Jobs for the Arts, Culture and Heritage sector
Marketing Coordinator, Membership Loyalty & EngagementSalary: £31,200
Hours: Full time
Contract: Permanent
Location: King's Cross, London N1C (Hybrid)
Who are we?
Art Fund is the UK’s national fundraising charity for art. We give grants to help museums, galleries, historic houses and public arts organisations to acquire objects for their collections, to share them with as many people as possible, and to support research and training for museum professionals. We are supported by our growing membership of 135,000 through the National Art Pass, as well as the generosity of many individuals, trusts and foundations.
The role
We are looking for a Marketing Coordinator to play a crucial role in delivering first class marketing strategies to drive satisfaction, increase revenue and develop lasting engagement for Art Fund's membership (The National Art Pass). This is an exciting opportunity to join the membership team at one of the UK’s leading arts organisations and play a key role in achieving Art Fund’s core mission of helping museums and people share in great art and culture. You will be data & insight driven marketer with experience in customer retention, coordinating multi-channel loyalty programs and building customer journeys via email-marketing tools. You’ll also be responsible for crafting engaging copy that brings members along every step of our charitable proposition, inspiring connection, trust and action.
As a key member of the National Art Pass marketing team, you will be instrumental in:
- Marketing strategies across online and offline channels that maximise retention rates of the National Art Pass
- Supporting a programme of activity that promotes Art Fund’s charitable message to increase membership loyalty and to generate income via regular giving and fundraising initiatives
- Ensuring the delivery and smooth running of marketing automation membership journeys to support all areas of the membership cycle from onboarding and renewals right the way through to lapsed and win-back programmes
- Developing assets and experiences that add-value to our diverse membership, creating engaging communications that showcase what’s on at museums across the UK
- Coordinating membership e-comms and digital services including defining customer journeys, writing copy and forward planning of email content and regular reporting on results
- Collaborating with internal teams such as the Design, Content and external agencies / suppliers to create marketing assets that reflect Art Fund’s brand identity
The ideal candidate will have experience in customer retention, loyalty program management and CRM. Your role will involve using data, audience insights to drive marketing strategies as well as close collaboration with internal and external stakeholders to drive the best possible membership experience. This is a fantastic opportunity to make an impact in support of Art Fund's charitable mission as part of the membership team.
Key Employee Benefits
- Generous Annual leave – 25 days annual leave and bank holidays, with additional non-contractual office closure dates at Christmas.
- Free National Art Pass (NAP) – for yourself and another person of your choice.
- Free Entry to Exhibitions
- Life Assurance – cover for up to three times your basic salary.
- Season Ticket Loan
- Pensions – Eligible employees are enrolled into the scheme with the exception of those who have contracts of three months or less. Art Fund contributes 8% of the basic annual salary during the first six months of employment or until probation is successfully completed, whichever is the later. At that point the contribution is increased to 10%.
This post is London-based. We have a hybrid working model of minimum 2 days per week (for full time staff) at our King’s Cross office (2 Granary Square, London N1C 4BH).
Closing deadline: 23.59 on Monday 26 May 2025
Interested?
If you would like to find out more, please click the apply button. You will be directed to our website to complete your application for this position.
We are committed to building our team and trustees from the broad range of backgrounds and experiences across the UK, valuing difference and diversity, and building a workplace based on shared values of equality and mutual respect.
We have ambitious plans for the future and will be holding ourselves to account and putting our principles into action, as we all work together to help bring about positive change and a fairer future for everyone. We therefore want to encourage applications from all races, ages, religions and sexual orientations, as well as parents, veterans, people living with any kind of disabilities and any other groups that could bring diverse perspectives to our organisation.
Non-UK nationals will require current and valid permission to work in the UK.
Please note that any suspected use of AI in relation to answering sift questions will be marked down.
No agencies please.
Using Anonymous Recruitment
This organisation is using Anonymous Recruitment to reduce bias in the first stages of the hiring process. Submit your application as normal and our system will anonymise it for you. Your personal information will be hidden until the recruiter contacts you.
ECHO supports children and young people with heart conditions and their families, who have been treated within the Guy's and St Thomas' NHS network of 47 hospitals. Congenital heart disease is the most common birth defect and affects just under 1 in every 100 babies born throughout the UK.
ECHO helps from diagnosis, which is often during pregnancy, throughout any treatment and care pathway or bereavement. Families are supported at every stage of their heart child’s journey throughout childhood, teenage years and during the transition to adult services.
ECHO’s new Engagement Coordinator will be confident, self-motivated, and capable of managing projects independently. They will be responsible for building strong relationships with stakeholders, coordinating engagement activities, and ensuring these are executed successfully.
