Conversion and crm officer jobs in London, greater london
Job Purpose
This role sits at the heart of Operation Smile UK’s five-year strategy to deliver transformational growth across all income streams. As Retention Fundraising Lead, you will be instrumental in delivering on three of the four core strategic priorities:
1. Build Regular Giving – retain and maximise value from the regular giving base
2. Drive All Donors to Legacy – ensure donors experience best-in-class stewardship, increasing their loyalty to the charity with an objective of feeding into legacy and long-term giving goals.
3. Maximise Growth Through Digital Fundraising Integration – leading the expansion and optimisation of digital growth for all existing supporters.
The Retention Lead is responsible for delivering Operation Smile UK’s strategic individual giving retention and legacy marketing programme. This role is key to driving income growth from our existing donors from the point of recruitment, maximising value and minimising attrition from the regular giving pool and generating and retaining legacy actions and prospects.
You will lead on the strategy, planning, delivery and evaluation of retention campaigns, with full accountability for managing significant budgets, agency partnerships and performance metrics.
You will support the development of the Legacy strategy, be instrumental in planning legacy activity and delivering legacy marketing for the existing supporter base across all income streams and methods of support, from Partnerships, Volunteers and public fundraisers.
This is a senior, hands-on role suited to an experienced Individual giving fundraiser with strong commercial acumen and a data-driven mindset.
Key Responsibilities
Strategic Campaign Leadership
- Develop and implement the retention strategy, aligned with income targets and supporter growth objectives.
- Lead on the planning and delivery of campaigns across cash, donor stewardship, legacy prospecting and stewardship, welcome, conversion, reactivation and upgrade appeals.
- Lead on strategic development of the cultivation journey to ensure Operation Smile maximise growth through digital channels.
- Monitor and report on campaign performance, providing insight-driven recommendations to optimise results.
- Drive testing and innovation to expand existing approaches and introduce new ones within acceptable risk and return parameters.
Budget Ownership & Performance Monitoring
- Take full responsibility for retention and legacy budget management, income forecasting and cost control.
- Set, monitor, and evaluate key performance indicators (KPIs), reporting against ROI, value and response, retention and conversion metrics and long-term value across all supporter groups channels.
- Collaborate with the Senior Database Manager and the Director of Data and Technology to develop and maintain performance dashboards (e.g., Power BI) and support strategic data analysis, including both short term and long-term channel performance evaluation.
Line Management
- Provide day-to-day leadership and support to the Retention team, ensuring clarity of objectives, effective workload management, and professional development opportunities.
- Conduct regular 1:1s, annual appraisals, and performance reviews for direct reports, supporting their growth and accountability.
- Foster a collaborative and inclusive team culture, encouraging innovation, learning, and high standards of delivery.
- Provide strategic and operational direction to external agencies or freelancers working on retention projects.
Agency & Partner Management
- Manage day-to-day relationships with external fundraising and creative partners.
- Lead on the relationship with the external fulfilment agency working with multiple internal stakeholders to ensure an effective partnership is in place.
- Lead briefings, content sourcing, agent training, stakeholder approvals, and quality assurance processes.
- Negotiate contracts and hold suppliers accountable for delivery and performance.
Cross-Team and Market Integration
- Represent the retention and legacy programme in cross-functional planning meetings and contribute to a unified team culture focused on strategic delivery.
- Work closely with the Acquisition and Digital lead to deliver a seamless supporter journey from point of recruitment to donor communications.
- Work closely with the Philanthropy Manager to develop and manage the pipeline of HV/Major donors.
- Work closely with the Legacy administrator, Philanthropy Manager and Volunteer Manager to develop the legacy pipeline.
- Work closely to ensure all digital communications are aligned and support the retention strategy
- Act as a key liaison with colleagues across Operation Smile global markets, sharing insights and exploring opportunities to align strategy, co-develop creative, or pilot cross-market initiatives.
Compliance, Risk & Best Practice
- Ensure all campaigns meet legal, ethical and data protection requirements (e.g., GDPR, Fundraising Regulator).
- Act as a key contributor to organisational risk assessments relating to income performance and supplier performance.
- Keep up to date with sector trends, innovations and benchmarks to maintain best practice.
Person specification
Essential Experience
- Extensive experience (ideally 5+ years) in Individual Giving, Legacy or fundraising acquisition roles.
- Proven success delivering multi-channel (including digital) retention campaigns for both cash, legacy and regular giving donors with strong ROI.
- Experience managing external agencies and suppliers to high performance standards.
- Strong background in regular giving retention.
- Demonstrable experience managing and reporting on retention budgets.
Skills & Attributes
- Strategic thinker with excellent campaign planning and execution skills.
- Highly numerate and confident using data for decision-making and optimisation.
- Strong project and stakeholder management abilities.
- Proactive, self-starting approach with high levels of ownership and accountability.
- Excellent communication and interpersonal skills, able to represent the organisation externally.
Desirable
- Understanding of retention and supporter journey optimisation.
