Marketing Executive
Permanent, Full-time
London / home working 
£28,000 - £31,000

Would you like to join one of the most exciting fundraising marketing teams in the sector?

As part of our National Marketing (Fundraising) team, you’ll have the opportunity to work across mass participation events and individual giving.

You will deliver large and varied marketing campaigns across a range of channels (primarily direct mail and telemarketing, with some online). This role will focus on delivering campaigns for World’s Biggest Coffee Morning and our cash appeals programme.

Your campaigns will be instrumental in supporting the overarching product marketing strategies, generating vital income which will enable us to continue to support more people living with cancer.

You will have proven experience of delivering successful direct mail and telemarketing appeals. You will have delivered compelling and insight-led print creative and have experience of developing excellent data briefs, enabling you to maximise campaign efficiency and ensure we are reaching the right supporters. Your application will highlight your experience in these areas.

You will have great attention to detail, particularly around monitoring and reporting against campaign performance, using your expertise to inform optimisation decisions across campaigns to drive maximum value for Macmillan.

This is an amazing opportunity to develop your strategic marketing skills across an exciting range of our fundraising products. You will be managing external agencies and suppliers whilst building collaborative internal relationships with stakeholders, all of which require exceptional relationship building skills.

If you have individual giving or direct marketing experience, a creative eye, and an analytical mind, we would love to hear from you. This is a great opportunity to deliver sector leading marketing experiences in a competitive market with a brilliant, collaborative team around you. We look forward to welcoming you.

Macmillan commit to actively developing you within the role and offer great benefits for our employees.

In order to ensure fairness and consistency to select the best candidate for this role, all of our applications are anonymised up until an interview has been confirmed so that shortlisting is based solely upon the suitability of the candidate’s experience.

The application deadline is Monday 3rd May 23:59pm. 

Main purpose of Job

• To ensure the effectiveness of the charity’s digital marketing activity, maximising return on investment, and evidencing success through regular reporting
• Technical management of our website, ensuring compliance with best practice, and with quality, accessibility and search standards, and improving users’ experience
• Technical oversight of website integrations with our CRM and other platforms

Key responsibilities:

• Work with colleagues and line manager to ensure that your work is aligned to organisational strategy, key objectives and annual plans and budgets
• Customer/donor journey mapping & driving conversion, ensuring activity can be tracked from promotional content through to landing page and goal completion
• Manage our Google Ads account and not-for-profit grant
• Support colleagues to create paid online advertising campaigns and ensure effective tracking, monitoring, improvements, evaluation and reporting of campaigns
• With colleagues, optimise our social media content and platforms to get results
• Optimise website(s) for search engines, accessibility and user experience
• Ensure website analytics are set up effectively and provide meaningful, actionable insight, reporting regularly on growth
• Ensure we benefit from integrating our CRM and other software into the website.
• Ensure the quality and integrate of customer/donor data across all platforms
• Ensuring consistent application of the charity’s brand across campaigns and website

Other work as requested by your line manager as needed to support our aims

We are looking for a Marketing and Communications Executive to join our established and busy member services and communications team. We’re currently working from home, but we’re usually based in central London and support flexible working.

If you have a creative flair, a passion for writing, and an understanding of tech solutions for effective communications and marketing automation, then this is the perfect job for you. You will be our lead liaison with our policy and research teams, and will be charged with bringing their work, and their stories, to life. You’ll use your skills to demonstrate to members and stakeholders how the College is influencing policy makers across the UK, and building the evidence base for the profession.

You will lead on the development of our key publications, from our successful patient information series, through to our annual report. You will also be responsible for marketing our extensive calendar of online and face-to-face events to members. You will develop and deliver an annual event marketing plan designed to ensure we meet our KPIs, to target key audiences, engage underrepresented member groups, and identify new markets.

