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Essential
Desirable
Benefits
Learn more about Luton Foodbank
Providing emergency food, practical support and hope to people in crisis across Luton, while working towards ending hunger and poverty.
The client requests no contact from agencies or media sales.
We believe that change for people affected by ME won't just happen; it must be made. That's why action and impact are at the heart of everything we do. Whether that's helping people today with support, information, or care. Or working towards securing future change through our research and campaigning work. The intent of everything we do is to pursue positive impact for the lives, rights, and futures of people affected by ME.
As Communications Manager you will play a pivotal role in delivering strategic, impactful communications that advance Action for ME’s work, improve understanding and recognition of ME and support fundraising efforts
The Communications Manager will be responsible for the day-to-day delivery of the communications strategy, leading a team of two other communications staff. You will work closely with colleagues across the fundraising, policy, research and services departments, delivering clear and compelling storytelling, and maximising visibility across media, digital platforms and key stakeholder networks.
Key duties
Leadership and Management
Work to ensure that people with ME are at the heart of everything we do through meaningful engagement and participation to influence all aspects of communications and marketing.
Contribute to the development of, and then lead implementation of, the Communications Strategy, ensuring the appropriate involvement of key stakeholders, scoping, evaluating, and improving our practice.
Maintain a data-insight led approach to the communications work providing regular management information and key performance indicator reports.
Work as a member of the Extended Leadership Team.
Line manage Communications Team members, supporting them to set and achieve performance objectives through regular one-to-ones and 12-monthly appraisals.
Be responsible for Communications budget and the relationship with services providers required for the production of the charity’s digital and printed information and support resources.
Communications and Marketing
Raise the profile of the impact of ME, and of Action for ME and its work, to enable the organisation to reach more people and better support need, by establishing a regular cadence of appropriate but innovative product across all main social media channels.
Ensure fundraising is supported by embedding clear calls to action around donations and membership growth as a matter of course.
Under the direction of the Director of Fundraising, develop all website, press and social media content for charity appeals.
Market the charity’s Support and Healthcare services, including key digital and printed information and support resources, to the ME community and the professionals working with them, working closely with respective service leads.
Contribute to income generation by working closely with the Director of Fundraising to develop the communication and marketing materials needed to implement the organisation’s Fundraising Strategy.
Coordinate the charity’s response to any crisis communications, including developing appropriate crisis management plans and working outside of office hours as required.
Establish effective systems/processes for gathering, supporting, maintaining, and managing case studies for a range of purposes (including press and media opportunities, public affairs and policy work, and fundraising).
Draft and issue press releases and media statements and ensure appropriate follow-up by telephoning journalists, contacting picture desks etc. as appropriate.
Alongside the CEO and any commissioned agency, develop relationships with key press, media and communications stakeholders to enhance the charity’s work.
Oversee the production of the annual report, on budget, to schedule, taking overall editorial responsibility for content.
Oversee the ongoing development of our digital engagement including our website and social media and being the point of contact on website issues.
Fulfil the role of brand gateway keeper, ensuring all digital and printed communications, including information and support resources, adhere to brand guidelines, house style and organisational tone.
Maintain an up-to-date knowledge and oversight of how ME and related key issues (e.g. Long Covid) are discussed in the media and wider ME community.
Build networks to enhance the charity’s strategic communications and marketing work.
Build and maintain an effective social media monitoring regime, ensuring fit for purpose rules of engagement are in place and applied consistently.
Other Key Accountabilities
Ensure that all relevant service standards are met including compliance with best practice, legal and regulatory frameworks and internal standards.
Ensure best value in all our work.
Undertake any other duty within your ability and within reason, as may be required, from time-to-time, at the discretion of your line manager.
On occasions, provide management support and cover within the organisation, as needed.
Act as an advocate for the charity and its work.
