Head of insight and strategic marketing jobs

This role is an exciting opportunity to lead the development and delivery of Alzheimer's Research UK’s Supporter Experience strategy. This is a transformation programme and requires a leader who can not only lead a team but support an organisation to work collaboratively to enhance supporters trust, satisfaction and connection with their relationship with Alzheimer’s Research UK, recognising the importance of their role in helping to get to a cure.

The Head of Supporter Experience will lead two critical teams who all contribute to delivering our Supporter Experience; the Supporter Operations function which include both Supporter Relations (front end) and Fundraising Operations (back end) and the Supporter Engagement and Journeys team. But you’ll also work collaboratively to improve our Supporter Experience across the organisation – including those who give money, time, voice influence and deliver our mission (partners and researchers).

You will champion, design and oversee the implementation a personal, relevant and tailored experience – either through direct responsibilities or through influence, coaching and inspiring colleagues across the organisation to ensure that we are delivering our brand and supporter experience principles consistently across all supporter touch points and communications.

You’ll bring expertise in designing and delivering marketing personalisation and data automation through frameworks and tools meaning you’ll be data literate and experienced in implementing and embedding a martech approach. But most importantly you’ll be passionate about giving supporters a fantastic experience so that they stay longer, do more and feel like a valued part of getting to a cure for dementia.

You will be part of an Individual Giving and Legacy leadership team who will work collaboratively to deliver a joined-up mass income growth strategy, ensuring that we deliver a diverse product portfolio, exceptional supporter experience, and high performing teams.  

 

Key Responsibilities:

 

Supporter Experience Leadership:

· Lead and own the Supporter Experience Transformation Programme, providing strategic leadership which enables the successful implementation and ongoing integration of our Supporter Experience strategy across the organisation to achieve its long-term goals.

· Develop a high performing Supporter Experience team, creating synergy and consistency of our supporter relations, operations and supporter engagement (journeys and loyalty comms).

· Coach and inspire colleges across the organisation, working collaboratively to embed supporter principles and journey frameworks to support the delivery of our organisation objectives within time, money and voice, leading for our holistic and joined up experience, moving us away from product / audience silos.

· Work with Fundraising Heads on how Supporter Experience can grow their income, and provide support with income modelling and budgets for long term income forecasts and annual ops planning cycles.

· Representing Supporter Experience on key programme boards and working groups to maximise our internal engagement and understanding of our Supporter Experience priorities and activity, but to also optimise our Supporter Experience by understanding the prioritise across the organisation.

 

 

Technical leadership:

· You will be responsible for ensuring Fundraising Operations are integrated, automated, compliant and efficient, not just within your own teams, but also across all of fundraising, marketing, communications and engagement.

· Always champion the supporter, working closely with our Head of Marketing Planning and Head of Insight and BI Teams to record, track and utilise supporter insights and Supporter Experience performance data to optimise our Supporter Experience Strategy.

· Responsible for ensuring we are utilising our martech tools and capabilities, and working closely with Digital, Data and Technology to ensure we deliver the most efficient and effective supporter journeys that feel personal, relevant and timely for our supporters.

· Responsible for keeping up to date on latest thinking, tools and technology for delivering effective Supporter Experiences.

 

Team management:

· Lead the Supporter Experience team, ensuring clarity of team purpose and vision, and driving high performance at all levels, and ensure the team is structured effectively for high performance and delivery of our growth plans.

· Directly manage your direct reports, developing an effective and joined up Supporter Experience Management team, ensuring all team members have clear, SMART objectives and development plans in place and routine performance reviews are undertaken.

 

Knowledge, skills and experience needed:

· Significant experience of martech tools and the design and implementation of supporter/customer journeys within these tools.

· Experience of successfully managing teams through change and transformation.

· Experience of driving a high-performance culture through clear accountabilities, objective setting, performance management, coaching, feedback, and development.

· Demonstrates high levels of knowledge and practical implementation of fundraising/marketing compliance.

· Exceptional leadership and influencing skills, with the ability to build strong relationships with senior stakeholders and motivate cross-functional teams.

· Strategic communications planning.

· Experience of audience insight and segmentation principles and use of data and CRM systems to develop supporter journeys and measure and evaluate success. 

· Strong people skills –including people management, influencing at a senior level, and coaching across the organisation.

· Skilled at working collaboratively and able to lead for collaborative working.

· Confident with transformation and change management.

· Self-management and setting own goals and milestones against understanding of supporter experience strategy.

· Exceptional diplomacy, tact, and stakeholder management, influencing and coaching skills.

· Comfortable giving direction and making decisions where there is some degree of ambiguity.

· Able to help others develop a common focus and clarity in what they are trying to achieve.

· Ambitious, innovative, creative, target-driven and self-motivated.

Additional Information:

Ways of working:

As part of our Agile ways of working you will be required to work approximately 2 days a week from the office, which is subject to the requirements of the role and the business needs. Flexibility on where you work can be split between working from home and our office.

Roles that are classed as part of the Agile ways of working are not able to claim any costs for Mileage/Travel on Public Transport, Accommodation and/or Meals.  This includes when attending the office for various meetings/events.

Our Office: Our office is at 3 Riverside, Granta Park, Great Abington, Cambridge, CB21 6AD. 

Salary: Circa £70,000 per annum, plus benefits.

Please download the Vacancy Pack on our website for more information.

The closing date for applications is the 26th April 2026, with interviews being arrange once shortlisting has been completed. Please indicate in your covering letter if you are unable to attend an interview on a certain date. We would encourage you to submit your application at the earliest opportunity, as on occasion we may have to bring forward the interview date and/or the closing date based on the needs of the business. Although a possibility, this will only happen in exceptional circumstances. Please indicate in your covering letter if you are unable to attend an interview on a certain date.

