About Scope

Scope is a major UK pan disability charity that is embarked on a programme of fundamental change to deliver its goal of ‘Everyday equality’ for disabled people.

About the role

This role will play an important part in making sure Scope builds external communications on strong knowledge of audiences, enabling us to grow our impact and income. You will work within an Insight team that is customer-led and focused on improving the lives of disabled people and parents and careers of disabled children. The team is focused on digitally driving the organisation forward in the area of research and engaging with disabled people in the best possible way.

The Insight team sits alongside, working collaboratively with research, evaluation and impact to meet the organisations goals and strive for everyday equality.

You will also lead on key relationships both internally and externally to obtain and manage trackers and large data sets and liaise with the Scope online community, social teams, services and agencies to respond to project requests from across Scope to support a broad range of audience and market insight requirements. You’ll be responsible for market Insight data collection, storage and security and consent, message testing, audience insight. The candidate will also be responsible for key agency relationships relating to brand and audience insight, ensuring we obtain best value, and that agencies deliver to our specification and in line with Scope’s principles. You’ll support the Customer and Market Insight Manager in delivering the team objectives, aligning with Scope’s values and ensure all research is designed to provide clear and actionable insight, and work with teams to support an evidence led approach and application of findings.

About you

This role would suit somebody with excellent analytical ability and outstanding communication skills both orally and written. Online research experience is essential, and the candidate will preferably have worked in an agency environment. You’ll need a strong interest in all areas of Market Research and the ambition to get involved with all aspects of our organisation is essential. You’ll have recent experience in managing the full life cycle of a research or insight project from writing the questionnaire, scripting, analysis, reporting and presenting. The candidate should be well organised, with proactive initiative and excellent people skills. You will be working with a small team of hard-working people, so somebody with a can-do attitude and keenness to work is essential. Given the wide range of duties in this role, career progression opportunities could be diverse for any successful candidate. 

To apply

We offer an excellent benefits package including flexible working, 27 days’ holiday and generous pension.

As a disability equality charity, Scope strives to make all opportunities to get involved as inclusive and accessible as possible. We offer a guaranteed interview scheme for disabled applicants who meet the minimum criteria. We will consider any reasonable adjustments and flexible working arrangements that make this role more accessible.

Are you passionate about healthcare in Yorkshire? Do you get excited about charity marketing campaigns?

Two years ago, Leeds Cares became an independent charity and re-launched with a new brand. Our aim now is to make the charity a household name in the Leeds area and ensure we’re instantly recognisable. We’re looking for the right candidate, with an excellent eye for detail and huge enthusiasm, to lead on this brand development work.

You’ll join our Communications and Marketing team, who play a crucial role in telling the story of our work and its impact. You’ll be part of building our profile, our media presence, our brand and managing our reputation. As part of our ongoing commitment to increasing awareness and understanding of our work, we are expanding and reshaping the team to enable us to adopt a more strategic, pro-active and integrated approach to our communications activities.

Reporting to the Director of Communications, the Marketing Manager will have a key role in the team, transforming our current brand into something that’s emotive and engaging. You’ll work on improving visibility of the charity across the hospital sites and out in the community. By working with colleagues from across the organisation, you will ensure our marketing activities achieve our fundraising goals and provide a good return on investment.

You will use a range of different channels to raise awareness of the charity and support the team in developing extensive marketing collateral. You will also be instrumental in forging partnerships with businesses, individuals and other charities, to raise the profile of the Leeds Cares brand.

The role is a varied one and involves working across the charity and the NHS on many projects at any given time.

At the British Hen Welfare Trust we’re a little crazy about chickens. We’re a small, dynamic, fun team of passionate people who care deeply about our food chain and the impacts on our feathered friend’s welfare. We work tirelessly to bring about a day when all commercially farmed laying hens can range freely. Until then we save as many as we can from slaughter, rehome them and try to change policy.

Founded in 2005 the British Hen Welfare Trust has twice been voted Best Charity of the Year, and our Founder, Jane Howorth, was awarded an MBE in 2016 for her work to improve the lives of commercially farmed chickens.

But we want more people to be aware of our work and this is why we need YOU!

We are looking for a creative storyteller with a proven track record of creating and producing effective digital and branded content. You will be responsible for all digital content creation and propose new ideas to enhance the brand and help drive traffic and engagement.

You will research, develop and deliver content ideas in a variety of digital formats and platforms, across all online channels, to maximise engagement with our various audiences and grow an online community. A key brand ambassador, the Digital Content Producer will work closely with the team to define and maintain a cohesive and aligned digital presence.

As our Digital Content Producer, you will:

• Brainstorm new and creative ideas
• Innovate and present new digital strategies
• Implement and support digital marketing strategies including social media, email, blog, display advertising, PPC, SEO and more
• Drive traffic to company pages
• Upload content to our website
• Develop engaging online content including videos, graphics, and blogs
• Measure and report performance of digital marketing campaigns, and assess against goals, using Google Analytics, Google AdWords, and other relevant sites
• Keep abreast of new social media sites, technologies, and digital marketing trends; implementing these new technologies in developing campaigns
• Identify trends and insights, and optimising spend and performance based on the insights
• Administration duties include creating, following up and archiving documentation.