- Familiarity with CRM, Dot digital and data system Donorfy.
- Experience with Power BI or other reporting tools.
First-round interviews are set for the week of 9th March 2026. We strongly encourage early applications.
Disability Confident Committed Employer
We're a Disability Confident Committed employer, so we guarantee an interview to any disabled applicant who meets the minimum requirements for the job.
At Operation Smile UK, we value individuals based on their performance and potential. We're dedicated to creating a diverse and inclusive workplace that supports everyone's needs. We're happy to make reasonable adjustments throughout the application and employment process, and we particularly welcome applications from diverse backgrounds.
If you need this document in a different format, require any adjustments, or need help with your application, please contact us (further details contained within the job description).
Equality, Diversity & Inclusion
Operation Smile UK knows fundraising could better reflect the diverse backgrounds and experiences of the people the charity sector supports. If you don’t meet every requirement but believe your transferable skills align with the role, we encourage you to contact us for a conversation.
We want our team to reflect the diversity of the communities we serve, offering equal opportunities to everyone, regardless of, age, disability, gender reassignment, marriage and civil partnership, pregnancy and maternity, race, religion or belief, sex, or sexual orientation.
We celebrate diversity and encourage you to bring your authentic self to Operation Smile UK. We are committed to supporting all applicants and ensuring a fair hiring process. All appointments will be made solely on merit, and we are happy to make reasonable adjustments throughout the recruitment process.
Please provide clear evidence in your cover letter of your experience and achievements, including income performance results. We are particularly interested in your expertise in developing supporter journeys and delivering successful multichannel campaigns across both mail and digital platforms. Additionally, please demonstrate your commitment to the sector.
The client requests no contact from agencies or media sales.
Actively Interviewing
This organisation is scheduling interviews as applications come in. They're ready to hire as soon as they find the right person. Don't miss your opportunity, apply now!
Marketing and Communications Manager
Location:
Hybrid: Primarily based at Cosmic HQ near St Mary’s Hospital, Paddington, with opportunities for home working
Reports To:
Chief Executive Officer (CEO)
Salary:
£36,000 per annum pro rata, £21,600 actual for 0.6FTE
Hours:
3 days per week/0.6FTE
Job Type:
Permanent
Annual Leave:
27 days plus bank holidays, plus office shuts between Christmas & New Year, pro rata for 0.6FTE
About Cosmic
Cosmic is a small but mighty children’s charity, dedicated to supporting the incredible work of the Paediatric Intensive Care Unit (PICU) and Neonatal Intensive Care Unit (NICU) at St Mary’s Hospital, Paddington, and Queen Charlotte’s Hospital, Hammersmith. We provide vital funding for life-saving equipment, specialist staff training, pioneering research, and family support services - helping to make a real difference for children and families when they need it most.
We’re looking for a passionate and creative Marketing and Communications Manager to help us tell Cosmic’s story, engage our incredible supporters, and grow our reach and impact. If you love storytelling, enjoy building strong relationships, and want to be part of a small, supportive team that’s making a real difference, this could be the perfect role for you. You’ll play a key part in raising Cosmic’s profile, supporting fundraising campaigns, and keeping our community connected through engaging and impactful communications.
Key Responsibilities
External Communications
- Collaborate with the team to develop a communications plan to support Cosmic’s calendar of events, income generation and volunteering, taking ownership of its implementation.
- Manage supporter communications through platforms like Mailchimp, including scheduling updates and mail merges.
- Produce and manage the production and distribution of the charity’s supporter newsletter, corporate newsletter, and other direct marketing materials.
- Develop a GDPR compliant method to gather data from families who benefit from Cosmic Service Delivery, to support conversion to fundraising via a Cosmic communication plan and supporter journey
- Create and execute engaging campaigns for Cosmic, based on our service delivery, to generate income.
- Liaise with celebrity partners to coordinate media campaigns.
- Develop and maintain a bank of photographs and ensure media consent forms are obtained and recorded appropriately.
- Assist fundraising teams in sourcing free advertising opportunities for events, such as community group emails and online platforms.
- Working with internal and external stakeholders to deliver and maximise media opportunities and campaigns that help raise awareness of the Cosmic’s services
- Writing press releases for local, regional and national press covering Cosmic service delivery, events and fundraising campaigns.
- Plan and execute events designed for stewardship and engagement alongside the Cosmic Events Team.
- Support in the development and delivery of the Cosmic ambassador strategy
Internal Communications
- Work closely with supporters, NHS staff, and the NHS Imperial Trust to gather compelling patient, family, unit, and staff stories for promotional purposes.
- Be a visible presence on the wards, building relationships to develop case studies, improve communication, and identify opportunities for collaboration.
- Keep charity notice boards updated with promotional material.
- Contribute to the quarterly Trustee report.
- Ensure that all communication is clearly logged on the Cosmic CRM solution, Donorfy.
Digital
- Manage Cosmic’s social media channels, developing and implementing a consistent and engaging social media plan to promote the charity’s work, events, and fundraising initiatives effectively.