This is a varied role, and will give you exposure to the full marketing mix. You’ll be a master of expertly crafted email campaigns to engage and inspire, a team player, resilient, and ready to adapt and think on your feet to overcome the obstacles which come with working in a healthcare environment during a pandemic! It’s a fast-paced, fun team who are driven to succeed. In turn, you’ll benefit from the opportunities provided by a soon to be launched CRM and website, and new approaches to monitoring and evaluation. 

We offer a generous benefits package, and the opportunity to develop and learn within a professional organisation. We will give you the space and support needed for you to develop your skills and to put your own ideas into action. We are eager to try new things, embrace new technology, and we offer a friendly environment which nurtures initiative and talent.

About us
The College of Optometrists is the professional body for optometry. It qualifies the profession and delivers the guidance and development to ensure optometrists provide the best possible care. We promote excellence through the College’s affixes, by building the evidence base for optometry, and raising awareness of the profession with the public, commissioners, and healthcare professionals.

Applications

To apply, please visit our website via the button below. Please submit your CV, and a cover letter (no more than 500 words) clearly demonstrating how you meet the requirements of the role.

Application deadline: 6 May at midday (12pm)
First interview date: 14 and 17 May 
Second interview date:  20 May

Unfortunately, due to the high volume of applications we receive, we are unable to inform those who are not shortlisted, or give feedback. If you have not heard from us within two weeks of the closing date, you should assume that your application has been unsuccessful.

Equality and inclusion
The College is committed to providing equal opportunities in employment and to avoiding unlawful discrimination. We value the differences that a diverse workforce brings to the organisation. In support of this we follow a fair recruitment process in which shortlisting and other recruitment decisions are made on the basis of skills, competencies and experience demonstrated in the application and interview process. 

We welcome applications from people of all backgrounds. If you require a reasonable adjustment to be made to support your application due to a disability or other condition please let us know.

No agencies or other recruitment services please.

This exciting and varied role within UKGBC’s Marketing and Communications team sits at the heart of the organisation, helping to bring UKGBC's work to a wide audience in compelling ways and ensuring our members are kept informed of our work. The successful applicant will have excellent spoken and written English, an eye for compelling visuals, a strong understanding of digital tools and techniques and the ability to proactively manage multiple priorities.

The role has scope for the successful candidate to truly make their mark and be provided with the opportunity to work and grow as part of a dynamic team and working environment. This role is initially on a 12 month contract but has potential to be made permanent.

UKGBC is an industry-led network with a mission to radically improve the sustainability of the built environment. It is a charity with over 500 member organisations spanning the entire value chain, we represent the voice of the industry’s current and future leaders who are striving for transformational change.  We inspire, challenge and empower our members, helping them to identify and adopt the most sustainable, viable solutions. We also engage our members in advocating a progressive message to government, informing and influencing policy.
Our vision is a built environment that enables people and planet to thrive by:

• Mitigating and adapting to climate change
• Eliminating waste and maximising resource efficiency
• Embracing and restoring nature and promoting biodiversity
• Optimizing the health and wellbeing of people
• Creating long-term value for society and improving quality of life

The purpose of this role is to promote UKGBC and its various activities through the development, implementation, tracking and optimisation of a marketing and communications plan across multiple channels (including website and social media platforms).

Principal Accountabilities

Marketing and Communications:

• Develop and deliver creative communications outputs and campaigns (liaising with graphic designers, video editors etc)
• Maintain and build UKGBC’s social media presence, including promotion of UKGBC publications, events and courses, as well as relevant industry and member-related news.
• Maintain the UKGBC website including:
  • Reviewing, editing, uploading and updating content on a timely basis – liaising internally with key members of staff in each department.
  • Working with external agencies to deliver improvements to the website user experience.
• Measure and report on the performance of our digital presence, suggesting and implementing measures for continual improvement
• Coordinate and deliver email communications (using Mailchimp)
• Work with the wider team to identify content opportunities and produce the relevant materials e.g. blogs, social media posts, videos etc
• Record activities relevant to members on Salesforce
• Identify digital trends and evaluate emerging technologies wherever possible.
• Participate in and contribute to departmental brainstorming and ideation sessions.
• Support the Marketing & Communications team in all aspects of the team’s work as required