Key role responsibilities

• Take responsibility for digital content creation across all formats. Be proficient in executing photography, and videography as well as editing content to make it suitable for specific platforms.
• Research, report, assemble and produce content for the British Hen Welfare Trust website, social media, and other digital platforms (including, but not limited to, video, live podcast/social broadcast, graphics, website content and traditional outreach campaigns).
• Working with the wider marketing team, you will concept and plan asset development proactively to ensure that imagery and video is captured to provide value added content for the business and our customers (advertising, social, video, signage, etc).
• Identify opportunities and actively contribute with ideas for engaging themes and campaigns.
• Ensure all content is in line with brand guidelines identity and tells the story of our brand and values
• Ensure there is a consistent and unique tone of voice across all our content.
• Manage the file and image libraries of the brand
• Ensure content is engaging, informative, shareable and supports SEO.

To apply for this role, you must have;

• Outstanding storytelling abilities with an exceptional ability to write in different voices for a wide variety of audience segments.
• Proven experience in a design/creative role.
• Strong working knowledge of Adobe Creative Suite software, Premier, Photoshop, After Effects and InDesign.
• Strong understanding of managing a content-led digital presence.
• Attention to detail and good time-management.
• Experience of adapting material for various purposes, to maximise impact.
• Experience using a variety of platforms and formats, including online, social media native formats and emails.
• Ability to build and maintain effective working relationships with a range of people, inside and outside of the charity.
• Planning and organisation skills; capable of dealing with several projects at a time, prioritising effectively.

Desirable

• Previous experience of working with WordPress/Shopify.
• Videography and podcast production (creation and post-production editing).
• An understanding of Marketing tools such as SalesForce and MailChimp.
• Ideally, you'll hold a degree or similar qualification in a relevant subject.
• Previous experience in the charity or animal welfare sector is beneficial but not required.

Personal qualities:

• A confident self-starter able to work as part of a dynamic team.
• You should possess a creative flair and bring to the role a range of skills to promote the business.
• Excellent attention to detail.
• Must be highly organised and able to work in a fast-paced environment.
• Excellent relationship building and influencing skills.

Perks;

• Remote / work from home

Interim Head of Marketing

You will be engaged to develop the marketing (and communications) strategy and plans for agreement, in line with the overall strategy and plans. You will lead the team to implement the agreed plans, delivering the agreed outcomes and objectives.

Head of Marketing Responsibilities:

• Develop the marketing (and communications) plans for agreement, that support the delivery of the VDS strategy, business plan, purpose and values.
• Develop the optimum people and process framework that support the delivery of the plans, outcomes and objectives.
• Lead the team to deliver the expected short-term objectives and outcomes, as well as being set up for the future.
• The development and delivery of our digital plans, including website and all social media.
• All internal and external communications, including communications within projects such as policy renewals and Brexit.
• The development of optimum budgets to achieve outcomes and budget owner
• Accountable for the outcomes and quality of the VDS marketing plan and outcomes.
• The effective leadership and development of the team with clear objectives, effective coaching, 121s and appraisals.
• Attendance at Performance Executive Meetings as required
• Development and oversight of the communication plan and outcome
• Development and oversight of the digital plan and outcomes
• Overall brand positioning based on agreed outcomes.
• External partnership development for products and services
• Segmentation of membership and market for communications, sales and retention.
• External events, exhibitions and seminars plans and outcomes.
• Internal communications framework
• Ensure all plans support and develop the agreed member experience
• Overall member value and reach.
• Market research and insights.

Head of Marketing Requirements:

• Be an excellent communicator
• Possess strong people leadership skills
• Have a solid commercial and financial understanding
• Have experience of developing and delivering comprehensive marketing plans across the full mix of requirements, including communications, digital, social media and brand
• Lead teams, working and influencing cross-company up to Executive level
• Set clear outcomes and measurements
• Have financial services experience
• Be change-oriented – implementing plans that require change
• Have experience of working within a senior management team environment
• Possess a high degree of integrity and confidentiality
• Be a team player
• Be flexible, responsive and considered in approach
• Have exceptional communication skills
• Possess a high awareness of cultural sensitivity.

We are an equal opportunities employer. We encourage applications whatever your background – be it educational background, disability, gender, age, sexual orientation, race, religion or belief.

No external agencies please.

About the company:

Our client is a mutual insurance company founded in 1865 and run by experience veterinary surgeons on behalf of the veterinary profession.

Location: Office-based (Knutsford. Cheshire, WA16 8XZ), currently working from home but with ongoing flexibility so long as outcomes are delivered. Some travel is required.

Job type: Full Time, Fixed Term Contract

Salary: £60,000 per annum (pro-rated for 6 months)

Benefits: They offer Competitive salary. Generous holiday entitlement on-contributory individual pension. Generous company benefits. Desirable, Cheshire location with easy access to the motorway network

You may have experience of the following: Head of Marketing, Marketing Manager, Marketing Operations Manager, Senior Marketing Officer, Senior Marketing Manager, Senior Marketing Executive, Senior Marketing Specialist, Marcomms, Marketing Communications Manager, Marketing Specialist etc.

