Marketing insight manager jobs in Westminster, greater london

We’re the UK’s specialist blood cancer charity and our vision is clear: we’re here to beat blood cancer. We fund world-class research, provide information and support to patients and their loved ones, and raise awareness of blood cancer.

We’re looking for a Senior Brand Marketing Manager to lead and shape how Blood Cancer UK is seen and understood by audiences across the UK, on a maternity cover basis.

You’ll lead the strategy and delivery of brand marketing and major brand campaigns, working across teams and with agency partners to ensure our communications are clear, consistent and audience-led. With a strong focus on insight and performance, you’ll champion an audience-first approach, embedding segmentation and learning into decision-making across the organisation.

This is a highly collaborative role for a strategic brand marketer who combines big-picture thinking with practical delivery. The role is based in London with hybrid working, and you’ll be expected to attend the office 1–2 days per week on average, with some additional travel as required. It’s a great opportunity to use your skills to make a meaningful difference for people affected by blood cancer.

We are committed to actively promoting equality, diversity and inclusivity. In line with our strategy, we welcome applications from individuals from underrepresented groups, including minority communities and applicants with a disability, to better reflect the community we serve and broaden our perspectives.

The ISM website is the organisation’s shop window: showcasing everything ISM offers in a visually engaging, modern way. It supports sales, marketing and external affairs, strengthens our profile, and drives member recruitment and retention through high-quality content, functionality and forward-thinking digital design. This role leads the management, development and optimisation of the ISM website, ensuring it is engaging, accessible, technically robust and aligned with brand, SEO and marketing priorities. It oversees content quality, suppliers, and web projects, while keeping ISM’s digital presence user-centred and ahead of trends.

The role also manages digital marketing and insights, optimising paid and organic campaigns, analysing performance across all digital channels, and delivering clear reporting to support membership recruitment, retention and strategic decision-making.

Additionally, it supports CRM development, brand consistency, and cross-organisational initiatives to strengthen ISM’s profile and understanding of member and prospect behaviour.

A full job descriton can be found on the ISM's website along with details of how to apply.

Help improve the life chances of young people through physics education. We’re looking for an experienced, creative Marketing and Communications Manager to raise awareness of our work, strengthen our brand, and inspire engagement across schools, teachers, industry partners, and supporters.

Physics Partners is a charity dedicated to improving young people’s life chances through high-quality physics teaching. We work with schools, teachers, and industry partners to make physics accessible for every student, helping to build the skilled workforce the UK needs for the future.

As our Marketing and Communications Manager, you’ll lead campaigns that tell our story, grow our reach, and celebrate the impact of our programmes. You’ll manage content across digital, print, and social media, shape our online presence, and develop creative materials that connect with diverse audiences.

We’re looking for someone who combines strategic thinking with hands-on creativity - confident in digital communications, content creation, and stakeholder engagement. You’ll join a small, collaborative team where your ideas will make a real difference.

Key details

• Hours: 14 hours per week (0.4 FTE) – flexible working arrangements available

• Contract: 6-month initial term, with potential to become permanent

• Salary: £35,000 FTE (negotiable depending on experience and contract type)

• Reports to: Chief Executive

• Location: Home-based, with occasional travel

• Contract type: Employment or freelance considered

Essential skills and experience

• Proven experience in developing, planning, and executing marketing communications campaigns.
• Strong digital communications skills (CMS, SEO, email marketing, social media, Google Analytics).
• Excellent writing, editing, and storytelling ability with a strong eye for design and detail.
• Track record of managing external agencies and multiple stakeholders.
• Creative and proactive mindset
• Strong organisational skills and ability to manage competing priorities.
• A genuine commitment to diversity, inclusion, sustainability, and Physics Partners’ mission.

Application process

The full role description is available to download.

Submit your CV and a brief cover letter outlining your suitability for the role.

• Deadline: 5:00 pm, Sunday 1 March 2026

• First interviews: Online on 9 and 10 March 2026

Physics Partners is an equal opportunities employer. We welcome applications from people of all backgrounds and are committed to building a diverse and inclusive workforce.

We're the UK's specialist blood cancer charity and our vision is clear: we’re here to beat blood cancer. We fund world-class research; provide information and support to patients and their loved ones; and raise awareness of blood cancer.

Are you a strategic marketing leader with a passion for making a difference? Blood Cancer UK is looking for a Senior Direct Marketing Manager to manage a high-performing team, deliver insight-led, multi-channel campaigns, and make a real difference to the lives of people affected by blood cancer. This is an exciting opportunity to be responsible for impactful direct marketing campaigns that grow individual giving and engage supporters. 

