We are seeking a proactive, highly organised Campaigns Officer to join the Communications Directorate at the Royal College of Radiologists, playing a key role in delivering impactful, insight-led marketing campaigns that engage members and stakeholders.
This is an exciting opportunity to take ownership of multi-channel marketing campaigns from brief to evaluation, helping to shape how we promote our membership, workforce and brand priorities. Working closely with Brand, Content and Membership teams, you’ll deliver compelling messaging, coordinate activity across channels and use data to continually improve performance. If you thrive on turning strategy into action and want to make a tangible difference through effective communications, we’d love to hear from you.
What you’ll do
- Plan, coordinate and deliver targeted, insight-led marketing campaigns from brief through to evaluation.
- Develop clear campaign plans including objectives, audiences, messaging, channels, timelines and KPIs.
- Commission high-quality campaign assets and write engaging, on-brand copy across email, social and digital platforms.
- Manage multiple marketing campaigns simultaneously, keeping activity on track and stakeholders informed.
- Monitor performance using analytics tools, reporting on results and using insight to optimise future activity.
- Collaborate with Brand, Content and Membership teams to ensure joined-up, consistent communications.
- Identify opportunities to improve targeting, testing and campaign effectiveness through continuous learning and optimisation.
What you’ll need
- Experience independently delivering multi-channel marketing or campaign activity from planning to evaluation.
- Strong project management and organisational skills, with the ability to prioritise and meet deadlines.
- Confident copywriting skills and the ability to adapt tone and messaging for different audiences and platforms.
- Experience using analytics and performance tools (e.g. Google Analytics, Google Ads or similar) to track and improve results.
- A data-informed mindset, with experience using testing and insight to refine campaigns.
- Excellent communication and stakeholder management skills, with a collaborative, solutions-focused approach.
- Proactivity, sound judgement and the confidence to take ownership of your work.
Why join us
- Make a difference to the lives of Doctors and the specialities they work in every day!
- Hybrid working (60% working week can be done remotely)
- Modern working environment
- Equipment provided to work from home
- Generous annual leave allowance
- Excellent pension scheme
- Interest free season ticket loan and cycle to work scheme
- Employee Assistance Programme
This is an exciting opportunity for someone with excellent strategic, analytical and leadership skills to join Impetus as an Investment Director and support us in our mission to transform the lives of young people.
The Investment Director (ID) is a key member of the Investment Team, playing a leading role in identifying, assessing, and supporting portfolio partner charities and other non-profit organisations to deepen their impact and scale their outcomes. This role works closely with other Investment Directors and Investment Managers to deliver external facing support to portfolio partners as well as internal projects to support the development of the investment model and portfolio strategy.
Investment Directors use strategic thinking, analytical rigour, and senior relationship skills to support a portfolio of amazing organisations that, together, will help shift the life chances and outcomes of young people from disadvantaged backgrounds in the UK.
About the Investment Team
The Investment Team is responsible for selecting portfolio partners, managing our charity investments and supporting our portfolio partners to improve and scale their impact.
The Investment Team also leads the Impetus Leadership Academy, a leadership development programme to support talent from ethnic minority backgrounds in the UK youth sector to progress into senior leadership roles.
The team is made up of 18 people, including former teachers, charity chief executives, charity impact leads, management consultants, social investment portfolio managers and impact consultants.
The team is led by a Portfolio Director who sits on the Senior Management Team. The Portfolio Director has 5 direct reports: a Deputy Portfolio Director, three Sector Leads (who lead our work in School engagement, School attainment and Employment Sectors) and an Impact Lead. Sector Leads line manage 6 Investment Directors. Investment Directors line manage Investment Managers (currently 5). Investment Directors and Investment Managers tend to primarily focus on a sector but might have mixed portfolios, depending on need, experience and interest.
The Investment Team has a good track record of role progression. All four Leads and a number of our Investment Directors were promoted from within the team.
The team is passionate, rigorous, determined, creative and warm. We come from a range of backgrounds and bring a broad mix of perspectives. We care deeply for our colleagues, our portfolio partners and the young people we serve.
About this role
We believe that all young people deserve to succeed in school and in work, whatever their background. As we enter a challenging time with rising inflation and a likely recession, our work feels more vital than ever before. We are pleased to be able to expand our team to support our growing portfolio of charity and non-profit partners, in order to reach and impact more lives. The role of Investment Director presents an exciting opportunity to contribute meaningfully to the charities we serve, the team itself and the whole of Impetus.
