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Job Summary
Do you believe in helping young people from disadvantaged backgrounds get to university, and want to get people interested in life-changing research into cancer, environmental protection, COVID-19, mental health and more?
An excellent communications professional with experience developing social media campaigns and writing for print, web and social media, the Communications Officer (Digital) will work as part of the Development and Alumni Relations (DARO) Communications Team to deliver our overall strategy, and to champion our digital activity. You will be expected to follow a brief and produce high quality impact-driven copy, video, email newsletters and digital content, appropriate for target audiences, for print and online publication, email newsletters and individual communication and will creatively and effectively use social media platforms and the DARO web presence. In addition to the core alumni audience, you will be responsible for the student and young alumni audiences. Experience in producing content for young people and in fundraising communications would be highly desirable.
We are an ambitious and successful research-intensive University (one of the top 100 research-led universities globally) and have produced 11 Nobel Prize winners, including three who received their awards in 2016. Academics here are tackling some of the world’s most pressing global challenges such as antibody testing and Covid-19, the impact of climate change on our woodlands and forests, issues caused by migration and displacement, the rise in youth mental health issues, and the prevention of needless maternal deaths in the developing world. Our students come from nearly 150 countries and our flagship outreach programmes mean that almost 25% of our student population come from disadvantaged backgrounds, one of the highest proportions in the UK. Philanthropy has always played an important role in shaping the University, most recently in 2015 when we closed the Circles of Influence Campaign, which raised £193 million, making it the largest HE fundraising campaign outside Oxbridge and London. Through ‘Birmingham In Action’, philanthropy will continue to play a vital role in delivering projects to change lives locally, nationally, and internationally.
Main Duties
• Working as part of the DARO Communications Team to deliver our overall Communications programme for our global alumni community and friends of the University, including annual printed and digital magazines and social media campaigns.
• Championing our digital activity by planning, creating, promoting and evaluating content for social media channels and the website. Acting as an expert within DARO in this area, providing advice and creative input and ensuring we use the opportunities presented by new technologies and communication channels.
• Managing our communications around key dates throughout the year, including religious festivals and awareness days (e.g. International Women’s Day, Black History Month and Christmas).
• Working with colleagues to support the delivery of graduation activities that help students transition from study to becoming alumni.
• Within the overall DARO Communications programme, taking responsibility for the planning and delivery of communications to student and young alumni audiences.
• Supporting key DARO objectives including increasing participation rates, building greater warmth and affinity to the University, generating leads and charitable income by continually reinforcing giving messages, especially in relation to our fundraising and volunteering campaign Birmingham In Action.
• Identifying opportunities to appropriately share newsworthy stories with alumni, students, staff, international and other key audiences, and the ability to translate academic information into an understandable format for a lay audience.
• Actively contributing to the annual communications review suggesting areas for improvement and development. This will include, but not be limited to:
o Monitoring other University and commercially successful magazines and websites for ideas which could be applied to the University.
o Reviewing click-through and open rates of electronic communications and hit rates of the DARO website. Identifying patterns, suggesting and making improvements to effectiveness of electronic communications where appropriate.
o Reviewing uptake and usage of digital communications and channels.
Leading people
• Building relationships with colleagues in DARO, the University’s Marketing and Communications team and professional services colleagues across the University.
o Through these relationships identifying opportunities for DARO messages to be communicated to appropriate audiences.
o Identifying and gathering story leads on an ongoing basis, using editorial expertise to maximise the value of all content.
o Representing DARO at University-wide editorial and content meetings.
• Modelling and acting consistently with the purpose and values of DARO and the University
• Managing student staff and volunteers ensuring workload is planned and output is delivered on time and to the standards required.
• Providing expertise to colleagues across the office to ensure that all outward communications are effective and consistent.
• Promoting equality and valuing diversity, acting as a role model and fostering an inclusive working culture.
Organisational understanding
• Understanding key areas of University research strength and innovation and identifying opportunities to highlight these areas through DARO communications by
o Reading internal staff communications including Buzz, press releases and staff newsletters.
o Attending key University events.
o Monitoring University stories in the local, national and international press.
o Keeping abreast of issues and developments in the higher education sector.
o Attending University-wide marketing and communications network meetings.
Communication
• Communicating clearly and openly with others.
o Efficiently responding to alumni enquiries and comments as part of monitoring our social media channels and Communications Inbox.
o Being able to create an accurate and concise brief, and follow a brief, to/from colleagues on collaborative projects.