Ref: 93826

Central London (currently working from home)

£24,000 per annum 

Full-time, Permanent

Are you in an experienced Communications Executive, ready for the next step in your development? Are you looking for a comms role with a real sense of purpose in the charity sector?

We’re growing. Grow with us.

Pilotlight is an award-winning, national social enterprise, that uses the skills of the business sector to help charitable organisations thrive. Through our programmes teams of business professionals (Pilotlighters), coach and mentor charity leaders to develop their strategic knowhow, strengthen their organisations and, ultimately, increase their impact. We have established bases in Central London and Edinburgh.

Working with and reporting to the Marketing Communications Manager, you will be responsible for supporting all marketing and communications activities including, marketing campaigns, content creation and collateral design, PR, events, internal communications, and managing our social media platforms. This is a varied, hands-on role, suited to someone ready to use their skills to develop our profile.

You will be working as part of a talented, dedicated, friendly team, and will have the opportunity to be involved in all aspects of our work.

Closing date: Sunday 6th September 

First round interviews: Thursday 10th September

Second round interviews: Tuesday 15th or Thursday 17th September

Pilotlight is committed to an equal opportunities policy. 

Please note we can only respond to shortlisted candidates. 

Applicants must have the right to work in the UK. 

Head of Public Engagement Strategy, Insights and Marketing Services

Salary: £47,584 per annum, depending on experience + good range of benefits

Contract: Permanent – 36.5 hours per week

Based: Milton Keynes

World Vision is the world’s largest international children’s charity.

Operating in almost 100 countries, we seek to bring hope to millions of children in the world’s hardest places.  We believe that by working together with children, their communities, and our supporters and partners, the lives of the world’s most vulnerable children can be transformed. As a Christian organisation, we aspire to reflect God’s unconditional love in all we do.

Would you like to use your expertise in fundraising strategy to help us inspire more people to support us, and so see the lives of the world’s most vulnerable children transformed?

To lead the development and implementation of our cause led, audience focused marketing strategy and facilitate the delivery of exceptional fundraising which inspires new and existing supporters to achieve our give, act and pray ambitions.

Job Purpose

Despite a time of uncertainty, our donors and child sponsors have remained unwavering in their commitment to our mission and our voluntary income position is proving resilient. We have a strong fundraising leadership team in place and your role will be to support this team by ensuring there is a strong strategic purpose behind everything we do.

You will develop and embed an inspiring marketing and fundraising strategy to deliver growth. You will be utilising a range of insights and data, as well as your proven track record of marketing, fundraising and/or strategic planning to inform and develop this strategy.

There will be a direct responsibility for our audience insights, our fundraising products, and our internal fundraising training programme. However, as a key enabling role you will be involved in all areas of our work to engage the UK public, meaning you’ll be in the unique position to influence and shape our whole fundraising programme and the culture of the department. Winning the hearts and minds of stakeholders at every level of the organisation to bring about positive cultural change and ensure we are more than the sum of our parts.

Be assured that you will be well supported to succeed, with subject matter experts in your team and direct access to the resources of the global World Vision partnership. As an active Christian, this role offers you the opportunity to integrate your Christian faith and be sensitive to its various expressions across cultures and denominations. We would particularly welcome applicants from ethnic minority groups, as they are under-represented within World Vision UK at this level.

In addition to the salary offered, we offer good benefits including pension, generous holiday entitlement and free parking at our Milton Keynes Office. Like many organisations we’re mainly working remotely right now, and longer-term this role could be carried out in part remotely. The role will have a significant team leadership component to it as well as a strong emphasis on networking and relationship building internally, so the postholder would need to be in the Milton Keynes office 2-3 times per week.

At World Vision UK, equality, diversity and inclusion are central to the Organisation’s values and how we work. We particularly welcome applications from Black, Asian and Minority Ethnic (BAME) applicants, as they are under-represented within our charity at senior management level.

Please upload your CV of full employment history explaining any gaps of employment and reasons for leaving your previous employer. This must be accompanied with a covering letter stating how you meet the essential criteria given in the Job Description.

Closing Date for applications: Tuesday 1st September 2020

Interview Dates: w/c 7th September 2020

World Vision UK is an Equal Opportunities Employer. We value diversity and aspire to reflect this in our workforce. We welcome applications from people representing all sections of the community. World Vision UK also operates flexible working policies and practices.

As a child focused organisation, World Vision UK is committed to the safeguarding of children, therefore any offer of employment is conditional upon the successful completion of applicable background checks, including a criminal records check.

By submitting your application, you understand and accept that World Vision UK will process the data you provide for the purposes of your application and in accordance with the World Vision UK - Job Applicant Privacy Notice is available on our website.

No agencies please.

Are you looking for a role where you can make a real difference?

If so, we could have the perfect opportunity for you.

We are looking for a Digital Marketing Officer to join our team at Tanio (formerly Valley and Vale Community Arts).

Working in a small team based in Bettws, you will be pivotal in our mission; to offer a range of community arts-based activities to help a diverse range of people develop new skills, confidence and self-esteem through creative self-expression. 

At Tanio, we strive for all community members to have access to inspiring, aspirational and high-quality arts experiences in safe environments.

Could you join us and help us achieve our mission? 