We value diversity and are committed to creating an inclusive culture where everyone can be themselves and reach their full potential.  We actively encourage applications from people of all backgrounds and cultures, particularly from those in the global majority, those with disabilities, men and those from the LGBTQIA+ community. Any offer of employment is however subject to you having the right to work in the UK.

As part of our commitment to being an inclusive employer and ensuring fairness and consistency in our selection process, we will handle your CV and application with the utmost confidentiality. Should you require any adjustments at either the application or interview stage, please contact us via our website. 

How to apply: Please create an online account using our Online Recruitment Platform which can be accessed through our Job Vacancies page. You will be able to attach your CV to your application and track the status of your application.

About Alzheimer’s Research UK: Alzheimer's Research UK is the UK's leading dementia research charity. Our mission is to accelerate progress towards a cure.  Today 1 in 2 people will be impacted by dementia, either through caring for a loved one, developing it themselves or tragically both. But there is hope. 

Location:  Hybrid working - Part London office-based (E14) and part home working. The post holder will work a minimum of one day a week in the office. 

Salary: £45,575 per annum

Hours: 35 hours per week 

Closing date: Monday 27 April 2026 at midnight 

Interview date: Tuesday 5 May 2026 over video with a possible second stage in person on Wednesday 6 May 2026. 

This is a permanent role. 

Who we are looking for 

Breakthrough T1D is the UK’s leading type 1 diabetes charity, dedicated to funding research, advocating for change, and supporting the T1D community. A year into our exciting rebrand from JDRF to Breakthrough T1D, we’re looking for a Data and Insight Manager to help us build on this momentum. 

Data and insight sit at the heart of our ambitious organisational strategy. They enable us to deliver meaningful, high-quality engagement with our audiences and unlock deeper understanding to drive impact, as we work to find cures for type 1 diabetes and support the community to live well until that day comes. 

As Data and Insight Manager, you’ll play a pivotal role in ensuring our data is accurate, trusted and used effectively to inform decision-making and improve supporter engagement across the organisation. 

Sitting within the Supporter Marketing & Experience team, you’ll work closely with colleagues across Fundraising, Digital, Marketing, Finance, IT and Supporter Care. You’ll lead on insight and segmentation, streamline processes through automation, and ensure robust compliance with data protection regulations. 

This is an exciting moment to join Breakthrough T1D. We’re ready to make a step change in how we use data to maximise value and impact. If you enjoy translating complex data into clear, actionable insights – and want to improve how organisations use data to deliver outstanding supporter experiences – we’d love to hear from you. 

This role offers a real opportunity to make your mark. If you’re curious about data and motivated to help drive an ambitious shift in how we use it, apply now.

Experience required 

You’ll have previous experience of: 

• Turning data into clear, actionable insights that drive business decisions. 

• Collaborating across teams to develop and embed insight into planning and delivery. 

• Using data to support delivery of supporter journeys and donor segmentation. 

• Improving data quality and reliability through cleansing and validation. 

• Ensuring strong data governance and GDPR compliance. 

• Managing a SQL database and supporting integrations. 

• Streamlining processes through automation tools like Power Automate. 

About Breakthrough T1D 

Breakthrough T1D is the world’s leading charitable research funder into type 1 diabetes, improving lives until we find the cure. We are dedicated to our 400,000 strong type 1 community in the UK and work closely with our international affiliates across the world, including the US, Canada and Australia. 

You will find a vibrant atmosphere and spirited team at Breakthrough T1D, always striving to make a difference to people living with type 1. 

Employee benefits 

As an employer we offer: 

• Hybrid working arrangements 

• Flexible working and will consider compressed hours 

• Generous annual leave entitlement – 25 days per year plus bank holidays for full-time staff with leave increasing after three and five years’ service 

• Health cash plan that allows you to claim for some treatments such as dental, optical and physiotherapy treatment 

• Season ticket and cycle loan 

• Pension scheme 

• Family-friendly policies – maternity, paternity, adoption and shared parental leave at enhanced rates 

• Personalised training to suit your career aspirations and professional development 

Breakthrough T1D is an equal opportunity employer, we welcome applications from all individuals regardless of race, gender, disability, religious belief, sexual orientation or age. 

At Breakthrough T1D we do understand that AI (Artificial Intelligence platforms like ChatGPT) can be a useful tool for candidates to assist in applying for our roles. We ask that applicants do ensure their authentic voice is present, and we look forward to seeing examples of your specific experience. 

Head of Brand & Marketing 

Role Overview
The Talent Set are delighted to partner with Arthritis UK to recruit a Head of Brand & Marketing role. This pivotal position involves leading the development and execution of innovative marketing strategies that elevate brand awareness and engagement within the health charity sector.

Arthritis UK is the leading arthritis charity, changing lives through research, campaigning and support. As they work towards their ultimate vision – a future free from arthritis – their five-year strategy aims to empower people with arthritis to live well now, and to offer hope through their ongoing commitment to finding better treatments now and cures in the future.

Key Responsibilities

• Develop and implement comprehensive marketing and branding strategies aligned with organisational goals.
• Lead brand positioning efforts to ensure consistent, impactful messaging across all channels.
• Oversee the creation of engaging content and campaigns that resonate with diverse audiences.
• Manage external agencies and internal teams to deliver high-quality marketing initiatives.
• Monitor market trends and adapt strategies accordingly to maximise reach and impact.
• Analyse campaign performance data and prepare insights to inform future activities.
• Foster an inclusive, values-driven approach to branding and communications.
• Lead, empower and develop a high performing team across brand and marketing.

Person Specification

• Proven experience in senior marketing or brand leadership roles, ideally within the charity space.
• Demonstrable ability to craft compelling narratives that inspire trust and engagement.
• Strong understanding of digital marketing channels, including social media, email marketing, and website management.
• Excellent leadership and stakeholder management skills, with capacity to influence across organisational levels.
• Creative and strategic thinking with a focus on delivering measurable outcomes.
• Adaptability and openness to implementing innovative approaches.
• Committed to fostering diversity and inclusivity within marketing practices.