- Digital transformation of the Cosmic website and other digital channels with a consistent and clear brand, ensuring optimal user experience.
- Create engaging and consistent digital designs for all marketing materials on Canva.
Branding and Merchandising
- Design and create a new range of fundraising merchandise and marketing materials to promote the Cosmic brand.
- Support the fundraising team by developing high-quality materials for proposals, events, and activities, and assist in promoting these initiatives.
- Develop and formalise a clear Cosmic Tone of Voice and charity branding, establishing guidelines for how Cosmic presents itself both internally and externally to ensure consistency and alignment with its mission and values.
- Build a Cosmic library of “curated content” with aligned descriptions of who we are and what we do, tailored for different audiences.
- Ensure all internal templates (letterheads, email signatures etc) use the correct colour palette, format and logo.
Administration
- Build a process to balance and prioritise the requirements and request for digital, marketing and communication support from the Cosmic Team
- Respond effectively to incoming telephone calls and emails, ensuring all inquiries are handled professionally.
- Maintain and update the charity’s database of contacts and supporters, taking the lead in implementing changes to improve data recording and analysis.
- Provide support to charity volunteers during activities.
- Develop engaging and relevant supporter journeys using Cosmic audience personas.
- Regular development and gathering of Cosmic case study materials.
- Evaluate the success of campaigns, setting and tracking key metrics, feeding learnings back into future work in a cycle of continuous improvement.
- Prepare and deliver regular, meaningful reporting on communications, to assist and drive strategic communications and marketing decision making.
General
- Build relationships across Cosmic, NHS units, and key stakeholders to identify opportunities for collaboration.
- Stay informed about fundraising sector trends and identify ways to apply them to Cosmic’s work.
- Undertake any other tasks commensurate with the role, adhering to the charity’s time-in-lieu policy.
- Support PICU/NICU with day-to-day needs, including celebrating milestones, organising activities, or assisting families with specific requirements.
Who We’re Looking For
Essential Skills and Experience:
- Previous experience in a marketing or communications role, ideally working within the charity sector.
- Proven success designing and delivering communications plans and campaigns.
- Experience of successfully pitching stories or collaborations to media, journalists and influencers.
- Understanding of how to create engaging content – both written and visual.
- Understanding of how to develop opportunities for coverage and know how to make them happen, and of media and communication trends, with the ability to stay ahead of the curve.
- Strong written and verbal communication skills, with the ability to craft engaging content for diverse audiences.
- Strong digital storytelling skills.
- Experience in creating marketing materials in Canva and managing communications campaigns.
- Experience of managing social media channels, creating content that drive results
- Experience of using WordPress, Mailchimp and CRM solutions.
- Confidence in liaising with stakeholders, including NHS staff, supporters, and celebrity partners.
- Excellent organisational skills with the ability to manage multiple tasks and meet deadlines.
- Creative thinking and problem-solving abilities.
- Knowledge of GDPR and data protection best practices.
- A genuine passion for Cosmic’s mission and values.
Desirable Skills and Experience:
- Experience in developing case studies
- Previous experience in a charity or fundraising environment.
Why You’ll Love Working with Us
At Cosmic, we’re a small team with a big heart. Every day, we get to make a real impact on the lives of children and families facing the toughest times. You’ll have the chance to use your creativity, develop new ideas, and see the difference your work makes - whether it’s helping to fund vital equipment, supporting a fundraising event, or simply putting a smile on a child’s face.
· 27 days holiday plus Bank Holidays (pro rata for part time roles)
· £200 professional development budget annually
· Hybrid working opportunities
· Employee Assistance Programme
· Flexible hours. Core office hours 10am – 4pm
To be considered for this role, please answer the screening questions in full.
How to Apply
To apply, please submit your CV and responses to the screening questions. You are welcome to include a covering letter if you wish, but this is optional.
Cosmic is an equal opportunities employer and welcomes applications from all suitably qualified candidates.
November 2025
The client requests no contact from agencies or media sales.
Using Anonymous Recruitment
This organisation is using Anonymous Recruitment to reduce bias in the first stages of the hiring process. Submit your application as normal and our system will anonymise it for you. Your personal information will be hidden until the recruiter contacts you.
About Chapter One
Chapter One is a small but growing charity, working to ensure that every child has 1:1 reading support at the time they need it most.
Our unique Online Reading Volunteer programme currently supports about 3,500 children a year. It pairs disadvantaged, struggling five to eight-year old (KS1) readers with reading support volunteers who come from over 180 local and national businesses. The volunteer task is very focused: readers commit 30 minutes a week to read with a child using a bespoke digital platform for an entire academic year. The results are transformative, boosting children's reading confidence and ability.
We have set ourselves ambitious targets and want to support 3,900 children by 2026/27, so this role, with responsibility for building new corporate partnerships, will be crucial to ensuring that we have sufficient volunteers to achieve this target. 2026 has been designated by the Government as the National Year of Reading, so we have a great opportunity to capitalise on this and secure business commitment for our work!