In return we offer the chance to work with a dedicated and passionate team, a competitive salary, flexible hours, and an attractive benefits package including a stakeholder pension scheme.

Salary: 22K (pro rata) 

Hours: 0.5 (equivalent to 2.5 days per week)

The core skills we are looking for:

• Experience of Working in Marketing and Communication in a similar role

• Experience of working in an arts or charity sector role and/or in marketing with minimal budget

• Experience of writing press releases

• Knowledge of Social Media Platforms and how best to use them for a small arts charity

• Knowledge of analytics, data creating and evaluations

• Experience of social media platforms, building and engaging audiences

• Knowledge of copyright and data protection laws

• A high level of computer literacy

• Excellent communication skills, verbally and in writing

• Excellent visuals skills

• Experience of Adobe packages including Photoshop

Highly desirable (extra) skills:

• Degree or relevant qualification applicable to the skills required in this role i.e. Marketing/ Communications 

• Knowledge of Social Media Platforms and how best to use them for a small arts charity

• Competency with video editing software

• Good presentation skills

• Fluency in the Welsh language both verbal and written and/or the desire to learn

To apply for this role please send a CV and covering letter by Friday at 5pm on 28th August 2020 explaining why you believe you are suitable for this role. 

Good luck and we look forward to hearing from you.

Application guidance 

• Please submit an up to date CV and a letter outlining why you are suitable for the role. 

• In your covering letter when telling us about your main strengths in applying for this post, please address each point in the Person Specification from the job description in turn. 

• Any statements that you feel are relevant to the post should be backed up with evidence and examples. Do not use general phrases such as “I have the necessary skills ...” or “I am confident I can do the job well”. We need to know how you meet the requirements based on the evidence you provide. If, for example, you tell us that you are a good project manager, tell us why and where you have used these skills before. 

• You should include details of any current or previous jobs, outlining tasks, responsibilities, and achievements that would be relevant to this post.

• Experience gained outside paid employment may also be just as important. For example, you may have done voluntary work in the community, or have skills acquired through other interests. 

• Concentrate on relevant information and experience, transferable skills from your home life, voluntary work, past and present employment. 

• Sometimes it may feel like you are stating the obvious but remember that we can only assess the application on the information you give us. 

• If at all possible, please ensure you provide a daytime telephone contact number on your CV or covering letter. 

This is an exciting opportunity for a talented and ambitious Marketing & Communications Officer to join our team!

British Society for Immunology

As a Learned Society of over 4,200 members, we promote excellence in immunology research and support those working in the field by running scientific meetings and webinars, publishing three scientific journals, Immunology, Clinical & Experimental Immunology and Immunotherapy Advances, and raising the voice of the immunology community by engaging with the public and policy-makers.

This is a dynamic time for immunology; the work we do for our members is more important than ever in helping to disseminate ideas, promote innovation and support careers.

The role

We’re looking for a full-time, permanent Marketing & Communications Officer with a strong understanding and passion for science and for creating captivating communications.

As an integral member of our team, the role-holder will communicate the Society’s work to a diverse range of audiences, including scientists, policy-makers and the public, through various channels such as our website, social media and email marketing.

The Marketing & Communications Officer will execute our marketing strategy with a focus on membership recruitment and retention alongside promoting our events to current and new audiences. On publishing, they will be responsible for delivering the marketing activities for our journals.

The role-holder will collaborate across teams to support the organisation’s communications activities, working to maximise our visibility and reach. They will work closely with the Marketing & Communications Manager and Journals Manager, and be an essential member of the wider External Affairs team.

This creative and fast-paced role is ideally suited to a proactive and organised graduate/postgraduate who is looking to build up their marketing and communications experience in the science and healthcare sectors. The successful applicant will be able to develop further in their career as part of a fun, hardworking and extremely ambitious team.

We have a London office in Holborn but all staff are currently working from home. We are reviewing our ways of working, with a likely move to a mix of office and remote working.

If you feel that you have the required skills for this role, please apply today!

Interviews will be held on Monday 7 September and Tuesday 8 September via Zoom.

Unfortunately, due to the volume of applications that we receive, it is not possible to respond to all applicants individually. We request no contact from agencies.

Job Description

Title: Marketing & Communications Co-ordinator

Reports to: Events Manager

Based at: Chipping Norton

Job Purpose: To bring together, supervise and promote, Marketing, Communications & Events for the Charity.

Key Responsibilities:

• Effectively represent the charity through consistent digital mediums on both website and social media.
• Delivering effective marketing and communications for projects, campaigns and events, using social media including press releases
• Advocating and promoting the organisations’ mission, ensuring consistency and integrity across all marketing communications
• Creatively produce the upkeep of brand guidelines ensure charity branding guidelines are adhered too.
• To create presentations for the senior management team
• Creating and designing graphics and icons for website & social media
• Attendee management for all events.
• Recognise opportunities to maximize revenue through marketing and digital/print media
• Appropriately manage and respond to enquiries relating to all aspects of work
• Maintain good working interdepartmental relationships; includes sharing information and providing support
• Ensure regular evaluations of procedures/guidelines in relation to digital and print media are produced and updated
• Represent the Charity at events throughout the year either remotely or physically

Personal Specification

• The position requires excellent written and oral communications and interpersonal skills, strong project and time management skills.
• We are looking for a committed, hardworking individual with strong attention to detail, and will share thoughts and ideas to help deliver our projects and campaigns to ensure growth of the organisation and willing to go the extra mile.
• We expect a well presented, polite, and welcoming appearance both in the office and at external events/meetings.
• This person needs to be able to handle multiple projects / deadlines and stay diligent with responses to emails and project follow up.