What’s on Offer

• Salary: £72,423
• 14-month FTC (maternity cover)
• Hybrid, 2 days/week in London office
• Full-time

How to Apply
To apply, please submit your CV demonstrating your suitability for this role by clicking the 'apply now' button (please do not apply via email). We aim to get back to all successful candidates within 48 working hours.

Commitment to Diversity
The Talent Set are committed to diverse and inclusive recruitment practices, ensuring equal opportunities for all applicants regardless of race, religion or belief, sex, sexual orientation, gender reassignment, marriage and civil partnership, pregnancy and maternity, disability, or age. We actively encourage applications from a wide range of backgrounds and are always happy to make reasonable adjustments to ensure a fair recruitment process.

Mission Without Borders (MWB) is a Christian charity supporting over 10,000 children and 2,000 families living in poverty across Eastern Europe. As we embark on an ambitious new 5‑year strategy, we’re investing in the growth of our UK team and we’re looking for a creative, proactive Marketing & Communications Officer to help expand our reach, raise awareness, and inspire supporters across the UK.

In this exciting new role, you’ll shape and deliver our marketing and communications strategy across both digital and traditional channels. From running targeted digital campaigns and enhancing our online presence to crafting compelling stories and to building relationships with Christian media and, you'll play a key part in growing awareness, engagement and income.

We’re seeking someone with strong digital marketing experience, excellent storytelling and relationship building skills, with an understanding of the UK Christian landscape. If you’re passionate about using your skills to make a real impact, and to help bring hope for vulnerable children and families across Eastern Europe, we’d love to hear from you.

Are you an exceptional Head of Youth looking for a senior leadership role in a ground-breaking charity? Come lead our work with, by and for young people aged 11–25 at the Winch.

You will oversee the design and delivery of effective and innovative programmes, secure funding to advance young peoples opportunties and build strong partnerships that support our strategic goals. As part of the senior management team, you will play a key role in driving our mission to create communities where all children and young people can thrive. You will model our core values of Joy, Care and Courage.

We have recently secured funding from Propel for the Inspiring Inclusion initiative—a seven-year, multi-agency partnership focused on transforming the school system for Black and racially minoritised students at risk of exclusion, particularly those affected by adverse childhood experiences. As Head of Youth, you will act as programme lead and external ambassador for the partnership.

Location: Any of The King's Trust offices - (Flexible working - minimum of 2 days in the office per week)

Interviews: 6th & 7th May 2026 via Teams

Our Fundraising and Marketing team are looking for an exceptional fundraising leader to drive high value fundraising performance and thrive in a collaborative working environment across multiple functions to drive improvements, change and ultimately, income growth.

The role will work with senior leaders and fundraising teams on bringing our strategy to life and developing transformational opportunities that push us towards our vision for ending youth unemployment.

You will bring a strong understanding of the funding market, sector trends and have good understanding of a variety of high value income streams, enabling you to shape a compelling, impact-led portfolio of funding propositions and a sector-leading stewardship programme.

Leading a high performing team of specialists in Propositions, Proposals and Stewardship, you will coach your team to partner with fundraising colleagues across the UK, empowering them to deliver proactive projects, whilst being responsive to prospect and supporters’ requirements. 

If you enjoy working in a dynamic, ambitious fundraising and marketing environment, which blends strategic thinking and operational excellence, are motivated by solving complex problems, winning in funding markets and having a passion for enabling young people achieve their potential, this could be the role for you!

What happens next?  

Please submit a CV, and Cover Letter that includes your experience, transferrable skills and motivation to work for The King's Trust! The Team will be in touch about the next steps shortly after the closing date. 

Why do we need a Senior Head of Propositions & Stewardships? 

Last year, we helped more than 40,000 Young People, with three in four young people on our programmes moving into a positive outcome in work, education or training. The young people we help face a range of challenges, such as unemployment, mental health issues or some who have been in trouble with the law. We believe all young people should have the chance to succeed, and that young people are the key to a positive and prosperous future for all of us. We want to continue having a positive impact on young people’s lives and we couldn’t do this without the important work of Senior Head of Propositions & Stewardships! 

Perks for working at The Trust! 

• Great holiday package! 30 days annual leave entitlement, plus bank holidays. Office closure on the days between Christmas and New Year 
• Flexible working! Where operationally possible, our roles require a combination of office days and working from home (please speak to the hiring manager about this particular role)
• You can volunteer for and/or attend events – The King's Trust Awards, Pride, active events etc. 
• In-house learning platform! Develop your skills for your career and your role 
• Benefits platform! Everything from health and financial well-being support to discounts on your favourite restaurants, shops and cinemas. 
• Personal development opportunities through our Networks – KT CAN (Cultural Awareness Network), KT GEN (Gender Equality Network), KT DAWN (Disability & Wellbeing Network), and PULSE (LGBTQIA+ Network). 
• Fantastic Family leave! Receive 13 weeks of full pay and 13 weeks of half pay for maternity and adoption leave. Receive 8 weeks of full pay for paternity leave. 
• Interest-free season ticket loans 
• The Trust will contribute 5% of your salary to the Trust Pension Scheme 
• Generous life assurance cover (4 x annual salary) 

HEAD OF MARKETING & ACQUISITION

Senior marketing and fundraising acquisition leadership role with Embrace the Middle East, a Christian charity, leading new supporter engagement.   

Why work for Embrace the Middle East?