For more information about our programmes please visit our website. Please also take some time to visit our social media channels and watch our videos.
About the role
Chapter One is seeking a proactive, energetic and enthusiastic Business Development Officer to be an integral part of a team which aims to both maximise corporate income and take Chapter One into new regions across the UK.
Reporting to our Business Development Manager (BDM), but also working closely with our Corporate Partnerships Team, you’ll help them to deliver our annual volunteer targets. This will involve prospect research and engagement, presentations, networking, pipeline management and lead conversion.
This role within Chapter One is an opportunity for an early career professional or someone looking for a career change to hone their business development and sales skills in a dynamic, fast-growing charity which is flexible and agile.
Key Responsibilities
Corporate Partner Recruitment
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With support from the BDM, proactively ‘sell’ Chapter One programmes to potential new corporate partners to achieve annual new partner/volunteer targets
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Use LinkedIn Sales Navigator and other relevant platforms to identify, research and contact potential new corporate partners
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Prepare and tailor communications for prospective new partners, including research on their CSR/social value strategy and its alignment with Chapter One’s mission and regional presence
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Ensure the prospective new partner pipeline is proactively managed on our Salesforce CRM and work with the BDM to automate the pipeline process where appropriate.
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Identify opportunities for regional expansion and support the BDM to secure commitments in line with launch timetables
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Identify opportunities for expansion in specific sectors or in relation to specific initiatives.
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Post on LinkedIn and develop a network of CSR and Social Value managers and relevant organisations
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Research relevant intermediaries, local authorities and groups with which Chapter One could build ‘broker’ relationships
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Keep up to date with developments in CSR/ESG/Social Value and employer-led volunteering
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Research relevant events and conferences that Chapter One team could attend to network and/or speak
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Ensure Chapter One information on external volunteering and matchmaking platforms is kept up-to-date
Account Management
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Lead the account management of a portfolio of corporate partners (approx. 10–15), delivering against retention, growth, and income targets through regular reviews and proactive relationship building.
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Plan and deliver partnership meetings, volunteer recruitment sessions, and tailored communications aligned to each partner’s CSR strategy and Chapter One’s mission.
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Collaborate with the Corporate Partnerships Team and internal teams to produce high-quality reports, pitches, onboarding experiences, and promotional materials for partners and volunteers.
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Ensure accurate partner administration, including CRM record-keeping (Salesforce), invoicing coordination, and general account management processes.
General
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Oversee, maintain and develop business development processes, including use of Salesforce CRM and exchange of information with the Corporate Partnerships Team
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Conduct administrative duties as required to support the Business Development Manager
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Attend online and in person meetings, conferences and events to represent Chapter One, talk about its work and recruit partners.
We are looking for some of the following attributes, though you might be more experienced in some areas than others:
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A commitment to Chapter One’s mission and values.
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Experience of business development of Corporate Partnerships in a charity or B-2-B environment
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An ability to create compelling written pitches, ensuring messaging and brand are consistent
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Outstanding presentation skills, with the ability to excite and inspire an audience
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Excellent interpersonal skills with the ability to build relationships with business professionals at all levels
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Excellent organisational skills and attention to detail
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An understanding of CSR/social value and employee engagement/volunteering and/or a commitment to learning more about social value and how it’s interpreted by businesses
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An understanding of social media platforms, particularly LinkedIn.
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Able to take personal accountability for own workload and for delivery of targets
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A ‘can do’ and flexible approach with an ability adapt to changing priorities
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Awareness of the importance of data security best practice and GDPR regulations when processing a range of stakeholder data
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Highly computer literate, particularly in Excel, with hands-on experience of using Google suite and platforms and tools such as Salesforce CRM, Mailchimp, PowerPoint and more.
You’ll be more successful in the role if you have:
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Experience of using social media to develop business relationships
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Experience of achieving annual sales targets
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A background in CSR or social value
Interview Dates
First Round: Week commencing 9th March
Second Round: Week commencing 16th March
Please send your CV (maximum 2 A4 sides) and a covering letter via Charity Jobs. Your covering letter (maximum 1 side of A4) should include:
Your relevant experience, including clear examples.
Tell us about a partnership that you have initiated or developed and what you did to make it succeed.
Tell us about how our organisational mission is in line with your values.
Applications that fail to meet these criteria will automatically be discounted. We understand that you may use AI to help craft your application, but do remember that we will be looking for individuals who write a letter that stands out. Please let us know if there is anything we can do to make sure the assessment process works for you.
At Chapter One, we want to create a world where all children have the literacy skills needed to thrive.
The client requests no contact from agencies or media sales.
Are you passionate about supporting people, providing guidance, and keeping essential processes running smoothly? We are looking for a Membership and Registry Officer to join our client on a temporary basis, helping deliver a high-quality experience to members, prospective registrants, and key stakeholders.
This role is ideal for someone who thrives in a customer-focused environment, enjoys working with data and CRM systems, and is confident communicating across a range of channels. You'll play an important part in supporting membership and registration processes, ensuring accuracy, consistency and excellent service.