Decision making authority (eg strategy – impact on business; customers/stakeholders; people – leadership and teamwork; process – operational effectiveness and controls
Without reference:

• Website content tasks
• Content production
• Social media posts
• Trend and insights analysis

With reference:

• Detailed project plans
• New content ideas or initiatives
• Expenditure
• Outsourcing decisions, and third-party appointments
• Resource allocation

Key competencies
Essential

• High proficiency in both spoken and written English, with the ability to tailor content to different audiences
• Excellent attention to detail
• Good knowledge of website and social media best practice in digital marketing and measurement
• An eye for compelling visual design with the ability to communicate effectively with freelance creatives
•  Ability to work under pressure, proactively manage competing priorities and deliver at pace.
• Flexibility and adaptability, with experience in fast-paced, collaborative environments
• Competent use of standard Microsoft Office programs including Teams, Word, Excel and PowerPoint
• Commitment to UKGBC mission and values

Desirable

• Knowledge of: Adobe creative suite applications, Mailchimp, Wordpress, Salesforce
• Strong analytical skills and data-driven thinking
• Basic graphic design / video editing skills

Knowledge, experience and qualifications (minimum requirements for the job)
Essential

• Educated to degree level in a relevant subject / or equivalent experience
• 1-3 years' experience in a marketing role
• Experience of SEO, social media and digital marketing campaigns
• Understanding of environmental and/or social impact issues for UK businesses, preferably built environment sector

Desirable

• Proven experience of delivering successful integrated marketing campaigns from concept to execution
• Experience in paid social
• Project management experience
• Built environment sector experience
• Interest in political/environmental agenda

Terms & Conditions
Place of Work: In line with COVID 19 Government Guidance, UKGBC colleagues are expected to work from home. When permitted, Building Centre, 26 Store Street, London WC1E 7BT
Hours of work: 37.5 hours; normally 9am – 5.30pm
Holidays: 28 days per annum pro rata, plus public holidays, plus 3 days Xmas closure
Salary & benefits: £25,000 to £28,000 (depending on experience), enhanced pension contribution, and BUPA Cash Health Plan scheme
Length of contract: 1 year fixed-term contract with the potential to be made permanent
Start date: ASAP
UKGBC is committed to providing equal opportunities to all existing and prospective employees. We aim to be inclusive to everyone regardless of ethnicity, religious beliefs, gender, marital status, age, disability, sexual orientation or political beliefs.
Apply now by sending a copy of your CV and a covering note. You should explain, in no more than 400 words, why you would be great in this role. Applications will be assessed upon receipt until the suitable candidate has been appointed.

We have an opportunity for a new team member to join us as a Community Fundraising, Marketing and Communications Officer; the successful applicant will have a background in marketing and strong IT skills, experience of community fundraising would also be desirable. You will be responsible for developing and maintaining Yellow Submarine’s public presence and brand – this will include, but is not limited to, management of the charity’s digital content, print media and merchandise. You will be the first point of contact for new and existing fundraisers, building strong relationships across a variety of networks, helping to promote the charity and its aims.

The role involves frequent evening and weekend working to support community fundraising activities and events, and working hours are flexible to reflect this.

To act as an enthusiastic ambassador for the charity; building strong relationships across a variety of networks to support and develop the public presence ‘brand’ of the charity and community fundraising income.

The successful candidate will be required to undergo a DBS check.

Application deadline: Monday, 24th May 2021
Start date:  ASAP
Interviews are scheduled to take place the W/C 7th June 2021; format TBC.

The Regional Marketing and Communications Manager helps people with sight loss to live the life they choose by driving the awareness and saliency of the Guide Dogs brand in the North West region by leading the development and activation of central, regional and local integrated communications & digital plans.