• Hybrid role: High Wycombe (minimum onsite twice a month)
• 10% employer pension contribution
• 24 days annual leave plus 8 bank holidays, increasing to 25 days after 5 years and 26 after 10. Plus 3 days between Christmas and New Year.
• Life Assurance: 3× salary
• Flexi-time and home-working options
• Employee Assistance Programme (confidential counselling, legal and financial advice, available 24/7)
• Access to retail discount portal
• Training and development programme
• A values-led team committed to mission, integrity, and compassion

About the Role

Working with the Director of Fundraising and Communications, you will play a central leadership role in Embrace’s Fundraising & Communications cluster, shaping how new supporters discover Embrace, experience their brand, engage with their stories, and begin their relationship with the charity. This is a role for someone energised by growth, experimentation, and building high-performing teams, with the strategic vision, creative ambition, and analytical rigour to match.

You’ll have:

• Strategic leadership in marketing, supporter acquisition, or fundraising within a charity or mission‑driven organisation.
• Strong multi‑channel acquisition experience (digital, print, social, paid, email, ecommerce).
• Proven ability to lead and develop high‑performing teams in hybrid/remote settings.
• Expertise in digital performance, optimisation, testing, and analytics.
• Managing sizeable budgets, forecasting, and ROI‑driven planning.
• Understanding of supporter behaviour, segmentation, attribution, and LTV modelling.
• Knowledge of UK fundraising regulations, GDPR, and ethical marketing practice.

Role Requirements

• Commitment to Embrace’s Christian mission and values (as a practising Christian or someone supportive of our ethos).
• Willingness to travel occasionally to the Middle East (every 2–3 years).
• Right to work in the UK.

About Embrace the Middle East

At Embrace the Middle East, we believe in hope, dignity, and partnership. For over 170 years, we’ve worked with local Christian partners to bring healthcare, education, and opportunity to vulnerable and marginalised communities.

We are strengthening our marketing to deepen engagement and expand our supporter base. We are now seeking an experienced, visionary Head of Marketing & Acquisition to lead multi‑channel supporter and donor growth, build a digital‑first marketing strategy, and drive sustainable organisational impact.

Embrace the Middle East is committed to equal opportunities and to creating an inclusive working environment. We welcome applications from all individuals regardless of age, ethnicity, gender, sexual orientation, disability, religion or belief. If you require adjustments during the application or interview process, please let us know in your online response.

The successful candidate will be required to complete a medical questionnaire and undertake a disclosure check as part of our safer recruitment policy.

For an informal chat to ask any questions, please contact Nick Thomas, Senior Consultant, Charisma Charity Recruitment. Please apply through the Charisma Charity Recruitment website with your CV and supporting statement.

Key dates:

Closing date: Tuesday 28th April 2026

Charisma vetting interviews must be completed by: Tuesday 5th May 2026

Interviews with Embrace the Middle East: w/c 11th May 2026

Please refer to the candidate pack for more comprehensive information.

Head of Marketing

We are seeking an ambitious, creatively driven marketing leader to shape how broad audiences discover, engage with and return to art at scale.

Position: Head of Marketing
Salary: £72,769 per annum
Location: London
Hours: Full time, 36 hours per week
Contract: Permanent
Closing Date: 19 April 2026
Interview Date: From 6 May 2026

About the Role

This is a rare leadership opportunity to shape the next chapter of campaigns for a world renowned cultural organisation. You will set the strategic direction for an integrated marketing function, leading bold, innovative work that drives audience growth, returning visitors and engagement with diverse audiences.

Working across exhibitions, events, site destinations and digital platforms, you will bring strong commercial instinct, creative judgement and audience insight to campaigns that deliver impact at scale.

Key responsibilities include:

• Developing and leading an integrated marketing strategy focused on audience growth and engagement
• Leading campaign strategy and planning to meet audience and revenue targets
• Acting as brand guardian, ensuring consistent and positive positioning across all marketing touchpoints
• Using audience insight, data and analytics to inform strategy, planning and evaluation
• Overseeing integrated campaigns across advertising, digital, social, print, partnerships, promotions and onsite activity
• Driving audience development initiatives, particularly with young people, families, local communities and international visitors
• Working closely with CRM and membership teams to deepen engagement and support growth
• Leading creative development and overseeing high quality marketing content
• Managing agencies, media buying, procurement and performance reporting

About You

You will be a strategic and inspiring senior marketer with experience leading high profile brand campaigns across multiple channels.

You will bring:

• Substantial experience leading and delivering marketing strategy for a major brand
• A strong track record in integrated campaign delivery across multiple media
• Expertise in digital marketing including social, PPC, email and content
• Strong audience development and brand positioning experience
• Excellent creative and editorial judgement
• Strong knowledge of media planning and advertising channels
• Experience using data, insight and segmentation to improve performance
• Leadership skills with experience developing high performing teams
• Strong stakeholder management, communication and influencing skills
• Commitment to diversity, inclusion and broadening access

About the Organisation

This organisation is a globally recognised cultural institution with a mission to make art available to all through its galleries, collections, programme and digital platforms. It is committed to widening access, welcoming diverse audiences and championing the belief that access to art is a universal right.

Other roles you may have experience of could include: Director of Marketing, Senior Marketing Lead, Head of Brand and Marketing, Head of Audience Development, Head of Campaigns, Marketing Director

Please note this role is advertised by the recruitment agency acting for the client, Not For Profit People.