About the Role:
You will support the Membership and Professional Standards Department to:
- Provide efficient administration for membership and registration processes
- Process applications, elections, reinstatements and transfers
- Respond to membership and subscription enquiries
- Maintain and improve data integrity within the CRM
- Support recruitment, engagement and retention activities
- Contribute to departmental targets for subscriptions, recruitment and retention
- Provide guidance to prospective and upgrading members via email, phone, video call and social media
- Support the conversion of new and existing enquiries into membership and registration
- Record and monitor recruitment and retention activity, producing clear statistics and reports
- Assist with communications to existing, new and prospective members
- Create and coordinate recruitment and retention campaigns, including related CRM administration
- Actively follow up leads and enquiries
- Assist with company annual payment scheme administration
- Update member records with accuracy and care
- Help deliver clear and consistent messaging on membership and registration benefits
- Contribute copy and digital content for newsletters, social media, and website blogs
- Support promotional activity across digital platforms
- Assist with creating content such as case studies, fact sheets, FAQs and digital assets
- Support with the design and production of promotional materials for events and campaigns
- Respond to enquiries via email and phone
- Support processing of membership and registration applications
- Handle reinstatements, transfers and dual registration requests
- Support annual subscription communications and renewals
- Process payments (credit card, cheque, BACS) and issue reminders, notices and receipts
- Assist with annual and monthly Direct Debit processes
- Support subscription reconciliation and data management
- Maintain CRM data, ensuring accuracy of records, demographics and post-nominals
- Issue usernames, passwords and updated correspondence as required
- Assist with Branch and Committee data updates
- Experience in a membership organisation, professional body, or customer-focused environment
- Ability to provide clear, accurate advice by email, phone and in person
- Strong written and verbal communication skills
- Excellent organisation skills and the ability to manage day-to-day work effectively
- A collaborative approach and ability to build rapport with stakeholders
- A high level of accuracy and attention to detail
- Confidence using multiple IT systems, especially Microsoft tools
- Ability to analyse data and present information clearly
To apply for the Membership and Registry Officer role, please reply and upload your CV quoting reference 82451SOH and we can provide more information to you.
We want you to have every opportunity to demonstrate your skills, ability and potential; please contact us if you require any assistance or adjustment so that we can help with making the application process work for you.
Job Profile
Reporting to the Managing Director, you will lead on the recruitment, retention, and value growth of Afghanaid’s supporter base by directing and implementing communications, fundraising and engagement strategies, aligned with broader organisation goals. Designing and managing a tight budget, you will direct the Communication and Giving unit to maximise their success.
You will provide strategic and supervisory oversight of fundraising income from individual giving, regular giving, major donors, trusts and foundations, corporates, community and student fundraising and events, managing annual fundraising appeals and driving organisational unrestricted income growth.
You will lead on communications for Afghanaid, overseeing print, digital, and paid marketing activities and the growth of communications channels. You will execute Afghanaid’s organisational brand strategy which ensures the integrity of the brand and maximises awareness. You will manage all public relations including crisis communications, as well as the growth of strategic media placements and high profile relationships. You will drive the success of organisational impact storytelling and communications for both internal and external stakeholders. As a member of the executive department, you will collaborate and synergise with other departments to promote organisational success.
Key Responsibilities:
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Drive organisational strategy, culture and cross-department collaboration to advance Afghanaid’s mission and objectives.
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Lead development and delivery of Communications, Engagement and Fundraising strategies and work plans.
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Line manage and develop a high-performing team, including staff, volunteers and interns.
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Build and maintain relationships with consultants, agencies and pro bono partners.
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Oversee budgets, reporting and data-driven performance management to ensure efficiency and impact.
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Promote a positive and cohesive London team environment, coordinating hybrid working, inductions and HR support.
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Oversee public fundraising strategy across multiple income streams.
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Lead design and delivery of internal and external appeals, campaigns and donor stewardship.
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Identify new funding opportunities, partnerships and innovation in engagement.
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Oversee the full range of Afghanaid’s event portfolio, and attend relevant events to represent Afghanaid;
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Ensure effective CRM management, data integrity and financial reconciliation.
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Serve as brand guardian, ensuring consistency and evolution of Afghanaid’s identity.
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Oversee creation and execution of integrated communications and marketing plans.
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Direct production of engaging digital and print content, including newsletters, social media, and fundraising collateral.
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Manage website optimisation, SEO and analytics to drive engagement and conversions.
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Lead innovation in digital marketing, email campaigns and supporter journeys.
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Advise leadership on reputation management and crisis communications.
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Develop media policies and act as spokesperson when required.
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Manage proactive and reactive media relations, building relationships with journalists, influencers and advocates.
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Promote Afghanaid’s thought leadership through strategic storytelling and public commentary.
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Commission and direct multimedia content to strengthen organisational storytelling.
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Lead content planning, production and performance analysis.