The role requires a proactive, flexible, results-orientated individual with a passion for creating meaningful connections and working autonomously to achieve goals. You will lead with a “Make it Happen” approach to benefit the families we support in the children’s cardiology network connected to the Evelina London, Royal Brompton, and Harefield hospital networks (47 hospitals).
Can you:
Read the room when attending events, meetings, and conferences, with the confidence to share the ECHO story in a professional manner and with a smile?
Lead and coordinate engagement activities: Plan, execute, and manage engagement strategies, events, and initiatives that drive interaction with our community (fundraisers, families, professionals, volunteers, and staff).
Develop strong relationships: Build and maintain positive, professional relationships with internal and external partners to ensure effective communication and collaboration, knowing when and how to ask for support and help.
Negotiate discounts, freebies, and special moments for children, young people, and families.
Present to anyone who wants to hear about ECHO, whether a small team in an office, a school assembly of 500, or an away day for lawyers or doctors. You will design the resources you need on a shoestring budget with limited time but deliver an impactful and memorable presentation.
Bring organisation to the team and operations through admin with a can-do approach.
Key Responsibilities:
· Galvanise support by identifying opportunities, persuading people to get on board and following through to secure trust and buy-in
· Develop a GREAT supporter journey for everyone who donates to us, helping them to maximise opportunities to raise money and spread the word about ECHO.
· Provide reliable and time-critical information and be a go-to person for our community, for example:
o A team of runners taking part in an event.
o A team of medical professionals helping with our information resources.
o Stories for social media.
· People, presentations, and engagement – confidently stepping up to present, walking into groups with ease, and engaging people naturally and enthusiastically.
· Bringing energy, charisma, and a proactive approach to every interaction – from chatting with families to speaking at events or engaging new supporters.
Closing date to apply: 03rd June 2025
Interview Dates: Monday 16th or Monday 23rd June 2025
For full details, see the full Job Description and Person Specification attached.
The client requests no contact from agencies or media sales.
Fundraising Systems Coordinator
We're seeking a Fundraising Systems Coordinator to coordinate fundraising operations and help transform young lives through music.
Position: Fundraising Systems Coordinator
Location: Gloucester/hybrid (minimum of 2 days in the office per week)
Hours: Full-time or Part Time, 0.8-1.0 FTE (30-37.5hrs week)
Salary: £28,000 - £32,000 pro rata
Contract: Permanent
Closing Date: Sunday 1st June, 5pm
The Role
As Fundraising Systems Coordinator, you’ll play a vital role in ensuring the smooth running of the charity’s fundraising operations. Working closely with the Head of Fundraising, you’ll manage a diverse portfolio of funders, grants, and donations, enabling them to meet fundraising targets and support young people across Gloucestershire.
Key responsibilities include:
- Supporting the implementation and management of a new CRM system to streamline fundraising operations
- Coordinating the submission and reporting of over 80 funding applications annually
- Managing communications and reporting processes for active grants
- Maintaining accurate donor and funder records in line with GDPR
- Leading funder stewardship, ensuring regular tailored communication with funders
- Researching new funding opportunities and presenting findings to senior leadership
- Writing small funding applications using existing resources (with support provided)
- Coordinating a small programme of fundraising cultivation events
- Providing administrative support to the fundraising team, including organising meetings, taking minutes, and staying informed on sector developments
About You
The ideal candidate will have experience of using project management tools/workflows/CRM systems, understand the importance of data in demonstrating impact and be able to manage an ever-evolving range of priorities, deadlines and specific funder requirements.
Essential skills and experience include:
- Strong IT and systems skills, including CRM and project management tools
- Experience in fundraising operations, grant management or similar roles
- Excellent organisational skills and attention to detail
- The ability to manage multiple priorities and deadlines effectively
- Strong written and interpersonal communication skills
- Based within commuting distance of Gloucester
It would be a bonus if you also have:
- Experience in fundraising stewardship or stakeholder engagement
- Knowledge of Gift Aid and UK giving patterns
- Experience working in the arts, youth, voluntary or community sectors
About the Organisation
With a mission to inspire and transform young lives through music, the organisation aims to break down barriers and build confidence, self-belief, and motivation among young people, enabling them to reach their full potential in both music and their lives. This work focuses on inclusivity and diversity, engaging with under-represented young people, particularly those from challenging circumstances.
Benefits include:
- Pension is 3% of basic salary
- Flexible working
- Lots of staff training and development opportunities
- Cycle to work scheme and a shower at work so we encourage you to be active
- Enhanced Maternity policy
- Wellbeing and social programme for staff
- Annual leave entitlement: 22 days plus bank holidays plus all the days between Christmas and New Year
- Staff can request additional unpaid leave throughout the year
- A really amazing staff team and culture
You may also have experience in areas such as Fundraising Officer, Development Coordinator, Grants Officer, Fundraising Administrator, Development Assistant, CRM Coordinator, Philanthropy Assistant etc. #INDNFP
PLEASE NOTE: This role is being advertised by NFP People on behalf of the organisation.