Based in London with hybrid working options (2–4 days per month in the office, may increase dependent on business needs), this role offers the opportunity to lead a talented team, innovate with digital channels, and champion campaigns that engage and inspire supporters. If you thrive on turning data into action and delivering outstanding results, we want to hear from you.

We are committed to actively promoting equality, diversity, and inclusivity. In line with our strategy we welcome approaches from individuals from underrepresented groups, including minority communities, and applicants with a disability, to better reflect the community we serve and help broaden our perspectives. 

Job Title: Marketing Manage

About BookTrust

BookTrust is the UK’s largest children’s reading charity. Each year we reach over 1.3 million children and families across England, Wales and Northern Ireland, delivering evidence-informed programmes that make a measurable difference to children’s reading behaviours.  

Our work is rooted in the belief that every child deserves the chance to enjoy reading and all the lifelong benefits it brings. Children who read regularly are happier and healthier, they form stronger bonds, they are more creative and enjoy more success in life.

BookTrust’s most recent strategy, "Reading for a brighter future", sets out our mission - to get children from low-income households and vulnerable family backgrounds reading regularly and by choice. What we do has never mattered more; or been more needed.  

We deliver our mission through evidence-based interventions, with a strong focus on children in the early years and their families. Our carefully selected books and well-researched programmes are delivered by a network of over 30,000 local partners, bringing the magic of reading to children in every community in England, Wales and Northern Ireland. We work with every local authority across England and Wales, as well as health visitors, schools, libraries, social workers and early years workers. We also have an excellent and increasingly diverse community of children’s authors and illustrators and committed and expert support from publishers.  

Everyone at BookTrust is committed to our mission, and are passionate about the real difference that shared reading from the earliest days can make. We are a genuinely family/life-friendly organisation, offering a caring workplace with supportive and expert colleagues.

Job summary

We’re looking for a Marketing Manager to join our team to create, deliver and analyse integrated marketing plans that utilise the full marketing mix to extend the reach and maximize the sales of BookTrust’s traded reading programmes to schools.

In this role, you’ll be responsible for using data and insight to develop and deliver marketing activity to support a wide range of BookTrust campaigns, events and initiatives to meet our ambitious targets. You’ll establish an ongoing evaluation process and utilise sector and customer insight to continually improve our marketing. 

Experience of working across multiple campaigns in an agile way and prioritising your workload effectively is essential. 

The ideal candidate will have a breadth of marketing skills and experience and a proactive and collaborative approach to working with colleagues across the charity to deliver marketing campaigns and activity to a consistently high standard. 

The successful candidate must have at least three years of marketing experience, have previously worked in a B2B, traded and/or commercial marketing role at a similar level including people management experience.

Full details about the role and candidate requirements can be found in the attached Job Description. 

Application deadline: 23:59 on Friday 20 February 2026.

We may choose to close applications early if we have received sufficient numbers of quality applications, so please don’t wait until the closing date to apply.

How to apply: Please apply via our vacancies website along with your CV and covering letter explaining why you think you are the right candidate for this role and highlighting any experience that may support your application. Your covering letter should not be longer than 700 words.

Shortlisting and interview schedule: 

• Shortlisting will take place w/c 24 February.

• First interviews will take place on Wednesday 4 March and Monday 9 March.

Please note: As part of the selection process, shortlisted candidates may be invited to attend a second interview to further assess suitability for the role.

SUDC UK is a national charity dedicated to funding research, raising awareness and supporting families affected by Sudden Unexplained Death in Childhood (SUDC). Our team is passionate, warm, friendly and impact-driven.

SUDC is the sudden and unexpected death of a child aged 1-18 years where the cause of death remains unexplained despite a thorough investigation. 40 children are affected every year in the UK, more than young child deaths due to traffic accidents, fires or drowning and comparable to 1-2 seemingly healthy children dying every fortnight, often going to sleep and never waking up. 

As a specialist charity, SUDC UK informs, empowers and advocates for families when their child dies suddenly and unexpectedly. We operate nationally and have expertise in SUDC, bereavement support, the child death process, genetic investigation, SUDC research and medical screening.Founded by three bereaved parents, we have deep understanding of the impact of SUDC and loved children, and their families, are at the heart of all we do.

The purpose of this role is to lead and deliver our income generation and marketing strategy, growing sustainable income streams while increasing our profile, reach and impact. This dynamic and rewarding role blends strategic leadership with hands-on delivery, including first-line management of a small team.

We're the UK's specialist blood cancer charity and our vision is clear: we’re here to beat blood cancer. We fund world-class research; provide information and support to patients and their loved ones; and raise awareness of blood cancer. 