The role communicates the strategy and work of Guide Dogs, engaging key audiences both externally and internally (including service users, volunteers, staff, and supporters) to strengthen the brand.

This role is 9am to 5pm, Monday to Friday, 35 hours per week, with 26 days paid holiday (excluding bank holidays) a year. As a charity, we’re always keen to support flexible working as best we can. We offer a generous pension scheme, life assurance and enhanced pay for parenting and sickness leave. In addition, we provide an Employee Assistance Programme, flexible benefits package and discounts and cashback scheme to care for our people.

More details about this role, the Organisation and the recruitment process can be found in the attached candidate pack and job description.

We reserve the right to close adverts earlier than the closing date.

Diversity

Guide Dogs welcomes applications from all sections of the community and actively encourages diversity to maximise achievements, creativity and good practice. We positively welcome and seek to ensure we achieve diversity in our workforce and that all job applicants and employees receive equal and fair treatment, regardless of age, race, gender, religion, sexual orientation, disability or nationality. We encourage applications from people with disabilities as they are currently under-represented in the organisation and guarantee an invitation to interview for all applicants with disabilities who demonstrate, within their application form, sufficient evidence to meet the essential criteria for the job.

Safeguarding

Guide Dogs is committed to safeguarding and promoting the welfare of all children, young people and adults at risk of harm with whom we work. We expect all our employees and volunteers to fully share this commitment.

Candidate requirements

To be able to fulfil this role, and provide help to those with sight loss, the skills and experience we are looking for in a potential candidate include;

Essential

• Proven experience of creation and implementation of communications and digital campaigns and projects to meet business objectives, with experience of targeting different audiences through media channels.
• Up to date with best practice and innovation in brand marketing, communications and digital
• Strong digital skills including a good knowledge of Microsoft Office packages, Word and PowerPoint.

Desirable

• Experience of working in the third sector.
• Previous brand management experience.
• Previous experience of being a key spokesperson for a large organisation, both with the media and with other organisations.

For the complete list of essential and desirable criteria necessary to be successful in this role please see the Person Specification within the Job Description below.

If you are successful you will need to provide evidence of your right to work in the UK. We cannot provide sponsorship for this role.

How to apply

Applications need to be made using the online application form, accessed using the ‘apply’ button above. As part of your application ensure you provide to evidence and examples of how your skills & experience meet the criteria as set out in the attached job description.

The system does have a time limit, we would advise you to complete your answers and copy and paste into the online form once finalised. Please note that you’ll have to upload a CV as this is a mandatory requirement as part of our Safer Recruitment Policy.

Guide Dogs follow Safer Recruitment practices to ensure we are safeguarding the vulnerable people we work with. As part of this, we require a full work history with any gaps accounted for & a minimum of 2 professional referee details fully covering the past 5 years. If there is not enough space in your application form to provide this information, please ensure you upload additional documentation containing the additional detail.

Remember to refer to the attached job description and candidate pack for more information about this role & the recruitment process at Guide Dogs.

Role Description:

We are looking for an experienced, creative and highly motivated Marketing and Communications Manager to join the small, dynamic Schoolreaders team and help build our profile and reputation through multi-media marketing and PR campaigns.  A wonderful opportunity for someone who wants to play a key role in a fast-growing charity that is impacting the lives of thousands of children every week.

The role is flexible with a combination of office based (Bedford), and home working.  The office is a 15 minute walk from Bedford Station.

About Schoolreaders:

Schoolreaders was launched seven years ago in Bedfordshire with the aim of recruiting volunteers to provide one-to-one reading support for children in primary schools across the country.  Before the pandemic over 12,700 children in over 650 schools were receiving weekly reading sessions from a Schoolreaders volunteer.  Pre Covid-19, one in four children was leaving primary school unable to read to the expected Government standard.  School closures over the past year mean that many children have fallen even further behind with their reading. Our service is needed more than ever before with 10% of primary schools across the country asking Schoolreaders for reading volunteers. Building on past successes, we now have ambitious expansion plans to address the need.