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Champion participatory storytelling approaches and creative innovation.
Undertake any other duties as and when required by the line director.
PERSON SPECIFICATION
You will be an experienced and dynamic communicator with significant demonstrable experience in fundraising and/or communications at a senior level, coupled with an awareness and up to date knowledge and experience of the tools that would maximise the success of our communications and fundraising activities. In addition, you will have excellent interpersonal skills with the ability to confidently build and maintain strong relationships with a diverse group of stakeholders. Possessing strong management skills, you will have experience of managing small multi-disciplinary teams, providing direction and leadership to enable development and high performance, and the ability to role-model a culture of equality, diversity and inclusion.
Education/ Training
Master’s Degree in communications, marketing, public fundraising or another relevant field (or at least 5-years’ experience).
Work Experience
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At least 5 years of progressively responsible experience in fundraising, supporter engagement or communications, with at least 2 years’ experience directly managing staff.
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Experience developing and leading integrated multi-channel and multi-stakeholder communications, engagement and/or fundraising strategies.
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Experience in growing audiences, engagement and/or income streams.
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Experience communicating about and/or fundraising for and/or maintaining engagement with Afghanistan or a similar context.
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Experience using KPIs and data to make data-driven decisions to improve efficacy and efficiency.
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Experience managing and monitoring a tight budget.
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Experience conceptualising, producing and commissioning multimedia content, from marketing and fundraising collateral to audiovisual content.
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Experience running full-funnel, multi-channel marketing strategies including paid advertising.
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Understanding of risks associated with communications, public fundraising, and NGO operating contexts, and experience in mitigating those risks.
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Experience supervising, organising, motivating and developing staff.
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In depth knowledge of trends in storytelling, brand, PR, marketing and fundraising.
Professional Skills, Competencies, Values and Attitudes
Afghanaid’s core values are creativity, fairness and honesty. Our staff is passionate about and proud of Afghanaid. Teamwork is fundamental to our standards and demonstrated by taking initiative, assisting others and taking on additional responsibilities and tasks if necessary. We are results driven, committed and motivated to achieve targets and take accountability for our own actions.
Specifically, the holder of this position should also demonstrate the following:
Essential
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Fluent in spoken and written English.
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Track record of increasing audiences, fundraising totals and engagement metrics from multiple different sources, with a strong business development mindset.
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Experience securing five or six figure gifts from funders;
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Solutions and results orientated; energised by thinking outside the box, and by finding and pursuing novel or innovative approaches and solutions.
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Experience using Salesforce CRM and Marketing Cloud
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Skilled at spotting and prioritising opportunities and synergies, and effective in securing wide-ranging forms of engagement and partnership.
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Excellent listening, speaking and writing skills; strong capabilities of persuasion and a proven track record of uniting people around a common goal.
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Multimedia skills, with knowledge, experience and enthusiasm in driving digital innovation.
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Highly organised with strong leadership and project management skills, able to collaboratively manage competing priorities with senior and junior colleagues.
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Demonstrably skilled brand custodian, able to mitigate risks, anticipate and capitalise upon opportunities, and strengthen reputation.
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Capable of working independently as well as collaboratively, both in leading a team and as part of the team.
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Passionate about driving change, and inspiring individuals and groups to support a cause to deliver that change.
Desirable
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Experience working within an international development or humanitarian context, particularly with causes related to Afghanistan
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Strategic understanding of UK and global fundraising landscapes and emerging giving trends.
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Proven ability to represent an organisation publicly with confidence, professionalism and credibility.
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Experience guiding senior leaders or trustees on media, communications and reputational matters.
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Skilled in crisis communications and reputation management.
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Understanding of inclusive and ethical storytelling practices, with sensitivity to safeguarding considerations.
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Experience developing high-value corporate or media partnerships.
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Comfortable working in a fast-moving, resource-limited environment and adapting to changing external circumstances.
The Organisation
Afghanaid is a British humanitarian and development organisation. For over forty years, our dedicated personnel have worked with millions of families in some of the poorest and most remote communities in Afghanistan. We build basic services, improve livelihoods, strengthen the rights of women and children, help communities protect against natural disasters and adapt to climate change, and respond to humanitarian emergencies. We are headquartered in Kabul, and operate provincial and district offices across Afghanistan, as well as a Marketing and Fundraising office in London. We employ around 500 personnel, 97% of whom are Afghans.
Other Information
Afghanaid’s core values are creativity, fairness and honesty. Our staff are passionate about and proud to work at Afghanaid. Teamwork is fundamental to our standards and demonstrated by taking initiative, assisting others and taking on additional responsibilities and tasks if necessary. We are results driven, committed and motivated to achieve targets and take accountability for our own actions.
Our remuneration and benefits package is competitive with other similar organisations.
This position presents an excellent opportunity for someone who has the ambition and determination to move up in their career.