Blood Cancer UK is looking for a Direct Marketing Manager to deliver innovative, insight-led direct marketing campaigns that grow supporter engagement and maximize income. This is an exciting opportunity to join a collaborative, high-performing team and help shape digital fundraising products and campaigns that make a real difference to people affected by blood cancer.

Based in London with hybrid working options (2–4 days per month in the office may increase dependent on business needs) this role offers hands-on campaign delivery, opportunities to develop new fundraising products, and the chance to contribute to strategic digital acquisition. If you enjoy using data to drive decisions, experimenting with new approaches, and delivering campaigns that really engage supporters, we’d love to hear from you.

We are committed to actively promoting equality, diversity, and inclusivity. In line with our strategy we welcome approaches from individuals from underrepresented groups, including minority communities, and applicants with a disability, to better reflect the community we serve and help broaden our perspectives.

Age International is dedicated to supporting older people living in the most challenging circumstances. As part of the Age UK Group and the UK member of the HelpAge global network, we champion healthy ageing, tackle ageism, deliver age inclusive humanitarian aid, and advocate for income security later in life.

We're looking for a driven Direct Marketing Manager - Acquisition on a 12-month fixed term contract to lead our donor recruitment programme and inspire the UK public to support our life changing work for the first time.

This is a rare opportunity to shape the full acquisition journey across multiple channels while contributing directly to major emergency responses through Disasters Emergency Committee (DEC) appeals.

This is a hands on role in a small, passionate team, with the space to innovate and directly influence our future supporter programme.

We offer hybrid working, with a minimum of one day a week in our London office (including one Thursday of the month for our Age International 'all-staff' days).

Please note that our core working days are Tuesdays, Wednesdays and Thursdays.

Must haves:

The below competencies will be assessed at the indicated stage of the recruitment process: Application = A, Interview = I, Test = T, Presentation = P

Experience
* Proven successful experience in a direct marketing role. (A, I)
* Delivered and managed effective direct marketing campaigns. (A, I)
* Worked across a variety of offline and online direct marketing channels. (A, I)
* Experience working with a supporter or customer database (A, I)
* Experience of managing internal and external stakeholders to deliver campaigns including copy and artwork sign off. (A, I)
* Experience of following internal processes, recognising potential improvements and implementing them. (I)
* Experience of line management and performance management (A, I)

Skills and knowledge
* Confident in using databases and digital reporting tools such as Google Analytics. (A, I)
* Strong numerical and analytical skills. (A, I)
* Creative process management, from creative briefing through to production. (I, T)
* Excellent project management and prioritisation skills; able to work to tight deadlines and under pressure. (I)
* Excellent written English skills with good attention to detail, including ability to review copy for accuracy and compliance. (A, I, P, T)

Personal attributes
* Excellent communication and interpersonal skills with the ability to work with people at all levels. (I)
* Share the charity's values. (I)
* Flexible team player, willing to get stuck in. (I)
* Willingness to learn new skills and implement them within your role. (I)

Great to Have's:
The below competencies will be assessed at the indicated stage of the recruitment process: Application = A, Interview = I, Test = T, Presentation = P

Experience

* Experience of working in a direct marketing role within a charity. (A, I)
* Experience of working through an innovation process. (A, I)

Skills and Knowledge

* Working knowledge of email and CMS platforms (DotDigital, Episerver). (A, I)
* Used collaborative digital platforms such as MS Teams, Trello. (I)

Personal attributes

* An interest in international development and humanitarian work. (I)

What we offer in return

• Competitive salary, 26 days annual leave + bank holidays + annual leave purchase scheme
• Excellent pension scheme, life assurance, Health cashback plan and EAP
• Car Benefit Scheme, Cycle to Work Scheme and Season Ticket Loan
• Techscheme - buy any tech from Apple or Currys, up to £1000, and spread the cost over 12 months, interest free
• Blue Light Card Scheme
• You Did It Awards - recognition awards from £100-250.

Additional Information

Supporting statements and anonymisation

Candidates are expected to provide a supporting statement that explains how they meet the competencies annotated with an 'A' in the job description, to assess suitability for the position. Age UK acknowledges and accepts that AI may be used to support the application; we do expect candidates to personalise experience, knowledge and skills and failure to do so, may result in your application being rejected.

Please submit a Word version of your CV as it will be anonymised by our recruitment system when you apply for a role. Our system is unable to anonymise supporting statements and heavily formatted CVs. Please could you remove any personal information including your name before you upload to support our inclusive recruitment process. All equalities monitoring information is also anonymised and not shared with the hiring panel. Your name and address will only be known to us if invited for interview.