• Expressing ideas coherently through printed and electronic media.
o Identifying and using the appropriate communication channel based on a sophisticated understanding of the audience and objectives.
o Ability to translate complex messages to be understandable and engaging to a diverse and multicultural audience, considering issues such as widely varying levels of expertise, political sensitivities and language barriers.
• Giving and seeking both structured and informal feedback in a clear, open and constructive manner.
o Inviting, under the guidance of senior colleagues, internal and external feedback on individual projects or communication channels to increase the impact of DARO communications.
Performance and resource management
• Prioritisation and management of own workload to ensure output is completed to a high standard and meets necessary deadlines.
o Producing a weekly schedule of social media content and a report on how the previous week’s content performed.
o Contributing to the ongoing schedule for all DARO communications to ensure timeliness of messages and the most effective use of all channels available.
• Demonstrating an understanding of the fundraising priorities within DARO for students and research, and being able to work to a budget for projects.
• Undertaking research, providing creative content and design proposals and identifying subjects of interest (or of other value within the DARO strategy) to feature in different communications channels.
The University of Birmingham is one of the largest and most diverse employers in the region, with around 6000 staff working in a range ... Read more
The client requests no contact from agencies or media sales.
Partnerships Manager Healthcare
We’re looking for a dynamic business development professional with experience of selling sponsorship and exhibition opportunities to secure sponsorship from healthcare companies which want to engage with stroke healthcare professionals.
Position: Healthcare Industry Partnerships Manager
Location: Homebased, U.K nationwide
Hours: 35 hours per week
Salary: Salary circa £37,000 per annum (inner London weighting £3,299 per annum/pro rata or outer London weighting £1,755 per annum/pro rata may be applied in accordance to where you live)
Contract: This is a fixed term maternity cover until 31 July 2022
Benefits: 25 days’ annual leave plus bank holidays (this will increase with service up to 30 days, full time equivalent) cashback and discount scheme, employee assistance programme, learning and development, pension scheme, Life Assurance, Eye Care vouchers, Long Service Award, Tax-free childcare, Health Cash Plan, Working Pattern Agreement, flexible working opportunities available.
Closing Date: 23 July 2021
Interview Date: Week commencing 26 July 2021
Due to the Covid-19 pandemic interviews may be held via video conferencing. Please let us know if this will present any challenges when you email your application
The Role
Reporting to the Head of Corporate Partnerships, the Healthcare Industry Partnerships Manager will take the lead in the planning of sponsorship and exhibition opportunities at the Stroke Association. Significant amongst these is the annual UK Stroke Forum, which is the largest multidisciplinary stroke event in the UK, regularly attracting over 1,400 delegates from across the stroke care pathway, from healthcare professionals to technology companies, researchers to pharmaceutical companies
These events take place at specific times of year. At other times, you will be responsible for developing and selling sponsorship collateral more broadly as well as additional products such as employee fundraising, corporate donations, etc. Where there is potential for greater engagement with your prospects and partners, you will work closely with the Head of Corporate to explore strategic partnerships and/or maximise the relationship in the appropriate way.
Key responsibilities will include:
- To work with colleagues in relevant departments, including the Events Team and the Corporate Partnerships Team, to plan and create sponsorship packages, including costs and the details of our offer for the UK Stroke Forum, other conferences and events and collateral such as publications
- To work closely with the Events team to deliver the UK Stroke Forum exhibition including onsite delivery, customer service to clients and creating floor layout plans.
- To research companies from a variety of relevant sectors and develop a targeted list of potential sponsors and exhibitors for the UK Stroke Forum, other conferences and events, plus additional sponsorship products
- To support the delivery of events and conferences through on-site exhibition management, managing the relationship with sponsors and exhibitors before, during and after the event/conference, and ensuring delivery against the sponsors’ contracts.
- To secure sponsorship and exhibitors for all these events in line with target and budgetary requirements of the event and to deadline
About You
As Healthcare Industry Partnerships Manager, you will think commercially and creatively about exhibitors and business sectors, researching companies and securing partners relevant to stroke whilst also engaging a diverse cross section of appropriate businesses to support each event. The ability to sell space is vital to success. You must have energy and enthusiasm and enjoy the challenging but rewarding nature of being part of the UK’s leading stroke conferences.
