About the role
This role supports the delivery of The Passage’s organisational strategy objective, to build brand awareness, attract new supporters and retain them over time through our digital channels.
The Digital Acquisition and Supporter Journey Officer will focus on the hands‑on delivery and optimisation of paid digital campaigns, email marketing and digital journeys that introduce new audiences to The Passage, encourage initial engagement, and ongoing relationships with supporters. Working collaboratively with Fundraising and Communications colleagues, the postholder will help to build, test and embed effective approaches to achieve these goals.
Main duties
Digital Acquisition and Paid Advertising
- Coordinate the delivery and optimisation of paid digital campaigns across platforms such as Meta and Google to engage and retain supporters in-line with fundraising objectives.
- Support the delivery of paid activity aimed at raising brand awareness, introducing new audiences to The Passage and strengthening understanding of our work and impact.
- Work within agreed budgets, monitoring spend and performance and escalating issues as needed.
- Support campaign testing and learning by trialling audiences, creative and messaging and reporting on results.
- Work closely with Fundraising and Communications colleagues to ensure paid activity supports wider campaigns, appeals and events.
Supporter Journeys and Digital Engagement
- Coordinate the development and improvement of supporter journeys across key digital touchpoints, including email, website journeys, campaign landing pages, sign-up flows and donation journeys, ensuring alignment and integration with relevant internal teams to deliver a seamless end-to-end experience.
- Identify areas for improvement within existing journeys and support the implementation of agreed changes.
- Document and maintain clear journey maps and their technical set up, ensuring relevant members of the Fundraising and Communications Team can understand, embed, and apply them consistently across digital touchpoints.
Email Marketing and Supporter Development
- Support the planning, creation and scheduling of email campaigns and automated supporter journeys.
- Use segmentation and basic personalisation to improve relevance and engagement.
- Assist with testing subject lines, content and timing to support continuous improvement.
Insight, Analysis and Reporting
- Continually review and improve the implementation of performance tracking, identifying practical improvements and supporting agreed changes to enhance effectiveness over time.
- Monitor and collate performance data from digital platforms, analytics tools and CRM reports.
- Produce regular performance summaries and contribute insights to inform future activity.
- Support a test‑and‑learn approach by capturing learning and sharing it with colleagues in practical, accessible ways.
Collaboration and Role Development
- Support the delivery of coordinated digital activity that balances awareness‑raising, acquisition, and supporter retention objectives.
- Work collaboratively with Fundraising and Communications colleagues to ensure digital activity is aligned and coordinated, supporting integrated campaign delivery.
- Share learning and best practice across the team, contributing insights and recommendations to inform continuous improvement and support more effective future activity.
- Contribute to the development of processes, templates and ways of working as the digital function grows.
- Keep up-to-date with relevant digital marketing and fundraising trends and tools, sharing learning where appropriate.
General responsibilities
- Work in conjunction with your Line Manager, to support the ongoing development of the role, ensuring responsibilities remain appropriate to the needs of The Passage.
- To attend internal and external meetings, training events and briefings as required.
- To participate in regular supervision and annual appraisals, identifying job‑related development and training needs.
- To ensure all The Passage policies and procedures are adhered to, particularly those relating to Health and Safety, Code of Practice and Confidentiality.
- To promote and uphold The Passage’s commitment to equality, diversity and inclusion.
- To undertake the role in a professional manner, working in accordance with the aims, values and ethos of The Passage.
- To support at in-person fundraising events, as and when required.
- Undertake any other duties that may be required which are commensurate with the role.
Experience
The person specification sets out the essential abilities and qualities that will be used in the selection criteria for this post. When completing your application form, please address criteria E1 to E9 and K1 to K6 demonstrating your experience and knowledge, giving evidence of your experience and abilities.
E1 Experience working in a digital marketing, digital fundraising or supporter engagement role.
E2 Experience supporting or coordinating paid digital advertising campaigns.
E3 Experience contributing to the development or improvement of digital supporter or customer journeys.
E4 Experience supporting email marketing activity, including segmentation and scheduling.