Equal opportunities & Disability Confident Scheme

Age UK is an Equal Opportunities employer and positively encourages applications from suitably qualified and eligible candidates, regardless of age, sex, race, disability, sexual orientation, gender reassignment, religion or belief, marital/civil partnership status, or pregnancy and maternity. Age UK is a Disability Confident Scheme employer. Due to high numbers of applications received, Age UK reserves the right to limit the overall number of interviews offered, and therefore, it may not always be practicable or appropriate to interview all disabled people that meet the minimum criteria for the job.

Reasonable adjustments

Disabled job seekers can access reasonable adjustments at any stage of the recruitment process. All requests for reasonable adjustments are considered on a case-by-case basis, in collaboration with the disabled job seeker to best meet their needs, by contacting the Recruitment Team. Disability disclosures will be kept confidential and only shared on a need-to-know basis to support the implementation of adjustments. Disclosures will not be used to inform hiring decisions.

Age UK is committed to safeguarding adults at risk, and children, from abuse and neglect. We expect everyone who works with us to share this commitment.

Early application is encouraged as we will review applications throughout the advertising period and reserve the right to close the advert at any time.

Age UK politely requests no contact from recruitment agencies or media sales. We do not accept speculative CVs from recruitment agencies nor accept the fees associated with them.

For a full list of benefits please visit our website.

About you

Are you a confident digital leader with a passion for driving impact through digital channels? Do you have a knack for asking good questions that help people get to the heart of what they’re trying to achieve? Do you want to use your skills to make a real difference to the myeloma community?

We’re looking for a Digital Reach and Marketing manager to help us achieve our ambitious reach, acquisition and income growth targets.

About the role

This is a new role and exciting opportunity to help shape our digital channels and communities.

You’ll work closely with the Head of Digital, digital marketing team and key stakeholders across the organisation to bring our strategic brand to life and help us achieve our aim of getting Myeloma UK in front of anyone impacted by myeloma.

You’ll lead our digital team to increase our reach and engagement and build trust and loyalty with our online communities.

You’ll also act as a trusted planning partner to teams across the organisation to help them develop marketing plans that best help them achieve their goals and translate their work into effective digital content.

While the digital team works hybrid in Edinburgh, we will consider remote working (with some visits to Edinburgh) for the right person.

About us

Myeloma UK is the only UK charity focused on the incurable blood cancer, myeloma and its related conditions.  We provide support and influence access to treatments, while researching a cure.  Thanks to life-extending treatments and support, today many people affected by myeloma are able to live longer and to live well.  Together, we support, so no one faces myeloma alone. 

We are committed to bringing together the best and brightest people to help us ensure that every person affected by myeloma has an empowered present and a hopeful future.

Our ultimate goal is to find a cure and make myeloma history. Until then, our mission is to help every person living with myeloma, live well, for as long as possible. We are committed to diagnosing myeloma earlier, discovering and sharing knowledge, transforming the patient experience and influencing positive change.

Our culture

Wellbeing and staff engagement are at the heart of our culture.  We offer employees a range of benefits including a pension salary exchange scheme, flexitime, flexible working which includes both home and hub-based office working, health plan, employee assistance plan and holiday purchase scheme. We are committed to providing learning and development opportunities for all our employees.

How to apply

If you think you would be a great fit for this role, get in touch and tell us more about yourself by sending the following:

1. A cover letter telling us more about you and what you think makes you a good fit for this role

2. A CV that sets out your career history, with key responsibilities and achievements

Applications close at midnight on 22 February 2026.  Interviews will be held 26 and 27 February.

Myeloma UK is an equal opportunities employer and always welcomes applications from suitably qualified and eligible candidates regardless of:

· sex

· race

· disability

· age

· sexual orientation

· gender reassignment

· religion or belief

· marital status

· or pregnancy and maternity

Please note, you will be asked to provide evidence of your eligibility to work in the UK prior to interview selection.

Direct Marketing Manager, European New Donors

Location:  London

Hiring Range:  46,000-55,000 GBP per year

Reporting to the Director of New Donor Engagement, the Direct Marketing Manager leads IFAW’s international new donor acquisition and global reactivation efforts. This role oversees the strategy and execution  of IFAW’s direct mail and face-to-face fundraising for four European markets:  Germany, France, UK and The Netherlands.  This role also designs and executes strategies to re-engage long lapsed supporters in all markets. Collaborate with the digital acquisition team to amplify results and leverage the strategies to attract new donors and reactivate lapsed donors. The manager collaborates with internal teams and external vendors to ensure campaigns are delivered effectively and in alignment with organizational goals.

Role and Responsibilities

· Lead all facets of direct mail new donor acquisition and reactivation programs, including strategic planning, budget oversight, creative strategy, vendor management, and process optimization.

· Support and participate in direct response TV campaigns and leverage that strategy to amplify results in direct mail and face to face channels.