Key responsibilities
Finding high potential charities and non-profit partners for our portfolio
- Identifying potential charitable organisations for investment
- Leading in-depth due diligence process within the scope of a grant round, to assess and build partnership foundations with potential partners – covering leadership and governance, and their impact, scale, and partnership potential;
- Modelling from first contact of origination, our approach to engaged and trust-based investment management support;
- Developing and presenting high quality investment propositions to our Investment Committee.
Managing partnerships with portfolio partners
- Managing relationships with partner Chairs and CEOs
- Agreeing Service Funding Agreements, including appropriate annual investment milestones to allow for a clear assessment of re-investment potential at end of phase
- Regularly monitoring and assessing partner progress / risks against milestones and making evidence-based recommendations on progression or exit to Leads, Portfolio Director and the Investment Committee
- Escalating key risks on performance, leadership and safeguarding
- Conducting annual partnership review with Sector Leads and partner CEOs
- Working with Impetus Finance colleagues to ensure timely distribution of grant payments, in line with Service Funding Agreements.
Supporting portfolio partners
- Providing direct support to CEOs and senior colleagues on key strategic topics, using a mix of at least monthly one-to-one meetings and group facilitation to:
- clarify theory of change,
- define long term ambition,
- develop growth strategy
- achieve a step change in the delivery and performance management of outcomes,
- strengthen leadership (individual and collective) and governance capabilities,
- develop path to scale,
- build financial resilience;
- Scoping and project managing pro bono capacity-building projects (in addition to providing direct management support). Ensure projects are delivered to a high standard and contribute to charity progression;
- Identifying engagement opportunities for our donors and supporters with portfolio partners that are aligned with the partner’s activities and do not distract or undermine their core work;
- Collaborating with the Impetus Philanthropy team to support the development of additional funding opportunities for portfolio partners, enhancing their ability to deliver impact at scale;
- Effectively leveraging the support of investment managers to advance the objectives developed for each portfolio partner that is managed by an Investment Director.
Support to Impetus
- Developing expertise about “what works” in the sector through cultivation and use of expert input and engagement as well as investigation into key research and evaluative literature;
- Contributing insights and learning from portfolio work to inform Impetus’ strategy, model and delivery;
- Contributing to internal priorities and working groups (e.g. team strategy discussions, digital improvement initiatives, or equity, diversity, and inclusion)
- Contribute towards Impetus’ public affairs and philanthropy objectives through input into case studies, research and policy campaigns, donor reports and fundraising events
- Sharing the learning from our work across the team, across the organisation and externally working within Impetus strategy and agreed forums
- Engaging in Impetus pro bono, communications, and advocacy events, and engage portfolio partners appropriately in these events.
- Where appropriate, line-managing and supporting Investment Managers on the team to grow and develop, and achieve their project, role and team objectives.
Person specification
Essential
- A commitment to Impetus’ mission.
- Senior level responsibility and a strong track record of building trust-based relationships with senior stakeholders, advising them on key strategic decisions, and challenging them in a respectful and collaborative manner.
- A talent for strategic thinking around complex issues.
- Strong financial acumen and analytical skills.
- Understanding of impact measurement and evaluation fundamentals.
- Tenacity and initiative.
- Ability to flex personal style to needs of charity and leadership.
- Growth mind-set to seek out and act on feedback.
- Proven ability to work independently, and to exercise good judgment.
- Strong planning and time management skills.
- Interest in partnering closely with charities that are doing what it takes to get better.
- A commitment to equity, diversity and inclusion.
If you don't tick all these boxes, but still feel that you fit the profile, please apply anyway.
Desirable
- Experience in the non-profit (charity or social enterprise) sector, through work, as a pro-bono volunteer or Trustee capacity.
- Experience in consulting, investment management, senior charity management, or other in-depth grant making and advisory work.
- Knowledge and expertise in UK education or youth employability sectors.
- Board experience in private, public or third sector.
- Understanding of or experience with commissioning impact evaluations.
Impetus transforms the lives of young people from disadvantaged backgrounds by ensuring they get support to succeed in school, in work and in life.