Qualifications

Skills & Qualifications

Requirements

Preferences

Qualifications and experience

High standard of qualifications. Experience in non-profit, and/or healthcare industry and customer service preferred. Associates Degree or above or equivalent experience level desired. At least three years’ experience in ‘marketing, communication’ or related area of work.  Graphic design experience and experience with Adobe suite, Photoshop, InDesign etc. Press release writing is essential.  Methodical and thorough approach to work.  A creative mind with original ideas and a great imagination.  Knowledge of online software and packagers such as HTML, Content Management Systems,

InDesign and Piktochart

Qualification(s) in marketing & communications management

Work skills

Excellent written and oral communication skills

Ability to deal confidently with a range of people at all levels, including in person, phone and email

Confident to negotiate, discuss and query in a positive and professional manner

Excellent administration and IT skills

Ability to think ahead

Able to manage edits and amends to a CRM website

Ability to multi task and work to and meet deadlines

Ability to work both independently and as part of a team

Budget awareness and good organisational skills in monitoring and keeping records related to budgets

High standards of proofing and reviewing publications

Effective sharing and keeping Line Manager regularly updated (and if needed, senior management)

Ability to think creatively.

Good attention to detail and accuracy.

Personal

Friendly and able to talk confidently to a range of stakeholders

Ability to work under pressure and remain calm

Confident to use skills and informed judgement to take the initiative

Enthusiastic and motivated

Trustworthy and mindful of confidentiality

Smart, professional and confident to present to an audience on the work of the charity

Approachable and confident to ask when unsure

Other

Be available to travel and work away from the office (for short periods of time)

To hold a full, clean UK driving license

The Marketing and Communications Officer will provide a seamless link between online and offline marketing, enabling an integrated approach to all marketing and communications.
This exciting new role will focus on raising awareness of Dorset Wildlife Trust through identifying, creating, and delivering original and inspiring content for both digital and print media, and attracting new and retaining existing supporters through engagement and storytelling.
The postholder will provide marketing and communications support to Dorset Wildlife Trust campaigns, fundraising, and projects, working across all levels of the trust.
This is a full-time post (35 hours per week) primarily based at DWT’s headquarters, Brooklands Farm near Dorchester. However, in the current climate, home working will be encouraged.

Marketing Officer - £30,000 - £36,000 pa, Health Centre - South West London

• Do you have notable marketing and communications experience?
• Do you have a background in brand, digital and communications?
• Would you like to work for an established medical health centre?

Pro-Marketing is working alongside an illustrious health centre who are seeking a Marketing Officer to support their overall marketing and communications plan for their trust marketing team. This high achieving marketing team operates like an in-house agency within the charity and notably has an in-house design team too.

What's great about this organisation?

• Amazing London location
• Modern offices
• Tangible cause as you will get to see first-hand what the centre raises funds for
• High achieving marketing and fundraising functions
• Centralised brand aligned marketing team
• In-house design team
• Opportunities to market health awareness activity that makes national news

In this role you will be responsible for…

• Brand championing the charity and their brand principles
• Establishing the marketing and communications plans
• Managing the day to day relationships with external agencies on allocated projects
• Establishing clear KPIs and project objectives for each campaign
• Using and suggesting new digital tools to improve services and ways of working including Slack, Trello and Typeform
• Managing email marketing to GPs
• Developing and delivering paid social media advertising via LinkedIn and Facebook
• Increasing the number of GPs registering the organisation's education programme
• Developing and maintaining the internal database, producing suitable recommendations from direct marketing activity e.g. guidance on email communications to target health professional audience

You will be ideally suited for this role if you have…

• A relevant trust marketing programmes and campaigns background
• Offline and online marketing experience
• Need to have traditional print and brand creation experience
• Notable experience of agency relationship management
• An interest in working for an established medical health centre
• Healthcare marketing industry experience would be highly appealing and advantageous

What next?

If you are interested in applying for this Marketing Officer role, or in learning more, then contact me ASAP:

Tel: 0207 269 6338

Email:

Would you like £500 in high street vouchers?

Well, if you know any tax, legal, finance, HR or marketing candidates looking to move jobs please refer them to us and if we successfully find them a new job in the next 12 months we will send you £500 in high street vouchers of your choice.

As well as this we are looking to grow the Pro-Recruitment Group family and would be interested in any amazing Recruitment Consultants you think might like to work for us. £500 on offer for any referrals we successfully hire.

The consists of five distinct brands: , , , and .

We have an exciting new opportunity at BTO for a Digital Marketing Manager to drive a step-change in our fundraising. With an income stream target of £445k, you will develop and lead a new digital fundraising strategy that increases our income, delivered through digital channels.

It is anticipated that interviews will be held remotely on Thursday 6th August so please get your application in as soon as possible,

For further information see the attached role description. 

