Digital Lead

Full time, permanent position

Salary: £36,706 - £41,917  (dependent on experience)

The Royal College of Ophthalmologists ensures that the highest achievable standards of eye care are delivered for patients through excellence in the training, education and assessment of eye doctors and their continuing professional development. 

The College is currently seeking a Digital Lead to be responsible for the daily management of topical content on the full suite of RCOphth sharing and digital platforms and will work closely with the other team members across departments.

The successful candidate will be expected to work flexibly and will have the natural ability to build professional relationships with the team and key stakeholders.   They will be responsible for leading the overall digital communications culture and strategy at the College.

To apply, please send your CV and a Covering Letter detailing how you meet the requirements of the role.

For an informal discussion about the role, please call Liz Price on 0 2 0 7 9 3 5 0 7 0 2

Closing date: 1700, Monday, 31 August 2020

Interviews:         Week commencing 7 September 2020 (Interviews to be held at Head Office).

Applicants must already have the right to work within the UK without restriction.  Only shortlisted candidates will be contacted.

Registered charity number 299872

About Scope

Scope is a major UK pan disability charity that is embarked on a programme of fundamental change to deliver its goal of ‘Everyday equality’ for disabled people.

About the role

This role will play an important part in making sure Scope builds external communications on strong knowledge of audiences, enabling us to grow our impact and income. You will work within an Insight team that is customer-led and focused on improving the lives of disabled people and parents and careers of disabled children. The team is focused on digitally driving the organisation forward in the area of research and engaging with disabled people in the best possible way.

The Insight team sits alongside, working collaboratively with research, evaluation and impact to meet the organisations goals and strive for everyday equality.

You will also lead on key relationships both internally and externally to obtain and manage trackers and large data sets and liaise with the Scope online community, social teams, services and agencies to respond to project requests from across Scope to support a broad range of audience and market insight requirements. You’ll be responsible for market Insight data collection, storage and security and consent, message testing, audience insight. The candidate will also be responsible for key agency relationships relating to brand and audience insight, ensuring we obtain best value, and that agencies deliver to our specification and in line with Scope’s principles. You’ll support the Customer and Market Insight Manager in delivering the team objectives, aligning with Scope’s values and ensure all research is designed to provide clear and actionable insight, and work with teams to support an evidence led approach and application of findings.

About you

This role would suit somebody with excellent analytical ability and outstanding communication skills both orally and written. Online research experience is essential, and the candidate will preferably have worked in an agency environment. You’ll need a strong interest in all areas of Market Research and the ambition to get involved with all aspects of our organisation is essential. You’ll have recent experience in managing the full life cycle of a research or insight project from writing the questionnaire, scripting, analysis, reporting and presenting. The candidate should be well organised, with proactive initiative and excellent people skills. You will be working with a small team of hard-working people, so somebody with a can-do attitude and keenness to work is essential. Given the wide range of duties in this role, career progression opportunities could be diverse for any successful candidate. 

To apply

We offer an excellent benefits package including flexible working, 27 days’ holiday and generous pension.

As a disability equality charity, Scope strives to make all opportunities to get involved as inclusive and accessible as possible. We offer a guaranteed interview scheme for disabled applicants who meet the minimum criteria. We will consider any reasonable adjustments and flexible working arrangements that make this role more accessible.

Sufra NW London is a Community Hub that provides a lifeline to people in crisis – including families living in extreme poverty and people who are vulnerable, homeless or socially isolated. We provide them with the food and support they need to survive, empower them to learn new skills and improve their wellbeing, and help them to find work and become financially stable.

We are recruiting a Communications Officer to develop and implement the charity’s communications strategy and support the Fundraising Manager. The post will work closely with senior staff to manage internal and external communications and marketing campaigns to raise the profile of the charity, engage new audiences and existing stakeholders, and generate income.

We are seeking a highly articulate and proactive individual with a flair for communications and 3 years’ experience in a similar communications role. The candidate will have excellent writing skills, be a confident communicator and an organised self-starter. You will have demonstrable experience of managing a diverse workload and being able to prioritise tasks and work under pressure. Graphic design skills would be desirable but not essential.