Please submit a cover letter (no more than two A4 pages) and CV (no more than two A4 pages) via CharityJob or to the email address provided by 23:30 on the 12th March 2026, including your name and the job title in the subject line. The precision and style with which you present yourself in your cover letter and CV will be given significant weight in shortlisting candidates. Applications submitted after the deadline will not be considered. Due to the high volume of applications we receive, we are unable to respond to every application. If you have not heard from us within 2 weeks of the deadline, then you have not been successful for shortlisting.
Working with communities in Afghanistan to find long-lasting solutions and provide life-saving support to those in crisis.
The client requests no contact from agencies or media sales.
Job title: Membership Manager
Reports to: Senior Manager, Team and Operations
Salary: £38,000 to £42,000 dependent on experience
Hours of work: Full time
Location: This role is office based located near Russell Square and Chancery Lane, London
RSTMH is a charity and membership society for those working or interested in tropical medicine and global health, and currently have around 2,000 members and Fellows from more than 100 countries, with a network of more than 10,000 involved with our work in some way. We are looking for an experienced Membership Manager who will help us manage all aspects of our membership programme. This involves maintaining high levels of retention and developing and delivering new recruitment strategies for members across the world.
The role will also focus on developing membership journey programmes to ensure our members receive a top quality service from the Society and that all membership processes are undertaken with efficiency, energy and effectiveness.
The Membership Manager will also play a crucial role in ensuring that we are promoting RSTMH, and its membership offer, to our members and supporters. This person would be the first point of contact for our members and so must be professional, a sound communicator and efficient in their approach.
Part of this role involves creating policies and processes to ensure members feel valued at each stage of their journey with RSTMH, developing new marketing products and materials for recruiting and retaining members where necessary.
The successful applicant will have membership management experience within a relevant charity or learned society and will relish the opportunity to take on a new challenge, working on their own initiative for much of the time.
The role
- Lead on developing and implementing current strategies to increase members of RSTMH, including monitoring and evaluating performance against plans and KPIs
- Analyse, identify and develop plans to optimise member journeys
- Manage enquiries from current/prospective members in a professional, timely manner, to agreed service targets
- Cultivate strong relationships with members and understand their specific needs so that RSTMH can support them most effectively via targeted communications
- Establish and maintain systems to report and evaluate RSTMH’s membership retention and recruitment success
- Deliver reports to keep the team, CEO and Board up to date with progress on membership activities and strategy
- Support the Senior Manager with leading our CRM (CiviCRM) development work
- Work with the team to develop activities and marketing campaigns to improve membership value, recruitment and retention take-up, achieving target conversion rates from other activity areas and feeding into relevant strategies and communications
- Collaborate with department Managers to increase membership recruitment within their stakeholder groups
- Develop and oversee communication templates for members, and ensure these are kept up to date
- Keep up to date with best practice in membership management
- Ensure the RSTMH website, journals, materials and other channels have up to date membership information
- Work with a third-party finance company to ensure membership subscription payments and renewals are processed efficiently and effectively, and ensure payment processes are fit for purpose, including payments from other currencies
- Assist with the agenda and delivery of the International Members Committee to ensure RSTMH’s offering to members and Fellows fulfils the overarching Society strategy and supports membership goals
- Work closely with the Communications Manager to commission and create content for the bi-weekly Members newsletter and membership recruitment campaigns
- Represent RSTMH at relevant events to promote membership and track success of these activities
- Explore new opportunities to expand membership, through new membership types, marketing opportunities or any other means
Person specification
- Passion and commitment to the work and goals of the Society
- At least 3 years' experience of working in a membership role, with experience of recruitment and retention campaigns
- Experience of working in a learned society or membership organisation
- At least 2 years’ experience using CRMs (specific experience with CiviCRM and SearchKit would be highly desirable)
- Experience of developing and delivering successful membership programmes that have increased recruitment and demonstrably reduced attrition.
- Experience of creating compelling messages to different audiences
- Highly organised, with ability to self-plan and prioritise workloads
- Ability to communicate technical details to non-technical people
- Experience of using social media in a professional capacity
- An understanding of current and emerging membership and marketing trends
- A solid understanding of relationship building and how to create a compelling membership journey
- Excellent oral, copywriting and communication skills
- Effective decision-making skills
- Self-starter, able to work proactively and think ahead
- Strong relationship builder
- Good understanding of the analytical methods used to increase engagement from members, and knowledge of approaches to increase member interaction
- High degree of integrity and professional credibility
- Good team player, with an understanding of the challenges of working in a small team
- Resilience under pressure
- Flexibility to work outside of office hours, and to travel within the UK and beyond, as required
- Knowledge of global health or international development is desirable
The deadline for this role is 5pm GMT 8th March.
Please click the apply button and send your CV and a supporting statement of up to 1,000 words (where it asks for your cover message or covering letter) to include how your experience matches the duties and skills for the role, it will be sent automatically to us.
N.B. Applications submitted without a supporting statement may not be considered.
No agencies please.
Please send your CV and supporting statement of up to 1,000 words to include how your experience matches the duties and skills for the role, it will be sent automatically to us. Applications submitted without a supporting statement may not be considered.
