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Job description
Do you have experience of developing and deploying successful multi-channel marketing strategies and campaigns? Could you help end the devastation caused by dementia by improving our reach with audiences who need our help?
About the role
We are recruiting for a Senior Marketing Manager to join on a full-time basis, working 35 hours per week on a permanent contract. This is a home-based role, with occasional travel required for in-person team meetings and events.
As Senior Marketing Manager (Support Services and Health Information) you will be responsible for driving awareness, perceptions, understanding and engagement of our life-changing support services by developing and delivering marketing strategies, plans and activations. You’ll also lead the marketing for our health information and public awareness initiatives to drive awareness and understanding of dementia and dementia diagnosis.
You’ll be responsible for leading the next phase of our support services and information marketing strategy and plans in conjunction with key partners and stakeholders. This includes translating business objectives into multi-channel marketing strategies and annual plans.
This role will contribute towards the vital work of growing our reach with audiences who need our help – whether it’s understanding possible signs and symptoms, how to navigate the diagnosis pathway, or needing support and care throughout their journey. As Senior Marketing Manager, you’ll work with our always-on multi-channel marketing initiatives across out of home and digital, contributing to our organisational priority of improving reach and impact to help stop dementia devastating lives.
Interviews for this role have been provisionally scheduled to take place via MS Teams on Thursday 30th April.
About you
Joining us, you’ll have extensive experience of developing and deploying successful multi-channel marketing strategies and campaigns – ideally within the charity sector/and or health/support services. You’ll also have experience using audience insight to create engaging marketing activities and meet audience needs.
To achieve success in this role you’ll need to be able to work collaboratively with others and use influencing and communication skills to manage relationships effectively with key stakeholders.
Crucially, you’ll possess demonstrable expertise in marketing and advertising techniques and practices across paid, earned and owned and shared media: including print, digital, content marketing, PR, social media, email, and video creation. You’ll have the ability to translate business needs into creative marketing campaigns, engaging the hearts and minds of audiences.
What you’ll focus on:
- Working across the Society to deliver multi-channel end-to-end marketing campaigns and plans to promote our range of services, health information and public awareness initiatives.
- Working closely with the Head of Brand and Marketing to develop and review support services and health information marketing strategy, aligning with overall long-term brand and organisation strategy and objectives.
- Running key steering and working groups to build, deliver and monitor key marketing strategies.
- Leading teams from across the organisation to deliver against our services and health information marketing objectives across paid, owned and earned. Utilising opportunities for integration and cross-sell.
- Leading reporting across all services and health information marketing activity to measure marketing performance, inform decision making and report to senior stakeholders.
- In collaboration with the Audience Insight Team, leading on the development and deployment of the services and health information audience strategy.
- Overseeing all media planning and implementation for services and health information marketing campaigns.
- Commissioning creative propositions as, and when, appropriate with our internal creative team or external creative agency to ensure our marketing efforts are resonating with target audiences.
About Alzheimer's Society - who are we and what’s our mission?
Dementia is the UK’s biggest killer. One in three people born in the UK today will develop dementia in their lifetime.
At Alzheimer’s Society, we’re the UK’s leading dementia charity and the only one to tackle all aspects of dementia by giving help and hope to people living with dementia today and in the future. We give vital support to people facing the most frightening times of their lives, while also funding ground-breaking research and campaigning to make dementia the priority it should be.
Together with our supporters, we’re working towards a world where dementia no longer devastates lives. Our values make sure that our focus is clear for the challenges and opportunities ahead and remind us of what we all stand for.
Our commitment to Equity, Diversity, Inclusion & Belonging
We need to ensure the voices around our table better reflect and understand the communities we exist to serve. We strongly encourage individuals to apply who have a disability, impairment or health condition or individuals who identify as part of a minority ethnic background, as these groups are currently under-represented at Alzheimer's Society.
Our hiring process
We want you to bring your whole self to the process. Applications are anonymised until interview stage, and we’re happy to support any adjustments. Share your feedback via our candidate survey when applying to help us improve. We may close early if we receive high interest (with 48 hours’ notice). Some roles may require a DBS check as part of our safer recruitment commitment. Thinking about using AI during the recruitment process? We know this can be helpful in many ways but remember to include your personal and authentic self too. Your voice and experience are what really set you apart.
Giving back to you
At Alzheimer’s Society, we value our people and take a total reward approach to pay and benefits. You’ll enjoy a generous double-matched pension scheme, 27 days’ annual leave (plus bank holidays and wellbeing days), and access to a free Health Shield Cash Plan, 24/7 EAP, Thrive mental wellbeing support, and virtual GP services. Our Society Plus platform offers exclusive discounts, wellbeing resources, and recognition schemes, while our flexible working, family-friendly policies, and life assurance provide peace of mind and work/life balance. We also offer a free Will-writing service and long service awards to recognise your ongoing commitment.