This is an immensely rewarding role working in a dynamic charity built on an ethos of sharing, hospitality and inclusivity. We are looking for an exceptionally committed individual who is willing to go the extra mile and has flexibility to work during evenings and weekends when necessary. Through your activities, you will be able to convey the charity’s passion and commitment to supporting vulnerable people and demonstrate the impact of our interventions in transforming the lives of beneficiaries.

Flexible working hours/days are available to fit around childcare or other needs, including some home working.

To apply for this role, please read through the full Job Description and Person Specification attached.

DEADLINE FOR APPLICATIONS: Wednesday 9th September 2020, 5pm.

Founded in 1903, Fauna & Flora International (FFI) is the world’s longest established international conservation organisation. Our vision is to create a sustainable future for the planet where biodiversity is conserved by the people living closest to it. We aim to do this through the conservation of threatened species and ecosystems worldwide, choosing solutions that are sustainable, based on sound science and take account of human needs. We have become a trusted entity in the world of conservation. Today FFI is active in over 40 countries.

We are seeking a Communications Officer (Project Support) to help us continue to improve the quality of FFI’s communications across our global portfolio. This is a challenging and exciting role, with the chance to use your skills to make a real difference to FFI as we strive to protect threatened species and habitats around the world.

The primary focus of this role is to provide content for FFI global communications, and to support and guide colleagues to ensure that their communications activities are well thought through and of a high standard. The role is less focused on developing creative materials, although this may be required from time to time. The role will be well suited to a highly organised individual with excellent people skills who is passionate about the role that communications plays in modern-day conservation and who enjoys mentoring and supporting colleagues.

You will enjoy working in a dynamic and fast-paced environment, where the ability to respond swiftly to changing organisational and team needs is paramount. In return, we offer the opportunity to work for a ground-breaking organisation at the forefront of global conservation, with generous pension contribution, attractive annual leave allowance and life insurance.

Our offices are located in The David Attenborough Building in central Cambridge, just a few minutes’ walk from glorious historic buildings and museums, the picturesque River Cam, the central market and shopping centre, and a host of cafés and restaurants. 

The closing date for applications is Monday, 31 August 2020.

Are you looking for a role where you can make a real difference?

If so, we could have the perfect opportunity for you.

We are looking for a Digital Marketing Officer to join our team at Tanio (formerly Valley and Vale Community Arts).

Working in a small team based in Bettws, you will be pivotal in our mission; to offer a range of community arts-based activities to help a diverse range of people develop new skills, confidence and self-esteem through creative self-expression. 

At Tanio, we strive for all community members to have access to inspiring, aspirational and high-quality arts experiences in safe environments.

Could you join us and help us achieve our mission? 

In return we offer the chance to work with a dedicated and passionate team, a competitive salary, flexible hours, and an attractive benefits package including a stakeholder pension scheme.

Salary: 22K (pro rata) 

Hours: 0.5 (equivalent to 2.5 days per week)

The core skills we are looking for:

• Experience of Working in Marketing and Communication in a similar role

• Experience of working in an arts or charity sector role and/or in marketing with minimal budget

• Experience of writing press releases

• Knowledge of Social Media Platforms and how best to use them for a small arts charity

• Knowledge of analytics, data creating and evaluations

• Experience of social media platforms, building and engaging audiences

• Knowledge of copyright and data protection laws

• A high level of computer literacy

• Excellent communication skills, verbally and in writing

• Excellent visuals skills

• Experience of Adobe packages including Photoshop

Highly desirable (extra) skills:

• Degree or relevant qualification applicable to the skills required in this role i.e. Marketing/ Communications 

• Knowledge of Social Media Platforms and how best to use them for a small arts charity

• Competency with video editing software

• Good presentation skills

• Fluency in the Welsh language both verbal and written and/or the desire to learn

To apply for this role please send a CV and covering letter by Friday at 5pm on 28th August 2020 explaining why you believe you are suitable for this role. 

Good luck and we look forward to hearing from you.

Application guidance 

• Please submit an up to date CV and a letter outlining why you are suitable for the role. 

• In your covering letter when telling us about your main strengths in applying for this post, please address each point in the Person Specification from the job description in turn. 