Islamic Relief Worldwide

Islamic Relief UK (IRUK)

Head of Marketing

BASE LOCATION: London, UK

REPORTING TO: UK Director

LINE MANAGEMENT RESPONSIBILITIES:

4 Direct reports

Digital Engagement Manager

Marketing Manager (Offline)

Digital Marketing Manager

Executive Assistant

(Total department staff: 9)

Islamic Relief:

Islamic Relief is an international relief and development agency striving to alleviate poverty and suffering around the world regardless of colour, race or religion. Established in 1984 in response to the widespread famine in Africa, Islamic Relief has grown to be a key, well known and respected aid agency in disaster relief and the ongoing development of people in over 25 countries.  It specialises in Education & Training, Health and Nutrition, Water & Sanitation, Income Generation, Orphans’ Support, Emergency Relief and Disaster Preparedness.  Islamic Relief is a member of the Disasters Emergency Committee (DEC) and is an implementing partner for DFID, ECHO, the World Food Programme and UNHCR.

PURPOSE OF DIVISION (IRUK)

Islamic Relief UK (IRUK) is a Strategic Business Unit (SBU) that is part of Islamic Relief Worldwide. IRUK’s focus is strengthening effective funding, mobilising for change through advocacy and awareness-raising, and strengthening programme development and delivery. IRUK works with various partners and institutions, from governments, non-governmental organisations and local authorities to grassroots communities.

PURPOSE OF DEPARTMENT (MARKETING):

The Marketing Department will liaise with key stakeholders to ensure IRUK campaigns and products are effectively promoted to its targeted audiences through intergrated and creative marketing and fundraising techniques.

The department seeks to raise awareness, funds and understanding of IRUK, grow influence, drive action and ultimately bring key audiences closer to our purpose.

JOB PURPOSE:

Working with the UK Senior Management Team (UK SMT), the Head of Marketing has strategic and operational responsibility for all aspects of marketing and brand management for Islamic Relief UK.

The Head of Marketing will have overall responsibility for the quality, consistency and strategic direction of our Marketing services. This will involve the delivery of cross-channel, high profile impactful marketing campaigns that drive action and engagement with IRUK.

This role will understand emerging trends in marketing, and work to understand how these innovations can be applied to the organisation’s context.

KEY WORKING RELATIONSHIPS

• UK Director
• Heads of Department and Managers
• Creative agency
• Regular contact with IRW Directors and Department Managers

SCOPE AND AUTHORITY

Scope of the Role:

• Lead the development and implementation of the marketing strategy with plans and activities to raise brand awareness including the adoption of IRUK’s brand and values across the organisation and to deliver impactful fundraising and advocacy campaigns.
• Provide effective leadership and build strong working relationships with departments across the organisation to ensure integrated marketing plans are developed and implemented to achieve maximum impact with external audiences.
• Play a key role as a member of the UK SMT in developing IRUK’s strategic priorities and implement plans to raise awareness of the Organisation’s activities and their impact.
• Provide effective leadership for team members delivering marketing activities, ensure digital marketing and branding plans are in place and act as an inspiring role model at all times.

Responsibility for Resources:

Manages the Marketing Department budget, operating within the budgetary limits of the Department, and in accordance with IR policies/processes. Overall responsibility for all technical equipment within the Marketing department..

KEY ACCOUNTABILITIES

The job holder is accountable for fulfilling their roles and responsibilities in line with Islamic values and principles of fairness, humanity, honesty, respect and fair treatment of their colleagues and staff. The following are the main responsibilities that the role holder will be accountable for:

1. Developing and implementing the Marketing strategy, related plans and brand management to ensure campaigns achieve maximum impact

• Identifies and prioritises the marketing needs within IRUK in line with strategic priorities and campaigns.
• Lead the development and delivery of the marketing strategy to raise IRUK’s profile, funds and improve understanding of our work with key external audiences including potential beneficiaries, donors, supporters and other stakeholders.
• Develop and implement supporter journeys across direct marketing channels.
• Assist in the development and annual review of IRUK’s marketing strategy to ensure it is fit for purpose to support IRUK in its work.
• Develop and implement plans to provide advice, support and resource materials to assist stakeholders in the marketing and positioning of their activities.
• Work with internal stakeholders to plan content for all major campaigns and areas of work.
• Ensure that strategies, campaigns and activities across all departments optimise the way IRUK is viewed by the public and external stakeholders, and ensuring that our purpose and impact is relevant and understood across all owned, earned and paid channels.
• Work collaboratively with Islamic Relief Worldwide to maximise our brand’s ability to enable positive emotional connections with our audiences in a way that drives long-term engagement.
• Provide strategic input to cross-organisational projects and seek to identify steps to accelerate progress and maximise the impact of IRUK’s campaigns activities.
• To offer senior level marketing expertise to relevant stakeholders at IRUK.
• Overall responsibility for the content and appearance of all print and digital materials to ensure consistency with the brand and brand values (consulting stakeholders where appropriate).
• Work with the Head of Comms and Creative Content on editorial direction, design and production and distribution of publications.
• Work with the Head of Comms and Creative Content to produce copy and design of all marketing content both online and offline ensuring they are high quality, up to date and align with relevant policies.