· Develop and implement country-specific acquisition and reactivation strategies to maintain or grow donor file size in alignment with departmental goals.

· Conduct in-market research and stay informed on emerging donor acquisition methods and trends.

· Collaborate with Direct Marketing Directors to ensure newly acquired and reactivated donors align with overall fundraising goals and audience segmentation strategies.

· Oversee vendors and internal colleagues to ensure acquisition and reactivation campaigns are executed accurately, efficiently, and on schedule.

· Apply direct marketing principles, fundraising strategies, and analytical insights to design and optimize acquisition and reactivation campaigns.

· Research, identify, and recommend acquisition and reactivation test plans that support innovation, cost efficiency, and departmental growth objectives.

· Contribute to the development and management of the annual budget and three-year projections, ensuring alignment with strategic fundraising priorities.

· Deliver timely and accurate monthly forecast updates to the Director of New Donor Engagement, accompanied by a clear narrative outlining key performance trends, strategic adjustments, and changes impacting acquisition and reactivation campaigns.

· Review vendor contracts to ensure compliance with legal standards and alignment with organizational policies, fundraising ethics, and operational expectations. Ensure that vendors operate within contractual agreements.

· Lead the vendor selection process by issuing bids, evaluating proposals, and managing onboarding to ensure alignment with organizational standards and campaign goals.

Qualifications and Education Requirements

· 5+ years of direct marketing experience, preferably within a nonprofit or fundraising context

· Strong leadership and organizational skills, with a track record of self-motivation, effective time management, and team development

· Proven success managing cross-functional teams and external vendors to execute complex projects on schedule and within scope

· Exceptional communication abilities, both written and verbal, with a focus on clarity, persuasion, and donor engagement

· Demonstrated ability to meet and exceed fundraising goals, with a solid understanding of donor acquisition and retention strategies

· Global marketing exposure or international campaign experience is highly desirable

· Bachelor’s degree in marketing, business administration, communications, or a relevant experience preferred

At IFAW, we aim to create and foster a workforce that reflects and contributes to the diverse, global community in which we work to improve the lives of both animals and people.  We are dedicated to fostering justice, equity, diversity, and inclusion so we actively encourage candidates from diverse backgrounds.

To apply, please submit CV and letter of interest to Careers | IFAW

About the role

Medical Aid for Palestinians (MAP) is responding to the largest emergency in our 40+ year history. Over the last two years support for our cause has seen significant growth in income as tens of thousands of supporters have joined MAP, including individuals, trusts, foundations and corporates. Our challenge now is to retain this interest and ensure we sustain income as we respond to the ongoing emergency and the longer-term health of Palestinians over the coming years. With an ambition to be a £50m organisation by 2028, the supporter operations and insights team will play a vital role in enabling over one million Palestinians to access improved healthcare annually by 2028.

We’re looking for a strategic and people‑focused leader to head up our Supporter Operations and Insights team. A newly expanded team, this senior role will ensure our supporters receive an outstanding experience, while overseeing supporter operations, supplier management, data quality and insights. You’ll work closely with Fundraising and Finance colleagues to ensure income is processed accurately; deliver insights that drive decision‑making; and ensure operations are compliant and effective.

Many of our systems and processes are on a journey to be made fit for purpose, including a new CRM (MS Dynamics) which is currently being implemented with the support of the Digital, Data and Technology team within the Chief Operating Officer’s team.

If you’re an experienced leader with a passion for supporter experience and a commitment to MAP’s mission and values, apply now. We will be reviewing applications as we receive them.

What is the role about?
This role leads the teams that look after our supporters behind the scenes and on the front line. You’ll make sure every supporter has a positive experience, that donations are handled accurately, and that we use data and insight to continuously improve how we work.

What will you be responsible for?
You’ll lead supporter care, operations and the performance and insights teams, manage key suppliers, work closely with Finance on income reconciliation, and turn data into insight that shapes fundraising decisions. You won’t manage the CRM system itself, but you’ll work closely with the CRM Technical lead and Head of Data and Insights to ensure supporter needs are met as we continue to embed a new CRM.

Who is this role for?
This role is ideal for an experienced leader, or manager who has the potential to step up, and is from a charity or customer‑focused organisation. You will enjoy improving supporter experience; strengthening operations; and using insight to drive results — all while contributing to MAP’s work dedicated to the health and dignity of Palestinians living under occupation and as refugees.

How to Apply

Please submit your CV and Supporting Statement (no longer than 2 sides of A4) before the deadline of 9:00 am GMT on 16th February 2026 on our career's page.

Interviews will take place: 1st stage on Microsoft Teams w/c 23rd February and 2nd stage in person w/c 2nd March 2026.