• Any statements that you feel are relevant to the post should be backed up with evidence and examples. Do not use general phrases such as “I have the necessary skills ...” or “I am confident I can do the job well”. We need to know how you meet the requirements based on the evidence you provide. If, for example, you tell us that you are a good project manager, tell us why and where you have used these skills before. 

• You should include details of any current or previous jobs, outlining tasks, responsibilities, and achievements that would be relevant to this post.

• Experience gained outside paid employment may also be just as important. For example, you may have done voluntary work in the community, or have skills acquired through other interests. 

• Concentrate on relevant information and experience, transferable skills from your home life, voluntary work, past and present employment. 

• Sometimes it may feel like you are stating the obvious but remember that we can only assess the application on the information you give us. 

• If at all possible, please ensure you provide a daytime telephone contact number on your CV or covering letter. 

We currently have a fantastic opportunity available for a Digital Communications Officer to join our team based in London (home working will be required initially). As our Digital Communications Officer you will join us on a full time, permanent basis to support the Digital Communications Manager with all forms of digital work including social media, and in return will receive a competitive salary of £23,500 per annum.

Here at the Royal Society for Blind Children, we believe that every blind young person should have the chance to live life without limits. Our values of Trust, Energy, Ambition, and Motivation underpin everything we do, and by giving young people the essential skills to take control of their life, they can unleash their true potential.

Responsibilities of our Digital Communications Officer:

- Researching and monitoring digital channels

- Creating supporting high quality content that reflects RSBC’s mission and vision and distribute it across the Society’s social media and digital channels

- Organising digital mailings using the CRM website to keep contacts up to date

- Assisting with the collation of information for promotional literature

- Ensuring RSBC’s digital collateral is appropriately stocked and up-to-date

- Contributing to monthly activity reports and collate data for relevant KPIs

What we’re looking for in our Digital Communications Officer:

- Minimum Level 2 in Literacy and Numeracy

- An excellent cross functional team player

- Effective project management skills

- Creative though

- Attention to detail

- The ability to meet tight schedules of work deadlines

- Strong administration skill

- Strong copywriting skills

- Detailed knowledge of social media and digital channels

- Proficiency with Microsoft Office, Adobe InDesign, Photoshop and Dotmailer

- A qualification in communications is desirable

Closing date: Tuesday 1 September 2020

If you’re looking for a new challenge and want to join us as our Digital Communications Officer, then apply now, providing a supporting statement – we look forward to hearing from you!

The Society is committed to safeguarding and promoting the welfare of children, young people and adults and expects all staff and volunteers to share this commitment. Therefore, all posts are subject to an Enhanced Disclosure check from the Disclosure and Barring Service and 2 satisfactory professional references. Registered Charity No.307892

We have an exciting new opportunity at BTO for a Digital Marketing Manager to drive a step-change in our fundraising. With an income stream target of £445k, you will develop and lead a new digital fundraising strategy that increases our income, delivered through digital channels.

It is anticipated that interviews will be held remotely on Thursday 6th August so please get your application in as soon as possible,

For further information see the attached role description. 

Are you passionate about healthcare in Yorkshire? Do you get excited about charity marketing campaigns?

Two years ago, Leeds Cares became an independent charity and re-launched with a new brand. Our aim now is to make the charity a household name in the Leeds area and ensure we’re instantly recognisable. We’re looking for the right candidate, with an excellent eye for detail and huge enthusiasm, to lead on this brand development work.

You’ll join our Communications and Marketing team, who play a crucial role in telling the story of our work and its impact. You’ll be part of building our profile, our media presence, our brand and managing our reputation. As part of our ongoing commitment to increasing awareness and understanding of our work, we are expanding and reshaping the team to enable us to adopt a more strategic, pro-active and integrated approach to our communications activities.

Reporting to the Director of Communications, the Marketing Manager will have a key role in the team, transforming our current brand into something that’s emotive and engaging. You’ll work on improving visibility of the charity across the hospital sites and out in the community. By working with colleagues from across the organisation, you will ensure our marketing activities achieve our fundraising goals and provide a good return on investment.