KEY RESPONSIBILITIES:

1. Marketing Strategy and Execution:

• Lead the integrated marketing and brand strategy aligned to organisational objectives and KPI pillars
• Deliver twice-yearly strategy reviews supported by dashboards and audience insights
• Ensure campaign planning is insight-led with measurable outcomes
• Partner with Sales and Communications for unified planning

2. Brand Leadership and Positioning:

• Steward CCS and BSF brands with consistent positioning across all channels
• Deliver brand-led campaigns supporting lead generation and audience growth

3. Digital Marketing, Data and Insights:

• Lead a culture of data-driven decision making
• Deliver quarterly dashboards and insights to SLT
• Ensure continuous optimisation across web, email, social and digital journeys

4. Annual Impact Report:

• Lead marketing and amplification strategy for the Impact Report
• Ensure on time publication with strong reach and engagement

5. Key Audience Communications:

• Oversee content cadence across social, email and digital channels
• Launch key organisational products and programmes

6. SME Support:

• Strengthen SME engagement via content, campaigns and Best Practice Hub resources

7. Team Leadership and Culture:

• Lead with a coaching mindset, building a positive and supportive culture
• Provide clear goals, feedback and development aligned with KPIs

ESSENTIAL SKILLS & EXPERIENCE:

• Experience leading integrated marketing functions with measurable impact
• Proven success in improving digital engagement and campaign performance
• Understanding of brand positioning, audience targeting and channel optimisation

Core Competencies:

• High‑standards brand steward – ensures consistent, high‑quality execution
• Strategic, insight‑led thinker – uses data to shape clear direction

Technical Skills:

• Strong analytical capability and insight interpretation

PERSONAL COMPETENCIES:

• High emotional intelligence aligned with a people-first culture
• Commitment to inclusion, collaboration and team development
• People‑first leader – fosters a kind, inclusive and supportive team culture
• Skilled communicator & influencer – builds trust and collaborates confidently
• Calm, adaptable operator – manages shifting priorities and pressure with composure

Head of marketing strategy and audiences

When registering to this job board you will be redirected to the online application form. Please ensure that this is completed in full in order that your application can be reviewed.

About the Role

Sense is looking for an ambitious and insight-driven Head of Marketing Strategy & Audiences to help shape the future of our marketing and supporter engagement. This is a pivotal leadership role at an exciting time, as we deliver our new organisational strategy and strengthen how we connect with, understand and grow our audiences. This role is full time, based at our King’s Cross office in London, with hybrid working in place. The successful candidate will work 2–3 days per week on site and meeting donors, with the remainder worked remotely.

You will lead the development of a bold, organisation-wide marketing strategy, focused on bringing together audience insight, data and creativity to drive long-term growth and maximise impact for disabled people with complex needs.

Key Responsibilities

• Develop and deliver a clear, ambitious marketing strategy aligned to organisational goals.
• Lead on audience insight, segmentation and analysis to improve targeting, acquisition and retention.
• Create and embed effective supporter journeys, including stewardship and cross-sell strategies.
• Work collaboratively across a complex organisation to align marketing activity and maximise income.
• Use data and insight to track performance, inform decision-making and drive continuous improvement.
• Influence senior stakeholders and champion a strategic, insight-led approach to marketing.
• Ensure all activity aligns with regulatory requirements and best practice.

What we’re looking for

• Proven experience developing and delivering marketing strategies in a complex organisation.
• Strong background in audience insight, segmentation and data-led decision making.
• Experience driving supporter/customer growth, engagement and lifetime value.
• Confident working with senior stakeholders and influencing at all levels.
• A collaborative, forward-thinking leader who can drive change and innovation.
• Strong analytical skills, with experience in tools such as Power BI, CRM systems (ideally MS Dynamics), and performance tracking.
• Excellent communication skills, with the ability to turn insight into clear, compelling strategy.

About Sense

We believe that every disabled person should have the opportunity to connect with others and be included in the world. We use our knowledge and expertise to deliver personalised, creative and flexible support at every stage of life. Sense is proud to be a disability confident leader.

Working at Sense can be incredibly rewarding; we offer the opportunity to work in a large, diverse and successful charity where people can develop their skills, knowledge and careers in a supportive and flexible environment. In addition, we have excellent training and development, the opportunity for you to join our Group Personal Pension scheme and a generous annual leave entitlement.

To apply

Please use the link below to complete your application. Managers will use your application to shortlist candidates for interview; in relation to the Personal Specification. Therefore, it is very important you complete this section thoroughly.We would recommend that you read the candidate guidelines, job description and person specification (found at the base of this advert) before applying.

Please note to avoid disappointment, we advise you to submit your application as soon as possible as we reserve the right to close posts at any time.

Sense is committed to safeguarding and promoting the welfare of vulnerable children and adults and expects all employees to share this commitment. Therefore, all offers of employment, where appropriate, are subject to a DBS check; level dependent on the nature of the role.

For this role we particularly welcome applications from candidates from underrepresented ethnic minority backgrounds and candidates with disabilities. Sense is committed to equality of opportunity, and to promoting and celebrating the diversity of staff, volunteers and the people we work with. Everyone's contribution is valued and we ensure they're given the opportunity to realise their potential. 

No agency submissions please: any submissions without prior authorisation from the Sense Recruitment Team will be treated as our own and as such no fee will be payable.

Senior Marketing Performance Officer

 

This role plays an important part in shaping how ARUK invests in marketing. By bringing together marketing campaign performance, audience insight and financial data, the role helps the organisation understand what is driving engagement, income and long-term supporter growth — and where future marketing investment should be focused. This role is ideal for someone who enjoys using data and insight to answer the question: “What’s working in our marketing — and how can we do more of it?”

The wider Marketing Planning team is responsible for ensuring ARUK’s marketing activity is insight-led, strategically aligned and focused on delivering the greatest impact. This role is a key part of that function, helping ensure decisions are guided by evidence and performance insight.

The Senior Marketing Performance Officer will help establish a clear and consistent view of marketing performance across the organisation, translating audience insight, campaign results and marketing data into actionable recommendations that shape future strategy.

The role will help build ARUK’s create a clear and consistent view of marketing performance across ARUK, enabling teams to understand what is driving audience engagement, income growth and long-term supporter value.

This is a real opportunity to help build ARUK’s marketing effectiveness capability from the ground up. The successful candidate will work closely with senior marketing leaders and gain exposure to strategic decision-making across marketing, fundraising and digital teams.