You will have a proven track record of:
- Developing sponsorship packages and selling sponsorship packages, including cold calling, negotiation and closing deals
- Experience of developing exhibitions and selling in exhibition spaces and ideally of working in a healthcare exhibition arena
- High quality relationship/client account management
- Meeting demanding income targets
- Working to deadlines, sometimes with tight turnaround times
- Organising and prioritising your own workload
- Experience of Working with the healthcare sector would be desirable, ideally with knowledge of pharmaceutical and healthcare sector’s codes of practice and how the industry operates
Please note that this is a home based role with a requirement to work in one of our Stroke Association hubs on an adhoc basis.
We are working to build a more diverse organisation. One where we recognise and promote everyone’s individuality with kindness, and where we harness the value and diversity that everyone brings to help deliver our goals. We encourage applications from anyone who wants to be part of that future. And in particular, we would encourage anyone with lived experience of stroke to apply.
You will be asked to submit your CV and a covering letter of no more than two pages demonstrating how you meet the person specification and what you bring to the role in terms of your skills and experience.
In return…
This is an exciting opportunity to work with stroke survivors and their families to support them following stroke and to raise stroke awareness in the local population. We offer a host of amazing benefits and flexible working options, with opportunities to progress your career.
About the Organisation
Stroke Association. Rebuilding lives after stroke.
We believe everyone deserves to live the best life they can after stroke. And it’s a team effort to get there. We provide specialist support, fund critical research and campaign to make sure people affected by stroke get the very best care and support to rebuild their lives. Every five minutes, stroke destroys lives. Help us rebuild them and join our team.
You may also have experience in areas such as Senior Partnerships Manager, Senior Partnerships, Partnerships Manager, Relationship, Events, Exhibitions, Sponsorship, Development, Fundraising Manager, Fundraising, Fundraiser, Community Fundraising, Community Fundraiser, Corporate Partnerships Manager, Business Development, Income Generation, Income Generation Manager, Supporter Engagement, Volunteer Manager, Events Fundraising, Events Fundraiser, Head of Fundraising, Head of Partnerships and Fundraising, Fundraising and Partnerships, Sales, Account Manager, Business Development, Partnerships, Income Generation.
Children North East exists because growing up can be hard. We work with babies, children and young people through the rollercoaster of growing up in their families, schools and communities.
Children North East is an innovative charity and we are looking to recruit an excellent Poverty Proofing Co-ordinator to deliver the ‘Poverty Proofing© the School Day Programme’ in the West Midlands. Poverty Proofing© the School Day is a programme which combats the barriers to learning for disadvantaged students and involves engaging in meaningful and effective consultation with students, school staff and senior leaders. You will also contribute to the wider work of the schools team including curriculum based outdoor education and wider wellbeing interventions.
Main Responsibilities
To be accountable to the Poverty Proofing Team Manager for service delivery and development.
To carry out Poverty Proofing the School Day audits in both Primary and Secondary schools in the West Midlands. This includes conducting research with children, young people, parents, school staff and governors, and feeding back to senior leadership teams your findings. This may also include other educational settings.
To support additional Poverty Proofing activities across a variety of additional sectors.
To gather the views of children and young people of all ages using a Children’s Rights based approach.
To respond to and report any Safeguarding concerns to your line manager, ensuring compliance with Children North East Safeguarding Policy and Procedures.
To develop, deliver training and CPD sessions to school staff, governing bodies and student teachers.
To contribute to the delivery and co-ordination of training the trainers packages both in and out of the West Midlands.
Create new networks and manage effective stakeholder relationships.
Support the Service and Team managers in income generation for the service, including contributions to marketing and selling Poverty Proofing programmes, and funding bids.
To undertake recording, monitoring and evaluation tasks and prepare reports to meet service requirements.
Co-ordinate and lead on project evaluations and reports to demonstrate project impact.
To challenge policy and practice at a local, regional and national policy level.
To attend team meetings, individual supervision sessions and annual appraisal as agreed with the Poverty Proofing Team Manager.
To lead and manage students, sessional workers and volunteers in accordance with CNE management protocols.
To promote the work of Poverty Proofing by speaking at conferences and events and contributing to publications.
To undertake training as agreed with the Poverty Proofing Team Manager.
Salary: £26,683 to £29,288 per annum pro rata (Scale Points 29-32). Please note that appointments are usually made with a salary offer starting at the lower end of the scale.
Hours: A normal working week is 37 hours. Due to the varied nature of the duties, a flexible approach will be required and will include evenings and weekends. Time off in lieu may be taken following agreement of the line manager. We are very proud to be a flexible employer and therefore part time applicants, job shares and term time only applications are very welcome. Please feel free to discuss any flexible working requests at interview.