You will use a range of different channels to raise awareness of the charity and support the team in developing extensive marketing collateral. You will also be instrumental in forging partnerships with businesses, individuals and other charities, to raise the profile of the Leeds Cares brand.

The role is a varied one and involves working across the charity and the NHS on many projects at any given time.

**To apply for this vacancy, please ensure you download a copy of our application form from the documents section of our online portal when you apply and follow the instructions provided at the top of our job description page.**

JOB PURPOSE

This is an exciting opportunity to be part of a new organisation in start-up mode and help shape our digital channels from the ground up.

In this newly created role, you will be the focal point for the day-to-day editorial management of the charity’s social media channels and website. This will include content creation, scheduling, community engagement, analytics and campaign support.

Your first focus will be the launch of our social media channels, including Facebook, Instagram, LinkedIn and YouTube. You will also manage our new website, working closely with the digital fundraising team.

The role sits with the Communications team which is responsible for raising awareness and public engagement with the charity’s fundraising activity, UNHCR’s humanitarian work and the broader refugee cause.  You will collaborate with teams across the charity, including digital fundraising (who manage paid social advertising, display, search and email marketing), partnerships, special appeals, community fundraising and events. You will also be the key focal point for our coordination with UNHCR’s global and UK Branch Office social media teams.

If you think you have the relevant skills and the passion to use them to support refugees, we would love to hear from you. 

WHO WE ARE AND WHAT WE DO

United Kingdom for UNHCR is the United Nations Refugee Agency’s new national charity partner for the United Kingdom. We generate public awareness of the plight of refugees and raise funds to help protect them through UNHCR’s humanitarian operations across the world.

Our supporters include UK private individuals, communities, corporate partners, trusts and foundations. The funds we raise help UNHCR deliver emergency relief such as shelter, medical care and basic supplies to people fleeing conflict and persecution, as well as healthcare, education and livelihoods opportunities for those who remain displaced over the long term.

Nobody chooses to be a refugee, but we can all play a part in their protection. We want those who work with us to share our values and passion for the cause.

We strongly value diversity and recognise that it is critical to our success and the cause that we serve. We are committed to providing an inclusive environment for all who work with us and strongly welcome applications from diverse backgrounds. 

We are also open to flexibility in many different ways, including an element of working from home and flexible hours.  Please don’t be afraid to speak to us about this at the interview stage, so we can explore what’s possible.

ROLE RESPONSIBLITIES 

Planning and coordination

• Launch and grow our Facebook, Instagram, Twitter, LinkedIn and YouTube channels
• Deliver and schedule content on a daily basis, with flexibility to respond to news events and emergencies at short notice
• Provide timely responses to supporter queries on social media, coordinating with Supporter Care colleagues on messaging and follow up needs
• Respond quickly to sensitive issues and foster the growth of our online supporter community
• Manage the charity’s website to ensure high quality, timely content that supports all areas of the charity, including individual giving, corporate partnerships, legacies, PR campaigns, advocacy and governance
• Responsible for website maintenance and UX best practice

Content creation and campaign support

• Produce or commission multimedia content, including video stories, infographics, blog posts, web stories and other content to support charity activity
• Apply understanding of UNHCR’s humanitarian work to deliver strong storytelling and relevance content to the audience
• Adapt content from UNHCR head office and field comms to localise for UK audiences
• Develop digital editorial plans to amplify campaigns, milestones and events
• Deliver planning and scheduling in a timely manner, and be quick to respond to news and emergencies
• Support development of an online influencer strategy to enable passionate advocates to get involved and spread the word about UK for UNHCR’s work
• Flag and navigate political sensitivities in line with UNHCR and charity policies

Analytics and best practice

• Deliver analytics on social media and organic website activity, recommending changes in strategy or mix to improve effectiveness
• Maintain a search engine optimisation routine, working closely with the digital fundraising team and UNHCR HQ digital team
• Keep up to date with digital communications and content trends, platforms and tools
• Provide subject matter expertise, proactive assistance and advice as required for planning and delivery of digital and supporter journey projects Work with external experts, such web developers, UX and SEO specialists, to deliver periodic reviews and bespoke solutions when required
• Observe all legal and legislative requirements, comply with policies and procedures, and demonstrate a high level of confidentiality and integrity.