E5 Experience supporting the implementation or use of digital tracking, analytics or measurement tools (e.g. GA4, platform pixels) to monitor campaign or journey performance.
E6 Experience working with performance data and basic analytics.
E7 Experience testing and optimising digital content, campaigns or journeys.
E8 Experience working collaboratively with colleagues across teams.
E9 Experience working in the charity or not‑for‑profit sector is desirable but not essential.
Above all we are looking for inspiring and committed individuals who have a genuine desire to support people, and to help them to rebuild their lives.
Knowledge
K1 Knowledge of digital acquisition principles and paid advertising platforms (e.g. Meta, Google)
K2 Knowledge of email marketing tools and CRM systems, with a willingness to learn.
K3 Understanding of digital analytics and performance measurement.
K4 Understanding of how to prioritise tasks and manage competing deadlines.
K5 Understanding of inclusive and supporter‑focused communication.
K6 Understanding of how insight and testing can be used to improve digital outcomes.
As a Vincentian organisation, The Passage strives to be inclusive; encompassing a diverse and rich culture from within our members, clients, volunteers and staff. This approach is reflected in our core values and it is important that all staff have respect for this.
Registered Charity 
101 - 500
The client requests no contact from agencies or media sales.
Thank you!
Actively Interviewing
This organisation is scheduling interviews as applications come in. They're ready to hire as soon as they find the right person. Don't miss your opportunity, apply now!
Supporter Engagement & Fundraising Communications Manager — Go Beyond £35,000–£37,000 | Fully Remote | Permanent | Full-time
Go Beyond has given over 21,000 vulnerable children life-changing residential breaks since 1994. Young carers who spend their days looking after parents. Children living in poverty for whom a school holiday means hunger, not adventure. Children who've been bullied or bereaved and need a week away from their ordinary life.
The charity is entirely self-funded. £1.8 million a year, every penny raised by supporters. No government money. Which means the work this fundraising team does is directly and specifically what makes those breaks possible.
This is the role that sits at the heart of that.
What makes this moment unusual:
Go Beyond's flagship campaign, Ice Cream Moments, launches this summer — backed by Louis Theroux, James Acaster, David Gower and Jenny Agutter. The trustees want to go viral. A legacy programme is built and ready to launch. An alumni programme connecting with 21,000+ former beneficiaries is research-complete and waiting for someone to open the door. And a loyal supporter base of 200–300 regular givers — many of whom have been giving for over a decade — is generating £90,000 a year with almost no stewardship behind it.
Sara, the Director of Fundraising, describes what's needed like this: "Think of this as your own company. Think of this income stream as your domain — you could make it something amazing."
What the role involves:
The Supporter Engagement & Fundraising Communications Manager will own the supporter communications function end to end. This is a project management and strategy role — not an execution role. The doing sits with two direct reports and a network of freelancers. Your job is to build the plan, manage the team, deliver the campaigns and make sure the data tells you what's working.
In practice that means:
- Building and managing proper supporter journeys for regular givers, challenge event runners and Ice Cream Moments donors
- Project managing the full campaigns calendar — four annual appeals, Ice Cream Moments, challenge events, and a growing digital communications programme
- Developing and implementing a data strategy, setting up income dashboards and overseeing the CRM
- Launching the legacy programme and, in time, the alumni programme
- Managing two direct reports: a Digital Marketing Officer and a Data & Admin / Challenge Events Officer
- Writing an 18-month strategy with proper pipelines and income forecasts
What we're looking for:
This is not a pure fundraiser role or a pure marketing role. It's a hybrid — and the right person will see that as a feature, not a confusion.
- A track record of owning campaigns end to end — not being part of them, owning them. Specific examples, with dates, outputs and results
- Genuine data literacy — comfortable in a CRM, able to run queries, understand segmentation. Not expert-level, but curious enough that you're never caught out
- Financial awareness — you ask what the target is before anything else. You work backwards from an income number
- Hands-on as well as strategic — you can delegate and direct, but you can also do
- Strong project management — multiple workstreams, freelancers, deadlines you can't move
Charity sector experience is welcome but not essential. Commercial direct marketing, agency-side or individual giving backgrounds are all genuinely considered.