 

Key Responsibilities:

 

 Marketing Effectiveness & Performance Measurement

· Develop a clear view of marketing performance across channels and campaigns

· Maintain the organisation’s marketing ‘single source of truth’ performance dashboard

· Identify opportunities to improve ROI and marketing effectiveness

Audience Insight & Learning

· Working with the Senior Marketing Planning Manager, translate audience behaviour marketing insight into recommendations for marketing strategy

· Support campaign teams with message testing and audience understanding

· Maintain key audience insight resources such as YouGov crunch and manage use across the organisation

· Support the Head of Marketing Planning and Senior Marketing Planning Manager in ensuring all marketing activity is rooted firmly in audience needs and motivations.

Data and Decision Support

· Work with product, CRM, Data and Finance teams to ensure accurate marketing reporting

· Identify gaps in insight or measurement and recommend future approaches

· Help teams embed a test-and-learn culture

Stakeholder Engagement & Upskilling

· Present clear, insightful recommendations to senior leaders and campaign owners to guide investment and planning.

· Support training for teams on how to use insight, performance data and funnel metrics to improve campaign effectiveness.

· Champion a test-and-learn culture across the organisation.

· What Success Looks Like Teams understand what is driving marketing performance

· Campaign planning is informed by robust insight

· Marketing investment decisions are based on clear evidence

· ARUK has a consistent view of marketing performance across the organisation

· Help Strategic Marketing establish marketing effectiveness as a core capability within ARUK.

 

Knowledge, skills and experience needed:

· Strong experience analysing marketing performance data across multiple channels (digital, brand, fundraising, PR, paid media etc.).

· Demonstrable experience designing or implementing measurement frameworks, dashboards, KPIs, or campaign reporting approaches.

· Experience working with audience insight (quantitative and qualitative) and translating this into practical recommendations for campaign planning or proposition development.

· Experience working with analytics, data, or CRM teams to extract, clean and interpret data into marketing strategy.

· Experience presenting insight and performance findings to senior stakeholders, with clear recommendations.

· Ability to interpret complex datasets, identify patterns, and turn evidence into actionable improvements.

· Highly analytical, with strong critical thinking and problem-solving skills

· Able to communicate complex information simply and compellingly.

· Curious, evidence-led mindset — always seeking to understand “what’s working and why”. ·

· Comfortable challenging constructively and influencing decision-making.

· High attention to detail and accuracy.

· Ability to plan and manage multiple insight or analysis workstreams simultaneously.

· Collaborative and proactive — able to work closely with Fundraising, Digital, Insight, Brand, Comms and Data teams

Additional Information:

Ways of working:

As part of our Agile ways of working you will be required to work approximately 2 days a week from the office, which is subject to the requirements of the role and the business needs. Flexibility on where you work can be split between working from home and our office.

Roles that are classed as part of the Agile ways of working are not able to claim any costs for Mileage/Travel on Public Transport, Accommodation and/or Meals.  This includes when attending the office for various meetings/events.

Our Office: Our office is at 3 Riverside, Granta Park, Great Abington, Cambridge, CB21 6AD. 

Salary: Circa £36,000 per annum, plus benefits.

Please download the Vacancy Pack on our website for more information.

The closing date for applications is the 19th April 2026, with interviews being arrange once shortlisting has been completed. Please indicate in your covering letter if you are unable to attend an interview on a certain date. We would encourage you to submit your application at the earliest opportunity, as on occasion we may have to bring forward the interview date and/or the closing date based on the needs of the business. Although a possibility, this will only happen in exceptional circumstances. Please indicate in your covering letter if you are unable to attend an interview on a certain date.

We value diversity and are committed to creating an inclusive culture where everyone can be themselves and reach their full potential.  We actively encourage applications from people of all backgrounds and cultures, particularly from those in the global majority, those with disabilities, men and those from the LGBTQIA+ community. Any offer of employment is however subject to you having the right to work in the UK.

As part of our commitment to being an inclusive employer and ensuring fairness and consistency in our selection process, we will handle your CV and application with the utmost confidentiality. While we strive to anonymise your CV where possible, there are certain sections, such as the application question, that cannot be fully anonymised. We kindly ask that you remove any personal information, including your name, when answering the application question. The hiring panel will not have access to your personal details, such as your name and address, until you are invited for an interview. Should you require any adjustments at either the application or interview stage, please contact us via our website. 

How to apply: Please create an online account using our Online Recruitment Platform which can be accessed through our Job Vacancies page. You will be able to attach your CV to your application and track the status of your application.

About Alzheimer’s Research UK: Alzheimer's Research UK is the UK's leading dementia research charity. Our mission is to accelerate progress towards a cure.  Today 1 in 2 people will be impacted by dementia, either through caring for a loved one, developing it themselves or tragically both. But there is hope. 

Location: North Weald or Earls Colne 
 Contract type: Permanent  
 Salary: £60,000 - £65,000 
 Hours: Full Time - 37.5 hours per week  

Essex & Herts Air Ambulance, unlike NHS emergency services, is a charity. The free life-saving service is provided 24/7 by helicopters and by rapid response vehicles.  

Each critical care team consists of a pilot and co-pilot, a pre-hospital care doctor and a critical care paramedic.  

They can be rushed to the scene with life-saving support equipment to deliver advanced clinical care, usually only available in the hospital emergency department.  

Once stabilised, the patient will be conveyed to the most appropriate hospital by air or land.  

Without access to National Lottery funding and with only limited support from Government, we rely upon the generosity and goodwill of the people and businesses of Essex and Hertfordshire to remain operational and keep saving lives…we can’t fly without you!  

Job purpose:  
The Head of Marketing and Communications plays a pivotal strategic role in shaping, and delivering compelling brand, marketing and communications strategies that deepen audience engagement and support Essex & Herts Air Ambulance's income growth ambitions.

