ensuring our brand is consistently represented, and our work reaches and engages the right audiences.

WHAT WE'RE LOOKING FOR

Experience 

• A track record (over three years) of successfully delivering in a similar or related role. 

• Delivery of high quality, effective communications across digital and print channels. 

• Creation of compelling and accessible digital and print resources and materials. 

• Management of website content and social media channels, implementing strategies and approaches to raise profiles and boost engagement .

• Engagement and liaison with local and nation al media publications.

• Writing, editing and proofreading to a very high standard. 

• Management and planning of stakeholder engagement events and activities .

• Management of high-profile Ambassadors and advocates (desirable).

• Implementation of campaigns, to drive engagement and system s change (desirable).

• Working within the education, charities and/or the voluntary youth sector (desirable).   

Skills 

• Excellent digital and design skills, with the ability to create compelling, professional and accessible resources, reports and promotional materials. 

• Engaging written communication skills, with the ability to adapt language and messaging to different platforms and audiences. 

• A flexible approach with the ability to identify the best social, digital and print channels for a wide variety of messaging, and monitoring effectiveness through accessing, collating and analysing data.

• Creativity with the ability to make connections between themes and pull together engaging content to feed into communications. 

• Exceptional communication skills, able to speak confidently with young people, professionals, funders and senior business stakeholders. 

• Highly organised, with an attention to detail, excellent project management skills, and the ability to manage multiple priorities under pressure.   

Attitude 

• Positive and solution focussed.

• Self-assured, with a ‘can-do’ approach and the confidence to bring ideas to the table. 

• Thrives in a fast-paced and busy environment. 

• Welcomes feedback, with a desire to continuously improve and develop. 

• Passionate and enthusiastic about improving young people’s lives. 

• A commitment to our organisational values, of empowerment, collaboration, reliability, quality, and learning.

WHAT WE OFFER

• £40,891 per annum

• 28 days leave (inc. 3 days between Christmas and New Year)

• 2 volunteering days

• 1 life event day

• Matched pension contributions (up to 6%)

• Flexible working (our core business hours are 10am to 3pm)

• Life insurance (5 x annual salary)

• Canada Life WeCare employee support package

Working on our Health Charity Partnership (HCP) with counterparts at the British Heart Foundation, and Cancer Research UK, this award winning, UK-wide partnership aims to improve the health of the nation using the retailer’s reach and influence.

You will be responsible for leading and delivering income generation, project managing strategic activities, and delivering against shared and charity specific goals. You will also contribute to the development and success of the Account Management Team, and support cross team-projects and take on additional tasks as required.

This role will also see you line manage a Partnership Officer (Account Management) who supports on the delivery of the Tesco Partnership.

Role description:

This role works very closely with colleagues across multiple internal teams including our Clinical Team (working with a Health Lead), our Marketing team (including Social Media Manager, Senior Marketing Manager, and Brand and Creative colleagues) and our Policy Team. This role will need to be well networked across teams including Nations and Regions teams and Strategy and Planning.

Externally, this role will work closely with peers at the British Heart Foundation, and Cancer Research UK. The role will also work with colleagues at Tesco, which will also include their PR and communications agencies.

You will also play an active role in driving and supporting best practice across the team and charity and will also contribute to cross-team projects and other tasks as required.

The ideal candidate:

The ideal candidate will have account management experience with a track record of delivering six and seven-figure strategic partnerships either within a charity or corporate setting. Good time management and organisational skills are required to manage a busy and diverse workload. You’ll need strong interpersonal skills and the ability to influence and negotiate effectively with a range of stakeholders at all levels of seniority. Using your excellent communication skills, you will be able to convey ideas succinctly and persuasively to create impactful proposals and other communications.

You’ll have good understanding of commercial principles, understand what drives businesses, and how to lead and deliver multi-stream income generation that are mutually beneficial through partnership.  You’ll have a passion for identifying new financial and non-financial opportunities and be proactive in your approach to seeking these out. Having a collaborative approach to work is vital in this role, so you’ll build excellent relationships with internal colleagues and external stakeholders, operating with trust, respect, and transparency.

About Spear

We launched the award-winning Spear Programme over 20 years ago, and there are now 18 Spear Centres across the country, equipping unemployed 16–24-year-olds facing barriers to employment with the skills and mindset they need to secure work and thrive in the workplace.

About the role

The Social Media Executive sits in the Media & Communications’ team and plays a key role in elevating Spear’s brand and mission by producing engaging, story-driven digital content, with a strong focus on video, for social platforms such as TikTok and Instagram. This role centres on amplifying the voices and experiences of young people on the Spear Programme, creating authentic content that inspires audiences including young people, supporters and corporate partners.