Job title: Communications Manager
Reports to: Senior Manager, Team and Operations, RSTMH
Hours of work: Full time (this role is office based located near Russell Square and Chancery Lane, London)
Salary: £36,000 - £40,000 per annum, dependent on experience
Job type: Permanent
We are looking for a permanent and full-time member of staff to help develop and communicate RSTMH’s role within tropical medicine and global health. We need a passionate and creative communicator who can play a key role in meeting our communications objectives. This role is office-based in central London, with the option to work from home on Mondays.
RSTMH is a membership society formed in 1907, with around 1,800 members and Fellows in over 100 countries. We work to improve tropical medicine and global health by enabling and promoting research, sharing knowledge and convening networks through our members and Fellows and beyond. The Communications Manager will have the opportunity to develop and enhance RSTMH’s reputation as a credible and trusted voice in tropical medicine and global health.
This is a wide-ranging and exciting role. You will lead on implementing the organisation’s communications strategy, working with the leadership team to ensure it meets the aims of the wider RSTMH strategy. You’ll maintain and further develop the website and social media platforms, build links with media contacts, and source, commission and develop content. You’ll manage relationships with key suppliers, including website developers, strategic partners, digital media and creative agencies. You’ll also be responsible for delivering RSTMH’s newsletters to our members and Fellows, and global network of supporters.
We’re looking for someone ambitious and solutions-focused with a passion for communications to deliver creative and innovative content, and establish analytical systems to monitor our progress.
THE ROLE
- Implement RSTMH’s communications strategy, in line with the wider organisational goals – developing short- and long-term strategic plans
- Develop communication plans for all areas of RSTMH, working with department managers to execute
- Full ownership of the website, including content updating and monitoring for consistency and currency, managing any development work and integration with other systems
- Manage social media channels for RSTMH, and develop strategies to engage wider networks
- Accountable for our joint venture website, grow: including developing a strategy for updating and maintaining the listings and income generation through advertising and/or sponsored posts
- Commission, source, write, edit and proofread engaging and relevant content for the website and social media channels, providing editorial support as required and building a network of expert contributors
- Track engagement across media channels and email marketing, and produce monthly reports for leadership team showing activity
- Ensure RSTMH’s brand and editorial guidelines are maintained in all of the Society’s work, including all communications by the team
- Full responsibility for fortnightly newsletters for RSTMH members and Fellows, and monthly newsletters for non-members with strategies to convert non-members
- Create and maintain Society level communications calendar
- Monitor developments in global health and tropical medicine, especially in order to inform policy work with our Policy and Advocacy Committee
- Establish a network of media contacts for the Society to promote its work, signpost experts, and raise its own profile
- Represent RSTMH externally with key partners, at relevant conferences and industry events
- Support on income-generating activities across RSTMH, particularly new memberships, conversions, journal promotion and event marketing
- Establish and maintain systems to report and evaluate RSTMH’s digital platforms and activities
- Support key RSTMH spokespeople, including the Chief Executive, with media briefings, press releases and key messaging
- Fully manage the communications budget
- Responsibility for promotional materials including flyers, event signage, merchandise and handouts
- Working across all aspects of RSTMH communications
PERSON SPECIFICATION
Essential experience
- 5 years’ experience within a digital communication role
- 3 years’ experience developing and maintaining websites and social media for a campaign, cause or organisation
- Proven experience working in an editorial capacity, developing compelling copy for online audiences, with a varied portfolio of written work
- Experience of digital content creation, commissioning and management
- Proficiency in HTML newsletter creation, working to tight deadlines, collaborating with other departments, and using mail clients
- Experience of managing suppliers, partners and contributors
- Familiarity with design software for creating digital assets, such as Canva
- Knowledge of CRM databases
- Experience with digital advertising and promoted social media posts, analysing trends, reviewing efficacy, and adjusting campaigns in real time
- An understanding of the academic and research communities
Personal attributes
- Self-starter, able to work proactively and intuitively
- Work to varying timelines and prioritise own workload accordingly
- Passion for tropical medicine and global health
- Good team player, with an understanding of the challenges of working in a small team
- Resilience under pressure
- Flexibility to work outside of office hours, and to travel within the UK and beyond, as required
- Ability to communicate with a range of people of different levels, disciplines and backgrounds
Desirable
- Knowledge of Mosaico and SparkPost for building HTML emails
- Experience running websites on Drupal 10
- Some experience using CiviCRM
- Existing network of experts in the tropical medicine and global health space
The deadline for this role is 5pm GMT 4th March.
Please click the apply button and send your CV and a supporting statement of up to 1,000 words (where it asks for your cover message or covering letter) to include how your experience matches the duties and skills for the role, it will be sent automatically to us.
N.B. Applications submitted without a supporting statement may not be considered.
No agencies please.
Please send your CV and supporting statement of up to 1,000 words to include how your experience matches the duties and skills for the role, it will be sent automatically to us. Applications submitted without a supporting statement may not be considered.