The postholder will head up a high-performing and multi-disciplined team across marketing, PR, digital, brand, content and internal communications within a dynamic, fast-paced charity. They will provide visionary direction, making the most of planned and reactive opportunities to enhance public trust, support ambitions across fundraising and retail, foster meaningful community engagement, and amplify the charity's lifesaving impact. 

Summary of duties and responsibilities:  
Strategic Leadership

• Develop and lead an integrated, organisation-wide marketing and communications strategy aligned with long-term organisational goals, driving brand strength, engagement and supporting income growth ambitions of the fundraising, philanthropy and retail teams.
• Provide inspiring leadership, fostering a culture of innovation, collaboration, continuous improvement, accountability and high performance.
• Deliver effective line management to the team, strengthening career pathways through structured development and robust succession planning.
• Play an active and influential role as a member of the Fundraising & Marketing leadership team, contributing to income and supporter growth strategies, leading projects and strategic initiatives.
• Ensure high-quality delivery through external partners, including suppliers, contractors and freelancers.
• Use insight, data and audience segmentation to inform strategic decisions and shape impact campaigns.
• Act as an advisor to the Executive Team and the Senior Leadership Team on brand strategy, reputation management, marketing performance, risk and crisis communications.

Brand & Reputation Management

• Evolve, and protect the organisation’s brand identity, deepening public trust, visibility and emotional connection with key audiences.
• Ensure consistent and high-quality brand application across all channels, materials, and stakeholder touchpoints.
• Oversee media relations, crisis communications and reputation management, providing confident leadership in high-risk or high-profile situations. 
• Steward the charity’s visual identity, tone of voice and brand architecture across both the charity and retail operations.
• Champion authentic storytelling rooted in lived experience and demonstrable impact, respecting dignity and safeguarding principles. 

Marketing, Digital and Communications Strategy

• Design and deliver a multi-year Marketing, Communications and Digital Strategy aligned with organisational priorities and future growth ambitions. 
• Lead the organisation’s digital strategy, covering website performance, SEO, paid advertising, AI, analytics and digital innovation. 
• Shape county-level marketing and engagement plans that enable regional fundraising, community engagement and partnership development. 
• Ensure high-quality content production across all channels, including social media, film, print and editorial. 
• Lead proactive media relations and news generation that build credibility and articulate the charity’s life-saving impact with accuracy and integrity. 
• Lead values-led external affairs activity, engaging MPs, stakeholders and regional media while stewarding crisis response with calm, transparent, and timely messaging. 
• Drive data-led digital marketing through segmented supporter journeys and integrated campaigns that deliver income and engagement targets, embedding performance reporting to drive continual improvement

Internal Communications

• Develop and deliver an internal communications strategy that strengthens transparency, fosters employee engagement and reinforces the charity’s culture and values. 
• Partner with HR and senior leaders to communicate key initiatives and strategic priorities with clarity and impact. 
• Collaborate across departments to ensure internal messaging aligns with and amplifies organisational priorities.

Budget & Performance Management 

• Lead departmental budget setting, reforecasting, and resource planning, maximising return on investment across all activity. 
• Oversee robust performance tracking, evaluation and benchmarking frameworks to drive continual improvement and inform strategic decision-making. 
• Ensure full compliance with relevant regulations, including GDPR, advertising codes, fundraising and brand licensing requirements.

Other Duties

• Work occasional evenings and weekends as needed, including being on the out-of-hours on-call rota.
• Carry out other duties that may arise in line with the broad remit of the post.
• Maintain professional competencies through continuous professional development.

The Package 
Salary: £60,000 - £65,000 per annum 

As a valued member of the charity team, you will have access to a wider range of benefits including:

• 27 days annual leave plus 8 bank holidays, increasing to 28 days with length of service
• Contributory pension scheme, with minimum 6% employer contribution, plus an annual pension review
• Occupational sick pay from day one employment
• Free access to an Employee Assistance Programme (plus immediate family)
• Access to Cycle to Work through salary sacrifice
• Discounts at a variety of retailers via Blue Light Card

More information and how to apply 
The closing date for applications is 26th April 2026 
First interviews will take place during w/c 4th May in person at North Weald.

Please note that your application form will be used for shortlisting, so please ensure everything you wish to include is covered in the form.  

This position is subject to a Disclosure and Barring Service (DBS) check. The successful candidate will be required to undergo a Basic DBS check as a condition of employment. 

If you would like an informal chat about the role, please contact us directly and we will organise a time to speak to one of the team. 

Disclaimer: Essex & Herts Air Ambulance reserve the right to close a vacancy earlier than the advertised date if a high number of applications are received. Once a vacancy has closed, we are unfortunately unable to consider further applications, so please submit your application as soon as possible to avoid disappointment. 

Salary: £87,500 per annum

Hours: 37.5 hours per week 

Location: Hybrid – remote/Exeter with regular attendance at HQ, plus regular travel to other DAA sites and events as required

Duration: Permanent 

The Role

The Income Generation Director plays a pivotal leadership role in enabling Devon Air Ambulance to deliver its mission through strong, trusted relationships with the public, supporters, partners and stakeholders. You will be responsible for the strategic leadership of income generation, communications and public engagement, as the Income Generation Director brings together fundraising, marketing, communications and commercial activity to grow support for Devon Air Ambulance and generate long-term sustainable income.

As a member of the Senior Leadership Team, you will contribute to the development and delivery of the corporate strategy, providing insight, challenge and leadership across the organisation. You will hold responsibility for public engagement and income generation activity across both the Charity and the Trading Company. The postholder will need to be willing to hold/apply for a Gambling Commission Personal Management Licence for the lottery.

The Candidate

We're seeking an inspirational leader who is collaborative and open, and can provide cross-departmental support to all teams, with the ability to achieve strategic goals. The ideal candidate will be able to role model a culture of integrity, honesty and openness with demonstrable experience of senior leadership within public engagement, income generation communications, marketing or a related field. They will have excellent interpersonal skills and be able to build effective partnerships with internal and external stakeholders, being able to influence and have a tangible impact on income generation. The candidate will be able to operate in a dynamic and high-profile environment with the confidence to innovate and take informed risks. 