Based in London, but working with colleagues across Spear Centres nationwide, the Social Media Executive will create engaging content in line with our social media strategy. Working from concept to filming, editing, and performance analysis, this role will also empower coaches, alumni and ambassadors to produce user-generated content. The role requires creativity, adaptability to digital trends, and strong relationship-building skills to capture impactful stories.

Key information:

• Salary: from £27,000 pro rata 
• Contract: 4 days a week, 10 months fixed term 
• Location: London Office with regional travel 
• Closing date: Friday 27th April, 09.00am (we interview on a rolling basis and will close the role early if we find the right candidate)
• For more information please read through our Job Specification and Work with Us Pack.

If you require any reasonable adjustments as part of the recruitment process, please let us know.

Person Specification

• A practising Christian, passionate about personally representing the values and beliefs of Spear, and our mission to equip and support young people facing barriers to employment
• A passion for storytelling and sharing good news.
• Strong interpersonal skills, with the confidence to work with a range of people and help them feel comfortable on camera or in interviews
• Ability to think creatively and develop innovative content ideas that engage and inspire our audience. 
• Strong verbal and written communication skills with the ability to adapt tone and style to different platforms and audiences. 
• Organisational skills – the ability to plan your time, competing projects and travel. 
• Around two years' experience in a related role (eg marketing, videography, communications) or experience as a content creator in another capacity.
• Skilled in video making on a smartphone, including shooting and editing. Experience in video editing software such as iMovie or Final Cut Pro a bonus. 
• (Desirable) experience working directly with young people.

Job Title: Head of Digital Marketing

Salary: £55,000 – 60,000 per annum, depending on experience

Location: Hybrid: Working time split between your Home and our London Office 

Hours of work:Full-time (35 hours per week)

Reporting to: Chief Digital Officer 

Premier, Europe’s largest Christian Media organisation, is seeking a new Head of Digital Marketing to play a vital role in supporting our mission to connect people with God through media.

You will take the lead in shaping and delivering integrated digital strategies and campaigns that drive audience growth, engagement, and donor acquisition across Premier’s key projects and events.

You’ll be hands-on in managing lead generation strategies, overseeing marketing automation programs, and utilizing project management tools to ensure seamless campaign completion and platform optimization.

Your role will also include mentoring and developing the digital marketing team, fostering a culture of innovation, and collaborating with cross-functional teams to align brand initiatives with technical delivery.

You’ll be directly contributing to Premier’s ability to help listeners deepen their Christian faith. If you have a strong background in digital marketing and search/social advertising, with an interest in utilizing data-driven insights to inspire audience engagement and support, this role could be for you!

Role Overview

• Digital Strategy & Campaign Leadership: Devise and lead strategies to drive online audience growth, overseeing the implementation and optimization of campaigns across email, search, and social media.
• Technical Delivery & Platform Management: Oversee the strategic development of microsites and landing pages, managing marketing automation and guiding the integration of third-party platforms.
• Team Leadership & Development: Mentor and develop the digital marketing team, encouraging professional growth, effective delegation, and a collaborative team culture.

Please note that Premier is a Christian media agency and this role has a genuine occupational requirement for the post holder to have a personal Christian faith

Ready to make a lasting Impact? Apply now!

There when it matters

Sue Ryder is looking for a Digital Fundraising Manager to lead the planning and delivery of innovative digital fundraising activities that grow our supporter base and maximise income.

In this new role, you will develop and optimise multichannel fundraising campaigns across digital platforms while embedding a culture of test, learn and continuous optimisation. Working extensively with colleagues in both our fundraising and digital teams, you will ensure digital channels effectively engage supporters and drive donations.
You will also play a key role in developing a data-led approach to supporter engagement, helping shape how audiences are identified, nurtured and converted into long-term supporters as you collaborate with our data and marketing teams.

Reporting to the Head of Digital, this is an exciting opportunity for an experienced digital fundraising professional to make a measurable impact across campaigns that reach and inspire supporters.