PERSONAL ATTRIBUTES AND EXPERIENCE

Essential Experience

• Experience of managing social media channels to deliver engagement, campaigns and audience growth, preferably in the charity sector
• Experience in Content Management Systems (CMS) and website maintenance
• Experience of delivering digital comms that created an impression, raised awareness and prompted followers to take action
•  Experience of identifying and driving iterative improvements to digital channels through testing and analytics

Essential Skills/Knowledge

• Proficient in using Google Analytics and social media tools to evaluate performance and identify improvements 
• Knowledge of SEO and how to apply it to improve content and engagement
• Proficient in creating content for online use, using software such as Adobe Suite, Canva or similar to edit and produce basic assets
• Strong communication skills, applying tact and diplomacy in community management  
• Proficient in social media planning tools and platforms to schedule and post content  
• Researching images and writing compelling copy for different audience profiles
• The ability to prioritise multiple tasks, working proactively and sometimes under pressure
• Good attention to detail, strong ability to proof-read and pick up inconsistencies
• Understanding of GDPR principles
• Excellent stakeholder and relationship management skills 
• Proficient in Microsoft Word, Excel, PowerPoint,
• Must have an interest in global humanitarian affairs

Desirable skills/experience

• Working in a not-for-profit or advocacy organisation
• Experience with refugee issues or field work
• Experience in a start-up environment and establishing channels from launch

Job title: Digital Marketing Assistant
Salary: up to £23,436.98 per annum plus homeworking allowance
Location: Homebased
Job type: Fixed term contract
Contract length: 12 months
Hours per week: 35
Closing date: 18 August 2020
Interview date: 27 August 2020

Please be aware this is a fixed term contract position for up to 12 months, working 35 hours per week (5 days). The role is a homebased position.

We are seeking an ambitious Digital Marketing Assistant to join our innovative, award-winning team of fundraisers.

Cats Protection is the UK’s leading feline welfare charity with a nationwide network of adoption and homing centres, volunteer-run branches and charity shops. During 2019 we helped around 191,000 cats and kittens, an average of more than 520 per day.

The Digital Marketing team sits within the Income Generation Directorate of the charity and works with all teams from events to legacy, to high value giving to retail; to maximise supporter engagement and increase income for all fundraising streams through digital.

Cats Protection has seen a transformational growth in digital fundraising over the past few years and this is a very exciting time to join us. You will play a key role within the digital marketing team ensuring that income is maximised, in order for us to reach our ambitious targets.

This role will work across all digital marketing channels, focusing on digital advertising, website and search where you will be assisting on campaign delivery and providing administrative support to the team. You will be tasked with circulating copy and artwork for internal sign off, creating landing pages, updating and circulating results spreadsheets and helping the team on variety of other projects. You will also assist the team with administration, including invoicing, updating our database and responding to team enquiries.

You will have enthusiasm for all things digital fundraising as well as strong planning and organisational skills, and the ability to work collaboratively with other departments and agencies. Experience of working in a charity or digital marketing/fundraising discipline would be an advantage but not essential.

To apply for this position please click the APPLY ONLINE button. Our application process requires you submit a CV and answer screening questions – including explaining your interest and suitability for the role. Unfortunately we cannot accept applications or CVs that are emailed to us directly.

Please note the recruitment process for this position will include a virtual interview including a presentation.

For further details please download the job description, available after you have clicked APPLY ONLINE:

• JD attached
• Candidate information sheet attached

Are you on a mission to use digital communications to create sustainable change?

Do you have experience in creating successful strategies and compelling content for a range of digital channels?

Salary: between £31,500 to £38,000 depending on experience, plus 6% employer’s ethical pension contribution and 25 days annual leave, rising by one day a year for up to five years’ service.

There is no time to waste in taking urgent, radical action to tackle the climate and ecological emergency. At Bioregional we’ve been championing sustainable change for 25 years using our sustainability framework, One Planet Living®.

We’re now looking for an exceptional digital communications manager who wants to use their skills to inspire others to help create a better, more sustainable future.