About the role
We are recruiting for a Senior Marketing Manager to join on a full-time basis, working 35 hours per week on a permanent contract. This is a home-based role, with occasional travel required for in-person team meetings and events.
As Senior Marketing Manager (Support Services and Health Information) you will be responsible for driving awareness, perceptions, understanding and engagement of our life-changing support services by developing and delivering marketing strategies, plans and activations. You’ll also lead the marketing for our health information and public awareness initiatives to drive awareness and understanding of dementia and dementia diagnosis.
You’ll be responsible for leading the next phase of our support services and information marketing strategy and plans in conjunction with key partners and stakeholders. This includes translating business objectives into multi-channel marketing strategies and annual plans.
This role will contribute towards the vital work of growing our reach with audiences who need our help – whether it’s understanding possible signs and symptoms, how to navigate the diagnosis pathway, or needing support and care throughout their journey. As Senior Marketing Manager, you’ll work with our always-on multi-channel marketing initiatives across out of home and digital, contributing to our organisational priority of improving reach and impact to help stop dementia devastating lives.
Interviews for this role have been provisionally scheduled to take place via MS Teams on Thursday 30th April.
About you
Joining us, you’ll have extensive experience of developing and deploying successful multi-channel marketing strategies and campaigns – ideally within the charity sector/and or health/support services. You’ll also have experience using audience insight to create engaging marketing activities and meet audience needs.
To achieve success in this role you’ll need to be able to work collaboratively with others and use influencing and communication skills to manage relationships effectively with key stakeholders.
Crucially, you’ll possess demonstrable expertise in marketing and advertising techniques and practices across paid, earned and owned and shared media: including print, digital, content marketing, PR, social media, email, and video creation. You’ll have the ability to translate business needs into creative marketing campaigns, engaging the hearts and minds of audiences.
What you’ll focus on:
- Working across the Society to deliver multi-channel end-to-end marketing campaigns and plans to promote our range of services, health information and public awareness initiatives.
- Working closely with the Head of Brand and Marketing to develop and review support services and health information marketing strategy, aligning with overall long-term brand and organisation strategy and objectives.
- Running key steering and working groups to build, deliver and monitor key marketing strategies.
- Leading teams from across the organisation to deliver against our services and health information marketing objectives across paid, owned and earned. Utilising opportunities for integration and cross-sell.
- Leading reporting across all services and health information marketing activity to measure marketing performance, inform decision making and report to senior stakeholders.
- In collaboration with the Audience Insight Team, leading on the development and deployment of the services and health information audience strategy.
- Overseeing all media planning and implementation for services and health information marketing campaigns.
- Commissioning creative propositions as, and when, appropriate with our internal creative team or external creative agency to ensure our marketing efforts are resonating with target audiences.
About Alzheimer's Society - who are we and what’s our mission?
Dementia is the UK’s biggest killer. One in three people born in the UK today will develop dementia in their lifetime.
At Alzheimer’s Society, we’re the UK’s leading dementia charity and the only one to tackle all aspects of dementia by giving help and hope to people living with dementia today and in the future. We give vital support to people facing the most frightening times of their lives, while also funding ground-breaking research and campaigning to make dementia the priority it should be.
Together with our supporters, we’re working towards a world where dementia no longer devastates lives. Our values make sure that our focus is clear for the challenges and opportunities ahead and remind us of what we all stand for.
Our commitment to Equity, Diversity, Inclusion & Belonging
We need to ensure the voices around our table better reflect and understand the communities we exist to serve. We strongly encourage individuals to apply who have a disability, impairment or health condition or individuals who identify as part of a minority ethnic background, as these groups are currently under-represented at Alzheimer's Society.
Our hiring process
We want you to bring your whole self to the process. Applications are anonymised until interview stage, and we’re happy to support any adjustments. Share your feedback via our candidate survey when applying to help us improve. We may close early if we receive high interest (with 48 hours’ notice). Some roles may require a DBS check as part of our safer recruitment commitment. Thinking about using AI during the recruitment process? We know this can be helpful in many ways but remember to include your personal and authentic self too. Your voice and experience are what really set you apart.
Giving back to you
At Alzheimer’s Society, we value our people and take a total reward approach to pay and benefits. You’ll enjoy a generous double-matched pension scheme, 27 days’ annual leave (plus bank holidays and wellbeing days), and access to a free Health Shield Cash Plan, 24/7 EAP, Thrive mental wellbeing support, and virtual GP services. Our Society Plus platform offers exclusive discounts, wellbeing resources, and recognition schemes, while our flexible working, family-friendly policies, and life assurance provide peace of mind and work/life balance. We also offer a free Will-writing service and long service awards to recognise your ongoing commitment.