About you:

• Strong communication, relationship, negotiating and influencing skills.
• Experience working with CMS (Wagtail preferable) and a good understanding of donations platforms (iRaiser and Access preferable).
• Knowledge of budgets and experience in reporting financial/KPI performance against targets
• Proven research and analytical skills, with the ability to manipulate data and present data in both statistical and written formats.
• Experience of managing and working with agencies setting up and monitoring SLA’s and experience in staff management duties.
• Ability to assess skill needs and train colleagues in digital fundraising best practice

Essential Criteria

• Project and stakeholder management. Experience in managing parallel workstreams, multiple priorities, and complex stakeholder relationships
• Demonstrable experience of developing digital fundraising strategies and implementation plans to meet targets and KPIs in a role with substantial responsibility for driving supporter growth using a variety of digital channels.
• A proven track record of planning and delivering multichannel digital fundraising campaigns within the charity or not-for-profit sector, including but not limited, to activity across paid social media (Meta, TikTok), email, PPC, display and emerging channels. Experience using GA4 and Google Tag Manager, as well as other native platform analytical tools for tracking, reporting and assisting optimisation.
• Proven knowledge and use of digital marketing tools, including email marketing and automation platforms (DotDigital would be advantageous).
• Demonstratable experience of developing paid social media campaign tracking and an understanding of the changing landscape in social media i.e. current Meta restrictions

Sue Ryder is here to make sure everyone approaching the end of their life or living with grief can access the support they need. There is no one size fits all when it comes to how we cope and the help we need, but with our support, no one has to face dying or grief alone.

We reserve the right to close this advert prior to the closing date should we feel we have a sufficient number of suitable applications.

Closing date: 12th May
Interviews: TBC

Competitive Benefits Package
- 27 days holiday rising to 33 with length of service plus bank holidays (pro rata if part-time)
- Company pension scheme
- Staff discount with thousands of retailers
- Refer a Friend scheme - £250 payment
- Enhanced maternity, paternity and adoption pay
- Enhanced sick pay
- Electric Vehicle Scheme
- Healthcare Cash plan, to claim back costs of routine healthcare
- Death in Service benefit
- Staff discount of 10% on new goods online
- Structured induction programme and learning and development opportunities.
- Access to Employee support programme
- and lots more. Please visit our careers website for the full list.

If you want more than just a job, we want you.
Join the team and be there when it matters.

Our commitment to equity, diversity and inclusion

At Sue Ryder, we recognise that a diverse workforce allows us to provide the best care and support. We are committed to encouraging equity, diversity and inclusion among our workforce, and eliminating unlawful discrimination.

We welcome applications from people from Black, Asian and Minority Ethnic communities, LGBTQ+ individuals, those from lower socio-economic backgrounds, and those living with disabilities.

As a Disability Confident Committed employer, we’re proud to support the ‘Offer an Interview’ scheme. This means we will offer an interview to all disabled applicants who best meet the minimum essential criteria for the role.

We use inclusive recruitment practices including sharing interview themes or questions in advance, offering remote interviews where needed, and other accessibility support.

Once in post you’ll have access to staff and volunteer networks for LGBTQ+ colleagues, ethnic diversity and equity, people with disabilities, and women and non-binary individuals, plus an Inclusion Passport to record and carry your workplace adjustments.

Join us in creating a culture where everyone feels respected, valued, and able to thriveThere when it matters

 

Job Title: Marketing Officer

Reporting To: Senior Marketing Officer

Salary: £26,846 – £31,439

Hours: 37.5 hours per week*

Location: Alder Hey Children’s Charity, Liverpool/Hybrid working

Job Purpose:

The purpose of this role is to help to shape, support and deliver marketing plans for Alder Hey Children’s Charity for a wide range of stakeholders, reporting to the Senior Marketing Officer This is a broad and varied marketing role which requires creativity, excellent communication and project management skills to help the charity plan and execute its marketing, fundraising and brand campaigns.

Main Duties/Tasks

Marketing Planning, Campaign Delivery & Performance:

• Support the Senior Marketing Officer and Marketing & Communications Manager to implement marketing plans and campaign strategies.
• Ensure campaigns across fundraising teams align with brand, audience insight and organisational priorities.
• Collaborate with fundraising teams to plan, create and implement integrated marketing campaigns across multi channels that meet brand and fundraising goals.
• Identify opportunities to grow audiences, engagement and income through innovative marketing approaches.
• Use market research and data to drive continuous improvement in marketing activity.
• Evaluate and share actionable learnings to optimise future campaigns.
• Analysis of campaign performance and audience insights to inform future marketing decisions.

Content, Channels & Brand:

• Creative and powerful copywriting skills aligned to the values of the Charity. Adapting copy to suit differing audiences and publications, and including digital, DM, print appeals, email, magazines, brochures, scripts and social media.
• Creation of powerful stewardship content in partnership with fundraising teams.
• Collaboration within the marketing team across branded social channels to drive growth and engagement.
• Collaborate with the Trust Comms team for campaign and content capture in line with Trust Policy.
• Upholding of brand positioning to always agreed deadlines.

Stakeholder Management, Delivery & Operations:

• Manage the production and distribution of marketing materials across external suppliers as required.
• Liaising and networking with a range of internal and external stakeholders including families, donors, our colleagues (including those within the Trust), suppliers (including agencies) and partner organisations.
• Assisting the Marketing & Communications Manager to work within project budgets using appropriate systems and controls.
• Attending and participating in events, team meetings, compulsory training etc.