Person specification
Experience, Knowledge and Understanding
A minimum of 2 years’ experience working in a communications management role
Experience of developing integrated, insight and audience-led communications plans including social media
Experience of website and brand management
Experience of delivering successful campaigns
Experience of engaging with press and/or media including writing press releases and media briefings
Experience of working collaboratively with different teams/departments
Experience of working in charity communications (desirable)
An understanding of ME and the impact on people affected by it (desirable)
Experience of integrating fundraising with communications (desirable)
Skills, Behaviours and Values
Adaptable and highly organised with an ability to work methodically, managing and prioritising a varied workload, use your own initiative, work independently, and work well in a team.
Strong MS Office skills including the ability to use Word, Excel, databases and web-related programmes and software.
Our mission is to improve the lives of people affected by ME. Better meeting their needs today while taking action to secure change for tomorrow.
The client requests no contact from agencies or media sales.
About the Investment team
The Investment team is responsible for selecting portfolio partners, managing our charity investments and supporting our portfolio partners to improve and scale their impact.
The Investment team also leads the Impetus Leadership Academy, a leadership development programme to support talent from ethnic minority backgrounds in the UK youth sector to progress into senior leadership roles.
The team is made up of 18 people, including former teachers, charity chief executives, charity impact leads, management consultants, social investment portfolio managers and impact consultants.
The team is led by a Portfolio Director who sits on the Senior Management Team. The Portfolio Director has 5 direct reports: a Deputy Portfolio Director, three Sector Leads (who lead our work in school engagement, school attainment and employment sectors) and an Impact Lead. Sector Leads line manage 6 Investment Directors between them. Investment Directors line manage Investment Managers (currently 7). Investment Directors and Investment Managers tend to primarily focus on a sector but might have mixed portfolios, depending on need, experience and interest.
The Investment team has a good track record of role progression. All four Leads and a number of our Investment Directors were promoted from within the team.
About this role
We believe that all young people deserve to succeed in school and in work, whatever their background. As we enter a challenging time with rising inflation and a likely recession, our work feels more vital than ever before. The role of Investment Director presents an exciting opportunity to contribute meaningfully to the charities portfolio partners we serve, the team itself and the whole of Impetus.
We support a portfolio of 23 high potential charity and non-profit partners in the youth sector, helping them deliver benchmark-beating employment and education outcomes for young people, and to grow.
We believe the strength of our approach resides in three things:
Working with our portfolio partners is a privilege. The leaders we support are incredibly talented, passionate and keen for external advice, and the issues we work through with them are stimulating and stretching. Our senior management relationships are some of the most fulfilling relationships many of us have had in our careers, while the growth and impact performance of our partners are testament to charities’ commitment to disadvantaged young people and the influence we have on their development.
Charities and funders often comment on the quality of our people. Our team is analytical and data driven; we are deeply relational, low-ego and collaborative. We actively invest in our colleagues holding regular training and community of practice sessions, and use skills-based assessments to tailor development.
As an organisation we seek to embed diversity of thought, background and experience in every aspect of our work and actively challenge our assumptions to better deliver change. Over the past two years we have taken action to help reduce racial inequality in the youth sector. In 2021 we launched our Connect Fund to support diverse leaders and their robust solutions to the entrenched employment gap faced by young people from ethnic minority backgrounds compared with their white peers. We have also built a highly regarded Leadership Academy for emerging youth sector leaders from ethnic minority backgrounds, with generous funding from State Street Foundation.
If you are looking for a role combining strategic thinking, analytical insight and influencing emerging leaders, as well as the opportunity to work with a supportive team to transform young lives, I hope you will apply to work with us.
I look forward to hearing from you.
Sebastien Ergas
Portfolio Director
Key responsibilities
Finding high potential charities and non-profit partners for our portfolio
Managing partnerships with portfolio partners
Supporting portfolio partners
Support to Impetus
Person specification
Essential
Desirable
About Impetus
At Impetus, our focus is on helping young people achieve positive education and employment outcomes to increase their chance of leading fulfilling and successful lives, irrespective of their background.
We tackle the three most difficult challenges that affect a young person’s ability to succeed in life in Britain today:
We use our deep expertise and high calibre networks to give the best non-profits working in these sectors the essential ingredients to have a real and lasting impact on the young people they serve.