If you have any questions, or reasonable adjustment requests at any point in the application and recruitment process, please contact recruitment team. 

Equal opportunities

MAP aims to be an equal opportunities employer and we are determined to ensure that no applicant or employee receives less favourable treatment on the grounds of gender, age, disability, religion, belief, sexual orientation, marital status, or race, or is disadvantaged by conditions or requirements which cannot be shown to be justifiable.

Background checks

As an organisation MAP is committed to the welfare and protection of children and vulnerable adults. MAP will conduct appropriate background and references checks. Link in that safeguarding and ethical conduct.

Disclaimer
 
**MAP reserves the right to close this advert before the confirmed closing date when we are in receipt of sufficient applications.     
 **We would therefore advise interested applicants to apply as early as possible. Due to the high volume of applications, we receive, we are unable to respond to every application. If you have not heard from us within two weeks of the deadline, then you have not been successful in shortlisting

The Marketing and Comms Manager will support the delivery of Ella’s integrated communications,
marketing and emerging advocacy work. This role will help to ensure Ella’s reaches and influences
external audiences effectively — raising awareness of the challenges faced by survivors,
strengthening Ella’s public profile, and increasing engagement with supporters, partners and the
wider public.

The postholder will lead our marketing and communications across digital channels, the website,
impact reporting and organisational campaigns and also play a lead role in developing and delivering
our advocacy and campaigning activity. This is a hands-on role for a keen marketer and strong
communicator motivated by social impact and ethical, survivor-centred storytelling.

Job Location: Hybrid (central London office at least 2 days per week)
Salary: £36,124 - £44,711 pro rata (depending on experience)
Working hours: 37.5 hours a week
Contract: Permanent in-house
Reporting to: Head of Fundraising

A basic Disclosure and Barring Service check will be undertaken. This post is restricted to women
due to the nature of the role. The Occupational Requirement section under Schedule 9 (part 1) of the
Equality Act 2010 applies.

Two reasons why you should join Ella’s
1. You will make a difference: Ella’s is a London-based organisation working with women
who have survived trafficking and sexual exploitation. Join us, and be a crucial part
of ensuring survivors have all they need to recover and build lives that are safe and
free.
2. You will work in a great place: We are a passionate, growing organisation. Of our
staff, 100% say they would recommend Ella’s as a place to work. As a team, we are
strong, women-led, authentic, professional, fun and supportive of one another.

Job description and person specification
This is a pivotal moment for Ella's communications. We need someone ready to take the reins
of our digital presence and drive our voice forward with confidence and creativity. You'll own our
communications channels day-to-day, shaping how we show up online, how we tell survivor stories
ethically and powerfully, and how we cut through to reach the audiences that matter.
This isn't about maintaining the status quo. We're looking for someone who can elevate our content,
grow our reach, and make Ella's unmissable across digital platforms. You'll lead the charge on
building our website into a stronger resource, creating content that moves people to action, and
ensuring our impact work translates into compelling stories that resonate with supporters, funders,
and the wider public.

The Marketing and Communications Manager will:
● Lead day-to-day communications delivery across all channels, working strategically with
the fundraising and frontline teams as well as Ella’s Directors to shape compelling messaging
and content that drives engagement and positions Ella's as a leading voice in the sector
● Drive awareness and supporter growth by aligning communications and advocacy efforts
with fundraising priorities, working with fundraising colleagues to build pipelines that convert
audiences into committed supporters
● Own and deliver key communications projects including website development, the
annual Impact Report, and organisational campaigns—from strategy through to execution,
ensuring quality, impact and measurable results
● Drive and shape communications and advocacy strategy, identifying opportunities to
amplify survivor voices, influence key audiences, and build Ella's profile as a thought leader
on trafficking and exploitation issues

Key Responsibilities
Integrated communications & Marketing
● Lead the delivery of Ella’s communications and marketing strategy across digital and offline
channels.
● Create clear, compelling and consistent content that reflects Ella’s values and brand.
● Lead communications projects such as website development, the annual Impact Report and
organisational campaigns.
● Maintain shared content calendars and planning tools to ensure joined-up delivery and
integrated communications.

Digital, Website & Social Media Content
● Create and manage content for Ella’s website, ensuring it remains current,
engaging and accessible.
● Plan and create social media content in collaboration with colleagues across the organisation.
● Monitor digital performance and engagement, using insights to improve reach and impact.
Programme, Impact & Ethical Storytelling
● Work with programme teams to gather stories, outcomes and insights in an ethical,
trauma-informed way.
● Develop case studies and impact content that demonstrate Ella’s work to funders, partners
and the public.
● Ensure survivor voices are represented respectfully, safely and with consent.
Stakeholder & External Communications
● Support communications with funders, partners, supporters and wider audiences (with
particular focus on supporting the development of our individual giving programme).
● Assist with press releases, briefings and external opportunities as required.
● Ensure messaging supports both awareness-raising and the development of Ella’s supporter
pipeline.