Other Duties

• Be an outstanding advocate for Alder Hey Children’s Charity in line with the core values of the organisation.
• Be an active and supportive member of the Alder Hey Children’s Charity team, contributing to team development and working collaboratively with colleagues and volunteers.
• Attend and support events run by fundraising teams where required, including occasional out-of-hours working.
• Gain and maintain an in-depth knowledge and understanding of the charity’s work, priorities and future plans.
• Any other reasonable duties as required by your line manager

Our Values

Here at Alder Hey Children’s Charity, our values guide the way in which we work. By being courageous, working together, being passionate about our work, and making sure that we are creative in what we do, helps us to deliver the support necessary so that our Hospital can continue to deliver the very best care for our young patients and their families.

Our values are:

Courage: we try new things and take risks to innovate and drive forward new ideas. We have the courage to speak up and take a stance. We are accountable, responsive and responsible. We are unstoppable.

Together: we work together as one team, sharing our knowledge and learning. We work in partnership with patients, families, supporters and colleagues. We are respectful, celebrate diversity and empower each other to achieve our aims.

Passion: we are passionate about what we do and why we do it. We work together to share and grow. We inspire others.

Magic: we are fun, creative and child led. We create special moments, provide little extras and go further for our brave young patients.

____

*In April 2025, the charity adopted a four-day working week policy, meaning staff previously working

37.5 hours a week are now working 30 hours a week to enable a four-day working week. We are confident that by embracing a more flexible and balanced approach to work, we can continue to create a thriving and fulfilling work environment while driving growth and success for our charity.

Note: This job description is intended to outline the general nature and level of work performed by employees within this role. It is not exhaustive and may be subject to change or modification as required by the needs of Alder Hey Children’s Charity.

Alder Hey Children’s Charity will make every endeavour to make any reasonable adjustments for applicants who require assistance in carrying out their duties due to a disability. Alder Hey Children’s Charity is committed to equal opportunities and positively welcomes applications from all sections of the community. Alder Hey Children’s Charity is committed to safeguarding children and vulnerable adults.

The post holder may be required to complete an enhanced DBS disclosure check.

Closing date: Monday 5th May

Interviews: Tuesday 13th May

Charity People is delighted to be partnering with Providence Row to recruit for the organisation's next Head of Marketing. Since being founded in 1860, Providence Row has worked alongside people experiencing homelessness in East London. The organisation tackles the root causes of homelessness to help people build safer, healthier, more stable lives. Providence Row is there for as long as people need them; they never turn anyone away, and they work together to support everyone with dignity, compassion, and respect for their journey to a life away from the streets, for good.
The organisation currently supports around 1,200 people every year, meeting complex needs via a tailored approach and immediate support through crisis services, including access to food, showers, phones, and a safe, welcoming space.

Head of Marketing
Contract: Full time, permanent
Salary: £45,000 - £48,000 per annum
Location: Hybrid role between home and London office, with three days per week at the organisation's office in East London
Closing date for applications: 9am on Friday 8th May
Interviews: First stage interviews will be held remotely from 14th to 18th May with second round held in person on the 21st and 22nd May

The Head of Marketing will join a small team in London to support the delivery of marketing activity at Providence Row. The role is key within the organisation, and you will contribute to the overall leadership of Providence Row as a member of the wider management team. This is a wonderful opportunity to play a key role within an organisation that delivers practical, life-changing support.

Core responsibilities within your role will be:

• To support with the development of the annual marketing strategy
• Build marketing programmes to support specific marketing objectives across different channels and segments in support of the overall marketing plan
• Lead on the execution of marketing programmes from start to finish, driving collaboration with stakeholders
• Overall responsibility for brand management and corporate identity
• Managing Providence Row's digital profile, including maintenance and development of the website, and responsibility for social media
• Oversee the production of organisational marketing materials including project managing production of materials and providing oversight to colleagues
• Improve upon current social media activity across social media platforms including X, Facebook, YouTube, Instagram, as well as blogs
• Develop business cases for marketing programmes at the proposal stage and make recommendations on marketing tactics
• Evaluate the impact of marketing programmes in achieving objectives
• Contribute to the annual planning and budget setting process

We'd love to hear from individuals with the following core skills and experience:

• Experience in leading strategic marketing campaigns
• Ability to think strategically and create plans to support charity objectives
• Experience of delivering social media campaigns with measurable results
• Robust experience in managing diverse marketing projects
• Experience in producing impactful publicity materials, and possessing strong project management skills
• Competence as a creative writer with an eye for great brochure copy and design, publicity, emails and landing pages
• The ability to report on and analyse marketing statistics to identify trends
• Experienced in the use of Google Business Tools including Analytics, Keyword Builder, Data Studio, WordPress, HubSpot, Salesforce, SEMrush, Adobe Suite and Vimeo
• Previous exposure to direct response and digital marketing
• The ability to develop good working relationships with cross departmental team members
• Is proactive and takes the initiative to gain the information needed for the role, with a flexible and "can-do" attitude
• Independently able to identify challenges and use initiative to implement effective solutions

If you're interested in hearing more about this opportunity, please send your CV to Alice at Charity People in the first instance. 