2. Management of the Marketing Department developing and implementing strategies/workplans and Key Performance Indicators

• Responsible for the provision of an effective Marketing department to deliver accurate and timely work. Provide support and guidance where required.
• Keep the marketing department’s work plan under review to ensure congruence with a developing and changing organisation.
• To be accountable for setting and achieving annual Marketing KPI targets, and for contributing to broader departmental, divisional and organisational KPIs as agreed with the UK Director.
• Analyse and report against the KPIs and create action plans to address any areas of concern/risk.
• Ensure the use of KPIs/metrics to evaluate the impact of marketing services and initiatives – ensure they are understood, valued and adopted across the department.
• Support the Marketing Manager (offline) to provide best practice expertise and support across offline and direct marketing channels and techiques.
• Support the Digital Marketing Manager to provide best practice expertise and support across digital marketing channels and techiques.
• Play an active role with senior colleagues to ensure IRUK meets the compliance requirements of the regulatory bodies and also provide formal reports and advice as necessary to the UK Director to enable the fulfilment of their responsibilities.
• Manage the Marketing budget and participate in forecasting and budget setting processes and reviews to ensure effective use of resources for advertising and marketing campaigns.
• Working with the Heads of Fundraising and Comms and Creative Content to ensure donor journeys are effectively implemented across all marketing channels.

3. Support fundraising and income generation with an effective digital strategy and digitial marketing plans

• Oversee the development of a digital strategy and integrated digital marketing plans to enhance our reach and engagement with targeted external audiences.
• Responsibile for the content, editorial policy and quality control of IRUK’s website and and social media channels to maximise opportunities to reach and engage with new and existing supporters/donors and raise funds.
• Inspires and mentors creative excellence in the immediate team and any external providers so that creative output is on brief, on brand, and supports Islamic Relief’s cause.
• Ensure that IRUK’s digital marketing strategy is maximising on digital opportunities available, keeping fully informed of the latest digital marketing trends, tools and innovations.

4. Development and growth

• To lead on the creation and development of key building blocks, processes, systems and guidelines for the Marketing department to deliver effective and sustainable growth and high-quality materials, consistent with Islamic Relief’s brand, across all departments. 
• To future-proof IRUK by building a network of external contacts, undertaking regular competitor analysis and sector research, investigating ways to improve effectiveness, seizing opportunities, anticipating risks and encouraging innovation and improvements. 
• To build, develop and manage strategic partnerships with business suppliers ensuring cost-effective service, clear compliance and commitment to IRUK’s values/goals.
• Oversee and advise on the quality of marketing materials IRUK’s delivers – in creativity and by technological platforms.
• Review and audit IRUK’s existing marketing materials, developing roadmaps for future improvements.
• Ensure maximum return on investment from marketing budgets.

5.  Provide effective leadership, motivation and development of the  Marketing Department and act as an inspiring role model

• Provide on-going expertise and quality checking of IRUK’s marketing materials involving other stakeholders at every possible opportunity.
• Lead by example to create an effective and motivated marketing department which delivers strong customer service ethics and in partnership with all aspects of IRUK.
• Carry out regular one to one meetings with direct reports.
• Ensure that the annual performance review process is managed within IRUK’s policies, processes and timelines, agreeing objectives and training needs for team members.
• Address and manage effectively any areas of underperformance, within IRUK’s policies and procedures.
• Regularly review the performance of individuals and teams, providing advice, support, coaching/mentoring/learning and development as appropriate.
• Develop and lead all aspects of work of the Marketing department including budgetary management.

6. Deliver a full and comprehensive role as a Head of Department

• Identify and influence key decision makers and capitalise on opportunities to maximise IRUK’s reach within the marketing context.
• Have a positive impact internally and externally – with the people and communities that IRUK works with and for.
• Undertake corporate assignments as required by the UK Director.
• Work and lead collaboratively as part of the UK SMT and in the spirit of IRUK’s values.
• Support UK SMT colleagues in resolving significant operational issues.
• Attend UK SMT meetings to update colleagues on Marketing and other key strategic matters, as outlined above, and to support the UK Director.
• Communicate the work of IRUK positively both internally and externally.
• Represent IRUK with both internal and external audiences.
• Identify new, creative and innovative solutions as well as practical approaches to organisational issues.

7. Other

• esponsible for decisions regarding the interpretation of brand guidelines and working with the Head of Comms & Creative Content to set the creative standards of content produced by and for IRUK.
• By virtue to being a member of the UK SMT, contribute to IRUK’s decision-making process.
• Represent IRUK at key external events and initiatives when required.
• Promote Islamic Relief’s vision, mission and values.
• To work closely with the Media and Advocacy teams in the Comms & Creative department  to ensure that opportunities in these areas are maximised in an integrated manner and that public communication by these teams supports the overall marketing strategy.
• To ensure that all marketingactivities adhere to charity law, compliance/best practice, including in the area of data protection, marketing consent and vulnerability.
• Build strategic relationships peers from third sector and other organisations where relevant, ensuring quality outputs, evaluation and value for money across all activities.
• Research marketing and brandingtrends and innovations with a view to improving IRUK’s marketing work.
• Take a constructive and sensitive approach to others from a variety of backgrounds, where the work of others is valued and respected.