Advocacy and Campaigning
● Support the design and delivery of Ella’s advocacy and campaigning pilot activity focused on
2–3 priority issues affecting survivors.
● Develop accessible, survivor-centred messaging that highlights systemic barriers and
opportunities for change.
● Coordinate advocacy-related content across channels, including blogs, social media,
briefings and campaign materials.
● Work with colleagues to test, monitor and refine advocacy approaches during the pilot phase
● Help document learning and recommendations to inform the future development of a
permanent advocacy function.

Monitoring, Reporting and Good Practice:
● Track communications and campaign activity and contribute to internal reporting.
● Ensure all communications comply with safeguarding, data protection and accessibility
standards.
● Maintain organised records of content, assets and approvals.

Benefits
● Part of a small team, delivering a dynamic organisation changing women’s lives, supporting
and empowering them to build their futures.
● We are always developing and growing so you will have the opportunity to give direction and
vision to the work and to work alongside a committed team.
● 28 days holiday, plus bank holidays.
● Medicash health insurance

Our vision at Rafiki Thabo Foundation is that young people, including those living with disabilities, will be empowered through education to enable them to reach their full potential and initiate positive change in their communities. We do this by enabling access to education for disadvantaged children and young people for whom escaping the poverty cycle would be impossible without support.  

By the end of 2025 we had supported 910 children and young people through education on our scholarship programme and this year we are proud to support more than 400 scholars, 45 of whom live with a disability. We also enable access to education through our Eat Well to Learn programme and school infrastructure development programme.

How would you like to wake up every day, knowing that the work you do contributes to the transformative empowerment of young lives? By joining our small, close-knit, dynamic and passionate team you can do just that!

As our Digital Marketing Manager you will be part of a new direction for a small charity with great aspirations – instrumental in driving growth through optimised stewardship and external visibility. You will enjoy flexibility, autonomy and opportunity to help shape the future of our digital marketing with the freedom to use your creativity.

Position: Digital Marketing Manager

Responsible to: Head of Fundraising

Location: Remote (home based with option to work from our Abingdon charity shop)

Contract: Part-time. Permanent after 6 months’ probation, or freelance

Hours: 15 hours per week plus 4 floating hours on demand

Salary: £27,000 Full Time Equivalent if employed. If freelance, daily rates can be discussed.

Annual leave and benefits: 

• 5.6 weeks per year FTE (pro rata based on weekly hours)
• Flexible working pattern (as long as predominantly during business hours)
• Pension scheme with matched contributions if employed. 4% employer / 4% employee

How to apply: Click the CharityJob Apply button above. You’ll be asked to submit a CV, submit a cover letter and answer a few short screening questions about your relevant skills and motivation.

Interviews will start w/c 2nd March 2026

Closing date: 16th February 2026.

NB Please see Information Pack and Job Description for further information.

PS to obtain a higher resolution Information Pack pdf than the one below, please head to our charity profile page here on Charity Jobs and then click on the www icon just below our mission statement near the top of the page, which will take you to the ad on our website. 

What you will be working on:

• You will lead the planning and execution of digital marketing campaigns and initiatives across all online channels, including the website, SEO/SEM/AI Overviews, social media, supporter stewardship and marketing e-mails, to enhance charity visibility and drive supporter retention and acquisition
• You will manage website content and performance, oversee paid media campaigns, and analyse digital metrics to inform strategy and optimise ROI. Working closely with the Head of Fundraising and Director, you’ll ensure all digital activities align with our charity goals and fundraising strategy
• You will manage content creation and social media calendars, deliver targeted email campaigns, and monitor the online reputation of our charity to maintain a strong and positive presence. You will ensure our digital presence drives supporter and income growth by identifying the right audiences, driving engagement and qualifying interest in readiness to move up our supporter funnel
• A focus on data and insights using our CRM is instrumental to the supporter journeys and fundraising funnel and will in addition to the more creative aspects of the role where this insight translates into appealing content and campaigns targeted towards the right audience, be an important part of your day-to-day work
• You will also be responsible for regular reporting and analysis which will guide continuous improvement, while your awareness of emerging trends will help keep Rafiki Thabo current in digital marketing
• Ultimately you will play a key role in our digital marketing and communication activities, creating awareness that converts supporters up the fundraising funnel and be integral to our future growth and success