Charity People is a forward thinking, inclusive organisation that actively and deliberately promotes equity, diversity and inclusion. We know organisations thrive when inclusion is at the forefront. We evidence our commitment by matching charity needs with the skills and experience of candidates irrespective of background e.g. age, disability (including hidden disabilities), gender, gender identity or gender reassignment, marriage and civil partnership, pregnancy and maternity, race, religion or belief, or sexual orientation. We do this because we believe that greater diversity leads to greater results for the charities we work with.

Job Title: Senior Marketing Officer

Reporting To: Marketing and Communications Manager

Salary: £31,125 – £39,926

Hours: 37.5 hours per week*

Location: Alder Hey Children’s Charity, Liverpool/Hybrid working

Job Purpose:

To drive the planning and delivery of integrated marketing campaigns for Alder Hey Children’s Charity, supporting fundraising and organisational objectives, reporting to the Marketing and Communications Manager. The role will oversee workflow and priorities, manage marketing officers, and ensure campaigns are delivered to a high standard. The Senior Marketing Officer will also play a key role in shaping marketing strategy, analysing performance and driving continuous improvement across fundraising marketing activity. This is a broad and varied marketing role which requires creativity, communication and project management skills to help the charity plan and execute its marketing and brand campaigns.

Main Duties/Tasks

Strategic Planning, Leadership & Performance: ·

• Work with the Marketing & Communications Manager to shape long-term marketing plans and campaign strategies.
• Provide strategic guidance to ensure campaigns across fundraising teams align with brand, audience insight and organisational priorities.
• Represent the marketing function in cross-departmental planning.
• Develop marketing processes, templates and workflows to improve team efficiency.
• Implement and oversee internal systems for content management, consent, image banks, brand guidelines etc · To continually improve performance of team members encouraging collaboration and sharing feedback and high-performing and positive marketing team culture.
• Lead regular one to ones with team members.
• Ability to provide strategic marketing integration advice for fundraising campaigns
• Identify opportunities to grow audiences, engagement and income through innovative marketing approaches.
• Use market research and data to drive continuous improvement in marketing activity.
• Evaluate and share actionable learnings to optimise future campaigns.

Campaign Delivery, Content & Channels: 

• Collaborate with fundraising teams to plan, create and implement integrated marketing campaigns across multi channels that meet brand and fundraising goals.
• Creative and powerful copywriting skills aligned to the values of the Charity.
• Adapting copy to suit differing audiences and publications, and including digital, DM, print appeals, magazines, brochures, scripts and social media.
• Creation of powerful stewardship content in partnership with fundraising teams
• Collaboration within the marketing team across branded social channels to drive growth and engagement
• Collaborate with the Trust Comms team for campaign and content capture.

Stakeholder Management, Brand & Operations: 

• Manage the production and distribution of marketing materials across external suppliers as required.
• Liaising and networking with a range of internal and external stakeholders including families, donors, our colleagues (including those within the Trust), suppliers (including agencies) and partner organisations. ·
• Upholding of brand positioning to always agreed guidelines.
• Assisting the Marketing & Communications Manager to work within project budgets using appropriate systems and controls.
• Attending and participating in events, team meetings, compulsory training etc.

Other Duties

• Be an outstanding advocate for Alder Hey Children’s Charity in line with the core values of the organisation.
• Be an active and supportive member of the Alder Hey Children’s Charity team, contributing to team development and working collaboratively with colleagues and volunteers.
• Attend and support events run by fundraising teams where required, including occasional out-of-hours working.
• Gain and maintain an in-depth knowledge and understanding of the charity’s work, priorities and future plans.
• Any other reasonable duties as required by your line managerOur Values

• Here at Alder Hey Children’s Charity, our values guide the way in which we work. By being courageous, working together, being passionate about our work, and making sure that we are creative in what we do, helps us to deliver the support necessary so that our Hospital can continue to deliver the very best care for our young patients and their families.