What you can expect:

An exciting and rewarding role where you can develop your own creative marketing and communications skills whilst making your mark on a fast-growing national children’s charity. Schoolreaders is a highly professional charity which values every team-member’s contribution to our team efforts. We offer a generous holiday allowance, enhanced sick pay, an employee assistance programme, plus training and development opportunities. If you want to be part of a great team in a fast-moving, welcoming environment whilst making a huge impact on children’s literacy across the country, this could be the perfect role for you!

Closing date for applications is 23.59 on 30th April 2021.

Further details including the job description and application forms can be found on our website.

Applications will be reviewed, and interviews offered, on an ongoing basis. We reserve the right to close the role prior to the closing date should a suitable applicant be found, so please submit your application as soon as possible.

Schoolreaders is committed to safeguarding the welfare of children and young people and requires staff to share this commitment. This post is subject to a range of vetting checks including a basic disclosure check of unspent criminal convictions.

Schoolreaders is a Charitable Incorporated Organisation registered in England and Wales (1159157)

ABOUT US

The Woodland Trust is the UK’s leading woodland conservation charity.  We want to see a UK rich in native woods and trees, for people and wildlife. The Trust aims to engage and inspire people about woods and trees to help us meet our vision of creating, restoring and protecting woodland. But we can't achieve our vision without you.

THE ROLE

Working in the fast paced and dynamic Products and Retail team you will help to deliver our growing products area. The role will be varied and challenging and you will get involved in all stages of product development and marketing. Responsible for our existing Dedication and Raffle programmes you will be continually evolving these areas along with briefing marketing communications, analysing campaign performance and developing products to generate income for the Trust.

THE CANDIDATE

Experienced in Product Development, you will be comfortable and confident in following our product development framework to define requirements, undertake market research, scope delivery solutions and work with colleagues across the Trust to bring products to market.

With an in-depth knowledge of Marketing communications you will be extremely organised and have a great eye for details. Confident in multi-channel marketing you will work with internal channel owners and our media agency to shape and deliver new campaigns.

A strong collaborator that can take the initiative and take the lead on tasks will fit well with the role. Experience in audience focussed marketing would be beneficial.

A strong relationship builder you will be able to develop relationships with colleagues across the Trust, along with ongoing partnerships with suppliers and other external collaborators.

A Full UK driving licence and/or the ability to undertake travel across the UK, sometimes to remote locations is required

WHAT YOU CAN EXPECT

There’s no other organisation like the Woodland Trust. Whatever you do here you will be supporting our work to protect and enhance woods and trees. In return, we recognise and value our people. You'll have our full support, training and opportunities for professional development, along with contributory pension, life assurance and good holiday entitlement.

Marketing Manager (Fundraising)
Fixed Term (12 Months - Covering Family Leave)
£35,000 - £39,000

Would you like to join one of the most exciting fundraising marketing teams in the sector?

You will have proven experience of leading complex, data led, multi-channel marketing campaigns. Using customer and campaign insight, you will develop the channel strategies and budgets for our cash campaigns and regular giving programme. Your campaigns will be instrumental in supporting the overarching product marketing strategies, generating vital income which will enable us to continue to support more people living with cancer.

This is an amazing opportunity to apply your strategic marketing skills across an exciting range of our fundraising products. You will be managing external agencies and suppliers whilst building collaborative internal relationships with stakeholders, all of which require exceptional relationship building skills. In addition, you will have experience of developing excellent data briefs, enabling you to maximise campaign efficiency and ensure we are reaching the right supporters. Your application will highlight your experience in these areas.

You will have great attention to detail, with particular focus on forecasting, monitoring and reporting against campaign income performance. You will advise on appropriate actions to maintain excellent campaign performance, and help inform optimisation decisions across campaigns to drive maximum value for Macmillan.