What Go Beyond offers:
- £35,000–£37,000 with annual pay review benchmarked to sector
- Fully remote — with the option to use Go Beyond's centres in Cornwall and Derbyshire
- 28 days holiday plus bank holidays
- Flexible working pattern that can include an early finish on Friday
- Management training through the British Growth Fund's six-week programme
- A collaborative, supportive team culture in a genuinely mission-driven organisation
This role will suit you if:
You're energised by building rather than maintaining. You want to own a function, not just a job title. You think in income as well as engagement. And you want to be part of something where the work — the campaigns, the supporter journeys, the data — is directly connected to a child getting a break they wouldn't otherwise have had.
This role is being recruited exclusively through Raise + Recruit, an independent executive search adviser specialising in the charity sector. All enquiries are handled in complete confidence — including from your current employer.
To find out more or to express interest, contact John Austin. No lengthy application process at this stage — a conversation is all it takes.
Full candidate brief: https://go-beyond-roan.vercel.app/
The client requests no contact from agencies or media sales.
Thank you!
Actively Interviewing
This organisation is scheduling interviews as applications come in. They're ready to hire as soon as they find the right person. Don't miss your opportunity, apply now!
Fundraising Manager — £35,000–£40,000 | Hybrid / Somerset / Bristol | Permanent | 35 hrs (flexible)
Thrive has been at the heart of Somerset's communities for 100 years. Village agents supporting isolated older people. Diverse communities programmes. Fuel poverty campaigns. Real, local, human work — delivered across every corner of the county.
This centenary year, Thrive is building its next chapter. A new chief executive has reset the strategic direction. Community energy is building. And the organisation has made a clear decision: it wants a sustainable fundraising base that isn't dependent on statutory contracts alone.
This role is the cornerstone of that ambition.
This isn't a maintenance hire. It's a builder's role.
The Fundraising Manager will lead across community fundraising, individual giving and trusts and foundations — with community and individual giving as the primary focus. The tools are in place. The mission is compelling. The stories are extraordinary. Thrive already has the reach, the relationships and the centenary momentum. What's missing is the right person to build the pipeline and turn that momentum into lasting income.
The target: 2,000 active supporters by year end, with a clear pathway to converting them into regular givers over time.
What you'll be doing:
- Building a structured community fundraising programme — creating frameworks that enable supporters, staff and volunteers to fundraise on Thrive's behalf
- Growing the individual giving base from a low starting point — developing supporter journeys, regular giving and stewardship
- Managing a grants pipeline and writing compelling applications to trusts and foundations
- Leading digital acquisition campaigns in partnership with the marketing team
- Line managing the Fundraising Administrator and helping them develop grant-writing skills over time
- Helping build a fundraising culture across the organisation where frontline staff feel part of the story
What we're looking for:
- A track record in community fundraising, individual giving or events fundraising
- Some experience of trusts and foundations — this doesn't need to be your primary specialism
- Strong written skills — the ability to translate real human stories into compelling fundraising copy
- A self-starter who works well with autonomy in a small team
- Genuine connection to Thrive's mission and the communities it serves
- Based in Somerset or within easy reach of Taunton — primarily home-based with approximately one day per week in the office
What Thrive offers:
- £35,000–£40,000 FTE
- Genuine flexibility — hybrid working that actually reflects how the organisation operates
- A values-led culture where kindness, compassion and psychological safety aren't just policies
- 25 days annual leave plus bank holidays
- Real scope for career progression — if the fundraising function delivers, the trajectory in salary, responsibility and seniority is genuine
This role will suit you if:
You want to be a Head of Fundraising one day. You're frustrated by being siloed. You want breadth, autonomy and the chance to build something that matters — in a place where the mission is real and the communities are real.
This role is being recruited exclusively through Raise + Recruit, an independent not-for-profit executive search adviser. All enquiries are handled in complete confidence.
For a confidential conversation, contact John Austin — no obligation, no lengthy application process at this stage.
Review the full pack here https://thrive-candidate-brief.vercel.app/
The client requests no contact from agencies or media sales.