Our values are:

• Courage: we try new things and take risks to innovate and drive forward new ideas. We have the courage to speak up and take a stance. We are accountable, responsive and responsible. We are unstoppable.
• Together: we work together as one team, sharing our knowledge and learning. We work in partnership with patients, families, supporters and colleagues. We are respectful, celebrate diversity and empower each other to achieve our aims.
• Passion: we are passionate about what we do and why we do it. We work together to share and grow. We inspire others.
• Magic: we are fun, creative and child led. We create special moments, provide little extras and go further for our brave young patients.

___

*In April 2025, the charity adopted a four-day working week policy, meaning staff previously working

37.5 hours a week are now working 30 hours a week to enable a four-day working week. We are confident that by embracing a more flexible and balanced approach to work, we can continue to create a thriving and fulfilling work environment while driving growth and success for our charity.

Note: This job description is intended to outline the general nature and level of work performed by employees within this role. It is not exhaustive and may be subject to change or modification as required by the needs of Alder Hey Children’s Charity.

Alder Hey Children’s Charity will make every endeavour to make any reasonable adjustments for applicants who require assistance in carrying out their duties due to a disability. Alder Hey Children’s Charity is committed to equal opportunities and positively welcomes applications from all sections of the community. Alder Hey Children’s Charity is committed to safeguarding children and vulnerable adults.

The post holder may be required to complete an enhanced DBS disclosure check.

Job Closes: Tuesday 5th May, 12pm

Interviews: Thursday 14th May

The Digital Marketing Manager is accountable for the delivery and performance of our website, email, SEO, PPC, paid-social and CRM marketing, ensuring all our digital channels are optimised for both awareness and income generation.

This is a hands-on role which will see you deliver key activity as well as lead a small team in prioritising and evaluating work across digital channels, using data and insight to inform decisions. To spearhead and champion our digital marketing transformation, you’ll need to be a results driven and experienced professional, who thrives in a fast-paced environment. Your skills and passion will see you:
• Develop and implement a comprehensive digital marketing strategy aligned with our income growth objectives.
• Deliver and continually improve how we connect with our audiences, primarily through (but not limited to) strategic use of email, website management, SEO, PPC, paid social and CRM marketing.
• Identify opportunities to maximise online brand awareness, engagement and revenue generation.
• Track, analyse and report on digital performance metrics, owning KPIs for traffic, conversion, income and engagement, as well as providing actionable insights and data to improve and inform digital marketing effectiveness.
• Own website performance by managing content within the CMS, improving user journeys, implementing SEO best practices and using data and analytics to increase visibility, traffic and conversion rates.
• Plan, execute and optimise our paid advertising accounts, including Google Ads and paid social platforms (e.g. Meta), using A/B testing to ensure they are data-driven, cost efficient and deliver ROI and income.
• Lead and deliver email and CRM activity (including building campaigns, managing audiences, segmentation and automation), ensuring data, templates and journeys are optimised for engagement and conversion, using performance and insights to drive improvements.
• Embed a culture of data-driven decision making and bring visibility and transparency to digital marketing activity by regularly reporting impact against objectives, trend spotting as well as using a variety of data and analytics tools to raise the profile and understanding of digital marketing across the charity.
• Work closely with the Data team to ensure digital and data strategies align and data between digital channels is automated, accurate and can be reported on effectively.
• Safeguard the integrity of the charity’s digital presence ensuring it complies with data protection regulations and any other applicable legislation.

 

What we offer: 

• Flexible and hybrid working to support work-life balance 

• Generous annual leave entitlement with additional leave for long service  

• Enhanced sick pay 

• Enhanced Maternity Pay 

• Employee Assistance Program and Lifestyle Savings

• Free flu jabs 

• Cycle to work scheme 

• Charity events throughout the year 

• Employer enhanced auto-enrolment pension scheme with 8% employer contribution 

• Ongoing commitment to education and professional development 

The Charity is committed to equal opportunities and welcomes applications from all suitably qualified persons regardless of their race, sex, disability, religion/belief, sexual orientation or age.  

Successful candidates will have access to vulnerable beneficiaries therefore the role is subject to Disclosure and Barring Service (DBS) clearance.  

If you think you have the qualities we are looking for and the desire to contribute, please download the Job Vacancy Pack and then send us a CV and covering letter explaining how you meet the criteria for the role and making clear why you would like to be considered for it. 

We will be interviewing for this role on 15th May at our Charity Office based in Birmingham City Centre.

Why Join Us

At The Care Workers’ Charity, everything we do is focused on supporting care workers across the UK. From providing crisis grants and mental health support to campaigning for a fairer future for the workforce, our work makes a real and lasting difference to people who give so much to others every day.