Through a powerful combination of long-term funding, direct capacity building support from our experienced team and our pro bono partners, alongside research and policy influencing to drive lasting systems change, we work towards a society where all young people can thrive in school, pass their exams and unlock the doors to sustained employment, for a fulfilling life.
We are resolutely focused on outcomes and impact, driven by quality evidence.
You would be joining a team that is passionate, rigorous, determined, creative and warm. We care deeply for our colleagues, our portfolio partners and the young people we serve.
Impetus is a registered charity and our charity number is 1152262.
Our Values
In 2022 the Impetus staff agreed the following set of Values to act as our guiding principles as an organisation and help us to remain focused on achieving our mission to support young people from disadvantaged backgrounds.
We are brave and curious
We are bold and brave in our pursuit of better outcomes for young people. We lead with curiosity and stay open to new perspectives. We support one another to take considered risks and learn together.
We bring high trust, high challenge
We build strong, long-term relationships through honesty, kindness, integrity, and respect. We create the space for open, constructive challenge, where colleagues, partners and supporters feel safe to speak up, hold each other to account, and bring their best in pursuit of our mission.
We are evidence led and results driven for young people
We pursue excellence for the young people we work with, are wholly committed to better outcomes, unapologetically results driven, and accountable for our actions.
We thrive through diversity
We seek to embed diversity of thought, background and experience in every aspect of our work. We are open, thoughtful and proactive in better understanding and challenging our assumptions to better deliver the change we seek.
We always seek collaboration
We will not succeed alone. We seek meaningful, productive partnerships with others to achieve our mission and drive systems change for young people.
Our commitment to equality, diversity and inclusion
We believe that a diverse workforce leads to an organisation that is more open, creative and gets better results.
We want our team at Impetus to represent the diversity of the people and communities we serve. We also want our team to be one where different experiences, expertise and perspectives are valued, and where everyone is encouraged to grow and develop.
We want to reach a diverse pool of candidates. We are happy to consider any reasonable adjustments that potential employees may need to in order to be successful.
We recognise the importance of a good work/life balance. We do everything we can to accommodate flexible working, including working from home, working part-time job shares and other arrangements.
Please just let us know in your application or at any stage throughout the process (and beyond) if these are options you’d like to explore.
Impetus is an equal opportunity employer and is determined to ensure that no applicant or employee receives less favourable treatment on the grounds of age, disability, gender reassignment, marriage and civil partnership, race, religion or belief, sex and sexual orientation. We value diversity and welcome applications from people of all backgrounds.
Our employee benefits
Impetus appreciates the invaluable contribution made by all employees and wishes to encourage and reward loyalty, motivation and experience. We therefore offer a range of benefits and policies which aim to assist employees during various stages of their lives and careers. For more information on these, please download the job information pack from our website.
How to apply
Please click on the "Apply for this job" button at the top of the page.
You will need to:
The supporting statement should be no more than two sides of A4 and should address the criteria in the person specification.
You should also include the contact details of two referees, one of whom must be your current or most recent employer. Referees will only be approached with your express permission.
As part of our commitment to flexible working we will consider a range of options for the successful applicant. All options can be discussed at interview stage.
The deadline for applications is 2026, Sunday 21st June 2026, 11:59pm.
Interviews:
1st Interviews will take place on w/c 29th June 2026.
2nd Interviews will take place on w/c 6th July 2026.
You will also be required to provide proof of your eligibility to work in the UK.
Personal Data
Your personal data will be shared for the purposes of the recruitment exercise. This includes our HR team, interviewers (who may include other partners in the project and independent advisors), relevant team managers and our IT service provider if access to the data is necessary for performance of their roles. We do not share your data with other third parties, unless your application for employment is successful and we make you an offer of employment. We will then share your data with former employers to obtain references for you. We do not transfer your data outside the European Economic Area.
Impetus transforms the lives of young people from disadvantaged backgrounds by ensuring they get support to succeed in school, in work and in life.