This job is for you if you…

• Are a marketing all-rounder with strong digital marketing experience
• Are experienced in developing, managing, delivering and optimising digital marketing campaigns across social media, search, website and e-mail marketing to drive brand awareness, lead generation, supporter engagement
• You have enough experience to hit the ground running and take the lead in your role
• You have strong knowledge and experience of SEO/SEM, AI, Google and Meta Ads, and analytics tools such as Google Analytics and Tag Manager
• You are proficient in using CRM systems in conjunction with automated marketing tools for support stewardship journeys and building CRM dashboards to track KPIs and engagement
• You have a positive mindset and a ‘can do’ attitude, with a flexible, conscientious, self-motivated and proactive approach to working independently while also being a team-player
• You have excellent communication skills, and a creative yet data-driven and supporter focused approach
• You have strong organisational skills, with the ability to manage multiple priorities, campaigns and deadlines effectively. Ability to prioritise conflicting demands and tight deadlines under pressure
• And most importantly… you want your work to make a difference to the disadvantaged children and young people Rafiki Thabo support in Kenya, Uganda and Lesotho

Who we are:

Muslim Aid is a UK faith-based international development organisation that provides support to communities around the world affected by disasters, conflict, or endemic poverty without regard to their social, religious, or ethnic background. 

Established in 1985, Muslim Aid has facilitated the engagement of the British Muslim and non-Muslim community in support of its work in a variety of ways. Over the years, its humanitarian work has included responses to major crises around the world including, famine in East Africa, earthquakes and flooding in Pakistan and Bangladesh as well as conflicts in Syria and Yemen. 

We place strong emphasis on long-term development projects that build the capacity of local people to help themselves. In addition to the 5 country offices worldwide we also work with multiple partner offices focusing on sustainable Development Programmes and providing humanitarian relief during times of crisis.

Summary of the role: 

The Head of Income Generation & Marketing is a key member of Muslim Aid’s Leadership Team, responsible for executing the organisation’s fundraising and marketing strategy and overseeing all marketing and communications activities across the organisation. The post holder will lead the delivery of income generation plans, providing strategic direction and hands-on operational support to their direct reports to maximise income across all sub-department income streams. They will be accountable for growing and sustaining revenue from a diverse portfolio of supporters across the UK, ensuring income targets are met or exceeded.

The role includes mentoring and leading Management, supporting them to implement effective fundraising activity, achieve ambitious income and renewal targets year on year, and deliver high-quality stewardship experiences for supporters.

About the Role:

1. Design and deliver MA’s cross organisational fundraising and marketing strategy with a focus on sustainable and reliable unrestricted income generation. This will include key activities, areas of required investment, KPIs and milestones as well as the projected growth of fundraising income
2. Increase and diversify existing and new revenue streams specifically digital, CSR and private philanthropy.
3. Drive delivery against income targets by setting clear, ambitious, and achievable operational targets for each income stream, ensuring teams are supported to meet objectives aligned with Muslim Aid’s vision, mission, and strategic goals.
4. Provide effective marketing leadership for the organisation in collaboration with key stakeholders and drive forward transformational integrated marketing activities and campaigns.
5. Provide inspiring and motivating values-driven leadership to the team that enables them to deliver their goals and achieve their potential.
6. Build on the areas of High Net Worth and CSR in regards to income generated from corporate, major donor and trusts so that these areas become part of our sustainable fundraising foundation.

About You:

You must currently hold the right to work in the UK. Muslim Aid is not offering sponsorship for this role

To be successful in this role, you will need:

1. Experience across diverse fields of fundraising including individual, major and corporate funding and understanding of key fundraising markets.
2. Ability to develop and expand digital fundraising.
3. Ability to contribute to overall leadership and development of Organisation and bring MA’s fundraising, marketing communication and programme work closer together.
4. Excellent communication, presentation and interpersonal skills with the ability to influence and promote the charity to various stakeholders.

Why you should apply:

Join Muslim Aid as our Head of Income Generation & Marketing and take a leading role in driving our fundraising and marketing strategy. As a key member of the Leadership Team, you’ll oversee income generation across multiple streams, lead high-performing teams and grow sustainable income from a diverse supporter base across the UK. If you’re passionate about strategic leadership, impactful fundraising and delivering meaningful supporter experiences that enable life-changing humanitarian work, apply now to make a real impact at scale.

Benefits you will enjoy working for us: 

• 25 days annual leave + 4 Privilege days
• Hybrid working
• Paid time off for medical appointments 
• 2 hours lunch break on Fridays 
• Time off in Lieu (TOIL) 
• Pension Scheme

How to apply:

To apply please submit your cover letter (no more than 1 page) and CV and a portfolio of your work.