This is an exciting opportunity to join a small, close-knit team at a pivotal moment in our growth. You will play a central role in shaping how we tell our story, build our supporter base and deliver events and fundraising campaigns that genuinely move the dial. Your ideas will be heard, your work will matter, and you will see the impact of what you do.

You will be joining a small, friendly and supportive team where your contribution is genuinely valued and where you will have real ownership of your work.

The Role

We are looking for an experienced, driven and creative Marketing and Events Manager who brings a genuine passion for fundraising and events — and the skills to match. This is not primarily a desk-based marketing role: you will be the engine behind our events programme and a key driver of our fundraising income.

Reporting directly to the CEO, you will lead the planning and delivery of CWC’s events calendar, manage our fundraising activities, and oversee the work of the Marketing and Events Officer. You will be equally comfortable developing the strategy and getting stuck into the detail of execution.

Events will be at the heart of what you do. You will take ownership of our flagship event, coordinate a varied programme of fundraising events, sector conferences and networking activities, and ensure every event is professionally delivered and leaves supporters feeling connected to our mission. You will manage relationships with venues, suppliers and sponsors, and keep a close eye on budgets and income targets.

Fundraising will be a core focus. You will be responsible for achieving financial targets from individual and corporate fundraising, developing creative campaigns across platforms such as Enthuse and JustGiving, and building the kind of relationships with supporters and partners that turn one-off donations into long-term engagement.

Alongside this, you will lead and support the Marketing and Events Officer, ensuring our marketing output — social media, newsletters, website content and campaigns — is consistent, engaging and aligned with our strategic goals.

About You

You will have a proven track record in events management and fundraising, ideally within the charity sector. You know what it takes to plan and deliver events from first concept through to post-event evaluation, and you understand how events can drive income as well as awareness.

You will be a confident, organised and proactive person who can manage competing priorities without losing sight of quality or deadlines. You will be comfortable working independently, managing your own workload and supporting others to manage theirs.

Our ideal candidate will have:

• A proven track record in events management, with demonstrable experience of delivering fundraising income from events
• At least two years’ experience in a charity fundraising or events role
• Experience of line managing or supervising others
• Excellent relationship-building skills with sponsors, corporate partners and individual supporters
• Confidence using fundraising platforms (e.g. Enthuse, JustGiving) and CRM/database systems (Hubspot experience an advantage)
• Strong working knowledge of social media platforms, email marketing tools and website content management
• Experience managing budgets, monitoring income and expenditure, and reporting on financial performance
• Excellent written and verbal communication skills
• High attention to detail and strong project management skills
• Genuine enthusiasm for the charity’s mission and the people we support

Knowledge of the health and social care sector would be a distinct advantage, though not essential.

We Offer

• A salary between £32,000 and £34,000 per annum
• 25 days’ annual leave plus bank holidays
• A flexible, remote-working environment — you must be based in England
• A friendly, supportive team culture where your contribution is genuinely valued
• The opportunity to make a real difference to the lives of care workers across the UK

If you are ready to bring your events and fundraising expertise to a cause that really matters, we would love to hear from you.

Additional London Weighting allowance: £2,800.00

About This Job

Based in our Head Office in London, this exciting role will be responsible for a team of creatives, marketers, and media & communication specialists, working in partnership with all levels of the CCF organisation. 

The CCF is a national youth organisation operating in over 500 secondary schools across the UK, offering young people a broad range of challenging, exciting, adventurous and educational activities.
The aim of the CCF is to enable the development of personal responsibility, leadership and self-discipline. Each CCF is an educational partnership between the school and the Ministry of Defence, and a CCF may include Royal Navy/Royal Marines, Army or Royal Air Force sections.

We are looking for a marketing professional to:

· Actively maintain high levels of public awareness of the CCF, its aims and activities, in support of the attracting more cadets and suitable adult volunteers to the organisation.

· Demonstrate the value and relevance of the CCF to help retain and extend the current level of financial and other support from Defence, local communities and key stakeholders.

· Deliver effective and timely national external communications through a range of channels to promote the aims and activities of the CCF.

· Drive effective internal communications to members of the CCF to support the planning and delivery of cadet activity.

· Provide support and expert guidance to those delivering external and internal communications at the national, regional and local levels in the CCF.

· Modernise the CCF communications offerings to ensure keep up with consistent updates in the media & marketing space.

Essential Skills

· A recognised qualification or proven success in communications and / or marketing.

· Hands on digital marketing / communications experience

· Experience of PR and communicating with the media to generate positive coverage for the CCF.

· The ability to work effectively as part of a broader team within a complex, multi-site organisation.

· Planning, project management and organisational ability.

· Excellent written and verbal communication skills.

· Demonstrable experience of delivering a wide range of media and comms materials to a high standard.