The Marketing & Communications Manager is a brand-new position which will sit on the Museum’s Management Board and be involved in site-wide decision making and realising the aims of the Trusts.
We are looking for a dynamic and creative individual with a background in marketing and communications to help us engage with new audiences, raise visibility and generate footfall and income. This position is ideal for someone ready to take the next step into a managerial role, or an experienced professional seeking a new challenge.
Working with all members of the museum team the post holder will provide support to make sure everyone’s marketing needs are met and that Exhibitions and Learning activities are properly promoted. As a new paid position this is an exciting opportunity to put your stamp on the role.
Overall Purpose
- To manage the development and delivery of the HRM Marketing & Communications Strategy
- To develop a comprehensive marketing plan covering all areas of the Museum’s activity (including Exhibitions, Learning, Retail)
- To engage and develop new and current audiences, ensuring that messaging is relevant and accurate and making sure that all areas of the Museum are appropriately represented.
- To develop and deliver communication and marketing plans, managing multiple campaigns and channels of communication. Realise new and maintain current marketing opportunities for the organisation.
- To promote the Museum’s brand and build its reputation locally, regionally and, where appropriate, nationally.
- To manage relationships with relevant partners such as press, local cultural partners, freelance consultants, trustees and other stakeholders.
Duties & Responsibilities
Strategy, insight and evaluation
- Work with the Evaluation Team to gain visitor insight data that can be fed into the marketing strategy for the museum
- Deliver, with support from trustees, the marketing and communications strategy, including branding, managing social accounts, distribution and display of print marketing and creating newsletters
- Manage, deliver and monitor engaging integrated and audience-led marketing campaigns and communications that grow visitor numbers and revenue for the museum
- Support the development of business strategies, understanding the key objectives of the organisation and all activity being undertaken
- Report regularly on marketing activity across all channels, including collating press coverage, reviewing website data, social media reach and make recommendations for improvements and implement where necessary.
Press, print and design
- Develop and maintain relationships with press organisations and freelancers to distribute exhibition press releases as appropriate
- Provide regular listings to media and listing platforms, locally and regionally
- Manage design work ensuring brand and communication cohesion across campaigns.
- Prepare and supervise the production (with external suppliers where necessary) of promotional communications to include design and print of publicity brochures, handouts, direct mail leaflets, promotional videos, photography.
- Work with colleagues to support promotion of Exhibition and Learning programmes and enhance visibility of the museum through signage and wayfinding.
Digital (website, social media, e-newsletters)
- Oversee the creation and implementation of all HRM digital content, covering website, social media and email marketing; ensuring engaging and accessible copy, correct data management, and monitoring and responding to customer enquiries, where applicable.
- Work with colleagues in Retail, Learning and Exhibitions to ensure effective promotion of activities across digital platforms.
- Stay up to date on digital trends and ensure the museum is making the most of opportunities for digital engagement.
Other
- Manage a small team of marketing volunteers and chair regular meetings of the Marketing Committee.
- Attend monthly Management Board meetings (currently hybrid) and contribute to regular team meetings.
- Work with colleagues across the organisation to understand and support their marketing and communications needs.
- Manage a marketing and communications budget.
- Carry out other reasonable duties that may be required.
Person Specification
Essential
- Demonstrable marketing and communications experience
- Evidence of delivering successful marketing communications campaigns across print and digital channels
- Confident managing your own workload and prioritising tasks to meet deadlines
- Ability to manage and update websites
- Proven track record of creating engaging digital content
- An eye for detail and good design
- Excellent communication, interpersonal and writing skills
- Ability to work in a small team, and to maintain strong and effective working relationships with volunteers and colleagues.
- IT literate with specific experience of using Microsoft Office Suite
- Good negotiation skills and the ability to handle sensitive situations with diplomacy
- Quickly find your feet in a fast-paced work environment
Desirable
- Experience working in arts charity or museums and galleries sector
- Basic photography and video skills
- Knowledge of, or ability to learn, other software packages, such as Mailchimp and Canva
- Experience managing volunteers or staff
- Experience promoting cultural events
- Understanding of UK General Data Protection Regulations (GDPR)
- Knowledge of SEO
Other Information
- Annual leave entitlement is 28 days, pro-rata, including Bank Holidays, taken by mutual agreement with the Museum Manager.
- The post holder is expected to work in the office 2 days a week and can work remotely 1 day a week.
- A staff appraisal system is used, with a performance review annually.
- The post is subject to a 6 month probation period.
- Two months' notice of resignation must be given.
To apply:
Closing date for applications: Extended to 9am Thurs 22nd May 2025
Interviews are expected to take place in Pinner in June