Place of work: This post is largely home based, but will include opportunities for specific office space dependant on locality within the West Midlands.
Length of Contract: This role is initially fixed term for 1 year.
Closing date; 5pm on 1st July 2021
The client requests no contact from agencies or media sales.
Job title:Marketing Co-Ordinator
Hours: 35 hours per week to include evening and weekend work to suit the business need of the role
Salary: £20,000-£23,000
Based at: Zoë’s Place Baby Hospice, Coventry
Responsible to: Head of Fundraising
Responsible for: The development and delivery of an uplift in marketing activity for the hospice across all channels.
About Zo’s Place
We’re incredibly proud of our hospices. We provide respite and palliative care to children aged 0 – 5 years old with life limiting or life-threatening illnesses, with our team of specialist nurses offering 24-7 care and support at end of life.
We have created a safe, caring and fun place, where parents know that their child will receive the best care possible - a home away from home.
In order to continue with our specialist work, we need to secure new and sustainable income growth, alongside delivering exceptional supporter care to our existing donors.
Overall aim of the role
- To support the overall marketing strategy for Zoë’s Place Baby Hospice
by providing localised activity across a variety of social media platforms and
marketing channels.
- Raise awareness of the service delivery of the charity, developing a strong case for support enabling fundraisers to deliver an uplift in income.
Key responsibilities of the role
- Manage the local day-to-day social media content and responses across a variety of platforms including Facebook, Instagram, Twitter and LinkedIn.
- Publicise and share stories from Zoë’s Place, celebrating fundraising successes, promoting fundraising opportunities, and developing campaigns to raise the profile of the hospice.
- Work with the Fundraising team to develop and design promotional and informational printed materials.
- Create and manage a portfolio of photographs, video, and other multimedia content; as well as relevant consents for the local team.
- Experience in taking excellent photos and producing simple videos is desirable.
- Write and issue press releases to local media outlets, as required across the hospice site as well as building good relationships with local media contacts.
- Provide content to the Marketing Manager
- Research and produce excellent, compelling and accurate family case studies, which demonstrate the services offered and the impact these services have upon the people we support.
- Support the production and delivery of annual mailed-out fundraising campaign letters.
- Create regular E-newsletters; working to increase active readership, and engagement on newsletter call to action, ensuring distribution lists on Mail Chimp are synchronised with Donorflex (our CRM System) and consent is accurately recorded.
- Generate content for annual nationally themed weeks such as Volunteer Week, Baby Loss Week, and Baby Hospice Week.
- Create branded campaign and sponsorship pages on various platforms i.e. JustGiving, Enthuse etc.
- Support and contribute to strategic hospice-wide marketing projects.
- Collaborate closely with equivalent colleagues in other hospice sites within the Trust.
- Carry out any other reasonable duties as requested by the Head of Fundraising, or Director of Development, Marketing and Communications.
Experience and skills
- Experience either in a similar marketing post, or a relevant qualification. Understanding of marketing principles; both in print marketing, and in digital and social media marketing.
- Experience in creating engaging communication plans for a variety of purposes across a range of platforms
- Ability to write compelling and persuasive copy for a wide range of audiences and publications.
- Ability to manage a wide range of competing priorities and to consistently meet deadlines, whilst maintaining a high standard of work.
- Creative ability in producing engaging messaging and imagery for use across offline and online media.
- Understanding and experience of the Third Sector is desirable.
- Understanding of marketing consent and GDPR legislation.
- Understanding of marketing principles; both in print and digital marketing.
- Excellent ability to grow and nurture relationships with stakeholders from a range of settings; both internally and externally.
- Strong IT skills.
- Commitment to accurate work and strong record keeping.
Additional Responsibilities
- The post holder will be required to work evenings and weekend to meet the business needs of the role for which time off in Lieu will be given
- To comply with all Hospice policies, including but not limited to GDPR compliance, confidentiality and Health & Safety.
- This job description sets out the key task and responsibilities of the post and is not intended to be comprehensive. It is essential that it is regarded with a degree flexibility to meet the changing needs of the organisation and general business need.
Please include a covering letter and CV with your application in order to be considered and include in your covering letter why you specifically want this role and also to work for Zoe's Place particularly. Generic and standard covering letters will not be looked upon favourably.
The client requests no contact from agencies or media sales.