Experience and responsibilities

You will already have spent at least three to five years working in communications, with experience in:

• digital strategy development and implementation, as well as creating shareable content across channels eg websites, social media, email marketing
• creating communications and/or marketing strategies based on the needs of different audiences
• providing communications advice and building positive working relationships across teams
• championing user-led content design for websites, including creating user personas and mapping user journeys

You’ll also have a good eye for design and experience managing external designers, as well as ideally knowing how to use Canva or Adobe Spark yourself.

As part of our friendly and ambitious comms team, and with scope for developing in your role, you will be:

• Leading on developing and implementing our digital strategy and engagement, with overall responsibility for managing our website
• Working with our Senior Communications Officer to create compelling content for the website and social media, as well as email newsletters
• Measuring the success of this content against our KPIs and making suggestions for iterative improvements
• Using SEO and Google Ads to drive quality traffic to our website
• Developing our annual content marketing schedule focused on Bioregional’s marketing priorities and managing our blog, including writing and editing content
• Liaising with our network of One Planet Living partners to share their inspiring sustainability stories and ensure brand coherence, including producing their annual progress reports
• Producing marketing and other communications resources, such as our annual review, brochures, insight reports etc
• Acting as an internal ambassador for the power of comms by providing strategic communications advice and training for staff

About Bioregional

Bioregional is an award-winning social enterprise and charity working at the cutting edge of sustainability.

Our ambition is simple. We want to inspire people to live happy, healthy lives within the natural limits of the planet, leaving space for wildlife and wilderness. We call this One Planet Living.

We work with businesses, developers, local authorities and other partners to help them tackle the climate and ecological emergency, and use stories of success to inspire wider change.

More information

Due to Covid-19, the role is currently based at home, but we have created a supportive team atmosphere digitally. Usually the role is based at our offices at BedZED eco-village in Hackbridge, South London, which is 30 minutes by train from London Victoria or Blackfriars.

Bioregional is committed to increasing diversity within our organisation, and the environmental sector as a whole. We welcome applications from everyone, whatever your age, gender, ethnicity, sexual orientation, faith or disability.

Deadline for applications: 9am, Monday 17 August

Interviews will be held on Thursday 20 and Friday 21 August. These will be done remotely via Zoom.

As Communications Manager you will report to our Communications Director and manage our communications activities, ensuring the SW AHSN continues to extend its reach and influence internally,
regionally and nationally.

Working across an ambitious, forward-thinking organisation, you will develop impactful communications that inform, inspire and connect our staff, stakeholders and external audiences.

We are looking for someone who can use a variety of methods and combine data with patient stories to demonstrate the impact of our work and its outcomes for people receiving health and care services across the South West.

You will advise and support colleagues on all aspects of brand, content, design, media and digital communications. With line management of a Digital Marketing Assistant (Apprentice), you will also manage relationships with external consultants, agencies and suppliers to create strategic, content-led internal and external communications.

Key success factors

• Able to use a variety of methods and combine data with patient stories to clearly demonstrate the impact of our work and its outcomes for people receiving health and care.
• Able to see the bigger picture and demonstrate the benefits of the SW AHSN’s work with its many partners.
• Comfortable with change and uncertainty in a fast-paced setting.
• A proactive, solutions-focused completerfinisher, with a can-do attitude.
• Enabling direct reports to make the most of their skills and develop their capabilities.

For further details please visit our website for the full job pack.

Advert for Director of Marketing and Communications

Area: Hampshire and Isle of Wight

Reports to: Chief Executive Officer

Hours: 37.5 per week worked Monday – Friday (with flexibility)

Salary: £56,000 - £60,000 per annum (depending on experience)

Holiday: 33 days per year (includes Bank Holiday allowance)

Hampshire and Isle of Wight Air Ambulance are looking for a creative, strategic thinking and collaborative Marketing and Communications professional to join their Senior Management Team. In this key role you’ll be fully involved in the Charity’s strategy development and delivery, providing vision, expertise and leadership in the field of marketing and communications, as well as leading a young, innovative and enthusiastic marketing and communications team.