Please refer to the attached Job Description for further information.

Our charities

The Combined Cadet Force Association (CCFA) is a charity dedicated to the promotion of the ideals and activities of the Combined Cadet Force in schools. Army Cadet Charitable Trust UK (ACCT UK) is a national youth charity dedicated to improving the life chances of young people. Together we want to ensure that every young person has the opportunity to learn new skills, build confidence and be inspired through their cadet experience.

We want to develop the youth leadership and training abilities of adult volunteers whilst also helping young people to access cadet activities through fundraising, grant-making, developing new resources and direct support.

We strongly believe that everyone benefits when you help young people to develop their character and values through activities that stretch and mature them. We also know that when young people engage with others at a range of levels in their communities it builds confidence and improves empathy for other’s lives.

Who we are

By joining ACCT UK/CCFA you will help us to reach more young people and make a greater difference and we look forward to working with you. We actively promote and encourage you to explore ideas that improve all aspects of the charity’s work in pursuit of its charitable aims.

The charities are proud of our diverse teams, with people on different working patterns, from different backgrounds and at different life-stages. Our experience has taught us that having people with different perspectives and different lived experiences leads to better outcomes for our beneficiaries. If you are wondering if our organisation is for someone like you, the answer is yes! Please apply and explain how you, your experience, your talent and your potential are the right fit for this role.

What we can offer you

In addition to your salary, we offer all staff:

· Flexible working arrangements (you agree a working pattern with your line manager).

· The ability to work both from home and from our Aldershot office.

· Personal Accident Insurance, including loss of earnings cover and death benefit.

· 15 days of sick pay in any 12-month period (after 12 months employment - pro-rata for part time staff).

· A contributory pension scheme (you contribute at least 5% and we will contribute 10%).

· Good leave allowances (which are offered pro-rata for part time staff):

o 20 days annual leave plus Bank Holidays.

o Additional privilege leave, on set days each year, such as between Christmas and New Year.

o An additional five days of volunteering leave.

· Support for qualifications and personal development.

· Employee Assistance Programme.

· Season ticket loan.

· Railcard (if you are eligible)

· A caring and supportive team environment.

How to apply

Please send a CV and Cover letter that details how you meet the requirements of the job description by 2359hrs by Sunday 26th April 2026.

Interviews will be held in person during the week commencing Monday 4th May 2026.

While AI tools can be beneficial, we value the personal touch and authenticity in job applications. We encourage you to highlight your unique experience, knowledge, skills, and abilities, ensuring all information is accurate. Please use AI tools responsibly and with integrity throughout the application and selection process.

Please note that as a charity dedicated to improving the lives of young people, we require staff to make a declaration about any relevant convictions, undergo a Disclosure and Barring Service check, Right to Work check and a Baseline Personnel Security Standard (BPSS) check (one of the requirements being that applicants must have been resident in the UK for 3 years). In addition, we will follow up references.

Please be advised that this position may close earlier than the stated deadline if a sufficient number of high-quality applications are received. To ensure your application is considered, we strongly recommend submitting it as soon as possible. Candidates will be notified of the next stage in the recruitment process if they are shortlisted.

Reporting to the Creative Manager, The Artworker plays a vital role in delivering high-quality brand assets as well as online and offline campaigns that raise awareness of the Yorkshire Cancer Research brand, supporter acquisition and engagement.

This creative role focuses on applying the charity’s visual brand guidelines to a range of creative applications, having a keen eye for detail and a passion for crafting channel-ready visuals.Duties include: 

•Developing artwork for a range of applications including, for example, brochures, reports, social media graphics, digital assets, event materials, posters etc.

• Working with and applying the charity’s brand guidelines to create on-brand artwork, gaining and documenting relevant approvals, producing final artwork and supplying this to colleagues / external suppliers as required to meet campaign deadlines.

• Collaborating with the Creative Manager / Graphic Designer to schedule and manage artwork priorities, ensuring assets are delivered on time and in line with marketing brief requirements.

To be successful in this role you will need expert knowledge of Adobe Creative Cloud, especially InDesign, Illustrator, Photoshop, and Acrobat.You will also need strong understanding of print production, including colour management, spot colours, diecuts , finishes, and pre press requirements.

Digital artwork skills are also needed for this role, such as preparing assets for web, social, and email as well as exceptional attention to detail. For further details please refer to the role profile. 

The charity is a responsible and flexible employer.We welcome any discussion for flexible working at the offer stage where we will consider an individual’s circumstances against the needs of the charity.

We positively encourage applications from suitably qualified and eligible candidates from all backgrounds. If we can make any reasonable adjustments to support your application, please contact us at via out website.