If you are looking for your next step in your marketing career this could be it. If you are a skilled direct marketer and someone who works well under pressure we would love to hear from you. This is a great opportunity to build sector leading marketing experiences in a competitive market with a brilliant, collaborative team around you. We look forward to welcoming you.

Macmillan commit to actively developing you within the role and offer great benefits for our employees.

------------------------------------

Please submit your application as soon as possible as we reserve the right to change the closing date of our vacancies.

We aim to encourage a culture where people can be themselves and be valued for their strengths so we seek to attract and employ the best people from the widest talent pool, reflecting the diverse nature of our society.

We want to make our recruitment processes accessible to everyone, so if there is any way that we can support you to be the best you can be, please contact the Macmillan HR Team.

Do you want to play a key role in an organisation which stands up for children? Join us as a Marketing Executive and ensure our marketing is engaging, accurate and inspires our supporters.

In our Marketing, Fundraising and Communications department, we fight for children every single day. We inspire millions of people, from individuals to large corporates, to support our quest for change. We go the extra mile - and we don't rest until the work is done.

As a Marketing Executive you will support the Marketing Managers to deliver great multi-channel campaigns, with a focus on audience, driving ambitious brand awareness, supporter action, income and loyalty targets. You will maintain accurate records of campaign activity, developing and running regular reports. Working across a range of engagement opportunities and propositions, you will aim to deepen supporter engagement and drive long term value. In addition, you will:

• Deliver key marketing materials as part of an overall campaign plan, across a range of marketing including email, display, paid social, direct mail, TV, radio and out of home
• Liaise with external suppliers to implement robust systems and customer care services to ensure smooth campaign delivery and optimum supporter experience
• Ensure customer supporter insight and data analysis play a pivotal role in our marketing.

To be successful you will be a team player with excellent interpersonal and influencing skills, and the ability to prioritise a varied workload.  You will need experience in the delivery of marketing across at least two media types (e.g. Paid social, Display, PPC, TV, VOD, Press, Radio, Direct Mail), as well as of working with external partners such as media and creative agencies. Additionally, you will have:

• Project management experience with a proven ability to plan and manage activity that delivers complex projects on time and to budget
• Experience of designing and delivering customer experiences either online or in person
• A passionate commitment to the cause and ability to convey this enthusiasm in an impassioned and clear way
• Willingness to carry out duties outside office hours.

At Save the Children we are committed to the safeguarding and protection of children in our work. We will do everything possible to ensure that only those who are suitable to work with children are recruited to work for us. This post is subject to a range of vetting checks including a criminal records disclosure.

If you share our belief in the power of children, join the fight. It takes relentless determination, creativity and a real commitment to real change. Because every child should be able to make their mark on their world, and help to build a better future. We look forward to hearing from you.

For more information and to apply please visit our website.

Closing date: Sunday 2nd May 2021

Please note - whilst this role is advertised as office based, Save The Children UK will remain a remote-working organisation until at least 30 June 2021.

We particularly welcome applications from people with disabilities, Black, Asian or Minority Ethnic (BAME) backgrounds, LGBT+ and from different socio-economic and educational backgrounds, as these are underrepresented at Save the Children UK.

Job Description

Term: 1 year (renewable subject to funding and performance)

Hours: To be agreed (flexible working considered)

Salary: £25,000 per annum – to be reviewed after successfully completion of 6-month probationary period

Place of work: Kennington, Oxford - home working to be discussed due to COVID-19

Responsible to: Operations Manager

Aims of the post:

To raise awareness and promote the aims of Headway Oxfordshire through optimising marketing opportunities, publicity and community engagement. Increasing financial and practical support to improve the sustainability of the organisation into the future.

Main Tasks and Responsibilities

Marketing

1. To review, update and implement Headway Oxfordshire’s Marketing and Events Strategy (including digital and comms) to generate income in support of business planning.

2. To assist in the development and implementation of Headway Oxfordshire’s overall strategic initiatives including, business planning and corporate engagement.