General Duties

• Be flexible within the broad remit of the post.
• Comply with organisational policies and practices.
• Encourage effective cross departmental working through personal example.
• Keep professional knowledge and expertise up to date.
• Attend internal and external meetings as required and contribute positively.
• Undertake any other duties commensurate with this post as reasonably requested by the UK Director.

PERSON SPECIFICATION

It is essential that the post holder shows a good understanding and empathy with the Islamic values and principles as well as commitment to IRW’s vision and mission.

Essential Criteria

Experience:

• Substantial experience operating at a senior level in an INGO/Charity sector to develop successful integrated marketing strategies and plans
• Proven experience of leading insight-driven, multichannel marketing campaigns and delivering on large scale campaigns
• Experience of working within a diverse, multidisciplinary team 
• Practical experience of successfully developing and managing marketing  budgets, KPIs, evaluation and monitoring systems, and insightful performance reports
• Extensive experience using audience, consumer and/or data insight and research to drive brand and marketing planning
• Experience of capitalising on digital and social media channels, technologies and platforms to cost-effectively grow and develop supporter bases
• Proven experience in planning and project management, with the skills to engage colleagues and support at all levels
• Experience of working with data management/analysis teams, and related CRM systems, to optimise data and data capture opportunities to help drive growth
• Experience of building, developing and managing strategic partnerships with business suppliers (including creative and buying agencies), ensuring development of clear briefs, value-for-money, achievement of results, compliance and commitment to an organisations values and goals
• Demonstrable experience of successfully leading teams with responsibility for effective performance management and motivation
• Solid experience of stakeholder management.

Knowledge, Skills and Attributes:

• Ability to enthuse and motivate a team during a period of change
• Ability to work in partnership with other teams but with the presence to introduce innovation
• Ability to create and deliver impactful audience focussed content
• Authentic and trusted leadership style
• Highly motivated, positive and solution focussed
• Ability to apply creative thinking and problem solving skills to deliver innovation
• Ability to manage high level projects, from inception to successful conclusion
• A high degree of accuracy and attention to detail
• Ability to work as part of a team and on own initiative
• Strong influencing skills, with the ability to negotiate agreement on expectations and outcomes in a busy environment, with changing priorities
• Ability to think laterally and creatively
• Initiates collaborative working in a diplomatic manner
• Clear understanding of confidentiality
• Excellent planning and organisational skills with the ability to prioritise and manage multiple projects with overlapping milestones
• A strong working knowledge of a wide range of digital and social media technologies, platforms and marketing
• Senior level understanding of current marketing trends
• Knowledge and understanding of the current marketing context for Islamic Relief
• Strong understanding of international development and humanitarian work
• Working knowledge of Macromedia Creative Suite
• Self-sufficient in production of documentation etc, with the use of Microsoft Office, and other relevant IT packages as appropriate
• Educated to degree level, or to have equivalent relevant experience
• Suitable accredited marketing qualification such as CIM Certificate in Marketing
• A good knowledge of general data protection regulation legislation and evidence of developing policies to ensure compliance and best practice.

Desirable:

• Membership(s) of the Institute of Direct Marketing or equivalent professional organisation.

Personal Qualities

• Strong motivation for and empathy with the aims and objectives of Islamic Relief
• A genuine passion for making a difference
• Understanding of and affinity with Islamic Relief values
• Confident and positive approach to work.

Other requirements

• Willingness to travel and work outside of normal office hours when necessary – particularly during emergency campaigns.

Paid Digital Marketing Manager

Fixed term contract until March 2021

35 hours per week

£40,382 pro rata

Working in a diverse and fast-paced Strategic Communications team, are you a skilled paid marketing manager, able to plan and roll out ad campaigns across multiple online channels? Are you keen to discover and innovate through new channels and deliver the right content on the right channel to engage audiences in the work we do to help improve the lives of the young people we work with?

The Children's Society is looking for a Paid Digital Marketing Manager to oversee our paid marketing strategy, channel oversight and campaign reporting. You'll work alongside other Strategic Communications colleagues to ensure we are making data-based decisions to provide new and existing audiences with content that engages them with our work.

This role sits within our Engagement and Income directorate. The Paid Digital Marketing Manager will work with internal stakeholders to set out marketing plans and then strategise and execute content across different channels.

In order to be successful in this role, you must have:

-A successful track record of developing and executing paid digital marketing across multiple channels.

-A firm understanding of digital audiences, what content they will engage with and what channel to deliver it to them on.

-Excellent communication and copy-writing skills, plus the ability to juggle multiple tasks

-A key analytical eye, with the ability to report on campaign performance and offer insight.

The Children's Society runs over 100 local services that help thousands of young people who desperately need our support, and we campaign to get laws and policies changed to make children's lives happier and safer.

The Children's Society is committed to safeguarding and protecting the children and young people that we work with. As such, all posts are subject to a safer recruitment process, including the disclosure of criminal records and vetting checks. We ensure that we have a range of policies and procedures in place which promote safeguarding and safer working practices across our services.

We welcome applications from all backgrounds.

Closing date: 1 September 2020

Interview dates: 9-11 September 2020