The successful candidate will be able to develop and deliver marketing and communication strategy and plans which respond to the changing and challenging landscape of the charity sector and the impact and opportunities for fundraising, particularly within the digital arena. You will be a strong, emotionally intelligent, team player who is open to change, personal development and learning and who can work in close partnership with other members of the team, in particular with the Director of Fundraising.

Key Responsibilities and Accountabilities:

• To be an integral member of the SMT, setting a strong personal example to guide staff sensitively through a period of organisational change.
• To work closely with the CEO and SMT to provide vision, leadership, support and guidance in the area of Marketing and Communications to aid strategic decision-making and operation of the charity.
• To lead the development and implementation of a marketing and communications strategy that is seamlessly integrated with  other organisational strategies, which maximises the reach, impact and longevity of fundraising campaigns, donor recruitment and engagement as well as the profile and presence of the charity.
• To provide leadership and oversight for all marketing and communications required to promote the Charity and support media and fundraising campaigns, particularly in the area of digital marketing and communications as well as developing and maximising data capture opportunities.
• To lead on developing and managing the charity’s brand, messaging and communication strategy, ensuring absolute coherence with the Charity Values (Teamwork, Dedication, Openness and Professionalism) at all times.
• To develop and implement communications plans for internal and external stakeholders as appropriate, leading on media strategy and delivery.
• To support and prepare the CEO and other members of the SMT, as necessary for internal and external communications including high profile, urgent and crisis media and press coverage.
• Through the setting of a strong personal example, to lead, motivate, support and develop the marketing and communications team, using effective recruitment, performance management, mentoring, training and development planning to ensure the marketing and communication function can deliver at a high standard, both today and into the future.

Person Specification:

Qualifications:

Essential:

• Degree level qualification or equivalent experience
• Chartered Institute of Marketing (CIM) or Institute of Data and Marketing (IDM) professional qualification at Level 4 (or above)or equivalent

Desirable:

• Membership of a professional body in the field of marketing and communications.

Experience:

Essential:

• A minimum of 3 years proven and demonstrable experience in a similar role, where you have provided strategic advice, vision and leadership in the area of marketing and communications to ensure the organisation’s strategic objectives were met.
• At least 3 years proven experience of developing and delivering marketing and communications strategy
• Proven experience of developing, leading and delivering successful digital marketing and communication strategy and plans
• Proven track record of leading successful communications projects including planning, execution, and evaluation.
• Proven ability to work effectively with other departments/teams and members of a senior management team.
• At least 2 years’ experience of leading and managing a small team and supporting individuals, through a period of change, to become high performers, delivering and exceeding objectives.
• Experience of using data analysis, metrics and insight to inform, evaluate and plan marketing and communication activities effectively.
• Providing specialist guidance, leadership and management of internal and external communications, brand, media and public relations.

Desirable:

• Working at a strategic level in marketing and communications in the third sector

Skills:

Essential:

• The confidence and ability to contribute, collaboratively, at a strategic level, clearly articulating vision, ideas and guidance as a specialist in the field of marketing and communication
• Detailed technical understanding and experience in testing a range of digital approaches, messages and calls to action
• To have empathy with the cause
• To have sensitivity and personal resilience necessary to communicate both good news and tragic news professionally and compassionately, including managing sensitive case studies and preparing beneficiaries for occasional participation in media interviews
• Excellent organisational skills, methodical approach to planning and attention to detail
• Ability to use own initiative and prioritise workload as well as manage own and others conflicting priorities while meeting deadlines
• Flexible approach to working
• Excellent use of English - verbal and written
• Ability to communicate effectively with both internal and external stakeholders
• A positive and enthusiastic team player who is able to work collaboratively with other members of a Senior Management Team.
• Personal insight and understanding of the impact of own behaviours on team dynamics.
• Access to reliable and efficient means of transport to travel to different sites across Hampshire and the Isle of Wight without delay and occasionally at very short notice.

Desirable:

• Media trained

To Apply:

Please send a covering letter and CV  Your CV should clearly show how you meet the above criteria and the letter should explain why you’re interested in the role and working for the Charity.

Deadline for applications: 5pm on 30th August 2020.

Recruitment Timetable:

• Shortlisting will take place week commencing 31st August
• First Interviews will be on Friday 11th September.
• Second Interviews will be on Friday 18th September.