3. To assist the Management Team to maximise the opportunities for income generation, including generating “leads”.

4. To act as main point of contact and link in with outsourced marketing opportunities.

5. To develop and maintain our social media presence.

6. To develop, maintain and disseminate publicity materials.

7. To ensure that good relationships are established and maintained with fundraising individuals, companies and organisations and with donors.

8. To prepare and maintain database of potential donors, supporters and partners to increase engagement with the organisation, sponsorship, donations and giving.

9. To develop and increase visits and engagement with our website and social media platforms.

10. To promote the organisation and raise awareness of brain injury within the community including campaigning.

11. To identify areas of fundraising activity.

12. To manage and oversee the practical provision of activities.

Events

13. To organise and run fundraising events.

14. To prepare budgets for events and ensure that fundraising potential is maximised.

15. To act as main point of contact and link in with outsourced events companies.

16. To maximise the publicity of such events to increase engagement and income generation.

17. To source and research “outside” fundraising events and encourage individual fundraising throughout the county.

18. To develop and organise the engagement of volunteers in fundraising for the organisation.

19. To organise and manage volunteers with regard to the running of fundraising events.

20. To arrange and attend such events when required, to represent HWO, to promote awareness of HWO and encourage donations.

Bid Writing

21. To work alongside CEO and Management team to identify grant funding opportunities.

22. To work alongside CEO in writing bid applications.

23. To maintain bid writing records and track progress of applications.

General

24. To prepare/present written reports on fundraising activity for/to the Board of Trustees.

25. To work to targets as identified within the departmental budget, controlling cost versus benefit ratios. .

26. To maintain ongoing relationship with donors and develop and nurture such relationships to engage further support, such as Patrons.

27. To work to and implement all policies and procedures of Headway UK and Headway Oxfordshire.

28. To attend regular supervision sessions with manager and attend Headway Oxfordshire staff meetings.

29. Other duties as required by manager.

Email Marketing Manager - Up To £35,000 - Greater London

Are you a superstar Email Marketing/CRM Exec ready to step and join an amazing company? We have your next job!

THE COMPANY
Our client works with schools in the UK and abroad to provide vocational training and work experience events for 12-18 year olds. They give young people the knowledge, experience and networks to help them succeed. Never has their work been so important. This company is young, dynamic, supportive and fun. They are growing at an incredible rate and they really reward their team. If you're looking for a company where you can learn and grow, this is the place for you.

THE ROLE
As Email Marketing Manager, you will:
- Design and implement stunning email marketing campaigns
- Create automated workflows for customer journeys from sign up to conversion
- Create segmentation strategies for data input
- Analyse campaign performance and optimisations, track email campaign metrics (delivery, open, click-through rates, abandoned carts)
- A/B test all aspects of campaigns for optimum CTR
- Conduct reporting and high-level analysis of all campaigns
- Writing and implementing email marketing strategy (B2C and B2B2C)

YOU
The successful Email Marketing Manager:
- Proven experience working with large databases
- Proven experience creating automated workflows, A/B testing emails and using data to improve email campaigns
- Proven knowledge of technical side of email marketing including use of email marketing tools as well as best practices
- High-level understanding/a proven experience of Mailchimp or Klayvio
- working experience in digital marketing, ideally in the education industry
- Demonstrable experience leading or helping to email campaigns both B2C and B2B2C
- Experience with A/B and multivariate experiments
- HTML and other coding language to improve templates
- Experience with design software (Canva/Adobe suite)

If this sounds like you, please get in touch today.

Email Marketing Manager - Up To £35,000 - Greater London

Digital Marketing Delivery Manager

Grade: P2

Salary: circa £38,000 - £41,000

Location: Stratford (expect significant home-working to begin with)

Working Pattern: Full-time (flexible working considered)

The Digital Delivery team are a central team of digital marketing experts that sits within the wider Fundraising & Marketing directorate. This is a newly formed team bringing together content, SEO, UX, social and analytics experts for the first time. We work collaboratively with the marketing, planning and technology teams to deliver the best possible end to end user experience for our different audiences in support of our ambition to increase cancer survival rates to 3 in 4 people by 2034.