As the role will require engagement with communities, staff and supporters across the county, it is essential that the candidate has a full driving licence. 

The Package

Salary: £87,500 per annum.

As a valued member of the team you will have access to a wide range of employee benefits including:

• 25 days annual leave plus 8 bank holidays (pro rata)
• Maternity/Paternity & Adoption leave
• Pension scheme
• Occupational sick pay scheme
• Free counselling and financial wellbeing services
• Up to £8,000 relocation package available if eligible. 

Find out more about our staff benefits on our website.

Alongside our excellent staff benefits, we will support your ongoing development to build your skills, experience and career.

Job Title:
Head of Retail

Reporting To:
Director of Operations & People

Salary:
£50,000 per annum (pro rata)

Hours:
37.5 hours per week
Part-time / flexible working arrangements will be considered

Duration:
Fixed Term – 6 months

Location:
Alder Hey Children’s Charity (Old Swan & Huyton shops), Liverpool

Job Purpose

The Head of Retail will provide strategic leadership and expert insight to review, strengthen and evolve Alder Hey Children’s Charity’s retail operation during a six-month period of strategic development.

Working closely with the Director of Operations & People, the postholder will undertake a comprehensive review of the charity’s retail portfolio, identifying opportunities to maximise income, improve operational effectiveness and enhance supporter engagement.

The role will assess the current retail model, including shop performance, operational structures, processes and growth opportunities, and develop clear recommendations and a practical roadmap for the future development of retail income at Alder Hey Children’s Charity.

This is a highly collaborative role requiring strong commercial insight, charity retail expertise and the ability to translate analysis into actionable plans that will support the charity’s long-term income growth and sustainability.

Main Duties / Tasks

Strategic Review and Development

• Lead a comprehensive strategic review of Alder Hey Children’s Charity’s retail operations, including shop performance, operational structure, systems and processes

• Assess the current retail model to identify opportunities for income growth, efficiency improvements and enhanced supporter engagement

• Benchmark retail performance against charity sector best practice and comparable retail operations

• Develop strategic recommendations and a clear roadmap to strengthen long-term sustainability and growth

Retail Performance and Commercial Insight

• Analyse financial performance, sales data, stock flow and operational costs across the retail portfolio

• Identify opportunities to improve profitability, operational efficiency and customer experience

• Review pricing, merchandising, stock management and donation processes to optimise retail income

• Provide clear insights and reporting to inform strategic decision-making by the senior leadership team

Operational Improvement

• Review existing retail processes, structures and ways of working to identify improvements

• Introduce practical operational improvements during the contract period where appropriate

• Ensure compliance with best practice in Gift Aid, health and safety and charity retail standards

Future Growth Opportunities

• Identify opportunities for growth, innovation or diversification, including new retail formats or channels

• Assess opportunities to strengthen community engagement and donation generation

• Support development of a longer-term retail strategy aligned to wider income generation ambitions

Leadership and Collaboration

• Provide leadership and support to the retail team, fostering a positive and collaborative culture

• Work closely with fundraising, marketing and operations teams to integrate retail into wider strategy

• Build strong relationships with volunteers, supporters and key stakeholders

Reporting and Strategic Recommendations

• Provide regular updates to senior leadership on findings, opportunities and progress

• Deliver a final strategic report with key findings, recommendations and a clear action plan

Other Duties

• Act as an ambassador for Alder Hey Children’s Charity in line with organisational values

• Contribute positively as part of the wider team, including supporting fundraising events where required

• Undertake any other reasonable duties as requested by your line manager

Person Specification

Qualifications, Knowledge and Experience

Essential:

• Significant experience in retail leadership, ideally within a multi-site or charity retail environment

• Proven experience delivering retail strategies that drive income growth

• Experience managing budgets and financial performance

• Experience leading and developing teams, including volunteers

• Strong understanding of retail operations (stock, merchandising, customer experience)

• Experience analysing performance data to inform decision-making

• Experience working within charity retail

Desirable:

• Experience reviewing or transforming retail operations

• Experience developing ecommerce or digital retail channels

Skills and Attributes

Essential:

• Commitment to equality, diversity and collaborative working

• Excellent communication skills (written and verbal)

• Strong relationship-building skills

• Ability to analyse data and inform strategic decisions

• Self-motivated with a positive attitude in a fast-paced environment

• Strong organisational skills with ability to adapt to changing priorities

• Ability to work both independently and as part of a team

• Understanding of confidentiality and data protection requirements

• Strong IT skills, including Microsoft packages

Additional Requirements

Essential:

• Strong interest in working for a children’s health charity

• Commitment to the values of Alder Hey Children’s Charity

• Willingness to support wider charity activities

Desirable:

• Willingness to occasionally work outside normal office hours

Our Values

At Alder Hey Children’s Charity, our values guide how we work. Being courageous, working together, showing passion and embracing creativity enables us to support the hospital in delivering the very best care for young patients and their families.

Courage
We try new things, take risks and innovate. We speak up, take accountability and act with responsibility. We are unstoppable.

Together
We work as one team, sharing knowledge and learning. We partner with patients, families, supporters and colleagues. We respect, celebrate diversity and empower each other.

Passion
We are passionate about what we do and why we do it. We inspire others and grow together.

Magic
We are creative, fun and child-led. We create special moments and go the extra mile for our patients.

Additional Information

This job description outlines the general nature of the role and is not exhaustive. It may be subject to change in line with organisational needs.

Alder Hey Children’s Charity will make reasonable adjustments for applicants where required. We are committed to equal opportunities and welcome applications from all sections of the community.

We are committed to safeguarding children and vulnerable adults.

The post holder will be required to complete an enhanced DBS disclosure check.