Organisation
Alzheimers Society
View profile
Registered Charity
More than 1000
Registered Charity
More than 1000
Alzheimer’s Society is the UK’s leading dementia charity.
Posted on: 09 April 2026
Closing date: 17 April 2026 at 01:00
Job ref: 3732 (8329)
Tags: Marketing
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West End (Hybrid)
0.29 miles
£35.17 PAYE plus £5.11 holiday pay per hour
Full-time
Temporary (12 month temporary contract)
Job description
Senior Partnerships Marketing Manager
Charity People is delighted to be partnering with Smart Energy GB to recruit for their next Senior Partnerships Marketing Manager.
This is a unique opportunity to join Smart Energy GB on a 12‑month temporary contract and play a critical role in delivering high‑value national partnerships that support a major behaviour‑change programme across the UK.
This role is highly hands‑on and delivery‑focused, managing complex, large‑scale partnerships with senior stakeholders, multiple workstreams and significant budgets. It will suit an experienced partnerships professional who enjoys being close to delivery and confident operating at pace.
About Smart Energy GB
Smart Energy GB is the independent, not‑for‑profit organisation responsible for delivering the national smart meter awareness campaign. Funded by energy suppliers, Smart Energy GB works with a wide range of partners to engage households across Great Britain, particularly customers in vulnerable circumstances and specialist audience groups.
Smart Energy GB operates a distinctive partnership model. The organisation funds partners to deliver marketing and behaviour‑change activity on its behalf. This role plays a key part in ensuring partners deliver against agreed objectives, budgets and KPIs.
- Contract: 12‑month temporary contract (PAYE)
- Hourly rate: £35.17 per hour + £5.11 holiday pay
- Hours: 36.15 hours per week
- Location: London, hybrid working
- 2 days per week in the office (Tuesdays and Thursdays)
- 3 days remote
- Start date: Mid‑April 2026
About the role
You will manage and deliver a portfolio of high‑value national and B2B partnerships, including at least one major, high‑profile partnership with multiple deliverables and senior stakeholders. Working closely with internal teams and external partners, you will lead the partnership lifecycle from contracting through to campaign delivery and evaluation.
This role requires confidence in managing complexity, balancing multiple priorities, and ensuring activity delivers measurable impact.
Key responsibilities
- Deliver the partnerships strategy, ensuring effective use of budgets and a balanced portfolio of partners
- Scope, onboard and manage high‑value national and B2B partnerships, ensuring clarity of deliverables, budgets and KPIs
- Lead the full partnership lifecycle, from contracting and negotiation through to hands‑on campaign delivery, performance management and evaluation
- Confidently manage senior stakeholders across complex and high‑profile partnerships
- Take ownership of at least one major national partnership, managing multiple workstreams simultaneously
- Maintain a strong partner pipeline and cultivate relationships across multiple sectors
- Lead the creation and delivery of multi‑channel campaigns to engage priority and vulnerable audiences
- Work collaboratively with internal teams to develop content and review partner assets
- Manage external agencies across creative, media and PR when required
- Ensure all partnership activity is measurable and work closely with insight teams to evaluate impact
About You:
- Significant experience personally managing large‑scale, high‑value partnerships, rather than solely overseeing or advising on them
- Extensive experience developing and delivering successful marketing partnerships
- Strong relationship management skills with senior stakeholders
- Proven experience leading integrated campaigns across multiple channels and agencies
- Confidence managing complexity, multiple deliverables and competing priorities
- Strong supplier and agency management skills
- An understanding of behaviour change or marketing best practice
- Experience delivering marketing or communications activity for vulnerable or diverse audiences
- Experience working across sectors to deliver complex projects
- Experience in B2B marketing or familiarity with small business needs
This role is best suited to candidates who enjoy being close to delivery and managing partnership activity day‑to‑day.
This is a rare opportunity to step into a senior, nationally impactful partnerships role within a unique operating model, working on high‑profile campaigns that make a real difference to people’s lives across Great Britain.
How to apply
Please apply without delay by sharing your CV. We are looking to move quickly with this role. There will be a two-stage process, commencing with a first-stage online interview, followed by an in-person second stage, with a view for the successful person starting as soon as possible.
Charity People is a forward-thinking, inclusive organisation that actively and deliberately promotes equity, diversity and inclusion. We know organisations thrive when inclusion is at the forefront. We evidence our commitment by matching charity needs with the skills and experience of candidates irrespective of background e.g. age, disability (including hidden disabilities), gender, gender identity or gender reassignment, marriage and civil partnership, pregnancy and maternity, race, religion or belief, or sexual orientation. We do this because we believe that greater diversity leads to greater results for the charities we work with.
Organisation
Posted on: 25 March 2026
Closing date: 24 April 2026 at 23:59
Job ref: 109529
Tags: Marketing, Environment / Animal, Sustainability
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