We're looking for a Digital Marketing Delivery Manager to join our team. In this exciting new role, you will deliver key projects helping to drive a continuous programme of testing and improvement across our marketing channels. You'll have significant cross channel marketing expertise and experience of managing digital projects. You'll be a confident and effective communicator and we'd love you to have a passion for our cause.

Key Accountabilities:

• Drive a programme of continuous improvement across marketing, working with teams to deliver innovative digital solutions that meet business and audience needs

• Lead a team of three digital marketing experts specialising in SEO, digital engagement and web analytics to support the effective delivery of marketing campaigns and activity, ensuring these are set up for maximum impact

• Support marketers across the department to?grow?confidence?in their knowledge and?in the?practical application of digital skills, technologies?and techniques, delivering best practice training where required

• Collaborate with Technology stakeholders across Fundraising & Marketing to develop a strong network of digital experts who can support marketing in key digital areas

• Manage our agencies to?ensure they are delivering what is needed to transform our digital marketing, identifying new agencies and partners?to push us forwards?where required?

• Work with?marketing?performance, channel experts?and?Insight to ensure effective?on-going?measurement?of all digital marketing activity??

• Look externally for digital trends, sharing this knowledge internally and setting best practice standards for digital marketing at CRUK?

• Ensure?equality and diversity is celebrated and considered as part of all decisions taken??

Key Technical Skills, Knowledge, Experience and Behaviours:

Minimum Criteria:

• Significant experience of managing digital projects, with working knowledge of digital tools and technologies?

• Significant understanding of digital end-to-end supporter journeys and the role of different digital marketing channels in fully integrated campaigns, including PPC, Display and Social

• Good understanding of SEO and digital content, UX principles and web analytics??

• Relevant experience of working with agencies and suppliers on digital programmes of work?

• Relevant experience of measuring digital activity, including?attribution?modelling and tools?

• Ability to build collaborative relationships and influence stakeholders at all levels

Ideally, you'll also have a mix of the below experience as well:

• Champions the supporter and the delivery of relevant, engaging?digital?communications and excellent supporter experiences??

• A flexible approach to adapt to changing priorities???

• A confident and effective communicator, including in difficult situations?

• A professional marketing qualification, such as Institute of Digital Marketing or Chartered Institute of Marketing, or equivalent experience.?

To view the view role profile and to see our benefits, please take a look at our Candidate Pack

This is an exciting new role with IPA, UK's leading organisation delivering employee engagement, partnership, and employee voice in the workplace. We work with organisations to help managers and employees develop new ways of working, based on trust and collaboration, that deliver good places to work, improved employee wellbeing and better organisational outcomes. This is an opportunity to raise awareness of our research and the training and consultancy services we provide.

We are looking for a UK-based person with confidence to work autonomously and demonstrable experience of:

• Digital marketing and B2B marketing experience.
• Google Ads and managing campaigns to deliver the optimum ROI.
• Social Media: familiar with devising social media campaigns across multiple channels, including LinkedIn, building custom audiences and delivering results.
• Confidence in communicating with customers.
• Sound written and spoken English.
• Working knowledge of GDPR regulations.

You will have responsibility for:

• Developing and implementing digital marketing campaigns - working with the IPA team
• Maintaining the IPA website and search engine optimisation.
• Developing IPA networks and special interest groups.
• Working with Head of Research and Policy on sending our monthly eBulletin.
• Engaging with IPA’s B2B audience — owning and delivering a range of online (and offline) events and social media.
• Providing regular reports on marketing activity and insights into trends.
• Managing and helping to create a library of marketing collateral — case studies, white papers, product sheets, website pages etc.

IPA recognises the positive value of diversity, promotes equality and challenges discrimination. We welcome and encourage job applications from people of all backgrounds. 

Please apply with your CV and a covering letter.