Start Date: As soon as possible 

Currently with the opportunity for some working from home whilst Covid safe working is in place

Information about the Charity and role: Further information about the Charity can be found on our website and if you would like to discuss the role is more detail please contact the Director of Fundraising, Rachel Leaman at:

rachel @ hiowaa . org.

At the British Hen Welfare Trust we’re a little crazy about chickens. We’re a small, dynamic, fun team of passionate people who care deeply about our food chain and the impacts on our feathered friend’s welfare. We work tirelessly to bring about a day when all commercially farmed laying hens can range freely. Until then we save as many as we can from slaughter, rehome them and try to change policy.

Founded in 2005 the British Hen Welfare Trust has twice been voted Best Charity of the Year, and our Founder, Jane Howorth, was awarded an MBE in 2016 for her work to improve the lives of commercially farmed chickens.

But we want more people to be aware of our work and this is why we need YOU!

We are looking for a creative storyteller with a proven track record of creating and producing effective digital and branded content. You will be responsible for all digital content creation and propose new ideas to enhance the brand and help drive traffic and engagement.

You will research, develop and deliver content ideas in a variety of digital formats and platforms, across all online channels, to maximise engagement with our various audiences and grow an online community. A key brand ambassador, the Digital Content Producer will work closely with the team to define and maintain a cohesive and aligned digital presence.

As our Digital Content Producer, you will:

• Brainstorm new and creative ideas
• Innovate and present new digital strategies
• Implement and support digital marketing strategies including social media, email, blog, display advertising, PPC, SEO and more
• Drive traffic to company pages
• Upload content to our website
• Develop engaging online content including videos, graphics, and blogs
• Measure and report performance of digital marketing campaigns, and assess against goals, using Google Analytics, Google AdWords, and other relevant sites
• Keep abreast of new social media sites, technologies, and digital marketing trends; implementing these new technologies in developing campaigns
• Identify trends and insights, and optimising spend and performance based on the insights
• Administration duties include creating, following up and archiving documentation.

Key role responsibilities

• Take responsibility for digital content creation across all formats. Be proficient in executing photography, and videography as well as editing content to make it suitable for specific platforms.
• Research, report, assemble and produce content for the British Hen Welfare Trust website, social media, and other digital platforms (including, but not limited to, video, live podcast/social broadcast, graphics, website content and traditional outreach campaigns).
• Working with the wider marketing team, you will concept and plan asset development proactively to ensure that imagery and video is captured to provide value added content for the business and our customers (advertising, social, video, signage, etc).
• Identify opportunities and actively contribute with ideas for engaging themes and campaigns.
• Ensure all content is in line with brand guidelines identity and tells the story of our brand and values
• Ensure there is a consistent and unique tone of voice across all our content.
• Manage the file and image libraries of the brand
• Ensure content is engaging, informative, shareable and supports SEO.

To apply for this role, you must have;

• Outstanding storytelling abilities with an exceptional ability to write in different voices for a wide variety of audience segments.
• Proven experience in a design/creative role.
• Strong working knowledge of Adobe Creative Suite software, Premier, Photoshop, After Effects and InDesign.
• Strong understanding of managing a content-led digital presence.
• Attention to detail and good time-management.
• Experience of adapting material for various purposes, to maximise impact.
• Experience using a variety of platforms and formats, including online, social media native formats and emails.
• Ability to build and maintain effective working relationships with a range of people, inside and outside of the charity.
• Planning and organisation skills; capable of dealing with several projects at a time, prioritising effectively.

Desirable

• Previous experience of working with WordPress/Shopify.
• Videography and podcast production (creation and post-production editing).
• An understanding of Marketing tools such as SalesForce and MailChimp.
• Ideally, you'll hold a degree or similar qualification in a relevant subject.
• Previous experience in the charity or animal welfare sector is beneficial but not required.

Personal qualities:

• A confident self-starter able to work as part of a dynamic team.
• You should possess a creative flair and bring to the role a range of skills to promote the business.
• Excellent attention to detail.
• Must be highly organised and able to work in a fast-paced environment.
• Excellent relationship building and influencing skills.

Perks;

• Remote / work from home